Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Lotion, Skin Care

Alatar 100% Batana Body Lotion

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Alatar 100% Batana Body Lotion

35 AED

13% OffFeatured

Pastil Face & Body Scrub Apricot

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Pastil Face & Body Scrub Apricot

35 AED

9% OffFeatured

Shower Gel, Skin Care

Neoprosone Exfoliant Extra Forte Shower Gel 750ml

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Neoprosone Exfoliant Extra Forte Shower Gel 750ml

The new peeling shower gel from the Neoprosone range is a cosmetic product with a citrus scent and contains micro-granules that remove dead cells for a deep cleansing.

Application:

– Apply a small amount of shower gel to the skin of your hand.
– Gently massage your body while it is still wet.
– Rinse thoroughly.

Recommendation:
Avoid contact with eyes, if skin is damaged or irritated, discontinue use.

50 AED

Precious Perfect Revitalizing Fade Cream 250ml

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Precious Perfect Revitalizing Fade Cream 250ml

Precious Perfect Super Pot Cream 250ml Radiance White cream from Precious Perfect is a complexion revealing cream. It is specially designed to give you perfect beauty. A real treasure for black and mixed skin. Composed of fruit acid and radiance.

40 AED

20% OffFeatured

Creams, Skin Care, Tubes

Amalico Orange Tube Cream 50ml

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Amalico Orange Tube Cream 50ml

Introducing our amalico tube cream, a powerful skincare solution derived from natural ingredients. This natural antioxidant and skin brightener works wonders in reducing melanin formation, resulting in a visible improvement in age spots, freckles, melasma, and post-inflammatory pigmentation. Say goodbye to uneven skin tone and hello to a brighter

20 AED

7% OffFeatured

ACM Sensitive Soap Cleansing Dry and Sensitive Skin 100gm

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ACM Sensitive Soap Cleansing Dry and Sensitive Skin 100gm

It is a gentle and comfortable cleanser that is particularly suitable for the daily hygiene of the most sensitive skin, dry skin or atopic skin of children and adults, face and body.
Thanks to gentle, soap-free cleansing agents, ACM Rich Skin Cleansing Bar cleanses the skin without attacking it, while respecting the skin’s natural lipid barrier.
Rich in effective elements that moisturize the skin, prevent dryness, soothe and nourish the skin to reduce the feeling of tightness and restore comfort and flexibility .

65 AED

14% OffFeatured

Cleansers, Skin Care, Tonners

Trimay Collagen Idebenone Acti Fill & Firm Toner 200ml

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Trimay Collagen Idebenone Acti Fill & Firm Toner 200ml

Trimay Collagen Idebenone Acti Fill&Firming Essence Toner instantly invigorates and hydrates, imparts elasticity, smoothes and firms the skin, maintains youthfulness, stimulates the skin?s own collagen synthesis and promotes the formation of elastin fibres, increases skin tone.

At the base of the composition is 81% hydrolyzed collagen, which makes it an effective product for improving the skin and combating the aging process. The effect is enhanced by the presence of anti-aging components such as idebenone, adenosine and a complex of natural extracts that help reduce wrinkles and increase skin elasticity and firmness.

The toner significantly improves microrelief, smoothes expression lines and prevents the formation of skin folds. It makes the skin soft and prepares it excellently for subsequently applied products.

Its mildly acidic formula helps normalize and maintain the skin?s healthy acid-alkaline balance, strengthens the natural protective barrier and neutralizes the aggressive effect of running water. The product contains only natural and hypoallergenic EWG Green grade ingredients, fragrance-free, and is suitable for even the most sensitive skin

95 AED

17% OffFeatured

Face Cream, Skin Care, Spot Corrector

Hania Herbal Extra Glowing Cream

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Hania Herbal Extra Glowing Cream

25 AED

17% OffFeatured

Skin Doctor Face & Body Scrub With Strawberry 1000ml

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Skin Doctor Face & Body Scrub With Strawberry 1000ml

Exfoliates, smoothens and moisturizes the skin.

Skin Doctor Face & Body Scrub with Strawberry Extract exfoliates the skin gently for smooth skin. It improves and moisturizes your skin naturally, removing dead skin cells impurities and dirt to replace them with fresh clean skin.

How to use:

Apply scrub with hands. Gently massage in circular motion

with an adequate amount of scrub then rinse.

50 AED

20% OffFeatured

Face Cream, Skin Care, Spot Corrector

Easy Fresh Beauty Cream 20gm

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Easy Fresh Beauty Cream 20gm

Easy Fresh Beauty Cream is the perfect solution for those looking to simplify their skincare routine. Our formula is easy to apply and quickly absorbed, leaving your skin feeling soft, hydrated, and refreshed. Get ready to reveal your best skin yet with Easy Fresh Beauty Cream.

