Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Washami Vitamin C Cleansing Gel Moisturizing, Repairing & Skin Brightening Cleanser 120gm

Body Gel, Cleansers, Skin Care

Washami Vitamin C Cleansing Gel Moisturizing, Repairing & Skin Brightening Cleanser 120gm

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Washami Vitamin C Cleansing Gel Moisturizing, Repairing & Skin Brightening Cleanser 120gm

Transform your skincare routine with Vitamin C Cleansing Gel, a premium cleanser crafted to provide deep cleansing, moisturizing, and brightening benefits. Infused with Vitamin C, this gel enhances skin repair and radiance, leaving your skin healthy and glowing. The rich foam formula effectively removes dirt and impurities while ensuring your skin stays hydrated and nourished. Suitable for all skin types, this cleansing gel leaves your skin feeling refreshed, revitalized, and cared for. With a convenient 120g size, it’s perfect for daily skincare and easy portability. Indulge your skin with the rejuvenating power of Vitamin C!

Highlights

Enriched with Vitamin C for enhanced skin radiance and repair.
Gently cleanses while moisturizing and rejuvenating the skin.
Rich foam formula effectively removes dirt and impurities.
Suitable for all skin types, promoting a refreshed and glowing complexion.
Compact 120g packaging, ideal for daily use and travel.

30 AED

13% OFFFeatured

Pretty Cowry Halorinc Acid Extract & Vitamin C 30ml

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Pretty Cowry Halorinc Acid Extract & Vitamin C 30ml

Pretty Cowry Vitamin C Facial Serum is a naturals serum that creates a potent antioxidant that helps protects and brightens your skin throughout the day. This incredible anti-aging and moisturizing skincare formula fight against lines and wrinkles to provide a youthful glow to your skin.

35 AED

8% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Biocos No Tache Cream Eczema & Psoriasis Relief with Azelaic Acid

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Highlights:

Biocos No Tache Cream Eczema & Psoriasis Relief with Azelaic Acid

Soothes Skin Irritations: Effectively reduces redness, itchiness, and inflammation caused by eczema and psoriasis. Contains Azelaic Acid and Bisabolol for deep skin healing.
Restores Skin’s Natural Balance: Helps restore the skin’s physiological state, improving hydration and elasticity. Enriched with Allantoin and Gold for enhanced skin rejuvenation.
Provides Intensive Moisture: Hydrates dry, irritated skin while preventing moisture loss, leaving the skin soft and supple. Powered by Caprylic/Capric Triglyceride for deep moisturization.
Prevents Allergic Reactions: Calms allergic reactions and local inflammation with Glabra Root Extract, reducing redness and providing quick relief from skin discomfort.
Anti-Inflammatory and Healing: Targets inflammation and skin conditions with potent ingredients like Sclerotium Gum and Azelaic Acid, promoting smoother, healthier skin with regular use.

60 AED

11% OFFFeatured

Laser White Pure Clay Facial Mask Turmeric Extract, 400gm

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Highlights:

Laser White Pure Clay Facial Mask Turmeric Extract, 400g

Face masks are great additions to any skincare routine to target specific skin care concerns. Masks can help hydrate skin, remove excess oils and help improve the appearance of pores—while providing a relaxing, spa-like experience at home.

Face masks are occlusive meaning they blanket the skin, delivering benefit ingredients to improve the appearance and or quality of the skin. Always apply a face mask to clean, dry skin so you’re not layering a face mask over dirt and bacteria.

Increased skin clarity and a reduction in facial skin wrinkles.

The perceived effect of a facial mask treatment can be revitalizing.

Facial masks often contain minerals, vitamins.

40 AED

10% OFFFeatured

Joji Secret Young Love In The Fun Fair Perfume Body Primer Lotion 50gm

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Joji Secret Young Love In The Fun Fair Perfume Body Primer Lotion 50gm

Joji Secret Young In addition to dressing to look good and interesting, I believe that everyone must wear perfume. To smell good and attractive, because perceiving the scent of someone else is something that everyone wants. Especially from the opposite sex. The more I feel better. For this reason, the Joji Secret brand also aims to develop a perfume with a scent that is unique to the brand itself, with a scent called Joji Secret Young Love in the Fun Fair Eau de Parfum helps increase the charm of the fragrance on the body with a fresh scent. Increase the charm of the fragrance on the body with a sweet, gentle scent that invites pleading and liveliness. Use it to spray the carpet in various places. On the body for fragrance, providing a long lasting fragrance for 12 hours, making the person who uses it beautiful and charming. Including the aroma that is giving off an alluring aroma to those who have visited that cannot be forgotten.

