Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Mask, Skin Care

Silky Cool Lemon Facial Mud Mask 500ml

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Silky Cool Lemon Facial Mud Mask 500ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

45 AED

4% OffFeatured

Shower Gel, Skin Care

LightenUp Plus Exfoliating Papaya Shower Gel With Shea Butter 1000ml

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LightenUp Plus Exfoliating Papaya Shower Gel With Shea Butter 1000ml

Indulge your senses and awaken your skin’s energy with LightenUp Plus Exfoliating Papaya Shower Gel With Shea Butter. This luxurious formula combines the revitalizing power of Papaya Extract to eliminate dull skin and refine texture, along with gentle polishing microbeads of refreshing Apricot Seed Powder.

Shea Butter, a key ingredient in this body wash, reveals softer and glowing skin while cleansing and energizing, instantly promoting the appearance of brighter and smoother-looking skin.

Directions: Use the Shea Butter Body Wash as needed to cleanse and revitalize your skin. For optimal care and to maintain an even skin tone, follow up with a minimum SPF 30 sunscreen every morning, rain or shine.

Ingredients: Papaya Extract, Shea Butter, Coconut Oil, Apricot Seed Powder.

135 AED

13% OffFeatured

A Bonne Papaya Honey Cream Soap 90gm

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A Bonne Papaya Honey Cream Soap 90gm

Enjoy taking shower and lather up with this special cleansing soap. It’s formulated from Papaya Extract and Vitamin C which help illuminate your skin tone & reduce dark spots. Honey Extract & Milk Protein effectively hydrate and help lighten your skin tone.

Gentle and delicate cream foam will make you feel fresh and relaxing and it’s good for helps removing dead skin and revealing new healthy skin. 3X Moisture Micro Scrub

W/ Nanowhite Gluta

Direction: Clean and nourish your face and body by gently rubbing the soap covered with delicate foam, then rinse off. Your skin will absorb the natural extracts and will be cleansed nourished and moisturized. After daily use, your skin will have a radiant glow and skin tone will be gradually and naturally lightened.

35 AED

22% OffFeatured

Queen Elisabeth Shea Butter Hand & Body Lotion 400ml

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Highlights:

Queen Elisabeth Shea Butter Hand & Body Lotion 400ml

Queen Elisabeth Shea Butter Lotion is rich in natural shea butter.

Helps protect skin from drying out, excellent for use on skin over-exposed to the elements.

Helps your skin restore and preserve essential moisture balance and elasticity.

Nourishes soothe and heal dry, irritated, or chapped skin. Also helps relieve stretchmarks.

35 AED

6% OffFeatured

Tree Hut Pink Hibiscus Shea Sugar Scrub 510gm

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Highlights:

Tree Hut Pink Hibiscus Shea Sugar Scrub 510gm

This product is designed to exfoliate and nourish the skin
The scrub comes in a convenient 510g size for easy use
It features a delightful pink hibiscus scent that refreshes the senses
The formulation includes shea butter to moisturize and soften the skin
The sugar scrub effectively removes dead skin cells for a smoother texture

80 AED

Skin Care, Spot Corrector

Bronz Tone Trio Lotion, Serum, Cream 3 Piece

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Bronz Tone Trio Lotion, Serum, Cream 3 Piece

Bronz Tone Trio Lotion, Serum, and Cream is a luxurious, moisturizing formula specifically designed to give you a radiant, bronze complexion. This trio is formulated with nourishing cocoa butter and honey extracts that hydrate and protect your skin from the sun’s harmful UV rays. The lotion and serum work together to reduce the appearance of dark spots, while the cream seals in moisture to keep your skin soft and glowing. With Bronz Tone, you can enjoy a beautiful, even-toned complexion all year round.

45 AED

14% OffFeatured

CareLine Naturals 100% African Shea Butter 227gm

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Highlights:

CareLine Naturals 100% African Shea Butter 227gm

Leaves skin appears smooth, supple, bright and youthful

Skin-friendly blend keeps the skin super soft and smooth.

30 AED

11% OffFeatured

Donkey Milk Body Lotion 400ml

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Highlights:

Donkey Milk Body Lotion 400ml

Donkey Milk Body Lotion is a nourishing and hydrating solution enriched with natural Vitamin E, collagen, and the exceptional benefits of donkey milk. This luxurious lotion deeply moisturizes and regenerates the skin, improving elasticity and promoting a soft, supple, and visibly firmer appearance. Known for its rich nutrient content, donkey milk also provides a gentle brightening effect, leaving your skin radiant and glowing.

