Serina Cosmetics

Oils & Moisturizer, Skin Care

Shower Gel, Skin Care

Shea Moisture Coconut & Hibiscus Illuminating Body Wash 384ml

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Shea Moisture Coconut & Hibiscus Illuminating Body Wash 384ml

A soothing experience for your body! Get ready to moisturize your skin to perfection with this nourishing formula, blended with Coconut Oil, Hibiscus Extract, Songyi Mushroom and Fair Trade Shea Butter—naturally-derived ingredients that brighten and improve skin texture.

45,00 AED

14% OffFeatured

Goree Vitamin E Whitening Face Serum 30ml

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Goree Vitamin E Whitening Face Serum 30ml

The serum is placed on the face and neck and gently massaged until it is absorbed by the skin focusing on the areas to be tightened, and it is preferable to use twice a day in the morning and evening.

30,00 AED

25% OffFeatured

Skin Doctor Cinnamon & Black Sesame Whitening Spa Soap 100gm

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Skin Doctor Cinnamon & Black Sesame Whitening Spa Soap 100gm

Natural cleansing with a refreshing spa sensation.

15,00 AED

20% OffFeatured

Sunscreen, Skin Care, Gift Sets

Lady Diana Anti-Aging Sunblock Cream SPF UV 60 with Vitamin E 170ml 12pieces

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Lady Diana Anti-Aging Sunblock Cream SPF UV 60 with Vitamin E 170ml 12pieces

Lady Diana’s premium Sunblock is a natural blend of multiple vitamins to prevent skin from ultraviolet UVA and UVB rays and restores damage skin. Its non-greasy light cream prevents skin from the sunburn effects while moisturizing and soothing it.

240,00 AED

6% OffFeatured

Fair & White Original Brightening Serum for Face & Body 30ml

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Fair & White Original Brightening Serum for Face & Body 30ml

Specifically formulated to even out overall facial discoloration. Reduces stubborn blotchy, brown spots, acne scarring and/or uneven skin tone with potent agent. A light serum is usally preferred by consumers who have oily/combination/blemish prone skin. Leaves skin feeling soft and silky.

Directions:

Apply a thin layer of Lightening Serum to affected areas on dry, cleansed skin, preferably at night. Let dry. Recommendation: Follow up with daily during and after brightening treatment to maintain even skin tone. Skin Protect SPF 50 Sunscreen Skin type: Oily and combination skin Main Ingredient:1.9 % Hydroquinone (Hydroxyphenol)

75,00 AED

13% OffFeatured

Viva White Whitening Body Oil 125ml

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Viva White Whitening Body Oil 125ml

This Daily Protective Milk is a multi-function complexion unifier that unifies, corrects, protects, illuminates and hydrates your complexion in a single step. Your skin is radiant and unified while being protected against the premature signs of aging. Its formula including ISO White has been specially designed to respect the nature of African skin and adapt to their cosmetic needs.

This multi-function whitening body care unifies, corrects, protects, brightens and hydrates your skin in one step. Your skin is radiant and unified while being protected against premature signs of aging. Its formula includes the Opta White active and has been specially designed and adapted to meet the nature of African skins and their cosmetic needs.

35,00 AED

13% OffFeatured

Clean & Clear Daily Wash Exfoliating 150ml

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Clean and Clear Skin Brightening Daily Facial Scrub 150ml

A skin-lightening scrub is suitable for daily use.

Its formula contains lemon and papaya extracts that give you bright and fresh skin.

The gently exfoliating formula removes dirt, oil and impurities.

Clean & Clear Daily Wash Exfoliating 150ml

Clean and Clear Daily Wash Exfoliating:

An oil-free daily facial scrub.
It cleans the skin and opens the pores with its fine small grains.
It has a formula that effectively removes dirt, oil, and dead skin cells.
That clogs the pores and leads to the appearance of spots and blackheads.

The ideal choice for pure and clear skin.

Gently exfoliates and visibly brightens your skin.

Plus the refreshing citrus fragrance awakens your senses.

Removes oils and impurities.

Gives you radiant and fresh skin.

Gently exfoliates the skin.

