Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

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Mask, Skin Care

Silky Cool Lemon Facial Mud Mask 300ml

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Highlights:

Silky Cool Lemon Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

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Mask, Skin Care

Silky Cool Fruits Facial Mud Mask 300ml

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Silky Cool Cucumber Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

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Anti Stretch Marks, Spot Corrector, Skin Care

Dolly Gold Fairness Cream

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Dolly Gold Fairness Cream

Enhance your skin with the Dolly Gold Cream Pack of 6. This set of 6 creams is formulated with high-quality ingredients to provide nourishment, hydration, and a radiant glow to your skin. With regular use, experience a smoother, healthier, and more youthful complexion. Try it now and see the difference!

25,00 AED

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Silky Cool Cucumber Facial Mud Mask 300ml

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Silky Cool Cucumber Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

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Silky Cool Apricot Facial Mud Mask 300ml

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Silky Cool Apricot Facial Mud Mask 300ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh

30,00 AED

10% OffFeatured

Silky Cool Mint Facial Mud Mask 1000ml

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Silky Cool Mint Facial Mud Mask 1000ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh.

45,00 AED

10% OffFeatured

Silky Cool Milk Facial Mud Mask 1000ml

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Silky Cool Milk Facial Mud Mask 1000ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh.

45,00 AED

10% OffFeatured

Silky Cool Blackberry Facial Mud Mask 1000ml

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Silky Cool Blackberry Facial Mud Mask 1000ml

Contains Natural White Clay which removes the dirt and impurities from the skin and makes it look younger and fresh.

45,00 AED

20% OffFeatured

Silky Cool Rose Facial Cleanser 225ml

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Highlights:

Silky Cool Rose Facial Cleanser 225ml

Removes deep seated dirt, excess oil and make-up with Micro-Cleanse & Anti-bacterial formula. With Water Minerals to help replenish moisture.

20,00 AED

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Silky Cool Lemon Facial Cleanser 225ml

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Highlights:

Silky Cool Lemon Facial Cleanser 225ml

Removes deep seated dirt, excess oil and make-up with Micro-Cleanse & Anti-bacterial formula. With Water Minerals to help replenish moisture.

20,00 AED

LATEST PRODUCTS

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Lotion, Skin Care

Purec Egyptian Secret Giga and Arbutin Lotion 400ml

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Highlights:

Purec Egyptian Secret Giga and Arbutin Lotion 400ml

This special formula is a nutritive hydrating care that contains plants, sweet almond and fennel Seed. It is perfect for whiter and glowing complexion.

Direction for use

Apply morning and evening on cleansed skin. Gently massage till complete absorption.

60,00 AED

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Bioskin Lightening Body Lotion 500ml

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Highlights:

Bioskin Lightening Body Lotion 500ml

Bioskin Body Lotion moisturizes and lightens your skin gradually. The pomegranate extracts it contains enhance its protective action thanks to the antioxidant properties of the pomegranate. Your skin regains firmness, softness and radiance.

45,00 AED

22% OffFeatured

Melano Carrot and Vitamin C Lotion 300ml

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Highlights:

Melano Milk & Honey Lotion 300ml

Brightening & Unifying Complexion

– Nutrition & Skin rejuvenation

– Honey takes care of your skin and makes it smooth and hydrated

– Lactic acid reduce the appearance of wrinkles and signs of aging

Ingredients:

Milk & Honey, licorice, mulberry extract, kojic acid.

How to use :

Melano lotion is used on clean skin, better to be used directly after a shower, put an appropriate amount of lotion on your hands and gently massage into your skin.

35,00 AED

3% OffFeatured

New York Fair & Lovely Active Lightening Cream 100ml

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New York Fair & Lovely Active Lightening Cream 100ml

Introducing New York Fair & Lovely’s Active Lightening Cream, a light, and creamy-textured formula designed to minimize the appearance of dark brown spots while providing gentle hydration to the skin. The active ingredients work to lighten the skin and protect it against damaging free radicals, promoting a luminous complexion. With regular use, this cream helps restore the skin’s softness, smoothness, and even tone.

Directions: Apply a thin layer to clean, dry skin, focusing on areas with dark brown spots. Use it preferably at night for optimal results. Follow up with a minimum SPF 30 sunscreen during the day to protect the skin from further discoloration.

