Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Bar Soap, Skin Care

Hi Glow Intensive Glow Beauty Soap

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Hi Glow Intensive Glow Beauty Soap

Glow up with Hi Glow Beauty Soap! Say goodbye to dull skin and hello to radiant glow!

Add Hi Glow Beauty Soap to your self-care routine for a radiant glow.

Specific Skin Types

1. Dry skin? Try Hi Glow Beauty Soap for long-lasting hydration
2. Oily skin? Hi Glow Beauty Soap controls oil and reduces acne
3. Sensitive skin? Hi Glow Beauty Soap soothes and calms

15 AED

13% OFFFeatured

Yong Chin Whitening Turmeric Face Wash 100ml

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Yong Chin Whitening Turmeric Face Wash 100ml

Anti-inflammatory and antioxidant, helps reduce skin irritations and acne.

Yong Chin Whitening Turmeric Face Wash is a natural herbal formulation infused with turmeric to help gently wash away dead skin cells and reveal a glowing compleaxion.
– Rich in anti-inflammatory and antioxidant properties to help reduce skin irritations and acne.
– Leaves your face looking smooth and radiant.

How to use:

Gently apply onto wet skin all over the face, rinse off with fresh water.

35 AED

25% OFFFeatured

Fresh & White Papaya Beauty Whitening Soap 100gm

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Fresh & White Papaya Beauty Whitening Soap 100gm

Nature’s Power in Every Lather.
Formulated with real papaya enzymes and brightening agents, this soap gently exfoliates dead skin, helping to reveal smoother, brighter, and clearer skin with regular use. Suitable for face and body, Fresh & White Papaya Soap is a tropical solution to hyperpigmentation and uneven tone.

Key Benefits:

Gently exfoliates and brightens skin
Fades dark marks and blemishes
Natural papaya extract for a fresh feel
Suitable for daily use on all skin types

15 AED

18% OFFFeatured

Creams, Scrubs, Skin Care

Topicrem UR-10 Anti-Roughness Smoothing Cream for Severely Dry Skin 200ml

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Topicrem UR-10 Anti-Roughness Smoothing Cream for Severely Dry Skin 200ml

Embrace the luxurious care of Topicrem UR-10 Anti-Roughness Smoothing Cream for Severely Dry Skin, a must-have in your skincare regimen. This velvety cream, available in a generous 200ml format, is specifically designed to address the needs of severely dry and rough skin. Its rich, non-greasy texture glides effortlessly onto the skin, instantly delivering comfort and hydration. Infused with a subtle, calming fragrance, it transforms your daily skincare routine into a sensorial experience.

Thanks to the inclusion of 10% Urea, this cream works tirelessly to exfoliate and smooth out the skin, helping to reduce the roughness and improve texture. Additionally, it’s enriched with beeswax, which forms a protective barrier on the skin, locking in moisture and ensuring long-lasting hydration. Lactic acid further enhances the formula by gently exfoliating and promoting skin renewal, leaving your skin softer and more radiant over time. Experience the immediate relief and lasting smoothness that Topicrem UR-10 Anti-Roughness Smoothing Cream offers, providing your skin with the nourishment it deserves. Indulge in the soothing embrace of this cream and feel your skin transform, enveloped in a cocoon of comfort and care.

165 AED

10% OFFFeatured

Odeon Olive Body Lotion 400ml

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Odeon Olive Body Lotion 400ml

The goodness of olive oil in this Nourishing Body Lotion restores the lost moisture to keep your skin smooth and soft

Highlights

ODEON Nourishing Body Lotion is filled with the richness of Olive oil and Vitamin E
Its special formulation also helps to protect your skin from harmful sun rays
The antioxidants of Vitamin-E nourishes your skin from within

45 AED

17% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Disaar Aloevera Moisturizing Body Oil Gel 200ml

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Disaar Aloevera Moisturizing Body Oil Gel 200ml

Moisturizing Lightening Stretch Marks Body Massage Oils for Spa

Moisturizer, Anti-wrinkle, Anti-aging, Whitening, Firming, Nourishing, Lightening

25 AED

10% OFFFeatured

Active Caviar Drip – Vitamin C +Turmeric Oil 100ml

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Active Caviar Drip – Vitamin C +Turmeric Oil 100ml

Active Caviar Drip Vitamin C + Turmeric Oil (Firming + Whitening Oil) is made with glutathione, collagen, vitamin C, Q10, and concentrated fruity acids. This serum evenly whitens skin tone while blocking the epidermic biosynthesis of pigmentation. Stimulates cell regeneration and delays the skin aging process. Intensively moisturizes the skin.