35,00 AED

Skin Care, Spot Corrector

Miracle Jeune Anti-Aging Eraser Cream 40gm

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Miracle Jeune Anti-Aging Eraser Cream 50gm

Miracle Jeune Erasing cream is recognized for its fight against Keloids, Varicose Veins, Pimples, Wrinkles, all kinds of Spots… Made from oceanic and Amazonian protein extracts.

Application

It is recommended to use the ALWAYS YOUNG exfoliating fluid on the entire body, particularly on areas with problems. (Keloids, varicose veins, pimples, wrinkles, scars, all spots, etc.)

Precautions

Changing the color of this product does not change its quality. Stop using it if you experience an allergic reaction. Do not use on a child under 12 years old.

4% OffFeatured

Eye & Lip Care, Skin Care

Tocobo Bio Collagen Brightening Eye Gel Cream 30ml

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Tocobo Bio Collagen Brightening Eye Gel Cream 30ml

A brightening eye gel-cream.

Brighten and soothe your under eyes with TOCOBO’s Collagen Brightening Eye Gel Cream. Infused with vegan collagen, retinol, and niacinamide to deliver triple brightening, moisture, and elasticity care for all skin types, this gel texture helps under eyes look instantly refreshed, with long-term use reducing the appearance of fine lines and wrinkles. For an additional hydration boost, quartz water and panthenol lock in moisture to keep the skin soft and supple.

125,00 AED

25% OffFeatured

Creams, Skin Care, Spot Corrector

Goree Gold 24k Beauty Cream 17gm

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Goree Gold 24k Beauty Cream 17gm

Goree Gold Beauty Cream is a unique combination of Synthetic Minerals,
Vitamins and Organic ingredients. It penetrates Instantly to Visibly Lighten and Clarify the Skin.
Goree Gold Skin Brightening Cream is enriched with multiple nourishing ingredients blended
with 24K Gold particles enabling it to Brighten, Nourish & Hydrate the skin.
It also contains Vitamin B3, which enhances glow and freshness of the skin.

15,00 AED

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PRODUCTS ON SALES

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5% OffFeatured

Creams, Skin Care

CeraVe Eczema Relief Creamy Oil Light Weight 236ml

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CeraVe Eczema Relief Creamy Oil Light Weight 236ml

Dry Skin Relief Contains Colloidal Oatmeal to help relieve symptoms of eczema, such as dry, itchy, scaly patches of skin. Fast-absorbing formula with Safflower Oil helps to moisturize skin while hyaluronic acid helps to hydrate skin and retain natural moisture
Eczema Body Cream Oil CeraVe Eczema Relief Creamy Oil has a rich, occlusive texture that feels like a combination of a moisturizing cream and a body oil all in one. Once applied, it is absorbed quickly, leaving skin feeling smooth and hydrated, never greasy
Eczema Treatment Cream Holds National Eczema Association (NEA) Seal of Acceptance. Fragrance free, paraben free, steroid free, allergy-tested, and non-comedogenic

95,00 AED

13% OffFeatured

Clean & Clear Daily Wash for Radiant Fresh Skin Lemon & Papaya Extract 150ml

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Clean & Clear Daily Wash for Radiant Fresh Skin Lemon & Papaya Extract 150ml

The Clean and Clear Morning Energy Daily Facial Wash series provides a refreshing start to your skincare routine. Designed to cater to various skin needs, each variant offers a unique combination of extracts and features bursting beads that help cleanse and invigorate your skin. This oil-free formula effectively removes excess oil without over-drying, making it suitable for daily use. Available in different formulas targeting specific skincare benefits, this facial wash is ideal for achieving a balanced, energized, and refreshed complexion each morning.

Key Features and Benefits:

Variants for Specific Skin Needs: Each variant is formulated with specific extracts (such as lemongrass, papaya, or citrus tangerine) to address unique skincare concerns, whether it’s shine control, skin brightening, or energizing.
Oil-Free Formula: Helps to remove excess oil without clogging pores or causing dryness, making it ideal for oily and combination skin.
Bursting Beads Technology: Contains gentle exfoliating beads that help revitalize and refresh skin, enhancing your morning routine.
Daily Use: Mild enough for everyday use, leaving skin clean and energized without irritation.

