Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Serums, Skin Care

Jhalak Premium Beauty Cream

Rated 0 out of 5

(0)

Highlights:

Jhalak Whitening Beauty Serum

Jhalak Whitening Beauty Serum is a revolutionary formula designed to transform your skin, providing a brighter, more youthful complexion. It features an ultra-concentrated formula that delivers remarkable results, resulting in a noticeable improvement in skin tone. The serum effectively lightens and brightens the complexion, resulting in a more luminous and even complexion. It also helps restore skin’s natural equilibrium, smoothing away dry lines and wrinkles, and actively fades dark spots for a more uniform and blemish-free complexion.

The serum is enriched with 100% natural botanical extracts that work in harmony with your skin. It effectively eliminates pigmented cells from surfacing, contributing to a more flawless and radiant appearance. The serum is powered by the exclusive power of the Beauty Icon, ensuring maximum energizing, nourishing, and skin-strengthening effects. Experience the transformation with Jhalak Whitening Beauty Serum and unlock your skin’s full potential.

25 AED

11% OffFeatured

ActiveX Face & Body Lightening Scrubbing Cream with Aloe Vera 500ml

Rated 0 out of 5

(0)

Highlights:

ActiveX Face & Body Lightening Scrubbing Cream with Aloe Vera 500ml

Revitalize your skin with Activex Face and Body Lightening and Scrubbing Cream, a luxurious formula enriched with aloe vera extract. Designed to gently exfoliate dead skin cells, it leaves your skin soft, smooth, and radiant. This nourishing cream helps unclog pores, remove impurities, and promote natural skin regeneration for a fresh, glowing appearance.

Perfect for targeting rough areas like elbows, knees, and heels, it combines exfoliation with deep hydration, making it ideal for achieving a brighter and more even skin tone.

How to Use:

Apply to damp face or body, massage in circular motions, then rinse thoroughly with warm water. For best results, use 2–3 times per week.

✅ Exfoliates & removes dead skin cells

✅ Lightens & brightens dull skin

✅ Enriched with soothing aloe Vera

✅ Smooths rough areas (elbows, knees, heels)

✅ Suitable for face & body

40 AED

7% OffFeatured

AXIS-Y Biome Ultimate Indulging Cream 55ml

Rated 0 out of 5

(0)

Highlights:

AXIS-Y Biome Ultimate Indulging Cream 55ml

A luxurious cream with a Satin Barrier formulation which creates a thin moisture barrier on the skin, improving skin texture and providing a soft glow from the inside out. In addition to AXIS-Y’s unique Special Biome Blend, the cream features skin lipid components ‘Ceramides + Cholesterol + Fatty Acids’ to help improve skin elasticity. The Special Biome Blend helps to prevent skin oxidation and repair skin biome imbalance which helps with elasticity and skin soothing, while the ‘Ceramides + Cholesterol + Fatty Acids’ helps to firm the skin with the Cholesterol and Fatty Acids, while the Ceramides help to strengthen the skin barrier’s function.

This vegan wrinkle care cream also contains Adenosine, a wrinkle-improving functional ingredient which helps to improve the appearance of fine lines and wrinkles.

140 AED

12% OffFeatured

Aqua Rich Turmeric and Vitamin C Body Lotion 500ml

Rated 0 out of 5

(0)

Highlights:

Aqua Rich Turmeric and Vitamin C Body Lotion 500ml

Long-Lasting Radiance and Deep Hydration

Wrap your skin in luxurious nourishment that lasts all day. This non-greasy, fast-absorbing body lotion blends the illuminating essence of turmeric with the revitalizing energy of vitamin C to deeply hydrate and reveal visibly glowing skin. Each application melts flawlessly into the skin, locking in moisture while promoting an even, radiant tone that feels indulgently soft to the touch.

Experience the synergistic effect of ancient and modern beauty rituals—turmeric calms, protects, and brightens while vitamin C helps diminish dark spots and dullness. Together, they bring out your skin’s natural brilliance. Use daily after your shower, especially when paired with the complimentary body wash, Face Cream and body oil for unmatched smoothness and all-day luminosity.

Usage Instructions

Apply to clean, towel-dried skin after showering. Massage gently in circular motions until fully absorbed.

Use morning and night for best results. For enhanced results, pair with the complimentary body wash.

Usage Warnings

For external use only. Avoid contact with eyes; rinse thoroughly if contact occurs. Discontinue use if irritation develops.

Store in a cool, dry place away from direct sunlight. Keep out of reach of children.

