Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

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Bar Soap, Skin Care

Touch Me Black Seed Oil Soap for Skin Care 135gm

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Touch Me Black Seed Oil Soap for Skin Care 135gm

Black Seed Oil Soap 135g: deeply cleanses, moisturizes, and naturally enhances skin radiance.

Highlights

Deeply moisturizes the skin
cleanses pores, helps reduce acne
leaves the skin soft and radiant

15 AED

17% OFFFeatured

Face Wash, Skin Care

Touch Me Rice Milk Face Wash Foam Deep Cleanse & Oil-Free Brightening 100ml

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Touch Me Rice Milk Face Wash Foam Deep Cleanse & Oil-Free Brightening 100ml

Experience a refreshing cleanse with the Touch Me! Rice Milk Face Wash Foam, specially formulated to deliver deep cleansing and brightening benefits. This 100ml facial cleanser is designed to be oil-free, helping to purify the skin and reduce excess oil for a clearer complexion. Enriched with rice milk, it works to nourish and hydrate the skin, promoting an even tone and smooth texture, making it suitable for daily use.

Highlights

Formulated with Rice Milk for nourishing and hydrating benefits.
Provides a deep cleanse to remove impurities and excess oil.
Helps brighten the complexion and promote an even skin tone.
Oil-free formula for a fresh and smooth skin feel, 100ml size.

25 AED

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Touch Me Lemon Face Wash Foam Anti-Acne Oil Control Deep Cleansing 100ml

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Touch Me Lemon Face Wash Foam Anti-Acne Oil Control Deep Cleansing 100ml

Advanced Oil Control: Formulated to eliminate excess sebum and keep facial shine away throughout the day.

Brightening Formula: Infused with lemon extract to boost natural skin radiance, target dark spots, and improve overall skin glow.

Anti-Acne Action: Designed to target pimples and prevent future breakouts by clearing out deeply settled dirt and impurities.

Deep Gentle Cleansing: The foaming action lifting surface oils makes it suitable for all skin types, though it is highly favored by individuals with oily or acne-prone skin

25 AED

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Touch Me Saffron Fairness Glow Face Wash Foam Prevent Acne Blemishes Wrinkels 100ml

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Touch Me Saffron Fairness Glow Face Wash Foam Prevent Acne Blemishes Wrinkels 100ml

Brightens Complexion: Saffron naturally fades dark spots and reduces pigmentation.

Deep Cleansing: Foam bases quickly lift daily dirt, oil, and makeup buildup.

Gentle Exfoliation: Many variants come with a built-in silicone face brush for smooth skin.

Even Skin Tone: It fights dullness to give your face a luminous, natural glow.

25 AED

17% OFFFeatured

Touch Me Coffee Deep Cleanse And Oil Free Face Wash 100mls

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Touch Me Coffee Deep Cleanse And Oil Free Face Wash 100mls

Experience a refreshing cleanse with Touch Me! Coffee Deep Cleanse & Oil Free Face Wash. This gentle yet effective formula is designed for all skin types, targeting dark spots and promoting a radiant complexion. Infused with coffee extract, it deeply cleanses pores, removes excess oil, and leaves your skin feeling soft and revitalized. Made in Thailand, this 100ml face wash is perfect for daily use.

Highlights

An effective facial cleanser that is gentle on the skin.
Gently softens skin, promoting a radiant appearance.
Deep cleanses pores to remove impurities and excess oil.

25 AED

17% OFFFeatured

Touch Me Frankincense & Myrrh Face Wash Foam 100ml

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Touch Me Frankincense & Myrrh Face Wash Foam 100ml

Experience daily facial cleansing with the Touch Me! Frankincense & Myrrh Face Wash Foam. This 100ml nourishing and purifying cleanser is formulated to deeply cleanse your skin, effectively removing impurities and excess oil for a refreshed feel. Enriched with the natural benefits of frankincense and myrrh, it works to purify the skin and visibly reduce the appearance of pores, leaving your complexion feeling soft and radiant. Designed with a 4X effective formula, this gentle face wash is suitable for all skin types, providing a comprehensive cleansing experience for a healthier-looking glow.

