Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

25% OFFFeatured

Bar Soap, Skin Care

Touch Me Black Seed Oil Soap for Skin Care 135gm

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Touch Me Black Seed Oil Soap for Skin Care 135gm

Black Seed Oil Soap 135g: deeply cleanses, moisturizes, and naturally enhances skin radiance.

Highlights

Deeply moisturizes the skin
cleanses pores, helps reduce acne
leaves the skin soft and radiant

15 AED

17% OFFFeatured

Face Wash, Skin Care

Touch Me Rice Milk Face Wash Foam Deep Cleanse & Oil-Free Brightening 100ml

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Touch Me Rice Milk Face Wash Foam Deep Cleanse & Oil-Free Brightening 100ml

Experience a refreshing cleanse with the Touch Me! Rice Milk Face Wash Foam, specially formulated to deliver deep cleansing and brightening benefits. This 100ml facial cleanser is designed to be oil-free, helping to purify the skin and reduce excess oil for a clearer complexion. Enriched with rice milk, it works to nourish and hydrate the skin, promoting an even tone and smooth texture, making it suitable for daily use.

Highlights

Formulated with Rice Milk for nourishing and hydrating benefits.
Provides a deep cleanse to remove impurities and excess oil.
Helps brighten the complexion and promote an even skin tone.
Oil-free formula for a fresh and smooth skin feel, 100ml size.

25 AED

17% OFFFeatured

Touch Me Lemon Face Wash Foam Anti-Acne Oil Control Deep Cleansing 100ml

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Highlights:

Touch Me Lemon Face Wash Foam Anti-Acne Oil Control Deep Cleansing 100ml

Advanced Oil Control: Formulated to eliminate excess sebum and keep facial shine away throughout the day.

Brightening Formula: Infused with lemon extract to boost natural skin radiance, target dark spots, and improve overall skin glow.

Anti-Acne Action: Designed to target pimples and prevent future breakouts by clearing out deeply settled dirt and impurities.

Deep Gentle Cleansing: The foaming action lifting surface oils makes it suitable for all skin types, though it is highly favored by individuals with oily or acne-prone skin

25 AED

17% OFFFeatured

Touch Me Saffron Fairness Glow Face Wash Foam Prevent Acne Blemishes Wrinkels 100ml

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Touch Me Saffron Fairness Glow Face Wash Foam Prevent Acne Blemishes Wrinkels 100ml

Brightens Complexion: Saffron naturally fades dark spots and reduces pigmentation.

Deep Cleansing: Foam bases quickly lift daily dirt, oil, and makeup buildup.

Gentle Exfoliation: Many variants come with a built-in silicone face brush for smooth skin.

Even Skin Tone: It fights dullness to give your face a luminous, natural glow.

25 AED

17% OFFFeatured

Touch Me Coffee Deep Cleanse And Oil Free Face Wash 100mls

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Highlights:

Touch Me Coffee Deep Cleanse And Oil Free Face Wash 100mls

Experience a refreshing cleanse with Touch Me! Coffee Deep Cleanse & Oil Free Face Wash. This gentle yet effective formula is designed for all skin types, targeting dark spots and promoting a radiant complexion. Infused with coffee extract, it deeply cleanses pores, removes excess oil, and leaves your skin feeling soft and revitalized. Made in Thailand, this 100ml face wash is perfect for daily use.

Highlights

An effective facial cleanser that is gentle on the skin.
Gently softens skin, promoting a radiant appearance.
Deep cleanses pores to remove impurities and excess oil.

25 AED

17% OFFFeatured

Touch Me Frankincense & Myrrh Face Wash Foam 100ml

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Touch Me Frankincense & Myrrh Face Wash Foam 100ml

Experience daily facial cleansing with the Touch Me! Frankincense & Myrrh Face Wash Foam. This 100ml nourishing and purifying cleanser is formulated to deeply cleanse your skin, effectively removing impurities and excess oil for a refreshed feel. Enriched with the natural benefits of frankincense and myrrh, it works to purify the skin and visibly reduce the appearance of pores, leaving your complexion feeling soft and radiant. Designed with a 4X effective formula, this gentle face wash is suitable for all skin types, providing a comprehensive cleansing experience for a healthier-looking glow.

Highlights

Nourishing and purifying daily face wash foam for all skin types.
Infused with natural frankincense and myrrh extracts for deep cleansing.
Effectively removes impurities and excess oil while reducing pore appearance.
Leaves skin feeling soft, radiant, and contributes to a healthier complexion.