150 AED

11% OffFeatured

Creams, Lotion, Skin Care

Aichun Beauty Face And Body Whitening and Moisturizing Cream 120ml

Rated 0 out of 5

(0)

Highlights:

Aichun Beauty Face And Body Whitening and Moisturizing Cream 120ml

This cream is enriched with lightening and moisturizing ingredients that quickly infiltrate the skin and remove excess melanin
Improves dull and uneven skin efficiently
Improves its ability to whiten, keeping it soft, hydrated and elastic
It is suitable for all types of skins

40 AED

10% OffFeatured

Topicrem CICA Soothing Repair Cream 40ml

Rated 0 out of 5

(0)

Highlights:

Topicrem CICA Soothing Repair Cream 40ml

Discover the exceptional care of Topicrem CICA Soothing Repair Cream, a 40ml formula designed to nurture and restore your skin’s natural barrier. Ideal for sensitive and irritated skin, this cream offers a velvety texture that melts effortlessly into the skin, leaving no greasy residue. Free from any overwhelming fragrance, it envelops your senses with a subtle, calming touch.

Thanks to its unique formulation, this cream provides immediate relief from discomfort while promoting long-term skin resilience. Enriched with the soothing power of panthenol, it actively helps to calm the skin, reducing redness and irritation. Additionally, the inclusion of copper and zinc further supports skin repair by reinforcing its natural defenses. With each application, your skin feels comforted, hydrated, and visibly healthier. Allow yourself the pleasure of a skincare routine that not only pampers but also protects, ensuring your skin remains soft, smooth, and beautifully balanced.

How to use

Apply Topicrem CICA Soothing Repair Cream morning and evening on the face and neck, or any area of the body needing soothing car

45 AED

14% OffFeatured

Creams, Tubes, Skin Care

QEI+ Paris Active Harmonie Repair Extreme Lightening Cream 50gm

Rated 0 out of 5

(0)

Highlights:

QEI+ Paris Active Harmonie Repair Extreme Lightening Cream 50gm

QEI+ Active Harmonie Repair Moisturizing Cream: In the range Active Harmonie Reparateur QEI+ has elaborated a toning cream to fight against skin incidents and correct the complexion imperfections. Rich of the best toning plants and the Carrot Oil power, Active Harmonie Reparateur Moisturising Lightening Cream will give to your skin a real clarity and deep moisturisation.

Use in the morning, after perfectly cleansing your skin with the QEI+ Active Harmonie Reparateur soap, apply the cream on the dark areas with gently massages for a good penetration.

150 AED

7% OffFeatured

Dr Meinaier Mango Whitening Sugar Scrub 650gm

Rated 0 out of 5

(0)

Highlights:

Dr Meinaier Mango Whitening Sugar Scrub 650gm

Indulge your skin in tropical luxury with DR MEINAIER’s Mango Shea Sugar Whitening Scrub. This exfoliating body scrub combines natural sugar crystals with nourishing shea butter and mango extract to gently buff away dead skin cells, revealing smoother, brighter, and more radiant skin.

65 AED

13% OffFeatured

Creams, Face Powders, Make Up, Skin Care

Skin Doctor Cream Goat Milk Cream 50gm

Rated 0 out of 5

(0)

Highlights:

Skin Doctor Cream Goat Milk Cream 50gm

Intensive and nourishing whitening cream with goat milk extract.

The unique special Skin Doctor Goat Milk Cream is an innovation of beauty care which is the combination of goat milk extract that tightens and covers facial lines, helps smoothen and gives more radiance to the skin from the inside without causing any skin irritation.

How to use:

After facial cleansing, lightly apply cream onto face and neck with upward motions. Use regularly, twice daily, morning and night.

35 AED

7% OffFeatured

Miracle 9 Body Sugar Scrub 340gm

Rated 0 out of 5

(0)

Highlights:

Miracle 9 Body Sugar Scrub 340gm

Indulge in a spa-like experience at home with the Miracle 9 Body Sugar Scrub. This exfoliating body treatment is formulated to gently buff away dead skin cells, leaving your skin feeling soft, smooth, and refreshed.

How to Use:
Scoop out a small amount and massage onto damp skin in circular motions during your bath or shower. Inhale the soothing aroma of the essential oils as you unwind. Rinse thoroughly after use.

