Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

10% OFFFeatured

Shower Gel, Skin Care

Curcuma Clear Turmeric Exfoliating Shower Gel 400ml

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Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

Helps improve the appearance of dark spots and uneven skin tone.
Enriched with Turmeric and Vitamin C for a naturally radiant complexion.
Moisturizes the skin and leaves it soft and smooth.
Helps revive dull and tired-looking skin.
Supports the skin’s natural moisture barrier.
Lightweight, fast-absorbing, and non-greasy formula.
Suitable for daily use and all skin types.
Convenient 55 ml size.

45 AED

17% OFFFeatured

Face Cream, Spot Corrector, Skin Care

Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

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Highlights:

Curcuma Clear Curcuma + Vit. C Dark Spots Remover Cream 55ml

Helps improve the appearance of dark spots and uneven skin tone.
Enriched with Turmeric and Vitamin C for a naturally radiant complexion.
Moisturizes the skin and leaves it soft and smooth.
Helps revive dull and tired-looking skin.
Supports the skin’s natural moisture barrier.
Lightweight, fast-absorbing, and non-greasy formula.
Suitable for daily use and all skin types.
Convenient 55 ml size.

25 AED

8% OFFFeatured

Morocco Skin Clarifying Shower Gel 1000ml

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Morocco Skin Clarifying Shower Gel 1000ml

60 AED

8% OFFFeatured

Shower Gel, Skin Care

Morocco Skin Exfoliating Shower Gel 1000ml

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Morocco Skin Exfoliating Shower Gel 1000ml

60 AED

14% OFFFeatured

Morocco Skin Clarifying Serum 30ml

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Morocco Skin Clarifying Serum 30ml

30 AED

25% OFFFeatured

Morocco Skin Clarifying Bar Soap 200gm

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Morocco Skin Clarifying Bar Soap 200gm

15 AED

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Moisturizers, Oils & Moisturizer, Skin Care

Morocco Skin Clarifying Body Oil 90ml

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Morocco Skin Clarifying Body Oil 90ml

45 AED

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Morocco Skin Clarifying Body Cream 300ml

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Morocco Skin Clarifying Body Cream 300ml

45 AED

10% OFFFeatured

Morocco Skin Clarifying Body Lotion 400ml

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Morocco Skin Clarifying Body Lotion 400ml

Morocco Skin Clarifying Body Lotion brightens and hydrates while helping to reduce blemishes and uneven tone. Enriched with natural extracts, it nourishes and restores clarity for a smoother, radiant complexion. Lightweight and refreshing, this lotion leaves skin healthy, soft, and glowing with daily use.

45 AED

17% OFFFeatured

Curcuma Method Lightening Shower Gel 500ml

Shower Gel, Skin Care

Curcuma Method Lightening Shower Gel 500ml

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Highlights:

Curcuma Method Lightening Shower Gel 500ml

Benefits:
Deeply cleanses and removes impurities
Refines skin texture and evens out the complexion
Soft, supple, and radiant skin

50 AED

LATEST PRODUCTS

7% OFFFeatured

Anua Green Lemon Vita C Blemish Serum 20ml

Serums, Skin Care

Anua Green Lemon Vita C Blemish Serum 20ml

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Anua Green Lemon Vita C Blemish Serum 20ml

Combining 560,000ppm of green lemon extract with 200,000ppm of Vitamin C, this serum offers a major radiance boost to lackluster skin and combats hyperpigmentation. The dermatologically tested formula contains capsules infused with panthenol, glutathione and bisabolol for extra brightening and soothing effects.

130 AED

14% OFFFeatured

Egyptian Magic Whitening Milk Serum SP15 50ml

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Egyptian Magic Whitening Milk Serum SP15 50ml

Egyptian Magic Lightening Serum soothes the skin with its nature secret argan oil which is good for the skin. This serums lightens and clarifies your skin, giving it an even tone complexion

30 AED

25% OFFFeatured

Pureform Sliming Soap 2000 160gm

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Pureform Sliming Soap 2000 160gm

Natural Touch Dominant Body spray An innovative body sprayer.

It gives the body an exquisite smelling and silky texture.

It gives the body a characteristic of moisturizing, moisturizing and silky feel.

It lasts for a long period because that it contains the silicone material with fragrance.

