Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

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Mask, Skin Care

Silky Cool Lemon Facial Mud Mask 300ml

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Highlights:

Silky Cool Lemon Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

14% OffFeatured

Mask, Skin Care

Silky Cool Fruits Facial Mud Mask 300ml

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Highlights:

Silky Cool Cucumber Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

17% OffFeatured

Anti Stretch Marks, Spot Corrector, Skin Care

Dolly Gold Fairness Cream

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Highlights:

Dolly Gold Fairness Cream

Enhance your skin with the Dolly Gold Cream Pack of 6. This set of 6 creams is formulated with high-quality ingredients to provide nourishment, hydration, and a radiant glow to your skin. With regular use, experience a smoother, healthier, and more youthful complexion. Try it now and see the difference!

25,00 AED

14% OffFeatured

Silky Cool Cucumber Facial Mud Mask 300ml

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Highlights:

Silky Cool Cucumber Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

14% OffFeatured

Silky Cool Apricot Facial Mud Mask 300ml

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Highlights:

Silky Cool Apricot Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

10% OffFeatured

Silky Cool Mint Facial Mud Mask 1000ml

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Highlights:

Silky Cool Mint Facial Mud Mask 1000ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh.

45,00 AED

10% OffFeatured

Silky Cool Milk Facial Mud Mask 1000ml

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Highlights:

Silky Cool Milk Facial Mud Mask 1000ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh.

45,00 AED

10% OffFeatured

Silky Cool Blackberry Facial Mud Mask 1000ml

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Highlights:

Silky Cool Blackberry Facial Mud Mask 1000ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh.

45,00 AED

20% OffFeatured

Silky Cool Rose Facial Cleanser 225ml

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Highlights:

Silky Cool Rose Facial Cleanser 225ml

Removes deep seated dirt, excess oil and make-up with Micro-Cleanse & Anti-bacterial formula. With Water Minerals to help replenish moisture.

20,00 AED

20% OffFeatured

Silky Cool Lemon Facial Cleanser 225ml

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Highlights:

Silky Cool Lemon Facial Cleanser 225ml

Removes deep seated dirt, excess oil and make-up with Micro-Cleanse & Anti-bacterial formula. With Water Minerals to help replenish moisture.

20,00 AED

LATEST PRODUCTS

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Bar Soap, Skin Care

Moroccan Oil Bath Soap Olive Oil 1000ml

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Highlights:

Moroccan Oil Bath Soap Olive Oil 1000ml

Searching extensively for an overwhelming experience?
Feeling dry and uncomfortable with your current skin?
Fresh yourself with Moroccanoil soap, a cure so pure, made of pure olive oil extract to soften your skin, remove toxins and layers of dead skin.
Knowing that, pure olive oil is a fantastic emollient that is rich with vitamins A & E and Omega which is just perfect to treat dry and sensitive skin.
It’s our pleasure to give you a benefiting product that can refresh your skin and soul at once.

45,00 AED

11% OffFeatured

Kamill Hand& Nagelcreme Herbal 100ml

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Highlights:

Kamill Hand& Nagelcreme Herbal 100ml

Kamill Hand & Nail Cream (Classic) with skin-soothing chamomile extract nurtures and protects nails and hands in a natural way. The gentle care formula provides moisture and will keep hands soft and supple day after day.Kamill Hand & Nail Cream (Classic) is free from artificial colours and mineral oil – Skin compatibility dermatologically approved.

40,00 AED

3% OffFeatured

AmLactin Foot Repair for Rough & Dry Feet, 15% Lactic Acid 85gm

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Highlights:

AmLactin Foot Repair for Rough & Dry Feet, 15% Lactic Acid 85gm

Experience visibly smooth and touchable soft feet from heel to toe! This creamy, yet non-greasy therapeutic moisturizer is formulated with powerful yet gentle 15% Lactic Acid for multi-tasking exfoliation and deep hydration for tough skin on feet, from calluses to splits and cracks.

AmLactin uses Ultraplex® for gentle, yet effective exfoliation that boosts cell turnover and deep hydration (equivalent to 15% Lactic Acid).

195,00 AED

17% OffFeatured

A Bonne Vitamin E & Kojic Super Hydrating Shea Butter Cream Watermelon & Vit E 300gm

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Highlights:

A Bonne Vitamin E & Kojic Super Hydrating Shea Butter Cream Watermelon & Vit E 300gm

A high-moisture body butter cream, instant whitening and nourishing skin. Say goodbye to your dry skin, dark spots, stretch marks. Give vibrant, radiant, and healthier-looking skin.

