Serina Cosmetics

Fair & White So Fresh Exfoliating Shower Gel 940ml

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Fair & White So Fresh Exfoliating Shower Gel 940ml

Treat your skin to a wave of freshness and purity with So Fresh exfoliating shower gel, enriched with exfoliating microbeads and menthol. Its dual action deeply cleanses while removing dead skin cells and impurities, leaving skin smooth, revitalized, and intensely refreshed. Thanks to its menthol-enriched formula, it provides an immediate feeling of freshness, ideal for starting the day right or recovering after a workout.

USAGE TIP

Keep out of reach of children. Avoid contact with eyes; if contact occurs, rinse immediately and thoroughly. Do not use on children under 3 years of age.

95,00 AED

17% OffFeatured

Face Cream, Skin Care, Spot Corrector

Arena Gold Beauty Cream 30gm

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Arean Gold Beauty Cream 30gm

Skin Brightening Daily Moisturizer & UV Protection for your daily usage. Keep your Face More White& Bright

How to use Cream :Take the substantial amount of the Arena Gold Beauty cream on your palm. Apply it on the face and leave it overnight. Wash your face in the morning for best results. Don’t go near flame or in sun exposure. Do not massage or rub after applying the cream.

25,00 AED

17% OffFeatured

Skin Care, Spot Corrector

Stillmans Skin Bleach Cream 28gm

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Stillmans Skin Bleach Cream 28gm

It’s natural ingredient helps to brighten up the skinIts bleaching property removes dead skin cellsMoisture improves the skin quality

Highlights

It’s natural ingredient helps to brighten up the skin
Its bleaching property removes dead skin cells
Moisture improves the skin quality

25,00 AED

17% OffFeatured

Skin Care, Spot Corrector

Stillmans Fairness Cream 28gm

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Stillmans Fairness Cream 28gm

The Fairness Cream removes freckles and spots, giving users a visibly clearer skin. It minimizes the presence of fine lines and wrinkles, which prevents aging, maintains elasticity of the skin, retains moisture and helps in skin lightening.

25,00 AED

17% OffFeatured

Skin Care, Spot Corrector

Stillman’s Freckle Cream Whitening & Spot Removal Cream 28gm

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Stillman’s Freckle Cream Whitening & Spot Removal Cream 28gm

Stillman’s Freckle Cream – For Flawless, Radiant & Clear Skin

Achieve a clearer, brighter complexion with the legendary Stillman’s Freckle Cream. Trusted for generations, this advanced skin-clearing formula is specifically designed to target stubborn skin imperfections. Whether you are struggling with freckles, dark spots, or uneven skin tone, Stillman’s provides a proven solution to reveal your natural radiance.

Key Benefits:

Targeted Freckle Removal: Effectively fades freckles and prevents them from reappearing.
Spot & Pimple Correction: Helps reduce the appearance of acne marks, pimples, and dark spots.
Pore Refining: Deeply cleanses and refines pores for a smoother, softer skin texture.
Brightening Formula: Promotes an even skin tone and a natural, healthy glow.
Original Quality: 100% authentic formula with the signature holographic seal for your peace of mind.

25,00 AED

5% OffFeatured

Fair & White Original Black Soap Exfoliating Shower Gel 940ml

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Fair & White Original Black Soap Exfoliating Shower Gel 940ml

EXFOLIATING SHOWER GEL ORIGINAL BLACK SOAP – Cleanses, softens, brightens.
Discover a complete sensory experience that combines tradition and innovation. Inspired by ancient beauty rituals, the Original Black Soap shower gel perfectly cleanses, perfumes, and exfoliates the skin, revealing its natural radiance.

– Gentle yet effective exfoliation: Natural exfoliating particles remove dead skin cells and promote cell renewal. Skin is left smooth, radiant, and refreshed.
– Well-being: Cleanses the skin, providing immediate softness and comfort.
– Brightening effect: Restores the skin’s natural radiance.
For soft, smooth, cleansed, and radiantly beautiful skin.

