Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

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Lotion, Skin Care

Finesse Glow Half Cast Carrot Body Lotion 500ml

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Finesse Glow Half Cast Carrot Body Lotion 500ml

Finesse Glow Carrot Whitening Face and Body Lotion is a skincare product designed for skin brightening and hydration. It features carrot extract as a key ingredient to promote an even-toned, radiant complexion on both face and body.

155 AED

3% OFFFeatured

Lotion, Skin Care

Finesse Glow Half Cast Body Lotion 500ml

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Finesse Glow Half Cast Body Lotion 500ml

The Finesse Whitening Face and Body Lotion is a daily use product designed to target discolouration while providing nourishment for all skin types. With ingredients such as glycerin, collagen, vitamin C, glutathione, and retinol. The lotion comes in a regular size and is formulated for full body use, making it a convenient and effective option for achieving a 3x whitening and more even skin tone.

155 AED

25% OFFFeatured

Touch Me Black Seed Oil Soap for Skin Care 135gm

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Touch Me Black Seed Oil Soap for Skin Care 135gm

Black Seed Oil Soap 135g: deeply cleanses, moisturizes, and naturally enhances skin radiance.

Highlights

Deeply moisturizes the skin
cleanses pores, helps reduce acne
leaves the skin soft and radiant

15 AED

17% OFFFeatured

Touch Me Rice Milk Face Wash Foam Deep Cleanse & Oil-Free Brightening 100ml

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Touch Me Rice Milk Face Wash Foam Deep Cleanse & Oil-Free Brightening 100ml

Experience a refreshing cleanse with the Touch Me! Rice Milk Face Wash Foam, specially formulated to deliver deep cleansing and brightening benefits. This 100ml facial cleanser is designed to be oil-free, helping to purify the skin and reduce excess oil for a clearer complexion. Enriched with rice milk, it works to nourish and hydrate the skin, promoting an even tone and smooth texture, making it suitable for daily use.

Highlights

Formulated with Rice Milk for nourishing and hydrating benefits.
Provides a deep cleanse to remove impurities and excess oil.
Helps brighten the complexion and promote an even skin tone.
Oil-free formula for a fresh and smooth skin feel, 100ml size.

25 AED

17% OFFFeatured

Touch Me Lemon Face Wash Foam Anti-Acne Oil Control Deep Cleansing 100ml

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Highlights:

Touch Me Lemon Face Wash Foam Anti-Acne Oil Control Deep Cleansing 100ml

Advanced Oil Control: Formulated to eliminate excess sebum and keep facial shine away throughout the day.

Brightening Formula: Infused with lemon extract to boost natural skin radiance, target dark spots, and improve overall skin glow.

Anti-Acne Action: Designed to target pimples and prevent future breakouts by clearing out deeply settled dirt and impurities.

Deep Gentle Cleansing: The foaming action lifting surface oils makes it suitable for all skin types, though it is highly favored by individuals with oily or acne-prone skin

25 AED

17% OFFFeatured

Touch Me Saffron Fairness Glow Face Wash Foam Prevent Acne Blemishes Wrinkels 100ml

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Touch Me Saffron Fairness Glow Face Wash Foam Prevent Acne Blemishes Wrinkels 100ml

Brightens Complexion: Saffron naturally fades dark spots and reduces pigmentation.

Deep Cleansing: Foam bases quickly lift daily dirt, oil, and makeup buildup.

Gentle Exfoliation: Many variants come with a built-in silicone face brush for smooth skin.

Even Skin Tone: It fights dullness to give your face a luminous, natural glow.

25 AED

17% OFFFeatured

Touch Me Coffee Deep Cleanse And Oil Free Face Wash 100mls

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Highlights:

Touch Me Coffee Deep Cleanse And Oil Free Face Wash 100mls

Experience a refreshing cleanse with Touch Me! Coffee Deep Cleanse & Oil Free Face Wash. This gentle yet effective formula is designed for all skin types, targeting dark spots and promoting a radiant complexion. Infused with coffee extract, it deeply cleanses pores, removes excess oil, and leaves your skin feeling soft and revitalized. Made in Thailand, this 100ml face wash is perfect for daily use.

Highlights

An effective facial cleanser that is gentle on the skin.
Gently softens skin, promoting a radiant appearance.
Deep cleanses pores to remove impurities and excess oil.