Highlights

Nourishing and purifying daily face wash foam for all skin types.
Infused with natural frankincense and myrrh extracts for deep cleansing.
Effectively removes impurities and excess oil while reducing pore appearance.
Leaves skin feeling soft, radiant, and contributes to a healthier complexion.

25 AED

10% OFFFeatured

Curcuma Clear Turmeric Exfoliating Shower Gel 400ml

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Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

Helps improve the appearance of dark spots and uneven skin tone.
Enriched with Turmeric and Vitamin C for a naturally radiant complexion.
Moisturizes the skin and leaves it soft and smooth.
Helps revive dull and tired-looking skin.
Supports the skin’s natural moisture barrier.
Lightweight, fast-absorbing, and non-greasy formula.
Suitable for daily use and all skin types.
Convenient 55 ml size.

45 AED

17% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

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Highlights:

Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

Helps improve the appearance of dark spots and uneven skin tone.
Enriched with Turmeric and Vitamin C for a naturally radiant complexion.
Moisturizes the skin and leaves it soft and smooth.
Helps revive dull and tired-looking skin.
Supports the skin’s natural moisture barrier.
Lightweight, fast-absorbing, and non-greasy formula.
Suitable for daily use and all skin types.
Convenient 55 ml size.

25 AED

8% OFFFeatured

Morocco Skin Clarifying Shower Gel 1000ml

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Morocco Skin Clarifying Shower Gel 1000ml

60 AED

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Morocco Skin Exfoliating Shower Gel 1000ml

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Morocco Skin Exfoliating Shower Gel 1000ml

60 AED

LATEST PRODUCTS

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Bar Soap, Skin Care

Alattar Bikini Soap Deep Lightening Freshness Strong Fragrance 100gm

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Alattar Bikini Soap Deep Lightening Freshness Strong Fragrance 100gm

30 AED

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AXIS-Y Biome Radiating Intensified Essence 50ml

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AXIS-Y Biome Radiating Intensified Essence 50ml

Radiance + Improve Wrinkles + Elasticity

5 kinds of probiotics and prebiotics form a “special blend” with 73% of “Bifida Ferment Lysate” which is rich in vitamins and proteins for dull and rough skin caused by a water-oil imbalance. The essence also contains Adenosine, a functional ingredient which improves wrinkles and fine lines. Additionally, the light and refreshing and slightly tacky “velvet fluid” formula provides nutrition to the skin to firm the skin and provide a nourished sensation.

130 AED

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Shower Gel, Tubes, Skin Care

LightenUp Girl Lightening Shower Gel 1000ml

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LightenUp Girl Lightening Shower Gel 1000ml

LightenUp Girl’s Body Wash with Shea Butter is rich with nutrients and fatty acids formulated to hydrate your skin and leave it feeling plump. It’s rich fragrance will stay with you all day while it’s hydrating properties lock moisture into the skin.

Directions: Use as needed. Follow up with minimum SPF 30 sunscreen protection every morning, rain or shine. This will help maintain even skin tone.

Key Ingredients: Shea Butter, Coconut Oil.

120 AED

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Moroccan Oil Organic Soap Sage and Olive 100gm

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Highlights:

Moroccan Oil Organic Soap Sage and Olive 100gm

Boost radiance and smoothness of skin with this natural moisturizing bath soap enriched with olive oil and sage.
It removes dirt and unveils a brighter, smoother, and even toned skin.
It Contains: Olive Oil – with its natural moisturizing properties it infuses deeply into the skin for a healthy glow.
Rosemary Oil- It has an antioxidant function.
Sage- with its natural moisturizing properties it infuses deeply into the skin for a healthy glow.

