Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

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Scrubs, Skin Care

Silky Cool Cucumber Facial Face & Body Scrub Tube 275ml

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Silky Cool Cucumber Facial Face & Body Scrub Tube 275ml

Removes black dead cells & impurities leaves your skin fresh and younger

30,00 AED

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Scrubs, Skin Care

Silky Cool Artichoke Facial Face & Body Scrub Tube 275ml

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Silky Cool Artichoke Facial Face & Body Scrub Tube 275ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

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Silky Cool Avocado Face Scrub 275gm

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Silky Cool Avocado Face Scrub 275gm

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Apricot Face Scrub 140ml

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Silky Cool Apricot Face Scrub 140ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

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Silky Cool Brighten and Rejuvenate Skin Face & Body Scrub Gel Gold 200ml

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Silky Cool Brighten and Rejuvenate Skin Face & Body Scrub Gel Gold 200ml

Achieve a brighter and rejuvenated complexion with our Silky Cool Face & Body Scrub Gel Gold. Infused with natural ingredients, this gel-based scrub is designed to gently exfoliate and remove dead skin cells, revealing smoother, brighter, and healthier-looking skin.

Our scrub gel is formulated to work on all skin types, even sensitive skin, without any harsh chemicals like parabens and sulfates. The blend of natural ingredients helps to brighten and rejuvenate the skin, leaving it feeling soft, supple, and refreshed.

To use, apply a small amount of the scrub gel to damp skin and gently massage in a circular motion, concentrating on areas that need extra attention. Rinse thoroughly with water and pat dry. You’ll notice an immediate improvement in the texture and appearance of your skin, with increased brightness, smoothness, and radiance.

Order your Silky Cool Face & Body Scrub Gel Gold today and experience the benefits of this amazing product for yourself. With our scrub gel, you’ll have skin that is brighter, rejuvenated, and glowing with health

45,00 AED

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Silky Cool Gold Face & Body Scrub Gel 300ml

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Silky Cool Gold Face & Body Scrub Gel 300ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Blackberry Face & Body Scrub 500ml

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Silky Cool Blackberry Face & Body Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Strawberry Face & Body Scrub 500ml

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Silky Cool Strawberry Face & Body Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Shea Butter Face & Body Scrub 500ml

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Silky Cool Shea Butter Face & Body Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Pomegranate Face & Body Scrub 500ml

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Silky Cool Pomegranate Face & Body Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

LATEST PRODUCTS

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Face Cream, Skin Care

Aneeza Gold Beauty Cream With Avocado & Aloe Vera 20gm

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Aneeza Arbutin Strong Whitening Lotion 500ml

Elevate your skincare routine with Lait Aneeza Arbutin Strong Bleaching Lotion, a powerful and innovative formulation designed to address uneven skin tone, dark spots, and hyperpigmentation. This luxurious lotion combines the potent properties of Arbutin, a naturally occurring compound extracted from the bearberry plant, known for its remarkable ability to inhibit melanin production, helping to lighten and brighten the skin.

Our strong bleaching lotion is meticulously crafted to deliver visible results without compromising the skin’s integrity. The lightweight texture absorbs quickly, providing deep hydration while working its magic to even out your complexion. Say goodbye to dullness and embrace a radiant glow that transforms your skin from within. Suitable for all skin types, this product is perfect for anyone looking to enhance their beauty with a safe and effective solution.

20,00 AED

25% OffFeatured

Skin Doctor Rice Milk Whitening Soap 100gm

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Skin Doctor Vitamin C Brightening Soothing Gel 300ml

Ideal soothing gel for a radiant and bright skin.

Skin Doctor Vitamin C Brightening Soothing Gel is the ideal soothing gel for a radiant skin; reduces dark spots, tightens pores, brightens the skin and gently protects the skin from pollution.

How to use:

Scoop out an appropriate amount of the gel with your fingers. Steadily and smoothly massage over face and body with smooth circular motions, specially onto rough and dry areas. Use regularly for best results or as often as needed.

15,00 AED

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Skin Doctor Papaya Face & Body Scrub 500ml

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Skin Doctor Papaya Face & Body Scrub 500ml

For smoother and fresher skin with cool moisturizing effect.

Skin Doctor Papaya Face & Body Scrub cleans your skin effectively by removal of dead skin cells and leaves skin healthy with a fresh glow. Our unique formula uses natural papaya to quickly and gently remove dirt and impurities from your skin, leaving it bright, smooth, clear and blemish free.

