Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Cleansers, Skin Care

Extract Facial Cleanser Green Papaya Calamansi 225ml

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Extract Facial Cleanser Papaya Calamansi 225ml

Introducing our Extract Facial Cleaner with the refreshing blend of Papaya and Calamansi. Say hello to glowing, refreshed skin with our gentle yet effective formula. Made with natural extracts, it gently cleanses away impurities while leaving your skin feeling soft and rejuvenated. Enjoy the delightful scent and the nourishing benefits of papaya and calamansi every time you cleanse. Elevate your skincare routine with Extract Facial Cleaner Papaya Calamansi for a radiant complexion every day.

30 AED

11% OFFFeatured

Mamado Aromatherapy Pure Papaya Oil 150ml

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Mamado Aromatherapy Pure Papaya Oil 150ml

Mamado Aromatherapy 100 Percent Pure Papaya Oil
PAPAYA SEED OIL can aid in the?relief of itchy, scaly, irritated skin conditions such as eczema and psoriasis.
PAPAYA SEED OIL also contains a significant amount of Vitamin C. Vitamin C can help combat wrinkles, blotches, 
large pores, acne, dark spots and other skin blemishes.

40 AED

12% OFFFeatured

Easy Glow Pure Brightening Toning Face Cream Anti Sun Burn 80gm

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Easy Glow Pure Brightening Toning Face Cream Anti Sun Burn 80gm

Age Spots, Blemishes, Dark Circles, Discoloration, Acne, Lightening, Early Signs of Aging, Dark Spots, Hydration, Nourishing, Radiance, Redness, Regenerating, Restorative, Revitalizing, Skin Firming

75 AED

25% OFFFeatured

Caro White Lightening Beauty Soap 180g

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Caro White Lightening Beauty Soap 180g

Caro white beauty soap is a formula rich in B-carotene and vitamin A and E .

This product is produced in order to make your skin light, manageable, and satin-smooth.

Its components and active principles are specifically designed to deep clean your skin.

Protect your skin and give you a feeling of well-being.

Evens out skin tone and makes it firmer giving a more radiant complexion.

Fights against a dull complexion and diminishes the visible appearance of pigment spots.

Hydrates and protects the epidermis.

The skin is soft, supple and radiant.

15 AED

20% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Faiza Skin Whitening Beauty Cream 50gm

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Faiza Skin Whitening Beauty Cream 50gm

Nourishes the skin and gives back its natural look within a few weeks of its applications

Removes wrinkles, marks, hives even dark circles under the eyes and turns the skin into white

Evens skin tone, offers clear and smoother skin

20 AED

8% OFFFeatured

Neoprosone Active Brightening Cream 100ml

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Neoprosone Active Brightening Cream 100ml

Introducing Neoprosone Active Brightening Cream, your perfect ally in the fight against pigmentation troubles. This advanced formula is designed to promote a lighter and brighter even skin tone, effectively reducing brown spots and fading unwanted discoloration.

Directions: Simply apply a thin layer of the cream directly on brown spots or uneven skin tone. Make sure your skin is dry and cleansed, preferably at night. Avoid the delicate eye area during application. For comprehensive protection against further skin discoloration, it is recommended to follow up with a minimum SPF 30 sun protection daily, both during and after treatment.

Key Ingredient: Allantoin.

110 AED

8% OFFFeatured

Familia Lait de Toilette Body Lotion Face and Body Vitamin E 500ml

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Familia Lait de Toilette Body Lotion Face and Body Vitamin E 500ml

Nourish your entire household with Familia Lait de Toilette Body Lotion, an all-in-one face and body solution crafted for daily family care. Infused with vitamin E, this luxurious milk delivers deep, essential moisture while conditioning the skin barrier to keep it soft and supple. The smooth, fast-absorbing texture glides effortlessly across the skin without feeling heavy or greasy, locking in hydration from morning to night. Ideal for all skin types, it helps maintain a healthy, balanced, and radiant appearance for everyone. Elevate your daily skincare routine with a trusted, versatile formula designed to pamper and protect.