25 AED

10% OFFFeatured

Curcuma Clear Turmeric Exfoliating Shower Gel 400ml

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Highlights:

Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

Helps improve the appearance of dark spots and uneven skin tone.
Enriched with Turmeric and Vitamin C for a naturally radiant complexion.
Moisturizes the skin and leaves it soft and smooth.
Helps revive dull and tired-looking skin.
Supports the skin’s natural moisture barrier.
Lightweight, fast-absorbing, and non-greasy formula.
Suitable for daily use and all skin types.
Convenient 55 ml size.

45 AED

17% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

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Highlights:

Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

Helps improve the appearance of dark spots and uneven skin tone.
Enriched with Turmeric and Vitamin C for a naturally radiant complexion.
Moisturizes the skin and leaves it soft and smooth.
Helps revive dull and tired-looking skin.
Supports the skin’s natural moisture barrier.
Lightweight, fast-absorbing, and non-greasy formula.
Suitable for daily use and all skin types.
Convenient 55 ml size.

25 AED

8% OFFFeatured

Morocco Skin Clarifying Shower Gel 1000ml

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Morocco Skin Clarifying Shower Gel 1000ml

60 AED

8% OFFFeatured

Morocco Skin Exfoliating Shower Gel 1000ml

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Morocco Skin Exfoliating Shower Gel 1000ml

60 AED

LATEST PRODUCTS

18% OFFFeatured

Lotion, Skin Care

Vitamin White Lotion with Vitamin Cocktail 450ml

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Highlights:

Vitamin White Lotion with Vitamin Cocktail 450ml

Vitamin White Body Milk, with a fruit cocktail, is a clarifying and anti-impurity complex. Its fabulous formula removes even the darkest spots dramatically giving you a clear, spot-free complexion.

Application

Apply to clean, dry skin, preferably after your bath or shower. Full use of the range is recommended.

45 AED

13% OFFFeatured

Pastil Advanced Therapy Cream Red 300ml

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Highlights:

Pastil Advanced Therapy Cream Red 300ml

35 AED

3% OFFFeatured

New York Fair & Lovely Active Lightening Cream 100ml

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Highlights:

New York Fair & Lovely Active Lightening Cream 100ml

Introducing New York Fair & Lovely’s Active Lightening Cream, a light, and creamy-textured formula designed to minimize the appearance of dark brown spots while providing gentle hydration to the skin. The active ingredients work to lighten the skin and protect it against damaging free radicals, promoting a luminous complexion. With regular use, this cream helps restore the skin’s softness, smoothness, and even tone.

Directions: Apply a thin layer to clean, dry skin, focusing on areas with dark brown spots. Use it preferably at night for optimal results. Follow up with a minimum SPF 30 sunscreen during the day to protect the skin from further discoloration.

155 AED

33% OFFFeatured

Scrubs, Skin Care, Tubes

Melano Beauty Line Honey and Collagen Scrub 300gm

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Highlights:

Melano Beauty Line Honey and Collagen Scrub 300gm

Provides anti-ageing benefits and nourishes the skin

Leaves your skin soft and supple imparting a natural glow

Softer looking and smoother feeling skin

30 AED

12% OFFFeatured

Aveeno Skin Relief Body Wash For Dry & Sensitive Skin 532ml

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Highlights:

Aveeno Skin Relief Body Wash For Dry & Sensitive Skin 532ml

Formulated for dry and sensitive skin, this body wash helps relieve discomfort while gently cleansing the skin.
Enriched with natural oat and rich emollients, it soothes and nourishes the skin, leaving it feeling soft and hydrated.
The fragrance-free, hypoallergenic formula is designed to be gentle enough for everyday use, and it is clinically proven to help restore the skin’s moisture balance.
Ideal for those with eczema or sensitive skin.

Soothes dry and sensitive skin
Enriched with natural oat
Fragrance-free and hypoallergenic
Clinically proven to restore moisture balance
Ideal for sensitive skin and eczema-prone skin

Ingredients:
Water, Glycerin, Cocamidopropyl Betaine, Sodium Lauroamphoacetate, Avena Sativa (Oat) Kernel Extract, Sodium Chloride, Citric Acid, Fragrance, Polyquaternium-7, Sodium Benzoate, Caprylyl Glycol, Hydroxypropyl Methylcellulose, Propylene Glycol, Disodium EDTA.