How to use:

Scoop some of the scrub on to your hands and massage it over your wet face and body using gently circular motions. For extra smooth skin, let the scrub sit on your skin for a couple of minutes. Rinse off the scrub and gently pat your skin dry. Do not rub, as rubbing your skin after exfoliation will irritate it.

35,00 AED

25% OffFeatured

Xtreme Collection Skin Lightening Soap wish Shea Butter 127gm

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Xtreme Collection Skin Lightening Soap wish Shea Butter 127gm

Helps deep clean excess oil and dirt from pores and allows moisture to be absorbed into the skin.

How to use

Work up rich lather and gently massage into skin. Rinse thoroughly and pat dry with a clean towel. For best results, repeat twice daily and apply Xtreme collection skin lightening cream.

15,00 AED

6% OffFeatured

Tree Hut Moroccan Rose Shea Sugar Exfoliating Body Scrub 510gm

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Tree Hut Moroccan Rose Shea Sugar Exfoliating Body Scrub 510gm

Enjoy this gentle exfoliator, the Tree Hut Shea Sugar Scrub with the amazing scent of Moroccan Rose. Tree Hut Sugar Scrubs are infused with Certified Shea Butter, and an array of natural oils, including Evening Primrose, Safflower Seed, Sweet Almond, Avocado, and Orange Oil. This scrub provides intense exfoliation AND moisturization, leaving your feeling soft and smooth while providing powerful hydration.

80,00 AED

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Olive Babies Nourishing Nursery Lotion 414ml

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Olive Babies Nourishing Nursery Lotion 414ml

Help your baby’s skin stay naturally healthy with Olive Babies Nourishing Nursery Lotion. This nourishing blend of argan oil and oatmeal helps gently moisturize, soothe and comfort your little one’s precious skin. The phthalate-free, paraben-free and mineral oil-free formula makes massage time a precious bonding experience for you and your little baby.

100,00 AED

Perfect Glow Carrot Brightening Lotion 300ml

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Perfect Glow Carrot Brightening Lotion 300ml

Perfect Glow Carrot Lotion 300ml Perfect Glow contains ingredients proven to enlighten your skin and remove blackhead and spots. Also contains vitamin E that treats pigmented skin & tashes. Prevents reappearance of dark trashes. Adapted to all skin type. instructions: Apply twice a day, morning and evening, After the first applies the effect will become visible, your skin will be more luminous, your dye more unified. Cautions: Avoid contact with eyes, cuts and irritated skin. Keep out of children’s reach. Do not expose to sun. Change in colour does not alter product’s quality.

35,00 AED

17% OffFeatured

Face Fresh Gold Plus Beauty Face Wash 60ml

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Face Fresh Gold Plus Beauty Face Wash 60ml

Face Fresh Gold Plus Beauty face wash works in winter by deeply cleansing the skin to remove impurities and excess oil that can clog pores and cause acne. It also contains ingredients that help to brighten and even out the skin tone, giving the appearance of a more radiant and youthful complexion. In the winter months, the skin can become dry and dehydrated due to the colder temperatures and low humidity.

Face wash works by using a combination of cleansing agents to remove dirt, oil, and impurities from the skin. The natural ingredients of this face wash help to remove the inflammations, dark spots, acne, black marks, and blemishes from the skin and make you look beautiful.

25,00 AED

25% OffFeatured

Yong Chin YC Honey with Papaya Herbal Soap 100gm

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Yong Chin YC Honey with Papaya Herbal Soap 100gm

A herbal soap for skin brightening and moisturizing.

It contains natural extracts of honey, papaya, and herbal ingredients that work on lightening the skin and evening out its tone, thanks to its rich formula of vitamins and moisturizing ingredients for the skin, which help in rejuvenating the face and highlighting the beauty of the skin.

A pH-balanced soap suitable for all skin types, for both the face and body, it helps in deep cleansing and evening out the skin tone, providing a gentle and soft extended effect.

Directions for Use:

Apply on wet skin, massage to create lather, then rinse thoroughly with fresh water.

It is recommended to use it twice daily.

15,00 AED

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Medix 5.5 Collagen + Caviar Age Control Moisturizer 444ml

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Medix 5.5 Collagen + Caviar Age Control Moisturizer 444ml

COLLAGEN CREAM – Collagen is a protein found naturally in our skin, bones, & connective tissue, and it plays a critical role in maintaining our skin’s elasticity & firmness. As we age, our body’s natural collagen production declines, which can lead to the appearance of fine lines, wrinkles, & sagging skin. Medix 5.5 Collagen + Peptide body cream helps boost skin elasticity, restore collagen within your skin, and hydrate + nourish your skin, leaving it feeling more soft, supple, & radiant.