15 AED

17% OFFFeatured

Face Cream, Skin Care, Spot Corrector

New Face Vitamin C Beauty Cream

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Highlights:

New Face Vitamin C Beauty Cream

New Face Vitamin-C contains Hyaluronic Acid with Organic Orange Essence, deep moisturizes and improve fine lines of dull skin

NewFacePK is dedicated to providing high-quality beauty and skincare products that enhance your natural glow. Our mission is to bring innovative, safe, and effective beauty solutions to our customers. With a commitment to excellence, we ensure that every product meets the highest standards of quality and customer satisfaction.

Quality Assurance:: All our products undergo strict quality control to ensure safety and effectiveness.

Customer Satisfaction:: We prioritize our customers’ needs by offering premium products and exceptional service.

Trusted Brand:: Our commitment to authenticity and excellence makes us a trusted choice in the beauty industry.

Worldwide Shipping:: We deliver across Pakistan and internationally, ensuring timely and secure shipments.

25 AED

6% OFFFeatured

Cleansers, Gift Sets, Skin Care

Some By Mi Retinol Intense Advanced Triple Action Eye Cream 30ml

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Some By Mi Retinol Intense Advanced Triple Action Eye Cream 30ml

A 3-in-1 under-eye moisturizer that reduces wrinkles, brightens and firms skin.

Some By Mi Eye Retinol A triple action cream to improve the appearance of eye contour wrinkles, dark circles and fine lines, and smooth skin.

Contains an effective concentration of retinol (0.1%).

Some By Mi Retinol Intense Eye Cream Formulated with pure Vitamin A promotes the skin’s natural elasticity and cell renewal for a smoother appearance.

Helps stimulate collagen production in the skin and improve its elasticity.

Treats enlarged pores, forehead wrinkles, and smile lines.

It brightens dull skin tone because it contains niacinamide, glutathione, and tranexamic acid.

Contains a mixture of Korean plants and hyaluronic acid to moisturize the skin and give it a more vibrant and healthy appearance.

Moisturizing without a greasy feel.
Reducing signs of fatigue.
Getting rid of wrinkles and smile lines.
Reducing skin imperfections.

Information:

Fits all skin types, even sensitive.

Ingredients:

Water, Glycerin, Caprylic/Capric Triglyceride, Dimethicone, Polysorbate 60, Niacinamide, Methylpropanediol, PEG-10 Dimethicone, PEG-10 Dimethicone /Vinyl Dimethicone Crosspolymer, Cyclopentasiloxane, Steareth-21, Polyacrylamide, Steareth-2, Isohexadecane, Carbomer, Ellis Genesis (Palm) Oil, Hydroxyacetophenone, C13-14 Isoparaffin, Panthenol, Tromethamine, Palmitic Acid, Polyquaternium-51, Dioscorea japonica root extract, fatty ac. ID, Polysorbate 20, Pepper Methysticum Leaf/Root/Stem Extract, Retinol, Ethylhexylglycerin, Polyglyceryl-10 Myristate, PEG-30 Dipolyhydroxystearate, Tocopheryl Acetate, Glyceryl Caprylate, Hydroxyethylcellulose, Hydrogenated Lecithin, Beta-Glucan, Glycosyl Trehalose, Centella Asiatica Extract, Panax Ginseng Berry Extract, Glyceryl Polymethacrylate.

Can I use Some By Mi eye cream every day?

Yes, you can use Some By Mi eye cream daily for the best results.

What are the benefits of Some By Mi eye cream?

Benefits of Some By Mi eye cream include reducing wrinkles, dark circles, and fine lines while firming and hydrating the delicate skin around the eyes.

80 AED

7% OFFFeatured

Precious Skin Alpha Arbutin & Collagen Cream 100gm

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Precious Skin Alpha Arbutin & Collagen Cream 100gm

Give your skin the care it deserves with the Precious Skin Alpha Arbutin & Collagen Face Cream, featuring a rich formula infused with Alpha Arbutin to brighten and even out skin tone, and Collagen to improve skin elasticity

65 AED

Enchanteur Nourishing Soft Romantic Lotion 250ml

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Enchanteur Nourishing Soft Romantic Lotion 250ml

Enchanteur Nourishing Soft Body Lotion is an intensive moisturising lotion formulated with Macadamia Nut oil and Shea Butter that retains your skin’s moisture and provides rich nourishment for upto 48 hrs.

20 AED

20% OFFFeatured

Bar Soap, Feminine Care, Personal Care, Sensitive Areas, Skin Care

Yong Chin Feminine Collagen Soap with Rose Sakura 100gm

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Yong Chin Feminine Collagen Soap with Rose Sakura 100gm

Yong Chin Feminine Collagen Soap with Rose Sakura and herbal extracts helps cleanse the most sensitive area without leaving any residue with a refreshing and pleasant sensation.