Disclaimer:

While Niceone strives to ensure the accuracy of product images and information, some updates to packaging or ingredients may occur before they are reflected on our site. Products may occasionally ship with different packaging, but we always guarantee item quality. We recommend reviewing product labels, warnings, and usage instructions before use and not relying solely on the information provided on Niceone.

220 AED

13% OFFFeatured

Pretty Cowry Natural Donkey Milk Mask Cream 120ml

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Highlights:

Pretty Cowry Face Whitening Donkey Oil 75ml

35 AED

13% OFFFeatured

Skin Doctor Mixed Berry Jam Scrub for Face & Body 200gm

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Highlights:

Skin Doctor Mixed Berry Jam Scrub for Face & Body 200gm

Mixed berries are essential for skin repair, its maintenance and anti-aging. Skin Doctor Face and Body Mixed Berry Jam Scrub leaves your skin nourished and soft by cleaning it deeply, removing the dead skin cells and stimulating new ones.

How to use:

Get an ample amount using fingertips, gently massage on the skin in a circular motion then rinse thoroughly with water.

35 AED

11% OFF

PrettyBe Massage Cream Rose 550ml

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PrettyBe Massage Cream Rose 550ml

40 AED

8% OFFFeatured

Oils & Moisturizer, Skin Care

Alattar 100% African Shebia Herbal Oil with KARKAR Pure Natural Oil for Hair and Skin 200ml

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Highlights:

Alattar 100% African Shebia Herbal Oil with KARKAR Pure Natural Oil for Hair and Skin 200ml

Highlights

100% Pure African Shebia: Features genuine, 100% natural African Shebia Oil, a premium botanical extract for beauty routines.
KARKAR Enhanced: Includes KARKAR extract, known for its application in deep conditioning and improving hair appearance.
Intensive Dual-Purpose Oil: Specifically formulated to deliver deep surface MOISTURE and NOURISHMENT for both HAIR and SKIN.
Quick Visible Results: Designed to show a noticeable improvement in the appearance of skin and hair within just 3 days of application.
Original Herbal Formula: A high-quality, ORIGINAL product from Ala tar, offering a pure natural composition for comprehensive cosmetic care.

60 AED

14% OFFFeatured

Cream 21 All Day Cream with Vitamin E 250ml

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Highlights:

Cream 21 All Day Cream with Vitamin E – 250ml

Cream 21 is a multi-use moisturizing cream that contains Vitamin E, known for its moisturizing and nourishing benefits for the skin. This cream is characterized by its light texture and rapid absorption, it moisturizes and nourishes dry skin, which helps prevent dryness and cracks.

Benefits and features:

A moisturizing formula containing Vitamin E to nourish and moisturize the skin. It has a light texture that is quickly absorbed without leaving a greasy effect. Maintains the moisture balance of the skin throughout the day. Helps prevent dry skin and cracks. Suitable for all skin types, including dry and sensitive skin.

How to use:

Gently cleanse the skin using a suitable cleanser. Apply an appropriate amount of Cream 21 to the skin. Gently massage until completely absorbed.

30 AED

PRODUCTS ON SALES

8% OFFFeatured

Eau De Parfume, Fragrances, Unisex

9PM Elixir Extrait De Parfum 100ml

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120 AED

29% OFFFeatured

Creams, Spot Corrector, Skin Care

Chandni Whitening Cream for Bright and Glowing Skin 50gms

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Highlights:

Chandni Whitening Cream for Bright and Glowing Skin 50gms

Perfect Radiance Intense Chandni Whitening Cream addresses the need of having a smooth and radiant skin for women. It does this by treating most common skin problems like dark spots, acne, blemishes, excessive tanning, oiliness, and dullness. This cream is ideal for occasional as well as daily use.

25 AED

13% OFFFeatured

Pastil Charcoal 7 in 1 Scrub for Skin Whitening Formula 500ml

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Pastil Charcoal 7 in 1 Scrub for Skin Whitening Formula 500ml

The composition has a cleansing, moisturizing and anti-inflammatory effect, soothes, relieves irritation, tightens pores, increases and maintains skin elasticity.

Gently exfoliate the skin and promoting its renewal. It moisturize, nourish and regenerate the skin.

With natural cellulose exfoliators that work at the source to unclog pores, remove trapped dirt and oil to clear skin and minimise the appearance of pores.