With cocoa shell powder, silica, apricot kernels and shea butter extract

95,00 AED

5% OffFeatured

Fair & White Douche Exfoliant Energizing Exclusive Vitamin C 940ml

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Fair & White Douche Exfoliant Energizing Exclusive Vitamin C 940ml

Energizing Exfoliating Shower Gel – With Vitamin C

Treat your skin to an invigorating, cleansing, and exfoliating treatment with Vitamin C. Its sensorial texture, with exfoliating microbeads, eliminates impurities and dead skin cells, leaving skin visibly smoother and more radiant. Every morning, awaken your senses with its rich, exfoliating lather and a fresh, fruity, and invigorating fragrance. For effective exfoliation, an energy boost, and luminous skin, day after day.

95,00 AED

5% OffFeatured

Fair & White Mild Pepper Exfoliating Shower Gel 940ml

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Fair & White Mild Pepper Exfoliating Shower Gel 940ml

Spice up your morning with the Exfoliating Shower Gel Radiance Booster, a shower scrub with a deliciously fruity scent, for ultra-soft, luminous skin.

Benefits:
– Cleanses skin ideally with its rich foam and revitalizing scent
– Eliminates dead skin cells and impurities and refines skin texture for cleansed, regenerated skin
– Awakens the complexion, leaves skin beautifully radiant, softens and tones skin day after day
– Infused with Apricot kernel powder, 100% natural exfoliating microbeads, Glycerin and Chilli extract
How to Use:
– Apply the gel to wet skin and gently massage in circular motions
– Rinse thoroughly with water

95,00 AED

Apply serum and massage gently on the face and neck, focusing the problem areas. Use twice daily morning and night after cleansing

45,00 AED

20% OffFeatured

Yoko Papaya Spa Salt 300g.

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Yoko Papaya Spa Salt 300g.

Papaya Spa Salt Scrub With the value of natural salt and a mixture of papaya extract (Papaya Extract), vitamin E and olive oil. which is full of value in nourishing the skin Keep your skin soft. Moreover, the properties of salt help in exfoliating the skin and removing dead skin cells.

How to use

Pour enough salt onto your palm. Scrub onto wet skin in circular motions. Or use it with soap and leave it for about 3 minutes and then rinse it off.

20,00 AED

17% OffFeatured

Skineal Tripple Action Cream 15gm

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Skineal Tripple Action Cream 15gm

Vixa Skineal is a trusted skincare solution in a compact 15g tube, designed to provide relief and protection for various skin conditions. Formulated with a blend of soothing and healing ingredients, including antifungal and antibacterial agents, Vixa Skineal helps to alleviate itching, irritation, and inflammation associated with conditions such as athlete’s foot, ringworm, and eczema. Whether you’re dealing with dry, cracked skin or fungal infections, Vixa Skineal offers targeted relief and promotes healing, restoring your skin to its natural health and vitality. Compact and convenient, it’s perfect for on-the-go use, so you can keep it handy for whenever skin issues arise. Trust Vixa Skineal to care for your skin and bring you comfort and relief whenever you need it

25,00 AED

17% OffFeatured

H20 Jours Naturel Cream 50gm

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H20 Jours Naturel Cream 50gm

H20 Jours Naturel is a cosmetic cream without contraindications created to favour the lightening of the skin.\

It is really efficient thanks to two carefully balanced ingredients: vitamin PP and Arbutin.

25,00 AED

25% Off

Diva Maxima Maxi Tone Exfoliating Clearing Soap 190g

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Diva Maxima Maxi Tone Exfoliating Clearing Soap 190g

Divas Maxima Maxi Tone Exfoliating Clearing Soap is the perfect way to achieve your dream complexion. This triple action formula is enriched with clearing elements and helps to remove dead cells and other impurities from your skin. It also prepares your skin for the application of Diva Maxima Maxi Tone cream, giving you a softer, smoother and more radiant complexion. With this soap, you can enjoy a luxurious experience that will leave your skin feeling refreshed and deeply cleansed.