PERFECTLY PLUMP SKIN – Regular use of a Collagen Face & Body Cream in your daily skin care routine can help to improve skin texture + skin tone, help plump sagging skin, and help prevent signs of premature aging. This Medix 5.5 Collagen Cream contains a blend of moisturizing ingredients like Peptides, Shea Butter, Vitamin E, Aloe Vera, & more, which work together to hydrate + soothe your skin to make your skin look smoother, firmer, and more taut.

120,00 AED

PRODUCTS ON SALES

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Oils & Moisturizer, Skin Care

Diamond White Lightening Oil 60ml

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Diamond White Lightening Oil 60ml

Diamond White Lightening Oil 60misformulated with argan oil and valerian extract, the best moisturizers and skin repair ingredients. Working in synergy with our skin lightening and whitening ingredients, Diamond White milk fights against all hyper pigmentary problems, pregnancy marks, acne, and sunspots.

30,00 AED

18% OffFeatured

R&D Care Rosemary & Kojic Whitening Lotion 600ml

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R&D Care Rosemary & Kojic Whitening Lotion 600ml

Our lotion helps to get bouncier and brighter skin with this lightweight lotion, which embraces your body with hydration, soft, and supple.

Instructions For Use

Take an adequate amount and apply it to your skin.
Massage it gently until it gets absorbed completely.

45,00 AED

7% OffFeatured

Purec Pure Egyptian Secret Vitamin C Lotion 400ml

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Purec Pure Egyptian Secret Vitamin C Lotion 400ml

Purec Egyptian Secret Vitamin C Lotion is easily absorbed into the skin. It nourishes the deeper layers of the skin to bring you the brighter skin you desire. It restores rough skin to be moist and lively with the help of collagen. It strengthens you skin, tightens skin firmness and restores vitality to your skin. It also prevents wrinkles.

Direction for use

Apply morning and evening on cleansed skin. Gently massage till complete absorption.

65,00 AED

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Creams, Tubes, Skin Care

Clovate Brightening Cream Tube 50gm

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Clovate Brightening Cream Tube 50gm

Our Clovate Brightening Cream is formulated in a light creamy texture that safely reduces dark skin discoloration with Alpha Arbutin Complex and gentle Lactic Acid exfoliation, improving clarity and radiance. Clovate restores a luminous glow, resulting in soft, smooth, and even-toned skin.

Directions: Apply a thin layer of Clovate Brightening Cream directly to brown spots or uneven skin tone on dry, cleansed skin preferably at night.

Key Ingredients: Alpha Arbutin Complex, Lactic Acid, Clove Oil.

55,00 AED

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Maxi-Peel Exfoliant Solution No.3 60ml

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Maxi-Peel Exfoliant Solution No. 3 60ml

For treatment and prevention of mild, moderate to severe cases of pimples, blackheads & whiteheads.

Contains Hydroquinone and Tretinoin that reduces breakouts, eliminates acne-causing bacteria, whitens dark spots and skin blemishes, and evens out skin tone

Maxi-Peel #3 is recommended for severe cases of pimples (more than 11 pimples on one side of the face)

35,00 AED

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Anti Stretch Marks, Skin Care

Shalom 14 Days Stretch Marks Wipeout Oil 60ml

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Shalom 14 Days Stretch Marks Wipeout Oil 60ml

Shalom 14 Days Stretch Marks Wipeout Oil is crafted with natural ingredients for complete stretch mark removal, perfect for all skin types! Reduce pregnancy, cream, and weight-related stretch marks in no time!

Stretch marks are long, narrow streaks or stripes that occur when the skin is stretched too quickly. Pregnancy, puberty, and rapid weight gain can all cause stretch marks. Stretch marks can have causes that aren’t due to underlying disease. Examples include pregnancy, weight gain in obesity, growth spurts in teenagers, medication side effects or a rapid increase in muscle size through weightlifting

35,00 AED

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Oils & Moisturizer, Skin Care

Gluta Berry Retinol Fast Action Brightening Glowing Oil SPF45 300ml

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Gluta Berry Retinol Fast Action Brightening Glowing Oil SPF45 300ml

35,00 AED

20% OffFeatured

Feminine Care, Personal Care

Vagisil Scentsitive Scents White Jasmine Daily Intimate Feminine Wash for Women 354ml

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Vagisil Scentsitive Scents White Jasmine Daily Intimate Feminine Wash for Women 354ml

Vagisil Scentsitive Scents Daily Intimate l Wash With White Jasmine Scent, Contains a specially formulated scent for all-day freshness. PH-balanced hypoallergenic wash prevents skin irritation. Does not contain MIT preservatives, dyes or parabens.