90 AED

17% OFFFeatured

Skin Care, Spot Corrector

Peau Jaune Face Cream Dark Spot Corrector 30ml

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Peau Jaune Face Cream Dark Spot Corrector 30ml

Anti-wrinkle yellow skin lightening facial cream, is a treatment based on fruit acids. Designed for faces that are very sensitive to milk or body cream

25 AED

29% OFFFeatured

Creams, Tubes, Skin Care

Melano MelanoFree Lightening Cream 40gm

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Melano MelanoFree Lightening Cream 40gm

This product is suitable for all skin types.Effectively reduce blackheads, control oil, improve facial dullness, and keep a beautiful skin. Improves the skin condition.

Melano cream All in one effective treatment Melanofree cream is an FDA approved formula which safe of use This topical therapy is made up of 3 effective and unique ingredients. Helps you to get rid of all your skin problems such as: Melasma, Freckles, Traces of sunburn, acne scars, Darkening of elbows and knees, Dark spots and pigments by gently exfoliating the skin’s top layer to lighten your skin, therefore diminishing skin discoloration.

25 AED

3% OFFFeatured

Lait Asian Secret Kojic Half Cast Body Lotion 500ml

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Lait Asian Secret Kojic Half Cast Body Lotion 500ml

Lait Asian Secret Half Cast Lotion is Hydroquinone free lotion specially formulated with these

Ingredients : kojic acid, Nicotinamide,Vitamin C, E, , Deionised water, Emulsifying water, stearic acid, cetostearyl alcohol, , mineral oil, silicone oil, vitamin B3 , perfume. to give your skin the best look and smooths.

apply on clean skin after shower.

Apply all over your body, for quick results add serum or better still use together with the Serum, face cream and soap

195 AED

PRODUCTS ON SALES

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12% OFFFeatured

Hair Care, Hair Gel & Spray, Hair Styling Products, Kids & Baby Care

Aussie Instant Freeze Hair Gel 198gm

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Aussie Instant Freeze Hair Gel 198gm

Whether you’re styling your curls, waves, or straight hair, Aussie Instant Freeze Sculpting Gel is your hair’s new best friend. This hair styling gel gives your look a strong hold no matter how humid it is. That’s a 20-hour hold (plus some nice added shine) anywhere in the world. The fresh citrusy scent will give you vacation vibes, traveling or not. Plus, this hair gel is certified PETA Cruelty-Free.To keep your style on point, squeeze a dollop of gel in your hand and rake in through your hair. Then style your hair however you please-it’s as easy as that.

75 AED

22% OFFFeatured

Amalico Lightening Lavender Face & Body Scrub 580g

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Amalico Lightening Lavender Face & Body Scrub 580g

Amalico Face And Body Scrub is made with natural ingredients and is effective in reducing the appearance of blemishes. It’s gentle, non-greasy, and absorbs quickly. Use it regularly to see a noticeable improvement in your skin’s appearance and boost your confidence!

35 AED

6% OFFFeatured

So Lemon Brightening Anti-Dark Spot Face Serum Radiance Elixir 30ml

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So Lemon Brightening Anti-Dark Spot Face Serum Radiance Elixir 30ml

Brightening Anti-dark Spot Face Serum

Pamper your complexion with this concentrate boasting a melt-in texture, formulated to target pigmentation spots, even out skin tone and combat dullness. This is the perfect choice to help visibly reduce dark spots and minor blemishes. For luminous, clarified, even-toned and radiantly beautiful skin.