155,00 AED

8% OffFeatured

Oils & Moisturizer, Serums, Skin Care

Skin Doctor Collagen Ampoules 3mlx10

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Highlights:

Skin Doctor Collagen Ampoules 3mlx10

Maintains a healthy skin and prevents the appearance of wrinkles Skin Doctor Ani-aging Collagen Ampoules.

Skin Doctor Collagen Ampoule is perfect for rebuilding collagen & elastin to achieve a firmer and younger looking skin. It is very effective in moisturizing and skin conditioning and restores the skin suppleness and stretchiness.
Suitable for all skin types, especially for matured dull skin.

How to use:

Apply ampoule evenly over the cleansed face, massage for 1-2 minutes or until it is fully absorbed. Apply one time per day, either day or night. Discard the bottle after opening.

60,00 AED

7% OffFeatured

Fair & White So White Exfoliating Soap 200gm

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Highlights:

Fair & White So White Exfoliating Soap 200gm

A smooth foam, a heady fragrance, and exfoliating micro-balls… this soap rubs, and eliminates dead melanin-loaded cells, and impurities. Your skin is more even, revitalized, and radiant.

65,00 AED

25% OffFeatured

Goree Avocado & Aloe Vera Whitening Soap SPF30 With Lycopene 85gm

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Goree Avocado & Aloe Vera Whitening Soap SPF30 With Lycopene 85gm

Goree Avocado & Aloe Vera Whitening Soap SPF30 With Lycopene 85gmTransform your bathing experience with Goree Whitening Soap With Lycopene. This soap is specially crafted to whiten and nourish your skin while you sleep, providing a range of benefits for a healthier complexion. Enriched with Vitamin B3, it boosts cellular energy to enhance the skin’s renewal process, promoting the regeneration of skin cells. Whether you have normal, sensitive, or pigmented problem skin, Goree Whitening Soap offers a pinkish look and rejuvenates your skin with each use.

15,00 AED

Stay Young Face and Body Cream 200gm

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Highlights:

Stay Young Face and Body Cream, 200gm

Stay Young cream has been developed to care for your skin. Eliminates raving dark blotches and pimples. Makes your skin healthy, radiant, fair, soft, and satin smooth.

This cream helps clear pigmentation and contains no harsh whitening chemicals. Great for discoloured skin, smoothening and brightening the skin as well as creating a healthy clearer skin.

50,00 AED

13% OffFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Now Foods Solutions Lavender Almond Massage Oil 473ml

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Now Foods Solutions Shea Nut Oil Moisturizing Oil 473ml

Condition: Skin, scalp or hair in need of intense natural moisturization as well as protection against harsh weather conditions such as extreme heat or cold.

Solution: NOW® Solutions Shea Nut Oil is an expeller-pressed, fractionated oil obtained from the seeds of African Karite trees. Rich in oleic and stearic fatty acids, shea nut oil is a superior personal care oil that’s ideal for nourishing and moisturizing your hair, scalp and skin. This luxurious oil absorbs quickly, so you’ll enjoy youthful, radiant skin and healthy, lustrous hair without any greasy residue.

130,00 AED

25% OffFeatured

Mena Milk Soap with Glutathione 30gm

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Highlights:

Mena Milk Soap with Glutathione 30gm

Mena Milk Soap with Glutathione is a premium quality soap which we carefully crafted into our special blended and world well-known watches copy omega speedmaster smooth texture. Delicate bubbles enhance deep cleansing and nourishing skin at the same time. Enriched with Glutathione, known for its naturally brightening specialty practical watches fake rolex explorer. Also, milk extracts that can nourish skin into clear and baby-like smoothness.

15,00 AED

PRODUCTS ON SALES

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Lotion, Skin Care

CeraVe PM Facial Moisturizing Lotion Ultra Lightweight 89ml

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Highlights:

CeraVe PM Facial Moisturizing Lotion Ultra Lightweight 89ml

CeraVe PM Facial Moisturizing Lotion has an ultra-lightweight, unique formula that moisturizes throughout the night and helps restore the protective skin barrier with three essential ceramides (1, 3, 6-II). The formula also contains hyaluronic acid to help retain skins natural moisture and niacinamide to help calm skin. Oil-free. Non-comedogenic. Fragrance-free. Gentle, non-irritating formula Key Ingredients: MVE Technology: This patented delivery system continually releases moisturizing ingredients for 24-hour hydration Ceramides: Essential for healthy skin, ceramides help restore and maintain the skins natural barrier Hyaluronic Acid: This ingredient attracts hydration to the skins surface and helps the skin retain moisture Niacinamide: Helps repair a compromised skin barrier while improving the appearance of the skin. Brand Story By CeraVe

