Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Cleansers, Skin Care

PanOxyl Acne Creamy Wash 4% Benzoyl Peroxide Daily Control 170gm

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PanOxyl Acne Creamy Wash 4% Benzoyl Peroxide Daily Control 170gm

A gentle face wash that is safe for daily use and powerful enough to combat all types of acne.

This daily wash contains 4% benzoyl peroxide to clear acne super fast.

Effectively penetrates pores and eliminates acne-causing bacteria.

It removes existing acne scars and helps prevent the appearance of new acne.

The creamy formula is balanced with moisturizers for a gentle daily cleanse that does not dry out the skin.

Gently removes dirt and excess oil to clean and unclog pores.

It is an excellent option for controlling acne on the face, chest and back.

Recommended by dermatologists.
Suitable for all parts of the body: face, chest and back.
Safe and easy to use.
Creamy formula that is gentle on the skin.
It gets rid of acne and prevents its appearance.
Removes the effects of acne and pigmentation.

95 AED

10% OFFFeatured

Noor Cocoa Butter Lightening & Moisturizing Lotion 400ml

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Noor Cocoa Butter Lightening & Moisturizing Lotion 400ml

Noor Gold Cocoa Butter Lightening & Moisturizing Lotion is formulated to help improve the appearance of skin tone while providing hydration. Enriched with cocoa butter, it supports smoother-looking skin and helps reduce the appearance of marks and dryness. Suitable for daily use, it leaves the skin feeling soft and moisturized.

Benefits

Helps improve the appearance of skin tone
Provides hydration for daily skincare
Supports smoother-looking skin
Helps reduce the appearance of marks and dryness

How to Use?

After bathing or shower or at any time of the day, apply Noor Gold Lemon Lightening & Moisturizing Lotion all over the body.
Massage in with a light hand.
Leaves a light fragrance on your body all day long.

45 AED

Biolight Hibiscus Flower Lightening Lotion 500ml

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Highlights:

Biolight Hibiscus Flower Lightening Lotion 500ml

Evens out skin tone and makes skin firmer giving a more radiant complexion

Fights against a dull complexion and diminishes the visible appearance of pigment spots

Hydrates and protects the epidermis

The skin is soft, supple and radiant

40 AED

10% OFFFeatured

Veet Gold Vitamin C Super Whitening Salt Body Scrub 500gm

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Veet Gold Vitamin C Super Whitening Salt Body Scrub 500gm

45 AED

Skin Care, Spot Corrector

Coco Clear Dark Spot Corrector DSR Cream 30ml

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Highlights:

Coco Clear Dark Spot Corrector DSR Cream 30ml

Coco Clear DSR Cream is a luxurious, natural solution to your skin discoloration woes. This cream is enriched with rich coconut oil, which helps to hydrate and repair sun spots while providing a clarifying effect. With regular use, it will leave your skin looking radiant, clear, soft and rejuvenated. Perfect for all skin types, Coco Clear DSR Cream is an ideal way to achieve a beautiful, even skin tone.

25 AED

33% OFFFeatured

Scrubs, Skin Care, Tubes

Melano Ectavita Fruits Scrub 300gm

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Highlights:

Melano Ectavita Fruits Scrub 300gm

Deeply exfoliates for glowing skin

Fruit Scrub works to unify the skin tone and lighten it and give it glasses and flexibility and helps to remove blackheads and dead cells.

30 AED

Shower Gel, Skin Care

Biolight Hibiscus Flower Lightening Shower Gel 500ml

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Highlights:

Biolight Hibiscus Flower Lightening Shower Gel 500ml

Deeply cleanses the skin and eliminates impurities

Exfoliates dead cells and reveals a glowing complexion

Prepares the skin for the action of other products

The skin is soft, supple and radiant

25 AED

40% OFFFeatured

Lalala Lightening Soap with Gluta Kojic 230gm

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Highlights:

Lalala Lightening Soap with Gluta Kojic 230gm

Super Eclair Cleanser remover to purify the skin to remove the stains from the cuticles to repair the dirt caused by the sole of the air with extra moisture and the dryness of the skin to improve the effectiveness of the air in contact with it, using it as a base in the whole world The result of freshly cleaned skincare products .