Directions for Use

Step 1: Cleanse your face and body thoroughly, patting dry with a soft towel after a bath or shower.

Step 2: Dispense a generous amount of the lotion into the palm of your hand.

Step 3: Massage evenly across your skin in smooth, circular motions until completely absorbed. Use daily for continuous softness and moisture.

60 AED

8% OFFFeatured

Lotion, Oils & Moisturizer, Skin Care

Palmer’s, Cocoa Butter Formula Body Lotion Massage Lotion for Stretch Marks 250ml

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Palmer’s, Cocoa Butter Formula Body Lotion Massage Lotion for Stretch Marks 250ml

Palmers® Massage Lotion helps visibly improve skin elasticity and reduce the appearance of stretch marks. Pure Cocoa Butter and Shea Butter, Natural Oils, Collagen, Elastin and Lutein keep skin moisturized and supple for 48 hours allowing skin to stretch more easily. Widely recommended for stretch marks during and after pregnancy or weight fluctuation. This non-greasy lotion is ideal for all over body use, in place of your regular moisturizer.

Suggested use

Apply all over skin, concentrating on stretch mark prone areas such as tummy, hips, thighs and bust. Massage liberally into skin twice daily.

55 AED

13% OFFFeatured

Orbi 20 Face & Body Anti Marks Lotion 480ml

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Orbi 20 Face & Body Anti Marks Lotion 480ml

Orbi 20 Face and Body Lotion is an extra strong lightening and non greasy blend of natural plant extract and high grade all natural pure glutathione, tomato and carrot which are well known for their excellent lightening properties.

Glutathione is for natural intensive skin lightening, tomato is for glowing radiant skin and lightening; carrot is enriched with vitamin C and betacarotene, for potent anti aging and lightening.

35 AED

11% OFFFeaturedOut Of Stock

Lotion, Skin Care

Diva Maxima Maxi Tone Triple Action Fade Milk 350ml

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Diva Maxima Maxi Tone Triple Action Fade Milk 350ml

The benefits of Maxima Triple Action Milk Body Lotion

Diva Maxima assures you a fast and safe clarifying treatment.

You will get evenly clear firm and radiant skin.

It is a light, non greasy lotion that moisturizes and fortifies the skin from deep within the skin cells, helping it to retain elasticity and making it more resilient to changing conditions throughout the day and the seasons.

A nourishing skin to help retain elasticity leaves skin glowing and youthful

Protects and nourishes skin

It has soothing effect, which keeps your’s skin healthy and soft

Skin Type: Suitable for all skin types.

40 AED

PRODUCTS ON SALES

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17% OFFFeatured

Mask, Skin Care

Silky Cool Cucumber Facial Mud Mask Tube 150gm

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Silky Cool Cucumber Facial Mud Mask Tube 150gm

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

25 AED

17% OFFFeatured

Gluta Secret Concentre Lightening Serum 70ml

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Gluta Secret Concentre Lightening Serum 70ml

Thanks to its formula rich in glutathione and carrot oil, GLUTA SECRET Serum ensures.clear, fresh and radiant skin. This treatment gets rid of hyperpigmentation spots on the skin and protects you against bad weather (Sun, dust, etc.). Ideal for black and mixed skin. Keep out of the reach of children.