25 AED

17% OFFFeatured

Touch Me Frankincense & Myrrh Face Wash Foam 100ml

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Touch Me Frankincense & Myrrh Face Wash Foam 100ml

Experience daily facial cleansing with the Touch Me! Frankincense & Myrrh Face Wash Foam. This 100ml nourishing and purifying cleanser is formulated to deeply cleanse your skin, effectively removing impurities and excess oil for a refreshed feel. Enriched with the natural benefits of frankincense and myrrh, it works to purify the skin and visibly reduce the appearance of pores, leaving your complexion feeling soft and radiant. Designed with a 4X effective formula, this gentle face wash is suitable for all skin types, providing a comprehensive cleansing experience for a healthier-looking glow.

Highlights

Nourishing and purifying daily face wash foam for all skin types.
Infused with natural frankincense and myrrh extracts for deep cleansing.
Effectively removes impurities and excess oil while reducing pore appearance.
Leaves skin feeling soft, radiant, and contributes to a healthier complexion.

25 AED

10% OFFFeatured

Curcuma Clear Turmeric Exfoliating Shower Gel 400ml

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Highlights:

Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

Helps improve the appearance of dark spots and uneven skin tone.
Enriched with Turmeric and Vitamin C for a naturally radiant complexion.
Moisturizes the skin and leaves it soft and smooth.
Helps revive dull and tired-looking skin.
Supports the skin’s natural moisture barrier.
Lightweight, fast-absorbing, and non-greasy formula.
Suitable for daily use and all skin types.
Convenient 55 ml size.

45 AED

17% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

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Highlights:

Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

Helps improve the appearance of dark spots and uneven skin tone.
Enriched with Turmeric and Vitamin C for a naturally radiant complexion.
Moisturizes the skin and leaves it soft and smooth.
Helps revive dull and tired-looking skin.
Supports the skin’s natural moisture barrier.
Lightweight, fast-absorbing, and non-greasy formula.
Suitable for daily use and all skin types.
Convenient 55 ml size.

25 AED

LATEST PRODUCTS

11% OFFFeatured

Serums, Skin Care

Fruit Of The Wokali Rejuvenating And Moisturizing Facial Serum With Papaya Extract 50ml

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Fruit Of The Wokali Rejuvenating And Moisturizing Facial Serum With Papaya Extract 50ml

Fruit of the Wokali Professional Care WKL Extract Papaya – Anti-aging and Moisturizing Facial Serum

Product type: Rejuvenating facial serum / Concentrated serum with vitamins and papaya extract

Main ingredients: Papaya Extract, Hyaluronic Acid and Vitamin Complex.

Main benefits:

Anti-aging and Redensifying Action: Helps visibly repair wrinkles and redensifies the skin structure for a firmer appearance.
Texture Renewal: Thanks to the natural enzymes of papaya, it gently exfoliates and renews the texture of the complexion, leaving it softer to the touch.
Fast Results: Achieve a more radiant and luminous complexion in just one week of consistent use.
Even Skin Tone: Works to even out skin tone, reducing the appearance of blemishes and dullness.
Dual Action Hydration: Formulated with hyaluronic acid to act on the surface and penetrate deeply, transforming the appearance of aging skin.
Luxurious and Lightweight Formula: Fast-absorbing texture that leaves no greasy feeling, ideal for preparing the skin before moisturizer.

40 AED

18% OFFFeatured

Nature White Luxury Body Lotion With Snail Slime 500ml

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Nature White Luxury Body Lotion With Snail Slime 500ml

Conceived with the best rejuvenating formulas, the body lotion NATURE WHITE is a LUXURY one. It fights against ageing and protects from stretches marks. It lightens, moisturizes, nourishes the skin and eliminates dark spots by giving a luxury tone. Directions: Apply daily on the body in circular motions. Warning External use only, avoid contact with eyes. In case of irritation, discontinue use.

45 AED

6% OFFFeatured

Tree Hut Strawberry Foaming Gel Wash 532ml

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Tree Hut Strawberry Foaming Gel Wash 532ml

Refresh your shower routine with Tree Hut Foaming Gel Wash in the delectable scent of Strawberry. Drench your body in a luxurious lather that nourishes skin and leaves a long-lasting scent. Tree Hut washes are infused with our hydrating oil complex, packed with antioxidant-rich avocado, kiwi and orange oils so you leave the shower feeling fresh and glowing.