60,00 AED

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Shower Gel, Skin Care

PrettyBe Brightening Body Wash Blueberry 1000ml

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Highlights:

PrettyBe Brightening Body Wash Blueberry 1000ml

45,00 AED

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Yong Chin Brightening and Clear Sulphur Soap 100gm

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Highlights:

Yong Chin Brightening and Clear Sulphur Soap 100gm

Sulfur herbal soap for skin brightening and moisturization. An effective formula against fungal, bacterial, and parasitic infections, addressing various skin issues، and treats acne.

Gently cleanses, eliminates acne, pimples, freckles, and discolorations while preserving natural oil balance, hydration, and cell renewal.

15,00 AED

GIFT SET

Baby Cream, Kids & Baby Care

Pretty Be Jelly Pure 200ml

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Highlights:

Pretty Be Petroleum Jelly Pure 200ml

15,00 AED

7% OffFeatured

Aichun Beauty Face Serum Eye Essence Anti-Wrinkles Anti-Acne Oil-Control 30ml

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Highlights:

Aichun Beauty Face Serum Eye Essence Anti-Wrinkles Anti-Acne Oil-Control 30ml

The new high concentration active formula effectively promotes the skin’s collagen generation , moisturizes , removes acnes , minimizes pores , smoothes out fine lines , enhances cuticles , repairs damaged skin and restores its hydration.
This product gently removes cuticles, unclogs pores, inhibits sebum, diminishes Inflammation and gets rid of acnes, leaving the skin uniform. Applicable to all types of skin. Alcohol-free, Dermatologist Tested.
Accelerates skin metabolism, promotes collagen synthesis, controls oil secretion, minimizes pores , leaving It hydrated.
This product is a highly purified formula and has a lightweight & absorbable texture to cause no burden on skin, effectively help remove eye circles, edema & fine lines, reduce fat deposits, resist oxidation and eye contours, making eyes radiant.

65,00 AED

20% OffFeatured

Creams, Skin Care, Gift Sets

Lady Diana Aloe Vera Face and Body Anti-UV Cream 170ml 12Pieces

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Highlights:

Lady Diana Aloe Vera Face and Body Anti-UV Cream 170ml 12Pieces

Lady Diana Aloe Vera Moisturizing Cream for extra dry skin contains a creamy ultra-rich formula for intense hydration, restoring skin’s natural barrier. This finest moisturizing cream is a luxurious blend of natural vitamin and fast absorbing components securing the skin against external factors to reveal radiant, moisturized and healthy skin.

240,00 AED

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RDL Babyface Facial Cleanser Plain 250ml

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Highlights:

RDL Babyface Facial Cleanser Plain 250ml

Effectively deep cleanses the skin to achieve a smooth-blemish free complexion for a youthful glow. It thoroughly removes deep-seated dirt and excess oil to prevent the recurrence of pimples, whiteheads and blackheads.

20,00 AED

17% OffFeatured

Make Up Remover, Shower Gel, Skin Care

Kenta White Shower Gel 500gm

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Highlights:

Kenta White Shower Gel 500gm

Immerse your senses in a luxurious bathing experience with Kenta White Moroccan Shower Gel! Inspired by ancient Moroccan traditions, this body wash deeply cleanses the skin while providing rich hydration, leaving your skin soft and radiant. It contains natural Moroccan ingredients that help remove impurities and dead skin cells, leaving your skin feeling incomparably clean and refreshed after every use.

Benefits and Features:

Deep Cleansing and Skin Renewal: Deeply cleanses the skin, removing impurities and dead skin cells, revealing a more radiant complexion.

Moroccan Glow and Radiance: Contains natural Moroccan ingredients that give the skin an instant radiance and healthy glow.

Effective Hydration and Anti-Dryness: Effectively moisturizes the skin and prevents dryness after showering, leaving it feeling silky smooth.

Unifies skin tone and smoothness: Helps even out skin tone and reduce pigmentation, while enhancing its smoothness and elasticity.