15 AED

8% OFFFeatured

Make Up Remover, Oils & Moisturizer, Skin Care

Kenta White Moisturizing Gel 250gm

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Highlights:

Kenta White Moisturizing Gel 250gm

A gel designed to deeply moisturize the skin, giving it a natural softness and radiance. This gel contains nourishing ingredients inspired by Moroccan traditions, which help regenerate skin cells and improve texture. Kenta White Gel evens out skin tone thanks to its unique formula that moisturizes and protects the skin from dryness, making it an ideal choice for daily skincare. Its light, fast-absorbing texture moisturizes the skin without leaving a greasy feeling, making it suitable for all skin types, including sensitive skin.

Benefits and Features:

Deeply moisturizes the skin and protects it from dryness throughout the day.

Contains natural Moroccan ingredients that give the skin a healthy glow.

Helps even out skin tone and reduces pigmentation and dark spots.

Light, fast-absorbing formula without leaving a greasy residue.

Suitable for all skin types, even sensitive skin.

Leaves the skin feeling soft and velvety after each use.

Can be used daily as part of your skincare routine.

Directions for Use:

Cleanse your skin thoroughly and dry it gently.

Apply an appropriate amount of Kenta White Moroccan Moisturizing Gel to the skin.

Gently massage the gel until fully absorbed.

Use morning and evening for best results.

55 AED

30% OFFFeatured

Oils & Moisturizer, Skin Care

Silky Cool Papaya Scented Relaxing & Hydrating Body Massage Oil 500ml

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Silky Cool Papaya Scented Relaxing & Hydrating Body Massage Oil 500ml

Refreshing scent, to remove tiredness and fatigue of the body and moisturize the skin and keeping it from drying out.

35 AED

PRODUCTS ON SALES

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30% OFFFeatured

Oils & Moisturizer, Skin Care

Silky Cool Mint Massage Oil 500ml

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Highlights:

Silky Cool Mint Massage Oil 500ml

Refreshing scent, to remove tiredness and fatigue of the body and moisturize the skin and keeping it from drying out.

35 AED

11% OFFFeatured

Fruit Of The Wokali Vitamin Cy Facial Serum Hyaluronium Acid 40ml

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Highlights:

Fruit Of The Wokali Vitamin Cy Facial Serum Hyaluronium Acid 40ml

Fruit Of The Wokali Facial Serum Vitamin C + Hyaluronic Acid Anti-Aging Freckle Removal 99% Vitamin C 100% Organic Vitamin-Boosting For All Skin Types Cont

40 AED

17% OFFFeatured

Anti Stretch Marks, Oils & Moisturizer, Skin Care, Spot Corrector

Black Magic Beauty Cream 30gm

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Highlights:

Black Magic Beauty Cream 30gm

Black Magic Beauty Cream Multi-Action Formula. Treats & Removes Pimples, Scars, Wrinkles, Dark Circles, Moisturizes, Lighten Blemishes, Treats Acne & Infections, Is Anti-Aging, makes skin young & brightens in 5 days. It has antioxidant rich carotenoids to help reduce the signs of aging which minimizes scars and scrapes, It treats acne and lightens blemishes on face.

25 AED

13% OFFFeatured

Clean and Clear Skin Brightening Daily Facial Scrub 150ml

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Highlights:

Clean and Clear Skin Brightening Daily Facial Scrub 150ml

A skin-lightening scrub is suitable for daily use.

Its formula contains lemon and papaya extracts that give you bright and fresh skin.

The gently exfoliating formula removes dirt, oil and impurities.

Gently exfoliates and visibly brightens your skin.

Plus the refreshing citrus fragrance awakens your senses.

Removes oils and impurities.

Gives you radiant and fresh skin.

Gently exfoliates the skin.

35 AED

20% OFFFeatured

Feminine Care, Personal Care

Vagisil Ultra Fresh Intimate Wash 354ml

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Highlights:

Vagisil Ultra Fresh Intimate Wash 354ml

Vagisil Ultra Fresh Intimate Wash uniquely gentle helps skin feel soft, smooth and healthy. Blooming with light, fruity freshness. Hypoallergenic and pH balanced. Gynecologist and dermatologist tested.

60 AED

25% OFFFeatured

Sandal Herbal Skin Whitening Soap 80gm

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Highlights:

Sandal Herbal Skin Whitening Soap 80gm

Sandal Herbal Beauty Soap 90g is enriched with the natural goodness of sandalwood to cleanse, soothe, and beautify the skin. Its calming herbal formula helps nourish the skin while providing a refreshing fragrance. With every use, this soap supports a smoother, softer, and more radiant complexion, making it ideal for daily skincare routines.

