Serina Cosmetics

13% OffFeatured

Face Wash, Skin Care

Reborn Beauty Gold Face Wash 150ml

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Reborn Beauty Gold Face Wash 150ml

Lifts away dirt, excess oil, and impurities without stripping the skin of its essential moisture.
Enriched with Aurum (gold) essence, it provides a deep boost of hydration, keeping your face soft and dewy throughout the day.
Helps eliminate dullness, promoting a brighter, luminous, and more revitalized complexion.

35,00 AED

13% OffFeatured

Face Wash, Skin Care

Reborn Beauty Tea Tree Face Wash with Salicylic Acid 150ml

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Reborn Beauty Tea Tree Face Wash with Salicylic Acid 150ml

Effectively removes impurities and excess oil, leaving your skin feeling fresh and clean.
Enriched with salicylic acid and tea tree oil.
Targets acne-causing bacteria, helping to prevent breakouts and reduce inflammation.
Natural tea tree oil provides a refreshing aroma, enhancing your cleansing experience.
Gentle enough for daily use, making it suitable for all skin types, including sensitive skin.

35,00 AED

13% OffFeatured

Reborn Beauty Skin Brightening Rice Face Wash 150ml

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Reborn Beauty Skin Brightening Rice Face Wash 150ml

Deeply cleanses the grime and grease, leaving your skin dewy and refreshed.
Enriched with the goodness of rice water.
Rich in antioxidants that help reduce blemishes and dark spots.
Creamy texture doesn’t strip your skin’s essential moisture after cleansing.
Reduces the appearance of acne marks and brightens your skin tone.

35,00 AED

8% OffFeatured

Reborn Beauty Hair Serum Frizz Ease Infused with Argan and Jojoba Oil 100ml

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Reborn Beauty Hair Serum Frizz Ease Infused with Argan and Jojoba Oil 100ml

REBORN BEAUTY Hair Serum Frizz Ease is designed to transform dry, frizzy, and unmanageable hair into silky-smooth perfection. Infused with the powerful blend of Argan Oil, known for its moisturizing and revitalizing properties, and Jojoba Oil, which strengthens and repairs damaged hair, this serum provides instant shine and long-lasting smoothness. This 100ml bottle of hair serum is perfect for daily use, whether you want to tame flyaways or add a touch of shine to your locks. The non-greasy, lightweight formula ensures your hair stays soft and sleek without any heavy buildup. How to Use: Apply a few drops of the serum to your palms. Gently run your hands through damp or dry hair, focusing on the ends. Why Choose REBORN BEAUTY? Natural Ingredients: Enriched with natural oils that promote healthier hair. Frizz Control: Keeps your hair frizz-free throughout the day. Long-Lasting Results: Provides a smooth and silky finish for hours. Easy Application: Simple and hassle-free daily use for quick styling. Style as desired.

55,00 AED

8% OffFeatured

Reborn Beauty Hair Serum Frizz Ease with Vitamin E, Macadamia, and Amla 100ml

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Reborn Beauty Hair Serum Frizz Ease with Vitamin E, Macadamia, and Amla 100ml

Frizz Control: Effectively smooths frizzy and unmanageable hair for a sleek finish.
Enriched with Vitamin E: Helps to deeply nourish and repair hair, promoting healthy growth.
Macadamia Oil: Adds hydration and strength, making hair softer and more resilient.
Amla Extract: Known for enhancing hair volume and shine while preventing breakage.
Lightweight Formula: Absorbs quickly without leaving any greasy residue, perfect for everyday use.
For All Hair Types: Works well on curly, straight, fine, or coarse hair.

