Serina Cosmetics

Serums, Skin Care

Fair & White Original Brightening Serum for Face & Body 30ml

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Fair & White Original Brightening Serum for Face & Body 30ml

Specifically formulated to even out overall facial discoloration. Reduces stubborn blotchy, brown spots, acne scarring and/or uneven skin tone with potent agent. A light serum is usally preferred by consumers who have oily/combination/blemish prone skin. Leaves skin feeling soft and silky.

Directions:

Apply a thin layer of Lightening Serum to affected areas on dry, cleansed skin, preferably at night. Let dry. Recommendation: Follow up with daily during and after brightening treatment to maintain even skin tone. Skin Protect SPF 50 Sunscreen Skin type: Oily and combination skin Main Ingredient:1.9 % Hydroquinone (Hydroxyphenol)

75,00 AED

11% OffFeatured

Pure Carrot Flawless Moisture Surge Body Milk 450ml

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Pure Carrot Flawless Moisture Surge Body Milk 450ml

Pure Carrot Flawless moisture Surge Body Milk is formulated with Vitaniacin Complex and Vitamin E to give your skin long lasting moisture , minimize the appearance of wrinkles and fine lines as well as brighten up dull skin for a more even complexion.

85,00 AED

7% OffFeatured

Dr Meinaier Almond Whitening Sugar Scrub 650gm

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Dr Meinaier Almond Whitening Sugar Scrub 650gm

Almond Face & Body Whitening Scrub Cream removes black heads, body odours, wrinkles, moisturizing and whitening. It also helps in nourishing, moisturizing, enhance skin elasticity. Almond Face & Body Whitening Scrub Cream removes black heads, body odours, wrinkles, moisturizing and whitening. It also helps in nourishing, moisturizing, enhance skin elasticity.
Almond Face & Body Whitening Scrub Cream removes black heads, body odours, wrinkles, moisturizing and whitening. It also helps in nourishing, moisturizing, enhance skin elasticity. Almond Face & Body Whitening Scrub Cream removes black heads, body odours, wrinkles, moisturizing and whitening. It also helps in nourishing, moisturizing, enhance skin elasticity.
Beauty Magic Milk + Almond Face & Body Whitening Scrub Cream removes black heads, body odours, wrinkles, moisturizing and whitening. It also helps in nourishing, moisturizing, enhance skin elasticity.Beauty Magic Milk + Almond Face & Body Whitening Scrub Cream removes black heads, body odours, wrinkles, moisturizing and whitening. It also helps in nourishing, moisturizing, enhance skin elasticity.

65,00 AED

17% OffFeatured

Face Cream, Skin Care, Spot Corrector

Arena Gold Carrot Glowing Cream 20gm

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Arena Gold Carrot Glowing Cream 20gm

How to use Cream :

Take the substantial amount of the Arena gold beauty cream on your palm. Apply it on the face and leave it overnight. Wash your face in the morning for best results. Don’t go near flame or in sun exposure. Do not massage

25,00 AED

25% OffFeatured

Olivera Clarifying Shower Gel 500ml

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Olivera Clarifying Shower Gel 500ml

Formulated with olive and aloe vera, Olivera shower gel clarifies, unifies and rejuvenates the skin.

Olivera Shower Gel with green olive oil and aloe vera extracts gently cleanses your skin while nourishing it with vitamins C and E. From the first week, your complexion glows and becomes uniform.

Olivera clarifying Shower Gel evens and clarifies the skin thanks to its formula rich in aloe vera and olive oil. Day after day, your skin becomes younger and clearer.

30,00 AED

12% OffFeatured

Easy Glow Gold Face Cream Anti Sun Burn & Spots Cream 80gm

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Easy Glow GOLD Face Cream Anti Sun Burn & spots Cream 80gm

Age Spots, Blemishes, Dark Circles, Discoloration, Acne, Lightening, Early Signs of Aging, Dark Spots, Hydration, Nourishing, Radiance, Redness, Regenerating, Restorative, Revitalizing, Skin Firming

75,00 AED

27% OffFeatured

Shower Gel, Skin Care

R&D Care Coconut & Gluta Shower Cream 500ml

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Highlights:

R&D Care Coconut & Gluta Shower Cream 500ml

Instructions For Use

Apply a generous amount of cream to damp skin. Massage in gentle circular motions all over the body, then rinses your body with lukewarm water. After drying, you can use a moisturizer suitable for your skin for better results

40,00 AED

13% OffFeatured

Eveline Slim Extreme 4D Slimming and Firming Serum Anti-Cellulite Fitness 250ml

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Highlights:

Eveline Slim Extreme 4D Slimming and Firming Serum Anti-Cellulite Fitness 250ml

This formula is highly effective in reducing the appearance of cellulite.
Provides specialized care for the body, and brings noticeable effect in the appearance and toning of the body.
The existing stretch marks are smoothed out and new ones are prevented.
Breakthrough Technology that has strong firming and anti-cellulite action, actively enhances the action of other substances shaping silhouette.
Lipo cell-Slimreg; Complex and L-carnitine that intensely stimulate microcirculation thus supporting cellulite and adipose tissue reduction.
Collagen and pro-elastin which improve skin smoothness, firmness, and elasticity.

Perfect for improving the tone and appearance of skin from Eveline.

65,00 AED

13% OffFeatured

Belle Vie Serum Concentrate135ml

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Highlights:

Belle Vie Serum Concentrate, 135ml

Belle Vie Serum Concentrate is a natural skincare serum infused with the powerful properties of turmeric.

This serum is designed to help enhance your skin’s natural beauty while providing a comprehensive approach to treating common skin concerns such as dark spots, pigmentation, and aging signs.

Key Features:

Reduces Age Spots and Freckles: Effectively minimizes the appearance of freckles and age spots, promoting a clearer and more even complexion.
Brightens Skin Tone: Works to brighten the skin, helping to lighten pigmentation for a more radiant look.
Anti-Aging Properties: Helps diminish the appearance of fine lines and wrinkles, promoting a smoother, youthful complexion.
Blemish Treatment: Targets dark spots and blemishes to improve skin texture and radiance.
Safe for External Use: Formulated specifically for topical application, ensuring safe use for your skin.

Benefits:

Achieves a brighter, more even skin tone.
Helps reduce the appearance of fine lines, wrinkles, and other visible signs of aging.
Minimizes blemishes, freckles, and age spots, leaving skin looking healthy, smooth, and glowing.

35,00 AED

13% OffFeatured

Skin Doctor Strawberry Whitening Scrub for Face & Body 500gm

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Skin Doctor Strawberry Whitening Scrub for Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Strawberry which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35,00 AED

PRODUCTS ON SALES

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25% OffFeatured

Cleansers, Skin Care, Tubes

Fair and White So White Purifying Toner Acne Medication Cleanser 250ml

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Fair and White So White Purifying Toner Acne Medication Cleanser 250ml

To purify the skin and tighten pores. Its formula contains Aloe Vera and leaves a coolness feeling.

Purifying Toner So White! has been developed to purify the skin and tighten the pores. Its formula contains Aloe Vera and leaves a coolness feeling. Apply daily on a perfectly cleansed skin. Free Shipping on all our products within the United States with USPS First Class. 250ml/8.45fl.oz

60,00 AED

17% OffFeatured

Medicube Deep Vita C Glutathione Brightening Mask 27ml

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Medicube Deep Vita C Glutathione Brightening Mask 27ml

Medicube Deep Vita C Glutathione Brightening Mask – 98% Pure Glutathione & Vitamin C Sheet Mask for Radiance

Illuminate your complexion with Medicube Deep Vita C Glutathione Brightening Mask, a powerful brightening Korean sheet mask designed to fade dark spots, reduce redness, and enhance skin luminosity.

Each mask is infused with 98% pure Glutathione, Vitamin C, and Niacinamide, working together to:

Target hyperpigmentation and post-acne marks
Even skin tone and brighten dull or yellowish complexions
Protect against oxidative stress for a healthier, more radiant glow

Enriched with multiple Cica extracts, the mask soothes irritation and supports skin barrier recovery, making it safe for sensitive and redness-prone skin. The ultra-thin sheet ensures perfect adherence and maximum absorption of active ingredients for visible results in just one use.