15 AED

17% OFFFeatured

Anti Stretch Marks, Oils & Moisturizer, Skin Care, Spot Corrector

Irha Gold Beauty Cream 30gm

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Highlights:

Irha Gold Beauty Cream 30gm

Experience a Brighter You with Irha Gold Beauty Cream! Our Natural Formula Helps Brighten Skin, Fade Pimples & Dark Spots in Just 3 Days. Discover Your Best Skin – Buy Now!

25 AED

25% OFFFeatured

Creams, Spot Corrector, Skin Care

Ujooba Gold Advanced Beauty Cream 34gm

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Highlights:

Ujooba Gold Advanced Beauty Cream 34gm

Introducing our Gold Advanced Beauty Cream, a radiant revolution in skincare that marries the opulence of gold with the purity of natural ingredients. Unveil the secret to a polished, blemish-free complexion with a cream that transcends traditional skincare boundaries.

Key Features:

Gold-Infused Brilliance: Enriched with the regal touch of gold, our Advanced Beauty Cream creates a luminous sheen on your skin, adding a touch of luxury to your daily routine. Experience the indulgence of radiant, polished skin with every application.
Natural Ingredients: Immerse your skin in the goodness of nature. Our cream harnesses the power of carefully selected natural ingredients renowned for their skin-brightening properties. Let the synergy of nature and science work harmoniously to reveal your skin’s true radiance.
Whitening Efficacy: Bid farewell to blemishes as our cream targets uneven skin tone, working tirelessly to brighten and lighten. Rediscover the joy of flawless skin as our advanced formula evens out pigmentation, leaving you with a polished and perfected complexion.
Nourishing Elegance: Experience the dual benefits of skin brightening and nourishment. Our cream is designed not only to enhance your skin’s appearance but also to nourish and moisturize, leaving you with a velvety, supple texture.
Anti-Blemish Power: Combat the effects of environmental stressors with our anti-blemish properties. Our cream acts as a shield, protecting your skin from the daily onslaught while promoting a clear, healthy complexion.

15 AED

6% OFFFeatured

Cetaphil Gentle Skin Cleanser 237ml

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Highlights:

Cetaphil Gentle Skin Cleanser 237ml

Cetaphil Gentle Skin Cleanser Soap Free Body & Face Wash for Women & Men, Hydrates with Niacinamide, Vegan Friendly, 237ml
Cetaphil Gentle Skin Cleanser is a daily face and body cleanser for sensitive, normal or dry skin. Its friendly formula is clinically proven to remove dirt, makeup and impurities while preserving the skin’s natural moisture barrier. Made with Glycerin, Niacinamide and Panthenol it gently cleanses without causing dryness. Leaves skin feeling soft, smooth and healthy-looking. Cetaphil defends against the 5 signs of skin sensitivity.

80 AED

17% OFFFeatured

Lady Diana Lemon Deep Purifying Face Wash Clear Confidence 150ml

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Highlights:

Lady Diana Advanced Anti-Stretch Mark Lotion Smooth-Repair Skin 500ml

Rediscover smooth, resilient skin with Lady Diana advanced anti-stretch mark lotion, expertly formulated to combat the appearance of stretch marks and enhance skin elasticity. This intensive lotion is enriched with powerful natural ingredients like cocoa butter, vitamin E, and hyaluronic acid, which work together to deeply moisturize and repair skin tissues.

25 AED

GIFT SET

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25% OFFFeatured

Face Wash, Skin Care

Skin Doctor Apricot Face & Body Cream Scrub 200ml

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Highlights:

Skin Doctor Apricot Face & Body Cream Scrub 200ml

Skin Doctor Face & Body Cream Scrub offers a unique formula that contains natural exfoliating particles and Apricot which gently exfoliates the skin without any side effects for radiant glowing skin. The creamy texture of this amazing product allows for deep moisturization of the skin whilst being exfoliated.

How to use

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

Ingredients

30 AED

11% OFFFeatured

Lady Diana Hydrating Hair Care 2 In1 Silk Shampoo for Soft Hair

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Lady Diana Hydrating Hair Care 2 In1 Silk Shampoo for Soft Hair

40 AED

20% OFFFeatured

Rapid Clair Super Lightening Antiseptic Soap 100gm

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Highlights:

Rapid Clair Super Lightening Antiseptic Soap 100gm

Intensively nourishes, lightens and strengthens the body.