How to use:

Gently apply to the feminine area at bath time and rinse well.

20 AED

17% OFFFeatured

Body Gel, Skin Care, Tubes

Diamond Glow Elegant Whitening Treatment Gel 50gm

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Diamond Glow Elegant Whitening Treatment Gel 50gm

Lightening Strength: Maximum Strength – Strongest Lightening for Maximum Results

Diamond Glow Elegant Whitening Treatment Gel is a lightweight, fast-absorbing facial treatment formulated to deliver advanced lightening ingredients without leaving a heavy or greasy feel. Infused with Amla and Dandelion Extracts, and combined with Licorice Extract, Vitamin C, and Vitamin A, this refreshing formula helps visibly improve the appearance of stubborn discoloration, uneven skin tone, and dullness while promoting a clearer, more radiant complexion.

Designed to absorb quickly with little to no residue, it is an excellent choice for oily, combination, or normal skin, as well as warmer or more humid climates. Antioxidants, botanical extracts, and skin-conditioning ingredients help keep skin feeling smooth, hydrated, and comfortable. With continued use, skin appears visibly brighter, more even-toned, and naturally luminous with a healthy, youthful-looking glow.

125 AED

6% OFFFeatured

Tree Hut Lotus Water Shea Sugar Exfoliating Scrub 510gm

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Tree Hut Lotus Water Shea Sugar Exfoliating Scrub 510gm

Reveal youthful skin with the fresh scent of Lotus Water! Made with Sugar, Shea Butter, Lotus Water, and Blue Agave to leave skin feeling nourished and smelling delicious. Tree Hut Sugar Scrubs remove dull, dead skin with gentle exfoliation and are paraben-free, vegan, sulfate-free, alcohol-free, contain no formaldehyde donors, and have a no-slip formula with a long-lasting fragrance.

Directions

How to use: Apply a generous amount of Tree Hut Body Scrub to damp or dry skin. Buff in circular motions for even coverage and effective exfoliation. Rinse well.

80 AED

PRODUCTS ON SALES

17% OFFFeatured

Scrubs, Skin Care

So Beauty Soriko Salt Gluta Milk & Wink 250gm

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So Beauty Soriko Salt Gluta Milk & Wink 250gm

25 AED

13% OFFFeatured

Skin Doctor Shea Butter Whitening Scrub For Face & Body 500gm

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Skin Doctor Shea Butter Whitening Scrub For Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Shea Butter which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

12% OFFFeatured

Glutathione Lightening Body Milk 300ml

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Glutathione Lightening Body Milk 300ml

Cleverly formulated by cosmetic experts, Glutathione lightening milk nourishes your epidermis, lightens the skin and fights against skin aging. It gives you graceful and soft skin.

75 AED

3% OFFFeatured

Baby Shampoo, Hair Care, Kids & Baby Care, Shampoo

Sulfur 8 Kids 2-in-1 Conditioning Shampoo 400ml

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Sulfur 8 Kids 2-in-1 Conditioning Shampoo 400ml

Sulfur8 Kids Conditioning Shampoo 400Ml is a professional-quality shampoo designed specifically for children’s hair. Formulated by Sulfur8 Kids, this shampoo gently yet effectively cleanses the scalp and hair, removing build-up, excess oils and impurities without stripping away essential moisture.

Regular use leaves hair feeling clean, refreshed and noticeably healthier. The formula works to balance the scalp while nourishing each strand from root to tip, resulting in softer, more manageable hair with improved shine.

How to use: Apply a generous amount to wet hair, massage into the scalp and work through to the ends. Leave for 1–2 minutes before rinsing thoroughly. Follow with a conditioner for best results.

195 AED

3% OFFFeatured

Spot Corrector, Skin Care

Makari Extreme Argan & Carrot Oil Spot Corrector Pen 20ml

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Highlights:

Makari Extreme Argan & Carrot Oil Spot Corrector Pen

Get ready to go with this Spot Corrector Pen! Fade discoloration on the go with this convenient, portable pen that directly targets and clarifies dark knuckles, dark spots, and hyperpigmentation with a quick roll-of-the ball.

Recommended for all skin types except sensitive

This is a spot correcting targeted solutions product.

Usage:

-Apply morning and night to discolorations, massaging gently into the skin. For the illuminating results, exfoliate area 2-3x weekly and hydrate with skin type appropriate hydrator or moisturizer.