15,00 AED

9% OffFeatured

Creams, Eye & Lip Care, Skin Care

COSRX Advanced Snail Peptide Eye Cream 25ml

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COSRX Advanced Snail Peptide Eye Cream 25ml

Total care eye cream with snail Mucus Filtrate and 5 Peptides to nourish, firm and brighten dull eyes.

Sensitive eyes, more hygienic

Efficacy ingredients are delivered to the skin as they are, using a pumping container that blocks air and can be used hygienically.

Soft application not to be pushed

Slippery soft application allows smooth use without eye skin pulling during application.

No Animal testing

COSRX doesn’t do animal testing! You can rest assured that it is a healthy cosmetic extracted from mucus in a natural way.

** Texture

The moist and chewy formulation adheres to the skin around the eyes to provide nourishment and moisture without stickiness.

105,00 AED

PRODUCTS ON SALES

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Scrubs, Shower Gel, Skin Care

PrettyBe Brightening Body Wash Arousa cream 1000ml

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PrettyBe Brightening Body Wash Arousa cream 1000ml

45,00 AED

5% OffFeatured

Creams, Moisturizers, Skin Care

Neutrogena Anti-Aging Retinol Boost Day Cream SPF 15 50ml

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Neutrogena Anti-Aging Retinol Boost Day Cream SPF 15 50ml

Neutrogena developed Retinol Boost Day Cream with SPF15 under the supervision of dermatologists to combat the visible signs of aging. Its formula contains carefully selected ingredients that work together to tighten the skin and enhance its radiance by reducing the appearance of wrinkles, the effects of dryness, and age spots. The formula of this protective cream allows pure retinol to penetrate deep into the skin to fight the visible signs of aging and protect against aging resulting from exposure to the sun, thus improving its health and radiating a more youthful appearance. It should be noted that this Neutrogena cream achieved remarkable results for all the women included in the tests.

Benefits and features:

The formula of this cream for the skin of the face and neck contains a group of effective ingredients, including pure retinol.

It is a form of vitamin A and has been scientifically proven to increase collagen production and promote surface skin cell regeneration. like that,

Over time, the formula helps fight fine lines, dullness, wrinkles, and age spots to improve skin texture and enhance overall radiance.

All of these benefits are guaranteed by Neutrogena thanks to the combination of pure retinol, myrtle extract known for its ability to rejuvenate the skin, and hyaluronic acid, which is effective in deeply moisturizing the skin and enhancing its plumpness.

Efficacy of the cream:

Within 1 week*: Improves skin texture (+28% **) and evens skin tone (+24% **).

Within 4 weeks*: Smoothes wrinkles and reduces the appearance of fine lines (-22.2% **).

Within 8 weeks*: reduces the appearance of spots and pigmentation (-33.3% **).

According to clinical tests on 38 women who used the cream once daily for 8 weeks.

Average percentage of improvement.

How to use:

Once daily, apply two squeezes of cream to the palm and massage gently onto the face and neck.

95,00 AED

17% OffFeatured

Anti-Dandruff, Hair Care, Shampoo

Head & Shoulders Classic Clean Anti-Dandruff Shampoo 400ml

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Head & Shoulders Classic Clean Anti-Dandruff Shampoo 400ml

Get rid of dandruff with Head & Shoulders Clean & Sleek anti-dandruff shampoo. Equipped with a clinically tested formula containing pyrithione zinc, this clean and elegant shampoo fights dandruff better than traditional anti-dandruff shampoos. Shampoo with a triple action formula cleanses, protects and moisturizes your scalp and hair, so you can eliminate 100% of visible dandruff.