White Absolute

Rapid Clair Super Eclaircissant Body Lotion is a body milk

Which intensively nourishes the skin and effectively

Fight against hyper-pigmentation (black spots) enriched with vegetable

Extracts universally recognised for their healing, lightening, and refreshing properties.

20 AED

19% OFFFeatured

Olaplex Hair Serum Bond Protect No. 9 90ml

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Highlights:

Olaplex Hair Serum Bond Protect No. 9 90ml

Key Features:

Provides pollution protection for optimal care of all hair types and textures.
Fashion memory – detangling – satin shine.
Protects hair from heat up to 450°F/230°C.
Silicone-free.

Overview:

Color-correcting shampoo Olaplex No. Hair Serum 9 Bond Protector silicone-free to protect against pollution and heat that cause tangling, breakage, and static electricity.
Olaplex Bond Building Technology with powerful red algae extract rich in antioxidants to nourish hair, prevent pollutants, and neutralize free radicals.
You can see satin shine, hair styling memory, rebound curls, detangling, anti-static electricity, and heat protection up to 450°C.
Suitable for all hair types.

130 AED

20% OFFFeatured

Silky Cool Marina Breeze Mineral Bath Salt 3Kg

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Highlights:

Silky Cool Marina Breeze Mineral Bath Salt 3Kg

Silky Cool bath salts contains many beneficial minerals and nutrients that keep your skin smooth, soft and suppl. It cleanse and purify the skin improving skin’s radiance, tone and texture. Bath salts benefit not only our skin but our entire bodies – from inside out along with fighting stress.

60 AED

29% OFF

Clear Therapy Lightening Cream Vegetable Extracts 200ml

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Highlights:

Clear Therapy Lightening Cream Vegetable Extracts 400ml

AHA therapy which targets pigment spots and lightens the complexion

A flawless, unified complexion in 10 days

Moisturises and nourishes the skin

Refines the skin’s texture

The skin is soft, supple and beautifully radiant

25 AED

14% OFFFeatured

Body Enlargement, Creams, Personal Care, Skin Care, Wellness

Yong Chin Breast Enlarging Collagen Cream 200gm

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Highlights:

Yong Chin Breast Enlarging Collagen Cream 200gm

Yong Chin Breast Enlarging Collagen Cream consists of proprietary blend of natural herbs and collagen that maintain and improve breast firmness. Regular use will stimulate metabolic activity and makes the breasts firm and smooth.

How to use:

Apply with softly massaging around the bust area for 2-5 minutes each morning and night.

30 AED

10% OFFFeatured

Crave Lemon Pure Whitening Lotion 500ml

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Highlights:

Crave Lemon Pure Whitening Lotion 500ml

Crave Lemon Pure Whitening Hand + Body Lotion is a refreshing brightening lotion that helps lighten dark spots, even out skin tone, and keep the skin soft and smooth. Infused with lemon extract, it revitalizes dull skin, reduces discoloration, and delivers a clean, radiant glow with daily use.

Benefits

1. Brightens and Evens Skin Tone
Formulated with lemon extract and other brightening ingredients that help fade dullness, dark spots, and uneven patches for a cleaner, more uniform glow.
2. Softens and Smooths the Skin
Provides lightweight hydration that keeps the skin soft, smooth, and supple without feeling greasy — perfect for daily use on hands and body.
3. Refreshes and Revitalizes the Skin
The fresh lemon formula leaves the skin feeling energized, refreshed, and naturally radiant while improving overall skin clarity.

45 AED

25% OFFFeatured

Medimix Ayurvedic Cool Soap with Vetiver and Grape Seed 125gm

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Highlights:

Medimix Ayurvedic Cool Soap with Vetiver and Grape Seed – 125gm

Get SkinFit with Fast Acting Ayurvedic! Stay cool and protected even in the scorching heat of the summer. Medimix Ayurvedic Vetiver & Grape seed soap is Nature’s Cooling Expert, with the right ingredients for a cool and fresh skin.

15 AED

11% OFFFeatured

Bar Soap, Creams, Face Cream, Skin Care, Spot Corrector

Sandal Whitening Soap & Cream 120gm

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Highlights:

Sandal Whitening Soap & Cream 120gm

Sandal Whitening Soap & Cream is a perfect skincare duo infused with the natural goodness of sandalwood. This combination helps lighten dark spots, enhance skin radiance, and maintain a smooth, glowing complexion. The soap deeply cleanses impurities, while the cream nourishes and brightens your skin, leaving it soft and refreshed all day.

40 AED