Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Lotion, Skin Care

American Dream Cocoa Butter Original Lotion 473ml

Rated 0 out of 5

(0)

Highlights:

American Dream Cocoa Butter Original Lotion 473ml

An all over body lotion to massage in to dry to extra dry skin.

Restores balance to the skins barrier to lock in moisture

For best results apply just after bathing

If you want to take skin from dry & flaky to fabulously silky, indulge it with Cocoa Butter Original. Boasting a new and enhanced formula which includes ultra moisturising, ethically sourced cocoa butter, softening shea butter and Vitamin E, this non-greasy, bestselling butter simply melts into skin.

An antioxidant powerhouse to protect the skin from environmental damage which causes skin ageing, dark patches, and dullness. Smooth away stretch marks, fine lines and blemishes and help keep skin healthy and youthful looking.

45 AED

13% OffFeatured

Jergens Softening Musk Skin Moisturizer with Vitamin E 400ml

Rated 0 out of 5

(0)

Highlights:

Jergens Softening Musk Skin Moisturizer with Vitamin E 400ml

HELPS TO HYDRATE DRY SKIN – Jergens Softening Musk Dry Skin Moisturizer softens and moisturises dry skin for more visibly radiant looking skin. LASTING FRAGRANCE MOISTURIZER – With Musk essence for a beautiful long lasting fragrance HELPS TO REPAIR DRY SKIN – Jergens Dry Skin Moisturizer helps to restore skin’s luminosity and visibly improve skin’s appearance and texture. BEST FOR NORMAL TO DRY SKIN – Absorbs into skin for long-lasting hydration. FORMULATED WITH HYDRATING INGREDIENTS – Combined with Jergens unique HYDRALUCENCE blend, our Dry Skin Moisturizer features enriching Vitamin E to leave skin luminous

Highlights

Jergens Softening Musk Moisturizer helps you reveal deeply luminous, visibly softer skin.
This unique formula contains an illuminating HYDRALUCENCE blend, as well as Musk essence and enriching Vitamin E. Replenishes for visibly softer skin.
Smooth on daily to indulge in moisturized skin every day.

35 AED

20% OffFeatured

Reborn Moisturizing Cream Papaya 500ml

Rated 0 out of 5

(0)

Highlights:

Reborn Moisturizing Cream Papaya 500ml

Crafted especially for the delicate skin on your face.Created with quality essential oils and exquisitely nourishing butters, a dab of one of our handcrafted moisturizers will leave your skin feeling fantastic and looking its best. Whether your ideal routine involves moisturizing twice a day or twice a week, our versatile range of hardworking moisturizers are up to the challenge.

40 AED

7% OffFeatured

Vita Glow Skin whitening and anti acne Soap 135gm

Rated 0 out of 5

(0)

Highlights:

Vita Glow Skin whitening and anti acne Soap 135gm

Vita Glow Skin Whitening and Anti-Acne Soap is a gentle yet effective way to achieve glowing and beautiful skin. With natural and organic ingredients, this soap delivers maximum results without causing any excessive irritation or damage.

Features:

Infused with organic and natural ingredients to ensure safe and gentle use

Formulated with skin-whitening and acne-fighting components to promote clear complexion

Rich in antioxidants to help protect skin against environmental damage

Powerful cleansing properties that remove dirt and grime

Ideal for daily use to keep skin looking healthy and radiant

140 AED

18% OffFeatured

Frozen Collagen Frozen White Plus Body Lotion 500ml

Rated 0 out of 5

(0)

Highlights:

Gluta Frozen White Cool Frozen Collagen Lotion Plus 10X Whitening 500ml

Frozen Lotion that is suitable for all skin types, including AHA, Alpha Arbutin 10 and collagen Vitamin C, which is part of helping to improve the lack of healthy skin. Makes skin whitening, smooth, tighten, decrease wrinkles. Make it pleasant to touch, sparkling aura, not return to being dark. Clear, bright, with aura revealing smooth white skin. New skin obtained from nourishment.

How to use:
Apply lotion to the neck, arm, whole body. For best results, use regularly in the morning without rinsing.