85 AED

17% OFFFeatured

Vaseline Healthy Bright UV Extra Brightening GlutaGlow Body Lotion 200ml

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Vaseline Healthy Bright UV Extra Brightening GlutaGlow Body Lotion 200ml

Vaseline Healthy White UV Lightening Lotion contains Vitamin B3 that helps skin look brighter by working deep inside the skin within the stratum corneum. It inhibits melanin transfer and helps to reduce the appearance of wrinkles, uneven tone and dark spots. Triple sunscreens to give protection to skin’s epidermal structure from darkening. Micro-droplets of Vaseline Jelly restore damaged skin. Product made in Thailand.

25 AED

17% OFFFeatured

Creams, Face Cream, Skin Care, Spot Corrector

Navia Bright Men Beauty Cream

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Navia Bright Men Beauty Cream

Navia offers a dedicated Navia Max Bright Men Beauty Cream that targets dark spots and uneven skin tone. The brand also has other men’s skin-care products, including a face wash.

Navia Max Bright Men Beauty Cream

This cream is specifically formulated for men to achieve a brighter, more even complexion.

Key benefits: Targets dullness and uneven skin tone, reduces the appearance of dark spots, provides hydration, and offers UV protection.
Formula: It has a non-greasy, lightweight texture designed for quick absorption, making it suitable for daily use

25 AED

14% OFFFeatured

Mouth Wash, Personal Care

Listerine Green Tea Milder Taste Mouthwash 250ml

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Listerine Green Tea Milder Taste Mouthwash 250ml

LISTERINE Green Tea Mouthwash is specially formulated for extra cavity protection. , , Enriched with the goodness of natural green tea extract and essential oils, LISTERINE Green Tea Mouthwash provides more cavity protection than brushing alone by strengthening tooth enamel, even in hard to reach places. When used twice daily, it helps reduce dental plaque – a major cause of gum disease – and freshens breath with its n

30 AED

10% OFFFeatured

PrettyBe Brightening Body Lotion Papaya 550ml

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PrettyBe Brightening Body Lotion Papaya 550ml,,,

45 AED

13% OFFFeatured

Skin Doctor Papaya Face & Body Scrub 500ml

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Skin Doctor Papaya Face & Body Scrub 500ml

For smoother and fresher skin with cool moisturizing effect.

Skin Doctor Papaya Face & Body Scrub cleans your skin effectively by removal of dead skin cells and leaves skin healthy with a fresh glow. Our unique formula uses natural papaya to quickly and gently remove dirt and impurities from your skin, leaving it bright, smooth, clear and blemish free.

How to use:

Scoop some of the scrub on to your hands and massage it over your wet face and body using gently circular motions. For extra smooth skin, let the scrub sit on your skin for a couple of minutes. Rinse off the scrub and gently pat your skin dry. Do not rub, as rubbing your skin after exfoliation will irritate it.

35 AED

13% OFFFeatured

A3 Lemon Lotion 4Ever Bright 400ml

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A3 Lemon Lotion 4Ever Bright 400ml

Rich with selected ingredients able to improve tone and brightness of the skin, this lotion grants hydration and smoothness, leaving the skin firm and smooth, with no traces of grease. Soothed and toned, the skin lights up with youthful glow. The citrus fragrance adds a note of lasting freshness.

Use: apply mornings and evenings on perfectly cleansed skin, massaging delicately until complete absorption.

Warning: for external use only – Do not apply on eye area – Do not use on irritated or damaged skin – Suspend use if an allergic reaction arises.

65 AED

20% OFFFeatured

Anti-Dandruff, Hair Care, Shampoo

Head & Shoulders Anti-Dandruff Shampoo Fresh Mint 190ml

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Head & Shoulders Anti-Dandruff Shampoo Fresh Mint 190ml

Head & Shoulders refreshing mint formula cleanses, protects, and moisturizes as it contains antioxidants, which work to solve all hair problems so you can enjoy healthy hair free of hair loss and completely free of dandruff. It also works to prevent the appearance of white hair and supplies the hair follicles with the vitamins and beneficial elements they need for Strong and healthy growth. It also works to provide special care for your scalp and maintain it, leaving your hair soft and refreshed. With its triple-action formula, it also works to protect and moisturize your hair and scalp with regular use. It is equipped with the latest beauty standards and an active formula to keep your hair active and give it a real and wonderful refreshment.

