Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Pr. Francoise Bedon Reparateur Lightening Soap 200gm

Lotion, Skin Care

Pr. Francoise Bedon Reparateur Lightening Soap 200gm

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Pr. Francoise Bedon Reparateur Lightening Soap 200gm

The Exfoliating Soap for Professor Françoise Bedon is a soap made from plant gum with tea and verbena, specially developed for body care. It is a beauty soap that gently cleanses the skin

70,00 AED

17% OffFeatured

Creams, Tubes, Skin Care

Eclat White Fast Action Tube Cream 50g

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Highlights:

Eclat White Fast Action Tube Cream 50g

The brightening and purifying Eclat-White Tube Cream is developed in strict tradition of the great lightening and purifying know to solve all your skin problems. Made with vegetable oil and natural healing products, Eclat-White soap purifies your skin and the spotless leash nor the button.

25,00 AED

14% OffFeatured

Body Gel, Creams, Skin Care

Lady Diana Enriched Formula Cuticle & Nail Balm Cream 50ml

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Highlights:

Lady Diana Enriched Formula Cuticle & Nail Balm Cream 50ml

Lady Diana unfolds its exclusive collection of skin nourishing products. Lady Diana intensive Cuticle and Nail Balm Cream produces smooth fine lines and heals cuts and cuticles around nails. It adds moisture to the skin thus prevents from dryness. It results in beautiful, youthful and glowing hands. Suitable for all skin types.

30,00 AED

13% OffFeatured

Pretty Cowry 100% Natural Donkey Milk Serum 30ml

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Highlights:

Pretty Cowry 100% Natural Donkey Milk Serum 30ml

Anti Aging Anti Wrinkle Whitening Moisturizing
Vitamin C Donkey Milk Serum
Hyaluronic Acid Orange Extract
Whitening Professional Skin Care

35,00 AED

15% OffFeatured

Rapid Clair Carotte Intense Clarifying Cream 300ml

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Highlights:

Rapid Clair Carotte Intense Clarifying Cream 300ml

Rapid clair carotte triple action (3 in 1) lotion contains carrot oil, turmeric oil and moringa extracts. It protects, moisturizes and lightens.

Key Highlights:

Rapid Clair Carotte Cream with triple action (3 in 1) formula
Contains carrot oil, turmeric oil, and moringa extracts
Protects and moisturizes the skin

55,00 AED

20% OffFeatured

Eye & Lip Care, Skin Care, Make Up

Skin Doctor Cherry Moisturizing Lip Balm 10gm

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Highlights:

Skin Doctor Cherry Moisturizing Lip Balm 10gm

Everyday hydration. Soothes and softens.

Skin Doctor Moisturizing Cherry Lip Balm protects tge lips from harsh weather by moisturizing them intensively. An excellent way to soothe chapped and cracked lips.

How to use :

Apply directly on lips as often as needed. Can be used on its own as moisturizer or applied before color lipstick for smoother and more beautiful finish.

20,00 AED

17% OffFeatured

Spot Corrector, Skin Care

Gold Skin Spot Corrector with Argan Oil 38gm

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Gold Skin Spot Corrector with Argan Oil 38g

GOLD SKIN Spots Corrector helps fade spots on the skin (elbows, phalanges, armpits). Used as a complement to the GOLD SKIN body care range, your complexion will regain a uniform appearance and your skin will feel smooth.

Product benefits

Helps fade spots.

Reduces and prevents skin imperfections.

Evens out the skin tone.

How to use

Apply the GOLD SKIN patches of day and night onto your elbows, phalanges and underarms. Then gently massage on the parts where spots persist.

To be used in addition to the body care range.

25,00 AED

13% OffFeatured

Face Cream, Spot Corrector, Skin Care

Malika Niacinamide 10% + Zinc 1% Serum 30ml

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Highlights:

Malika Niacinamide 10% + Zinc 1% Serum 30ml

Get ready to glow — the Malika way. Malika Niacinamide 10% + Zinc 1% Serum is a water-based, multitasking niacinamide serum for face that targets pores, dark spots, oiliness, and uneven tone — all in one lightweight formula. Powered by vitamin B3 niacinamide, this is your daily essential for clearer, smoother, more radiant skin.