15 AED

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AR Vitamin E Anti Acne & Oil Control Booster Serum 10ml

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Highlights:

AR Vitamin E Anti Acne & Oil Control Booster Serum 10ml
Facial serum for acne problems persons, Riches in nourishing value from Salicylic Acid which helps to Protect excess oil on the face that is the cause of acne problems. Also combines the value of Vitamin E, Snail Extract, Collagen, Royal Jelly Extract, Shea Butter to help adding moisture to the skin. With Sea Buckthorn Fruit Extract can help to protect the skin from wrinkles. Gives the skin look radiant and smooth naturally when used continuously on a daily basis.

35 AED

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Eveline Gold Lift Expert Day & Night Anti-Wrinkle Cream 50ml

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Eveline Gold Lift Expert Day & Night Anti-Wrinkle Cream 50ml
The Eveline Gold Lift Expert Day & Night Anti-Wrinkle Cream is a luxurious, multi-action anti-aging cream designed to target the visible signs of aging, such as wrinkles, fine lines, and loss of elasticity.
Infused with gold particles and active anti-wrinkle ingredients, this cream works around the clock to rejuvenate, firm, and restore the skin’s youthful appearance, offering both day and night protection.
Contains gold particles, known for their rejuvenating and anti-inflammatory properties.
Gold Particles: Contains gold particles, known for their rejuvenating and anti-inflammatory properties. Gold helps to
Stimulate collagen production.
Improve skin elasticity.
Anti-Wrinkle.
Deep Hydration.
Suitable for All Skin Types.
Reduce the appearance of fine lines and wrinkles.

70 AED

11% OFFFeatured

Vaseline Intensive Care Aloe Fresh Body Lotion 400ml

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Vaseline Intensive Care Aloe Fresh Body Lotion 400ml

Vaseline Intensive Care Aloe Fresh Non sticky lotion, Feather light formula with 100% pure aloe vera extracts and microdroplets of Vaseline jelly, restores skin’s moisture to give soft & healthy skin. It’s a advanced formulated light non sticky lotion to give you a featherlight feel & instantly absorbs 5 layer deep for healthy soft skin. Aloe vera has long been used as a home ready to deal with dry flaky skin. It’s believed to have soothing properties to restore smooth supple skin and is effective at improving hydration. Vaseline Jelly creates an extra layer of protection, preventing moisture from escaping and helping aid natural recovery process. Vaseline Intensive Care Aloe Fresh lotion helps rejuvenates & moisturises even in summers with its non sticky formula. It is a light lotion, that instantly absorbs 5 layers deep for a non-greasy & non-sticky feel to keep soft & healthy. It is best suited for summers, available in 100 ml,200 ml,400 ml packs.

40 AED

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Silky Cool Artichoke Facial Face & Body Scrub Tube 275ml

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Silky Cool Artichoke Facial Face & Body Scrub Tube 275ml

Removes black dead cells & impurities leaves your skin fresh and younger

45 AED

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Odeon Papaya Whitening Body Lotion 400ml

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Highlights:

Odeon Papaya Whitening Body Lotion 400ml

Its special formulation also protects your skin from harmful sun rays

Highlights

It is ideal for normal skin
Papaya Body Lotion is filled with the richness and goodness of papaya
Papaya revitalized skins to reveal and tighter skin for you

45 AED

17% OFFFeatured

Biocos Glutathione Beauty Cream Brighten & rejuvenate skin with Aloe Vera

Face Cream, Skin Care, Spot Corrector

Biocos Glutathione Beauty Cream Brighten & rejuvenate skin with Aloe Vera

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Highlights:

Biocos Glutathione Beauty Cream Brighten & rejuvenate skin with Aloe Vera

Brightens & Evens Skin Tone: Formulated with Glutathione and Vitamin C, this cream helps lighten dark spots and hyperpigmentation, delivering a radiant, even complexion.
Anti-Aging Benefits: Packed with Vitamin E and Hyaluronic Acid, it reduces fine lines, wrinkles, and promotes youthful, smooth skin.
Protects from UV Damage: Shields your skin from harmful UV rays, preventing discoloration and photo-aging, while keeping your skin hydrated and fresh.
Nourishes & Hydrates: The rich blend of Organic Aloe Vera, Shea Butter, and Jojoba Oil deeply nourishes, ensuring soft, hydrated skin all day long.
Treats Acne & Blemishes: With Salicylic Acid and Licorice Extract, this cream targets acne scars and blemishes, leaving your skin clear, bright, and blemish-free.

25 AED

PRODUCTS ON SALES

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Face Cream, Skin Care, Spot Corrector

Ambar Anti Mark Beauty Cream Medium

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Highlights:

Ambar Anti Mark Beauty Cream Medium

Rich in revitalizing properties, deminishes acne scars, dark spots, freckles & blemishes
Hydrates skin & slow down ageing process
Helps in removing under eye dark circles, sun tan & skin’s discolouration
Boost skin’s inner strength, moisturizes & provides smoother, vibrant & well protected flawless skin

25 AED

7% OFFFeatured

Eye & Lip Care, Skin Care

Trimay Lacto Amino Age Resistance Eye Cream 20ml

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Highlights:

Trimay Lacto Amino Age Resistance Eye Cream 20ml

Trimay Lacto Amino Age Resistance Eye Cream intensely nourishes and slows the aging process of the delicate skin around the eyes, maintains firmness and elasticity, improves barrier functions, eliminates dryness and brightens pigmentation.

The product strengthens the extra cellular matrix and stimulates collagen synthesis, thus reducing fine wrinkles and preventing their appearance, keeping the skin around the eyes firm, smooth and radiant.

The basis of the formula is probiotics ? 81.2% lactobacillus ferment, which normalizes the balance of skin microflora, prevents the appearance of wrinkles and pigmentation spots, has anti-inflammatory and antibacterial properties, normalizes melanin production and protects against negative external factors, keeping the skin velvety and smooth.

65 AED

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Faiza Beauty Soap for Normal Skin 75gm

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Highlights:

Faiza Original Beauty Cream 30gm

Nourishes the skin and gives back its natural look within a few weeks of its applications

Removes wrinkles, marks, hives even dark circles under the eyes and turns the skin into white

Evens skin tone, offers clear and smoother skin

15 AED

11% OFFFeatured

Hair Oil, Hair Treatment, Hair Care

Skin Doctor Camel Milk Whitening Day & Night Face Cream 100ml

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Skin Doctor Camel Milk Whitening Day & Night Face Cream 100ml

Instant brightening and long lasting fairness with deep moisturization.

Skin Doctor Camel Milk Day and Night Cream provide an instant brightening and long lasting fairness all day. It deeply moisturizes, soothes the skin as well as protecting it from adverse external factors.

How to use:

Get an ample amount of the cream and massage gently on the face and neck until absorbed.

40 AED

20% OFFFeatured

Yong Chin Whitening Pearl Soap 130gm

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Yong Chin Whitening Pearl Soap 130gm

Nourishing soap with natural pearl extract that cleanses and eliminates dead cells on the surface of your skin.

YC Whitening Pearl Soap with natural pearl extract helps your skin look younger and firmer naturally.
It exfoliates and eliminates dead cells that are on the surface of your skin.

How to use:

Apply gently on face and body, daily use for effective results.

20 AED

10% OFFFeatured

Reborn Kertain Hair Mask 1000ml

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Highlights:

Reborn Kertain Hair mask 1000ml

It is formulated with Keratin, to enrich dry and damage hair. It preserves the keratin treatment making hair smoother and straighter adding a long lasting hair frizz protection. It leaves hair feeling soft and easy to manage.