45 AED

13% OffFeatured

Scrubs, Shower Gel, Skin Care

Neoprosone Brightening Body Lotion 400ml

Rated 0 out of 5

(0)

Highlights:

Neoprosone Brightening Body Lotion 400ml

Introducing Neoprosone Brightening Body Lotion, a transformative solution for achieving an even skin tone. Infused with the potent brightener Arbutin Complex and deep hydrating agents, this lotion works harmoniously to restore radiance and promote a more balanced complexion.

The inclusion of non-irritating Lactic Acid gently softens the skin, unveiling a luminous glow and improving overall texture. Vitamin C, a powerful antioxidant, lends its soothing properties while safeguarding the skin against environmental pollutants, leaving it feeling velvety soft and supple.

Directions: Apply a thin layer nightly to cleansed, dry skin, ensuring it covers any dark areas. To maintain and enhance the results, it is essential to daily apply sun protection with a minimum SPF 30. This step plays a crucial role in preventing further skin pigmentation and preserving the progress achieved.

Key Ingredients: Lactic acid, Shea butter, Glycerin.

65 AED

11% OffFeatured

Biocos Body Lotion Hydrates & Moisturizes, Boosts Collagen Repairs Dry Skin 500ml

Rated 0 out of 5

(0)

Highlights:

Biocos Body Lotion Hydrates & Moisturizes, Boosts Collagen Repairs Dry Skin

Brightens & Evens Skin Tone: Enriched with Niacinamide and Arbutin, this lotion minimizes dark spots and melanin production for a radiant glow.
Deep Hydration & Moisture Lock: With Glutathione and Milk Protein, it deeply nourishes, repairs dry skin, and keeps it hydrated all day long.
Boosts Collagen & Elasticity: Vitamin E and Wheat Amino Acids enhance collagen production, improving skin elasticity and reducing fine lines.
Natural Soothing & Anti-Aging: Saxifraga and Paeonia extracts soothe irritation, rejuvenate skin, and combat signs of aging.
Lightweight & Non-Greasy Formula: Perfect for daily use, it absorbs quickly, leaving skin soft, smooth, and protected from environmental stressors.

40 AED

33% OffFeatured

Bar Soap, Feminine Care, Skin Care, Personal Care

Valera 7 Oil Mixture Whitening Soap 125gm

Rated 0 out of 5

(0)

Highlights:

Valera 7 Oil Mixture Whitening Soap 125gm

10 AED

25% OffFeatured

Lab White Atom Whitening Egg Yolk Soap 160gm

Rated 0 out of 5

(0)

Highlights:

Lab White Atom Whitening Tomato Soap 160gm

This beauty bar soap is made from refined essential oils extracted from the best selected plants. It effectively removes pigment spots, dark spots and acne blemishes which will help lightening and balancing skin colour. it heals previous damaged skin cells by exfoliating whilst rejuvenating the growth of new skin leaving it fairer, fresher in better complexion.

The main extract from tomatoes
Tomatoes contain lycopene. which is an antioxidant, Antioxidants help reduce the wrinkles of aging and nourish the skin to be fresh and moist. It also contains high levels of vitamin A, vitamin K, and vitamin C.

Direction for use:

Use for face and body, morning and evening, on a daily basis.
Apply soap to the entire body, gently massage and enjoy the pure delight of our essential oil bath sensation

15 AED

10% OffFeatured

Piment Doux Concentrate Classic Lightening Cream 300ml

Rated 0 out of 5

(0)

Highlights:

Piment Doux Concentrate Classic Lightening Cream 300ml

Piment Doux Concentrate Cream milk with fruit acids is a complex designed to lighten, purify and hydrate your skin. Rich in vitamin A and E. It preserves your skin, softens, refreshes, and makes it so much more radiant.

45 AED

PRODUCTS ON SALES

View All

10% OffFeatured

Shower Gel, Skin Care

Pretty Be Gentle & Purity Blueberry Bath & Shower Gel 1000ml

Rated 0 out of 5

(0)

Highlights:

PrettyBe Mango Whitening and Exfoliating Shower Gel 1000ml

Pretty Be Gentle & Purity Blueberry Bath & Shower: is a mild cleanser that gently refreshes and nourishes the skin. Infused with blueberry extracts, it leaves your skin feeling soft, clean, and delicately scented. Ideal for daily use for a pure and soothing shower experience.

