Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care, Sunscreen

St Dalfour Gluta Sunscreen Cream 50gm

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St Dalfour Gluta Sunscreen Cream 50gm

Pay farewell to sunburnt, tanned, and dull skin with St DalfourGluta Sunscreen Cream, and embrace healthy, nourished, and fresh skin.

Powerful Protection by SPF90: Our St DalfourGluta Sunscreen Cream contains SPF90 that is loaded with unmountable protection against the sun’s harmful glares and pollution. It enables you to leave behind lifeless skin and earn healthy, bright, and supple skin.

Scientific Principles of Sun Defense: The robust and effective formula of St DalfourGluta Sunscreen Cream provides strong protection against UV rays. While shielding it also moisturizes, hydrates, and heals your skin. Allows you to feel sun-safe and walk blissfully without an umbrella.

For All Ages and Skin Types: St DalfourGluta Sunscreen Cream is equally beneficial for all ages and skin types. Its ingredient accommodate all skin types including sensitive skin as well. Whether you are a sunshine lover, working outdoors, or playing in nature, our cream will help you to embrace the sun carefree.

Not only skin-friendly but also earth-friendly: St Dalfour Gluta Sunscreen Cream is environment-friendly as it is free from any hazardous chemicals like oxybenzone and octinoxate. Take pleasure in benefiting both your skin and the surroundings with our sunscreen.

Enjoy the rays to their fullest: Wear sunscreen as your daily armor and cherish the warmth of the sun with your heart at rest. Incorporate St Dalfour Gluta Sunscre

65 AED

13% OffFeatured

New Face Extra Soft Cream Deep Moisturization with Aloe Vera & Yogurt

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New Face Extra Soft Cream Deep Moisturization with Aloe Vera & Yogurt

Experience intense hydration and skin nourishment with New Face Extra Soft Cream, specially formulated with the soothing power of Aloe Vera and the deep-conditioning benefits of Yogurt. This rich, creamy formula locks in moisture, enhances skin elasticity, and provides long-lasting softness for a healthy, radiant glow.

Key Benefits:

Aloe Vera Infusion – Soothes and hydrates dry, irritated skin.
Yogurt Extracts – Nourishes and restores skin’s natural smoothness.
Deep Moisturization – Keeps skin soft, supple, and refreshed all day.
Protective Skin Barrier – Strengthens and shields against environmental stress.
Suitable for All Skin Types – Perfect for daily hydration and skin care.

Pamper your skin with New Face Extra Soft Cream, delivering ultimate softness, hydration, and nourishment for a fresh and youthful look.

35 AED

13% OffFeatured

Lotion, Shampoo, Skin Care

Vaseline Superfood Freshlock Cranberry Lotion 500ml

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Vaseline Superfood Freshlock Cranberry Lotion 500ml

Vaseline Superfood Freshlock Cranberry corrects deeply-rooted inflammation & pigmentation for flawless, spotless and clear skin Double UV filters provide 8X protection against damaging UV rays.

65 AED

13% OffFeatured

Skin Doctor Coconut Whitening Scrub For Face & Body 500gm

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Skin Doctor Coconut Whitening Scrub For Face & Body 500gm.

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Coconut which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

7% OffFeatured

Creams, Lotion, Ointment, Skin Care

Qv Cream For Dry Or Sensitive Skin 500gm

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Qv Cream For Dry Or Sensitive Skin 500gm

QV Moisturizing Cream for all skin types is the perfect solution to keep your skin hydrated all day long, especially for dry and very dry skin. It’s particularly beneficial after showering, shaving, or exposure to harsh weather conditions. Available in a 500g size, it is the best facial moisturizer as it provides essential care for dry, normal, or combination skin. Its lightweight formula, rich in natural moisturizers, works to rejuvenate the skin, leaving it soft and smooth without any greasy feel, allowing for easy absorption by the skin.

Benefits and Features:

QV Cream is recommended for moisturizing dry skin.
Cream helps to lock in natural moisture by acting as a protective barrier.
QV Cream helps to protect against dryness.
The ph-balanced formula is low in irritation and is free from fragrance, colour, lanolin, and propylene glycol.
QV Cream is suitable for sensitive skin and flaking or itching due to dry skin conditions.
QV is suitable for babies and the elderly.
24-hour moisturizing cream.
Vegan-friendly – contains no animal-derived ingredients.
[Gentle to skin] Recommended for daily use and suitable for dry, sensitive, oily, and acne-prone skin.
Highly concentrated, hypoallergenic moisturizing cream.
QV Cream protects against water loss by retaining the skin’s natural moisture.
Use as often as needed to moisturize areas such as elbows and knees.
Imported Made in Australia.