Its scientifically proven formula contains piroctone olamine, an active ingredient that can fight the microbe that causes dandruff, Malassezia globosa.

This effective shampoo controls the formation of flakes, dandruff, and itching that accompanies dandruff, and its effectiveness becomes apparent from the first use.

Benefits and features:

Head & Shoulders Clean & Sleek anti-dandruff shampoo removes up to 100% of dandruff

This effective shampoo controls dandruff and flakes from the first use and protects against dandruff

Its scientifically proven formula contains Piroctone Olamine, an active ingredient that fights the microbes that cause dandruff

This effective, pH-balanced shampoo has a creamy texture, a light and refreshing scent, and is effective on all hair types.

The world’s #1 dermatologically tested anti-dandruff shampoo brand

How to use:

To get the best results, you should use the product at least twice a week. The shampoo can be used for a long time to maximize dandruff control. The container must be shaken well before use. Gently massage into scalp and entire hair. Rinse hair and repeat the process when needed.

25,00 AED

13% OffFeatured

Eveline Gel Laque Nail Polish

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Eveline Egyptian Miracle Lip Balm 12ml
Complete your look with a professional touch with Eveline Nail polish, which combines a professional gel finish with the ease of application in the comfort of your own home.
It features a unique formula that provides high-shine coverage with intense color that lasts for hours without the need for a UV lamp.
- Perfect coverage that lasts up to 7 days without peeling or fading.
- It features a wide brush design.
- It gives nails perfect and even application.
- Quick-drying formula.
- Available in a variety of shades.

35,00 AED

17% OffFeatured

Yong Chin Whitening Milk Soap 100gm

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Yong Chin Whitening Milk Soap 100gm

Helps maintain a healthy skin and nourish it to feel moisturized and smooth.

YC milk whitening soap is special formula from natural milk protein, Vitamin E, and natural super moisturizer. It has a powerful lightening effect on your skin to give it a natural glow and make it moist and smooth. It will adjust the skin condition leave your skin feeling thoroughly cleansed, creamy, soft and smooth.

How to use:

Gently massage soap on your face and body then rinse off. Use twice daily.

25,00 AED

15% OffFeatured

Conditioner, Hair Care

Dax Ccnt Oil Tar Oil Kocatah 14Oz (397gm)

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Dax Indian Hemp 14oz 397gm

DAX Indian Hemp contains a unique oil blend that moisturizes hair to help repair damage caused by chemical treatments. DAX Indian Hemp helps lock in moisture and improve hair texture.

Hair conditioner made of a unique blend of oils
Stimulates the scalp while soothing and calming damage done by chemical treatments
Helps lock in moisture and improve texture

55,00 AED

11% OffFeatured

Zero Tache Lightening Lotion with Egg Yolk 500ml

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Zero Tache Lightening Lotion with Egg Yolk 500ml

Zero stop concentrated with vitamin E and egg yolk is a complex designed to clarify moisturize and cleans your complexion. Rich and fruit acid preserves your capital youth softened your skin refreshed and make it so much more radiant. Its whiten dark area of the skin.

Its contain sunscreen agents

Zero spot clarifying and whitening lotion is a highly advanced natural formula to designed to intensively and automatically whiten the dark areas of the skin, the lotion is a combination of lightening active ingredients with the antioxidiate properties of vitamin E, it’s even out, brightens and even whiten the complexion whilst fighting pigments problems.its also serves as a sun fighter as it’s contains sunscreen agents

The egg yolk is composed mainly of water and fat which makes it an excellent water binding agent that can lock moisture in your skin cells keeping the skin soft and supple. Minerals from vitamin E is most advisable in cosmetology. It works perfectly on cell by regenerating ; mixed with carrot it gives you a clear and even skin tone.