80 AED

7% OFFFeatured

Nourishing And Activating Shower Gel With Natural Rose Essence Fruit Of The Wokali 1300ml

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Highlights:

Nourishing And Activating Shower Gel With Natural Rose Essence Fruit Of The Wokali 1300ml

Fruit of the Wokali Shower Gel – Fashion Rose (Nourishing & Activating)

Product type: Nourishing and activating shower gel / Professional care body wash with floral essence

Main ingredients: Natural Rose Essence and Active Moisturizing Complex.

Main benefits:

Deep and Gentle Cleansing: Effectively removes dirt and excess sebum from the skin’s surface without disrupting the skin’s natural barrier.
Prolonged Water Balance: Its advanced formula maintains the ideal moisture balance, caring for and protecting the skin against dryness for a long time.
Double Softness and Hydration: The rose essence works by deeply softening the skin, leaving it with an exquisite, “just right” texture and extremely smooth to the touch.
Oil Control: Helps balance natural oil secretion, providing an immediate feeling of freshness and leaving no greasy residue.
Fresh and Comfortable Finish: After application, the skin feels revitalized and light, ideal for starting or ending the day with well-being.
Floral Aromatherapy: Its light rose fragrance adds a relaxing and sophisticated aromatic atmosphere that lasts on the body at all times.

65 AED

14% OFFFeatured

QEI+ Paris Privilege with Caviar Extract Lightening Serum 50ml

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Highlights:

QEI+ Paris Privilege with Caviar Extract Lightening Serum 50ml

In the brand Privilège, QEI+ has elaborated a new serum based on Caviar Pearl and the best toning vegetable extracts. It is very active against the hyper-pigmentation marks, to even the skin complexion in an efficient and lasting way.For an optimal result, use once a day, add some drops of the QEI+ Privilège Serum into the QEI+ Privilège Body Lotion or the QEI+ Privilège Fine Glycerin.

150 AED

6% OFFFeatured

Aveeno Eczema Therapy Daily Moisturizing Cream 354ml

Baby Lotion, Creams, Kids & Baby Care, Lotion, Skin Care

Aveeno Eczema Therapy Daily Moisturizing Cream 354ml

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Aveeno Eczema Therapy Daily Moisturizing Cream 354ml

This rich, fragrance-free cream is specially designed for eczema-prone skin.
Formulated with colloidal oatmeal and ceramide, it helps to soothe and relieve the dry, itchy, and irritated skin associated with eczema.
Clinically proven to restore and strengthen the skin’s protective barrier, this moisturizing cream provides lasting relief.
Suitable for daily use, it helps to maintain healthy, hydrated skin without the use of harsh chemicals.

Provides relief for eczema-prone skin
Formulated with colloidal oatmeal and ceramide
Clinically proven to restore skin’s protective barrier
Fragrance-free for sensitive skin
Suitable for daily use

Highlights:

Goree Lycopene Beauty Cream with SPF 30 35gm

Skin feels soft and supple after the application

Delivers essential moisturisation for healthy glowing skin

Helps improve skin tightness and reduce signs of aging

20 AED

13% OFFFeatured

Moroccan Oil Salt With Olive Oil 600ml

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Highlights:

Moroccan Oil Salt With Olive Oil 600ml

The Moroccan Oil Salt with Olive Oil is a revitalizing and nourishing treatment that combines the exfoliating properties of natural salts with the hydrating benefits of Moroccan oil and olive oil.
This product is designed to help exfoliate, hydrate, and smooth the skin, leaving it feeling refreshed and glowing.
Exfoliates and Softens: The salt crystals gently scrub away dead skin cells, revealing smooth, refreshed skin underneath.
Hydrates and Nourishes: Olive oil and Moroccan oil work together to deeply hydrate and nourish the skin, leaving it soft and moisturized.
Soothes and Revitalizes: The oils in the formula help to soothe the skin, providing relief from dryness and leaving it feeling revitalized.
Gentle on Skin: The product exfoliates without harsh scrubbing, making it ideal for sensitive skin types that need gentle care.

35 AED

PRODUCTS ON SALES

5% OFFFeatured

Hair Care, Hair Oil

Difeel Rosemary and Mint Premium Hair Oil with Biotin 355ml

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Highlights:

Difeel Rosemary and Mint Elevated Hair Oil with Biotin 237ml

Our expertly formulated Difeel Rosemary & Mint Hair Care line, helps promote healthy, natural hair growth while strengthening dry, damaged hair, while invigorating your scalp!

