Serina Cosmetics

Serums, Skin Care

Fair & White So Carrot Brightening Radiance Serum 30ml

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Fair & White So Carrot Brightening Radiance Serum 30ml

Brightening, unifying and nourishing, this serum enhances the complexion and clarifies skin tone for soft, comfortable, and luminous skin.

A powerhouse of benefits for your skin. An outstanding beauty product enriched with antioxidant Carrot Oil. Brightening, unifying and nourishing, it enhances the complexion and clarifies skin tone for soft, comfortable and luminous skin.

85,00 AED

17% OffFeatured

Creams, Skin Care, Tubes

Bio Claire Lightening Tube Cream 30ml

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Bio Claire Lightening Tube Cream 30ml

Bio Claire skin lightening tube cream. Non Hydroquinone skin lightener system.

The lightening cream “Bio Claire” without hydroquinone stimulates the lightening processus in a natural way, make you complexion clear and even, with no mess. its Natural Bio-Vegetal activator makes your skin bright and healthy.

Direction: Wash your skin, dry it and mass ” Bio Claire”, softly. Do not rinse. The first week, repeat application three times a day. then twice a day. Avoid long sunlight exposure.

Ingredients: Eau, Emulsionnant, H.V., V.B., I.P.M., Alcool cetostearylique, Glycerine, M.P.G., Actifs Bio-Vegetaux 2%, Parabens, B.H.T, Fragrance, Colorants.

25,00 AED

11% OffFeatured

Pr. Francoise Bedon Lightening Body Lotion Booster Carrot 500ml

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Pr. Francoise Bedon Lightening Body Lotion Booster Carrot 500ml

Brighten, hydrate, and revitalize your skin with Pr. Francoise Bedon® Lightening Milk Booster Carrot. Specially developed by expert skincare laboratories, this luxurious body milk combines the natural brightening power of carrot oil with nourishing emollients to help fade dark spots, scars, and uneven pigmentation.

Carrot oil is rich in beta-carotene, vitamins, and antioxidants that help to restore radiance, improve skin texture, and protect against premature aging. This highly concentrated formula penetrates deep into the skin, delivering intensive hydration while promoting a smoother, more even complexion.

Perfect for daily use, it is especially effective on blemishes, sun damage, pregnancy marks, and rough areas such as elbows and knees. With regular application, your skin will feel softer, look brighter, and glow with renewed vitality.

Key Benefits:

Brightens & Evens Skin Tone – Helps reduce the appearance of dark spots and discolorations.
Nourishes & Revitalizes – Carrot oil restores radiance and vitality.
Deeply Hydrates – Leaves skin smooth, supple, and comfortable all day.
Protects Against Aging – Rich in antioxidants to fight free radical damage.
Fast-Absorbing Texture – Non-greasy and suitable for daily use.

How to Use:
Apply daily to clean, dry skin, massaging gently until fully absorbed. For enhanced results, use alongside other Pr. Francoise Bedon® Booster products.

310,00 AED

14% OffFeatured

Creams, Personal Care, Skin Care

Melacare Cream For Face Melasma, hyperpigmentation, Dark spots, Skin Wrinkles, 25g

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Melacare Cream For Face Melasma, hyperpigmentation, Dark spots, Skin Wrinkles, 25g

Melacare Cream 25 gm is a skin related medication primarily used to treat melasma (dark brown patch on skin). Melasma also known as chloasma or mask of pregnancy, is a common skin condition which causes brown patches on the face. It is more common in women than in men. The discoloured (grey-brown) patches occur mostly on forehead, chin, nose and cheek.

30,00 AED

Shower Gel, Skin Care

Bronze Tone clarifying Shower Gel 475ml

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Bronze Tone clarifying Shower Gel 475ml

Bronze Tone clarifying Shower Gel 475ml is designed to deeply clarify and cleanse your skin, leaving you feeling refreshed. Its unique combination of powerful ingredients helps to brighten and even out your skin tone. This shower gel is suitable for all skin types and provides a long-lasting, moisturizing effect.

25,00 AED

10% OffFeatured

Noor Gold Carrot Lightening & Moisturizing Lotion 400ml

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Noor Gold Carrot Lightening & Moisturizing Lotion 400ml

Noor Gold Carrot Lightening & Moisturizing Lotion is specially formulated to nourish and care for the skin with a blend of carrot oil, shea butter, and vitamin E. It helps support a clearer and more radiant complexion while keeping the skin soft and hydrated. The non-greasy formula makes it suitable for daily use on all skin types

Benefits

Helps nourish and hydrate the skin
Supports a clearer, more radiant complexion
Keeps skin soft and moisturized
Non-greasy formula for daily use

How to Use?