How to use:

Apply to dry areas as often as needed,
especially after bathing, showering, shaving,
exposure to harsh weather conditions and at night

130 AED

8% OffFeatured

Lait Snaptchat Black Diamond Super Whitening Serum 100ml

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Lait Snaptchat Black Diamond Super Whitening Serum 100ml

Lait snap chat diamant Black serum. Super effective in clearing discoloration and unifyingthe complexion, fruit acids egyptian powder and vitamins. Super whitening, add with your lotion

This luxurious serum blends advanced skincare science with high-quality, naturally derived ingredients to deliver powerful results that leave your complexion looking and feeling its best. Ideal for all skin types, the Serum Snapchat Diamant Noir is specifically formulated to hydrate, brighten, and rejuvenate tired skin, making it the perfect addition to your daily skincare routine.

110 AED

14% OffFeatured

Parley Nomarks Creamy Whitening Face Wash Tube 100ml

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Parley Nomarks Creamy Whitening Face Wash Tube 100ml

Parley Nomarks Creamy Whitening Face Wash is enriched with fruit extracts to gently cleanse, brighten, and improve skin clarity. Its formula targets spots, dullness, and gives a fresh, fair look with every wash.

30 AED

11% OffFeatured

Shower Gel, Skin Care

Activex Exfoliating Body Wash Ocean Breeze Scent 1000ml

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Activex Exfoliating Body Wash Ocean Breeze Scent 1000ml

Highlights

Gentle exfoliation with natural pumice stone.
Enriched with coconut extracts for hydration.
Available in Forest Herbs, Citrus Mint, and Ocean Breeze.
Refreshing scents for a revitalizing shower experience.
1000 ml size for long-lasting use.

40 AED

20% OffFeatured

Mekako Prestige 15Plus Exfoliating & Lightening Soap 200gm

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Mekako Prestige 15Plus Exfoliating & Lightening Soap 200gm

Reveal a glowing radiance with this exfoliating soap formulated to make your skin smoother, fresher and clearer after every wash! Loaded with 100% natural and eco-friendly Apricot Seed Powder, this soap effectively sloughs away dull skin, revealing a radiant complexion.

Its scrubbing action removes dead skin cells charged with brown melanin to unveil a radiant tone and a smoother, more refined texture. Skin.

20 AED

7% OffFeatured

QV Intensive Ointment for Sensitive Skin Prone to Eczema 450gm

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QV Intensive Ointment for Sensitive Skin Prone to Eczema – 450gm

QV Intensive Ointment for sensitive and eczema-prone skin is a deep, soothing moisturizer specially designed to care for dry and irritated skin. Its formula, rich in active ingredients, deeply soothes and moisturizes the skin, helping to reduce the itching and redness associated with eczema. The ointment comes in a large 450g jar, making it ideal for daily use for the whole family.

Benefits and features:

Provides intense hydration to dry, irritated skin, helping restore its natural moisture barrier.
Reduces itching and redness associated with eczema thanks to its soothing formula.
Suitable for sensitive skin as it does not contain any perfumes that may cause skin irritation.
Specially designed for eczema-prone skin, dermatologist approved.
Absorbs quickly without leaving any greasy residue on the skin.
Safe for use on children and adults, making it perfect for the whole family.

How to use:

Gently clean and dry the skin before application.

Apply an appropriate amount of ointment to dry or irritated skin.

Gently massage until the ointment is completely absorbed.

Use it twice daily or as needed, especially after showering or when the skin feels dry.

130 AED

PRODUCTS ON SALES

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14% Off

Oils & Moisturizer, Skin Care

Dodo White Up Multi Vitamin Deep Cleansing Oil 60ml

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Dodo White Up Multi Vitamin Deep Cleansing Oil 60ml

Dodo oil is a concentrate of assets that contribute to the deep cleansing of your skin, its nutrition and hydratation. The “WHITE UP” Contributes finally to reveal of your complexion.

30 AED

14% OffFeatured

RDL Babyface Astringent with Melawhite No1 60ml

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RDL Babyface Astringent with Melawhite No1 60ml

RDL Babyface Astringent with Melawhite provides a smoother and lighter skin complexion for a youthful and radiant looking skin.

