Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care

Melano Snail-lotion with Alpha Arbutin, Pure Collagen and Hyaluronic Acid 220ml

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Melano Snail-lotion with Alpha Arbutin, Pure Collagen and Hyaluronic Acid 220ml

For ultra skin care & double whiteness
is a light textured, moisturizing and rapidly absorbing preparation.

35 AED

10% OFFFeatured

AmAcne Acne Treatment Set

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AmAcne Acne Treatment Set

Are you ready to say goodbye to stubborn acne once and for all? Amalico’s acne set is your ultimate solution! With their incredible face wash, foam wash, cream, serum, and soap, you’ll be armed with the power of all-natural ingredients to tackle those breakouts head-on.

180 AED

8% OFFFeatured

Oils & Moisturizer, Serums, Skin Care

Skin Doctor Collagen Ampoules 3mlx10

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Skin Doctor Collagen Ampoules 3mlx10

Maintains a healthy skin and prevents the appearance of wrinkles Skin Doctor Ani-aging Collagen Ampoules.

Skin Doctor Collagen Ampoule is perfect for rebuilding collagen & elastin to achieve a firmer and younger looking skin. It is very effective in moisturizing and skin conditioning and restores the skin suppleness and stretchiness.
Suitable for all skin types, especially for matured dull skin.

How to use:

Apply ampoule evenly over the cleansed face, massage for 1-2 minutes or until it is fully absorbed. Apply one time per day, either day or night. Discard the bottle after opening.

60 AED

13% OFFFeatured

Rinju Red Cocoa Butter Lotion 473ml

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Rinju Body & Hand Lotion 473ml

Rinju Body & Hand Lotion: Moisturizing and Protective Care

Rinju Body & Hand Lotion, enriched with Vitamin E, acts as a moisturizer and protectant for weather-sensitive skin. Its rich, non-greasy formula soothes and softens skin instantly.

Benefits:

Moisturizes: Provides deep hydration for all skin types.

Protects: Guards against damage from weather-sensitive conditions.

Non-Greasy Formula: Absorbs quickly, leaving skin soft and smooth.

Soothes and Softens: Instantly calms and softens the skin.

Enriched with Vitamin E: Nourishes and revitalizes the skin.

Experience the ultimate in skin care with Rinju Body & Hand Lotion.

65 AED

10% OFFFeatured

Pr. Francoise Bedon Reparateur Lightening Serum 50ml

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Pr. Francoise Bedon Reparateur Lightening Serum 50ml

Professor Françoise Bedon’s serum is an intensive and very fast-acting depigmenting treatment based on tea and verbena. It reduces dark spots and evens out the tan. It’s effective for phalanges, elbows, and knees.

135 AED

25% OFFFeatured

Lady Diana Herbal Collection Skin Whitening Beauty Soap 100gm

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Lady Diana Herbal Collection Skin Whitening Beauty Soap 100gm

Lady Diana Original Whitening Soap contains herbal extracts. Adds a glow and natural shine to the skin. Best for daily use. Suitable for all skin types. Contains natural scent which lasts for long.

15 AED

17% OFFFeatured

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Fakhra Gold Whitening Cream with Kojic Acid, Glutathione, Vitamin C 30gm

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Fakhra Gold Whitening Cream with Kojic Acid, Glutathione, Vitamin C 30gm

Reveal a brighter, smoother, and more even-looking complexion with Fakhra Gold Whitening Cream. This advanced skincare formula combines the power of Kojic Acid, Glutathione, and Vitamin C to help reduce the appearance of dark spots, acne marks, hyperpigmentation, and uneven skin tone while promoting a healthy, radiant glow.

The lightweight, fast-absorbing cream deeply nourishes the skin, leaving it soft, hydrated, and refreshed without feeling greasy. With regular use, your skin appears more luminous, smoother, and revitalized.