Key Benefits:

Brightens & Evens Tone: 98% Glutathione + Vitamin C fade dark spots and discoloration
Reduces Redness & Dullness: Niacinamide enhances clarity and radiance
Soothes & Strengthens: Cica extracts calm irritation and support skin barrier
Hydrating & Refreshing: Delivers moisture to plump and rejuvenate skin
Perfect for Sensitive Skin: Dermatologist-tested and gentle enough for daily care

Perfect For:

Skin Concerns: Dark spots, dullness, hyperpigmentation, uneven tone, redness
Skin Types: All, especially sensitive and combination skin

Made In: South Kore

25,00 AED

31% OffFeatured

Curly & Wavy hair, Hair Care

Palmer’s, Coconut Oil Formula with Vitamin E, Moisture Boost, Curl Refresher 250ml

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Highlights:

Palmer’s, Coconut Oil Formula with Vitamin E, Moisture Boost, Curl Refresher 250ml

Reparative system with instant penetration from root to tip for healthier looking hair.

PALMER’S Coconut Oil Formula® Moisture Boost system restores hair experiencing dryness or damage with natural reparatives that instantly and deeply lock in moisture from root to tip, visibly improving your hair’s condition after each use.

Why Your Hair Will Love Coconut Oil and Tahitian Mon

Coconut Oil: Contains fatty acids that quickly and deeply absorb into the hair strands, adding and sealing in moisture to keep hair shiny and manageable. Our formula contains ethically and sustainably sourced raw, extra virgin coconut oil.

Tahitian Monoï Oil: Polynesian Tiaré Tahiti flowers soaked in coconut oil increase moisture and restore elasticity, while imparting an indulgent tropical, delicate scent.

Suggested use

Spray directly onto dry hair and scrunch, tousle and diffuse or air dry.

For healthier looking hair, use the entirePalmer’s Coconut Oil Formula Moisture Boost system.

45,00 AED

20% OffFeatured

Eye & Lip Care, Lipstick, Make Up, Skin Care

Yong Chin Essential Lip Care 3.8gm

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Highlights:

Yong Chin Essential Lip Care 3.8gm

YC Essential Lip Care is a rich and intensive moisturizing lip care that helps nourish, provides long-lasting moisture to protect lips from drying out in all seasons. This formula leaves lips feeling soft, looking smooth and healthy younger.

How to use:

Apply on lips as often as needed. Use alone as a lips moisturizer or use before applying color lipstick for smoother and more beautiful color.

20,00 AED

15% OffFeatured

African Pride Moisture Miracle Coconut Milk & Honey Leave-In Conditioner 237ml

Conditioner, Hair Care, Hair Detangler, Hair Oil

African Pride Moisture Miracle Coconut Milk & Honey Leave-In Conditioner 237ml

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Highlights:

African Pride Moisture Miracle Coconut Milk & Honey Leave-In Conditioner 237ml

This lightweight blend of hydrating Coconut Milk & African Honey replenishes moisture, adds shine and softens; leaving hair manageable and naturally defined.

How To Use It

Shake well before using.

On Wet Hair: Spray generously on clean hair. Use wide tooth comb or fingers to distribute evenly. Style as desired.

On Dry Hair: Spray generously on dry hair to replenish moisture and refresh coils. Style as desired.

55,00 AED

1% OffFeatured

Gift Sets, Hair Care, Hair Mask, Hair Oil, Shampoo

Difeel Superior Growth Jamaican Black Castor 4-PC Hair Treatment Set – Includes 12 oz. Shampoo, 12 oz. Hair Mask , 2.5 oz. Root Stimulator & 2.5 oz. Hair Oil

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Highlights:

Difeel Superior Growth Jamaican Black Castor 3-PC Hair Care Set – Includes 12 oz. Shampoo, 12 oz. Hair Mask & 2.5 oz. Root Stimulator

Vitamin-rich Jamaican Black Castor helps promote healthy hair growth,
thickness, strength and shine.

This Deluxe 3-PC Jamaican Black Castor Collection
includes each of the following items:

Difeel Superior Growth Shampoo 12 oz.
Difeel Superior Growth Hair Mask 12 oz.
Difeel Superior Growth Root Stimulator 2.5 oz.

595,00 AED

17% OffFeatured

Face Fresh Beauty Serum 10ml

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Highlights:

Face Fresh Beauty Serum 10ml

Face Fresh Beauty Serum is a skin care product designed to be applied to the face and neck to improve the appearance and health of the skin. It is made with a variety of active ingredients that are meant to address specific skin concerns, such as fine lines, uneven skin tone, and dryness. There is an instant whitening formula in Face Fresh Beauty Serum that gives you acne-free bright skin within a few days. This serum is lightweight and easily absorbed, used as a targeted treatment to address specific skin concerns.

