Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

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Scrubs, Skin Care

Silky Cool Cucumber Facial Face & Body Scrub Tube 275ml

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Silky Cool Cucumber Facial Face & Body Scrub Tube 275ml

Removes black dead cells & impurities leaves your skin fresh and younger

30,00 AED

10% OffFeatured

Scrubs, Skin Care

Silky Cool Artichoke Facial Face & Body Scrub Tube 275ml

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Silky Cool Artichoke Facial Face & Body Scrub Tube 275ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Avocado Face Scrub 275gm

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Silky Cool Avocado Face Scrub 275gm

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Apricot Face Scrub 140ml

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Silky Cool Apricot Face Scrub 140ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Brighten and Rejuvenate Skin Face & Body Scrub Gel Gold 200ml

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Silky Cool Brighten and Rejuvenate Skin Face & Body Scrub Gel Gold 200ml

Achieve a brighter and rejuvenated complexion with our Silky Cool Face & Body Scrub Gel Gold. Infused with natural ingredients, this gel-based scrub is designed to gently exfoliate and remove dead skin cells, revealing smoother, brighter, and healthier-looking skin.

Our scrub gel is formulated to work on all skin types, even sensitive skin, without any harsh chemicals like parabens and sulfates. The blend of natural ingredients helps to brighten and rejuvenate the skin, leaving it feeling soft, supple, and refreshed.

To use, apply a small amount of the scrub gel to damp skin and gently massage in a circular motion, concentrating on areas that need extra attention. Rinse thoroughly with water and pat dry. You’ll notice an immediate improvement in the texture and appearance of your skin, with increased brightness, smoothness, and radiance.

Order your Silky Cool Face & Body Scrub Gel Gold today and experience the benefits of this amazing product for yourself. With our scrub gel, you’ll have skin that is brighter, rejuvenated, and glowing with health

45,00 AED

10% OffFeatured

Silky Cool Gold Face & Body Scrub Gel 300ml

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Silky Cool Gold Face & Body Scrub Gel 300ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Blackberry Face & Body Scrub 500ml

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Silky Cool Blackberry Face & Body Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Strawberry Face & Body Scrub 500ml

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Silky Cool Strawberry Face & Body Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Shea Butter Face & Body Scrub 500ml

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Silky Cool Shea Butter Face & Body Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

10% OffFeatured

Silky Cool Pomegranate Face & Body Scrub 500ml

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Silky Cool Pomegranate Face & Body Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

45,00 AED

LATEST PRODUCTS

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Serums, Skin Care

Nisa Anti-Acne Serum 30ml

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Nisa Anti-Acne Serum 30ml

30,00 AED

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Creams, Face Cream, Spot Corrector, Skin Care

Navia Bright Men Beauty Cream

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Highlights:

Navia Bright Men Beauty Cream

Navia offers a dedicated Navia Max Bright Men Beauty Cream that targets dark spots and uneven skin tone. The brand also has other men’s skin-care products, including a face wash.

Navia Max Bright Men Beauty Cream

This cream is specifically formulated for men to achieve a brighter, more even complexion.

Key benefits: Targets dullness and uneven skin tone, reduces the appearance of dark spots, provides hydration, and offers UV protection.
Formula: It has a non-greasy, lightweight texture designed for quick absorption, making it suitable for daily use

25,00 AED

13% OffFeatured

Pastil Fresh & Natural Honey Body Cream 360ml

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Pastil Fresh & Natural Honey Body Cream 360ml

Nourish dry skin & send your senses on an island escape with this fast-absorbing, rich & creamy, tropical body lotion. This blend restores essential hydration to skin.

The non-greasy formula absorbs quickly leaving skin feeling soft & smelling great.

This one of a kind non-greasy body lotion and daily moisturizer for skin glides on comfortably to soothe skin without stickiness.