After bathing or shower or at any time of the day, apply Noor Gold Lemon Lightening & Moisturizing Lotion all over the body.
Massage in with a light hand.
Leaves a light fragrance on your body all day long.

45,00 AED

14% OffFeatured

H20 Natural Lemon Lightening Beauty Body Cream 300ml

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H20 Natural Lemon Lightening Beauty Body Cream 300ml

H20 Jours Natural Lemon Cream is a nourishing cream designed to hydrate and protect the skin.

Enriched with natural ingredients like lemon extract and vitamin E, it helps to moisturize and brighten the skin, leaving it feeling soft, smooth, and refreshed.

With regular use, this cream can improve the overall texture and appearance of your skin, making it look more radiant and healthy.

Suitable for all skin types, it’s perfect for those who want to achieve soft, nourished, and glowing skin.

30,00 AED

13% OffFeatured

AR Vitamin E Perfume Body Lotion Pink Passion 200gm

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AR Vitamin E Perfume Body Lotion Pink Passion 200gm

AR Pink Passion, a sweet and cute girl. Gentle lotion is absorbed quickly. It is not sticky Helps to keep the skin plump. Along with the value of Vitamin E and Sunflower oil to nourish and soften the skin. The fragrance lasts all day long.

35,00 AED

25% OffFeatured

Sia 24k Gold Clear Radiant Beauty Soap

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Sia 24k Gold Clear Radiant Beauty Soap

A wonderful skincare product that revitalizes and enhances skin’s natural shine. The skin is cleansed, moisturized, and pampered by its special combination of nutritious ingredients.

15,00 AED

13% OffFeatured

AR Vitamin E Gluta Moisturizing Cream Sachet 100gm

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AR Vitamin E Gluta Moisturizing Cream Sachet 100gm

Body cream for moisturizing all over the body skin, with the nourishment from Vitamin E and Collagen can help the skin to be saturated moisture, looks firmer and smoother. Vitamin C helps skin looks naturally radiant. Also combines the nourishment from Arbutin and Glutathione which can help skin looks whiter. And can help to protect the skin from the sun which causes dull skin and premature aging.

35,00 AED

PRODUCTS ON SALES

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25% OffFeatured

Bar Soap, Skin Care

Yong Chin Brigthening and Moisturizing Milk Soap 100gm

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Yong Chin Brigthening and Moisturizing Milk Soap 100gm

A herbal soap for skin brightening and moisturizing.

It contains milk and natural herbal extracts that work on lightening the skin and evening out its tone, thanks to its rich formula of vitamins and moisturizing ingredients for the skin. It helps in rejuvenating the face and highlighting the beauty of the skin.

It is a pH-balanced soap that suits all skin types, for both the face and body. It aids in deep cleansing, evening out the skin tone, and providing a gentle and smooth extended effect.

Directions for Use:

Apply on wet skin, massage to create lather, then rinse thoroughly with fresh water.

It is recommended to use it twice daily.

15,00 AED

14% OffFeatured

Eveline Sweet Coconut Moisturizing Hand Balm 50ml

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Eveline Sweet Coconut Moisturizing Hand Balm 50ml

The Eveline Sweet Coconut Moisturizing Hand Balm is a nourishing and hydrating hand cream designed to provide intense moisture and care for dry, rough, or damaged hands.

Enriched with coconut oil and other natural ingredients, this hand balm helps to soften, protect, and restore the skin’s smoothness, leaving hands feeling soft, refreshed, and delicately scented.

Moisturizing & Nourishing.
Rich in Essential Nutrients.
Sweet Coconut Scent.
Quick Absorbing.
Helps to repair rough or damaged skin.

30,00 AED

29% OffFeatured

Amalico 3in 1 Green Tea Leaf Anti- Ageing Face Wash 75ml

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Amalico 3in 1,Green Tea Leaf Anti- Ageing Face Wash 75ml

Amalico’s Face Wash helps to reduce dark spots and uneven skin tone. It contains natural ingredients and vitamin C. Suitable for all skin types

25,00 AED

17% OffFeatured

Pastil Natural Organic Vitamin E Hair Oil 65ml

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Pastil Natural Organic Vitamin E Hair Oil 65ml

Regular use helps to strengthen the hair and maintains its silky shine for longer.