45 AED

17% OFFFeatured

Glupa Glutathione and Papaya Skin Whitening Serum with Cucumber Lemon 50ml

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Glupa Glutathione and Papaya Skin Whitening Serum with Cucumber Lemon 50ml

Whitening Serum With Glutathione With Papaya With Lemon Cucumber Skin whitening serum with lemon cucumber and concealing effect The scent of passionate love whitens in 7 days tested by a dermatologist This serum eliminates skin spots

25 AED

18% OFFFeatured

Cloud Paris Lemon Plus Mango Extract Multi Vitamin Lightening Lotion 500ml

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Highlights:

Final Glow Half-Cast With Vitamin C And Q10 Lotion 500ml

Before first use, rotate top portion of pump counter-clockwise until it pops up.

Fial Glow Half-Cast is a multi-action whitening cream that lightens firms, specially formulated to improve the skin’s texture & tone, gives complete defense from the sun.Use twice daily.

165 AED

15% OFFFeatured

Medicube TXA Niacinamide Capsule Cream 55gm

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Highlights:

Medicube TXA Niacinamide Capsule Cream 55gm

This innovative capsule cream merges a breathable gel base with encapsulated TXA and Niacinamide—delivering brightening and hydrating properties in a mixable, sensory format. You can tailor your experience by adjusting the capsule-to-gel ratio: more gel offers a light, refreshing finish, more capsules deliver richer hydration and elasticity. It’s gentle, fast-absorbing, and clinically proven to deliver visible improvements in radiance, hydration, and tone balance after just one use—making it suitable for all skin types, including sensitive and acne-prone skin.

110 AED

13% OFFFeatured

SH-18 Suisse Skin Lightening Body Lotion 500ml

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Highlights:

SH-18 Suisse Skin Lightening Body Lotion 500ml

SH-18 Skin Body Lotion 16.8 oz A very effective care for the body. Its formula acts on pigmentary system; it smoothly lightens your skin and diminishes brown patches. Enriched in Vitamin E, it leaves your skin supple and silky. The powerful SH-18 Body Lotion is specially recommended to attenuate skin blemishes.

65 AED

20% OFFFeatured

Lotion, Personal Care, Skin Care

Vaseline Intensive Care Aloe Soothe Non-Greasy Lotion 200ml

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Highlights:

Vaseline Intensive Care Aloe Soothe Non-Greasy Lotion 200ml

Boosts suppleness, nourishes and conditions the skin

Heals dryness and soothes parched skin

Light and gentle skin-nurturing treatment that gets easily absorbed in skin

20 AED

PRODUCTS ON SALES

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17% OFFFeatured

Anti Stretch Marks, Face Cream, Spot Corrector, Skin Care

Dr Vite Rice Milk 3 Plus Whitening Cream 30gm

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Dr Vite Rice Milk 3 Plus Whitening Cream 30gm

Dr Vite Rice Milk 3 Plus Whitening Cream is enriched with the goodness of rice milk to deeply nourish and moisturize the skin. It helps improve skin tone, enhance softness, and support a naturally fresh glow. The lightweight and fast absorbing formula makes it suitable for everyday use on all skin types. Regular use leaves skin feeling smooth, hydrated, and naturally radiant.

25 AED

10% OFFFeatured

Curly & Wavy hair, Hair Care, Hair Gel & Spray

The Doux Beegirl Crazy Sexy Curl Honey Setting Foam 207ml

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Highlights:

The Doux Beegirl Crazy Sexy Curl Honey Setting Foam 207ml

WHAT IT DOUX? ?What about your coils?!?? This ALL IN 1 Styler conditions, detangles, defines and sets wash & go?s?(*catches breath*), twist-outs, braids and TWA?s in one step! Fast-drying with a strong, but flexible hold. No frizz. No flaking. No cap! Just #Science

WHAT?S GOOD?

Honey: Fights Frizz. Smells good.

Aloe: Moisturizes + Hydrates hair

Bamboo: Strengthens + Holds

Cruelty & Paraben Free

DOUX YOU:

For best results, DO NOT apply oil to the hair before applying this product. We mean it!

