Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care, Tubes

Amalico Fruit Acid Tube Cream 50ml

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Amalico Fruit Acid Tube Cream 50ml

Introducing our amalico tube cream, a powerful skincare solution derived from natural ingredients. This natural antioxidant and skin brightener works wonders in reducing melanin formation, resulting in a visible improvement in age spots, freckles, melasma, and post-inflammatory pigmentation.

20 AED

13% OffFeatured

SH-18 Natural Organic Lightening Serum 50ml

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SH-18 Premium Skin Lightening Cream 50gm

SH-18 Premium Skin Cream is a 12-pack bundle of creams formulated from natural extracts and antioxidants. Rich in vitamins and hydrators, this cream is a safe and effective way to reduce the appearance of blemishes and achieve a brighter, more even skin tone. With regular use, SH-18 helps to maintain your skin’s natural healing capabilities to ensure a healthy, radiant complexion.

35 AED

7% OffFeatured

Hair Care, Shampoo, Skin Care

Sunny Isle JBCO Tea Tree Mint Extreme Hydration & Detangling Shampoo 354ml

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Sunny Isle JBCO Tea Tree Mint Extreme Hydration & Detangling Shampoo 354ml

Our gentle yet effective formula is enriched with humectants and conditioning agents to instantly add volume, strength and shine to otherwise dry and dull hair. The always pure and natural 100% Jamaican Black Castor Oil assists with the treatment of dry, itchy scalps and aids in longer, stronger and deeply nourished looking hair. Great for all hair types, textures, and colors!

Features & Benefits:

Sulfate Free! Paraben Free! Infused with 100% Pure and Natural Jamaican Black Castor Oil, Tea Tree Oil, and Mint essence Helps strengthen hair from root to tip

Perfect for color treated hair

Excellent for all types and textures of curls, coils

Leaves hair silky, soft and more manageable

Adds volume & shine to lifeless hair

Helps with dry and itchy scalps

65 AED

11% OffFeatured

Scrubs, Shower Gel, Skin Care, Tubes

Fair & White So Carrot Body Scrub Shower Gel 940ml

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Fair & White So Carrot Body Scrub Shower Gel 940ml

Reveal your silky-smooth and radiant skin… Its magically scented rich-foam cleanses and eliminates dead cells and impurities. It leaves your skin radiant and even-looking.

Enriched with Apricot seed powder, exfoliating micro-beads and Glycerin.

85 AED

11% OffFeatured

Lemon Clear Lightening Cream 250ml

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Lemon Clear Lightening Shower Gel 1000ml

Lemon Clear Lightening Shower Gel 1000ml .Lemon Clear shower gel, rich in vitamins C and E, helps fight dark spots and even out the complexion. Thanks to the vitamin C it contains, Lemon Clear exfoliating shower gel restores radiant, clean skin. It effectively removes impurities, exfoliates dead cells and reveals the skin’s radiance. This gel promotes cell renewal thanks to its antioxidant-rich formula. Lemon Clear leaves your skin soft and radiantly beautiful while instantly restoring the complexion’s natural radiance

40 AED

13% OffFeatured

Neutrogena Bright Boost Gel Cream 50ml

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Neutrogena Bright Boost Gel Cream 50ml

Neutrogena Bright Boost Skin Gel Cream works to help stimulate the skin’s renewal process and to target dark spots and uneven skin tone, revealing smoother, brighter, more radiant skin. It also helps improve the appearance of dark spots and uneven skin tone while boosting the synthesis of collagen and hyaluronic acid in the skin.

This gel cream increases surface cell turnover by 10 times and reveals brighter, more even skin in just 1 week!

Features and benefits:

Visibly improves texture and fine lines.
Increases surface cell turnover by 10x.
Helps improve the appearance of dark spots.
It boosts collagen.
Reveals a brighter complexion.

How to use:

Apply Bright Boost Gel Cream twice daily to clean face and neck, use in the morning for all-day brightness and in the evening for continued hydration.

Smooth it evenly in gentle massaging motions until fully absorbed.