55,00 AED

17% OffFeatured

Shadab Beauty Cream

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Shadab Beauty Cream

Shadab cream absorbs into your skin & flourishes the skin cells to makes you beautiful. Skin tissues energy essence present in vitamin B3 enhances the process of making you more beautiful. Aloe vera included in Thai Beauty cream eliminates excess oil & bacteria and skin becomes everlasting fresh. Thai Cream not gives you beautiful face but a fresh & charming skin. It vanishes the dark circles, pimples, acne, wrinkles & freckles. It is suitable for men & women of all ages. Thai is first time included in a beauty cream which is famous for its effectiveness on human skin. It enhances the process of manufacturing new skin cells and eliminates the dead cells

25,00 AED

17% OffFeatured

Meilena Beauty Cream

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Meilena Beauty Cream

25,00 AED

14% OffFeatured

Hania Extra Glowing Cream with serum

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Hania Extra Glowing Cream with serum

30,00 AED

17% OffFeatured

Hania Herbal Extra Glowing Cream

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Hania Herbal Extra Glowing Cream

25,00 AED

17% OffFeatured

Oralight Whitening Beauty Cream for Extra Glowing Face

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Oralight Whitening Beauty Cream for Extra Glowing Face

25,00 AED

LATEST PRODUCTS

13% OffFeatured

Anti Stretch Marks, Oils & Moisturizer, Skin Care

Creams, Skin Care

Immediat Claire Maxi-Beauty Lightening Body Cream With Carrot 250ml

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Immediat Claire Maxi-Beauty Lightening Body Cream With Carrot 250ml

Immediat Claire clarifies, unifies, and rids your skin of brown spots.
The skin barrier feels reinforced with moisture
Enriched with Vaseline Light Oil & Carrot Extracts

35,00 AED

17% Off

B.B. Clear Vitamin C Cream Tube 300ml

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B.B. Clear Vitamin C Cream Tube 300ml

B.B. Clear 5 in 1 light. Skin respectful B.B. Clear Cream Tube 300ml be beautiful and clear.

Anti dark spot, tone corrector, anti-aging, anti-stretch marks, skin toning and firming.

25,00 AED

14% OffFeatured

Shower Gel, Skin Care

Ujooba Strawberry Exfoliating Body Wash 500ml

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Ujooba Strawberry Exfoliating Body Wash 500ml

Refresh your skin with the sweet scent of strawberries using Ujooba’s Exfoliating Body Wash. Infused with 100% natural exfoliants and strawberry extracts, this body wash provides a rejuvenating cleanse, gently removing dead skin cells and impurities while leaving your skin soft and smooth.

The natural antioxidants in strawberries also help protect your skin from environmental stressors, ensuring it stays fresh and glowing. Suitable for all skin types, this body wash delivers a delightful fragrance and an effective exfoliation experience.

Key Features:

Contains 100% natural exfoliants
Enriched with strawberry extracts for a revitalizing cleanse
Helps protect the skin from environmental stressors
Leaves skin soft, smooth, and glowing
Ideal for all skin types

How to Use:
Apply a generous amount of body wash onto wet skin. Massage gently over the body in circular motions, then rinse thoroughly with water. Use daily for refreshed, glowing skin.

30,00 AED

10% OffFeatured

Gift Sets, Skin Care, Sunscreen

Lady Diana Herbal Collection Anti-Aging Sunblock Cream SPF UV 40 170ml 4pieces

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Lady Diana Herbal Collection Anti-Aging Sunblock Cream SPF UV 40 170ml 4pieces

Lady Diana’s premium Sunblock is a natural blend of multiple vitamins to prevent skin from ultraviolet UVA and UVB rays and restores damage skin. Its non-greasy light cream prevents skin from the sunburn effects while moisturizing and soothing it.