Features:

Donkey Milk: Packed with minerals, it nourishes and softens the skin while promoting a radiant glow.
Natural Vit E: Provides antioxidant protection and supports skin regeneration.
Collagen: Improves skin elasticity and firmness for a youthful appearance.
Deep Hydration: Penetrates the skin to deliver long-lasting moisture.
Lightweight Formula: Absorbs quickly without leaving a greasy residue.

Benefits:

Hydrates Intensively: Restores moisture to dry and dehydrated skin, keeping it soft and smooth.
Boosts Elasticity: Collagen helps improve skin firmness and reduces the appearance of fine lines.
Brightens Skin: Donkey milk delivers a natural glow and enhances skin radiance.
Nourishes and Repairs: Packed with nutrients that regenerate and strengthen the skin barrier.
Gentle Formula: Suitable for daily use on all skin types.

40 AED

25% OffFeatured

Skin White Whitening Bath Soap Germ 135gm

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Skin White Whitening Bath Soap Classic 135gm

Introducing Skin White Whitening Bath Soap Classic: Your daily essential for brighter, more even-toned skin. This soap is specially crafted to promote skin whitening while gently cleansing and moisturizing. Infused with skin-brightening ingredients, it helps reduce the appearance of dark spots and hyperpigmentation. Suitable for daily use, it leaves your skin feeling refreshed and rejuvenated with each wash. Conveniently sized at 90gm, it’s perfect for home use or travel. Elevate your skincare routine and unveil a radiant complexion with Skin White Whitening Bath Soap Classic.

15 AED

14% OffFeatured

Nisa Anti-Acne Serum 30ml

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Nisa Anti-Acne Serum 30ml

30 AED

PRODUCTS ON SALES

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1% OffFeatured

Gift Sets, Hair Care, Hair Mask, Hair Oil, Shampoo

Difeel Superior Growth Jamaican Black Castor 4-PC Hair Treatment Set – Includes 12 oz. Shampoo, 12 oz. Hair Mask , 2.5 oz. Root Stimulator & 2.5 oz. Hair Oil

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Difeel Superior Growth Jamaican Black Castor 3-PC Hair Care Set – Includes 12 oz. Shampoo, 12 oz. Hair Mask & 2.5 oz. Root Stimulator

Vitamin-rich Jamaican Black Castor helps promote healthy hair growth,
thickness, strength and shine.

This Deluxe 3-PC Jamaican Black Castor Collection
includes each of the following items:

Difeel Superior Growth Shampoo 12 oz.
Difeel Superior Growth Hair Mask 12 oz.
Difeel Superior Growth Root Stimulator 2.5 oz.

595 AED

17% OffFeatured

Feminine Care, Serums, Skin Care

Dr. Rashel Vitamin C Face Serum 50ml

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Highlights:

Dr. Rashel Vitamin C Face Serum 50ml

With a new and improved formula, Dr. Rachel’s Vitamin C Facial Serum is gentle and highly effective. It will help fade sun spots and discoloration, refine skin texture, reduce wrinkle formation and reduce existing wrinkles. It also contains a highly concentrated base of pure plant hyaluronic acid to plump, protect and restore skin cells. Powerful antioxidants neutralize free radicals to prevent and reverse sun damage and fade sun spots and discoloration.

Benefits and features:

Dr. Rashel Vitamin C Facial Serum is a skin care product designed to brighten and even skin tone and reduce the appearance of wrinkles and fine lines.

It contains Vitamin C, a powerful antioxidant that can help protect the skin from damage caused by free radicals.

The serum also contains other ingredients like hyaluronic acid, which helps hydrate the skin, and niacinamide, which can help reduce redness and inflammation.

25 AED

6% OffFeatured

Shower Gel, Skin Care

Active Caviar Drip Shower Gel Vitamin C + Turmeric 1000ml

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Active Caviar Drip Shower Gel Vitamin C + Turmeric 1000ml

150 AED

13% OffFeatured

Pastil Face & Body Scrub Lavender

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Highlights:

Pastil Face & Body Scrub Lavender

35 AED

7% OffFeatured

DR.MEINAIER Luxury 24K Gold Jelly Peel Off Jelly Mask 650gm

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Highlights:

DR.MEINAIER Luxury 24K Gold Jelly Peel Off Jelly Mask 650gm

Jelly masks are made mainly with refined alginate. They contain more alginate than regular rubber masks. So Jellymask texture is like jelly, which provides full hydration and a natural cooling effect all at once.
Hydro jelly mask trans from a gel-like mixture to a thick, rubber like mask that seals in moisture and infuses nourishing ingredients deeper into the skin.
Face mask covers your whole face without neglecting any small part of your skin such as under eye area and lips which makes it effective and reliable for you.
We have created moisturizing jelly face mask for all skin types, especially mature and aging skin, for women and men of any age who want to improve their skin appearance and achieve happier and healthier looking skin.