165 AED

33% OFFFeatured

Jellys Snail Candy Scrub 3 in 1 Spa Mask Soap Brighten Smooth Skin Aura 300g.

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Highlights:

JELLYS SNAIL CANDY SCRUB : Skin cleansing product in the form of skin scrub and mask in one. Helps remove old skin cells and replenish with new cells. Adjust skin tone to be even, reduce blemish and dark spots. Control skin oil which is the leading cause of acne. Makes skin more glowing, smooth, and moisturized. Gentle to all skin type even the most sensitive skin.

Expected Result:

Adjust skin tone to be brighter with healthy looks.
Reduce wrinkle and lines. Makes skin more firm.
Help smoothen and soften skin for inviting touch.
Reduce damage mark and dark spot or acne scar.
Prevent new acne. Protect skin from anti-oxidant
Replenish old damaged cell and nourish skin
Remove dead skin
Improve skin tone multiple level without hazardous substance
Reveal difference in first try

30 AED

11% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Shivanya Skin Whitening Beauty Cream White 2x30gm

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Highlights:

Shivanya Skin Whitening Beauty Cream White 2x30gm

Skin-lightening products are products used to achieve lighter skin tones. This practice is prevalent in communities of color around the world. These skin lightening products contain toxic ingredients such as hydroquinone, lead, steroids, or mercury. These ingredients can have long term effects such as skin thinning, discoloration, organ failure, and other severe health complications. These risks are present even in low quantities of these products. It is important to prioritize health and embrace your natural skin tone.

This particular product falls within the category of skin lightening products and should not be used in any quantity to ensure safety and preservation of health.

40 AED

13% OFFFeatured

Melano Pharma Uremel Multi Action Extra Cream Urea 10% Salicylic Acid 2% 100gm

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Melano Pharma Uremel Multi Action Extra Cream Urea 10% Salicylic Acid 2% 100gm

Use the highly nourishing Melano Pharma Uremel Extra Cream, a dermatologist-recommended product that restores moisture, smoothness, and general skin health, to fight dryness, flakiness, and rough skin.

Developed Clinically to Treat Dry and Damaged Skin Urea, a substance that occurs naturally in the skin and is essential for preserving moisture, is added to Uremel Extra Cream.

The urea content drastically decreases in dry or damaged skin, resulting in fissures, scaling, and itching.

Extra-strength urea (usually 10% or more) has been added to this recipe by Melano Pharma to help restore moisture balance, break down hardened skin cells, and encourage softer, smoother skin after just a few uses

35 AED

15% OFFFeatured

Irish Gold Fade Body Milk 300ml

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Highlights:

Irish Gold Fade Body Milk 300ml

Irish Gold Fade Milk is formulated to give new light to the body through the combination of natural lightening and sun filters. It prevents dark spot formulation and skin ageing. Targets and rid the skin of unwanted dark spots on the face and body using highly beneficial sourced ingredients. Dark spots, acne scars, age spots, and sun damage are gently diminished when using this innovatively conceived offering. This silky body milk absorbs rapidly into the skin and contains glycerine which hydrates skin and help it hold on to moisture; preventing skin darkening or dark sun spots from reoccurring.

85 AED

7% OFFFeatured

LightenUp Flaw-Less Clarity Correction Balancing Serum 50ml

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Highlights:

LightenUp Flaw-Less Clarity Correction Balancing Serum 50ml

A potent serum targeting hyperpigmentation, refining texture, and enhancing overall skin clarity.

70 AED

GIFT SET

7% OFFFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Now Foods Solutions Castor Oil 16 fl oz,473 ml

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Highlights:

Now Foods Solutions Castor Oil 16 fl oz,473 ml

Condition: Skin and hair in need of natural nourishment.

Solution: 100% Pure Castor Oil is expeller-pressed from the seed of Ricinus communis and is virtually odorless. While its use is applicable to many other areas of wellness, castor oil is considered by many to be one of the finest natural skin emollients available today. Also known as Palma Christi (the “Palm of Christ”), castor oil celebrates a history of use that dates back to biblical times. Since then, it has been used to help moisturize and soften healthy skin and hair, and is commonly used in some of today’s most popular cosmetic and beauty formulas.

140 AED

Hair Care, Hair Treatment

American Dream Jamaican Black Castor Oil Strengthening Hair Mask 443ml

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American Dream Jamaican Black Castor Oil Strengthening Hair Mask 443ml

American Dream Jamaican Black Castor Oil Hair Mask

A strengthening hair mask with a nourishing blend of Jamaican Black Castor Oil, Shea Butter and Aloe.