85,00 AED

13% OffFeatured

Dhin Dhin Body Brightening Fruit Acid Face & Body Scrub 521ml

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Dhin Dhin Body Brightening Fruit Acid Face & Body Scrub 521ml

Fruit Acid Face and Body Scrub made with natural ingredients and is effective in reducing the appearance of blemishes. It’s gentle, non-greasy, and absorbs quickly. Use it regularly to see a noticeable improvement in your skin’s appearance and boost your confidence!

35,00 AED

18% OffFeatured

Moroccan Oil Organic Bath Soap Bucket Grace Ward 850ml

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Moroccan Oil Organic Bath Soap Bucket Grace Ward 850ml

Grace Ward Organic Bath Soap softens the skin and gently removes skin toxins and layers of dead skin surfaces.
Ideal for daily use, this soap offers a refreshing bathing experience while leaving your skin feeling soft, smooth, and rejuvenated.
Rich in essential fatty acids and antioxidants, Moroccan oil helps to deeply hydrate and nourish the skin.
Made with high-quality, natural ingredients that are gentle on the skin, free from harsh chemicals and synthetic fragrances.
Designed to lock in moisture, ensuring your skin stays soft and hydrated throughout the day.
Offers a gentle yet effective cleanse, removing dirt and impurities while maintaining the skin’s natural moisture balance.
Forms a rich, creamy lather that glides easily over the skin, providing a soothing and indulgent bathing experience.

45,00 AED

17% OffFeatured

Jhalak Anti Aging Beauty Cream

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Highlights:

Jhalak Anti Aging Beauty Cream

Jhalak Anti-Aging Beauty Cream is a luxurious skincare solution designed to protect your skin from the harmful effects of daily exposure to sunlight, pollution, and stress. It revitalizes and rejuvenates your skin, restoring its natural glow and vibrancy.

The cream also boosts your skin’s immune system, ensuring it remains healthy and resilient. It visibly reduces wrinkles, reducing fine lines and leaving a smoother, more youthful appearance. Jhalak Anti-Aging Beauty Cream also helps prevent future wrinkles by providing deep hydration. Its luxurious formula ensures a smooth, supple, and irresistible texture. Invest in your skin’s health and beauty with Jhalak Anti-Aging Beauty Cream.

25,00 AED

Oils & Moisturizer, Skin Care

GIFT SET

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14% OffFeatured

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Face Wash, Skin Care

Dr. Rashel Vitamin C Whitening & Anti-Wrinkle Facial Wash 80gm

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Dr. Rashel Vitamin C Whitening & Anti-Wrinkle Facial Wash 80g

A face wash enriched with Vitamin C, specially designed for dry and sensitive skin. It helps to lighten the skin, remove pigmentation and unify its color, as well as fight signs of aging and reduce the appearance of wrinkles and fine lines. Benefits and features: It helps to lighten the skin, remove pigmentation and dark spots. It helps to unify skin tone and reduce the appearance of dark spots. It reduces the appearance of wrinkles and fine lines and improves skin elasticity. It moisturizes the skin and maintains its moisture. It soothes the skin and reduces redness. It is suitable for dry and sensitive skin. How to use: Wet your face with warm water. Put an appropriate amount of the wash on the palm of your hand and massage it until it becomes foam. Apply the foam gently to your face and neck in circular motions. Avoid the eye area. Rinse your face well with warm water. Dry your face with a soft towel. Warnings: For external use only. Avoid contact with eyes. In case of contact with eyes, rinse immediately with water. Discontinue use if irritation or sensitivity occurs. Keep out of reach of children. Store in a cool, dry place, away from direct sunlight.

30,00 AED

11% OffFeatured

Hair Care, Hair Cream

Bolony Oxidizing Emulsion Cream Vol 30 (9%) 1000ml

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Bolony Oxidizing Emulsion Cream Vol 30 (9%) 1000ml

Oxidizing emulsion cream with hydrogen peroxide base for developing hair colour.

This high quality hydrogen peroxide based perfumed oxidizing emulsion cream with its rich formulation is easy to apply, gives a compact mixture and ensures uniform and consistent colour results.

