Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Bar Soap, Skin Care

Yong Chin Acne Prone Skin Facial Bar Soap with Herbal Extracts 100gm

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Yong Chin Acne Prone Skin Facial Bar Soap with Herbal Extracts 100gm

Discover the effectiveness of YC Acne Prone Skin Bar Soap, specially formulated to cleanse and care for your skin.

This soap is designed to thoroughly clean your skin, leaving it feeling fresh and revitalized. With a gentle formula, it effectively purifies facial pores, removes blackheads, and eliminates dead skin cells.

Usage:

Simply wet the soap, create a lather, and gently cleanse your skin with it.

15 AED

25% OFFFeatured

Biocarrot Lightening Body Soap 180gm

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Biocarrot Lightening Body Soap 180g

Used daily, BIOCARROT soap deeply cleans and softens the skin. The carrot oil it contains helps strengthen its protective action. Day after day, the complexion is more uniform and the skin brighter.

Product benefits
• Cleans and softens the skin
• Protects the skin
• Uniforms the skin tone
• Softens the skin and gives it radiance.
How to use
To use for a daily toilet.

15 AED

20% OFFFeatured

Bath Sponge, Skin Care

Moroccan Oil Loofah Back Strap Big Lt1162

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Moroccan Oil Loofah Back Strap Big Lt1162

The natural material of this item gently exfoliates to reveal fresh, radiant skin.
Make sure that the product gently massages your body.

20 AED

17% OFFFeatured

Skin Care, Spot Corrector

Peau Jaune Face Cream Dark Spot Corrector 30ml

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Peau Jaune Face Cream Dark Spot Corrector 30ml

Anti-wrinkle yellow skin lightening facial cream, is a treatment based on fruit acids. Designed for faces that are very sensitive to milk or body cream

25 AED

13% OFFFeatured

Silky Cool Lavender Mineral Bath Salt 750ml

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Silky Cool Lavender Mineral Bath Salt 750ml

Silky Cool bath salts contains many beneficial minerals and nutrients that keep your skin smooth, soft and suppl. It cleanse and purify the skin improving skin’s radiance, tone and texture. Bath salts benefit not only our skin but our entire bodies – from inside out along with fighting stress.

35 AED

B.B. Clear Vitamin C Unifying Serum 30ml

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B.B. Clear Vitamin C Unifying Serum 30ml

B.B. Clear 5 in 1 light. Skin respectful Serum be beautiful and clear.

Anti dark spot, tone corrector, anti-aging, anti-stretch marks, skin toning and firming.

30 AED

18% OFFFeatured

Vitamin White Lotion with Vitamin Cocktail 450ml

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Vitamin White Lotion with Vitamin Cocktail 450ml

Vitamin White Body Milk, with a fruit cocktail, is a clarifying and anti-impurity complex. Its fabulous formula removes even the darkest spots dramatically giving you a clear, spot-free complexion.

Application

Apply to clean, dry skin, preferably after your bath or shower. Full use of the range is recommended.

45 AED

13% OFFFeatured

Pastil Milky Body Whitening & Moisturizing 480ml

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Pastil Milky Body Whitening & Moisturizing 480ml

This nourishing non-greasy formula body lotion enriches with Milk Protein, which consist of many valuable nutrients for nourishing and moisturizing your skin. This lotion swiftly hydrates, yet very effective moisturizer from Vitamin E leaving your skin smoother, lighter, more supple and healthier looking.

35 AED

11% OFFFeatured

Eclat White Whitening Body Cream 150g

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Eclat White Whitening Body Cream 150g

Serum Eclat-White is specially designed for fast action. Featuring a highly complex brightening, moisturizing and cleansing, Cream Eclat -White solves your skin problems and brings satisfaction. It corrects the imperfections of your skin, evens skin tone and give to your skin’s a revolutionary brightness. Your skin is clear, soft, smooth and perfect.