35,00 AED

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Vitamin White Exfoliating Cream with Vitamin Cocktail 300ml

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Highlights:

Vitamin White Exfoliating Cream with Vitamin Cocktail 300ml

The Vitamin White exfoliating cream with a vitamin cocktail is a clarifying and anti-impurity complex. Its fabulous formula removes even the darkest spots dramatically giving you a clear, spot-free complexion..

Application

Apply 1 to 2 times a week to damp skin, massage gently using circular movements then rinse. Full use of the range is recommended.

40,00 AED

10% OffFeatured

Skin Light Whitening & Moisturising Toilet Soap 200gm

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Skin Light Whitening & Moisturising Toilet Soap 200gm

Skin Light Toilet Soap 200 g Skin Light Toilet Soap made of coconut oil and shea butter blend uniformly and brightens your complexion. Efficiently fights against pimples and acnes.

45,00 AED

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Skin Doctor Rosemary Mint Ultra Moisturizing Soap 100gm

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Skin Doctor Rosemary Mint Ultra Moisturizing Soap 100gm

Infused with biotin, it purifies and revives.

Skin Doctor Rosemary Mint Ultra Moisturizing Soap is a specially formulated purifying and reviving formula for everyday use. It helps skin retain its moisture and leaves it feeling healthy, refreshed and hydrated.

How to use:

Rub the soap bar onto you wet skin and gently massage to create a fine lather, then rinse off.

20,00 AED

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Valera SPF 90 Sunblock 200ml

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Valera SPF 90 Sunblock 200ml

Valera sun block is an excellent braod-spectrum sunblock cream formulated with UVA & UVB protection and natural whitening extracts, vitamins and minerals to help protect, treat and prevent brown spots and wrinkles caused by sun’s harmful rays as well as to help whiten skin complexion.

30,00 AED

Perfect Glow Clarifying Lightening Soap 190g

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Perfect Glow Clarifying Lightening Soap 190g

Perfect Glow Lightening Soap is a brightening soap that deep cleanses the skin of impurities, dirts and excess oil. It is very good in blending your skin and giving you a uniform complexion.

15,00 AED

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ActiveX Mint & Cucumber Facial Mud Mask 500ml

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ActiveX Mint & Cucumber Facial Mud Mask 500ml

Refresh and hydrate your skin with ActiveX Facial Mud Mask 500ml in the Mint & Cucumber variant. This revitalizing mud mask is infused with the cooling essence of mint and cucumber, known for their refreshing and hydrating properties. It replenishes moisture, soothes the skin, and leaves it feeling revitalized and deeply hydrated. Experience the ultimate rejuvenation with ActiveX Facial Mud Mask Mint & Cucumber.

30,00 AED

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Pr.Francoise Bedon Luxurious Lightening Body Lotion Caviar 500ml

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Pr.Francoise Bedon Luxurious Lightening Body Lotion Caviar 500ml

A herbal and multivitamin luxury. Treats and eliminates discolored pigments and unifies the skin. The complexion is clearer and more vibrant.

290,00 AED

PRODUCTS ON SALES

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Pr.Francoise Bedon Lightening Serum Excellence Luxe 50ml

Serums, Skin Care

Pr.Francoise Bedon Lightening Serum Excellence Luxe 50ml

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Pr.Francoise Bedon Lightening Milk Excellence Luxe 500ml

Formulated with vitamins this formula treats and eliminates scars, age and sun spots leaving the skin lighter and more radiant

125,00 AED

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Creams, Tubes, Skin Care

QEI+ Paris Active QEI+ Oriental Cream with Argan Oil Cream 50gm

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QEI+ Paris Active QEI+ Oriental Cream with Argan Oil Cream 50gm

The Orient unveiled us its beauty secrets and QEI+ provides a service to your skin.
Oriental Cream has a particularly rich formula with its best toning plants extracts and Argan Oil. This oil is a great active against dryness and ageing. Using it daily and you will see a real improvement on your skin appearance. It returns its flexibility, its softness and its youth. Your complexion will be visibly even toned, hydrated and spotless. Use in the morning, after perfectly cleansing your skin with the QEI+ Oriental soap. Apply the cream on the dark areas with gently massages for a good penetration. We advise to use the Oriental Gel Cream in the evening. For better results, it is recommended to use the whole Oriental Toning Products Set.