If you’re searching for a solution to maintain flawlessly smooth skin that fits seamlessly into your daily routine, look no further than Pretty Be Smooth. Crafted to provide effective, gentle care, this product transforms your skincare regimen into a luxurious experience. Designed for comfort and results, Pretty Be Smooth is the ideal companion for anyone looking to nourish and protect their skin effortlessly.
Pretty Be Smooth & Clean Oud Wood Bath & Shower Gel 1L isn’t just a product – it’s a commitment to healthier-looking skin. The innovative formula is lightweight, making it perfect for daily use without clogging pores or leaving greasy residue.
Infused with skin-loving ingredients, Pretty Be Smooth & Clean Oud Wood Bath & Shower Gel 1L actively replenishes moisture while shielding your skin from environmental stressors. Say goodbye to common irritations and hello to soothing, rejuvenated skin with every application.
Whether you’re preparing for work, a casual outing, or a special occasion, this product effortlessly complements your routine.

45 AED

10% OffFeatured

Silky Cool Hot Oil Garlic Deep Conditioning Hair Treatment for Hair Growth 1000ml

Rated 0 out of 5

(0)

Highlights:

Silky Cool Hot Oil Garlic Deep Conditioning Hair Treatment for Hair Growth 1000ml

Keep your hair Shiny & Healthy and get the hairstyle you’ve always wanted with our hot oil Hair Cream.

45 AED

25% OffFeatured

Pastil Hair Remover Skin Refreshing Greem 125ml

Hair Removals, Personal Care

Pastil Hair Remover Skin Refreshing Lemon 125ml

Rated 0 out of 5

(0)

Highlights:

Pastil Hair Remover Skin Refreshing Lemon 125ml

15 AED

20% OffFeatured

Body Butter Mild Lightening Gluathione Enriched All Over Glow Bath Scrub

Rated 0 out of 5

(0)

Highlights:

Body Butter Mild Lightening Gluathione Enriched All Over Glow Bath Scrub

This product is a rich, hydrating body butter that moisturizes and softens skin while promoting a brighter, more even tone and healthy glow. Its mild lightening formula, enriched with glutathione, helps to fade discoloration and protect against dullness. It’s suitable for all-over use, providing intensive nourishment without a greasy feel.

Key features:

Deeply moisturizing: The body butter formula provides intense hydration, ideal for dry or rough skin.
Mild lightening: Glutathione and other ingredients work gently to brighten the skin and promote a more even complexion over time.
Radiant glow: Antioxidant support and moisturizing properties help enhance skin’s natural radiance and protect it from dullness.
Smooth application: It’s a lightweight, easily absorbed lotion that leaves skin feeling soft and smooth.
All-over use: Designed to be used on the entire body for overall skin health and brightness

120 AED

14% OffFeatured

Silka Avocado Facial Cleanser 150ml

Rated 0 out of 5

(0)

Highlights:

Silka Avocado Facial Cleanser 150ml

Avocado facial cleanser is effectively formulated to gently away dirt from your skin making it look fresher and cleaner

Avocado extract + vitamin B3 and B5

Exfoliates dead skin cells without drying

30 AED

7% OffFeatured

Queen Helene Mud Pack 177ml

Rated 0 out of 5

(0)

Highlights:

Queen Helene Mud Pack 177ml

Mud pack masque is the original old-fashioned, time-tested earth facial treatment with imported natural english clay, that will work wonders for your skin. It’s a very effective pore cleanser. It helps tighten loose, sagging skin on your face and neck and relaxes tired face muscles to soften lines and wrinkles.

How to Use:

Cleanse your face and neck thoroughly. Apply Mud Pack Masque generously. Leave on for about 15 minutes to allow masque to dry and harden. Remove with warm water and a washcloth.