Benefits and features:

It stimulates and refreshes the scalp
It strengthens hair and corrects growth naturally
Prevents the appearance of white hair and nourishes hair follicles
It nourishes your hair with vitamins and beneficial elements
It improves hair growth faster from the roots
It cleans visible fats and impurities
Protects your hair from direct sun damage
It works to get rid of dandruff stuck to the scalp
Protects and moisturizes your hair from the ends to the roots
It was developed specifically for hair to nourish your hair

20 AED

GIFT SET

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33% OFFFeatured

Scrubs, Skin Care

Yoko Marine Collagen Spa Salt 300g

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Yoko Marine Collagen Spa Salt 300g

Spa salt scrub Marine Collagen Formula With the benefits of nature under the sea Like collagen pearl extract Seaweed extract and Vitamin B3 reveal new, radiant skin. Smooth and soft to the touch

How to use

Pour enough salt onto your palm. Scrub on wet skin in circular motion. Leave it on for about 3 minutes and then rinse it off.

10 AED

6% OFFFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Difeel 100% Natural Essential Oil Blends Sleep 30ml

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Difeel 100% Natural Essential Oil Blends Sleep 30ml

Difeel’s Essential Oil Blends are made with 100% Natural Ingredients.
Our Sleep Essential Oil Blend for relaxation.
Helps promote restful sleep.

75 AED

10% OFFFeatured

Hair Care, Hair Cream

Silky Cool Avocado Hot Oil Cream Deep Conditioning Hair Treatment for Moisture, Shine & Frizz Control 1000ml

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Silky Cool Avocado Hot Oil Cream Deep Conditioning Hair Treatment for Moisture, Shine & Frizz Control 1000ml

Treat your hair to intense hydration and shine with Silky Cool Avocado Hot Oil Cream. This creamy formula blends the nourishing power of avocado oil with a hot oil treatment to deeply condition dry, damaged, or frizzy hair. Enjoy smoother, softer, and healthier-looking hair with every use.

Why Choose Silky Cool Avocado Hot Oil Cream?

Rich Avocado Oil penetrates deeply to moisturize and repair hair
Creamy Hot Oil Formula that’s easy to apply and absorb
Reduces Frizz & Adds Shine for a polished, healthy finish
Large 1000ml Size for long-lasting use at home or salon

Use as a hot oil treatment or daily hair cream to maintain silky smooth, manageable hair

45 AED

25% OFFFeatured

Difeel Vegan Keratin Anti Frizz Hair Mask 12 340gm

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Difeel Vegan Keratin Anti Frizz Hair Mask 12 340gm

Difeel Vegan Keratin Anti Frizz Hair Mask is 100% Vegan safe, cruelty free and contains no animal products with ingredients.

Our Vegan Keratin Anti Frizz hair mask helps smooth frizz for a sleek, silky finish. This premium hair mask both strengthens and hydrates your hair to prevent breakage.

Our Vegan Keratin Premium hair mask Improves shine and adds bounce to your hair.

Easy and convenient Difeel packaging.

Proudly Made in USA.

Fortifies hair for longer, stronger locks.
Prevents hair breakage.
100% Vegan Safe, cruelty free and contains no animal products.
Easy and convenient Difeel packaging.
Proudly Made in USA.

150 AED

14% OFFFeatured

Face Wash, Skin Care, Sunscreen

Golden Pearl Daily Oil Control Face Wash 150ml

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Highlights:

Golden Pearl Daily Oil Control Face Wash 150ml

Golden Pearl Oil Control Face wash has been specially formulated for oily & acne prone skin. The mixture of excess oil and dirt on skin blocks the pores which causes acne & pimples. This face wash deeply cleanse the pores and ensures long lasting oil control. Its regular use removes acne & pimples from your blocked pores, so that your skin remains clean, fresh and acne free.

Ingredients:

Sodium Lauryl Ether Sulphate, Cocoamido Propyl Betaine, EGDS (Ethylene Glycol Di Stearate), Carboxy Methyl Cellulose, Coconut Diethanolamide, Citric Acid, Propylene Glycol, Aloe Vera Gel, Triclosan, Distilled Water, Perfume, preservatives and FD &C Colours.

How to Use:

Squeeze a little amount of Golden Pearl Oil Control Face wash into your palm. Add water and lather. Apply to your face and neck area and massage gently. Rinse with warm water and gently dry. Use it daily in the morning and evening for best results.