175,00 AED

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DR.MEINAIER Turmeric Jelly Peel Off Jelly Mask 650gm

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DR.MEINAIER Turmeric Jelly Peel Off Jelly Mask 650gm

Jelly masks are made mainly with refined alginate. They contain more alginate than regular rubber masks. So Jellymask texture is like jelly, which provides full hydration and a natural cooling effect all at once.
Hydro jelly mask trans from a gel-like mixture to a thick, rubber like mask that seals in moisture and infuses nourishing ingredients deeper into the skin.
Face mask covers your whole face without neglecting any small part of your skin such as under eye area and lips which makes it effective and reliable for you.
We have created moisturizing jelly face mask for all skin types, especially mature and aging skin, for women and men of any age who want to improve their skin appearance and achieve happier and healthier looking skin.

65,00 AED

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Skin Doctor Carrot Glow Exfoliating Lightening Shower Gel 1000ml

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Skin Doctor Carrot Glow Exfoliating Lightening Shower Gel 1000ml

The Skin Doctor Carrot Glow Shower Gel is formulated with herbal extracts to naturally lighten skin tone on each application. It creates a protective, nourishing and soft layer on the skin and contains natural skin lighteners to reduce the appearance of sunspots. Additionally, it is cooling and contains scrubbing particles.

Benefit Of Skin Doctor Carrot Shower Gel

The bath nourishes the skin
Help reduce the appearance of spots on the body
Keeps the skin lighten

Side Effects

As at the time of publishing this content, there are no noted side effects of this product but if you notice any side effects using the product, please discontinue and contact our Customer service agent.

110,00 AED

13% OffFeatured

Pretty Cowry Face Whitening Donkey Oil 75ml

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Highlights:

Pretty Cowry Face Whitening Donkey Oil 75ml

35,00 AED

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Feminine Care, Personal Care

Yong Chin Feminine Wash With Chamomile Scent 200ml

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Yong Chin Feminine Wash With Chamomile Scent 200ml

Ultimate cleansing of the intimate area. Makes you feel fresh and confident all day long.

YC Feminine Wash is made for the ultimate cleansing of the female intimate area. It helps to keep clean, cure and prevent itching, burning sensation and unpleasant odor. Makes you feel fresh and confident all day long.

How to use:

Use daily on the intimate area. Rinse thoroughly. Do not apply to irritated or damaged skin.

45,00 AED

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Jergens Original Scent Dry Skin Moisturizer with Cherry Almond Essence 200ml

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Jergens Original Scent Dry Skin Moisturizer with Cherry Almond Essence 200ml

Jergens Original Scent Moisturizer helps you reveal deeply luminous, visibly softer skin. This unique formula contains an illuminating HYDRALUCENCE blend, as well as nourishing hydrators and our classic Cherry Almond Essence. Provides dry skin with long lasting moisture rich hydration for visibly softer skin. Jergens Moisturizers restore your skin’s deep luminosity to reveal skin that’s never looked so beautiful.

20,00 AED

22% OffFeatured

Bio Claire Fade Serum 50ml

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Highlights:

Bio Claire Fade Serum 50ml

The lightening cream Bio Claire without hydroquinone stimulate

the lightening processes im a natural way, makes your complexion

clear and even with no mess. Its natural Bio-Vegetal Activator

makes ypur skin bright and healthy

35,00 AED

10% OffFeatured

Washami Aloe Vera Shower Gel Whitening Moisturizing 1000ml

Shower Gel, Skin Care

Washami Aloe Vera Shower Gel Whitening Moisturizing 1000ml

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Washami Aloe Vera Shower Gel Whitening Moisturizing 1000ml

ALOE VERA It can deeply clean skin, rapidly filter into skin, nourish skin, supply nutrition and water necessary, to skin, keep skin tender, soft and moist, enhance elasticity of skin. Constant use can keep skin refreshing, healthy, moist and elastic.