25 AED

8% OFFFeatured

&Honey Color Control Repair Hair Oil 100ml

Hair Care, Hair Treatment

&Honey Color Control Repair Hair Oil 100ml

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&Honey Color Control Repair Hair Oil 100ml

A nourishing hair oil that repairs & protects colored hair
Formulated with over 90% moisturizing & color care ingredients, deeply hydrates & maintains hair color vibrancy
Developed with honey, royal jelly extract & hydrolyzed proteins, penetrates the hair shaft to nourish & rebuild, leaving hair healthier & more resilient
Contains argan oil & hydrolyzed silk, imparts a soft, silky texture & radiant sheen, taming frizz & smoothing flyaways
Includes platinum & silver oxide, extends the life of your hair color, ensuring it stays vibrant & luminous
Suitable for all hair types, especially beneficial for colored & damaged hair
Made in Japan

120 AED

10% OFFFeatured

Shower Gel, Skin Care

Melano Red Carrot Shower Gel Scrub 1000ml

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Melano Red Carrot Shower Gel Scrub 1000ml

Melanotone Red Carrot Shower Gel Scrub is an exfoliating shower gel infused with natural red carrot extract, designed to reveal soft, smooth, and radiant skin. Its antioxidant-enriched formula helps eliminate impurities while stimulating cell renewal. Thanks to its exfoliating micro-grains, it deeply cleanses without irritating the skin. Used regularly, it evens out skin tone and restores vitality. Ideal for all skin types, this product leaves skin feeling refreshed and visibly brighter. A true beauty ritual for silky-smooth, radiant skin every day.

45 AED

14% OFFFeatured

Dr Davey Vitamin B3 Glow Body Oil 200ml

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Dr Davey Vitamin B3 Glow Body Oil 200ml

Dr Davey Vitamin B3 Glow Body Oil is a premium skincare product crafted to rejuvenate and deeply hydrate your skin, leaving it radiant, healthy, and irresistibly smooth. Infused with Vitamin B3 (Niacinamide), this moisturizing body oil offers incredible vitamin B3 body oil benefits, making it an essential addition to your body care routine. As a skin brightening oil, it promotes a glowing complexion while working to even out skin tone and reduce visible signs of aging.

This niacinamide body oil not only nourishes the skin but also helps improve elasticity, making it a top choice among South Africa skincare products. Designed to enhance your natural beauty, it’s perfect for anyone seeking a hydrating body oil that delivers long-lasting moisture and a luminous finish. Whether you’re looking for a body oil for glowing skin, an anti-aging body oil, or a skin-nourishing body oil, Dr Davey Vitamin B3 Glow Body Oil combines the benefits of niacinamide with superior hydration for a smoother, more youthful appearance.

Add this radiant skin oil to your routine and experience the transformative power of vitamin B3 skincare with Dr. Davey skincare—your go-to solution for glowing, healthy skin.

30 AED

13% OFFFeatured

Skin Doctor Vita-C Whitening Toner 250ml

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Skin Doctor Argan Massage Oil 120ml

Especially formulated to hydrate and soothe your skin for best massage experience.

Skin Doctor Argan Massage Oil, enriched with the natural goodness of Argan extract, is expertly crafted to nourish and rejuvenate your skin. This luxurious oil provides deep hydration, soothing your skin while leaving it feeling incredibly soft, smooth, and perfectly moisturized. Ideal for a relaxing massage, it helps to restore your skin’s natural radiance and elasticity, offering a spa-like experience with every use. Treat your skin to the ultimate indulgence and enjoy its silky-smooth feel all day long.

How to use:

Apply on your body and massage gently.

35 AED

11% OFFFeatured

Scrubs, Shower Gel, Skin Care

Light Up Gold Lightening Corrector Serum 30ml

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Light Up Gold Lightening Corrector Serum 30ml

Light Up Gold Anti-Aging Corrective Serum targets damaged areas of your skin to combat hyperpigmentation thanks to the vita-clarifying complex based on vitamin C and glutathione. Its concentration in collagen enriches its formula with antioxidants which promotes cell renewal. This serum unifies and clarifies the skin by correcting imperfections in the areas of resistance of spots and blackheads (face, knees, fingers, neck, elbows).

