Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

14% OffFeatured

Mask, Skin Care

Silky Cool Lemon Facial Mud Mask 300ml

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Highlights:

Silky Cool Lemon Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

14% OffFeatured

Mask, Skin Care

Silky Cool Fruits Facial Mud Mask 300ml

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Highlights:

Silky Cool Cucumber Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

17% OffFeatured

Anti Stretch Marks, Spot Corrector, Skin Care

Dolly Gold Fairness Cream

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Highlights:

Dolly Gold Fairness Cream

Enhance your skin with the Dolly Gold Cream Pack of 6. This set of 6 creams is formulated with high-quality ingredients to provide nourishment, hydration, and a radiant glow to your skin. With regular use, experience a smoother, healthier, and more youthful complexion. Try it now and see the difference!

25,00 AED

14% OffFeatured

Silky Cool Cucumber Facial Mud Mask 300ml

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Highlights:

Silky Cool Cucumber Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

14% OffFeatured

Silky Cool Apricot Facial Mud Mask 300ml

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Highlights:

Silky Cool Apricot Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

10% OffFeatured

Silky Cool Mint Facial Mud Mask 1000ml

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Highlights:

Silky Cool Mint Facial Mud Mask 1000ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh.

45,00 AED

10% OffFeatured

Silky Cool Milk Facial Mud Mask 1000ml

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Highlights:

Silky Cool Milk Facial Mud Mask 1000ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh.

45,00 AED

10% OffFeatured

Silky Cool Blackberry Facial Mud Mask 1000ml

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Highlights:

Silky Cool Blackberry Facial Mud Mask 1000ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh.

45,00 AED

20% OffFeatured

Silky Cool Rose Facial Cleanser 225ml

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Highlights:

Silky Cool Rose Facial Cleanser 225ml

Removes deep seated dirt, excess oil and make-up with Micro-Cleanse & Anti-bacterial formula. With Water Minerals to help replenish moisture.

20,00 AED

20% OffFeatured

Silky Cool Lemon Facial Cleanser 225ml

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Highlights:

Silky Cool Lemon Facial Cleanser 225ml

Removes deep seated dirt, excess oil and make-up with Micro-Cleanse & Anti-bacterial formula. With Water Minerals to help replenish moisture.

20,00 AED

LATEST PRODUCTS

7% OffFeatured

Lotion, Skin Care

Gluta C Intense Whitening Lotion with SPF 25 300ml

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Highlights:

Gluta C Intense Whitening Lotion with SPF 25 300ml

Discover Gluta-C Intense Whitening Dual Antioxidant Lotion with SPF 25

Enriched with powerful antioxidants Glutathione and Vitamin C, this lotion brightens, nourishes and shields your skin from sun damage. Perfect for everyday use, it’s the ideal choice for those seeking youthful, radiant skin. Secure your skin’s health today, embrace brighter skin tomorrow.

Anti-Aging & Antioxidant

Anti-Pollution with SPF25 Sun Protection

Skin Renewing

65,00 AED

13% OffFeatured

Clean & Clear Daily Wash Exfoliating 150ml

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Highlights:

Clean and Clear Skin Brightening Daily Facial Scrub 150ml

A skin-lightening scrub is suitable for daily use.

Its formula contains lemon and papaya extracts that give you bright and fresh skin.

The gently exfoliating formula removes dirt, oil and impurities.

Clean & Clear Daily Wash Exfoliating 150ml

Clean and Clear Daily Wash Exfoliating:

An oil-free daily facial scrub.
It cleans the skin and opens the pores with its fine small grains.
It has a formula that effectively removes dirt, oil, and dead skin cells.
That clogs the pores and leads to the appearance of spots and blackheads.

The ideal choice for pure and clear skin.

Gently exfoliates and visibly brightens your skin.

Plus the refreshing citrus fragrance awakens your senses.

Removes oils and impurities.

Gives you radiant and fresh skin.

Gently exfoliates the skin.

35,00 AED

17% OffFeatured

Face Cream, Skin Care, Spot Corrector

Nisa Magic Beauty Cream

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Highlights:

Nisa Magic Beauty Cream

innovative skincare solution meticulously crafted to bring together the nourishing richness of avocado and the soothing properties of milk extracts.

Key Features:

**Avocado Nourishment:** Indulge your skin in the nourishing goodness of avocados. Our Beauty Cream is infused with avocado extracts, known for their rich vitamins, minerals, and fatty acids. Experience deep nourishment that revitalizes and enhances your skin’s natural radiance.

**Milk Extracts Soothing Sensation:** Immerse your skin in the soothing sensation of milk extracts. Our cream contains the gentle properties of milk extracts, providing your skin with a calm and comforting touch. Revel in the pampering experience as your skin receives the benefits of these natural soothers.