90,00 AED

3% OffFeatured

Topicrem Cica Concentrated Oil Stretch Marks and Scars 100ml

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Topicrem Cica Concentrated Oil Stretch Marks and Scars 100ml

Discover the transformative power of Topicrem Cica Concentrated Oil Stretch marks and scars 100ml (3.38fl oz), a luxurious skincare elixir designed to address the needs of sensitive skin prone to stretch marks and scars. This indulgent oil offers a lightweight texture that glides effortlessly onto the skin, leaving behind a subtle, comforting fragrance that soothes the senses. Enriched with the nourishing properties of Tamanu Oil, this formula works to enhance skin elasticity and resilience, promoting a smoother and more even appearance. Thanks to the inclusion of Rosehip Oil, known for its regenerative qualities, this concentrated oil helps to visibly reduce the appearance of existing marks while preventing new ones from forming. Formulated with Vitamin E, it provides antioxidant protection, reinforcing the skin’s natural barrier against environmental aggressors. With regular use, you’ll experience a noticeable improvement in skin texture and tone, revealing a more radiant and healthy-looking complexion. Immerse yourself in a sensorial journey with Topicrem Cica Concentrated Oil, where each application is a moment of self-care and rejuvenation.

145,00 AED

Featured

Oils & Moisturizer, Skin Care

Skin Doctor Alpha Arbutin Brightening Face Toner 150ml

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Skin Doctor Whitening Ampoules 3mlx10

Helps reduce the appearance of age spots and freckles as well as giving a more fair skin tone.

Skin Doctor Whitening Ampoules helps reduce the appearance of age spots and freckles as well as giving a more fair skin tone and inhibiting the formation of skin pigments. It gives your skin an immediate radiant and moisturized appearance with elasticity.
Suitable for all skin types, especially for pigmentation skin.

How to use:

Apply ampoule evenly over the cleansed face, massage for 1-2 minutes or until it is fully absorbed. Apply one time per day, either day or night. Discard the bottle after opening.

25,00 AED

11% Off

Diva Maxima Maxi Tone Triple Action Fade Milk 350ml

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Diva Maxima Maxi Tone Triple Action Fade Milk 350ml

The benefits of Maxima Triple Action Milk Body Lotion

Diva Maxima assures you a fast and safe clarifying treatment.

You will get evenly clear firm and radiant skin.

It is a light, non greasy lotion that moisturizes and fortifies the skin from deep within the skin cells, helping it to retain elasticity and making it more resilient to changing conditions throughout the day and the seasons.

A nourishing skin to help retain elasticity leaves skin glowing and youthful

Protects and nourishes skin

It has soothing effect, which keeps your’s skin healthy and soft

Skin Type: Suitable for all skin types.

40,00 AED

13% OffFeatured

Skin Doctor Red Flower Face Wash Gel 100ml

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Skin Doctor Red Flower Face Wash Gel 100ml

For combination skin, cleanses and removes excess oil, dirt and makeup traces.

Red flower Face Wash Gel preserves skin’s natural moisture balance and helps to remove excess oil and make-up, leaving your skin to moisturize & glow.

How to use:

Apply gently to wet face and neck by massaging in circular motion. Rinse thoroughly with warm water.

35,00 AED

15% OffFeatured

Irish Gold Richly Moisturising Lotion 400ml

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Highlights:

Irish Gold Richly Moisturising Lotion 400ml

Instantly & continuously quenches for replenished smooth, radiant skin. Infused with our rejuvenating skin renewal technology, this deeply hydrating complex works to reduce signs of aging and dehydration as it protects from environmental aggressors. It’s a fast-absorbing, weightless formula that will leave you with a visibly radiant and youthful appearance.

85,00 AED

12% OffFeatured

CeraVe Renewing Salicylic Acid Cleanser 237ml

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CeraVe Renewing Salicylic Acid Cleanser 237ml

CeraVe Renewing SA Cleanser exfoliates and detoxifies to remove dirt & oil while softening and smoothing skin. Unlike some exfoliating cleansers, CeraVe Renewing SA Cleanser contains no harsh beads or grains and is gentle on skin.? Non-comedogenic ? Fragrance-free ? Gentle, non-irritating formulaKey Ingredients:? Salicylic Acid: Exfoliates for soft, smooth skin ? Vitamin D: Provides antioxidant protection ? Ceramides: Essential for healthy skin, ceramides help restore and maintain the skin?s natural barrier ? Hyaluronic Acid: This ingredient attracts hydration to the skin?s surface and helps the skin retain moisture ? Niacinamide: Helps repair a compromised skin barrier while improving the appearance of the skin