* Shea Butter high concentration of vitamin, give soften and nourish skin.

* Kojic Acid can gives a brighter skin, smoother skin.

* Vitamin E help to reduce free radical and protect skin from pollution.

* Watermelon extract high in vitamin C and E give antioxidant, rich of vitamin fulfill of water and give brightening.

Direction: Apply over clean, damp the whole body skin, daily and whenever nourishment is needed.

25,00 AED

7% OffFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Now Foods, Solutions, Certified Organic Sweet Almond Oil, 8 fl oz 237 ml

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Now Foods, Solutions, Organic Avocado Oil, 4 fl oz 118 ml

Condition: Skin in need of moisturization.

Solution: Certified Organic Avocado Oil is a natural, nutrient-rich vegetable oil. Heavy in texture, avocado oil helps to keep skin supple, while lubricating the skin and forming a barrier that prevents moisture loss. When used as a massage oil, it’s soft, soothing and leaves no greasy residue.

65,00 AED

17% OffFeatured

Radiance7 Exfoliating and Brightening Soap 230gm

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Highlights:

Radiance7 Exfoliating and Brightening Soap 230gm

Its formulation made with the help of Sunflower Seed Oil, Cucumis Seed Extract, this antiseptic soap nourishes, softens, exfoliates and clarifies your skin making it more attractive and seductive.

25,00 AED

18% OffFeatured

Cocoa Expert Cocoa Butter Body Lotion 500ml

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Highlights:

Cocoa Expert Cocoa Butter Body Lotion 500ml

Cocoa Expert Cocoa Butter Body Lotion is a luxurious, nourishing that deeply hydrates and protects the skin. Our unique formula combines the ultra-hydrating properties of cocoa butter with vitamin E and SPF 20 UVA/UVB sun protection to help prevent the signs of aging. This body lotion will leave your skin feeling smooth, soft, and deeply moisturized for all-day hydration. With regular use, you can enjoy visibly softer, younger-looking skin.

45,00 AED

14% OffFeatured

Fair & White Gold Intense Argan Oil Anti Dark Spots & Clarifying Serum 30ml

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Highlights:

Fair & White Gold Intense Argan Oil Anti Dark Spots & Clarifying Serum 30ml

Infused with a unique blend, this serum with Argan oil addresses uneven skin tone and dark spots, restoring clarity and radiance. Follow up with GOLD Cream.

95,00 AED

13% OffFeatured

Skin Doctor Kiwi Jam Scrub for Face & Body 200gm

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Highlights:

Skin Doctor Kiwi Jam Scrub for Face & Body 200gm

Packed with exotic and pure crushed Kiwi beads, Skin Doctor Face and Body Kiwi Jam Scrub helps remove dirt and excess oil without causing any dryness.

How to use:

Get an ample amount using fingertips, gently massage on the skin in a circular motion then rinse thoroughly with water.

35,00 AED

7% OffFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Now Foods, Solutions, Organic Avocado Oil, 4 fl oz 118 ml

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Highlights:

Now Foods, Solutions, Organic Avocado Oil, 4 fl oz 118 ml

Condition: Skin in need of moisturization.

65,00 AED

PRODUCTS ON SALES

7% OffFeatured

Bar Soap, Skin Care

Toudy African Soap Clarifying& Lightning Soap 670g

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Highlights:

Toudy African Soap Clarifying& Lightning Soap 670g

Toudy savon African soap | Gommant Clarifiant 670g is a vegan cleanser ideal for all skin types. Rich in natural healing ingredients, this soap formula efficiently cleanses, exfoliates, and brightens skin. Its 100% plant-based formula offers deep nourishment and its 670g helps to improve skin tone and elasticity.