Leaves hair soft and manageable, giving it more shine and less frizz, while relieving a dry and itchy scalp.

Application: After shampoo and conditioner, apply a generous amount to wet hair and work into the ends.

Massage into the scalp. Leave on for 10 to 25 minutes. Rinse well. For in-salon deep conditioning, use with an American Dream Heat Treat Cap.

45 AED

25% OFFFeatured

Creams, Skin Care, Spot Corrector

Ujooba Gold & Glow Skin Brightening Beauty Cream 34gm

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Highlights:

Ujooba Gold & Glow Skin Brightening Beauty Cream 34gm

Ujooba Gold and Glow Cream is specially formulated with gold extracts which enhance your natural beauty, brightens your dull complexion, removes dark spots, acne scars and gives you the flawless golden glow. The gold extracts and whitening oxidants accelerates the skin repair process preserving its natural glow and giving you a healthy and fairer looking complexion.

Directions:

Wash your face with Soap and dry your skin with a soft towel. Apply ample amount of Ujooba Gold and Glow Cream on your face, neck and hands and gently massage in circular motion till properly absorbed.

15 AED

17% OFFFeatured

Lady Diana Aloe Vera Face and Body Anti-UV Cream 170ml

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Highlights:

Lady Diana Aloe Vera Face and Body Anti-UV Cream 170ml

Lady Diana Aloe Vera Moisturizing Cream for extra dry skin contains a creamy ultra-rich formula for intense hydration, restoring skin’s natural barrier. This finest moisturizing cream is a luxurious blend of natural vitamin and fast absorbing components securing the skin against external factors to reveal radiant, moisturized and healthy skin.

25 AED

8% OFFFeaturedOut Of Stock

Hair Care, Relaxer

Dr. Miracle’s new growth no-lye relaxer regular

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Highlights:

Dr. Miracle’s new growth no-lye relaxer regular

Now with Proteins to help prevent breakage And Vitamins A & E For healthy hair growth.

60 AED

10% OFFFeatured

Scrubs, Skin Care

Silky Cool Milk Face & Body Scrub 500ml

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Highlights:

Silky Cool Milk Face & Body Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

45 AED

7% OFFFeatured

Difeel Luxury Moisturizing Hand Cream Jasmine 40ml

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Highlights:

Difeel Luxury Moisturizing Hand Cream Jasmine 40ml

This unique restorative Hand Cream moisturizes and nourishes through the careful blending of Vitamin E, Natural Oil and Botanical Extracts. The formula softens the outer layers of the skin and penetrates to the deeper inner levels. Our luxury creams give your hands the perfect hydration, comfort and nourishment they deserve, leaving skin soft to the touch.
Our Jasmine Hand Cream:

Helps nourish, hydrate andmoisturize dry skin
Contains 100% Natural Oil andVitamin E
Protects the skin from aging and free radicals

70 AED

18% OFFFeatured

Belle Vie Avocat Soap Clarifying Exfoliating 670g

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Highlights:

Belle Vie Avocat Soap Clarifying Exfoliating 670g

Belle Vie Avocat Soap is an exfoliating and clarifying soap that deeply cleanses and nourishes the skin. Blended with natural ingredients, it gently removes impurities and dead skin cells, leaving your skin feeling fresh and revitalized. Its rich lather and uplifting scent provides a luxurious pampering experience, and its mild formula is suitable for all skin types. Suitable for daily use, Belle Vie Avocat Soap is the perfect way to achieve a glowing complexion.

45 AED

22% OFFFeatured

Hair Care, Hair Styling Products

ORS Olive Oil Curlshow Multi-Use Styling Cream For Strength & Length, Travel Packet

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ORS Olive Oil Curlshow Multi-Use Styling Cream For Strength & Length, Travel Packet

Leave a lasting impression with our extra-firm hold Multi-Use Styling Cream made to provide long-lasting curl memory and definition to curls, coils, and kinky textures while moisturizing, smoothing, and adding natural shine

35 AED

13% OFFFeatured

Hair Care, Hair Oil, Hair Treatment

Melano Pharma Ginseng Line Anti Hair Fall Serum 120ml

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Melano Pharma Ginseng Line Anti Hair Fall Serum 120ml

Melano Ginseng Line Serum (120 ml) is an advanced formula specially designed to treat hair fall from root to tip. It strengthens the follicles and provides the scalp with essential nutrients and vitamins to stimulate healthy growth and noticeable thickness.

35 AED