65 AED

10% OffFeatured

Shower Gel, Skin Care

Bioskin Lightening Shower Gel 1000ml

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Highlights:

Bioskin Lightening Shower Gel 1000ml

He BIOSKIN clarifying shower gel contains active ingredients that help gradually clarify the complexion smoothly. It cleans the skin and harmonizes the complexion while leaving on the skin a pleasant fragrance.

Product benefits

Cleans the skin.
Clarifies and harmonizes the complexion.
Perfumes the skin smoothly.

How to use

To be used for a daily toilet. In case of contact with eyes, rinse immediately. Keep out of reach of children.

45 AED

7% OffFeatured

Yong Chin Shower Salt Scrub with Pomegranate 700gm

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Highlights:

Yong Chin Shower Salt Scrub with Pomegranate 700gm

Removes old skin cells for a soft and smooth skin.

Yong Chin Shower Salt Scrub with Pomegranate helps remove old skin cells and replenish with new cells. This special formulation also adjusts the skin tone to be even, reduces blemish and dark spots and renews skin regenerating process for natural whitening effect.
It offers a delicate texture that is a combination of natural salt, Pomegranate extract and multi-vitamins that makes the skin glow and offers a healthy, smooth and moisturized finish.

How to use:

Apply salt scrub on your palm during the shower, gently massage on face and body. Wash off with plain water.

65 AED

8% OffFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Now Foods Solutions Certified Organic Jojoba Oil 118ml

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Highlights:

Now Foods Solutions Certified Organic Jojoba Oil 118ml

Condition: In need of healthier-looking hair, softer skin, or an oil for general bath care and massage.

Solution: Certified Organic Jojoba Oil is derived from the seed of the jojoba (Simmondsia chinensis) shrub and is one of the most popular cosmetic oils available today. Its high stability and cosmetic versatility make it ideal for all skin and hair types, and it is most commonly used to promote softer hair and skin. Jojoba Oil contains many nutritional compounds, including long-chain essential fatty acids and fatty alcohols.

55 AED

25% OffFeatured

Yong Chin Milk Yogurt with Papaya Herbal Soap (6 in 1) 100gm

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Highlights:

Yong Chin Milk Yogurt with Papaya Herbal Soap (6 in 1) 100gm

A herbal soap for skin brightening and moisturizing.

It contains milk and yogurt with papaya herbal extracts that work on lightening the skin and evening out its tone, thanks to its rich formula of vitamins and moisturizing ingredients for the skin. It helps in rejuvenating the face and highlighting the beauty of the skin.

It is a pH-balanced soap that suits all skin types, for both the face and body. It aids in deep cleansing, evening out the skin tone, and providing a gentle and smooth extended effect.

Directions for Use:

Apply on wet skin, massage to create lather, then rinse thoroughly with fresh water.

It is recommended to use it twice daily.

15 AED

20% OffFeatured

Creams, Skin Care, Tubes

New Light Lemon Tube Cream 50ml

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Highlights:

New Light Lemon Tube Cream 50ml

New Light Zaban Cream is a cosmetic product that has been studied to reduce callosity of the skin. Its concentrated, water-free formula is designed to smooth down rough skin, renew surface layers and eliminate dead cells through the combined action of natural extracts and salycylic acid. From the very first application the skin will be soft, smooth and gently scentedType a description for this product here…

20 AED

GIFT SET

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20% OffFeatured

Conditioner, Hair Care

Cantu Grapeseed Sulfate Free Conditioner 400ml

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Cantu Grapeseed Leave In Conditioner 340gm

Cantu Grapeseed Leave In Conditioner is a lightweight and moisturizing conditioner specifically formulated for curly, frizzy and textured hair. This leave-in conditioner contains high-quality grapeseed oil, known for its nourishing and revitalizing properties.

The leave-in conditioner provides intense moisture and nourishes the hair without weighing it down. It helps reduce frizz, detangles the hair and adds softness. Your curls will be defined, soft and easy to comb.

The Cantu Grapeseed Leave In Conditioner can be used on damp or dry hair. Take a small amount of the conditioner in your palms, distribute it evenly throughout your hair and style your curls as desired. You can also use the conditioner to refresh your curls by spraying it on dry hair and gently scrunching it into the curls.