It can rapidly supply nutrition to hair, moisten hair cores, repair damaged hair thoroughly, improve dry hair, and keep hair as bright and soft as hot-oiled.

It can easily smoothen turn up hair and mess up hair, prevent static electricity, and keep hair charming, shiny and moist for a long time.

25,00 AED

9% OffFeatured

COSRX Refresh AHA BHA Vitamin C Daily Toner 150ml

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COSRX Refresh AHA BHA Vitamin C Daily Toner 150ml

A patented rejuvenating toner that contains AHA, BHA and Vitamin C to mildly exfoliate for soft and bright skin.

GOLDEN-RX COMPLEX™ combined with AHA and BHA

Formulated with GOLDEN-RX COMPLEX™(comprised of Actinidia Chinensis (Kiwi) Fruit Extract and Hylocereus Undatus Fruit Extract), this effective, skin-rejuvenating daily toner contains AHA, BHA, and Vitamin C which will smoothen, tone, and brighten your complexion.

Refreshing, Watery texture for all skin type

Toner with watery and light-weight texture suitable for all skin types.

Absorbs immediately into the skin and leaves the skin soft and smooth to prep for next skincare products to follow.

105,00 AED

11% OffFeatured

Advanced Clinicals Hyaluronic Acid Hydrating Anti-Aging Face Gel Cream 59ml

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Advanced Clinicals Hyaluronic Acid Hydrating Anti-Aging Face Gel Cream 59ml

Tired of heavy, oily creams? AC has got you covered! Get all the moisture you need for extra-dry skin without a heap of heavy oils. Moisture Boost Hyaluronic Extra Dry Skin Gel Cream provides a burst of hydration and softness for instant radiance. Hyaluronic Acid is a humectant that helps draw in moisture, boosting luminosity and revealing soft, supple skin that glows. Formulated with Vitamins B12, C, and E to promote youthful radiance. Verified and lab tested, this Moisture Boost Hyaluronic Acid will leave your skin feeling hydrated and dewy. Clean Beauty, Paraben-Free, Alcohol-Free, Phthalate-Free, and made in the USA with globally sourced materials.

Dermatologist & Allergy Tested.

85,00 AED

10% OffFeatured

Pretty Cowry Face Scrub Cream Aloe Vera 500ml

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Pretty Cowry Face Scrub Cream Honey, 500ml

45,00 AED

14% OffFeatured

Anti-Dandruff, Hair Care, Shampoo

Head & Shoulders Anti-Dandruff Shampoo Classic Clean for Normal Hair 600ml

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Head & Shoulders Citrus Fresh Anti-Dandruff Hair Shampoo 600ml

Head & Shoulders Lemon Fresh Anti-Dandruff Shampoo is an innovative hair care product, specially designed to combat dandruff and deeply cleanse the scalp. The shampoo contains lemon extracts that give your hair a fresh and invigora

Head & Shoulders Anti-Dandruff Shampoo Classic Clean for Normal Hair 600ml

Head & Shoulders shampoo in its new form for daily non-stop care, specially made for normal hair, to get clean, elegant hair and a silky texture, as it detangles hair smoothly and naturally and eliminates hair dryness. Head & Shoulders shampoo protects and moisturizes and works to solve hair problems to enjoy healthy hair free of loss and completely free of dandruff.

Head & Shoulders shampoo works to prevent the appearance of white hair and works to supply hair follicles with vitamins and beneficial elements needed for strong growth. And helps to provide special care for your scalp and maintain it to leave your hair soft and fresh.

It contains a triple-action formula that protects and moisturizes your hair and scalp with regular use, equipped with the latest beauty standards and an active formula to keep your hair active and give it a real and wonderful recovery.

Benefits and Features:

It improves the appearance of your hair and makes it cleaner.
It revitalizes and revitalizes the scalp.
It strengthens hair and corrects growth naturally.
Prevents the appearance of white hair and nourishes hair follicles.
It works to nourish your hair with vitamins and beneficial elements.
It improves hair growth faster from the roots.
Works to clean fat and visible impurities.
Protects your hair from direct sun damage.
It works to get rid of dandruff stuck to the scalp.
Protects and moisturizes your hair from the ends to the roots.