35 AED

10% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Gluta Gold Half Cast Vitamin C Lightening Body Oil 330ml

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Gluta Gold Half Cast Organic Lightening Body Oil 330ml

45 AED

7% OFFFeatured

Silky Cool Professional Hair Shampoo Nourishing Bulk Shampoo with Herbs 5 Liter

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Silky Cool Professional Hair Shampoo Nourishing Bulk Shampoo with Herbs 5 Liter

Silky Cool’s professional 5L shampoos are specially formulated to gently cleanse the hair and scalp while nourishing strands with enriching natural extracts. Ideal for salon use or everyday family care, each variant is infused with a targeted ingredient to support healthy, beautiful hair.

Key Benefits:

Cleanses without stripping natural moisture
Promotes smooth, shiny, easy-to-manage hair
Helps reduce hair breakage.
Safe for daily use and suitable for all hair types
Available in a range of variants tailored to different hair needs
Convenient 5L pump packaging for professional or bulk us

65 AED

11% OFFFeatured

Moisturizers, Shampoo, Skin Care

Shea Moisture Ultra-Healing All-Over Hydration 100% Raw Shea Butter 444ml

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Shea Moisture Ultra-Healing All-Over Hydration 100% Raw Shea Butter 444ml

100% certified organic Shea Butter, ethically sourced from women’s cooperatives in Northern Ghana, replenishes hair and skin with vitamins A & D and essential fatty acids. This provides multiple benefits – comforts irritated skin, deeply moisturizes dry, cracked skin, hydrates chapped lips, soothes dry, irritated scalp, conditions hair, protects hair from heat, and softens skin and hair.

40 AED

13% OFFFeatured

Skin Doctor Coconut Whitening Scrub For Face & Body 500gm

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Highlights:

Skin Doctor Coconut Whitening Scrub For Face & Body 500gm.

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Coconut which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

13% OFFFeatured

Pastil Hair Cream Egg with Keratin 500ml

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Highlights:

Pastil Hair Cream Egg with Keratin 500ml

Pastil Hair Cream is specially made with advance formula that effectively stops hair fall and helps make everyday styling possible and easy.

35 AED

8% OFFFeatured

&Honey Milky Precious EX Repair Shampoo 500ml

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Highlights:

&Honey Milky Precious EX Repair Shampoo 500ml

This shampoo cares for damaged hair with high-purity honey beauty. &honey Milky is an upgraded version of &honey Creamy, designed to provide enhanced repair and moisture for damaged hair. This product introduces new ingredients, “Milk Honey” and “Keratin Honey,” to deliver the highest level of hydration and damage care within the &honey series. Enjoy a rich, sweet, and fruity fragrance unique to each item in the line.

120 AED

14% OFFFeatured

Disaar Soothing Natural Vitamin C Gel 300ml

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Highlights:

Disaar Soothing Natural Vitamin C Gel 300ml

Efficacy: moisturizing, nourishing, after sun repair, soothing, anti-acne, lighten scars

30 AED

GIFT SET

13% OFFFeatured

Oils & Moisturizer, Skin Care

Vaseline Moisturizer Intensive Care Cocoa Radiant Body Oil 200ml

Vaseline Intensive Care Cocoa Radiant Body Oil 200ml

Vaseline Moisturizer Intensive Care Cocoa Radiant Body Oil 200ml

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Highlights:

Vaseline Moisturizer Intensive Care Cocoa Radiant Body Oil 200ml

Vaseline® Cocoa Radiant Gel Oil has a rich, non-greasy formula that combines pure cocoa butter and a restorative oil to give skin a healthy, natural glow.

Vitalizing body oil-gel for healthy, glowing skin.
Made with 100% pure cocoa, this gel-oil hydrates dry skin and promotes a natural glow.
Helps revitalize dull-looking skin and improve the appearance of skin.
Absorbs quickly for a non-greasy feel.
Relieves daily dryness, leaving behind a dewy glow.

35 AED

Enchanteur Perfumed Body Lotion Charming 750ml

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Highlights:

Enchanteur Perfumed Body Lotion Charming 750ml

Enchanteur Body Lotion with its uplifting fragrance pampers your skin to perfection. Enriched with Aloe Vera and Olive Butter, to give you Satin Smooth skin with optimum moisturisation and nourishment.

42 AED

18% OFFFeatured

Fair & White Brightening Body Carrot Lotion For A Clarifying Skin 485ml

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Highlights:

Fair & White Brightening Body Carrot Lotion For A Clarifying Skin 485ml

With its mild, sweet fragrance, F&W carrot body lotion, contains an active brightening ingredient combined with carrot oil, clarifies to even out the complexion whilst nourishing the body. Carrot oil offers nourishing, toning and antioxidant properties. To help your skin regain its radiant soft and clear look. Ideal with F&W carrot body soap.