Fades Dark Spots & Uneven Tone: A potent niacinamide serum for dark spots that visibly reduces hyperpigmentation, age spots, and post-acne marks. B3 niacinamide works by interrupting melanin transfer — delivering a noticeably brighter, more even complexion with consistent use.

Controls Oil & Clears Blemishes: Formulated as a pure niacinamide serum for acne and oily skin — niacinamide 10% regulates sebum production and zinc 1% keeps blemish-prone areas in check. The ideal niacinamide serum for oily skin that mattifies without stripping moisture.

Strengthens Skin Barrier: This serum niacinamide formula reinforces the skin’s natural barrier — locking in moisture, calming irritation, and reducing redness. Works as a niacinamide ceramide serum to keep skin deeply hydrated, balanced, and protected from environmental stressors.

Smooths Texture & Minimizes Pores: Niacinamide 10% + zinc together improve skin texture, visibly minimize enlarged pores, and enhance overall skin smoothness — giving skin a refined, porcelain-like finish. A true serum with niacinamide that delivers real, visible results.

How to Use: Apply 2–3 drops to clean, dry skin once or twice daily — morning or night — after cleansing and before moisturizer. Follow with SPF in the morning. Compatible with hyaluronic acid, peptides, and other hydrating ingredients for an enhanced korean niacinamide serum-style routine.

35,00 AED

18% OffFeatured

Gluta Frozen White Cool Frozen Collagen Lotion Plus 10X Whitening 500ml

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Highlights:

Gluta Frozen White Cool Frozen Collagen Lotion Plus 10X Whitening 500ml

Frozen Lotion that is suitable for all skin types, including AHA, Alpha Arbutin 10 and collagen Vitamin C, which is part of helping to improve the lack of healthy skin. Makes skin whitening, smooth, tighten, decrease wrinkles. Make it pleasant to touch, sparkling aura, not return to being dark. Clear, bright, with aura revealing smooth white skin. New skin obtained from nourishment.

How to use:
Apply lotion to the neck, arm, whole body. For best results, use regularly in the morning without rinsing.

45,00 AED

20% OffFeatured

Palmer’s, Cocoa Butter Formula, Cleanses Moisturizes Cream Soap 133gm

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Highlights:

Palmer’s, Cocoa Butter Formula, Cleanses Moisturizes Cream Soap 133gm

Loaded with cocoa butter and vitamin E, the Palmer’s soap aids in gently cleaning the skin for a youthful glow

It locks in the moisture for long hours and has a creamy texture that lathers well

The daily soap works magically to treat blemishes and scars

The Palmer’s cocoa butter soap is suitable for all skin types and promises a non drying finish

20,00 AED

PRODUCTS ON SALES

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8% OffFeatured

Shower Gel, Skin Care

Pure Egyptian Magic Whitening Gold Body Wash 1000ml

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Highlights:

Pure Egyptian Magic Whitening Gold Body Wash 1000ml

This extra brightening and firming body wash with tomato extract, glutathione+, ascorbic acid and collagen cleans and freshens up with with this fragrant body wash enriched with tomato extracts that fig the appearance of stress, fight dry skin and dull skin, it also reveals a brighter and healthier looking complexion and keeps skin young looking. Glutathione and tomato mixture with high lycopene to help youthful skin. Water is healthy. Tofu to help tighten skin firm and moisturized skin, moisturizes and reduces acne. Bright white Can be used both face and body. To use: Apply to cleansed face and body. Glutathione, collagen and Tomato Extract Soothes and softens the skin to 6 levels. See results in 7 days (tomato + collagen + glutathione +Pure Egyptian Bath with glutathione, collagen and tomato mixture, with high lycopene to help youthful skin. Water is healthy. Glutathione to help tighten skin firm and moisturized skin, moisturizes and reduces acne