45 AED

14% OFFFeatured

Valera Peel Off Mask Vitamin C

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Highlights:

Valera Peel Off Mask Vitamin C

30 AED

25% OFFFeatured

Lady Diana Herbal Collection Herbs Extracted Whitening Soap 100gm

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Highlights:

Lady Diana Herbal Collection Herbs Extracted Whitening Soap 100gm

Lady Diana Whitening Soap contains herbal extracts. Adds a glow and natural shine to the skin. Best for daily use. Suitable for all skin types. Contains natural scent which lasts for long.

15 AED

15% OFFFeatured

Hair Care, Hair Styling Products

Cantu Shea Butter Flexible Hold Strengthening Styling Gel With Jamaican Black Castor Oil 524gm

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Highlights:

Cantu Shea Butter Flexible Hold Strengthening Styling Gel With Jamaican Black Castor Oil 524gm

Cantu Shea Butter Flexible Hold Strengthening Styling Gel with Jamaican Black Castor Oil is a versatile styling product specially formulated to give hair flexibility, hold and strength. With high-quality ingredients such as shea butter and Jamaican Black Castor Oil, this gel nourishes hair while providing long-lasting styling results.

The flexible hold formula allows hair to be shaped into different styles without stickiness or weight. It provides a light hold and helps control frizz and protect hair from damage.

Additionally, Jamaican Black Castor Oil strengthens hair and promotes growth, while Shea Butter penetrates deep into the hair strands and moisturizes. The result is shiny, strengthened hair that stays in shape all day long.

Cantu Shea Butter Flexible Hold Strengthening Styling Gel is suitable for all hair types and is free from harmful chemicals such as sulfates, parabens and mineral oils. Give your hair flexibility, hold and strength with this high-quality styling gel.

55 AED

18% OFFFeatured

Aztec Secret, Indian Healing Clay 454gm

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Highlights:

Aztec Secret, Indian Healing Clay 454gm

Offers deep pore cleansing to keep skin squeaky clean and clear

Helps to minimize breakouts, enlarged pores and lighten blemishes

Free from additives and animal-derived ingredients

Product does not contain additives, fragrances, animal products

45 AED

GIFT SET

5% OFFFeatured

Tomatine Exfoliating Shower Gel 1000ml

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Tomatine Exfoliating Shower Gel 1000ml

Our Tomatine Exfoliating Shower Gel, Leaves you with softer, brighter skin, this moisturizing body wash with Tomato Extract helps maintain your skin’s moisture barrier while brightening its complexion and evening out skin tone.

Directions: Use as needed. Follow up with minimum SPF 30 sunscreen protection every morning, rain or shine. This…

90 AED

5% OFFFeatured

Trimay Niacinamide Melazero Vita Blanc Cream 50ml

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Trimay Niacinamide Melazero Vita Blanc Cream 50ml

Trimay Niacinamide Melazero Vita Blanc Cream 50ml?? Niacinamide cream for a bright complexion helps brighten pigmentation, evens out the tone. The cream restores natural, healthy brightness. Improves the protective functions of the skin, preventing dehydration and protecting the skin from the aggressive effects of the external environment and improves immunity. It slows down the aging process, maintains the firmness and elasticity of the skin. The cream has a light texture and is instantly absorbed. Suitable for normal, combination skin. It can also be used during pregnancy and lactation.

95 AED

3% OFFFeatured

Carotis Brightening Body Lotion With Vitamin A 400ml

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Carotis Brightening Body Lotion With Vitamin A 400ml

It contains vitamin A for skin rejuvenation which helps control the enzymes that play a vital role in the production of melanin pigment. Carrot oil, another ingredient, is rich in beta-carotene and vitamins, which are skin nourishing agents that revitalize the skin by increasing skin cell turnover and giving it a radiant glow.