35,00 AED

20% OffFeatured

Skin White Glutathione Vitamin C Face & Body Soap 90gm

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Skin White Glutathione Vitamin C Face & Body Soap 90gm

Dynamic duo for skin brightening and rejuvenation
Glutathione helps lighten dark spots and pigmentation
Vitamin C boosts collagen production for youthful skin
Evens out skin tone and improves complexion
Supports collagen production for firmer, more youthful-looking skin.

20,00 AED

14% OffFeatured

Amalico Body Lotion Green Tea Leaf for All Skin Brightening And Smoothening 500ml

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Amalico Body Lotion Green Tea Leaf for All Skin Brightening And Smoothening 500ml

Introducing the AMALICO Body Lotion, available in a convenient 500ml size. This luxurious lotion comes in two delightful variations: Zaban and Green Leaf Tea. The Zaban variant offers a soothing and refreshing scent, while the Green Leaf Tea variant provides a calming and invigorating fragrance

30,00 AED

33% OffFeatured

Shower Gel, Skin Care, Tubes

Fair and White Gold Ultimate Argan Radiance Shower Gel 250ml

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Fair and White Gold Ultimate Argan Radiance Shower Gel 250ml

A precious shower gel with Argan* oil promising a bright and beautiful day… Its luscious, golden texture transforms into a creamy foam that will cleanse your skin. A truly delightful divine fragrance for a moment of well-being.

30,00 AED

31% OffFeatured

Conditioner, Hair Care

Palmer’s, Cocoa Butter Formula with Vitamin E, Length Retention Leave-In Conditioner 250ml

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Palmer’s, Cocoa Butter Formula with Vitamin E, Length Retention Leave-In Conditioner 250ml

Palmer’s® Cocoa Butter Formula® Length Retention system with Biotin, fully strengthens hair with powerhouse natural protectants that help block brittleness, breakage and split ends to help hair achieve its optimal length.

Why your hair will love cocoa butter and biotin

Cocoa Butter: Contains nourishing properties that shield the hair strand from the harmful effects of styling damage. Combined with Vitamin E, hair is less prone to dullness and fading, leaving hair shiny and healthier.

Biotin: Helps to optimize the natural hair growth cycle. Biotin also strengthens the hair strands, preventing hair from becoming brittle and fragile reducing breakage.

Instantly eliminates knots and tangles

Protects from splits and breakage

Improves manageability and shine

Leaves hair silky, smooth and ready for styling

Suggested use

After shampooing and conditioning with Palmer’s® Cocoa Butter Formula® Length Retention, apply directly onto damp hair in even sections. Comb through from root to tip. Can also be applied on dry hair to add additional moisture.

Recommendations: Use the entire Palmer’s® Cocoa Butter Formula® Length Retention system to improve hair and scalp’s overall health and beauty.

45,00 AED

7% OffFeatured

Curly & Wavy hair, Hair Care, Hair Detangler

African Pride Moisture Miracle Aloe & Coconut Water Curl Milk & Detangler 354ml

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African Pride Moisture Miracle Aloe & Coconut Water Curl Milk & Detangler 354ml

This leave-in curl moisturizing milk restores natural coils and curls by providing daily hydration and minimizing knots for easy styling. Its nourishing blend of Aloe & Coconut water revitalizes each strand, from root to tip, leaving coils and curls frizz-free with a hydrated shine.

HOW TO USE IT

Apply to wet or dry hair from roots to ends. Finger detangle. Do not rinse out.

65,00 AED

31% OffFeatured

Palmer’s, Skin Success with Vitamin E, Anti-Dark Spot Fade Cream for Oily Skin 75gm

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Palmer’s, Skin Success with Vitamin E, Anti-Dark Spot Fade Cream for Oily Skin 75gm

For over 175 years Palmer’s® has been crafting quality products that visibly correct discoloration such as age spots, dark spots from sun damage and post-acne scars. Now with Retinol, this anti-aging powerhouse helps visibly improve skin suppleness and elasticity and minimize the appearance of fine lines. The result is flawlessly luminous skin.

Suggested use

Apply to affected areas twice daily on clean, dry skin. Light enough to wear under makeup.

45,00 AED

13% OffFeatured

Conditioner, Hair Care

DAX Pressing Oil 213gm

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Highlights:

DAX Pressing Oil

DAX Pressing Oil conditions with exotic Coconut Oil and Natural Castor Oil. These natural ingredients help prevent hair dryness, breakage, and burning while using a hot comb.