55,00 AED

10% OffFeatured

Hair Care, Hair Lotion

Queeny Cazara Sulfate-Free Coconut & Shea Butter Creamy Hair Lotion

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Highlights:

Queeny Cazara Sulfate-Free Coconut & Shea Butter Creamy Hair Lotion

Queeny Cazara Coconut & Shea Butter Leave-In Hair Lotion is a luxurious blend designed to provide lasting moisture while combating dryness, frizz, and damage. Infused with the nourishing properties of Coconut oil and Shea butter, this lightweight lotion helps to strengthen and protect your hair, leaving it feeling silky, smooth, and more manageable.

Coconut oil strengthens and protects hair from further damage, while Shea butter deeply nourishes and softens, making it easier to style and leaving your hair looking radiant. This combination ensures that your hair stays hydrated, shiny, and healthy-looking all day long.

Key Features:

Lasting Moisture: Provides deep hydration, reducing dryness and frizz.
Frizz Control: Smooths hair and tames flyaways for a sleek, polished look.
Strengthens & Protects: Coconut oil helps to strengthen hair and protect against future damage.
Softens & Smooths: Shea butter softens hair and enhances manageability.
Healthy-Looking Shine: Leaves hair looking shiny, hydrated, and full of life.

How to Use:

Apply Queeny Cazara Coconut & Shea Butter Leave-In Hair Lotion to damp, towel-dried hair. Focus on the mid-lengths and ends, then comb through to ensure even distribution. Style as desired. Use daily for hydrated, frizz-free hair that feels soft and manageable.

45,00 AED

11% OffFeatured

African Pride Olive Miracle Deep Conditioning Treatment 43ml

Conditioner, Hair Treatment, Hair Care

African Pride Olive Miracle Deep Conditioning Treatment 43ml

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Highlights:

African Pride Olive Miracle Deep Conditioning Treatment 43ml

Deeply moisturizes and conditions. Helps strengthen and restore

Anti-breakage deep conditioning treatment

Helps strengthen, repair and restore weak and damaged hair

Deeply moisturizes and conditions to provide softness and healthy-looking shine

40,00 AED

10% OffFeatured

Conditioner, Hair Care

OGX Nourishing+ Coconut Milk Conditioner 385ml

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Highlights:

OGX Nourishing+ Coconut Milk Conditioner 385ml

Enveloping dry, brittle hair with its rich, creamy texture, the Nourishing+ Coconut Milk Conditioner from OGX replenishes long-lasting hydration while reinforcing weak strands and fending off breakage.

Enriched with a strengthening blend of Coconut Milk, Coconut Oil and ultra-whipped egg white proteins, the conditioner promotes elasticity of each strand and helps hair to grow longer, thicker, and faster. The vitamins and essential fatty acids naturally found in Coconut oil nourish the scalp and help to remove sebum build-up from hair follicles. Detangling for easy combing, the nurturing conditioner transforms dull, dehydrated, malnourished strands into a strong, sleek and glossy mane.

45,00 AED

11% OffFeatured

Clairmen Clarifying Lightening Shower Gel 1000ml.

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Highlights:

Clairmen Clarifying Lightening Shower Gel 1000ml.

Suitable for all skin types, the shower gel Clairmen cleans, exfoliates and softens. The microspheres embedded gently remove dead cells from the skin, keeping it nourished and hydrated, leaving it silky and giving it a feeling of freshness and sweetness for the whole day.

40,00 AED

25% OffFeatured

Lab White Atom Whitening Egg Yolk Soap 160gm

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Highlights:

Lab White Atom Whitening Tomato Soap 160gm

This beauty bar soap is made from refined essential oils extracted from the best selected plants. It effectively removes pigment spots, dark spots and acne blemishes which will help lightening and balancing skin colour. it heals previous damaged skin cells by exfoliating whilst rejuvenating the growth of new skin leaving it fairer, fresher in better complexion.