Carotis Brightening Body Lotion with Vitamin A is a skin Brightening formula that is loaded with the goodness of carrot oil and vitamin A, which act deftly on the skin to soften it, even its tone, and re-build it to give you a healthy, soft skin with a radiant glow. Containing antioxidants and vitamins galore, this lightening body lotion will give you a turnaround in just 7 days!

145 AED

22% OFFFeatured

GLUTA C Kojic Plus+ Body Wash With Lavender Scent 250ml

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Highlights:

GLUTA C Kojic Plus+ Body Wash With Lavender Scent 250ml

Smell the luxurious aroma of Lavender in the Gluta-C Intense Whitening Body Wash with Lavender scent!

Infused with calming Lavender and hydrating oils, it sets the mood for a relaxing spa-like shower experience!

It is specially formulated to reduce hyperpigmentation, prevent blemishes, and improve skin texture.

Moisturizing and Nourishing

Helps prevent acne and reduce blemishes

With Kojic Acid for skin lightening

With Niacinamide to lessen wrinkles and fine lines

35 AED

Citrolight Lightening Shower Gel 500ml

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Highlights:

Citrolight Lightening Shower Gel 500ml

Prepares the skin for the action of the other products

Refines skin grain and evens out skin tone

Cleans deeply, eliminates all impurities

For a soft, supple and radiant skin

35 AED

10% OFF

PrettyBe Hot Oil Cream Milk 1000ml

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PrettyBe Hot Oil Cream Milk 1000ml

45 AED

Essence extreme shine volume lipgloss 104

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Highlights:

The extreme shine volume lip gloss is the must-have for gorgeous lips with a wet look – without the addition of silicones, microplastic particles, alcohol and oil. And that’s not all: the range offers three different benefits for versatile lip make-up – maximum volume, an extreme plumping effect and a radiant glow. With a cap made of 90% recycled plastic, it also saves around 31 tons of new plastic per year. The extreme shine volume lipglosses are available in a wide range of colours, from natural to bright – so there’s sure to be a perfect lip booster for every make-up style.

35 AED

13% OFFFeatured

Washami Extra White Collagen Body Lotion 480ml

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Washami Extra White Collagen Body Lotion 480ml

35 AED

11% OFFFeatured

Creams, Lotion, Serums, Skin Care

Advanced Clinicals Collagen Skin Rescue Lotion (No Added Fragrance) 454ml

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Advanced Clinicals Collagen Skin Rescue Lotion (No Added Fragrance) 454ml

As you age, your skin produces less and less collagen. What does that mean for your skin? It loses that plumpness you once had when you were a teenager. Skin starts to naturally thin out and as a result, you notice a few more fine lines and wrinkles. We’re here to help combat the natural aging process with Collagen Skin Rescue Lotion. Formulated with Green Tea, Aloe Vera, Chamomile, and Pure Collagen, this is a favorite body, face, all-over moisturizer to truly reinvigorate the skin. After consistent use, you will notice softer and plumper skin. Don’t let your skin suffer anymore, rescue and breathe healthy ingredients back into your pores. Made to last and easy to use.

85 AED

5% OFFFeatured

Fair & White Mild Pepper Exfoliating Shower Gel 940ml

Fair & White Mild Pepper Exfoliating Shower Gel 940ml

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Highlights:

Fair & White Mild Pepper Exfoliating Shower Gel 940ml

Spice up your morning with the Exfoliating Shower Gel Radiance Booster, a shower scrub with a deliciously fruity scent, for ultra-soft, luminous skin.

Benefits:
– Cleanses skin ideally with its rich foam and revitalizing scent
– Eliminates dead skin cells and impurities and refines skin texture for cleansed, regenerated skin
– Awakens the complexion, leaves skin beautifully radiant, softens and tones skin day after day
– Infused with Apricot kernel powder, 100% natural exfoliating microbeads, Glycerin and Chilli extract
How to Use:
– Apply the gel to wet skin and gently massage in circular motions
– Rinse thoroughly with water

95 AED