40 AED

13% OFFFeatured

Dr.Meinaier Coconut Oil Essential Oils for Brightening and Moisturising 118ml

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Dr.Meinaier Coconut Oil Essential Oils for Brightening and Moisturising 118ml

Coconut Oil: contains skin-nourishing fatty acids and polyphenols, reduce dryness and allow your skin to retain moisture, elping shield skin from environmental toxins, smoothing and improve texture skin, diminish the signs of aging, calming effect and can help reduce temporary redness.

35 AED

18% OFFFeatured

Hair Care, Hair Oil, Shampoo

Cantu Biotin-Infused Strengthening Hair & Scalp Oil 60ml

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Cantu Avocado Hydrating Styling Mousse 248ml

Cantu’s Avocado Hydrating Styling Mousse creates frizz-free, defined curls that last.

With a moisturizing blend of avocado oil, flaxseed oil and honey, this lightweight styling mousse provides the ultimate in defined curls and long-lasting hold without frizz or flaking.

The honey it contains nourishes the hair strands and gives them a natural shine, and the oils moisturize the hair and make it supple.

Application:

Apply 2-3 pumps per section of hair and distribute evenly from root to tip in damp or dry hair before styling twists, rods, braids or wash-and-go styling.

45 AED

8% OFFFeatured

Joji Secret Young Aloe Vera & Avocado Silky Whipp Bubble Soap 100gm

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Joji Secret Young Aloe Vera & Avocado Silky Whipp Bubble Soap 100gm

23 AED

GIFT SET

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18% OFFFeatured

Lotion, Skin Care

Epiderm Skin Lotion 30ml

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Epiderm Skin Lotion 30ml

Epiderm lotion is a topical cream that is used for the treatment of inflammatory, bacterial, and fungal infections of the skin such as eczema, dermatitis, and athlete’s foot.

45 AED

B.B. Clear Vitamin C Lightening Soap 190gm

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B.B. Clear Vitamin C Lightening Soap 190gm

B.B. Clear 5 in 1 light. Skin respectful Lightening Soap be beautiful and clear.

Anti dark spot, tone corrector, anti-aging, anti-stretch marks, skin toning and firming.

15 AED

5% OFFFeatured

Trimay Peptaluronic Edelweiss Hydra Lifting Toner 200ml

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Trimay Peptaluronic Edelweiss Hydra Lifting Toner 200ml

Trimay Peptaluronic Edelweiss Hydra Lifting Toner is designed for deep hydration and complex lifting effect, which reduces wrinkles, improves elasticity, removes dullness and gives a healthy look to the skin.

This formula is an excellent preventive measure against the signs of ageing: it prevents premature skin ageing and the appearance of wrinkles. The toner provides visible results on the skin: it reduces dryness and smoothes the microtexture, it intensely moisturises and helps to keep moisture inside the skin, it eliminates dryness and gives a feeling of comfort.

The toner contains only natural and hypoallergenic ingredients, classified as EWG Green, fragrance-free and is suitable for even the most sensitive skin.

95 AED

16% OFFFeatured

Nature Secret with pure Argan Oil Lightening set 7 Pieces

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Nature Secret with pure Argan Oil Lightening set 7 Pieces

Nature Secrete with pure ARGAN oil gives a much brighter to your skin, more luminous. It attenuates your hyper pigmentation spots and help to prevent their appearance.Its concentrated formula with ARGAN oil works gently and effectively to unify and clarify the complexion.Enriched with lightening plant extracts, body lotion Nature Screte with pure Argan oil moisturizes, protects, and helps your skin retain its elasticity without leaving a greasy film.It will leave your skin silky, soft, and radiant beauty by offering a pleasant sensation of freshness.

210 AED

13% OFFFeatured

Aichun Beauty Anti Stretch Mark Body Oil 120ml

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Highlights:

Aichun Beauty Anti Stretch Mark Body Oil 120ml

Anti Stretch Mark Body Oil 120ml is specially formulated to reduce the appearance of stretch marks and scars while deeply nourishing the skin. Enriched with natural oils and vitamins it helps improve skin elasticity smooth rough texture and support skin regeneration. The lightweight non greasy formula absorbs quickly and is suitable for daily use on the belly hips thighs and other problem areas. Ideal for use during pregnancy weight changes or post workout recovery this oil is safe for all skin types.