65,00 AED

11% OffFeatured

Amalico Batana Shampoo 500ml

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Highlights:

Amalico Batana Shampoo 500ml

Batana Oil is extracted from a wild palm called Ojon, that originates from La Mosquitia, Honduras. This rare oil is famously known for having a variety of beneficial properties for hair. The indigenous people of Mosquitia are called Tawira, meaning “people of beautiful hair”. They have used and produced Batana

40,00 AED

10% OffFeatured

Lotion, Skin Care, Spot Corrector

DH7 Paris Kids & Baby Boy Body Extra Moisturize Milk 1000ml

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Highlights:

DH7 Paris | Kids & Baby Boy Body Extra Moisturize Milk 1000ml

DH7 Baby Boy Body Milk is formulated to moisturize and suit perfectly baby needs.Liste INCI : Aqua, Paraffinum Liquidum, Hydrogenated Palm Glycerides, Prunus Dulcis, Ceteareth 20, Glycerin, Ceteareth-12, Cetearyl Alcohol, Palmitic Acid, Stearic Acid, Phenoxyethanol, Methyl Paraben, Ethylparaben, Butylparaben, Propyl Paraben, Isobutylparaben, Carbomer, Triethanolamine, Benzyl Alcohol,

180,00 AED

10% OffFeatured

Shower Gel, Skin Care

White Secret Lightening Shower Gel 1000ml

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Highlights:

White Secret Lightening Shower Gel 1000ml

An essential ally for daily cleansing, White Secret contains natural active ingredients for deep cleansing which leaves the skin smooth in a single gesture. Use morning and evening. Enriched with vitamin E & Dermatologist tested for sensitive skin.

45,00 AED

12% OffFeatured

Eveline Keratin Color & Repair Mask & Colour Protection 8 in1 500ml

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Highlights:

Eveline Keratin Color & Repair Mask & Colour Protection 8 in1 500ml
The Eveline Keratin Color & Repair Mask & Colour Protection 8 in 1 is a powerful, multifunctional hair mask designed to restore, repair, and protect color-treated or damaged hair.
Enriched with keratin, this mask provides 8 key benefits to keep your hair vibrant, strong, and healthy, while preserving your hair color and enhancing its overall appearance.
Helps to maintain and prolong the vibrancy of color-treated hair, protecting it from fading and dullness.
- 8-in-1 Formula.
- Color Protection.
- Nourishes & Hydrates.
- Reducing breakage.
- Protects from Damage.
- Improves Hair Elasticity.
- Adds a brilliant shine to color-treated hair.
- Strengthens and repairs damaged hair from root to tip.
- How to use:
- After shampooing, apply a generous amount of the mask to damp hair, focusing on the mid-lengths and ends. Leave on for 5-10 minutes to allow the mask to deeply penetrate and nourish the hair.
- Rinse thoroughly with lukewarm water.
- For best results, use 1-2 times a week, or as needed, to maintain the health and vibrancy of your color-treated hair.

75,00 AED

17% OffFeatured

Washami Moisturizing Hand Cream with Shea Butter & Goat Milk 120ml

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Highlights:

Washami Moisturizing Hand Cream with Shea Butter & Goat Milk 120ml

Experience luxurious hand care with this Moisturizing Hand Cream enriched with Shea Butter and Goat Milk. Specially crafted to deeply hydrate, repair, and soften your skin, it’s ideal for protecting your hands from dryness and environmental stress. Shea Butter provides intense nourishment, while Goat Milk is rich in vitamins and proteins that support healthy skin. Its lightweight, non-greasy texture absorbs quickly, making it perfect for daily use on all skin types. Give your hands the smoothness and comfort they deserve.

Highlights

Rich in Shea Butter and Goat Milk for intense moisture and nourishment
Helps repair dry, cracked hands and improve skin texture
Non-greasy, fast-absorbing formula suitable for daily use
Soothes irritation and keeps hands feeling soft and smooth
Perfect for all skin types, especially during dry and cold weather

25,00 AED

17% OffFeatured

YAZ Beauty Cream Active White + 24K Gold Dust 30gm

Face Cream, Skin Care, Spot Corrector

YAZ Beauty Cream Active White + 24K Gold Dust 30gm

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Highlights:

YAZ Beauty Cream Active White + 24K Gold Dust 30gm

Intensely moisturizes the skin, making it soft and silky
Help improve dry skin and adjust the skin condition
Leaves your skin feeling thoroughly cleansed and supple
Whitening soap protects your skin from sunburns, dark spots, aliments, black spots and make your skin looking younger
Unique blend of ingredients will nourish your skin and reducing signs of aging

25,00 AED

6% OffFeatured

Shower Gel, Skin Care

Neoprosone Egg Yellow Exfoliating Shower Gel 750ml

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Highlights:

Neoprosone Egg Yellow Exfoliating Shower Gel 750ml

Treat your skin to complete care with NEOPROSONE’s Egg Yolk Exfoliating Shower Gel 750ml . Its formula, enriched with egg extracts and natural exfoliating agents, deeply cleanses, removes dead skin cells, and reveals your skin’s natural radiance. With its delicate fragrance and creamy texture, this exfoliating shower gel transforms your daily routine into a true moment of well-being.