40 AED

17% OFFFeatured

Washami Egg Moisturizing Face & Body Cream 380ml

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Washami Egg Moisturizing Face & Body Cream 380ml

25 AED

PRODUCTS ON SALES

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10% OFFFeatured

Scrubs, Skin Care

BNB Vitamin C Scrub 200ml

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BNB Vitamin C Scrub 200ml

BNB Vitamin C Rice Scrub is a rich and soothing emulsion made from fine rice particles which enables optimal facial exfoliation. Respectful of even the most sensitive skin types, the scrub eliminates impurities and dead skin, while stimulating elasticity and cellular renewal, Enriched with Vitamin C formula it gives you a brighten glow on your skin. The goal of our rice facial scrub is to gently exfoliate your skin – not irritate it.

How to use: Wash face & dab the cream on to your face in small dots. Focus on trouble areas,Such as the cheeks and forehead.Massage gently till absorb.

45 AED

33% OFFFeatured

Purec Pure Egyptian Secret Half Cast Soap 160gm

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Purec Pure Egyptian Secret Half Cast Soap 160gm

Purec Egyptian Secret Half Cast Soap is luxurious bathing experience inspired by the timeless beauty rituals of ancient Egypt. This exceptional soap is meticulously crafted to deliver a nourishing cleanse, leaving your skin feeling rejuvenated and radiantly beautiful.

Enriched with the finest ingredients, Purec Egyptian Secret Half Cast Soap combines the magic of Egyptian botanicals with the allure of Half Cast technology. This unique fusion provides a gentle yet effective cleansing action, as well as skin brightening benefits that unveil your skin’s natural luminosity.

Infused with the essence of exotic Lotus flower and the skin-loving properties of Pomegranate, this soap not only cleanses but also helps to fade dark spots and even out skin tone, revealing a flawless complexion that captivates.

30 AED

5% OFFFeatured

QV Cream Replenish Your Skin 100gm

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QV Cream Replenish Your Skin 100gm

QV moisturizing skin cream works to deeply moisturize and rejuvenate dry skin. It also contains ingredients such as squalane and natural fats that give your skin softness and elasticity.

Benefits and features:

It deeply moisturizes and moisturizes dry skin.
It helps restore skin elasticity and improve its texture and overall appearance.
Helps reduce the appearance of fine lines and wrinkles.
It has a light formula on the skin, is easy to absorb, and does not leave any greasy feeling.
Suitable for dry and sensitive skin.

How to use :

Cleanse the skin well using a gentle cleanser.

Apply an appropriate amount of cream to the skin and face, and massage gently until it is completely absorbed.

95 AED

18% OFFFeatured

The Ordinary Retinol 0.5% In Squalane Serum 30ml

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The Ordinary Retinol 0.5% In Squalane Serum 30ml

Infused with vitamin a to help minimise fine lines, improve pigment problems

Effectively helps revitalise skin and make its overall appearance fresher and youthful

Features a highly stable, water-free and high strength age-defying solution

45 AED

17% OFFFeatured

Shower Gel, Skin Care

Skin by Zaron Vitamin C Glycolic Acid, Castor Oil Body Wash 600ml

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Skin by Zaron Vitamin C Glycolic Acid, Castor Oil Body Wash 600ml

The Skin by Zaron Vitamin C Body Wash features a calming creamy formula that effectively cleanses, brightens, and hydrates the skin.

Infused with Vitamin C, Glycolic Acid, and Castor Oil, this body wash effectively exfoliates, nourishes, and protects the skin from dullness, leaving a smoother, brighter, and healthier appearance.

Vitamin C & Glycolic Acid work to brighten, fight-aging, boost collagen production, exfoliate, and keep pores clear and unclogged.

Additionally, Castor Oil moisturizes, nourishes, soothes, reduces inflammation, and minimizes scars for a comprehensive skincare experience.

250 AED

13% OFFFeatured

Pretty Cowry Avocado Facial Serum 30ml

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Highlights:

Pretty Cowry Avocado Facial Serum 30ml

Avocado Oil is rich in antioxidants, essential fatty acids, minerals, and vitamins. This is the reason that it is highly beneficial for the skin. The antioxidants and other nutritional compounds boost your skin health.