**Faster Whitening Action:** Unveil a brighter complexion with our Beauty Cream’s faster whitening action. The unique combination of avocado and milk extracts works synergistically to lighten dark spots, reduce uneven skin tone, and promote a more luminous appearance, delivering visible results in less time.

**Toning Efficacy:** Experience toned and firm skin with our advanced formula. Avocado and milk extracts contribute to the toning efficacy of the cream, promoting skin elasticity and a more refined texture. Enjoy the sensation of firm and toned skin as you incorporate this cream into your skincare routine.

25,00 AED

10% OffFeatured

Crave Turmeric Ultra Whitening Lotion 500ml

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Highlights:

Crave Turmeric Ultra Whitening Lotion 500ml

Enhance Your Skin’s Natural Radiance With The Crave Turmeric Ultra Whitening Full Body Lotion. This Luxurious Lotion Is Specially Formulated With Turmeric, Known For Its Powerful Skin Brightening And Anti-inflammatory Benefits. Ideal For All Skin Types, This Lotion Deeply Nourishes Your Skin While Helping To Reduce Dark Spots, Blemishes, And Uneven Skin Tone.

45,00 AED

17% OffFeatured

Oils & Moisturizer, Skin Care

Washami Turmeric Super Whitening Oil Gel 200ml

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Highlights:

Washami Turmeric Super Whitening Oil Gel 200ml

Nourishing Formula: Enriched with Turmeric oil, this body repair oil deeply nourishes and moisturises the skin.
Whitening Benefits: The formula helps to gradually lighten and brighten skin tone for a more even complexion.
Versatile Application: This multi-purpose oil can be used on the face, body, and hands for overall skin rejuvenation.

25,00 AED

6% OffFeatured

Pr. Francoise Bedon Ultimate Carotte Luxe Lightening Lotion 500ml

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Highlights:

Pr.Francoise Bedon Lightening Milk Excellence Luxe 500ml

Formulated with vitamins this formula treats and eliminates scars, age and sun spots leaving the skin lighter and more radiant

300,00 AED

25% OffFeatured

Skin Doctor Papaya & Safflower Whitening Spa Soap 100gm

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Highlights:

Skin Doctor Papaya & Safflower Whitening Spa Soap 100gm

Natural cleansing with a refreshing spa sensation.

Skin Doctor Papaya & Safflower Spa Soap gently cleanses and purifies the skin and gives a refreshing sensation to your shower with a stimulating scent. It nourishes, moisturizes and brightness your skin.

How to use:

Gently rub and apply to your face and body at bath time, then rinse off.

15,00 AED

33% OffFeatured

Melano Acne Soap 100gm

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Highlights:

Melano Acne Soap 100gm

Tea Tree Extract: It heals acne and prevents its reappearance and formation, as it contains its antimicrobial properties.

Cleanse all the impurities and harmful bacteria from your face

Minimize pores and enlarged fillings.

Aloe Vera extract: moisturizes, softens and nourishes the skin and has the properties of treating redness, inflammation and protecting the skin.

Licorice: Reduces skin pigmentation and brightens the skin.

Regenerates skin cells, gives them freshness and removes dead skin cells.

10,00 AED

19% OffFeatured

Petal Fresh Pure Coconut Smoothing Body Butter 237ml

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Highlights:

Petal Fresh Pure Coconut Smoothing Body Butter 237ml

Replenish and help tightens skin

Anti-oxidant rich formula

Leaves skin feeling silky smooth to the touch

65,00 AED

29% OffFeatured

Citro Clear Cream Skin Whitening Accelerator Vitamine C 125ml

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Highlights:

Citro Clear Cream Skin Whitening Accelerator Vitamine C 125ml

CITRO CLEAR Cream Skin Accelerator Vitamin C is a powerful cream that helps to reduce acne, oily skin, and other skin problems. This cream is formulated with natural lemon extract and Vitamin C, which helps to promote collagen synthesis and protect the skin. Citro Clear Cream provides and smoothing effect, creating a healthy and radiant complexion. It helps to reduce the appearance of acne and oily skin, while evening out skin tone and restoring a youthful glow. This cream is suitable for all skin types, and is the perfect addition to any skincare routine.