Gentle creamy texture: Features a luxurious creamy texture that is gentle on the skin and easy to rinse without leaving any residue.

Suitable for all skin types: Its balanced formula makes it suitable for all skin types, including sensitive skin.

Directions for use:

Apply an appropriate amount of Kenta White Moroccan Shower Gel to a shower sponge or directly onto your skin.

Gently massage the body in circular motions until a rich, creamy lather is formed.

Rinse thoroughly with warm water until all traces of the liquid are removed

50,00 AED

13% OffFeatured

New Face Rice Face Wash Rice Water & Niacinamide

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Highlights:

New Face Rice Face Wash Rice Water & Niacinamide

Achieve a fresh, clean, and glowing complexion with New Face Face Wash, the perfect addition to your daily skincare routine. Designed to gently cleanse and purify your skin, this face wash removes dirt, oil, and impurities without stripping away essential moisture. Suitable for all skin types, it leaves your skin feeling soft, refreshed, and revitalized.

Key Benefits:

Deep Cleansing: Effectively removes dirt, excess oil, and impurities for a clearer complexion.
Gentle Formula: Maintains your skin’s natural moisture balance, preventing dryness and irritation.
Refreshing Feel: This leaves your skin feeling clean, soft, and rejuvenated after every use.
Suitable for All Skin Types: Perfect for daily use, whether you have oily, dry, combination, or sensitive skin.

Elevate your skincare routine with New Face Face Wash and experience the confidence of clean, healthy, and radiant skin. Perfect for those seeking a simple yet effective solution for a fresh and glowing look.

35,00 AED

6% OffFeatured

Medicube Collagen Lifting Mask 27gm

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Medicube Collagen Lifting Mask 27gm

Medicube Collagen Lifting Mask is an anti-aging sheet mask enriched with collagen to help firm, lift, and hydrate the skin. Designed to improve skin elasticity, this mask works to reduce the appearance of fine lines and wrinkles while promoting a smoother, more youthful complexion. The hydrating formula nourishes the skin and enhances its firmness, leaving it plump and revitalized. With the convenience of a pack of 4, this mask provides a perfect solution for intensive skin care. Dermatologically tested and suitable for all skin types, it’s the ideal addition to your anti-aging skincare routine.

75,00 AED

3% OffFeatured

Lait selfie 24H Booster Tone Body Milk with Alpha Arbutin and Collagen 500ml

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Highlights:

Lait selfie 24H Booster Tone Body Milk with Alpha Arbutin and Collagen 500ml

SELFIE 24H milk contains 3 products formulated with avant-garde components to remove stains and blemishes from the skin.

Thanks to the lightning arbutin, the skin gradually regains a natural and even complexion.

Collagen rejuvenates and nourishes the skin

Key Benefits

SELFIE 24H milk contains 3 products formulated with avant-garde components to
remove stains and blemishes from the skin.
Thanks to the lightning arbutin, the skin gradually regains a natural and even complexion.
Collagen rejuvenates and nourishes the skin

195,00 AED

6% OffFeatured

Hair Gel & Spray, Hair Care

The Doux Big Poppa Defining Gel 453gm

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Highlights:

The Doux Big Poppa Defining Gel 453gm

WHAT IT DOUX?
BIG POPPA is all you need for notorious definition and poppin? curls that don?t stop. Humidity-resistant and frizz-fighting formula shines & defines all curl types with a flexible hold. Perfect for touchable, soft wash & go?s, higher density coils, sticky buns, and laying down edges. 
WHAT?S GOOD?
Babassu Oil: To fight that frizz
Keratin: Giving soft, touchable curls
Oleifera Seed Oil: For a flexible hold
DOUX YOU:
Apply to freshly washed, clean, wet, product-free hair in small sections from roots to ends.
Use alone or top it off with a small amount of MOUSSE DEF Texture Foam for added humidity resistance.
Air dry or diffuse; avoid touching it until 100% dry. We mean it. Don?t touch.
Once dry, fluff & style away.
Mean it. Don?t touch. Once dry, fluff & style away.

75,00 AED

13% OffFeatured

Mekako Ad Hoc Facial Serum 120ml

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Highlights:

Mekako Ad Hoc Facial Serum 120ml

formulation for the cosmetic treatment of freckles and dark spots of the skin. Blended with GRAPE POLYPHENOLS, it promotes harmonized and luminous skin.

65,00 AED