Glutathione is also an ingredient in Face Fresh Beauty Serum, acting as a sunblock and protecting you from sun tanning and ultraviolet rays to make you look fresh and beautiful for a long time.

How to Use It: Begin by cleansing your face with a Face Fresh Fairness Face Wash. This will remove any dirt or oils that may be present on your skin. Once your face is clean, take a small amount of Face Fresh Beauty Serum and apply it to your face and neck. You can do this using your fingertips or a cotton pad. Allow it to absorb into your skin for a few minutes before applying any other products or makeup.

25,00 AED

18% OffFeatured

Dr. Teal’s Pink Himalayan Salt Scrub Beige 454g

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Highlights:

Dr. Teal’s Pink Himalayan Salt Scrub Beige 454g

Dr Teals Epsom Body Scrub is formulated with Pure Epsom Salt Natural Essential Oils and Minerals to gently exfoliate skin and soothe the senses

Citrus essential oils uplift your mood

While Vitamin C Shea Butter and Jojoba Oil moisturize your skin promoting a radiant glow

Great for use in bath shower or as a hand scrub and is cruelty-free

45,00 AED

11% OffFeatured

Gluta Berry Carrot FFast Action Whitening Essential Lotion 500ml

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Highlights:

Gluta Gold Vitamin C Whitening Essential Lotion 500ml

The gentle nourishing ingredients complex of this kojic acid and glutathione, makes it the perfect choice for you whether you have a dry, oily or sensitive complexion, this milk is all you need to acquire a smooth silky soft skin; forget about spots, pimple and blemishes once for all. Your radiant, youthful, soft skin will be hard to resist. Contains: Arbutin, Glutathione, Vitamin E & Kojic Acid. Results within the first week of use.

40,00 AED

13% OffFeatured

Cleansers, Skin Care, Tonners

Melie White Brightening Toner Lotion 100ml

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Highlights:

Melie White Brightening Toner Lotion 100ml

Lotion said to be of exceptional quality. It is very lightening and suitable for all skin types. Very effective against scars, black spots, pimples… Intensive care enriched with Vitamin E, provides smooth and supple skin.

Use:

Soak on dry cotton and apply once or twice a day to the face and neck or mix in your cleansing milk.

65,00 AED

GIFT SET

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17% OffFeatured

Deodorants & Antiperspirants, Fragrances, Men, Roll On, Unisex, Women

Lady Speed Stick Cherry Blossom Deodorant 65gm

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Highlights:

Lady Speed Stick Cherry Blossom Deodorant 65gm

Lady Speed Stick Antiperspirant Deodorant, Fresh Essence Cherry Blossom, helps you feel forever fresh with 48 hour protection and a burst of vibrant fragrance.

How to use:

Apply to underarms only.

25,00 AED

17% OffFeatured

Washami Aloe Vera Rejuvenate Herbal Shampoo 500ml

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Highlights:

Washami Aloe Vera Rejuvenate Herbal Shampoo 500ml

25,00 AED

11% OffFeatured

B.B. Clear Vitamin C Lightening Lotion 300ml

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Highlights:

B.B. Clear Vitamin C Lightening Lotion 300ml

B.B. Clear 5 in 1 light. Skin respectful lotion be beautiful and clear.

Anti dark spot, tone corrector, anti-aging, anti-stretch marks, skin toning and firming.

40,00 AED

13% OffFeatured

Shower Gel, Skin Care

Yong Chin Milky Shower Cream 250ml

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Highlights:

Yong Chin Milky Shower Cream 250ml

Deep moisturizing shower cream to maintain the skin’s youthfulness.

YC Milky Shower Cream is beauty nutrition specially formulated for the skin with selection of quality ingredients that contain beneficial moisturizing vitamins to allow deep moisturizing into skin.
With milk protein & vitamin complex, the skin will:
– Become beautiful, supple and naturally white.
– Maintain youthfulness as well as forming a layer to protect the skin hydrate.
– Maintain moisture balance and reveal the velvet smooth skin.