35 AED

20% OFFFeatured

Moroccan Oil Loofah Mitt Lt1621

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Highlights:

Moroccan Oil Loofah Mitt Lt1621

Effective Exfoliation: Crafted with a high-quality loofah texture to gently yet effectively remove dead skin cells and impurities, promoting a radiant complexion.
Boosts Skin Renewal: Encourages better circulation and skin regeneration, leaving your skin visibly healthier and more vibrant.
Compatible with Moroccan Oil Treatments: Perfectly complements Moroccan oil-based products, enhancing their absorption and amplifying their benefits.
Ergonomic Design for Comfort: Features a secure, easy-to-use mitt design for maximum control and convenience during your skincare routine.
Durable & Long-Lasting: Made with premium materials to ensure longevity and performance with repeated use.

20 AED

15% OFFFeatured

Shower Gel, Skin Care

Gluta White Strawberry Shower Gel 1000ml

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Highlights:

Gluta White Strawberry Shower Gel 1000ml

Gluta White Strawberry Shower Gel is a refreshing and luxurious shower gel designed to brighten and even out your skin tone. Enriched with Glutathione, this formula helps reduce the appearance of dark spots, scars, and discoloration, promoting a smoother and more even complexion.

Collagen works to enhance skin elasticity, giving your skin a firmer and more youthful appearance. The sweet strawberry fragrance provides a delightful, refreshing touch, making every shower feel like a rejuvenating experience. Suitable for daily use, this shower gel nourishes and revitalizes your skin, leaving it soft, hydrated, and glowing.

Key Features:

Glutathione: Known for its brightening and skin-evening effects.
Collagen: Helps improve skin elasticity and firmness.
Strawberry Fragrance: Adds a refreshing, sweet scent to your shower routine.
Gentle Formula: Suitable for daily use to keep skin smooth and hydrated.

Benefits:

Brightens Skin: Helps reduce dark spots and discoloration for a more even tone.
Improves Skin Elasticity: Collagen supports firmer, youthful-looking skin.
Hydrates & Nourishes: Provides deep moisture, leaving skin soft and smooth.
Refreshing Fragrance: The strawberry scent adds a touch of freshness to your routine.

55 AED

10% OFFFeatured

Silky Cool Anti-Hair Loss Shampoo with Olive Oil, Black Seed & Wheat Protein 500ml

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Silky Cool Anti-Hair Loss Shampoo with Olive Oil, Black Seed & Wheat Protein 500ml

Combat hair thinning and revitalize your scalp with Silky Cool Anti-Hair Loss Shampoo, specially formulated with nourishing olive oil, black seed oil, and hydrolyzed wheat protein. This shampoo deeply cleanses the scalp while helping to strengthen weak, brittle hair and reduce breakage. Perfect for daily use, it restores softness, shine, and manageability without stripping essential moisture making it an ideal solution for those experiencing early signs of hair loss or thinning.

Key Features:

🟠 Formulated to reduce hair fall and support healthier, thicker-looking hair

🟠 Infused with Olive Oil & Black Seed Oil to nourish and hydrate the scalp

🟠 Hydrolyzed Wheat Protein helps reinforce hair structure and reduce breakage

🟠 Gentle daily cleansing action removes buildup and refreshes the scalp

🟠 Leaves hair feeling clean, soft, and manageable with a light fragrance

🟠 Available in 250ml and 500ml sizes for regular or extended use

45 AED

17% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Disaar Vitamin C Skin Moisturizing Whitening Body Massage Oil Gel 200ml

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Highlights:

Disaar Vitamin C Skin Moisturizing Body Oil Gel Whitening Body Massage Oil Gel 200ml

Moisturizing Lightening Stretch Marks Body Massage Oils for Spa

Moisturizer, Anti-wrinkle, Anti-aging, Whitening, Firming, Nourishing, Lightening

25 AED

GIFT SET

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1% OFFFeatured

Gift Sets, Hair Care, Hair Mask, Hair Oil, Shampoo

Difeel Superior Growth Jamaican Black Castor 4-PC Hair Treatment Set – Includes 12 oz. Shampoo, 12 oz. Hair Mask , 2.5 oz. Root Stimulator & 2.5 oz. Hair Oil

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Highlights:

Difeel Superior Growth Jamaican Black Castor 3-PC Hair Care Set – Includes 12 oz. Shampoo, 12 oz. Hair Mask & 2.5 oz. Root Stimulator

Vitamin-rich Jamaican Black Castor helps promote healthy hair growth,
thickness, strength and shine.