✔ Cleanses, exfoliates, and softens the skin
✔ Ideal for all skin types
✔ Generous 750ml size for extended use
✔ Enriched with egg protein for nourished and radiant skin

Add it to your routine now for clean, smooth and radiant skin day after day.

75,00 AED

22% OffFeatured

Yoko Baby Soft Aloe Facial Wash 150ml

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Highlights:

Yoko Baby Soft Aloe Facial Wash 150ml

Gentle cleansing gel Cleans dirt and excess oil on the face thoroughly. without causing dry skin With valuable properties from extracts of aloe vera, cactus and chamomile to moisturize the skin. and does not irritate the skin The skin is soft and looks bright, gentle on all skin types.

How to use

Squeeze the gel onto your palm. Mix a little water until foaming. Gently massage over wet face. Then rinse with clean water.

35,00 AED

15% OffFeatured

Conditioner, Hair Care

DAX Hair Food Plus 4 Cream Clear 213gm

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Highlights:

DAX Hair Food Plus 4 Cream Clear 213gm

DAX Hair Food Plus 4 is enriched with special ingredients to help hair remain healthy and manageable. With daily application, this nutrient rich treatment can help promote healthier hair and scalp.

Beneficial hair and scalp treatment

Enriched with natural ingredients: Vitamin E, Panthenol and Protein

Daily application will improve and promote healthier hair and scalp

55,00 AED

GIFT SET

3% OffFeatured

Creams, Skin Care

ACM DepiWhite Day Cream Pigmentation Treatment 40ml

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Highlights:

ACM DepiWhite Day Cream Pigmentation Treatment 40ml

A product dedicated to brightening and correcting skin color, helping to address skin pigmentation and dark spots. A rich formula that improves the appearance of skin and evens out skin tone.

Features:

Effective Brightening: Reduces the appearance of pigmentation and dark spots thanks to its active ingredients.
Moisturizing the skin: Contains moisturizing ingredients that help keep skin hydrated and prevent dryness.
Sun Protection: It comes with an SPF to protect the skin from UV damage.
Lightweight texture: Easy to absorb and does not leave a greasy residue, making it ideal for daily use.

How to use:

Cleanse the skin: Wash your face thoroughly and gently pat dry.
Apply the cream: Apply an appropriate amount of cream to the face and neck.
Massage gently: Gently massage the cream until it is fully absorbed.
Frequent use: Best used in the morning before leaving the house.

Warnings:

Avoid contact with eyes; if this happens, rinse thoroughly with water.
Please perform a sensitivity test on a small area of skin before full use.
Store in a cool, dry place away from direct sunlight.

165,00 AED

17% OffFeatured

Deodorants & Antiperspirants, Fragrances, Men, Roll On, Unisex, Women

Lady Speed Stick Powder Fresh Stick 65gm

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Highlights:

Lady Speed Stick Powder Fresh Stick 65gm

Stay comfortable and dry all day long with Lady Speed Stick Antiperspirant Deodorant, Invisible Dry Stick.
Lady Speed Stick Antiperspirant Deodorant, Invisible Dry Stick features a scent renewal formula to give you a confident, fresh scent throughout the day.
Lady Speed Stick Antiperspirant Deodorant, Invisible Dry Stick reduces underarm perspiration, leaves no residue and offers 24-hour protection.
Lady Speed Stick Antiperspirant Deodorant, Invisible Dry Stick goes on clear for added security, this Antiperspirant Deodorant allows you to wear that little black dress with confide

Product Features:

Lady Speed Stick offers long lasting odor and wetness protection for 24 hours
No white residue
Keeps you fresh from morning to night
Maximum confidence

25,00 AED

Hair Care, Hair Treatment

American Dream Jamaican Black Castor Oil Strengthening Hair Mask 443ml

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Highlights:

American Dream Jamaican Black Castor Oil Strengthening Hair Mask 443ml

American Dream Jamaican Black Castor Oil Hair Mask

A strengthening hair mask with a nourishing blend of Jamaican Black Castor Oil, Shea Butter and Aloe.