Key Features:

Gently exfoliates and smoothens the skin
Infused with a calming blend of essential oils
Ideal for use during showers or baths
Suitable for most skin types

65 AED

PRODUCTS ON SALES

View All

22% OffFeatured

Lotion, Skin Care

Valera Spring Blossom Body Lotion

Rated 0 out of 5

(0)

Highlights:

Valera Spring Blossom Body Lotion

35 AED

8% OffFeatured

Make Up Remover, Oils & Moisturizer, Skin Care

Kenta White Moisturizing Gel 250gm

Rated 0 out of 5

(0)

Highlights:

Kenta White Moisturizing Gel 250gm

A gel designed to deeply moisturize the skin, giving it a natural softness and radiance. This gel contains nourishing ingredients inspired by Moroccan traditions, which help regenerate skin cells and improve texture. Kenta White Gel evens out skin tone thanks to its unique formula that moisturizes and protects the skin from dryness, making it an ideal choice for daily skincare. Its light, fast-absorbing texture moisturizes the skin without leaving a greasy feeling, making it suitable for all skin types, including sensitive skin.

Benefits and Features:

Deeply moisturizes the skin and protects it from dryness throughout the day.

Contains natural Moroccan ingredients that give the skin a healthy glow.

Helps even out skin tone and reduces pigmentation and dark spots.

Light, fast-absorbing formula without leaving a greasy residue.

Suitable for all skin types, even sensitive skin.

Leaves the skin feeling soft and velvety after each use.

Can be used daily as part of your skincare routine.

Directions for Use:

Cleanse your skin thoroughly and dry it gently.

Apply an appropriate amount of Kenta White Moroccan Moisturizing Gel to the skin.

Gently massage the gel until fully absorbed.

Use morning and evening for best results.

55 AED

17% OffFeatured

Face Cream, Skin Care, Spot Corrector

New Face Whitening Cream Advanced 7-Day Whitening Formula

Rated 0 out of 5

(0)

Highlights:

New Face Whitening Cream Advanced 7-Day Whitening Formula

Achieve visibly brighter and more even-toned skin with New Face Whitening Cream, designed with an extra-whitening strength formula for fast and effective results. This 7-day whitening cream reduces dark spots, pigmentation, and uneven skin tone while deeply nourishing your skin for a smoother, more radiant complexion.

Key Benefits:

Advanced Skin Brightening – Formulated to enhance skin luminosity and promote a naturally fairer tone.
Dark Spot & Pigmentation Reduction – Helps fade blemishes, acne scars, and hyperpigmentation.
7-Day Whitening Formula – Specially developed to deliver visible results within a week.
Hydration & Skin Protection – Shields skin from environmental damage while maintaining moisture balance.
Smooth & Even Texture – Improves skin elasticity and reduces the appearance of fine lines.

Experience a powerful skincare solution with New Face Whitening Cream, your go-to formula for flawless, glowing skin.

25 AED

11% OffFeatured

Cetaphil Gentle Skin Cleanser Face & Body Wash 473ml

Rated 0 out of 5

(0)

Highlights:

Cetaphil Moisturizing Lotion Normal to Dry & Sensitive Skin 473ml

A light-weight non-greasy lotion specifically formulated with Avocado Oil to restore and hydrate sensitive or dry skin. Cetaphil Moisturising Lotion is clinically proven to fully restore the skin’s natural moisture barrier in just 1 week. n. Quick absorbing and long-lasting formulation leaves skin soft and soothed. With Niacinamide, Panthenol and Vitamin E.

85 AED

20% OffFeatured

Bath Sponge, Skin Care

Moroccan Oil Animal Design Bath Glove Pink Pig Ck 3966E

Rated 0 out of 5

(0)

Highlights:

Moroccan Oil Animal Design Bath Glove Pink Pig Ck 3966E

Make bath time fun and effective with the Moroccan Oil Animal Design Bath Glove in Pink Pig.
Designed for gentle exfoliation and deep cleansing, this adorable bath glove helps to remove impurities, excess oil, and dead skin cells, leaving your skin feeling soft and refreshed.
The cute pink pig design adds a playful touch, making it a great choice for both kids and adults.
Made from terry material
In the shape of animal design
Attractive to children’s eye- makes them love shower time
Use it to gently massage baby’s body
Made from terry material
In the shape of animal design
Attractive to children’s eye- makes them love shower time
Use it to gently massage baby’s body

16 AED

11% OffFeatured

Lady Diana Herbal Collection Strawberry Enriched Scrub 500ml

Rated 0 out of 5

(0)

Highlights:

Lady Diana Herbal Collection Strawberry Enriched Scrub 500ml

“Lady Diana” strawberry scrub is enriched with natural exfoliants and strawberry extracts. It gently removes dead skin cells and unclogs pores to reveal softer and smoother skin. It eliminates blackheads and prevents acne from recurring. Direction: Gently massage with fingertips in a circular motion over damp face and neck, avoiding the area around the eyes. Wash off and pat dry. Use 2-3 time a week for healthy, glowing skin.