How to use:

Mix well the coloring cream and the oxidizing emulsion cream (depending on the mixing ratio required by coloring)/ Part your hair into small sections. Apply the color first to roots and immediately through the length of your hair. Once applied, leave for 25 minutes and rinse well with shampoo.

40,00 AED

14% OffFeatured

Face Wash, Scrubs, Shampoo, Skin Care

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Sunshine Naturals Sunshine Naturals Vitamin E Facial Wash 150ml

Sunshine Naturals Vitamin E Facial Wash is a gentle yet effective cleanser that helps deeply cleanse the skin while maintaining natural hydration. It contains vitamin E, known for its antioxidant properties, which protects the skin from free radicals and harmful environmental factors, helping to delay the signs of premature aging.

Benefits and Features:

Contains the antioxidant vitamin E that protects the skin from harmful factors.

Deeply cleanses the skin and removes impurities and excess oils without causing dryness.

Moisturizes the skin and maintains its natural balance, making it suitable for daily use.

Gives the skin a natural radiance and glow thanks to its nutrient-rich formula.

It helps to even out skin tone and reduces the appearance of dark spots, thanks to the effects of vitamin E.

Improves skin texture, making it softer and more elastic.

How to use:

Wet your face with lukewarm water.

Apply an appropriate amount of the wash to the palm of your hand, then gently massage it onto the skin in circular motions.

Rinse your face thoroughly with lukewarm water and pat dry with a soft towel.

35,00 AED

29% OffFeatured

Citro Clear Cream Skin Whitening Accelerator Vitamine C 125ml

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Citro Clear Cream Skin Whitening Accelerator Vitamine C 125ml

CITRO CLEAR Cream Skin Accelerator Vitamin C is a powerful cream that helps to reduce acne, oily skin, and other skin problems. This cream is formulated with natural lemon extract and Vitamin C, which helps to promote collagen synthesis and protect the skin. Citro Clear Cream provides and smoothing effect, creating a healthy and radiant complexion. It helps to reduce the appearance of acne and oily skin, while evening out skin tone and restoring a youthful glow. This cream is suitable for all skin types, and is the perfect addition to any skincare routine.

25,00 AED

20% OffFeatured

Reborn Lemon Grass Massage Oil 250ml

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Reborn Lemon Grass Massage Oil 250ml

Lemon grass: helps to revitalize the body and clear the mind. The Lemongrass is a bold, clean and zesty aroma that awakens the senses. It helps with mental concentration, focus and motivation. The fresh lemony, lime and subtle grass notes is the perfect balance to uplift the sprit. DIRECTIONS OF USE: Pour an ample amount of Reborn Beauty Massage Oil Lemon Grass into your palm apply directly to your body and massage unit oil is abosorbed on your body. For best result, use after bath and before bed time. It keeps your body relaxed and your skin moisturized.

40,00 AED

11% OffFeatured

Lotion, Skin Care, Tubes

New Light Lightening Shower Gel with Zaban Extracts 750ml

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New Light Lightening Shower Gel with Zaban Extracts 750ml

The exfoliating Shower Gel NEW LIGHT ZABAN cleans and embellishes your skin deeply. Its formula combined with honey moisturizes and cleanses your skin which become silky and refreshed.

40,00 AED

14% OffFeatured

Skin Doctor Turmeric & Vit C Brightening Face Wash 125ml

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Skin Doctor Turmeric & Vit C Brightening Face Wash 125ml

Vegan formula, brightening, removes skin dullness, fades dark spot & helps pretext the skin.

Skin Doctor Turmeric & Vit C Brightening Face Wash specially formulated with natural active ingredients, deep cleanses and gently exfoliates facial skin to remove stubborn dirt and dead skin cells.Brightening formula, removes skin dullness, fades dark spot & helps protect the skin.

30,00 AED