Strengthening and Nourishing

Our Difeel Rosemary & Mint Hair Oil is infused with nourishing Biotin. Biotin plays an important role in the health of your hair, skin, and nails. A lack of Biotin can lead to hair loss.

For Stronger, Fuller and Thicker Hair

Our Strengthening Leave-in Hair Oil repairs dry and damaged hair to improve overall hair strength and growth.

285 AED

18% OFFFeatured

Conditioner, Hair Care

Shea Moisture Coconut & Hibiscus Curl & Shine Conditioner 384ml

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Highlights:

Shea Moisture Coconut & Hibiscus Curl & Shine Conditioner 384ml

Featuring a lightweight, delicious formula, the Curl & Shine Conditioner offers you a blend of nutrient-rich butters and oils to restore lost moisture and smoothing out dry hair and ends.

Specially designed for wavy, and curly hair, it will deeply condition your mane for defined, bouncy, lighter-than-feather curls, adding volume and natural shine.

45 AED

11% OFFFeatured

Lemon Clear Lightening Cream 250ml

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Lemon Clear Lightening Shower Gel 1000ml

Lemon Clear Lightening Shower Gel 1000ml .Lemon Clear shower gel, rich in vitamins C and E, helps fight dark spots and even out the complexion. Thanks to the vitamin C it contains, Lemon Clear exfoliating shower gel restores radiant, clean skin. It effectively removes impurities, exfoliates dead cells and reveals the skin’s radiance. This gel promotes cell renewal thanks to its antioxidant-rich formula. Lemon Clear leaves your skin soft and radiantly beautiful while instantly restoring the complexion’s natural radiance

40 AED

15% OFFFeatured

White Express Lotion 15 Days Green 500ml

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Highlights:

White Express Brightening Soap 200gm

Discover the secret to a fairer and more luminous complexion with the White Express Gold Soap Exfoliant Soap. Immerse yourself in a pampering skincare routine that incorporates this exceptional soap. Formulated with specialized exfoliating agents, it gently buffs away dullness, revealing the youthful glow hidden beneath.

By effectively removing impurities and dead skin cells, this soap helps refine your skin’s texture, leaving it feeling renewed and revitalized. Unveil a more radiant you with the power of the White Express Gold Soap.

85 AED

17% OFFFeatured

LaLaLa Fast Action Lightening Face Cream Super Lightening Cream 15ml

Skin Care, Spot Corrector

LaLaLa Fast Action Lightening Face Cream Super Lightening Cream 15ml

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Highlights:

LaLaLa Fast Action Lightening Face Cream Super Lightening Cream 15ml

Helps eliminate spots and blackheads on all parts of the body.

The cream is rich in collagen and fruit acids, vitamins C, E which help reduce itching, dryness, dark marks and premature aging. It also minimizes the harmful effects of the sun and daily pollutants.

Aids in the skin’s healing process by helping to repair scarred tissue by rejuvenating and softening skin tissue.

Use daily for best results.

25 AED

10% OFFFeatured

JUUCEE Berry Blossom Shower Gel 450ml

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Highlights:

JUUCEE Berry Blossom Shower Gel 450ml

JUUCEE Berry Blossom Shower Gel 450ml is a gentle, juicy shower gel that delivers a sweet berry fragrance, helping to revitalize and soften the skin.

45 AED

20% OFFFeatured

Trimay Collagen Bakuchiol Night Face & Neck Cream 50ml

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Highlights:

Trimay Collagen Bakuchiol Night Face & Neck Cream 50ml

Trimay Collagen Bakuchiol Night Face & Neck Cream has a wide range of functions: it evens out the overall skin tone and contributes to brightening pigmentation, strengthens firmness and increases tissue elasticity, reduces the depth of wrinkles and intensively moisturizes.

It contains a high concentration of active ingredients ? collagen and bakuchiol ? of 61.9%, which have the ability to significantly slow down the ageing process. It effectively tones the skin, prevents loss of firmness and the appearance of wrinkles. Helps to define the contour of the face, reducing the visibility of wrinkles and Venus rings.

The cream has a classic creamy texture, deeply nourishes and eliminates dryness.