25,00 AED

PRODUCTS ON SALES

9% OffFeatured

Hair Care, Hair Lotion

Sulfur 8 Fresh Medicated Anti Dandruff Moisturizing Hair Lotion 355ml

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Highlights:

Sulfur 8 Fresh Medicated Anti Dandruff Moisturizing Hair Lotion 355ml

Sulfur8 Fresh Moisturizing Hair Lotion medicated anti-dandruff, no harsh smell – clean fresh fragrance, soothes and treats dry itchy scalp caused by dandruff. Hydrates the hair to improve shine and bounce, never greasy, never sticky, helps protect from damage caused by curling irons and blow dryers, made with aloe vera and jojoba oil. Controls scalp itching and fkaking due to dandruff. Directions Apply to the affected area 1-4 times daily, or as directed by a doctor

150,00 AED

6% OffFeatured

Curly & Wavy hair, Hair Care, Hair Oil

Doo Gro Infusion Styling Oil with Avocado Oil for Wavy & Loose Curls 133ml

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Highlights:

Doo Gro Infusion Styling Oil with Avocado Oil for Wavy & Loose Curls 133ml

Non-greasy, lightweight, for Type 2c, 3a hair
Makes hair feel soft & smooth without weighing it down
Infused with Avocado Oil, Rosemary Leaf Extract & Vitamins
Restores natural shine • Improves manageability
Detangles, Conditions, Moisturizes
Helps repair weak & damaged hair
Mineral Oil & Silicone FreeLocks in Moisture
Frizz Free

DIRECTIONS: Apply to palm of hand and work through damp or dry sectioned hair. Using a wide tooth comb, gently comb hair. Do not rinse out. Style as usual.

WARNING: Hair is flammable. Flammability is increased by product build-up. Keep hair away from sparks, flame, extreme heat or lit tobacco products. Keep out of reach of children.

85,00 AED

7% OffFeatured

AR Vitamin E Moisturizing Lotion Enriched with Sunflower Seed Oil and Mineral Oil 600ml

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Highlights:

AR Vitamin E Moisturizing Lotion Enriched with Sunflower Seed Oil and Mineral Oil 600ml

Body Whitening & Nourishing Lotion, light and high absorbent texture for your bright and smooth skin, is enriched with Sunflower Seed Oil, containing high amino acid, a skin moisturizing agent that nourishes skin to be tender. With ingredient of natural Vitamin E, the cream conditions skin to be soft without stickiness. With long lasting refreshing scent.

65,00 AED

14% OffFeatured

Eskinol Deep Cleanser With Pure Calamansi Extract 225ml

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Highlights:

Eskinol Deep Cleanser With Pure Calamansi Extract 225ml

Calamansi cleanser contains Vitamin C that helps lighten dark spots.
It helps to remove the accumulated dirt on the face and it also removes the excess oils and make-up to make your skin clean.
This cleanser with pure calamansi extract is known for its skin whitening and micro-cleansing anti-bacterial action.
Use this cleanser and avoid pimples and other skin problems due to buildup on the skin.

This amazing cleanser gives you a beautiful glow to clean and healthy skin.

30,00 AED

18% OffFeatured

Silka Deep Hydration Avocado Oil Premium Moisturizing Milk Lotion SPF23, 200ml

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Highlights:

Silka Deep Hydration Avocado Oil Premium Moisturizing Milk Lotion SPF23, 200ml

Whitens as early as 7 days, SPF 6 Enriched with Antioxidant and sun protection that Whitens, Nourishes, and Protects. Experience the richness of Silka Papaya Lotion. Its new improved formulation helps whiten and maintain that fairer, youthful glow on your skin.

45,00 AED

11% OffFeatured

Royal Beauty Face Mask Gold 500ml

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Highlights:

It cleans and tones the skin by opening the pores, allowing the essential nutrients to deeply penetrate to remove dirt, oil, and impurities.This easy to use mask will leave a brighter and fresher-looking skin.
A gentle exfoliating face and body scrub is a great addition to any skin care routine.
As your skin undergoes its own process of renewal, dead cells and other impurities accumulate and hide under your skin’s freshest layer. Royal Beauty Face and Body Scrubs quickly unclog pores, remove blackheads, and improve complexion.
Gentle to be used every day.
Complementing Royal Beauty’s range of gentle face & body scrubs is Royal Beauty’s Gold Mask for an even brighter, rejuvenated and glowing skin!

40,00 AED

14% OffFeatured

QEI+ Paris Extreme Shine Gold Lightening Serum Light and Clear Complexion 80ml

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Highlights:

QEI+ Paris Extreme Shine Gold Lightening Serum Light and Clear Complexion 80ml

This unique Extreme Shine serum contains the most precious agents with active lightening plant ingredients that help reduce the spots on your phalanges, hand and feet. This QEI+ skincare will restore a light bright and clear skin. Add this serum to the Extreme Shine Gold Body Milk for optimal results.