Apply a juicy amount to clean, damp hair in small sections, smoothing for roots to ends. Air dry, hood dry, or diffu

90 AED

8% OFFFeatured

Conditioner, Hair Care

Shea Moisture Raw Shea Butter Deep Moisturizing Leave-In Conditioner 340ml

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Highlights:

Shea Moisture Manuka Honey & Mafura Oil Intensive Hydration Hair Masque 326g

This intensely deep conditioning treatment infuses hair with a powerful dose of moisture. This masque, blended with Mafura & Baobab Oils, Fig and Fair Trade Shea Butter, helps to restore and lock in moisture for stronger, healthier, frizz-free hair.

Our Story: SheaMoisture is the legacy of Sofi Tucker, a pioneering mother of four and entrepreneur, who sold Shea Butter, African Black Soap and homemade beauty preparations in Sierra Leone in 1912. We honor her vision by continuing to formulate with Raw Shea Butter handcrafted by women in Africa. With every purchase you show support of our mission to reinvest back in our communities.

Suggested use

Section clean, wet hair. Apply generously. Use a wide tooth comb to distribute evenly from root to ends. Leave in for 5 minutes. Rinse thoroughly. For extra-conditioning, cover hair with a plastic cap. Apply moderate heat for up to 30 minutes. Rinse thoroughly. When using a hair steamer do not cover hair. Moist heat will add to masque’s hydration.

55 AED

7% OFFFeatured

Sunny Isle Rosemary Jamaican Black Castor Oil 118ml

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Highlights:

Sunny Isle Rosemary Jamaican Black Castor Oil 118ml

Experience the nourishing benefits of Sunny Isle Jamaican Black Castor Oil, now infused with the refreshing aroma of rosemary essential oil. This versatile formula blends traditionally processed Jamaican Black Castor Oil with pure Rosemary Essential Oil, making it ideal for both hair and skin care routines.

Key Features:

Made with organic and authentic Jamaican Black Castor Oil
Infused with 100% pure rosemary essential oil for a naturally fresh scent
Helps maintain healthy-looking hair and scalp
Suitable for all hair types
Can be used as a lightweight moisturizer for hair and skin
Ideal for use in massage and aromatherapy routines
Free from added salt and artificial additives

Suggested Uses:
Apply to scalp and hair for conditioning and hydration. Massage into skin to help maintain softness and moisture. Use in aromatherapy practices for a refreshing sensory experience.

65 AED

17% OFFFeatured

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Super White Beauty Cream With Extract Tumeric & Zafran 5 Days

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Highlights:

Super White Beauty Cream With Extract Tumeric & Zafran 5 Days

ntroducing Super White Beauty Cream, a brilliant fusion of turmeric and zafran, designed to elevate your skincare routine. This luxurious cream, crafted with all-natural ingredients, is perfect for anyone seeking a radiant complexion. Turmeric, renowned for its anti-inflammatory properties, works diligently to reduce acne and lighten dark spots, while zafran offers a wealth of antioxidants that enhance skin luminosity. These potent botanicals combine to create a cream that nourishes your skin deeply, revealing a smoother, brighter appearance. With an enticing 30g volume, this product is tailored for daily use, making it an ideal addition to your everyday self-care regimen. Experience how these powerful ingredients create a perfect balance between efficacy and gentleness, suitable for all skin types regardless of texture or sensitivity.

25 AED

33% OFFFeatured

Yoko Marine Collagen Spa Salt 300g

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Highlights:

Yoko Marine Collagen Spa Salt 300g

Spa salt scrub Marine Collagen Formula With the benefits of nature under the sea Like collagen pearl extract Seaweed extract and Vitamin B3 reveal new, radiant skin. Smooth and soft to the touch

How to use

Pour enough salt onto your palm. Scrub on wet skin in circular motion. Leave it on for about 3 minutes and then rinse it off.

10 AED

8% OFFFeatured

Diproson Dermatological Cream 400gm

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Highlights:

Diproson Dermatological Cream 400g

Multipurpose cream for Eczema, Psoriosis, Skin lightening, Hyperpigmentation, Dark spot, Dry cracked skin. Diproson cream is used on the surface of the skin to reduce the redness and itchiness caused by certain skin problems. Eczema is a common skin disease, which causes the skin to become red, itchy, scaly, pink patches develop on the elbows, knees, scalp, and other parts of the body.