The main extract from tomatoes
Tomatoes contain lycopene. which is an antioxidant, Antioxidants help reduce the wrinkles of aging and nourish the skin to be fresh and moist. It also contains high levels of vitamin A, vitamin K, and vitamin C.

Direction for use:

Use for face and body, morning and evening, on a daily basis.
Apply soap to the entire body, gently massage and enjoy the pure delight of our essential oil bath sensation

15,00 AED

17% OffFeatured

Yoko Yogurt Facial Foam 100 ml.

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Highlights:

Yoko Yogurt Facial Foam 100ml.

Facial cleansing foam with yogurt ingredients. Helps provide moisture to the skin. Makes the skin bright and radiant And provides softness in cleaning the skin.

How to use:

Squeeze foam mixed with a little water, gently massage all over the face, rinse with clean water.

25,00 AED

13% OffFeatured

Aveeno Apple Cider Vinegar Blend Clarify & Shine Shampoo 354ml

Shower Gel, Skin Care

Aveeno Apple Cider Vinegar Blend Clarify & Shine Shampoo 354ml

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Highlights:

Aveeno Apple Cider Vinegar Blend Clarify & Shine Shampoo 354ml

Restore clarity and shine with Aveeno Apple Cider Vinegar Blend Clarify & Shine Shampoo.
Infused with oat and apple cider vinegar, it gently cleanses hair while removing buildup and enhancing radiance.
This sulfate-free formula refreshes and balances your scalp for healthy, vibrant hair.
Ideal for all hair types.

Removes buildup and clarifies
Infused with oat and apple cider vinegar
Enhances radiance and shine
Sulfate-free and gentle
Balances scalp health

Ingredients: Colloidal Oatmeal Extract, Water (Aqua), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Vinegar, Polyquaternium-22, PEG-7 Amodimethicone, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Polyquaternium-39, Sodium Hydrolyzed Potato Starch Dodecenylsuccinate, Propylene Glycol, PEG-150 Pentaerythrityl Tetrastearate, PPG-2 Hydroxyethyl Cocamide, Hexylene Glycol, Citric Acid, Sodium Citrate, Sodium Hydroxide, Sodium Benzoate, Fragrance (Parfum).

Disclaimer:

While Niceone strives to ensure the accuracy of product images and information, some updates to packaging or ingredients may occur before they are reflected on our site. Products may occasionally ship with different packaging, but we always guarantee item quality. We recommend reviewing product labels, warnings, and usage instructions before use and not relying solely on the information provided on Niceone.

130,00 AED

11% OffFeatured

Dr Rashel VC & Niacinamide Brightening Essence Mask 25gm

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Highlights:

Dr Rashel VC & Niacinamide Brightening Essence Mask 25gm

Hydrates the skin and preps it for makeup while giving you a luminous glow.

Benefits: Dr. Rashel vitamin C & Niacinamide face mask

nourishes skin and helps skin retain. gives skin an instant glow, leaving it soft, radiant, and refreshed by removing buildup and impurities. visibly reduces the appearance of age spots and imperfections for a bright and even skin tone.

Directions:

Cleanse skin and remove mask from packaging. There is total 2 layers of face mask, take down the white pearl film, spread the silk mask out and apply carefully onto the face, resting on the face for 15-20 minutes. Take off the mask and gently pat the face, Excess serum can be applied to neck, Shoulder and hands.

Warning: For external use only, keep it in a dry and cool place, avoid direct contact with eyes, if contact occurs, rinse well with water, If irritation occurs, discontinue use. Keep it out of reach of children.

40,00 AED

25% OffFeatured

El Nett Clarifying Body Soap 220g

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Highlights:

El Nett Clarifying Body Soap 220g

The clarifying formula soap EL NETT prevents hyper pigmentation spots, cleans smoothes the skin without leaving it dry. Ultra fines peeling particles remove dull, lifeless and expose a fresh and beautiful look.