40 AED

17% OffFeatured

Tenovate Gel Plus M.C.A Fast Action Gel 30gm

Rated 0 out of 5

(0)

Highlights:

Tenovate Gel Plus M.C.A Fast Action Gel 30gm

Tenovate cream belongs to a class of medications called steroids. It is used to treat various skin conditions such as dermatitis, eczema, and allergies. It works by reducing swelling, redness, and itching of the skin and preventing further irritation.

Tenovate cream is for external use only and should be used according to the following instructions.

You should usually wash and dry the affected area before applying a thin layer of the medication. Avoid contact with your eyes, nose, or mouth. Rinse with plenty of water if you accidentally get it in these areas. Avoid covering the treated area with airtight dressings such as bandages unless instructed by a doctor.

25 AED

17% OffFeatured

Body Gel, Skin Care, Tubes

Fluocinoclear 750 Top Gel Plus 30gm

Rated 0 out of 5

(0)

Highlights:

Fluocinoclear 750 Top Gel Plus 30g

This Gel is effective in removing blackheads from the skin and works to eliminate traces of pimples, melasma, and skin pigmentation on the face and body in a natural and smooth way without peeling the skin. It is used on the elbows and knees

25 AED

5% OffFeatured

Samira Immense Whitening Therapy Toning Serum 60ml

Rated 0 out of 5

(0)

Highlights:

Samira Immense Whitening Fade Cream 100gm

This Fade Cream gives you a flawlessly radiant complexion by effectively correcting discoloration such as dark spots, age spots, post-acne scars and uneven skin tone.

Fades uneven skin tone
Minimizes appearance of wrinkles
Removes discoloration
Leaves your face feeling soft and refreshed
SPF 15

How to use: Apply evenly on face and neck.

Key ingredients: Biotermaclearycin

380 AED

6% OffFeatured

TGIN Twist & Define Cream 340gm

Rated 0 out of 5

(0)

Highlights:

TGIN Twist & Define Cream 340gm

TGIN Twist & Define Cream is enriched with decadent coconut and Vitamin E oils, for smooth and shiny twist outs with long lasting curl definition.

Benefits

Creates smooth, shiny well-defined twists and twist outs

Gives strong hold and lasting curl definition

Reduces frizz and fly aways

Hydrates dry strands

75 AED

GIFT SET

View All

5% OffFeatured

Hair Care, Hair Scalp Treatment, Hair Treatment

TGIN Miracle Repairx Cpr Protein Treatmeant 340gm

Rated 0 out of 5

(0)

Highlights:

TGIN Miracle Repairx Cpr Protein Treatmeant 340gm

TGIN Miracle RepaiRx CPR Protein Treatment works deep to restore protein in hair, strengthening from the inside out. This gentle formula moisturizes the scalp, and smooths the hair cuticle. Promotes hair growth and a healthy scalp.

Benefits

Promotes healthy scalp

Restores protein in hair to promote healthy hair growth, shine, and softness

Strengthens hair, reducing breakage and shedding

Helps prevent split ends and reduce breakage

95 AED

15% OffFeatured

Conditioner, Hair Care

Dax Ccnt Oil Tar Oil Kocatah 14Oz (397gm)

Rated 0 out of 5

(0)

Highlights:

Dax Indian Hemp 14oz 397gm

DAX Indian Hemp contains a unique oil blend that moisturizes hair to help repair damage caused by chemical treatments. DAX Indian Hemp helps lock in moisture and improve hair texture.

Hair conditioner made of a unique blend of oils
Stimulates the scalp while soothing and calming damage done by chemical treatments
Helps lock in moisture and improve texture

55 AED

18% OffFeatured

Veet Gold Carrot Super Whitening Shower Cream Scrub 1000ml

Rated 0 out of 5

(0)

Highlights:

Veet Gold Carrot Super Whitening Shower Cream Scrub 1000ml

Veet Gold Super Whitening Shower Cream is a premium skincare solution for face and body, enriched with natural ingredients like Papaya, Almond Oil, Cocoa Butter, Vitamin C, and Carrot Extract. Its nourishing formula deeply hydrates, brightens, and repairs skin, reducing dark spots and uneven tone for a soft, radiant complexion and it delivers visible results in just 7 days.