75,00 AED

PRODUCTS ON SALES

14% OffFeatured

Creams, Skin Care, Tubes

Neoprosone Limon Brightening Gel 30gm

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Neoprosone Limon Brightening Gel 30gm

Neoprosone Limon Brightening Gel 30g Formulated with a light refreshing Citrus scent, Neoprosone Lim n Gel reduces appearance of dark brown spots, evening out skin tone. Brightens and smoothes dull skin. Directions: Apply directly on dark brown spots to dry, cleansed skin, preferably at night.

30,00 AED

10% Off

Scrubs, Shower Gel, Skin Care

PrettyBe Brightening Body Wash Moroccan Soap 1000ml

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PrettyBe Brightening Body Wash Moroccan Soap 1000ml

45,00 AED

8% OffFeatured

Dr. Miracle’s new growth no-lye relaxer regular

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Highlights:

Dr. Miracle’s new growth no-lye relaxer regular

Now with Proteins to help prevent breakage And Vitamins A & E For healthy hair growth.

60,00 AED

14% OffFeatured

Sunny Isle Black Seed Oil 118ml

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Sunny Isle Black Seed Oil 118ml

What’s ailing you? Is it dull, lifeless hair, rough dry skin or aches and pains? Whatever your complaint, you could get some relief from our Black Seed Oil! It?s a true cure-all in many cultures and has over 100 valuable nutrients. Extracted from the seeds of the flowering Nigella Sativa plant, this potent oil is affectionately known as the “Blessed oil” in the Middle East and is used around the world as an anti-inflammatory for cramps, pains and spasms. It’s also an effective chest rub to combat respiratory issues and a topical oil for skin conditions such as acne and eczema. Our nutrient-rich Black Seed Oil is the perfect health and beauty must-have for your hair and skin care regimen.

Features & Benefits:

Promotes healthy hair growth
Helps with premature gray hair
Promotes healthier skin
Helps to treat symptoms of acne, psoriasis, eczema
Reduces the appearance of scars
Helps to treat fungal infection and muscle aches and

60,00 AED

25% OffFeatured

Yoko Whitening Q10 Cream 4g

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Yoko Whitening Q10 Cream 4g

Facial pearl cream, formula mixed with Q10, can be used as a base before applying makeup. Helps protect the skin from sunlight. The skin therefore looks radiant.

How to use

Apply the cream all over your face and neck regularly every morning and evening.

15,00 AED

22% OffOut Of Stock

Vitamin White Gold 24 Carat Exfoliating Body Cream 300ml

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Vitamin White Gold 24 Carat Exfoliating Body Cream 300ml

Vitamin White GOLD Exfoliating Body Cream is a complex, repairing and anti-impurity product. Its fabulous formula removes the darkest spots dramatically giving you a brown, spot-free complexion.

Application

Apply to clean, dry skin, preferably after your bath or shower. Full use of the range is recommended.

Precautions

Do not use on children under 12 years old. Store in a cool, dry place.

35,00 AED

15% OffFeatured

Creams, Skin Care, Spot Corrector

Neutrogena Cellular Boost Anti-Aging Day Cream SPF20 50ml

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Neutrogena Cellular Boost Anti-Aging Day Cream SPF20 50ml

Inspired by nature, Neutrogena Cellular Boost Anti-Ageing Day Cream SPF 20 is formulated with Anti-Ageing Hexinol™ to help stimulate the production of natural collagen and elastin, so that your skin is left feeling soft, smooth, and renewed.

Powered with Vitamin C, Neutrogena Cellular Boost Anti-Ageing Day Cream SPF 20 helps correct uneven skin tone and reduces the appearance of dark spots. It also contains UVA and UVB filters that protect your skin from sun damage.

Help cool down visible signs of aging caused by ‘cellular burnout’ with Neutrogena Cellular Boost Anti-Ageing Day Cream SPF 20!