Key Benefits

Helps brighten dull and uneven skin tone
Reduces the appearance of dark spots and pigmentation
Helps fade acne scars and blemishes
Enriched with Kojic Acid, Glutathione, and Vitamin C
Nourishes and moisturizes the skin
Lightweight, non-greasy formula
Suitable for daily use

Key Ingredients

Kojic Acid: Helps minimize the appearance of pigmentation and discoloration.
Glutathione: Supports a brighter, more even-looking complexion.
Vitamin C: A powerful antioxidant that helps brighten skin and improve its overall appearance.

How to Use

Cleanse and dry your face thoroughly.
Apply a small amount of cream to the desired areas.
Gently massage until fully absorbed.
Use morning and evening for best results.
During daytime use, apply sunscreen to help protect your skin.

25 AED

20% OFFFeatured

Eye & Lip Care, Lipstick, Skin Care, Make Up

Yong Chin Fruity Shine Lip Care 3.8gm

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Yong Chin Fruity Shine Lip Care 3.8gm

YC Essential Lip Care is a Fruity Shine (Strawberry) with Vitamin E & Aloe Vera delights your lips with a delicious flavour of strawberry. It helps nourish and provide long-lasting moisture to protect lips from drying out in all seasons. This formula leaves lips with aromatic and remarkable shine.

How to use:

Apply on lips as often as needed. Use alone as a lips moisturizer or use before applying color lipstick for smoother and more beautiful color.

20 AED

10% OFFFeatured

Yong Chin Vitamin C Booster Gel Vitamin Complex 17gm

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Yong Chin Vitamin C Booster Gel Vitamin Complex 17gm

Illuminate your skin: erase dark spots and reveal radiant brightening.

YC Vitamin C Booster Gel is a specially formulated concentrated facial care formula that provides smoothness, moisture, and a refreshing sensation. It enhances the natural appearance of the skin.
The vitamin complex in this product contains concentrated vitamins that help remove dark spots, reduce wrinkles, and promote smoother skin. For optimal results, use regularly in combination with YC serum to revitalize your skin.

How to use:

Apply gently after YC serum, massaging it into the skin for optimal absorption, focusing on specific areas of concern. Use twice daily, in the morning and at night, after cleansing.

45 AED

13% OFFFeatured

Pastil Face & Body Scrub Aloevera

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Pastil Face & Body Scrub Aloevera

35 AED

PRODUCTS ON SALES

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13% OFFFeatured

Anti-Dandruff, Shampoo, Hair Care

Head & Shoulders Hairfall Defense Anti-Dandruff Shampoo for Men 600ml

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Head & Shoulders Hairfall Defense Anti-Dandruff Shampoo for Men 600ml

Head & Shoulders shampoo, the modern man’s formula for dandruff-free hair, eliminates dry hair permanently, as it solves all hair problems to enjoy healthy hair free of shedding and completely free of dandruff. It also works to prevent the appearance of white hair and works to supply hair follicles with vitamins and beneficial elements that help it for strong growth. It also works to provide special care for your scalp and maintain it to leave your hair soft and refreshed with its triple action formula that protects and moisturizes your hair and scalp.

Benefits and Features:

It works to detangle
Fights dandruff and breakage 100%
It revitalizes and revitalizes the scalp
It strengthens hair and corrects growth naturally
Prevents the appearance of white hair and nourishes hair follicles
It nourishes your hair with vitamins and beneficial elements
Works to clean fat and visible impurities
Protects your hair from direct sun damage
It works to get rid of dandruff stuck to the scalp.

How to use:

Shake the bottle well before use, carefully massage your wet hair, and then rinse with water. Repeat the process as needed.

35 AED

11% OFFFeatured

Oils & Moisturizer, Skin Care

Mamado Aromatherapy Lemongrass Oil 150ml

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Mamado Aromatherapy Lemongrass Oil 150ml

Mamado natural lemongrass oil is a remedy that is habitually used to upkeep immune system health.

It is often used to help with jetlag, headaches and reduce stress.

It can also be used as a remedy for respiratory infections, stomach problem and athletes foot.