Safety Information

For external use only. Avoid contact with eyes. If this happens, rinse eyes with abundant water. Store in a dry place. Keep out of reach of children.

45,00 AED

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Conditioner, Hair Care

Maxiline Pkc Ultimate Protein Kit 140ml

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Highlights:

Maxiline Pkc Ultimate Protein Kit 140ml

Achieve smooth, manageable hair with the Maxiline PKC Ultimate Protein Kit. This advanced formula combines Protein, Keratin, and Collagen to deeply nourish and transform hair. It helps reduce volume, control frizz, and align hair fibers, leaving your hair smoother, shinier, and easier to style.

Key Benefits:

Reduces hair volume
Smooths and aligns hair fibers
Helps control frizz
Enriched with Protein, Keratin, and Collagen
Suitable for professional or at-home use

195,00 AED

GIFT SET

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Shower Gel, Skin Care

Fair & White So Fresh Exfoliating Shower Gel 940ml

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Fair & White So Fresh Exfoliating Shower Gel 940ml

Treat your skin to a wave of freshness and purity with So Fresh exfoliating shower gel, enriched with exfoliating microbeads and menthol. Its dual action deeply cleanses while removing dead skin cells and impurities, leaving skin smooth, revitalized, and intensely refreshed. Thanks to its menthol-enriched formula, it provides an immediate feeling of freshness, ideal for starting the day right or recovering after a workout.

USAGE TIP

Keep out of reach of children. Avoid contact with eyes; if contact occurs, rinse immediately and thoroughly. Do not use on children under 3 years of age.

95,00 AED

14% OffFeatured

Shower Gel, Skin Care

Ujooba Shea Butter Exfoliating Body Wash 500ml

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Ujooba Shea Butter Exfoliating Body Wash 500ml

Pamper your skin with Ujooba’s Exfoliating Body Wash infused with Shea Butter. This rich formula offers a soothing cleanse that deeply exfoliates, helping to remove dead skin cells and impurities while keeping your skin moisturized. The natural exfoliants combined with shea butter’s hydrating properties leave your skin soft, smooth, and healthy after every wash.

Perfect for daily use, this luxurious body wash helps rejuvenate your skin and mind, making you feel refreshed and radiant. It’s suitable for all skin types, ensuring a gentle yet effective cleanse.

Key Features:

Contains 100% natural exfoliants
Enriched with Shea Butter for deep hydration
Soothes and nourishes the skin
Leaves skin soft, smooth, and radiant
Ideal for all skin types

How to Use:
Apply a generous amount of body wash onto wet skin. Massage gently over the body in circular motions, then rinse thoroughly with water. Use daily for best results.

30,00 AED

13% OffFeatured

Eveline Exclusive Hair Oil 8 in 1 Elixir of Gold 150ml

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Highlights:

Eveline Exclusive Hair Oil 8 in 1 Elixir of Gold 150ml
Hair Oil 8 in 1 formulated with Pro-repair 4D technology that improves the damaged and dry hair looks immediately.
Its formula is rich in argan oil and keratin that nourish, moisturizes, strengthens, and smooths the hair from roots to tips.
It protects the hair against harmful external factors and makes it easier to comb and style.
Features light formula that does not leave any residue in the hair.
The best choice to have healthy, soft, and shiny hair.

65,00 AED

13% OffFeatured

Caro White Lightening Beauty Cream 500ml

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Highlights:

Caro White Lightening Beauty Cream 500ml

Evens out skin tone and makes it firmer giving a more radiant complexion.

Fights against a dull complexion and diminishes the visible appearance of pigment spots.