65 AED

14% OffFeatured

Face Cream, Spot Corrector, Skin Care

Sakeyna Rose Extract Beauty Cream + Serum and Soap Set

Rated 0 out of 5

(0)

Highlights:

Sakeyna Rose Extract Beauty Cream + Serum and Soap Set

Sakeyna Beauty Cream is exclusively formulated to whiten the skin complexion while giving it a flawless glow. It works miraculously in reducing pigmentation & discoloration. It also helps in eliminating dark spots, uneven skin tone, acne, freckles and blemishes while providing protection from harmful sun’s rays.
Deeply hydrates skin and within a few days of use it improves skin’s texture for radiant, youthful & ever- lasting fairness.
Use Sakeyna whitening serum with the combination of Sakeyna beauty cream or any lotion and get 10 times better results.
Use Sakeyna Anti Acne Serum with the combination of Sakeyna beauty cream or any lotion and clear acne, unclog & minimize pores.It Glows, Reduces Pigmentations & Discolorations, Eliminate Dark Spots, Removes Acne, Freckles, Blemishes & Moisturizes

30 AED

14% OffFeatured

Face Wash, Skin Care, Sunscreen

Golden Pearl Daily Oil Control Face Wash 150ml

Rated 0 out of 5

(0)

Highlights:

Golden Pearl Daily Oil Control Face Wash 150ml

Golden Pearl Oil Control Face wash has been specially formulated for oily & acne prone skin. The mixture of excess oil and dirt on skin blocks the pores which causes acne & pimples. This face wash deeply cleanse the pores and ensures long lasting oil control. Its regular use removes acne & pimples from your blocked pores, so that your skin remains clean, fresh and acne free.

Ingredients:

Sodium Lauryl Ether Sulphate, Cocoamido Propyl Betaine, EGDS (Ethylene Glycol Di Stearate), Carboxy Methyl Cellulose, Coconut Diethanolamide, Citric Acid, Propylene Glycol, Aloe Vera Gel, Triclosan, Distilled Water, Perfume, preservatives and FD &C Colours.

How to Use:

Squeeze a little amount of Golden Pearl Oil Control Face wash into your palm. Add water and lather. Apply to your face and neck area and massage gently. Rinse with warm water and gently dry. Use it daily in the morning and evening for best results.

30 AED

11% OffFeatured

Oils & Moisturizer, Skin Care

Mamado Aromatherapy Lemongrass Oil 150ml

Rated 0 out of 5

(0)

Highlights:

Mamado Aromatherapy Lemongrass Oil 150ml

Mamado natural lemongrass oil is a remedy that is habitually used to upkeep immune system health.

It is often used to help with jetlag, headaches and reduce stress.

It can also be used as a remedy for respiratory infections, stomach problem and athletes foot.

40 AED

11% OffFeatured

Alatar Fenugreek Seeds Plumping Face & Body Cream

Rated 0 out of 5

(0)

Highlights:

Alatar Fenugreek Seeds Plumping Face & Body Cream

40 AED

GIFT SET

View All

6% OffFeatured

Conditioner, Hair Care

Acure Ultra Moisturizing Conditioner 236ml

Rated 0 out of 5

(0)

Highlights:

Acure Ultra Moisturizing Conditioner 236ml

The perfect solution for dry and damaged hair. Its natural formula is enriched with nourishing ingredients such as organic plant oils and proteins that deeply hydrate, enhance shine, and strengthen the hair fiber, leaving it soft and healthy.

Features:

Deeply moisturizes dry and damaged hair.
Enhances shine and softness thanks to its natural ingredients.
Enriched with organic vegetable oils and nourishing proteins.
Suitable for daily use and for all hair types.
Free of sulfates, parabens, and silicones.
Environmentally friendly and cruelty-free.

Warnings:

For external use only.
Avoid contact with eyes and if contact occurs, rinse thoroughly with water.
Keep out of the reach of children.
In case of irritation or allergic reactions, discontinue use and consult a physician.

75 AED

14% OffFeatured

Face Wash, Skin Care, Sunscreen

Golden Pearl Vitamin C Face Wash 150ml

Rated 0 out of 5

(0)

Highlights:

Golden Pearl Vitamin C Face Wash is an antioxidant-rich formulation designed to lighten and brighten your skin tone. Enriched with Vitamin C, it not only protects your skin against harmful free radicals, deeply cleanses pores while effectively reducing hyperpigmentation and dark spots. It also boosts collagen production, promoting firmer and more youthful skin. Vitamin C’s anti-inflammatory properties help soothe and calm irritated skin, reducing redness and improving overall skin texture. Additionally, it enhances the skin’s natural radiance and evens out complexion. Regular use of this face wash revitalizes your skin, leaving it looking clearer, healthier, and more luminous, making it an essential part of your daily skincare routine..