Conditions with Coconut Oil and Natural Castor Oil
Special ingredients help prevent dryness, breakage and burning

65,00 AED

5% OffFeatured

Creams, Tubes, Skin Care

Fair & White Gold Exceptional Clarifying Even Tone Softening & Brightening Cream 200ml

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Fair & White Gold Exceptional Clarifying Even Tone Softening & Brightening Cream 200ml

This exceptional clarifying cream nourishes and softens skin, promoting a bright, luminous, silky complexion.

210,00 AED

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GIFT SET

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Serums, Skin Care

Pr. Francoise Bedon Lightening Serum Puissance 50ml

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Pr. Francoise Bedon Lightening Milk Puissance 500ml

Pr. Francoise Bedon® Lightening Milk Puissance 16.8oz: This Formula treats and helps to eliminate scars and marks like caused by pregnancy, age or sun exposure. Moreover it is enriched by particularly hydrating Sweet Almond Oil to restore epidermal lipids lost. It also contains Vitamin E to protect the skin from ageing and free radicals.
This extremely thorough formula was developed by highly qualified laboratories.Intense and very fast lightening treatment made with sweet almond. This nourishing moisturizer corrects dark spots and evens skin tone helping you find a healthier and brighter complexion.

Directions: Apply it once or twice a day, insisting on hands, elbows and knees.
Result: It eliminates all marks and blemishes, lights your skin tones and guarantees you a clear, smooth and even skin. IT will leave you a light and hydrated skin. With certified result.

95,00 AED

17% OffFeatured

Face Fresh Beauty Face Wash for Men 60ml

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Face Fresh Beauty Face Wash for Men 60ml

Usually, men’s skin faces more sun tanning and they have harder skin unlike women. This face wash is specifically designed for men which contains ingredients that are formulated to address the specific needs of men’s skin, such as oil control and hydration. Generally, face wash is applied to damp skin and massaged into the face to remove dirt and oil. After a few minutes, the face wash is rinsed off with warm water. Be sure to follow up with a moisturizer (Face Fresh Lotion for Men) to keep your skin hydrated and protected.

How to use it: Wet your face with warm water. Squeeze a small amount of face wash onto your fingertips. Gently massage the face wash into your skin using circular motions. Rinse your face thoroughly with warm water. Pat your face dry with a clean towel.

For best results: Use daily and follow with Face Fresh Beauty Cream for Men.

25,00 AED

6% OffFeatured

Conditioner, Hair Care

Moringa-O Malunggay Smoothening, Nourishing, Anti-Frizz Herbal Conditioner With Argan Oil 350ml

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Moringa-O Malunggay Smoothening, Nourishing, Anti-Frizz Herbal Conditioner With Argan Oil 350ml

Moringa-O2 Anti-Frizz Conditioner with Argan Oil is a nourishing hair conditioner that combines nature’s powerful oils with patented encapsulation technology to provide a TRIPLE LAYERED CARE (TLC) effect. This holistic combination infuses hair with:

– TLC effects: deeper and faster nutrient absorption of the hair follicle for Extra Smoothening Extra Nourishing and Extra Frizz Protection. Our nourishing and smoothing conditioner helps restore moisture balance and revitalizes dry, frizzy strands, making your hair more manageable over time.

– UV Sun Protection

– Malunggay (Moringa), Olive & Omega oils anti-oxidants, vitamins A, C, D, E, B-complex, essential fatty acids, Omegas 6 and 9, calcium, and other minerals for healthier hair and scalp.

– Argan oil’s deeply moisturizing and nourishing properties

– With fruity & floral scent.

How to Use the Argan Oil Nourishing Conditioner

Apply Moringa-O2 Herbal Smoothening, Nourishing, and Anti-Frizz Conditioner with Argan Oil generously on wet hair. Massage from the scalp through the strand ends for 2-3 minutes. Rinse hair thoroughly.

For Best Results, follow the Moringa-O2 hair care system at least 3 times a week.