30 AED

13% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Veet Gold Carrot Super Whitening Serum 7 days 52ml

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Highlights:

Veet Gold Carrot Super Whitening Serum 7 days 52ml

Infused with Carrot Oil to transform the rough dry areas into moisturised skin
Vitamin E act as an anti-oxidant to fade stretch marks and imperfections
Nourishes skin and keeps them soft and supple
Removes undesirable spots and leaves your skin soft and glowing

35 AED

8% OFFFeatured

Olay Retinol24 Smoothing Body Lotion 500ml

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Highlights:

Olay Retinol24 Smoothing Body Lotion 500ml

Experience visibly smoother, more radiant skin with Olay Retinol24 Smoothing Body Lotion. Infused with the power of Retinol and Vitamin B3 (Niacinamide), this advanced formula deeply nourishes and renews your skin while providing 24-hour moisture.

Smooths & Renews Skin: Helps reduce the appearance of fine lines, wrinkles, and uneven skin tone.
24-Hour Deep Hydration: Delivers long-lasting moisture for soft and supple skin.
Fast-Absorbing & Lightweight: Non-greasy formula that absorbs quickly without leaving residue.
Clinically Proven Formula: Designed for visible skin transformation with continuous use.
Gentle on Skin: suitable for all skin types, including sensitive skin.

How to Use: Apply generously to clean, dry skin, massaging until fully absorbed. Use daily for best results.

110 AED

20% OFFFeatured

Eye & Lip Care, Lipstick, Make Up, Skin Care

Yong Chin Pink Whitening Lip Care 3.8gm

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Yong Chin Pink Whitening Lip Care 3.8gm

YC Whitening Pink lip balm is a surprise for dark lips by hydrating your lips, presenting you smooth, soft and more kissable lips. It provides long-lasting moisture to protect lips from drying out in all seasons.

How to use:

Apply on lips as often as needed. Use alone as a lips moisturizer or use before applying color lipstick for smoother and more beautiful color.

20 AED

Dr. Miracle’s Stimulating Moisturizing Gro Oil 118ml

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Dr. Miracle’s Stimulating Moisturizing Gro Oil 118ml

Promotes strong, slippery, healthy and growing hair. Enjoy the tingle…Enjoy the growth™. Excellent for relaxed, braided, weave or natural hair. The stimulating moisturizing oil from Dr. Miracle works wonders for hair and scalp problems. This oil is truly a miracle.

45 AED

19% OFFFeatured

Face Cream, Skin Care

Carrot Magic Exclusive 24K Beauty Plus Whitening Face Cream

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Carrot Magic Exclusive 24K Beauty Plus Whitening Face Cream

Carrot Magic Exclusive 24K Beauty Plus Whitening Face Cream is a premium facial skincare cream formulated to moisturize, brighten, and enhance the appearance of dull and uneven-looking skin. Designed as part of the Carrot Magic Exclusive 24K skincare range, this luxurious face cream helps promote a smoother, softer, and more radiant-looking complexion.

Its rich moisturizing formula helps replenish essential moisture while supporting the skin’s natural softness and suppleness. Regular use helps improve the appearance of dry, rough, and tired-looking skin while promoting a fresh and luminous glow.

The cream can be incorporated into a regular facial skincare routine to provide nourishing moisture and brightening-focused care.

Key Benefits:
• Helps brighten dull-looking skin.
• Promotes a more even-looking complexion.
• Helps moisturize and nourish facial skin.
• Leaves skin feeling softer and smoother.
• Helps improve the appearance of dry and rough skin.
• Promotes a healthy and radiant-looking glow.
• Supports a smooth and supple complexion.
• Suitable for regular facial skincare.
• Complements the Carrot Magic Exclusive 24K skincare range.

Directions for Use:After cleansing, apply a small amount to the face and neck. Massage gently using upward circular motions until completely absorbed. Use as part of your regular skincare routine. During daytime use, follow with an appropriate broad-spectrum sunscreen.

For external use only. Avoid direct contact with the eyes. Do not apply to broken or irritated skin. Discontinue use if irritation occurs.

65 AED