40 AED

17% OFFFeatured

Biocarrot Lightening Body Lotion 150ml

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Biocarrot Lightening Body Lotion 150ml

Made with carrot oil and fruit acids, BIOCARROT milk unifies the complexion while gradually reducing stains and skin imperfections. It gently clarifies the skin while respecting its balance and well-being. Moisturized, the skin is smoother, luminous and pleasantly perfumed.

Product benefits

Unifies and clarifies the skin
Softens the skin
Moisturizes the skin
Gradually reduces stains and imperfections
Smoothes the skin

How to use

Apply your BIOCARROT Lotion, morning and evening onto clean and dry skin.

Insist on the hard knees, fingers and joints. The use of the product must not exceed 15 days. Let the skin rest for 2 weeks between each application. Biocarrot Lightening Body Oil 70ml

Made with carrot oil and fruit acids, BIOCARROT oil unifies the complexion while gradually reducing stains and imperfections of the complexion. It gently clarifies the skin while respecting its balance and well-being. Moisturized, the skin is smoother, luminous and pleasantly scented.

25 AED

25% OFFFeatured

Melano Whitening Cream With Alpha Arbutin SPF30 50gm

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Melano Whitening Cream With Alpha Arbutin SPF30 50gm

Melano is a safe lightening formula consisting of alpha-arbutin, multivitamins, glutathione, and kojic dipalmitate, which is characterized by its effectiveness in: removing dark spots, freckles, melasma, and acne effects, reducing wrinkles and fine lines, and unifying skin tone. Softness of skin.Cream to lighten and unify skin tone.Alpha Arbutin – Vitamin 3 – Vitamin E – Allantoin – D – Panthenol – Glycerin – Wheat Germ Oil.

For best results, use the entire Melano lightening set.

30 AED

17% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Casri White Beauty Cream 30gm

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Casri White Beauty Cream 30gm

Casri White Beauty Cream is a nourishing daily skincare formula enriched with Collagen and Almond Oil to help moisturize, soften, and revitalize your skin. Its lightweight, fast-absorbing formula supports a smoother, healthier, and naturally radiant complexion, making it suitable for all skin types.

Key Highlights

✓ Enriched with Collagen & Almond Oil
✓ Deeply moisturizes and nourishes the skin
✓ Helps improve skin softness and smoothness
✓ Supports a healthy and radiant complexion
✓ Helps improve the appearance of uneven skin tone
✓ Lightweight, non-greasy formula for daily use
✓ Suitable for all skin types
✓ Perfect for everyday skincare routine

25 AED

14% OFFFeatured

Doctor Clear Lightening Body Serum 60ml

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Doctor Clear Lightening Body Serum 60ml

Eliminate dry skin with this serum, nourishing botanical moisturizer that conditions and hydrates skin diminishing marks revealing a silky, smooth glow.

In addition, it gives freshness, moisture, and nourishment to your skin.

It let your skin soft and nice.

30 AED

11% OFFFeatured

Pink Conditioning No Lye Relaxer Super with Shea Butter and Prota-silk

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Pink Conditioning No Lye Relaxer Super with Shea Butter and Prota-silk

40 AED

29% OFF

Bio-Oil Lightening and Odour Control Bar Soap 250g

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Bio-Oil Lightening and Odour Control Bar Soap 250g

Specialist skin care bar soap that removes scars. Stretch marks, uneven skin tone, fights ageing and helps to hydrate the skin.

25 AED

11% OFFFeatured

PR+ Paris Merveille Intense Carrot Purifying Toner for Black and Mixed-Race Skin 500ml

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PR+ Paris Merveille Intense Carrot Purifying Toner for Black and Mixed-Race Skin 500ml

Radiant Carrot Brightening Toner – not to be confused with a creamy body lotion

Reveal your glow. Naturally.

This brightening toner purifies the skin, evens out tone, and boosts your natural glow.

Infused with carrot, licorice, and mulberry leaf, it’s rich in antioxidants and skin-loving vitamins.

✨ Fades dark spots

✨ Refines and refreshes the skin

✨ Preps your face for creams and treatments

A must-have step in your skincare routine.