98,00 AED

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Pr. Francoise Bedon Royal Body Lightening Gel Royal Luxe 200ml

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Highlights:

Pr. Francoise Bedon Royal Body Lightening Gel Royal Luxe 200ml

Extra strength multi-vitamin formula lightens and helps reduce dark areas of the skin especially focusing on knees and elbows. Skin is left silky, clear and luminous complexion.

165,00 AED

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Moisturizers, Oils & Moisturizer, Skin Care

Nutriclair Lightening Moisturizing Glycerine 250ml

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Highlights:

Nutriclair Lightening Moisturizing Glycerine 250ml

Nutriclair glycerin Helps hydrates the skin & helps you shed dead skin and gives you a smooth youthful look . For very effective results use Apricot Body Scrub for face & body scrub routinely.

175,00 AED

8% OffFeatured

BNB Tea Tree Acne Mask 120gm

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Highlights:

BNB Tea Tree Acne Mask 120gm

Tea Tree Acne Control Face Mask is a detoxifying mask formulated with tea tree oil to fight acne and prevent future breakouts. It helps to cleanse pores, reduce inflammation, and soothe irritated skin, leaving it refreshed and clear.

How To Use: Apply an even layer to clean, dry skin. Leave the mask on for 10-15 minutes, then rinse thoroughly with warm water. Use 1-2 times a week for clearer, smoother skin.

55,00 AED

20% OffFeatured

Eveline Actively Purifying Glitter Mask Cosmic Dust 10ml

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Highlights:

Eveline Actively Purifying Glitter Mask Cosmic Dust 10ml

A skin purifying face mask designed with an elegant sheen that will make you feel luxurious while caring for your skin.

Its unique formula contains matcha tea to detoxify and restore the skin’s balance.

It also contains activated charcoal to open, purify and reduce the appearance of pores, and Everman to control unwanted shine on the skin.

Ideal for smooth and flawless skin.

20,00 AED

11% OffFeatured

Double Sheen Argan Oil Shampoo 355ml

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Highlights:

Double Sheen Argan Oil Shampoo 355ml

Double Sheen’s Argan Oil Sulphate Free Hair Conditioner; Sulphate & Paraben Free; For all hair types including Afro, Asian and European; Detangles and nourishes hair with the use of Argan Oil and Vitamin E

Sulphate Free Hair Conditioner

Paraben Free

For all hair types including Afro

40,00 AED

25% OffFeatured

Face Cream, Skin Care

Face Fresh Cleanser Cream Large 23gm

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Highlights:

Face Fresh Cleanser Cream Large 23gm

Face Fresh Cleanser Cream Fairness is a skin care product that is designed to lighten and remove freckles on the skin. It also moisturizes and nourishes the skin. It works by exfoliating the skin and

The exfoliating properties of the cream help to remove dead skin cells, which can make the skin appear brighter and more even in tone. The active ingredients in the cream work to lighten the appearance of freckles and other hyperpigmentation. The exfoliating properties of the cream can help to smooth and soften the skin, improving its overall texture.

15,00 AED

25% OffFeatured

BERG White Miracle Gold Beauty Soap

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Highlights:

BERG White Miracle Gold Beauty Soap

A brightening cleansing bar that helps promote a youthful, even-toned complexion. It creates a rich lather to lift away impurities and excess oil while reducing the look of spots and dullness. Skin-conditioning agents leave face and body soft, smooth, and refreshed. Lightweight fragrance; suitable for most skin types.

Key Benefits:

Gently cleanses without over-drying
Helps lighten the appearance of dark spots and tan
Promotes a brighter, more even skin tone
Leaves skin soft, smooth, and refreshed

15,00 AED

22% OffFeatured

Pastil Hand Cream Honey

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Highlights:

Pastil Hand Cream Lavender

35,00 AED

14% OffFeatured

Face Cream, Skin Care, Spot Corrector

Noor Herbal Avocado & Aloe Vera Beauty Cream Combo Pack

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Highlights:

Noor Herbal Avocado & Aloe Vera Beauty Cream Combo Pack

Noor Herbal Beauty Cream is a skincare solution designed to enhance skin radiance and promote a brighter, smoother, and even-toned complexion. Formulated with avocado and aloe vera, it helps improve overall skin appearance. The product is positioned as a 7-day challenge for achieving healthier and glowing skin. Suitable for all skin types.