150,00 AED

33% OffFeatured

Bar Soap, Feminine Care, Personal Care, Skin Care

Valera Virginity & Sensitive Area Cleansing Soap

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Highlights:

Valera Virginity & Sensitive Area Cleansing Soap

10,00 AED

18% OffFeatured

Hair Styling Products, Hair Care

ORS Curl Show Curl and Smooth Pudding

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Highlights:

ORS Curl Show Curl and Smooth Pudding

Get flexi-rod sets that give main character energy with our flexible hold Curl-N-Smooth Pudding made to smooth, soften, and add radiant shine to curls, coils, and kinky textures for moisturized, defined, healthy-looking hair.

Provides lightweight curl definition

Gives long-lasting medium hold

Restores moisture without build-up or residue

Strengthens to protect against breakage

How To Use

Apply liberally to wet or damp hair, evenly distributing from root to ends. Style as usual.

45,00 AED

20% OffFeatured

Nature Secrete Facial Cream with Argan Oil 40g

Skin Care, Spot Corrector

Nature Secrete Facial Cream with Argan Oil 40g

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Highlights:

Nature Secrete Facial Cream with Argan Oil 40g

Nature Secrete Argan Oil Facial Cream is formulated with Argan Oil, Ginseng and Snail Slime to ensure a lighter and clarified complexion.

Nature Secrete With Pure Argan Oil Lightening Facial Cream Always Beautiful: brightens your skin, more luminous. It attenuates your hyper pigmentation spots and help to prevent their appearance. Its concentrated formula with Argan oil works gently and effectively to unify and clarify the complexion. Enriched with lightening plant extracts, body cream Nature Secrete with pure Argan oil moisturizes, protects and helps your skin retain its elasticity without leaving a greasy film. It will leave your skin silky, soft, and radiant beauty by offering a pleasant sensation of freshness

20,00 AED

GIFT SET

15% OffFeatured

Hair Care, Hair Gel & Spray, Hair Styling Products

Cantu Avocado Hydrating Gel 547ml

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Highlights:

Cantu Avocado Hydrating Gel 547ml

Cantu Avocado Hydrating Gel is a moisturizing gel specifically designed for curly hair. This formula contains high-quality avocado extracts and nourishing ingredients to hydrate, define and add bounce to hair.

The hydrating gel helps to moisturize the hair and activate the natural curls. It improves the combability of the hair and gives the curls definition and shine. The hair is soft, smooth and moisturized without weighing it down.

Cantu Avocado Hydrating Gel can be used on damp hair. Take an appropriate amount of the gel and distribute it evenly throughout your curls. Gently scrunch the hair to define the curls and add bounce.

The gel’s formula is free of mineral oils, sulfates, parabens and other harmful chemicals. It is gentle on your hair and scalp and is suitable for all types of curly hair.

Pamper your curls with Cantu Avocado Hydrating Gel and enjoy hydrated, defined and healthy curls. Express your natural beauty and let your curls shine in all their glory!

55,00 AED

20% OffFeatured

Yoko Spa Milk Soap 90g

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Highlights:

Yoko Spa Milk Soap 90g

Skin cleansing soap Moisturizes with milk protein and olive oil. Gentle, suitable for all skin types, especially sensitive skin.

How to use

Rub to create foam and use to clean the face and body. Rinse with clean water.

12,00 AED

4% OffFeatured

Fair & White Labo Derma Pureskin Anti-Blemish Cream 50ml

Creams, Face Cream, Skin Care

Fair & White Labo Derma Pureskin Anti-Blemish Cream 50ml

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Highlights:

Fair & White Labo Derma Pureskin Anti-Blemish Cream 50ml

This skin care product is what all combination and oily skin types have been waiting for… Its light and quickly absorbed formula has been specially designed for blemish-prone skin with a non-greasy and non-sticky finish. For enhanced satin-like skin that looks more beautiful day after day.
Key Ingredients:
– Zinc PCA: sebum-regulating and anti-microbial properties
– Organic lavender water
– Salicylic acid: gentle micro-exfoliating keratolytic agent
– Tea tree essential oil
– Mattifying complex: absorbs excess sebum
– Sodium lactate: hydrating agent
Features:
– Comprehensive care for combination to oily skin
How to Use:
– Apply a small amount morning and evening to a clean and dry face
– Ideal as a make-up base
– Avoid contact with the eyes

115,00 AED

13% OffFeatured

Hair Care, Hair Scalp Treatment, Hair Treatment

Mielle Rosemary Mint Scalp & Edge Cleansing Oil 118ml

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Highlights:

Mielle Rosemary Mint Scalp & Edge Cleansing Oil 118ml

Mielle’s Rosemary Mint Scalp & Hair Cleansing Oil is a non-greasy, no-rinse cleansing oil formula, powered by rosemary, mint, biotin, and witch hazel helps dissolve product buildup without stripping the hair in-between wash days. Easily remove edge gel build-up and other impurities from the hairline and scalp without reversion. Clean, prep, and re-lay your edges so you can prolong your wash day.