This Deluxe 3-PC Jamaican Black Castor Collection
includes each of the following items:

Difeel Superior Growth Shampoo 12 oz.
Difeel Superior Growth Hair Mask 12 oz.
Difeel Superior Growth Root Stimulator 2.5 oz.

595 AED

5% OFFFeatured

Conditioner, Hair Care

Silky Cool Lemon Hair Conditioner 5 Litre

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Silky Cool Lemon Hair Conditioner 5 Litre

Restore elasticity and moisture. Repair damage cuticle. Hair feeling smooth and frizz free.

95 AED

3% OFFFeatured

Shower Gel, Skin Care

Extreme Glow Strong Lightening Body Wash Aloe Vera Extract 750ml

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Extreme Glow Strong Lightening Body Wash Aloe Vera Extract 750ml

Lightening Strength: Advanced Strength – Strong Lightening For All Skin Types

Extreme Glow Strong Lightening Body Wash is a brightening body cleanser formulated to help cleanse away impurities while promoting a smoother, more even-looking complexion. Powered by Glycolic Acid, Licorice Root Extract, Mulberry Root Extract, and Vitamin C, it gently exfoliates dull surface buildup while helping improve the appearance of uneven skin tone and discoloration.

Enriched with Aloe Vera, Shea Butter, Panthenol, and Hydrolyzed Soy Protein, it helps maintain skin’s moisture balance while leaving skin feeling soft, refreshed, and comfortable after every wash. With continued use, skin appears brighter, clearer, and more radiant, creating the ideal foundation for the rest of your Extreme Glow body care routine.

680 AED

8% OFFFeatured

Difeel Hair Oil Blend- Caffeine & Castor Faster Hair Growth Hair Oil 240ml

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Highlights:

Difeel Hair Oil Blend- Caffeine & Castor Faster Hair Growth Hair Oil 240ml

Blend of Caffeine and Castor Oil
Promotes faster and healthier hair growth.
Smoothes hair follicles, leaving hair softer and silkier
Improves strength and adds shine.

Infused with Caffeine and Castor Oil to help fortify hair and encourage faster healthier hair growth.

Helps deeply condition and hydrate hair for a full, smoother finish.

How to use:
Apply directly to roots and pull oil through strands of hair. Style as desired. Repeat as needed.

110 AED

6% OFFFeatured

Cathy Doll Ready 2 White Whitener Body Lotion 150ml

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Cathy Doll Ready 2 White Whitener Body Lotion 150ml

Transform your skin with Cathy Doll Ready 2 White Whitener Body Lotion, infused with concentrated Glutathione and Arbutin to brighten and nourish for a visibly radiant and glowing appearance. This lightweight, non-greasy lotion penetrates deeply to deliver intense hydration while helping to reduce redness, fade dark spots, and minimize fine lines and wrinkles.

Enhanced with Milk Nano Protein and Korean floral extracts, it provides lasting moisture and a light, sweet fragrance that calms and refreshes the senses. Ideal for daily use, this lotion supports smooth, soft, and luminous skin with a sparkling aura finish.

Key Benefits:

✅Brightens and Evens Skin Tonewith Glutathione + Arbutin
✅Deep Hydrationfrom Milk Nano Protein and Panthenol
✅Reduces Dark Spots and Rednessfor clear, glowing skin
✅Fades Wrinkles and Fine Lineswith Hydrolyzed Collagen & Snail Secretion Filtrate
✅Fresh Floral Scentinspired by Korean flowers
✅Fast Absorbing & Non-Greasy Texture– ideal for everyday wear

How to Use:

Apply an appropriate amount evenly all over the body. Gently massage until fully absorbed. Use daily for optimal results.