Provides a smoother and lighter skin complexion for a youthful and radiant looking skin.

Gently apply on face and neck areas.

Applied for anti-ageing, glow, fairness. Gives it a natural and youthful glow.

For skin pigmentation and reduces age spots.

Direction for Use: Moisten a piece of cotton with RDL Babyface Astringent with Melawhite. Gently apply on face and neck areas.

Warning and Precautions: Contains Menthol. Not to be used for children under 3 years of age. Avoid contact with eyes.

Store at temperature not exceeding 30C.

30 AED

13% OffFeatured

Skin Doctor Strawberry Jam Scrub for Face & Body 200gm

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Skin Doctor Strawberry Jam Scrub for Face & Body 200gm

Skin Doctor Face and Body Strawberry Jam Scrub deeply nourishes and moisturizes the skin. Strawberry mildly exfoliates the skin to remove dead skin cells and ﬂakes from the surface.

How to use:

Get an ample amount using fingertips, gently massage on the skin in a circular motion then rinse thoroughly with water.

35 AED

11% OffFeatured

Hair Colour, Hair Cream, Hair Care

Bolony Hair Color Cream 7.32 Beige Blond 100ml

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Bolony Hair Color Cream 7.32 Beige Blond 100ml

Hair Color Cream With Keratin, Macadamia Oil & Gold Extract

It Enhances your hair with vibrant, long-lasting color while nourishing it deeply. Infused with Keratin for strength, Macadamia Oil for hydration, and Gold Extract for shine, this formula ensures even coverage and a silky-smooth finish. Achieve high-quality results with rich color and healthy, radiant hair.

How to use:

Wear gloves and mix the hair color cream with the developer as instructed. Apply evenly to dry hair, starting from the roots. Leave it on for the recommended time, then rinse thoroughly with water. Use a conditioner for a smooth, nourished finish.

40 AED

22% OffFeatured

Creams, Shower Gel, Skin Care

Peau Jaune Lightening Beauty Cream 250ml

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Peau Jaune Lightening Beauty Cream 250ml

The Peau Jaune Lightening Cream draws its effectiveness from a lightening active ingredient with fruit acids for super hydration of dry skin.

Use :Apply morning and evening to clean, dry skin, and massage gently until the product is absorbed.

35 AED

14% OffFeatured

Noor Hair Removal Cream Cucumber

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Noor Hair Removal Cream Cucumber

Noor Gold Hair Removal Cream is an easy and effective solution for removing unwanted hair while leaving the skin soft and smooth. Enriched with cucumber, it is designed for use on various body areas, including sensitive regions. The formula works quickly, helping achieve clean and silky skin in minutes.

Benefits

Removes unwanted hair gently and quickly
Leaves skin soft, smooth, and silky
Helps keep skin moist and supple after hair removal
Suitable for sensitive skin and delicate areas

Ingredients

Aqua (Water), Cosmo Wax-D, Cetyl Alcohol, Mineral Oil, Sorbitol, Calcium Hydroxide, Sodium Hydroxide, Thioglycolate, Aloe Vera, Vitamin E, Perfume.

How to Use?

Apply Noor Gold Cream Hair Remover on the desired area.
Leave for five to seven minutes.
Remove all the cream with the provided plastic spatula.
Rinse thoroughly with water.
Store at room temperature and avoid exposure to direct sunlight.

30 AED

29% OffFeatured

Face Wash, Tubes, Skin Care

Melano Pharma Acne Facial Wash 200ml

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Melano Pharma Acne Facial Wash 200ml

Purifies & removes excess oil without dryness or irritation. Exfoliates skin & removes dead skin cells. Has the power of anti-oxidant & anti-inflammatory. Helps to remove blackheads & whiteheads. Leaves skin feeling soft, velvety & ultra-clean. Acne Wash contains: Glycerin, Salicylic acid, D- Panthenol, Honey. How to use: Apply on wet skin with gentle massage. Leave acne free face wash for a minute then rinse well with water. For best results use it twice daily.

25 AED

6% OffFeatured

Conditioner, Hair Care

Maxiline Pkc Ultimate Home Care Shampoo 300ml

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Maxiline Pkc Ultimate Home Care Shampoo 300ml

Specially designed for chemically treated hair, the Maxiline PKC Ultimate Home Care Shampoo provides gentle cleansing and advanced restoration. Ideal for hair that has been straightened, relaxed, or treated, this nourishing formula helps maintain hair health and manageability from root to tip.