20 AED

PRODUCTS ON SALES

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17% OffFeatured

Lotion, Tubes, Skin Care

Melano Pharma Liquorice Facial Scrub 150gm

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Melano Pharma Liquorice Facial Scrub 150gm

25 AED

22% OffFeatured

Veetgold Almond Super Whitening Body Repair Lotion, 300ml

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Veetgold Almond Super Whitening Body Repair Lotion, 300ml

Veet Gold Almond Super Whitening Body Repair Lotion is a luxurious, fast-acting formula that delivers visible results in just 7 days. This nourishing lotion is enriched with the goodness of almond oil and other natural ingredients to deeply hydrate and repair damaged skin. It works to lighten dark spots, even out skin tone, and promote a radiant, youthful complexion.

35 AED

25% OffFeatured

Moisturizers, Personal Care, Skin Care

Vaseline Blueseal Baby Gentle Protective Petroleum Jelly 100ml

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Vaseline Blueseal Baby Gentle Protective Petroleum Jelly 100ml

Keeps lips moisturised, preventing them from chapping

Nourish and protect baby’s skin 24 hours a day

Use it every day to keep your little one’s skin soft, smooth, and healthy

15 AED

13% OffFeatured

Fruit of the Wokali Cream Sunscreen SPF 70, UVA Protection, Antioxidant Vitamins A, C, E, 130ml

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Fruit of the Wokali Cream Sunscreen SPF 70, UVA Protection, Antioxidant Vitamins A, C, E, 130ml

FRUIT OF THE WOKALI PROFESSIONAL CARE High Protection Sunscreen Cream SPF 70, Full Coverage, Provides Skin with Superior Protection Against UVA 1, 2 and UVB Rays. Proven protection against all skin-damaging rays. Contains antioxidant vitamins A, C, and E. Water and sweat resistant. Intensely moisturizes. Sun tested. Protects against premature aging. 130ml

35 AED

9% OffFeatured

COSRX Refresh AHA BHA Vitamin C Daily Toner 150ml

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COSRX Refresh AHA BHA Vitamin C Daily Toner 150ml

A patented rejuvenating toner that contains AHA, BHA and Vitamin C to mildly exfoliate for soft and bright skin.

GOLDEN-RX COMPLEX™ combined with AHA and BHA

Formulated with GOLDEN-RX COMPLEX™(comprised of Actinidia Chinensis (Kiwi) Fruit Extract and Hylocereus Undatus Fruit Extract), this effective, skin-rejuvenating daily toner contains AHA, BHA, and Vitamin C which will smoothen, tone, and brighten your complexion.

Refreshing, Watery texture for all skin type

Toner with watery and light-weight texture suitable for all skin types.

Absorbs immediately into the skin and leaves the skin soft and smooth to prep for next skincare products to follow.

105 AED

18% OffFeatured

Gift Sets, Lotion, Skin Care

Makari Naturalle Multi-Action Extreme Glow Renewing Body Lotion 500ml

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Makari Naturalle Multi-Action Extreme Glow Renewing Body Lotion 500ml

Thirsty skin? Give your skin the drink it needs with the Glow renewing Body Lotion. Sweet Almond Oil, Argan Oil, and Vitamin E work to quench dry skin while diminishing blemishes and hyperpigmentation. Maintain your best skin yet with a pure radiant glow 365 days a year.

Recommended for all skin types

-Apply morning and night all over body

-Add extra hydration with Bebe Oil or Extreme Argan & Carrot Botanical Body Oil

-Do not apply on face and neck

165 AED

7% OffFeatured

Hair Care, Hair Cream

Silky Cool Brazilian Nano Keratin Hair Straightening & Smoothing Step-2 Straightening Cream 1000ml

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Silky Cool Brazilian Nano Keratin Hair Straightening & Smoothing Step-2 Straightening Cream 1000ml

Achieve smooth, frizz-free, and straight hair with the Silky Cool Brazilian Keratin Hair Straightening Kit. This complete four-step treatment is designed to cleanse, straighten, nourish, and protect your hair using a perfect blend of Keratin and Collagen. Ideal for professional use, it provides long-lasting sleekness and a shiny, healthy finish. Whether you’re looking to straighten your hair or treat it with nourishing keratin, this kit does it all.

Precautions:

For professional use only.
Avoid contact with eyes, skin, and scalp. If irritation occurs, rinse immediately and discontinue use.
Always perform a patch test before application.
Use in a well-ventilated area and wear gloves.
Do not use on henna or metallic dye-treated hair.
Keep out of reach from children and store in a cool place.

650 AED

8% OffFeatured

Eau De Parfume, Unisex, Fragrances

9PM Elixir Extrait De Parfum 100ml

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120 AED

8% OffFeatured

Jardin D’ Oleane Licorice Scalp Scrub 250Gm

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The Jardin D’ Oleane Licorice Scalp Scrub is a 250-gram product designed to gently exfoliate the scalp, promoting a cleaner, healthier environment for hair growth. This scalp scrub uses natural ingredients, including licorice extract, to help remove buildup, excess oil, and impurities, providing a refreshing cleanse. Licorice is known for its soothing and anti-inflammatory properties, making it an excellent choice for calming irritation and supporting scalp health.

Benefits:

Deep Cleansing: Exfoliates the scalp, removing dead skin cells, impurities, and product buildup.
Promotes Healthy Scalp: Licorice extract helps to soothe and calm the scalp, reducing itchiness and potential irritation.
Enhances Hair Health: A clean, balanced scalp environment can support stronger, healthier hair growth.
Natural Ingredients: Enriched with natural botanicals, it’s suitable for various scalp types.