60 AED

17% OFFFeatured

Deodorants & Antiperspirants, Fragrances, Men, Roll On, Unisex, Women

Lady Speed Stick Powder Fresh Antiperspirant Spray Deodorant 150ml

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Highlights:

Lady Speed Stick Powder Fresh Antiperspirant Spray Deodorant 150ml

– Feel unstoppable and protected with Lady Speed Stick® Powder Fresh antiperspirant

– Provides reliable protection against sweat and bad odor for 48 hours

– Convenient and easy to apply

– Delicious floral aroma with fruit notes, bergamot and orange mix

– Protection as awesome as you are

Product Features:

– Ultra dry and protected.

– 48h of protection agaist sweat and bad odor

25 AED

11% OFFFeatured

Xtreme Collection Bakhour & Almond Gel Scrub 500ml

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Highlights:

Xtreme Collection Bakhour & Almond Gel Scrub 500ml

Scrub away all the dead skin cells and impurities with this wonderful Xtreme Collection Gel Scrub. Through its unique formula of Bakhour & Almond, it gently exfoliates the residual grimes, removes the dark patches, puriï¬es your skin, and leaves it fresh, smooth and hydrated.

Highlights

Purifying & moisturizing whitening face and body gel scrub.
Xtreme Collection Bakhour & Almond Gel Scrub 500m

40 AED

11% OFFFeatured

Palmer’s, Cocoa Butter Formula with Vitamin E, Bust Cream 125gm

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Highlights:

Palmer’s, Cocoa Butter Formula with Vitamin E, Bust Cream 125gm

Firm, tone and help visibly reduce the appearance of stretch marks on the delicate skin around your bust after pregnancy and weight loss. Our specially formulated cream that smoothes on like a gel contains a unique blend of trusted ingredients. Cocoa Butter, Shea Butter, Vitamin E and our exclusive Bio C-Elaste® help moisturize and support skin around the bust area for visibly increased tone and firmness. Bio C-Elaste® is a powerful combination of Collagen, Elastin, Centella Asiatica, Sweet Almond Oil and Argan Oil

Bio C-Elaste® along with other key ingredients is designed specifically for breast and body to visibly improve elasticity.

After 8 Weeks*

98% felt the appearance of the skin around the bust area was more toned, tightened and firmer.

99% said that stretch marks around their bust area were visibly reduced.

*Based on an 8-week in home trial of 53 female panelists, aged 25-55

Suggested use

Massage into skin around bust at least 2 times daily. Remove product from bust area prior to breastfeeding.

40 AED

GIFT SET

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13% OFFFeatured

Scrubs, Skin Care

Skin Doctor Saffron Whitening Scrub For Face & Body 500gm

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Highlights:

Skin Doctor Rose Whitening Scrub For Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Rose which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

7% OFFFeatured

Hair Care, Hair Detangler

Reborn Beauty Hair Serum Frizz Ease 100ml

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Highlights:

Reborn Beauty Hair Serum Frizz Ease 100ml

Expertly formulated with a unique blend of silicones. Protect each dehydrated strand against the onset of frizz. Boosts shine. With silk proteins and natural oil extract, this frizzy hair serum smoothes for more manageable and lustrous results, and provides heat protection. Expertly formulated for medium-thick and wavy-curly hair types, but suitable for all levels of frizz. With thermal protectant. Safe for color-treated hair. DIRECTIONS OF USE:Before applying the serum, make sure your hair is moist.Uae a towel to dry them.Now take a generous amount of serum in your palms and apply it on each hair strand. Massage your hair gently for 2 minutes.

65 AED

10% OFFFeatured

Dermaglow Gold Body Lotion 500ml

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Highlights:

Dermaglow Gold Body Lotion 500ml

45 AED

14% OFFFeatured

Deodorants & Antiperspirants, Fragrances

Disaar Vitamin C Deodorant & Antiperspirant Roll On Stick 50ml

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Highlights:

Disaar Vitamin C Deodorant & Antiperspirant Roll On Stick 50ml

This whitening underarm cream is enriched with a variety of extracts that effectively fade dull underarms, whiten the skin, remove odor, moisturize, and keep the skin fresh and soothed with a pleasant fragrance.

It is a rapid and effective solution for achieving brighter and smoother underarms.