65 AED

13% OffFeatured

AR Vitamin E Pearl & Beauty Whitening Body Sunscreen Cream 200gm

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AR Vitamin E Pearl & Beauty Whitening Body Sunscreen Cream 200gm

AR Vitamin E Pearl & Beauty Whitening Body Sunscreen Cream Moisturizing To restore dry and damaged skin to be clearer Smooth and soft like a pearl, supported with vitamin E which acts as powerful antioxidant and help protect the skin

35 AED

13% OffFeatured

Eye & Lip Care, Skin Care

Eveline Gold Lift Expert Anti-Wrinkle Eye Cream 15ml

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Eveline Gold Lift Expert Anti-Wrinkle Eye Cream 15ml

The Eveline Gold Lift Expert Anti-Wrinkle Eye Cream is a high-performance eye cream designed to target signs of aging around the delicate eye area.

Infused with gold particles and advanced anti-aging ingredients, this cream helps to reduce the appearance of fine lines, wrinkles, and puffiness, while lifting and firming the skin around the eyes for a refreshed, youthful look.

Specially formulated to address fine lines, wrinkles, and loss of elasticity around the eyes, this cream helps to firm and smooth the skin, reducing the appearance of crow’s feet and sagging.

Anti-Wrinkle.
Enriched with gold particles.
Stimulate collagen production.
Improving skin texture and elasticity.
Reduces Puffiness.
Deep Hydration.
Reduce the appearance of dark circles.

70 AED

10% OffFeatured

AR Gluta Vitamin E Collagen Lotion Moisturizer Serum Firm & Smooth Skin 400ml

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AR Gluta Vitamin E Collagen Lotion Moisturizer Serum Firm & Smooth Skin 400ml

It’s time to upgrade your skin!!! With AR Vitamin E skin care lotion, serum texture, absorbs quickly, not sticky, to help nourish the skin, making it look bright and healthy again.

Ar Gluta Vitamin E Collagen Moisturizing Serum Serum that combines the value of Vitamin E + Collagen + Sunflower Oil that will enhance the skin to be naturally radiant, helps maintain moisture and nourish the skin to be smooth, bright and radiant with aura.

45 AED

11% OffFeatured

Skin Doctor Carrot Glow Whitening Lotion Face & Body Milk SPF 30 400ml

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Highlights:

Skin Doctor Carrot Glow Whitening Lotion Face & Body Milk SPF 30 400ml

Ultra Radiance Intense Whitening Face & Body Lotion
Skin Doctor Carrot Glow Face & Body Lotion contains ingredients that work together to bring your skin immediate relief and long lasting moisurization, thanks to its high level of beta carotene, Vitamin A, your epidermis has a better protection against free radicals.
This formula brightens and lightene your complexion with an intense skin whitening effect on the face and body.
•Unifies Skin Tone
•Targets dark circles, spots and other pigmentation problems

Ingredients: Natural Witch Hazel, Carrot Oil, Vitamin C, Glutathione, Niacinamide, Collagen

85 AED

PRODUCTS ON SALES

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13% OffFeatured

Serums, Skin Care

Donkey Milk Facial Serum Pink 50ml

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Donkey Milk Facial Serum 50ml

Donkey Milk Facial Serum, a luxurious, nutrient-rich formula designed to revitalize and restore your skin. Infused with natural Vitamin E, collagen, and donkey milk, this serum addresses multiple skin concerns, including hydration, firmness, and brightness. Perfect for all skin types, it’s a gentle yet effective solution for radiant, youthful skin.

Key Benefits:

Anti-Aging: Reduces the appearance of fine lines and wrinkles, promoting a smoother, more youthful complexion.
Deep Hydration: Provides intense moisture, leaving skin soft, supple, and deeply nourished.
Brightening Effect: Improves skin tone and boosts radiance, revealing a natural glow.
Firming: Enhances skin elasticity for a firmer, lifted appearance.
Natural Ingredients: Enriched with donkey milk, Vitamin E, and collagen for gentle yet powerful care.