Directions: Apply both face and body. For an optimal result, associate the range. Take out of the reach of children. In case of eyes contact rinse wiht cold water.

Ingredients: Sodium Palmate, Sodium cocoate, Aqua (water) parfum, coconut acid, glycerin, arbutin, soidum chloride, tocopheryl acetate, tetrasodium EDTA, Propylaraben, sodium ascorbyl, Linoleic acid.

15,00 AED

GIFT SET

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13% OffFeatured

Lipstick, Make Up

Eveline XL Lip Maximizer

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Highlights:

Eveline XL Lip Maximizer
Complete your charming look with Eveline Gloss, designed with an innovative formula that combines active and natural ingredients to give you plump, soft, and attractive lips.
It contains a powerful blend of moisturizing hyaluronic acid, nourishing jojoba oil, and chili extract and capsaicin, which stimulate blood circulation.
It is enriched with a complex of vitamins that promote lip health and give them a healthy, radiant appearance.
- Deep, long-lasting hydration.
- Visually softens the texture of the lips.
- Ideal for daily use.
- Vegan formula, not tested on animals.

35,00 AED

8% OffFeatured

Baby Face Wash, Baby Shower Gel, Shower Gel, Skin Care, Kids & Baby Care

Aveeno Kids Face & Body Wash for Sensitive Skin 532ml

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Highlights:

Aveeno Kids Face & Body Wash for Sensitive Skin 532ml

Give your child the gentle care they deserve with this hypoallergenic face and body wash, specially formulated for sensitive skin.
With soothing oat extract, it cleanses without drying, leaving skin feeling soft, moisturized, and fresh.
Its tear-free formula ensures a safe, comforting bath experience, while the mild scent adds a refreshing touch.
Designed to be gentler than adult products, this wash protects your child’s delicate skin by preserving its natural moisture balance.

Gently cleanses without drying
Oat extract for soothing care
Hypoallergenic & tear-free formula
Safe for developing, sensitive skin
Mild, refreshing scent

Ingredients:
Water, Cocamidopropyl Betaine, Sodium Lauroamphoacetate, Glycerin, Coco-Glucoside, Sodium Chloride, Citric Acid, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Sodium Benzoate, Glyceryl Oleate, Fragrance, Polyquaternium-10, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Avena Sativa (Oat) Kernel Extract

Disclaimer:

120,00 AED

13% OffFeatured

Medimix Colour Protection & Moisturising Shampoo 400ml

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Highlights:

Medimix Colour Protection & Moisturising Shampoo 400ml

Keep your hair colour long-lasting and make them shine with Medimix Ayurvedic Colour Protection & Moisturising Shampoo. We use the power of Fast Acting Ayurveda to give your hair a lustrous shine in a 100% natural way. Enriched with avocado oil and green tea that prevent quick fading of hair colour while intensely nourishing your hair. Silicone-free, SLES-free, gluten-free, paraffin-free and paraben-free to be 100% natural and suitable for all hair types. It lathers richly for luxurious cleansing. Medimix’s new shampoo range is crafted to give your hair the natural care it deserves.

65,00 AED

13% OffFeatured

Valera Hair Oil Rosemary 250ml

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Valera Hair Oil Rosemary 250ml

35,00 AED

11% OffFeatured

A Bonne Berrylicious Bliss Velvet Sugar Crush – Premium Sugar Oil Scrub 600g

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Highlights:

A Bonné Berrylicious Bliss Velvet Sugar Crush – Premium Sugar Oil Scrub

Made in Thailand

Indulge your skin with A Bonné Berrylicious Bliss Velvet Sugar Crush, a luxurious sugar oil scrub crafted to gently exfoliate, deeply nourish, and restore your skin’s natural radiance. Made with 100% pure sugar and enriched with premium organic ingredients, this scrub effortlessly removes dead skin cells, dirt, and impurities caused by pollution, leaving your skin smooth, soft, and hydrated.