Black and mixed-race skin: the step that purifies, refines and preps your skin

A simple cleanse isn’t always enough: impurities remain, the texture lacks clarity, and the skin takes in the following treatments less well. That’s where the toner comes in.

The toner is the most often forgotten step of a routine, even though it changes a lot about how the skin absorbs everything that follows.

The PR+ Merveille Intense Carrot Toner was designed for this precise step.

A toner formulated for black and mixed-race skin: how it works

Gentle purification: removes the last impurities and limescale traces after cleansing.
Skin prep: optimises the absorption of the treatments that follow.
Instant freshness: a clean, comfortable feel, without drying out the skin.

Active ingredients for hyperpigmentation in black and mixed-race skin

Liquorice and carrot: the radiance synergy that preps the complexion from this very step.
Aspergillus ferment: stimulates cellular renewal from the skin-prep stage.
Witch hazel: purifies and refines skin texture.
White mulberry: regulates excess melanin production behind an uneven tone.

Why this toner is different from standard skincare

A light lotion, never drying, unlike strong alcohol-based toners
A step that boosts the effectiveness of the rest of your routine
A quick gesture with a cotton pad, morning and evening
A formula adapted to black, dark and mixed-race skin

How to add this toner to your black or mixed-race skin routine

As a daily treatment: apply with a cotton pad onto the face, right after cleansing, morning and evening, before your serum.

Expert tip: don’t skip this step on busy days: it takes 10 seconds and conditions the effectiveness of everything else.

445 AED

5% OFFFeatured

ACM Novophane K Anti-Dandruff Shampoo 125ml

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ACM Novophane K Anti-Dandruff Shampoo 125m

A shampoo that soothes the scalp and prevents dandruff .
It contains a compound consisting of pyrithione, zinc, and piroctone olamine .
This compound helps prevent the spread of Malassezia yeast, which is the element responsible for dandruff formation .
The shampoo also contains juniper oil, which reduces itching and prevents the recurrence of dandruff .
Salicylic acid also helps remove dandruff and reduce irritation .

Product benefits :

Antifungal .
Soothes itching and irritation .
Gently cleanses hair .

How to use :

Use it 2-3 times a week during days when you suffer from dandruff .
Apply the shampoo to wet hair, then massage it gently until foam appears .
Leave it for a few minutes or according to medical instructions .
If it comes into contact with the eyes, wash them well with water.

Active ingredients :

Juniper oil, pyrithione, zinc, piroctone olamine, salicylic acid .

95 AED

GIFT SET

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13% OFFFeatured

Oils & Moisturizer, Skin Care

Mamado Aromatherapy Arnica Massage Oil 150ml

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Mamado Aromatherapy Arnica Massage Oil 150ml

Mamado aromatherapy Natural Arnica Massage Oil seizes the natural soothing essence of arnica to help provide relief to exhausted, fatigued and overworked muscles.
This oil is perfect after a hectic day or a demanding workout, and can also be used as a daily skin softener. 
It makes excellent massage oil for sport injuries and sore muscles as it helps to reduce bruising and also relaxes muscles.

35 AED

17% OFFFeatured

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

NoTache Anti-Marks Beauty Cream 30gm

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25 AED

10% OFFFeatured

JUUCEE Berry Blossom Body Lotion 450ml

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JUUCEE Berry Blossom Body Lotion 450ml

JUUCEE Berry Blossom Body Lotion 450ml is a moisturizing body lotion that helps maintain skin’s hydration and adds softness for a radiant complexion. It features a sweet, delicate, and warm berry fragrance.

45 AED

13% OFFFeatured

Pretty Cowry Aloe Ver Gel 150ml

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Pretty Cowry Aloe Ver Gel 150ml

Aloe Vera Gel have medicinal properties and hence are widely used in treating the burns, cuts, insect bites and several other skin ailments. This is one product that you must keep in your house, so that you can easily treat the kitchen burns and other injuries without wasting time. The uses of aloe vera plant are known since centuries but still many people are not aware about the conditions that can be treated with it.