How to use:

Dampen the Scalp: Begin with damp hair to help distribute the scrub evenly.

Apply Scrub: Take a small amount and gently massage into the scalp using circular motions. Focus on areas with the most buildup or dryness.

Massage: Continue massaging for a few minutes to ensure thorough exfoliation.

Rinse Thoroughly: Rinse out the scrub completely with warm water, ensuring no residue is left behind.

Follow with Shampoo/Conditioner: For best results, follow up with your regular shampoo and conditioner.

55 AED

11% OffFeatured

Conditioner, Hair Care

Amalico Pumpkin Seed Oil Conditioner 500ml

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Amalico Pumpkin Seed Oil Conditioner 500ml

40 AED

GIFT SET

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13% OffFeatured

Cleansers, Skin Care

Neutrogena Hydro Boost Water Gel Cleanser 200ml

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Neutrogena Hydro Boost Water Gel Cleanser 200ml

Neutrogena’s new Hydro Boost Water Cleansing Gel is an all-in-one system that leaves your skin hydrated. With an innovative, light gel formula that works with water, it glides over the face and instantly rids your skin of impurities and makeup, leaving it quenched and refreshed.

Benefits and features:

Removes dirt and impurities without damaging the skin’s natural layer.
It contains hyaluronic acid, a powerful humectant that attracts water to the skin and keeps it hydrated.
Gives the skin a feeling of freshness and vitality.
Suitable for all skin types, including sensitive skin.
Lightweight formula that won’t clog pores.
Suitable for sensitive skin.

How to use :

Wet your face with water.

Apply a small amount of gel to your hands.

Lather the gel between your hands.

Gently massage the gel onto your face.

Rinse it with warm water.

Dry your face with a soft towel.

65 AED

11% Off

PrettyBe Facial Mask Charcoal 600ml

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PrettyBe Facial Mask Charcoal 600ml

40 AED

11% OffFeatured

Bigen Powder Hair Dye Black 6gm

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Bigen Powder Hair Dye Black 6gm

Bigen hair dye powder to renew your hair color, easy to use as you can use it only by adding water.

Provides flawless coverage of gray hair for perfect results.

Formulated with natural oils that provide intense hydration and protection for color-treated hair.

It gives you an amazing high color intensity that stays put without fading.

40 AED

10% OffFeatured

BNB Vitamin C Face Wash 120ml

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BNB Vitamin C Face Wash 120ml

Vitamin C Facewash is a gentle, refreshing cleanser that helps brighten and rejuvenate the skin. Infused with Vitamin C, it removes impurities, evens skin tone, and boosts radiance for a glowing complexion.

Apply a small amount to wet skin and gently massage in circular motions. Rinse thoroughly with water. Use daily, morning and night, for fresh, glowing skin.

45 AED

17% OffFeatured

Dr. Rashel Vitamin C Brightening & Anti-aging Face Cream 50ml

Face Cream, Feminine Care, Skin Care

Dr. Rashel Vitamin C Brightening & Anti-aging Face Cream 50ml

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Dr. Rashel Vitamin C Brightening & Anti-aging Face Cream 50ml

Dr. Rashel Vitamin C Brightening and Anti-Aging Facial Cream 50ml

Penetrates deeply to soften

Moisturizing tired skin leaves skin soft

And bright for a refreshed look

It rejuvenates your skin by giving it a natural glow

How to use:

After washing the face with daily cleanser and refreshing the skin, distribute a small amount on the face and neck

Use once daily in the morning on dry, clean skin

It is recommended to use sunscreen during the day.

25 AED

22% OffFeatured

Valera Refreshing Body Lotion

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Valera Refreshing Body Lotion

35 AED

12% OffFeatured

Glutathione Lightening Body Milk 300ml

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Glutathione Lightening Body Milk 300ml

Cleverly formulated by cosmetic experts, Glutathione lightening milk nourishes your epidermis, lightens the skin and fights against skin aging. It gives you graceful and soft skin.

75 AED

14% OffFeatured

Creams, Oils & Moisturizer, Skin Care

Silky Cool Strawberry Massage Cream 500ml

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Silky Cool Strawberry Massage Cream 500ml

Releases stress and headache and relieves muscular aches and pains. Rich formula soothes and smooths your skin with a pleasant aroma that embraces your mind.

30 AED

6% OffFeatured

Toudy Clarifying Milk Clarifying Lightening Body Lotion 540ml

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Toudy Clarifying Milk Clarifying Lightening Body Lotion 540ml

ntroducing Toudy Lait Clarifiant clarifying Body lotion 540ml. This lotion is specifically formulated to cleanse and clarify skin, leaving you feeling refreshed and revitalized. Get deep, gentle hydration and the power of nourishing natural ingredients like shea butter. Enjoy clear, soft, and refreshed skin with this great body lotion.

75 AED

25% OffFeatured

Skin Doctor Moisturising & Whitening Goat Milk Soap 100gm

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Skin Doctor Black Charcoal Whitening Scrub For Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Charcoal which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

15 AED