The lightweight formula of the leave-in conditioner absorbs quickly and leaves no sticky residue. It protects hair from environmental damage and gives it a healthy shine. Your hair will be moisturized, protected and strengthened.

Get the Cantu Grapeseed Leave In Conditioner and pamper your hair with moisture and care. Enjoy defined and healthy curls that look beautiful all day long!

40 AED

20% OffFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Disaar Horse Oil Miracle Lightening and Moisturizing Oil 100ml

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Highlights:

Disaar Honey Miracle Lightening and Moisturizing Oil 100ml

Disaar Honey Miracle contains natural extracts that rapidly infiltrate into the skin. It is also said to have a range of anti-aging benefits such as reducing fine lines, wrinkles, and hyperpigmentation, and improving elasticity & hydration.

Increase hair blood circulation on the scalp while also promoting hair growth.Improve the quality of your hair by helping it become stronger and smoother.It is a great skin moisturizer.Helps hydrate the skin, moisturize and reduce wrinkles.

20 AED

17% OffFeatured

Body Mist, Fragrances, Make Up, Unisex

Melano Body splash Adore 250ml

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Highlights:

Melano Body splash Adore 250ml

Floral with mango and white musk, velvety and sweet
Refreshing fragrance

How to use;

Spray the body splash directly onto clean, dry skin after a shower.
Apply to pulse points (neck, wrists, behind ears) for a longer-lasting fresh scent.
Reapply anytime during the day for an instant refresh.

25 AED

11% OffFeatured

Yong Chin Arbutin Serum Cream Body Desserts 250gm

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Highlights:

Yong Chin Arbutin Serum Cream Body Desserts 250gm

Deeply moisturizing body cream enriched with Arbutin for skin brightening.

Introducing YC Arbutin Body Serum Cream, thoughtfully crafted with a special formula that may include mulberry extract and essential vitamins. This cream is designed to provide a luxurious, silky-smooth feel while deeply nourishing your skin.
Key Features:
1. Arbutin Enriched: Our body serum cream is enriched with arbutin, a compound that may contain mulberry extract and vitamins, known for its skin-brightening properties.
2. Lightweight and Nourishing: The cream features a lightweight texture that is swiftly absorbed by your skin, leaving it deeply nourished.
3. Skin Whitening Complex: Our formula includes a skin whitening complex to promote a brighter and more even skin tone.
4. Potent Antioxidation: Enjoy the benefits of potent antioxidants in this cream, helping to protect your skin and promote a luminous, lightened appearance.
Experience the luxury of YC Arbutin Body Serum Cream and unveil a brighter, lighter, and more radiant complexion. This cream is designed to enhance the health and appearance of your skin.

40 AED

10% OffFeatured

Conditioner, Hair Care

OGX Ever Straightening+ Brazilian Keratin Smooth Conditioner 385ml

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Highlights:

OGX Ever Straightening+ Brazilian Keratin Smooth Conditioner 385ml

Smooth hair the way nature intended with OGX^® Ever-Straightening + Brazilian Keratin Therapy Conditioner. No matter the hair type, this powerhouse hair-smoothing conditioner nourishes & hydrates strands, leaving them extra-glossy with a lustrous shine. The rich & exclusive blend of this conditioner contains Brazilian keratin protein, which is known to help strengthen & smooth hair. The straightening conditioner is also infused with coconut oil for softness, avocado oil for moisture, & cocoa butter. Plus, the coconut, brazil nut & cocoa butter scent makes conditioning an all-around sensory experience that leaves locks with an irresistibly good smell. Paraben-free with sulfate-free surfactants, this nourishing conditioner is gentle enough to smooth hair cuticles & promote strong, long tresses. For a full hair care routine that’ll leave your hair with a brilliant, luxurious glow, pair this keratin conditioner with OGX^® Ever-Straightening + Brazilian Keratin Therapy Shampoo.

How to use:

After shampooing, apply conditioner generously to hair, working through to ends.
Wait 3-5 minutes.
Rinse hair thoroughly.

45 AED

10% OffFeatured

ActiveX Passion Fruit Foamy Slime Deep Cleansing & Exfoliating Face & Body Scrub 800gm

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Highlights:

ActiveX Passion Fruit Foamy Slime Deep Cleansing & Exfoliating Face & Body Scrub 800gm

Refresh, Exfoliate & Reveal Smoother-Looking Skin

Transform your shower routine with ActiveX Foamy Slime Scrub, a unique face and body exfoliating scrub that creates a rich foamy lather while gently polishing away surface impurities. Designed to combine cleansing and exfoliation in one step, this innovative scrub helps leave skin feeling smoother, refreshed and revitalized after every use.