Key Features:

Suitable for Chemically Treated Hair
Perfect for hair that has undergone straightening, relaxing, or other chemical treatments.
Restores Strength & Elasticity
Infused with essential amino acids to help rebuild hair structure and improve resilience.
Enhances Shine
Leaves hair looking naturally shiny, smooth, and healthy.
Corrects Capillary Porosity
Helps repair damage by supporting the natural hair fiber and balancing moisture levels.
Gentle Cleansing Formula
Cleans without stripping essential oils, making it safe for regular use.

80 AED

20% OffFeatured

Conditioner, Hair Care, Hair Scalp Treatment, Personal Care

Vaseline Hair Tonic & Scalp Conditioner 100ml

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Vaseline Hair Tonic & Scalp Conditioner 100ml

Replace natural oils in your hair & scalp

Leaves your hair easy to comb

It fights dry hair, dry scalp and loose dandruff

20 AED

3% OffFeatured

Conditioner, Hair Care

Difeel Elevated Rosemary and Mint Conditioner 354ml

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Difeel Elevated Rosemary and Mint Conditioner 354ml

Our expertly formulated Difeel Rosemary & Mint Hair Care line, helps promote healthy, natural hair growth while strengthening dry, damaged hair, while invigorating your scalp!

Strengthening and Nourishing

Our Difeel Rosemary & Mint Conditioner is infused with nourishing Biotin. Biotin plays an important role in the health of your hair, skin, and nails. A lack of Biotin can lead to hair loss.

For Stronger, Fuller and Thicker Hair

Our Strengthening formula leaves hair stronger, fuller, and thicker while encouraging healthy hair growth.

Invigorating Formula

Our Rosemary & Mint Conditioner works to keep your hair color vibrant while giving your hair manageability, softness and shine.

Sulfate Free – Paraben Free – Phthalate Free – Color Safe Formula

195 AED

GIFT SET

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16% OffFeatured

Makari Exclusive Dark Spot Corrector Serum 50ml

Serums, Skin Care

Makari Exclusive Dark Spot Corrector Serum 50ml

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Makari Exclusive Dark Spot Corrector Serum 50ml

An exclusive high-potent blend with maximum strength Organiclarine, this serum works to improve the appearance of hyperpigmentation while healing skin concerns. Use this rich gel cream 3 times a week at night to effectively even tone and brighten skin.

Recommended for all skin types except sensitive skin
-DO NOT apply all over face or body
-To brightens discolorations on face or body, dab with cotton swab directly to deeply pigmented area
-To boost brightening, mix a few pumps into milks, lotions, creams, or gels and apply as directed
-Product should be used 3x per week at night
-Must use sunscreen during the day to prevent future hyperpigmentation

210 AED

11% OffFeatured

Gluta Gold Half Cast Within Papaya Lightening Body Lotion 500ml

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Gluta Gold Half Cast Within Papaya Lightening Body Lotion 500ml

40 AED

11% OffFeatured

Hair Colour, Hair Cream, Hair Care

Bolony Hair Color Cream 7.3 Golden Blond 100ml

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Highlights:

Bolony Hair Color Cream 7.3 Golden Blond 100ml

Hair Color Cream With Keratin, Macadamia Oil & Gold Extract

How to use:

40 AED

5% OffFeatured

Conditioner, Hair Care

Silky Cool Milk Hair Conditioner 5 Litre

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Highlights:

Silky Cool Milk Hair Conditioner 5 Litre

Restore elasticity and moisture. Repair damage cuticle. Hair feeling smooth and frizz free.

95 AED

7% OffFeatured

DR.MEINAIER Lemon Hydrogel Peel Off Jelly Mask 650gm

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Highlights:

DR.MEINAIER Lemon Hydrogel Peel Off Jelly Mask 650gm

Jelly masks are made mainly with refined alginate. They contain more alginate than regular rubber masks. So Jellymask texture is like jelly, which provides full hydration and a natural cooling effect all at once.
Hydro jelly mask trans from a gel-like mixture to a thick, rubber like mask that seals in moisture and infuses nourishing ingredients deeper into the skin.
Face mask covers your whole face without neglecting any small part of your skin such as under eye area and lips which makes it effective and reliable for you.
We have created moisturizing jelly face mask for all skin types, especially mature and aging skin, for women and men of any age who want to improve their skin appearance and achieve happier and healthier looking skin.