Benefits

Helps promote brighter and more even-toned skin
Supports reduction of hyper-pigmentation and dark spots
Helps improve the appearance of acne scars and marks
Boosts skin radiance for a healthier-looking complexion

Ingredients

Alpha Arbutin, Phyllanthus Emblica Fruit Extracts, Glycyrrhiza Glabra Extract (Licorice), Sodium Ascorbyl Phosphate, Kojic Acid, Vitamin A Palmitate, Vitamin E Acetate, Vitamin B.C, Vitamin D6, Avocado Oil, Aloe Vera Extracts

How to Use?

Apply Noor Herbal Beauty Cream on affected areas twice a day.
Gently massage into the skin.

30,00 AED

GIFT SET

22% OffFeatured

Scrubs, Skin Care

Eve Extra Brightening Face & Body Scrub With Apricot 500ml

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Highlights:

Eve Extra Brightening Face & Body Scrub With Apricot 500ml

Illuminate your skin with all natural ingredients blended to brighten and even skin complexion. Eve Extra Brightening Apricot Scrub for Face and Body is a deep cleansing facial and body scrub that uses apricot pit and walnut powder to quickly remove impurities from the skins surface and unclog pores, revealing a natural glow on all skin types. The addition of licorice root extract and vitamin C reinforces brightening components to even skin tone, targeting hyperpigmentation to lighten problem spots and leaving skin shining and even.

35,00 AED

10% OffFeatured

Yong Chin Shower Salt Scrub with Milk 700gm

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Highlights:

Yong Chin Shower Salt Scrub with Milk 700gm

Contains milk protein. Reduces dark spots with whitening and smoothing effect.

Yong Chin Shower Salt Scrub with Milk helps remove old skin cells and replenish with new cells. This special formulation also adjusts the skin tone to be even, reduces blemish and dark spots and renews skin regenerating process for natural whitening effect.
It offers a delicate texture that is a combination of natural salt, milk protein and multi-vitamins that makes the skin glow and offers a healthy, smooth and moisturized finish.

How to use:

Apply salt scrub on your palm during the shower, gently massage on face and body. Wash off with plain water.

45,00 AED

12% OffFeatured

Aqua Rich Niacinamide and Alpha Arbutin Body Lotion 500ml

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Highlights:

Aqua Rich Niacinamide and Alpha Arbutin Body Lotion 500ml

Intense Brightening and Silky Hydration

Unveil the secret to smoother, brighter, and more even-toned skin. This ultra-hydrating body lotion blends the power of Niacinamide and Alpha Arbutin—two dermatologist-loved brightening agents that fade dark spots, refine texture, and reveal lasting radiance. Its lightweight yet deeply nourishing texture absorbs quickly, leaving your skin irresistibly soft with a natural glow that lasts all day.

Every application delivers a spa-like experience that restores vitality to dull, dehydrated skin. Niacinamide strengthens the skin barrier, promoting elasticity and a smooth finish, while Alpha Arbutin works to visibly even out discoloration for a flawless, luminous look. Pair it with the complementary body wash, Face Cream and body oil to amplify results and lock in moisture that keeps your skin glowing from dawn till dusk.

Usage Instructions

Apply generously to clean, towel-dried skin after bathing. Massage gently in circular motions until fully absorbed.

Use twice daily for best results. For enhanced radiance, pair with the matching body wash.

Usage Warnings

For external use only. Avoid contact with eyes; rinse thoroughly if contact occurs.

Discontinue use if irritation develops. Keep out of reach of children. Store in a cool, dry place away from direct sunlight.

150,00 AED

7% OffFeatured

Roda Roji Tannin Collagen Pore Lifting Ampoule 30ml

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Highlights:

Roda Roji Retinoid Peptide Wrinkle Red Ampoule 30ml

RODA ROJI Retinoid Peptide Peptide Wrinkle Reduction Ampoule is designed for a complex fight against age-related changes.?It stimulates cell renewal processes, activates the synthesis of collagen and elastin fibers, strengthens the tone and shapes the oval of the face.