75 AED

11% OFFFeatured

Oils & Moisturizer, Skin Care

Mamado Aromatherapy Natural Onion Hair Oil 150ml

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Highlights:

Mamado Aromatherapy Natural Onion Hair Oil 150ml

Mamado Onion Hair Oil is rich in sulfur and potassium which are known to help stimulate the scalp and improve blood circulation, which can result in hair growth and minimize hair loss. One of the key ingredients is Onion Seed oil, which unblocks hair follicles and helps boost new hair growth. Mamado Onion Hair Oil is free of harmful chemicals and toxins and is safe for colored and chemically treated hair. For all types of hair.

40 AED

8% OFFFeatured

Hair Care, Hair Fertilizer

Doo Gro Anti-Itch Formula Hair Vitalizer 113gm

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Highlights:

Doo Gro Anti-Itch Formula Hair Vitalizer 113gm

Helps promote strong, healthy, shiny hair. This unique dry scalp formula, containing camphor and menthol, helps to relieve itching and tightness due to dry scalp. Safe to use on all types of hair, including natural, relaxed, color treated, braids and weaves.

Promotes strong, shiny, healthy hair
Helps reduce breakage allowing hair to grow longer
Helps relieve itching and tightness due to dry scalp
Paraben Free Formula

Directions: Use daily or as often as needed. Gently massage into hair and scalp. Do not rinse out. Style as usual.

For best results, use the family of DOO GRO® Products.

Warning: Hair is flammable. Flammability is increased by products of this type and by product build-up. Shampooing hair frequently can help avoid product build-up. Keep hair away from sparks, flame, extreme heat, or lit tobacco products. When using a pressing comb, follow directions provided with the comb being used. Keep out of reach of children.

55 AED

13% OFFFeatured

Violet Glow Extensive Lightening Serum 50ml

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Highlights:

Violet Glow Extensive Lightening Serum 50ml

Lightening Strength: Maximum Strength – Strongest Lightening With Anti-Aging Benefits

Violet Glow Extensive Lightening Serum combines Alpha Arbutin, Violet Extract, Vitamin C, and Vitamin A in a lightweight, concentrated, fast-acting formula developed to deliver our highest level of skin lightening with the added benefit of anti-aging care. Designed to absorb quickly into the skin, it delivers powerful brightening ingredients where they’re needed most to help target stubborn discoloration, improve the appearance of uneven skin tone, and promote a smoother, firmer, more youthful-looking complexion. Apply before your moisturizer to help maximize your lightening routine.

Enriched with soothing botanicals, antioxidants, and skin-conditioning ingredients, it absorbs quickly while helping keep skin hydrated and comfortable. With continued use, skin appears visibly lighter, smoother, more even-toned, and naturally radiant, while the appearance of fine lines and other visible signs of aging is improved.

130 AED

20% OFFFeatured

Gluta Gold Fast Action Whitening And Anti Aging Vitamin C Whitening Essential Soap 250gm

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Gluta Gold Fast Action Whitening And Anti Aging Vitamin C Whitening Essential Soap 250gm

Are you looking for a professional skincare soap that combines the power of high-potency Vitamin C (150000mg) and advanced antioxidant care to rejuvenate your complexion? Introducing the new Gluta Gold Vitamin C Whitening Essential Soap, expertly formulated to target stubborn skin concerns while delivering fast, visible whitening and anti-aging results.

20 AED

8% OFFFeatured

Hair Care, Hair Serums

iCan London Shea Butter Super Shine Silky Hair 250ml

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iCan London Shea Butter Super Shine Silky Hair 250ml

Bring out the natural brilliance of your hair with Ican London Shea Butter Super Shine Silky Hair. This lightweight, non-tacky formula is infused with nourishing shea butter, designed to deliver intense shine while keeping hair soft, smooth, and manageable.

Perfect for achieving sleek, frizz-free styles, this shine-enhancing solution also helps reduce breakage and split ends, promoting healthier-looking hair over time. Whether you’re straightening, styling, or just want that glossy finish, this product is suitable for all hair types.

Key Features:

Infused with shea butter for intense nourishment and shine
Ideal for sleek, smooth hairstyles
Helps reduce breakage and split ends
Lightweight and non-greasy formula
Suitable for all hair types

Size: 250 ml / 8.4 fl oz

Perfect for: Anyone seeking a radiant, polished look without weighing down their hair.

55 AED