How to use:

Shake well before use, carefully massage wet hair and then rinse with water. Repeat the process as needed.

ting scent. It also helps remove excess oils and dirt from the scalp, leaving your hair clean and refreshed.

Benefits and features:

It contains an effective formula that eliminates dandruff and prevents its reappearance.
Deeply cleanses the scalp, removing excess oil and dirt.
It contains lemon extracts that give your hair a refreshing scent and help control sebum secretions.
It helps moisturize the hair and scalp, preventing dryness and breakage.
It contributes to improving scalp health thanks to its nourishing ingredients.
It produces a rich and dense foam that makes the washing experience enjoyable and effective.

How to use:

Wet hair: Start by wetting your hair with lukewarm water.

Applying shampoo: Apply an appropriate amount of shampoo to the palm of your hand.

Distribution of shampoo: Distribute the shampoo evenly over the scalp and hair.

Massage: Gently massage your scalp in circular motions for a minute or two to ensure a deep clean.

Rinse: Rinse your hair well with lukewarm water until all the shampoo is removed.

Repeat the process if necessary: If you need additional cleaning, repeat the process again.

Hair drying: Gently dry your hair with a clean towel.

30,00 AED

8% OffFeatured

LightenUp Plus Brightening Shea Butter Face Wash 118ml

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LightenUp Plus Brightening Shea Butter Face Wash 118ml

Introducing our hydrating LightenUp Plus Brightening Shea Butter Face Wash, a gentle cleanser that effectively removes impurities without stripping your skin of its natural moisture. Enriched with nourishing Papaya Fruit Extract, this face wash provides a boost of vitamins and minerals, promoting a brighter complexion and enhancing your skin’s radiance.

Directions: Apply the face wash directly on wet skin and gently massage in circular motions. Rinse off thoroughly when done, revealing clean and refreshed skin.

Warnings: For external use only. Avoid the eye area during use to prevent any potential irritation.

Ingredients: Papaya Extract, Shea Butter.

120,00 AED

7% OffFeatured

Dr Meinaier Litchi Whitening Sugar Scrub 650gm

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Highlights:

Dr Meinaier Litchi Whitening Sugar Scrub 650gm

Dr. Meinaier Litchi Sugar Scrub effectively removes dead skin while increasing circulation to the skin’s surface. This body scrub exfoliates dull, dry skin to reveal radiant, silky, smooth skin.

Dr. Meinaier Litchi Sugar Exfoliating Lightening Body scrub is an ingredient for supple and smooth-looking skin. Sweet Orange Oil helps brighten up dry, wintertime skin. The scrub gently removes dead skin, exposing it to enriching and moisturizing minerals and nutrients.

Key Benefits

Nourishes dry and irritated skin
Whitens and tones
Helps with skin absorption
Reduces skin inflammation
Good antioxidants

Side Effects

As of the time of publishing this content, there are no noted side effects of this product, please discontinue and contact our Customer service agent.

How to Use

Wet your skin with warm water
Apply a small amount of scrub to your wet skin
Gently rub the scrub in circular motions using light pressure
Avoid sensitive areas like the eyes and lips
Leave the scrub on for about one minute
Rinse off the scrub with warm water, then cool water to close your pores

65,00 AED

GIFT SET

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11% OffFeatured

Shower Gel, Skin Care

Gold Skin Shower Gel with Snail slime 1000ml

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Highlights:

Gold Skin Shower Gel with snail slime 1000ml
GOLD SKIN clarifying shower gel with snail slime cleans and moisturizes the skin. Enriched with snail slime, it helps even out skin tone and reduce blemishes. Removed from all impurities, your skin is ready to receive your GOLD SKIN care.

Product benefits
• Cleans the skin.
• Reduces and prevents skin imperfections.
• Helps even out the complexion.
How to use
To be used in daily toilet. In case of contact with eyes, rinse immediately. Keep out of reach of children.

40,00 AED

25% OffFeatured

Kojic White Soap, Goat Milk & Honey 160gm

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Highlights:

Kojic White Soap, Goat Milk & Honey 160gm

This is Kojic White Goat Milk & Honey Brightening Soap

Lightening skin in 7 days

It helps prevent melanin production, making skin lighter and clearer
Effective in diminishing dark spots, freckles and acne, stretch marks and uneven

15,00 AED

17% OffFeatured

Face Cream, Skin Care, Spot Corrector

New Face Gold Creme Bleach Radiant Glow with 24K Gold

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Highlights:

New Face Gold Creme Bleach Radiant Glow with 24K Gold

Experience the luxury of gold with New Face Gold Crème Bleach, enriched with 24K Gold and a Whitening Serum for instant skin glow. Designed for advanced skin nourishment, this premium bleach gently lightens unwanted hair while enhancing your natural radiance, giving your skin a bright, youthful look.