Key Features:

Anti-aging action:?The serum is formulated to address multiple signs of skin aging, including wrinkles, dullness, pigmentation and enlarged pores.

Stimulation of collagen production:?The presence of retinol in the formula encourages collagen production, helping to strengthen and densify the skin, thus reducing wrinkles and age spots

Reducing inflammation and normalizing sebum secretion:?? reduce inflammation, normalize sebum production and improve the overall appearance of the skin, including the reduction of enlarged pores

Skin smoothing and hydration:?contributes to skin softness and maintaining optimal hydration levels, helping to maintain a smooth and even skin texture.

Stimulation of cell regeneration:?? contributes to the stimulation of cell regeneration and strengthening of the protective functions of the skin.

65,00 AED

17% OffFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Disaar Vitamin C Skin Moisturizing Whitening Body Massage Oil Gel 200ml

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Highlights:

Disaar Vitamin C Skin Moisturizing Body Oil Gel Whitening Body Massage Oil Gel 200ml

Moisturizing Lightening Stretch Marks Body Massage Oils for Spa

Moisturizer, Anti-wrinkle, Anti-aging, Whitening, Firming, Nourishing, Lightening

25,00 AED

22% OffFeatured

Hair Care, Hair Gel & Spray

Alattar Olive Oil Frizz-Free Hair Sheen Spray 500ml

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Highlights:

Alattar Olive Oil Frizz-Free Hair Sheen Spray 500ml

VIBRANT GLOW & LUSTROUS NATURAL SHINE: Alatar Nourishing Sheen Spray is expertly formulated to provide an instant, healthy-looking glow to all hair types, from straight to curly. It significantly enhances your hair’s natural luster and brilliance, leaving it looking vibrant and professionally styled without feeling heavy, greasy, or oily. Achieve that salon-quality finish at home with a product designed to make your hair stand out with a natural and radiant shine.
FRIZZ-FREE MOISTURIZING FORMULA: Infused with the intense moisturizing power of natural Olive Oil, this specialized spray helps to tame stubborn frizz, flyaways, and unruly strands. It creates a smooth, sleek finish that keeps your hairstyle perfectly in place while protecting against dryness and the effects of humidity throughout the day. Enjoy manageable, soft hair that stays put and looks polished no matter what the environmental conditions may be.
DEEP MOISTURE RETENTION & STRENGTH: This hair sheen spray does more than just sit on the surface; it actively helps to nourish and lock in essential moisture deep within the hair shaft. The olive oil-enriched formula works to hydrate individual strands, promoting overall hair health and preventing breakage caused by dryness. By maintaining the hair’s natural moisture balance, it ensures your hair remains strong, flexible, and healthy-looking with every single use.
LIGHTWEIGHT MIST FOR DAILY STYLING: Designed for effortless daily use, our generous 500ml spray provides a fine, lightweight mist that evenly coats the hair for a consistent and beautiful finish. It adds a stunning sheen and incredible softness without any heavy buildup or residue, allowing your hair to move naturally and stay manageable throughout your busy day. It is the perfect finishing touch for any hairstyle, providing nourishment and style in one simple step.
LARGE 500ML PROFESSIONAL VALUE SIZE: Get exceptional value with our large 500ml bottle, which is perfect for long-term home use or for professional salon environments. This long-lasting nourishing sheen spray is the ultimate finishing tool for any look, ensuring your hair stays shiny, moisturized, and completely frizz-free. Trust in the Alatar name for high-quality hair care that delivers visible results and keeps your hair looking its absolute best every day.

35,00 AED

11% Off

Diamond White Lightening Cream 250ml

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Highlights:

Diamond White Lightening Cream 250ml

Diamond White super-treating beauty Cream is formulated with argan oil and valerian extract, the best moisturizers and skin repair ingredients. Working in synergy with our skin lightening and whitening ingredients, Diamond White milk fights against all hyper pigmentary problems, pregnancy marks, acne, and sunspots.

Application

Use Diamond White treatment milk one (1) or (2) times a day on the face after bathing.

Precautions

If irritation occurs, discontinue use. For external use only. Do not use on children under 12 years old.

40,00 AED

33% OffFeatured