How to use:

Pour milky shower cream onto palm or sponge and gently rub on wet body. Wash off with water.

35,00 AED

25% OffFeatured

Nano Classic Half Caste Whitening Serum 30ml

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Highlights:

Nano Classic Half Caste Whitening Serum 30ml

Nano extra white whitening shower cream with natural papaya and carrot is made with vitamin a and c to help reduces oil, acne, melasma and freckles on your body and shedding cells to whiten your skin.

30,00 AED

13% OffFeatured

Laser White Glutathione Whitening Serum 30ml

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Highlights:

Laser White Glutathione Whitening Serum 30ml

Instantly cleanses and refreshes skin, making it look fairer
Improves the elasticity of the skin
Helps in giving you a youthful glow

35,00 AED

7% OffFeatured

Petal Fresh Papaya & Turmeric Facial Mask 200ml

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Highlights:

Petal Fresh Papaya & Turmeric Facial Mask 200ml

Petal Fresh Papaya & Turmeric Facial Mask, Pure Brightening, Clean Skincare, Pair With Facial Cleanser, Vegan and Cruelty Free, 7oz

Our Petal Fresh Pure Brightening Facial Mask is full of natural and key ingredients that brightens a dull complexion and draws out impurities to reveal skin’s true luminosity. The powerful combination of Papaya, Vitamin C and Turmeric absorbs excess oils and purifies the skin leaving your skin renewed and visibly brighter after every use. Designed to be used 1 to 3 times a week on clean skin.

65,00 AED

Conditioner, Hair Care

Dr. Miracle’s Leave In Conditioner 237ml

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Highlights:

Dr. Miracle’s Leave In Conditioner 237ml

Dr. Miracles Leave In Conditioner strengthens and softens. This product is blended with vitamins a, c and E to provide strong, soft and manageable shiny hair. It is great for relaxed, braided, natural or weave hair.

45,00 AED

13% OffFeatured

A3 Lemon + Papaya White Milk 400 ml

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Highlights:

A3 Lemon + Papaya White Milk 400 ml

Antioxidant and Purifying – Helps reduce skin blemishes

Rich in vitamin A, B, C – Prevents acne, oily skin and appearance of sun damages

Brighten and soften your skin with this luxurious lotion!

Infused with natural extracts paired with Niacinamide (known to be able to treat uneven skin tone), it delivers benefits and glowing radiance.

The rich formula absorbs easily, leaving skin supple and youthful.

Pleasure lasts in the aromatic, fresh fragrance of the italian citrus groves.

Use: Apply mornings and evenings on cleansed skin, massaging delicately until complete absorption.

Warning: For external use only – Do not apply on eye area – Do not use on irritated or damaged skin – Suspend use if an allergic reaction arises.

65,00 AED

5% OffFeatured

Moisturizers, Skin Care

Pretty Cowry Hyaluronic Acid Vitamin C Facial Moisturizer 50ml

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Highlights:

Pretty Cowry Hyaluronic Acid Vitamin C Facial Moisturizer 50ml

Face cream serum is an important subject in daily skin care. The Pretty Cowry cream serum is made from natural ingredients which are completely hypoallergenic. This cream serum is safe to use for sensitive skins. Gently massage the cream all over face and neck skin after cleansing daily will definitely make your skin better.

What makes it so special?

Hyaluronic Acid – This ingredient could act as a healer to your facial skin. With its incredible function of hydrating and moisturing, hyaluronic acid helps dry skins to hold moisture and draw it deep into the skin. What is more, a long-term use would make your skin smooth.

Vitamin C & vitamin E – These two different kinds of vitamins share a common function. Blend with hyaluronic acid synergistic ally, vitamin C & vitamin E works together to make your skin brighter, firmer and younger. These ingredients aim to solve the most common skin problems such as wrinkles, dark spots and sun spots.

Skin-friendly – This cream with its plant based formula abandoned any of that color ingredients to maintain the purity and its original functions. So there is no need to worry about additional chemicals.

Aloe Vera extract – Natural ingredients from the evergreen plant. It helps cell to heal itself and to regenerate. This is the secret to your young-looking skin.

Main ingredients:

Hyaluronic acid, Vitamin C, Vitamin E, Aloe extract, Green Tea, Propolis, Shea Butter, Rose hips and etc.

38,00 AED