Leaves hair soft and manageable, giving it more shine and less frizz, while relieving a dry and itchy scalp.

Application: After shampoo and conditioner, apply a generous amount to wet hair and work into the ends.

Massage into the scalp. Leave on for 10 to 25 minutes. Rinse well. For in-salon deep conditioning, use with an American Dream Heat Treat Cap.

45,00 AED

17% OffFeatured

Baby Oils, Kids & Baby Care, Oils & Moisturizer, Skin Care

Sebamed Baby Skin Care Oil 150ml

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Highlights:

Sebamed Baby Skin Care Oil 150ml

The Sebamed Baby Skin Care Oil is ideal for gentle cleansing of the nappy area. It contains wheat bran oil which helps further protect the skin from rash and irritation. Because the constant contact with urine and excrements can lead to soreness, the baby skin oil contains panthenol triacetate and chamomile, compounds that regenerate skin and soothe irritation. Using natural oil is the perfect cleansing solution for dry nappy areas.

25,00 AED

13% OffFeatured

Eveline Expert C Regeneration Fine-Grained Peeling

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Highlights:

Eveline Expert C Regeneration Fine-Grained Peeling

It has a wonderful multi-functional formula that opens and cleans the pores, removes the roughness of the skin, and restores the skin’s radiance.
Contains intensely concentrated Vitamin C and a multivitamin complex (A, E, F, PP).
Contains macadamia, coconut, almond, and apricot oils.

Your ideal choice for soft and healthy skin is from Eveline.

35,00 AED

11% OffFeatured

Yong Chin Platinum Perfumed Lotion Romantic Night 180gm

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Highlights:

Yong Chin Platinum Perfumed Lotion Romantic Night 180gm

For soft and smooth skin. Long-lasting perfume.

Yong Chin Romantic Night Platinum Perfumed Lotion is an infusion with sweetened flora and our exclusive daily moisture complex.
The lotion contains high amount of vitamins that skin loves and softens, smoothens and nourishes your skin. It is highly enriched with protective ingredients of vitamins E and B and offers a fast-absorbing non-greasy formula with a fragrance that lasts all day long.

How to use:

Apply a thin layer over the skin and massage until absorbed.

40,00 AED

17% OffFeatured

Anti-Dandruff, Hair Care, Shampoo

Head & Shoulders 2-In-1 Smooth & Silky Shampoo 400ml

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Highlights:

Head & Shoulders 2-In-1 Smooth & Silky Shampoo 400ml

Head & Shoulders shampoo for smooth and silky hair. It cleans, moisturizes and protects your hair from the ends to the roots. Head & Shoulders anti-dandruff shampoo was chosen and tested to give you healthy hair. It was developed in a unique way specifically for dry and frizzy hair for 100% dandruff-free hair. Head & Shoulders is the first shampoo in the world thanks to Its unique power in getting rid of dandruff and hair damage and combating impurities stuck in the scalp to obtain smooth, soft and silky hair from the roots to the ends.

Benefits and features:

It works to get rid of dandruff stuck to the scalp
Protects and moisturizes your hair from the ends to the roots
Specially developed for dry and frizzy hair
It works to remove hair damage and combat impurities stuck in the scalp
Promotes natural and healthy hair growth

How to use:

Shake the container well before use

Carefully massage your wet hair, then rinse with water

Repeat the process when needed

25,00 AED

20% OffFeatured

Creams, Skin Care, Tubes

Amalico Lemon Tube Cream 50ml

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Highlights:

Amalico Lemon Tube Cream 50ml

Introducing our amalico tube cream, a powerful skincare solution derived from natural ingredients. This natural antioxidant and skin brightener works wonders in reducing melanin formation, resulting in a visible improvement in age spots, freckles, melasma, and post-inflammatory pigmentation

20,00 AED

15% OffFeatured

Fair & White Miss White Brightening Serum 30ml

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Highlights:

Fair & White Miss White Brightening Serum 30ml

Infused with a unique blend of lightening and brightening properties this lightweight serum promotes luminous, silky and amazingly beautiful even toned skin.

55,00 AED

13% OffFeatured