Key Features:

Brightening and Whitening: Improves uneven skin tone and reduces discoloration for a natural glow.
Nourishing Ingredients: Combines Papaya for exfoliation, Almond Oil for hydration, Cocoa Butter for repair, Vitamin C for radiance, and Carrot Extract for renewal.
Hydration and Repair: Restores elasticity, reduces fine lines, and locks in long-lasting moisture.

45 AED

33% OffFeatured

Creams, Skin Care, Tubes

Melano Civic Gel 30g

Rated 0 out of 5

(0)

Highlights:

Melano Civic Gel 30g

Melano Civic Gel 30gm is a powerful skin care product with Orange and Lemon Fruit contains very high content of vitamin C skin nourishing

For melasma and skin pigmentation

Remove acne, blemishes and blackheads

Triple action juice very high whitening

skin therapy essentials Gel fits oily, normal, and combination skin

20 AED

Oils & Moisturizer, Skin Care

Precious Perfect Revitalizing Fade Oil 125ml

Rated 0 out of 5

(0)

Highlights:

Precious Perfect Revitalizing Fade Lotion 125ml on Precious Perfect Revitalizing Fade Lotion is specially designed to give perfect beauty. It is a true treasure for black and mixed skins. Composed of fruit acids and radiance white, it ensures gradual, rapid, and long-lasting lighting of your skin. Precious Perfect Revitalizing Fade Lotion is ideal for all skin types.

30 AED

7% OffFeatured

Feminine Care, Personal Care

Fruit Of The Wokali Intimate Wash With Chamomile, Cranberry And Cornflower Extract, Sensitive Antibacterial Formula 220ml

Rated 0 out of 5

(0)

Highlights:

Fruit Of The Wokali Intimate Wash With Chamomile, Cranberry And Cornflower Extract, Sensitive Antibacterial Formula 220ml

Fruit of the Wokali Fresh Wash Intimate Skin Care Intimate Wash Sensitive Formula with Antibacterial Chamomile Extract Fresh and Gentle, this soothing formula with probiotic complex is enriched with cranberry and cornflower extracts, known for their healing and moisturizing properties to keep your intimate skin in perfect condition. Our pH balanced wash is specially designed with a 12-hour soothing formula that works with your body to help maintain a healthy pH balance, while giving you a longer-lasting feeling of freshness. Dermatologically tested and Gynecologically tested by experts. Hypoallergenic, soap-free, and paraben-free, so there are no complications, just lots of love and care. Rinse well with warm water

65 AED

25% OffFeatured

Pureform Sulfur Soap 2000 160gm

Rated 0 out of 5

(0)

Highlights:

Pureform Sulfur Soap 2000 160gm

Solid hand is mild cleansing and leaves the hands soft and smooth Helps in getting rid of the dirt and greasy surface deposits without irritating the skin

Pureform Sulfur 2000 Soap is a medicated skin treatment soap specifically formulated for skin conditions like Acne and Dermatitis. It is unscented and light on the skin, free from radicals, and made from 100% original and organic Sulfur powder. It provides relief from irritating skin conditions like Acne and Dermatitis and tends to your skin’s fragile condition during use

15 AED

13% OffFeatured

Lady Diana Herbal Collection Assorted Scrub Offer Pack

Rated 0 out of 5

(0)

Highlights:

Lady Diana Herbal Collection Assorted Scrub Offer Pack

A scrub is key for Vibrant, Glowing Skin at any age. Lady Diana’s best combo offer pack. A perfect combination of Aloe Vera & Moroccan Argan Scrub. For best result gently massage with fingertips in a circular motion over the face and neck avoiding the area around the eyes. Enriched with Vitamin B5.

For External use only: Store in a cool & dry place. Keep out of reach of children.

70 AED

10% OffFeatured

Washami Professional 2x Keratin Smooth Shampoo 1000ml

Rated 0 out of 5

(0)

Highlights:

Washami Professional 2x Keratin Smooth Shampoo 1000ml

Makes hair straighter, smoother and controils frizz for up to 3 days

45 AED

10% OffFeatured

Hair Cream, Hair Care

Reborn Hot Oil Hair Cream with Garlic 1000ml

Rated 0 out of 5

(0)

Highlights:

Reborn Hot Oil Hair Cream with Garlic 1000ml

Reborn Beauty Deep Treatment Hair Cream brings out the natural beauty of hair from the first application. This exclusive formulation works deeply into the hair core, reinvigorating and repairing strand by strand, without weighing down or leaving your hair greasy. Reborn Beauty treatment Cream intensely nourishes your hair, leaving it improved texture, more body and easy to manage and with luminous shine.

45 AED