45 AED

33% OFFFeatured

Skin Doctor Argan Oil Soap 100gm

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Highlights:

Skin Doctor Argan Oil Soap 100gm

Moisturizing and softening anti-wrinkle soap.

Argan Oil Soap is created with mild but effective wrinkle essence plus the tropical blend of Argan Oil extract and Vitamin E to help reduce skin problems such as freckles, wrinkles and excess oil. It also contains fine moisturizer to soften, smoothen and prevent skin from dryness.

How to use:

Apply onto wet face and gently massage thoroughly, then rinse off. Use twice daily, morning and night.

10 AED

9% OFFFeatured

Hair Care, Hair Gel & Spray, Hair Styling Products

Luster’s Pink Hold & Shine Perfecting Styling Gel 454gm

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Highlights:

Luster’s Pink Hold & Shine Perfecting Styling Gel 454gm

Provides strong hold and lots of shine.

The dandruff-resistant formula makes hair softer and brighter.

The formula nourishes the hair with certified organic argan oil, olive oil and panthenol (provitamin B5).

Great for sleek styles such as high, sleek ponytails, buns, and side-swept hairstyles, as well as styles with natural texture.

50 AED

25% OFFFeatured

Laser White Bamboo Charcoal Black Soap, 100gm

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Highlights:

Laser White Bamboo Charcoal Black Soap, 100gm

Makes a useful addition to your everyday essentials

Optimally made for effective daily use

Carefully crafted to suit your lifestyle

15 AED

13% OFFFeatured

Reborn Anti hairfall Collagen Shampoo 480ml

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Highlights:

Reborn Anti hairfall Collagen Shampoo 480ml

Reborn Beauty Anti-Hair fall shampoo with collagen is healping to maintain healthy moisture levels in the hair & that reduces hair fall and provides nourishment to hair shafts.It also conditions and improves your hair texture to reduce hair fall due to breakage.In addition the pro vitamin stimulate hair follicle growth and are effective in strengthening hair roots and controlling hair fall. DIRECTIONS FOR USE:Gently massage the shampoo into wet hair and scalp. Leave for two to three minutes, and rinse thoroughly. Repeat if necessary. Effective for all hair types.

65 AED

13% OFF

Cire D’abeille Beeswax Body Lotion 300ml

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Highlights:

Cire D’abeille Beeswax Body Lotion 300ml

Its innovative formula eliminates dead cells to refine and improve skin texture and illuminates your skin in just one step.This Body lotion is rich in fatty acid, nourish the skin barrier and makes the skin softer and more beautiful. Its Formula innovative repairs and gives a nice light complexion.

Direction of usage:

How to use: Always apply to a clean/dry skin, massaging in circles until the body lotion is completely absorbed. For body use, eep out of reach of children. For all skin type.

35 AED

11% OFFFeatured

Toujours Jeune Corrot Skin Corrector Lotion 280ml

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Highlights:

Toujours Jeune Corrot Skin Corrector Lotion 280ml

Nourishing, protective and regenerating, Toujours Jeune Carrot Corrector milk is recommended for dry and sensitive skin. It protects the epidermis against external aggressions such as wind, cold or pollution

Application

It is recommended to use ALWAYS YOUNG Carrot Corrective Milk on the entire body.

Precautions

Changing the color of this product does not change its quality. Stop using it if you experience an allergic reaction. Prohibited from applying it to children under 12 years old.

40 AED

20% OFFFeatured

A Bonne Spa Milk Salt Scrub Refill 350g

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A Bonne Spa Milk Salt Scrub Refill 350g

Spa Milk Salt is a skin brightening product used to scrub the body skin by the use of micronized salt without causing irritation. It helps remove deeper dirt deposits and weathered skin cells to open up the new ones of bright and radiant look. Milk Protein retains moisture and prevents skin dryness and roughness. Arbutin prevents Melanin formation and conditions skin. Thus, freckles and dark spots are gradually faded away, revealing clearer and brighter skin. Direction: Pour Spa Milk Salt on your palm. Rub gently in circular motion on wet skin Leave it on your skin for 3 minutes, then rinse off with clean water. After use, you can feel your skin’s softness and smoothness.

20 AED