120 AED

17% OFFFeatured

Bar Soap, Skin Care, Spot Corrector

Pure carrot flawless Toning Anti Blemish Bar Soap1 90gm

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Highlights:

Pure carrot flawless Toning Anti Blemish Bar Soap1 90gm

Pure Carrot Toning & Blemish bar soap gets rid of acne. It is carefully refined toning and anti acne bar soap made from salicylic acid to provide pores with a deep clean to help treat acne. This soap is specifically formulated to help unclog pores and eliminate blemishes, leaving skin feeling clean and balanced. Its blend of salicylic acid and natural carrot will help reduce breakouts and provide lasting clear and toned skin.

25 AED

8% OFFFeatured

Sunny Isle Jamaican Black Castoroil Skin Repair 113ml

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Highlights:

Sunny Isle Jamaican Black Castoroil Skin Repair 113ml

Rehydrate, repair and restore your skin to its former glory with our Jamaican Black Castor Oil SKIN REPAIR. This effective skin treatment uses the unique healing power of black castor seeds to turn back the clock and give you soft, supple, more youthful-looking skin. SKIN REPAIR is fast-absorbing, and unlike many other castor oils on the market, it will not clog pores. It?s rich in vitamin E to help treat dry skin and reduces the appearance of fine lines and wrinkles. SKIN REPAIR provides instant relief to skin infections and alleviates symptoms associated with eczema, psoriasis, acne and minor sunburn. Use SKIN REPAIR and love the skin you?re in!

60 AED

27% OFFFeatured

Pure White Gold Glowing Exfoliating Shower Gel 1000ml

Scrubs, Shower Gel, Skin Care

Pure White Gold Glowing Exfoliating Shower Gel 750ml

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Pure White Gold Glowing Exfoliating Shower Gel – 750ml

Pure White Gold has been specially developed for the beauty of your skin thanks to the 6 precious vegetable oils that compose it. The Pure White Gold exfoliating shower gel cleanses and eliminates dead cells from your epidermis thanks to the apricot kernel powder it contains. This gel prepares your skin for a regenerating and softening beauty treatment.

It gives your epidermis its soft and silky texture while revealing the radiance of your complexion.

40 AED

GIFT SET

10% OFF

Lotion, Skin Care

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Highlights:

Skin White Advanced Whitening Power SPF20 Lotion 200ml

Helps managar excessive melanin production

Prevents the resurfacing of dark pigmentation

Screens the harmful UV rays from entering your skina

Skin White Classic Whitening Lotion 200ml

Formulated to lighten skin tone while providing sun protection
Contains SPF 10 to shield skin from harmful UV rays
Helps prevent darkening and promotes an even complexion
Enriched with skin-nourishing ingredients for hydration
Lightweight formula for comfortable wear

Formulated to promote skin whitening and even tone

Nourishes and moisturizes the skin for a smoother texture

65 AED

10% OFFFeatured

Conditioner, Hair Care, Hair Food

African Pride Dream Kids Olive Miracle Hair Creme, 6 Oz (170g)

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African Pride Dream Kids Olive Miracle Hair Creme, 6 Oz (170g)

For a lifetime of Strong Beautifully Healthy Hair, start right with Olive Miracle Dream Kids. Our smooth creamy feather light kids formula contains the finest Extra Virgin Olive Oil and Herbal Extracts used for generations to help strengthen and protect hair.

45 AED

14% OFFFeatured

Creams, Personal Care, Skin Care

Melacare Cream For Face Melasma, hyperpigmentation, Dark spots, Skin Wrinkles, 25g

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Melacare Cream For Face Melasma, hyperpigmentation, Dark spots, Skin Wrinkles, 25g

Melacare Cream 25 gm is a skin related medication primarily used to treat melasma (dark brown patch on skin). Melasma also known as chloasma or mask of pregnancy, is a common skin condition which causes brown patches on the face. It is more common in women than in men. The discoloured (grey-brown) patches occur mostly on forehead, chin, nose and cheek.

30 AED

22% OFFFeatured

Amalico Lightening Face & Body Scrub with Papaya 580gm

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Highlights:

Amalico Lightening Face & Body Scrub with Papaya 580gm

Amalico Face & Body Scrub is made with natural ingredients and is effective in reducing the appearance of blemishes. It’s gentle, non-greasy, and absorbs quickly. Use it regularly to see a noticeable improvement in your skin’s appearance and boost your confidence!

35 AED