65 AED

7% OffFeatured

Trimay Mela-Tranex Daily Vitalize Cream 40ml

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Trimay Mela-Tranex Daily Vitalize Cream 40ml

Anti-pigmentation lightening cream Trimay Mela-Tranex Daily Vitalize Cream will help get rid of problems such as uneven tone, dull sallow skin tone, melanin overproduction, post-traumatic pigmentation and photodamage.?The formula of the product includes the most effective and safe cosmetic components aimed at reducing melanin synthesis, combating pigmentation and generally improving skin tone.

The product lightens pigment spots and prevents their appearance, reduces the visibility of freckles and post-acne marks, eliminates dullness, revitalizes the skin and gives it a healthy glow.?With regular use, the cream visually refreshes and rejuvenates the face as a whole, returning the skin to a healthy and rested appearance.

The soft texture of the cream is quickly absorbed into the skin, deeply nourishes it, brightens and evens out the complexion without the effect of exfoliation.?That is why the cream is perfect even for those with sensitive skin.

65 AED

17% OffFeatured

Oils & Moisturizer, Serums, Skin Care

Bicarbolight Lightening Body Oil With Bicarbonate and Lemon 60ml

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Bicarbolight Lightening Body Oil With Bicarbonate And Lemon 60ml

BICARBOLIGHT oil with sodium bicarbonate and lemon gradually clarifies the skin while restoring its elasticity and softness.

The use of the product should not exceed 15 days. Let the skin rest 2 weeks between each routine.

Product benefits

Clarifies the skin harmoniously

Moisturizes, softens, and smoothes the epidermis

How to use

Pour a few drops in the palms of the hands, rub then gently massage the previously moistened skin. Clean hands well after use. In case of contact with eyes, rinse them immediately.

25 AED

14% OffFeatured

Golden Pearl White Beauty Face Wash 100ml

Face Wash, Skin Care, Sunscreen

Golden Pearl White Beauty Face Wash 150ml

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Highlights:

Golden Pearl White Beauty Face Wash 150ml

Golden Pearl White Beauty Face Wash has a unique pro-exfoliating formula with Glutathione, Niacinamide and Silica Beads that help remove dead skin cells, leaving it luminous and bright. It not only soothes out irregularities, but also gives you a visible youthful look.Whitening face wash.

Ingredients:

Aqua, Stearic Acid, Glycerin, Coconut Fatty Acid, Potassium Hydroxide, Sodium Laureth Sulfate, Propylene glycol, Cocamide DEA, Sodium Laureth Sulfate (and) Glycol Distearate (and) Cocamide MEA (and) Laureth-10, Polyquaternium-7, Red exfoliating beads, Fragrance, Boric Acid, Salicylic Acid, Phenoxyethanol (and) Methylparaben (and) Ethylparaben (and) Propylparaben (and) Butylparaben (and) Isobutylparaben, Cetyl Alcohol, Titanium dioxide, Niacinamide, Glutathione.

How to Use:

Squeeze a dime-size amount of White Beauty Face Wash into your palm and add a few drops of water to make lather. Apply it to the face and gently massage in a circular motion around the nose, chin, and forehead. Rinse with warm water and pat dry. Use twice a day.

30 AED

9% OffFeatured

Hair Care, Hair Treatment, Shampoo

Skin Doctor Garlic Hair Treatment Shampoo 1000ml

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Skin Doctor Garlic Hair Treatment Cream 1500ml

Maximum nourishment, revitalizes and strengthens hair roots.

Skin Doctor Garlic Hair Treatment Cream penetrates deep into the hair shaft to hydrate and gives hair a soft, manageable feel. T

Skin Doctor Garlic Hair Treatment Shampoo 1000ml

Maximum nourishment, revitalizes and strengthens hair roots.

Skin Doctor Garlic Hair Shampoo penetrates deep into the hair shaft to hydrate and gives hair a soft, manageable feel. The garlic nutrient help provide maximum nourishment, revitalize and strengthen your hair for a shinier, healthier look.

How to use:

Apply generous amount of shampoo on wet hair. Massage gently the hair and scalp then rinse thoroughly with water.

he garlic nutrient help provide maximum nourishment, revitalize and strengthen your hair for a shinier, healthier look.

How to use:

Apply generous amount of cream on wet hair strands, concentrating more on the ends and leave for 3-5 minutes then rinse well with water

50 AED

17% OffFeatured