Hydrates and protects the epidermis.

The skin is soft, supple and radiant.

35,00 AED

11% OffFeatured

Clairmen Clarifying Lightening Shower Gel 1000ml.

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Highlights:

Clairmen Clarifying Lightening Shower Gel 1000ml.

Suitable for all skin types, the shower gel Clairmen cleans, exfoliates and softens. The microspheres embedded gently remove dead cells from the skin, keeping it nourished and hydrated, leaving it silky and giving it a feeling of freshness and sweetness for the whole day.

40,00 AED

8% OffFeatured

African Pride Olive Miracle Daily Hydration Oil Moisturizing Lotion 355ml

Hair Lotion, Hair Care

African Pride Olive Miracle Daily Hydration Oil Moisturizing Lotion 355ml

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Highlights:

African Pride Olive Miracle Hair & Scalp Strengthening Leave-In Conditioner, 510gm

Our new featherlight leave-in conditioner helps protect hair from damage while strengthening hair deep inside for a stronger, healthier look. This hair and scalp strengthening tonic is a unique recipe combining the finest African Miracle herbs and natural ingredients. in just one strep this unique daily treatment conditions and moisturizes hair to help repaid and strengthen dry, brittle damaged hair. Use daily on dry hair or after shampooing on wet hair. This quick absorbing, non-greasy featherlight formula is excellent for added protection before blow-drying.

60,00 AED

12% OffFeatured

Conditioner, Hair Care

Difeel Superior Growth Jamaican Black Castor Conditioner 1000ml

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Difeel Superior Growth Jamaican Black Castor Conditioner 1000ml

Perfect for those who regularly color, straighten, perm or heat style their hair, as well as kinky, curly or wavy natural styles.

DIRECTIONS
After shampooing with the Difeel Jamaican Black Castor Superior Growth Shampoo, rinse thoroughly and squeeze out excess water from hair. Apply a liberal amount of product to the hair, focusing on the middle to end section where hair tends to be the most dry.

Massage product gently into the hair and allow to penetrate for a few minutes. Rinse thoroughly.

220,00 AED

12% OffFeatured

Cococare Vitamin E Cream 110gm

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Cococare Vitamin E Cream 110gm

A moisturizing body cream enriched with Vitamin E, which contains antioxidants that are essential to promote healthy skin.

It helps with daily use to moisturize your skin and protect it from dryness.

Vitamin E promotes the reduction of stretch marks and protection against skin diseases.

It is fragrance-free and gives your skin the perfect softness and hydration.

Product information:

Fragrance-free.

Suitable for all skin types.

75,00 AED

18% OffFeatured

Vitamin White Lotion with Vitamin Cocktail 450ml

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Vitamin White Lotion with Vitamin Cocktail 450ml

Vitamin White Body Milk, with a fruit cocktail, is a clarifying and anti-impurity complex. Its fabulous formula removes even the darkest spots dramatically giving you a clear, spot-free complexion.

Application

Apply to clean, dry skin, preferably after your bath or shower. Full use of the range is recommended.

45,00 AED

8% OffFeatured

AFNAN Supremacy Collector's Edition Eau De Parfum 100ml

Eau De Parfume, Unisex, Women, Fragrances

AFNAN Supremacy Collector’s Edition Eau De Parfum 100ml

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Highlights:

AFNAN Supremacy Collector’s Edition Eau De Parfum 100ml

Supremacy Collector’s Edition is a captivating masculine fragrance that honors the legacy of Afnan’s beloved Supremacy collection. This exquisite scent combines the classic allure of a timeless classic with a refreshing twist of white floral and amber notes, creating a sophisticated and invigorating scent experience perfect for special occasions.

PERFUME NOTES

Top Notes: Pineapple, Bergamot, Apple and White Floral
Middle Notes: Orange Blossom, Birch and Amber
Base Notes: Oak Moss, Musk and Ambergris

185,00 AED