Key Benefits:

Mielle’s dry shampoo solution specially formulated for textured hair

Lightweight; No Water Required; No Reversion

Cleans product residue on the scalp to prolong hairstyles between wash days

Great for a post-workout scalp refresh

Cleans edge gel residue from edges

Encourages Longer, Healthier Hair

NO parabens, sulfates, paraffins, mineral oil, or DEA

65,00 AED

5% OffFeatured

Silky Cool Brazilian Nano Keratin Hair Straightening & Smoothing Step-1Clarifying Shampoo 1000ml

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Highlights:

Silky Cool Brazilian Nano Keratin Hair Straightening & Smoothing Step-1Clarifying Shampoo 1000ml

Achieve smooth, frizz-free, and straight hair with the Silky Cool Brazilian Keratin Hair Straightening Kit. This complete four-step treatment is designed to cleanse, straighten, nourish, and protect your hair using a perfect blend of Keratin and Collagen. Ideal for professional use, it provides long-lasting sleekness and a shiny, healthy finish. Whether you’re looking to straighten your hair or treat it with nourishing keratin, this kit does it all.

Precautions:

For professional use only.
Avoid contact with eyes, skin, and scalp. If irritation occurs, rinse immediately and discontinue use.
Always perform a patch test before application.
Use in a well-ventilated area and wear gloves.
Do not use on henna or metallic dye-treated hair.
Keep out of reach from children and store in a cool place.
Achieve smooth, frizz-free, and straight hair with the Silky Cool Brazilian Keratin Hair Straightening Kit. This complete four-step treatment is designed to cleanse, straighten, nourish, and protect your hair using a perfect blend of Keratin and Collagen. Ideal for professional use, it provides long-lasting sleekness and a shiny, healthy finish. Whether you’re looking to straighten your hair or treat it with nourishing keratin, this kit does it all.

95,00 AED

20% OffFeatured

Face Wash, Scrubs, Skin Care

Lady Diana Whitening Face & Body Scrub Apricot Extracted 170ml

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Highlights:

Lady Diana Whitening Face & Body Scrub Apricot Extracted 170ml

Lady Diana Apricot Whitening Scrub for Face and Body eliminate dead cells, excess oil and other skin impurities without damaging natural skin texture. It remove dead skin and controls acne and pimple reoccurrence giving a radiant and clean skin.

20,00 AED

7% OffFeatured

Miracle 9 Silk & Smoothing Honey & Avocado Heat Serum 118ml

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Highlights:

Miracle 9 Silk & Smoothing Honey & Avocado Heat Serum 118ml

Protect your hair from heat damage with the Miracle 9 Silk & Smoothing Heat Serum. This 4oz styling spray is enriched with a nourishing blend of honey and avocado, known for their moisturizing and softening properties.

Formulated to reduce the impact of heat styling tools such as flat irons, blow dryers, and curling wands, the serum helps maintain healthy-looking hair. It delivers a smooth, silky finish with a natural-looking shine, making it an excellent choice for daily styling routines.

65,00 AED

20% Off

Creams, Skin Care, Tubes

Labidjanaise Lightening Tube 50gm

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Highlights:

Labidjanaise Lightening Tube 50gm

L’abidjanaise carrot is a lightening cream which repairs,helps your skin rid off resistant dark spots caused by ageing, sun exposure. Its special formula offers you a light texture rich in variety beauty benefits before and after is really impressive

20,00 AED

8% OffFeatured

Medix 5.5 Junior Skin Polish + Chamomile Kids & Teens Moisturizing Lotion 400ml

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Highlights:

Medix 5.5 Junior Skin Polish + Chamomile Kids & Teens Moisturizing Lotion 400ml

120,00 AED

13% OffFeatured

Conditioner, Hair Care

Reborn Hair Conditioner & Balsam with Botox 1000ml

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Highlights:

Reborn Hair Conditioner & Balsam with Botox 1000ml

Soft, hydrating and scent-sational. The balsam-cream performs a tonifying action because of vegetable extracts and a restructuring action due to the presence of cationic substances which permit easy combing and bring softness to the hair, taking away the static electricity and leaving the hair shiny. For a versatile leave in hair conditioner, and it’s great for brazil keratin / collagen / Botox treatment of hair.

65,00 AED