35 AED

17% OFFFeatured

Lady Diana Herbal Collection Apricot Extracted Moisturizing Scrub 170ml

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Lady Diana Anti-stress Foot Scrub with Natural Lemon & Ice Mint 170ml

Lady Diana Foot Scrub with Lemon and Ice Mint eliminate dead cells and other skin impurities from the foot. It remove dead skiin, giving a radiant and clean skin.

25 AED

17% OFFFeatured

Pr. Francoise Bedon Paris Purifying Balm Energie 50ml

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Pr. Francoise Bedon Paris Lightening Cream Energie 50ml

Pr. Francoise Bedon Energie Lightening Cream has been formulated with vitamins that help nourish the skin to a softer and brighter complexion.The skin tone is left to be even and healthier.

Aloe Vera plant and multivitamin enriched cream treatment helps cell renewal and brightens the complexion leaving the skin more youthful and rejuvenated.

150 AED

13% OFFFeatured

Anti-Dandruff, Shampoo, Hair Care

Head & Shoulders Moisturizing Scalp Care Shampoo 400ml

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Highlights:

Head & Shoulders Moisturizing Scalp Care Shampoo 400ml

With Head & Shoulders complete hair care formula with almond oil extract for healthy hair, free of hair loss and completely free of dandruff. It also works to prevent the appearance of white hair and works to supply hair follicles with the vitamins and beneficial elements they need for strong and healthy growth. It works to provide special care for your scalp and maintain it, leaving your hair soft and refreshed with its triple-action formula. It also works to protect and moisturize your hair and scalp with regular use. It is equipped with the latest beauty standards and an active formula to keep your hair active and more refreshed.

Features:

It works to strengthen hair and correct growth naturally.

Prevents the appearance of white hair and nourishes hair follicles

It nourishes your hair with vitamins and beneficial elements.

It improves hair growth faster from the roots.

It works to clean visible grease and impurities.

Protects your hair from direct sun damage

It works to get rid of dandruff stuck in the scalp

Protects and moisturizes your hair from ends to roots

Specially developed for hair to nourish your hair

How to use:

Shake the bottle well before use.

Massage your wet hair thoroughly and then rinse with water.

Repeat the process as needed.

35 AED

6% OFFFeatured

Curly & Wavy hair, Hair Care, Hair Styling Products

TGIN Rose Water Curl Defining Styling Gel 384ml

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TGIN Rose Water Curl Defining Styling Gel 384ml

tgin Rose Water Curl Defining Styling Gel will help you achieve flawless styling. Boost volume and define your kinks, curls, and waves, for touchable, soft hair.

Benefits

Reduces frizz

Boosts volume

Produces defined curls

Flake free styling

75 AED

10% OFFFeatured

Lotion, Skin Care, Gift Sets

Makari Naturalle Carotonic Extreme Glow Renewing Body Lotion 500ml

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Makari Naturalle Carotonic Extreme Glow Renewing Body Lotion 500ml

They say good things come in small packages, yet this product is the exception. This powerhouse 500 mL lotion fades blemishes, scars, and hyperpigmentation. A botanical rich formula, the Extreme Glow Renewing Body Lotion works to balance oil levels to promote clear, radiant, and healthy skin.

Recommended for combination, oily and acne-prone skin types.

Apply morning and night all over body
Add extra hydration with Bebe Oil or Extreme Argan & Carrot Botanical Body Oil or Carotonic Extreme Body Glycerin
Do not apply on face and neck

450 AED

18% OFFFeatured

Conditioner, Hair Care

Dax Green and Gold Hair Wax 99gm

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Dax Green and Gold Hair Wax 99gm

DAX Green & Gold is a specially formulated styling wax that is made from beeswax and natural oils. Green & Gold offers strong hold without the unwanted build-up or over drying effects that many styling products can cause. Green & Gold is great for styling short hair.

Beeswax and natural oil formula

Strong hold without buildup or drying of hair

Use for locs, braids, molding and sculpting

Best used on short hair

45 AED