Key Benefits:

24K Gold Infusion – Revitalizes and enhances skin’s glow.
Whitening Serum – Helps brighten and even out skin tone.
Instant Radiance – Achieve a luminous complexion in minutes.
Gold Oxide Action – Improves skin texture and nourishes deeply.
Gentle & Effective – Suitable for all skin types.

Reveal a flawless, radiant complexion with New Face Gold Crème Bleach – for a luxurious skincare experience.

25,00 AED

38% OffFeatured

Valera Face Cream Vitamin E 45ml

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Highlights:

Valera Face Cream Vitamin E 45ml

25,00 AED

13% OffFeatured

Conditioner, Hair Care

Reborn Hair Conditioner with Garlic Extracts 5ltr

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Highlights:

Reborn Hair Conditioner with Garlic Extracts 5ltr

Hair Conditioner with Garlic Extracts contains natural elements that make hair soft and tangle free. It restores the vitality that it loses due to natural factors and helps hair grow naturally. With its frequent use, getting any hairdo is easy. DIRECTIONS FOR USE : Apply to wet hair a small amount of Reborn Beauty Conditioner then gently massage. Rinse thoroughly. Repeat if necessary.

65,00 AED

13% OffFeatured

A3 Lemon Lotion 4Ever Bright 400ml

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Highlights:

A3 Lemon Lotion 4Ever Bright 400ml

Rich with selected ingredients able to improve tone and brightness of the skin, this lotion grants hydration and smoothness, leaving the skin firm and smooth, with no traces of grease. Soothed and toned, the skin lights up with youthful glow. The citrus fragrance adds a note of lasting freshness.

Use: apply mornings and evenings on perfectly cleansed skin, massaging delicately until complete absorption.

Warning: for external use only – Do not apply on eye area – Do not use on irritated or damaged skin – Suspend use if an allergic reaction arises.

65,00 AED

6% OffFeatured

Tree Hut Exotic Bloom Shea Sugar Scrub 510gm

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Highlights:

Tree Hut Exotic Bloom Shea Sugar Scrub 510gm

Smells like luxurious, floral bloom with key notes of Freesia, Sandalwood and Vanilla
Exfoliating body scrub removes dull, dry skin to reveal glowing, soft, smooth skin
Deeply nourish and balance skin’s hydration to help restore skin’s natural glow
Hemp Seed Oil is known to have powerful antioxidants and skin-soothing properties with high concentration of essential fatty acids that aides to help replenish moisture
Lavender Oil helps to soothe and calm irritated skin while also helping to bring on a peaceful mood and relieve stress

75,00 AED

10% OffFeatured

African Pride Olive Miracle Moisturizer Lotion 355ml

Hair Care, Hair Lotion

African Pride Olive Miracle Moisturizer Lotion 355ml

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Highlights:

African Pride Olive Miracle Moisturizer Lotion 355ml

African Pride Olive Miracle Moisturizer Lotion. Enriched with extra virgin olive oil for the ultimate in silky smooth deep conditioned hair and a moisture-rich healthy scalp. You can use regularly to help stop breakage, split-ends and dryness. Prefer for blow drying, maintaining short hair styles, and moisturizing curly styles. Moisturizes to help repair dry, damaged hair. Provides a healthy looking sheen. Protects against the effects of chemical processes and styling tools.

45,00 AED

9% OffFeatured

Yong Chin Aloe Vera Micellar Cleansing Water 400ml

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Yong Chin Aloe Vera Micellar Cleansing Water 400ml

Cleanses, removes makeup, hydrates, brightens and purifies pores.

YC Aloe Vera Micellar Cleansing Wate is a facial cleanser and makeup remover that is gentle on skin. It offers a soothing formulae that gently cleanses, leaves skin feeling and looking healthy, soft and hydrated.
This micellar is formulated to gentle even on the most sensitive skin while easily removing makeup, dirt and excess oil without overdying skin.

How to use:

use a cotton pad soaked in YC Micellar water to clean the skin around the face, eyes and mouth.

50,00 AED

17% OffFeatured