Features & Benefits:

Formulated with Anti-Ageing Hexinol™
Stimulates the production of natural collagen and elastin
Cools down visible signs of aging caused by cellular burnout
Promotes skin surface renewal
Powered with Vitamin C to correct uneven skin tone & reduce dark spots
Contains SPF20 to protect skin from sun damage
Suitable for daily use
Dermatologist tested

How to use:

Apply daily to a thoroughly cleansed face and neck as a last step of your routine. Massage with circular movements for best penetration. For best results, apply twice a day.

85,00 AED

20% OffFeatured

Reborn Beauty Premium Scrub Apricot 500ml

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Highlights:

Reborn Papaya Cleanser 230ml

Cleansing your skin doesn’t need to be complicated. In fact, we’re firm believers in using the power of natural ingredients to do the job. We create our cleansers by effective natural ingredients like essential oils, fresh fruit & infused with natural extracts that provide essential moisture to leave you looking absolutely radiant. This products provide various benefits: they remove makeup, provide a deep cleanse and refresh your skin. This products provide various benefits: they remove make-up, provide a deep cleanse and refresh your skin.

40,00 AED

17% OffFeatured

Pr. Francoise Bedon Paris Purifying Balm Energie 50ml

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Highlights:

Pr. Francoise Bedon Paris Lightening Cream Energie 50ml

Pr. Francoise Bedon Energie Lightening Cream has been formulated with vitamins that help nourish the skin to a softer and brighter complexion.The skin tone is left to be even and healthier.

Aloe Vera plant and multivitamin enriched cream treatment helps cell renewal and brightens the complexion leaving the skin more youthful and rejuvenated.

150,00 AED

8% OffFeatured

Moringa-O Malunggay 2-in-1 Herbal Anti-Dandruff Oil Control Shampoo 200ml

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Moringa-O Malunggay 2-in-1 Herbal Anti-Dandruff Oil Control Shampoo 200ml

Our charcoal shampoo gives a gentle yet thorough cleanse without stripping away natural oils to protect and strengthen both scalp and hair. We use nature’s multivitamins Malunggay (Moringa), Olive, Omega (Sunflower) and Argan oils rich in Vitamins A, B-complex, C, D, E, Omegas 6 & 9, calcium and other minerals essential for healthy hair.

Infused with Triprotein Actives, a natural keratin alternative composed of collagen, wheat protein, and elastin, Moringa-O2 hair oil control shampoo penetrates each strand to deliver essential proteins to damaged areas before sealing the cuticle and repairing hair from within. Our oil control shampoo also features Color Care for added conditioning and protection.

*damaged refers to roughness and dryness

60,00 AED

GIFT SET

22% OffFeatured

Shower Gel, Skin Care

Citro Clear Lightening Shower Gel 600ml

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Citro Clear Lightening Shower Gel 600ml

Citro Clear Gel Douche Clarifiant Gommant is a revolutionary skin accelerator designed to lighten and brighten the skin. This clarifying gel helps to gently exfoliate the skin, removing impurities and excess oil, while also working to reduce dark spots and discoloration. The formula contains natural citrus fruit extract, apricot seed powder and allantoin to nourish and hydrate the skin. This gel will leave your skin feeling soft, smooth and more radiant. With regular use, you will experience a brighter, more even complexion.

35,00 AED

18% OffFeatured

Glutathione Lightening Body Cream 200ml

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Glutathione Lightening Body Cream 200ml

Its creamy texture gives you a radiant, even complexion. It regulates your skin, softens it, and permanently gives it health and luminosity.

45,00 AED

11% OffFeatured

Queeny Cazara The Power of Trio-Oil Blend Argan, Coconut & Oilve Super

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Queeny Cazara The Power of Trio-Oil Blend Argan, Coconut & Oilve Super

Achieve ultra-sleek, frizz-free hair with Queeny Cazara’s Super Strength Relaxer Kit. Specially designed for resistant hair types, this powerful formula smooths and straightens while infusing essential moisture and nourishment.