Available in three refreshing variants — Ocean Blue, Passion Fruit and Fresh Mango — for an enjoyable spa-like cleansing experience at home.

Why You’ll Love It

Dual-action cleansing and exfoliation
Creates a rich foamy lather upon contact with water
Helps remove dirt, excess oil, and surface impurities
Leaves skin feeling smoother and refreshed
Suitable for face and body use
Large 800g value size
Ideal for weekly exfoliation routines
Refreshing fragrance options for an uplifting shower experience

45 AED

3% OffFeatured

ACM DepiWhite Day Cream Pigmentation Treatment 40ml

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Highlights:

ACM DepiWhite Day Cream Pigmentation Treatment 40ml

A product dedicated to brightening and correcting skin color, helping to address skin pigmentation and dark spots. A rich formula that improves the appearance of skin and evens out skin tone.

Features:

Effective Brightening: Reduces the appearance of pigmentation and dark spots thanks to its active ingredients.
Moisturizing the skin: Contains moisturizing ingredients that help keep skin hydrated and prevent dryness.
Sun Protection: It comes with an SPF to protect the skin from UV damage.
Lightweight texture: Easy to absorb and does not leave a greasy residue, making it ideal for daily use.

How to use:

Cleanse the skin: Wash your face thoroughly and gently pat dry.
Apply the cream: Apply an appropriate amount of cream to the face and neck.
Massage gently: Gently massage the cream until it is fully absorbed.
Frequent use: Best used in the morning before leaving the house.

Warnings:

Avoid contact with eyes; if this happens, rinse thoroughly with water.
Please perform a sensitivity test on a small area of skin before full use.
Store in a cool, dry place away from direct sunlight.

165 AED

13% OffFeatured

Cathay Doll Hyaluron Vitamin E Milk Protein Body Lotion 150ml

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Highlights:

Cathay Doll Hyaluron Vitamin E Milk Protein Body Lotion 150ml

Find yourself this body lotion from Cathy Doll that features a new formula to give you plump, radiant and luminous results with Hyaluronic acid benefits while locking in moisture for supple appearance with vitamin E. It is also enriched with skin nurturing Milk Protein to improve skin’s elasticity while strengthening the skin for more hydrated look than ever before. Additionally, this fast-absorbing and non-greasy body lotion comes with pleasant scent to put your mind at ease each time you use it.

How To Use

Squeeze a good amount of lotion onto palms and apply it across the body. For maximum effectiveness, it is recommended to use regularly in the morning and evening.

35 AED

2% OffFeatured

AmLactin Intensive Healing Lotion with 15% Lactic Acid AHA 400ml

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Highlights:

AmLactin Intensive Healing Lotion with 15% Lactic Acid AHA 400ml

An advanced exfoliating moisturizer for very dry, rough, or cracked skin that smooths texture, deeply hydrates, and helps heal dry skin for healthier-looking skin over time.

Powered by 15% lactic acid, Amlactin’s Intensive Healing Lotion gently exfoliates while delivering deep, long-lasting hydration to help restore softer, smoother skin. Enriched with Ceramide 3 and Vitamin E, this advanced formula helps support the skin’s moisture barrier while improving the appearance of very dry, flaky, or ashy skin. From Amlactin, the #1 dermatologist-recommended moisturizer brand with lactic acid.

Key Benefits

Helps heal very dry, rough, or cracked skin
Gently exfoliates to smooth thick, uneven texture
Deeply hydrates and helps replenish the skin’s moisture barrier
Provides long-lasting moisture for softer, more comfortable skin
Fast-absorbing and non-greasy

Formula Highlights

Clinically proven 15% lactic acid (AHA)
Enriched with Ceramide 3 and Vitamin E
pH-balanced for effective, gentle exfoliation
Fragrance-free, dye-free, paraben-free, and phthalate-free
Cruelty-free

Note: formerly known as Rapid Relief Lotion

245 AED

17% OffFeatured

Lady Diana Herbal Collection Cucumber Peel off Mask 170ml

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Highlights:

Lady Diana Herbal Collection Cucumber Peel off Mask 170ml

Lady Diana Cucumber Peel off Mask is a deluxe blend of pure vital minerals to penetrate into deep skin removing all facial skin impurities, and dead skin and effectively maintaining natural skin oil and moisture. It Bi-weekly application of this face mask helps to stimulate new skin cells while evenly toning resulting in flawless, smooth, and glowing skin.

25 AED