At least 30 minutes before bath, manage Moringa-O2 Hair, Scalp & Skin Therapy Oil onto the scalp until strands end.
Rinse scalp and hair with Moringa-o2 Herbal Smoothening, Nourishing, and Anti-Frizz Shampoo with Argan Oil.
Apply a generous amount of Moringa-O2 Herbal Smoothening, Nourishing, and Anti-Frizz Conditioner with Argan oil. Rinse off, Dry your hair.
Apply Moringa-O2 Herbal Hair Relaxing Serum ++ with Argan Oil on wet or dry hair.

80,00 AED

17% OffFeatured

Yoko Spa Milk Salt Shower Bath 250g

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Yoko Spa Milk Salt Shower Bath 250g

Spa salt scrub mixed with shower cream, milk formula, rich in milk, vitamin E and salt properties which help in exfoliating the skin, making the skin white, smooth, soft and pleasant to the touch.

How to use

Pour enough salt onto your palm. Scrub on wet skin in circular motion. Leave it on for about 3 minutes and then rinse it off.

25,00 AED

16% OffFeatured

Rapid Clair Super Lightening Carrot Lotion 750ml

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Rapid Clair Lightening Lotion with Lemon Vitamin C 750 ml

Introducing Rapid Clair Lait with Lemon Vitamin C 750 ml, the perfect solution for brightening and revitalizing your skin. This powerful formula combines the skin-loving benefits of lemon and Vitamin C to provide you with a radiant and healthy complexion.

Say goodbye to dull and tired-looking skin as you indulge in the refreshing scent and luxurious texture of this product. Formulated with care and precision, this 750 ml bottle ensures that you have an ample supply to enjoy the benefits of Rapid Clair Lait every day. Elevate your skincare routine with Rapid Clair Lait and let your skin glow with natural radiance.

80,00 AED

13% OffFeatured

Pretty Cowry Halorinc Acid Extract & Vitamin C 30ml

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Pretty Cowry Halorinc Acid Extract & Vitamin C 30ml

Pretty Cowry Vitamin C Facial Serum is a naturals serum that creates a potent antioxidant that helps protects and brightens your skin throughout the day. This incredible anti-aging and moisturizing skincare formula fight against lines and wrinkles to provide a youthful glow to your skin.

35,00 AED

22% OffFeatured

Yolk Skin Care Body Cream Lightening Cream

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Yolk Skin Care Body Cream Lightening Cream

Yolk Skin Care by Sunlight is a moisturizing cream with 99% Naturals, designed to give you a beautiful skin.

35,00 AED

11% OffFeatured

Moroccan Oil Face & Body Scrub Cream with Olive 500ml

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Moroccan Oil Face & Body Scrub Cream with Olive 500ml

A luxurious exfoliating treatment designed to deeply cleanse and hydrate your skin.
Infused with the nourishing properties of olive oil, this scrub helps to remove dead skin cells, leaving your skin feeling soft, smooth, and rejuvenated.
Ideal for both the face and body, it gently buffs away rough patches while promoting healthy, glowing skin.
Key Features:
Enriched with olive oil for deep hydration
Gently exfoliates to remove dead skin cells
Leaves skin feeling soft, smooth, and rejuvenated
Suitable for both face and body
500 ml size for long-lasting use

40,00 AED

25% OffFeatured

Yong Chin Milk Yogurt with Papaya Herbal Soap (6 in 1) 100gm

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Yong Chin Milk Yogurt with Papaya Herbal Soap (6 in 1) 100gm

A herbal soap for skin brightening and moisturizing.

It contains milk and yogurt with papaya herbal extracts that work on lightening the skin and evening out its tone, thanks to its rich formula of vitamins and moisturizing ingredients for the skin. It helps in rejuvenating the face and highlighting the beauty of the skin.

It is a pH-balanced soap that suits all skin types, for both the face and body. It aids in deep cleansing, evening out the skin tone, and providing a gentle and smooth extended effect.

Directions for Use:

Apply on wet skin, massage to create lather, then rinse thoroughly with fresh water.

It is recommended to use it twice daily.

15,00 AED

13% OffFeatured

Pastil Cucumber Body Lotion 480ml

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Pastil Cucumber Body Lotion 480ml

Pastil Body Lotion Is specially formulated and enriched with Moisturizing ingredients for healthy, radiant skin. Its light texture is absorbed quickly in the skin, leaving it soft and hydrated all day long. Frequent usage will make skin visibly radiant and moisturized.

35,00 AED

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