The cream is easy to apply and absorbs quickly, leaving no sticky residue. With regular use, it helps to lighten dark underarms and improve overall skin tone.

30 AED

8% OFFFeatured

Bar Soap, Gift Sets, Lotion, Skin Care

Makari Naturalle Carotonic Extreme ( Body Lotion And Soap ) 2-Pc Set

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Highlights:

Makari Naturalle Carotonic Extreme ( Body Lotion And Soap ) 2-Pc Set

Get this Makari Naturalle Carotonic Extreme 2-Pc Set and save 5%

Unveil your skin’s natural beauty with this extreme whitening set. It is a 3-pc botanical natural skin lightening set formulated with skin-enriching Carrot Oil and SPF15. For combination, oily and acne-prone skin types

Heals acne blemishes and scars
Fades dark spots and blemishes
Improves appearance of skin’s texture
Evens skin tone and delivers a healthy-looking glow
Protects against sun damage and environmental aggressors

Set includes:

Toning Soap: Cleanse and exfoliate skin
Body Lotion: Nourishes, evens tone and provides sunscreen

550 AED

25% OFFFeatured

Animate Vitamin E Capsules Facial Essence 90 Soft Gel Capsules Green

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Highlights:

Animate Skin Whitening Vitamin E Capsule is specially formulated to increase the natural glow of the skin and even out its tone. This product, which contains 90 capsules, helps you achieve a healthier and smoother appearance by maintaining the moisture balance of the skin. Thanks to the powerful antioxidant properties of Vitamin E, it reduces the appearance of spots on the skin and delays the signs of aging. With regular use, you can make your skin look brighter and more vibrant.

15 AED

17% OFFFeatured

Oils & Moisturizer, Skin Care

D.E.S 5.5 Lightening Unifying Body Oil Rich in Baobab Oil 70ml

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Highlights:

D.E.S 5.5 Lightening Unifying Body Oil Rich in Baobab Oil 70ml

This luxurious D.E.S 5.5 Complexion Unifying Body Oil is enriched with potent and natural Baobab oil to reduce scarring, correct imperfections and relieve all spots. Its lightweight, non-greasy texture is quickly absorbed and provides long-lasting brightness and clarity to your complexion. Use daily on the face, neck and bust, paying extra attention to areas where stubborn spots persist. For best results, use at bedtime. Your skin will be left feeling hydrated, nourished and radiant.

25 AED

9% OFFFeatured

Hair Care, Hair Gel & Spray, Hair Styling Products

Luster’s Pink Hold & Shine Perfecting Styling Gel 454gm

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Highlights:

Luster’s Pink Hold & Shine Perfecting Styling Gel 454gm

Provides strong hold and lots of shine.

The dandruff-resistant formula makes hair softer and brighter.

The formula nourishes the hair with certified organic argan oil, olive oil and panthenol (provitamin B5).

Great for sleek styles such as high, sleek ponytails, buns, and side-swept hairstyles, as well as styles with natural texture.

50 AED

11% OFFFeatured

Cocoderm Clarifying Exfoliating Cream 300ml

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Highlights:

Cocoderm Clarifying Exfoliating Cream 300ml

The exfoliating cream COCODERM offers radiance and luminosity to your face. It uncrusts, smoothes and refines the skin texture. Apricot scrubs remove dead cells and impurities. Cleansed and purified, your skin regains its radiance.
Result: a beautiful complexion, a beautiful skin unified.

Benefits of product

Blurs spots and unifies the complexion
Improves the appearance of the skin and corrects the irregularities of the complexion
Softens the skin
Repairing and protective effect

Method Of Use

Apply COCODERM Exfoliating Cream to clean skin and massage gently with small circular motions to exfoliate dead cells. Rinse thoroughly with lukewarm water. While applying it, avoid the eye outlines.

40 AED

13% OFFFeatured

Oils & Moisturizer, Skin Care

Neoprosone Super Lightening Oil 125ml

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Highlights:

Neoprosone Super Lightening Oil 125ml

Neoprosone Super Lightening Oil is a skin beauty care oil rich in vegetable glycerol, sweet almonds extract, B-carotene and Vitamin A & E which help to manage, nourish the skin. Neoprosone Super Oil is a fast action solution which also help in removing black spot, pimples and living the skin satin-smooth.

35 AED