Highlights

Helps reduce the appearance of stretch marks and scars
Deeply hydrates and nourishes dry skinDeeply hydrates and nourishes dry skin
Improves skin elasticity and firmness
Lightweight and fast absorbing formula
Suitable for all skin types including pregnant women

35 AED

7% OFFFeatured

Purec Pure Egyptian Secret Vitamin C Lotion 400ml

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Highlights:

Purec Pure Egyptian Secret Vitamin C Lotion 400ml

Purec Egyptian Secret Vitamin C Lotion is easily absorbed into the skin. It nourishes the deeper layers of the skin to bring you the brighter skin you desire. It restores rough skin to be moist and lively with the help of collagen. It strengthens you skin, tightens skin firmness and restores vitality to your skin. It also prevents wrinkles.

Direction for use

Apply morning and evening on cleansed skin. Gently massage till complete absorption.

65 AED

20% OFFFeatured

Eye & Lip Care, Lipstick, Make Up, Skin Care

Yong Chin Pink Whitening Lip Care 3.8gm

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Yong Chin Pink Whitening Lip Care 3.8gm

YC Whitening Pink lip balm is a surprise for dark lips by hydrating your lips, presenting you smooth, soft and more kissable lips. It provides long-lasting moisture to protect lips from drying out in all seasons.

How to use:

Apply on lips as often as needed. Use alone as a lips moisturizer or use before applying color lipstick for smoother and more beautiful color.

20 AED

6% OFFFeatured

Conditioner, Hair Care

The Doux That’s Deep 5-Minute Deep Conditioner 236ml

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Highlights:

The Doux That’s Deep 5-Minute Deep Conditioner 236ml

WHAT IT DOUX?

Quick & easy deep conditioning in 5 minutes?! THAT’S DEEP’s rapid conditioning formula awakens your scalp and activates natural moisture. Working below the surface to boost strength, bounce, and smoothness. Frizz and dryness? Consider them handled.

WHAT?S GOOD?

Honey: Soothes + softens

Tea Tree Oil*: Prevents breakage and snapping

Peppermint Oil*: For reducing that frizz

Cruelty & Paraben Free

DOUX YOU:

Apply to clean wet hair, and detangle in sections.

Allow to penetrate for 5 minutes or less.

Rinse thoroughly.

*Product contains mint extracts. We recommend performing a patch test prior to use if you have previously experienced sensitivity to peppermint or tea tree oil. Avoid contact with eyes. If irritation occurs, rinse thoroughly and discontinue use.

85 AED

4% OFFFeatured

Difeel Rosemary and Mint Anti-Breakage Serum Oil Mist 237ml

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Highlights:

Difeel Rosemary and Mint Anti-Breakage Serum Oil Mist 237ml

Our expertly formulated Difeel Rosemary & Mint Hair Care line, helps promote healthy, natural hair growth while strengthening dry, damaged hair, while invigorating your scalp!

Strengthening and Nourishing

Difeel Rosemary and Mint Anti-Breakage Serum Oil Mist is a lightweight, non-greasy formula that strengthens dry, brittle hair and reduces hair breakage.

For Stronger, Fuller and Thicker Hair

Infused with nourishing ingredients like rosemary oil, sweet almond oil, and jojoba oil, this mist works to improve split ends while adding a healthy shine.

Invigorating Non-Greasy Formula

It helps minimize frizz and enhances the overall appearance of hair, leaving it smoother, stronger, and more manageable. Perfect for daily use, this serum oil provides essential hydration and nourishment to promote healthier, more resilient hair.

115 AED

17% OFFFeatured