The formula is powered by Organic Pomegranate and a blend of Mixed Berry Extracts (Acai, Cranberry, Raspberry, Blueberry, and Blackberry) rich in minerals and antioxidants to revitalize dull skin. Enhanced with 10x Ceramide Multi Complex and 10x Niacinamide, it helps strengthen the skin barrier, lock in moisture, and improve overall texture for a healthy, glowing appearance.

Its Velvet Sugar Crush texture offers gentle yet effective exfoliation, while the alluring berry fragrance creates a delightful pampering experience. Suitable for all skin types, this scrub leaves your skin feeling silky-smooth, radiant, and refreshed.

Key Benefits:

Gently exfoliates with 100% sugar granules
Nourishes and hydrates with natural oils and ceramides
Brightens and improves skin tone with niacinamide
Protects and strengthens skin’s natural barrier
Leaves skin soft, smooth, and glowing
Infused with a sweet, irresistible berry scent

How to Use:
Apply to wet skin and massage in gentle, circular motions. Rinse thoroughly with clean water. Use regularly for best results.

Pamper your skin with A Bonné Berrylicious Bliss Velvet Sugar Crush – where gentle exfoliation meets deep nourishment for irresistibly soft and radiant skin.

40,00 AED

17% OffFeatured

Skin Doctor Face & Body Scrub With Brown Coffee 1000ml

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Highlights:

Skin Doctor Face & Body Scrub With Brown Coffee 1000ml

Exfoliates, smoothens and moisturizes the skin.

Skin Doctor Face & Body Scrub with Brown Coffee Extract exfoliates the skin gently for smooth skin. It improves and moisturizes your skin naturally, removing dead skin cells impurities and dirt to replace them with fresh clean skin.

How to use:

Apply scrub with hands. Gently massage in circular motion

with an adequate amount of scrub then rinse.

50,00 AED

20% OffFeatured

Creams, Shampoo, Skin Care

Vaseline Intensive Care Advanced Repair Unscented Hand Cream 75ml

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Vaseline Intensive Care Advanced Repair Unscented Hand Cream 75ml

20,00 AED

10% OffFeatured

Moroccan Oil Bath Soap Indigo Desert 1000ml

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Highlights:

Moroccan Oil Bath Soap Indigo Desert 1000ml

This Soap softens the skin and gently removes skin toxins and layers of dead skin surfaces.

The rich content of Olive oil helps to promote a smooth & radiant complexion.

Combined with the calming, floral aroma of Indigo desert to gently rejuvenate your skin.

For All Skin Types

45,00 AED

Shower Gel, Skin Care

Pro White Collagen Lightening Shower Gel 500ml

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Highlights:

Pro White Collagen Lightening Shower Gel 500ml

Pro White Collagen Lightening Shower Gel 500ml is Formulated with shea butter and egg yolk, this range eliminates pigmentation and unifies the skin while hydrating it. It also … Pros and cons: Clarifies the skin expertly and naturally.

35,00 AED

15% OffFeatured

Bar Soap, Face Wash, Skin Care

New York Fair & Lovely Lightening Soap w Vitamin C + Hyaluronic Acid 200g

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Highlights:

New York Bright & Lovely Lightening Soap With Vitamin C + Hyaluronic Acid 200gm

Introducing our New York Bright & Lovely Lightening Soap With Vitamin C + Hyaluronic Acid, a gentle cleanser that effectively removes impurities and exfoliates the skin with its smooth foam and gentle micro-beads. It leaves your skin feeling regenerated and naturally radiant. Infused with a feminine and sweet fragrance, it provides a delightful cleansing experience.

Directions: Wet your skin with warm water and gently massage the soap into a lather. Apply the lather to your face and body, and then rinse thoroughly with water. Use the soap 1-2 times a week for best results.

Warnings: Avoid the eye area during use to prevent any potential irritation.

Key Ingredients: Hyaluronic Acid, Vitamin C.

55,00 AED