Enriched with our signature trio-oil blend of Argan, Coconut, and Olive oils, this relaxer not only delivers intense straightening power but also strengthens and protects hair for a healthy, long-lasting finish.

Key Features:

Super Strength Formula: Effectively straightens even the most resistant hair types.
Deep Nourishment: Argan oil enhances shine and softness.
Strength & Protection: Coconut oil reinforces hair structure and reduces breakage.
Intense Hydration: Olive oil deeply moisturizes, preventing dryness.
Frizz-Free, Manageable Hair: Leaves hair sleek, smooth, and easy to style.

How to Use:

Follow the included instructions carefully for optimal results. Apply relaxer evenly, smoothing through sections of hair. Rinse thoroughly and neutralize to maintain hair health. Complete your routine with Queeny Cazara Leave-In Conditioner for added strength and moisture.

40,00 AED

8% OffFeatured

Hair Care, Hair Food, Hair Scalp Treatment

Royal Botanical Marrow Emergency Hair Treatment 454gm

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Royal Botanical Marrow Emergency Hair Treatment 454gm

Royal Botanical Marrow Emergency Hair Treatment. Botanical Marrow Emergency Hair Treatment fortified with natural extracts.

Recommended for dry damaged chemical treated hair. Formulated for professional salon services such as perming relaxing and bleaching coloring, etc. Leaves hair smooth, exceptionally soft and manageable.

55,00 AED

9% OffFeatured

Fair & White Original Exfoliating Soap For Cleansing 200gm

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Fair & White Original Exfoliating Soap For Cleansing 200gm

Original F&W Exfoliating Soap with Apricot kernels accelerates the elimination of dead cells. Not only does it deep cleanse the skin, but it also leaves your complexion smooth and radiant.

50,00 AED

11% OffFeatured

Conditioner, Hair Care, Hair Mask

Melano Ectavita Garlic Hair Mask 1000gm

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Highlights:

Melano Ectavita Garlic Hair Mask 1000gm
Ectavita hair mask With garlic Strengthens hair strands and follicles. Reduces hair loss and gives volume and makes it more intense.
How to use
Put on wet hair, gently massaging, and leave at least 10-20mins, then rinse hair with plenty of cool water.

40,00 AED

17% OffFeatured

Skin Doctor Cucumber Magic 5in1 Whitening Scrub Cream for Face & Sensitive Areas

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25,00 AED

13% OffFeatured

Hair Care, Hair Lotion

Lustors Pink Oil Moisturizer Hair Lotion 473ml

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Highlights:

Lustors Pink Oil Moisturizer Hair Lotion 473ml

Protects your hair from breakage and split ends. with rich natural conditioners, vitamins and sunscreens protects against the damaging effects of hot combs, curling irons and sun exposure. Use every time you blow dry to restore nutrients and moisturize. Ideal for relaxed , curls and body waves.

65,00 AED

Creams, Skin Care, Spot Corrector

Pyary Papaya Herbal Cream for Face and Neck 80gm

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Pyary Papaya Herbal Cream for Face and Neck 80gm

Pyary Papaya Herbal Skin Whitening Beauty Cream for Face and Neck is an ayurvedic preparation, in its composition is unique in containing the active ingredients of Papain which is highly used for skin whitening. A special herbal formulation contains ‘Papain’ from Papaya (Carica Papaya Caricacae) which helps whiten and soften skin naturally. This cream prevents and cures skin infections. It nourishes the skin, improves complexion and makes the skin fair and beautiful. This comes in a pack of 80 g.

15,00 AED

18% OffFeatured

Piment Doux Plus Super Lightening Lotion 500ml

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Highlights:

Piment Doux Plus Super Lightening Lotion 500ml

Piment Doux Plus Lightening Lotion is a concentrate and repairer for all skin and complexion defects. It helps remove spots from all parts of the body, quickly lightens the skin and evens out skin tone.

Removes dead skin cells and reduces stress.

45,00 AED