How to Use:

Squeeze a dime-size amount of Golden Pearl Vitamin C Face Wash into your palm and add a few drops of water to make a lather. Apply it to the face & neck and massage gently. Rinse with warm water and pat dry. Use twice a day

30 AED

14% OffFeatured

Eveline Strawberry Regenerating Skin Hand Balm 50ml

Rated 0 out of 5

(0)

Highlights:

Eveline Strawberry Regenerating Skin Hand Balm 50ml

The Eveline Strawberry Regenerating Skin Hand Balm is a rich, nourishing hand cream designed to restore and regenerate dry, damaged hands.

Infused with strawberry extract and other natural ingredients, this balm provides deep hydration, protection, and a soothing effect, leaving your hands soft, smooth, and revitalized.

Hydrating Formula.
Rich in Antioxidants.
Softens and nourishes hands.
Sweet Strawberry Scent.
Non-Greasy, Fast-Absorbing.

30 AED

11% OffFeatured

Laser White Rice Milk Extract Face And Body Scrub, 500gm

Rated 0 out of 5

(0)

Highlights:

Laser White Rice Milk Extract Face And Body Scrub, 500gm

Keep your skin smooth, exfoliated and hydrated easily with this exfoliating Body Scrub.

This essential exfoliating body scrub or body polish gently removes dead skin cells while adding nourishing moisture.

This exfoliating body scrub cleanser for dry skin has no sulfates, no parabens, no phthalates, no propylene glycol, no mineral oil, no animal testing and no petroleum

40 AED

13% Off

Oils & Moisturizer, Skin Care

Bio Oil Skincare Oil Natural 125ml

Rated 0 out of 5

(0)

Highlights:

Bio Oil Skincare Oil Natural 125ml

Bio-Oil Skincare Oil (Natural) is an all-natural product clinically proven to help improve the appearance of scars and stretch marks. Its unique formulation is also highly effective for uneven skin tone, ageing and dehydrated skin. The formulation is 100% natural.

Benefits

For Scars and Stretch Marks

Helps to improve the appearance of new and existing scars.

Helps to prevent the formation and improve the appearance of existing stretch marks formed during pregnancy, teenage growth spurts or periods of rapid weight gain.

With regular application, Bio-Oil helps to improve the appearance of uneven skin tone.

For Aging and Dry Skin

65 AED

11% OffFeatured

Fair & White Original Brightening Body Lotion AHA-2 485ml

Rated 0 out of 5

(0)

Highlights:

Fair & White Original Brightening Body Lotion AHA-2 485ml

The AHA-2 Body Lotion with its smooth texture is ideal to visibly reduce the pigmentary disorders (marks, spots, complexion irregularities). This complete skin care enriched with AHA (Alpha-Hydroxy Acid ) and moisturizing agents has been formulated to refine skin texture and to reveal its natural radiance.

Skin appears more luminous, gently brightened.

85 AED

17% OffFeatured

Face Cream, Spot Corrector, Skin Care

Arena Gold Papaya Glowing Cream 20gm

Rated 0 out of 5

(0)

Highlights:

Arena Gold Papaya Glowing Cream 20gm

How to use Cream :Take the substantial amount of the Arena gold beauty cream on your palm. Apply it on the face and leave it overnight. Wash your face in the morning for best results. Don’t go near flame or in sun exposure. Do not massage

25 AED

6% OffFeatured

Hair Care, Hair Cream

ActiveX Garlic Nourishing and Strengthening Hot Oil Hair Cream 2 Litre

Rated 0 out of 5

(0)

Highlights:

Strengthen your hair with ActiveX Hot Oil Hair Cream 2 Litre – Garlic. Infused with the power of garlic extract, this cream nourishes and strengthens your hair, promoting healthy growth and reducing breakage. Experience the transformative effects as the cream fortifies your hair, leaving it resilient, shiny, and full of vitality. Embrace the nourishing power of ActiveX Hot Oil Hair Cream – Garlic for stronger and healthier-looking hair.

75 AED

11% OffFeatured