Features:

Donkey Milk: Packed with vitamins and nutrients to nourish and revitalize the skin.
Vitamin E: Provides antioxidant protection and supports skin repair.
Collagen: Improves skin elasticity and minimizes signs of aging.
Lightweight Formula: Absorbs quickly without leaving a greasy residue.
Gentle on Skin: Suitable for all skin types, including sensitive skin.

35 AED

4% OffFeatured

Difeel Ultra Growth Leave-in Root Stimulator 75ml

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Highlights:

Difeel Ultra Growth Leave-in Root Stimulator 75ml

HAIR GROWTH LEAVE IN TREATMENT: Difeel Ultra Growth with Basil & Castor Oil Leave In Root Stimulator is a unique nature based essential oil formula which helps stimulate hair follicles at the source.

LEAVE IN TREATMENT FOR HAIR GROWTH: Helps encourage natural, healthy hair growth.

HAIR GROWTH TREATMENT: Helps improve blood circulation that stimulates hair follicle and helps promote the production of new, healthy hair.

HAIR GROWTH LEAVE IN: Massaging Basil & Castor Oil improves scalp circulation Helps balance the PH of the scalp Helps flush out toxins The anti-bacterial and anti fungal properties of Castor Oil help rid dandruff and many scalp infections.

HAIR AND SCALP TREATMENT: To use massage a small amount onto the scalp and let it soak in. Easy to use and convenient Difeel packaging.

115 AED

10% OffFeatured

A Bonne Milk Lightening Lotion with Collagen Pump 500ml

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Highlights:

A Bonne Milk Lightening Lotion with Collagen Pump 500ml

This concentrated milk lotion protects your skin from UV rays and gives it a healthy glow. It is light, non-greasy and easily absorbed into the skin. It is specially formulated with Lacticare Milk Power and Collagen which are gentle to delicate skin. It deeply moisture, eliminates skin dryness and restores lasting radiance.

* Yogurt Protein & Milk Protein double its effectiveness in giving you a younger look with bright, soft and smooth skin.

* Collagen this pure natural protein improves skin firmness, reduces wrinkles and enhances skin elasticity.

✔Moisturizing & Whitening

✔ 3X Whitening Soft & Smooth

Direction: Apply Abonne Milk Lotion all over the body. Skin will become radiant and its tone will be naturally lightened after daily.

45 AED

8% OffFeatured

Reborn Beauty Hair Serum Frizz Ease Infused with Argan and Jojoba Oil 100ml

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Reborn Beauty Hair Serum Frizz Ease Infused with Argan and Jojoba Oil 100ml

REBORN BEAUTY Hair Serum Frizz Ease is designed to transform dry, frizzy, and unmanageable hair into silky-smooth perfection. Infused with the powerful blend of Argan Oil, known for its moisturizing and revitalizing properties, and Jojoba Oil, which strengthens and repairs damaged hair, this serum provides instant shine and long-lasting smoothness. This 100ml bottle of hair serum is perfect for daily use, whether you want to tame flyaways or add a touch of shine to your locks. The non-greasy, lightweight formula ensures your hair stays soft and sleek without any heavy buildup. How to Use: Apply a few drops of the serum to your palms. Gently run your hands through damp or dry hair, focusing on the ends. Why Choose REBORN BEAUTY? Natural Ingredients: Enriched with natural oils that promote healthier hair. Frizz Control: Keeps your hair frizz-free throughout the day. Long-Lasting Results: Provides a smooth and silky finish for hours. Easy Application: Simple and hassle-free daily use for quick styling. Style as desired.

55 AED

7% OffFeatured

Kamill Hand Nail Cream Antiage With Bio Camomile UV Filter Vitamin E And Q10 75 ml

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Kamill Hand Nail Cream Antiage With Bio Camomile UV Filter Vitamin E And Q10 75 ml

With natural camomile, UV filter and co-enzyme Q10
Regenerating care for demanding skin
Intensively moisturises
Improves skin’s suppleness
The formula with co-enzyme Q10 and vitamin E protects from free radicals and reduces wrinkles

65 AED

14% OffFeatured

Face Cream, Skin Care, Spot Corrector

Crave Glow C Beauty Cream 4 In 1

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Highlights:

Crave Glow C Beauty Cream 4 In 1

Crave Glow Beauty 4-in-1 Fast Action Set
Includes Soap, Cream, Capsule & Serum – Triple Power Of New Retinol Lox Age

The Crave Glow Beauty 4-in-1 Fast Action Set Is An All-in-one Skincare Solution Designed To Transform Your Skin From The Inside Out. Featuring A Complete Set — Beauty Soap, Facial Cream, Capsules, And Serum — This System Uses The Triple Power Of Advanced Retinol Lox Age To Help Brighten Skin, Reduce Signs Of Aging, Boost Collagen, And Deeply Hydrate For A Smoother, Younger-looking Complexion.

What’s Included:
Glow Soap – Gently Cleanses, Brightens, And Preps Skin

Beauty Cream – Targets Wrinkles, Dark Spots & Uneven Tone

Capsules – Supports Skin Health From Within

Glow Serum – Deeply Nourishes, Smooths Texture, And Enhances Radiance

30 AED

13% OffFeatured

Xtreme Collection Mint Facial Clay Mask 500ml

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Highlights:

Xtreme Collection Mint Facial Clay Mask 500ml

Firms and tightens skin, absorbs oil and impurities, deep cleans and minimizes enlarged pores.

How to use

Apply generously to face and neck avoiding eye areas. Leave until completely dry (15-20) minutes. Rinse well with warm water and tap with cloth.

35 AED

22% OffFeatured

Simple Hydrating Light Moisturizer 125ml

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Simple Hydrating Light Moisturizer 125ml

Buy Simple Hydrating Light Moisturizer 125ml – Lightweight Hydration for Your Skin in Nigeria. Simple Hydrating Light Moisturizer 125ml Experience the gentle care of Simple Hydrating Light Moisturizer 125ml. This lightweight moisturizer is perfect for daily use, providing your skin with the hydration it needs without any greasy residue

35 AED

18% OffFeatured

R&D Tomato & Carrot Shower Scrub Extra Whitening 700g

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R&D Tomato & Carrot Shower Scrub Extra Whitening 700g

R&D Care Tomato & Carrot Shower Scrub is a perfect scrub for you skin with the following special abilities: makes your complexion lighter, fresher and silky smooth, reduces facial acne and bodily rashes. Helps reduce dark skin on the abdomen, underarms, or wherever needed. Makes the skin firmer while stimulating circulation of the blood.

45 AED

20% OffFeatured

Mekako Ad Hoc 15 Plus Exfoliating Soap 200gm

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Mekako Ad Hoc 15 Plus Exfoliating Soap 200gm

Suitable for all skin types.

Plant-based soap enriched with softening glycerin, exfoliating apricot powder and unifying niacinamide.

It cleanses, brightens and softens the skin.

Exfoliation instantly illuminates the skin, which becomes smoother and more radiant with each use, and optimizes the results of your beauty treatments (serum, cream, etc.).

20 AED

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Creams, Skin Care, Tubes

Beneks Fashion Fair Cream 25g

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Beneks Fashion Fair Cream 25g

Beneks Fashion Fair Fast Action Cream works as a lightening cream to mask imperfections and blemishes as well as an inflammatory treatment. As an inflammatory treatment, Fashion Fair is composed of Clobetasol propionate for the treatment of dermatisis/ eczema, Psoriasis and Lichen.

25 AED

11% OffFeatured

African Pride Olive Miracle No-Lye Relaxer Regular 1 Touch Up

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Highlights:

African Pride Olive Miracle No-Lye Relaxer Regular 1 Touch Up

Our unique StayFresh™ Crème-on-Crème formula makes touch-ups quick, easy, and mistake-free. Say good bye to the mixing errors and mess of liquid activators. And thanks to our StayFresh™ System, it stays fresh longer. Enjoy perfect straightening results every time with more conditioning and moisturizing in just 3 EASY STEPS!

40 AED

3% OffFeatured

Samira Soothing Baby Wash & Shampoo 500ml

Baby Lotion, Kids & Baby Care, Lotion, Skin Care

Samira Soothing Baby Wash & Shampoo 500ml

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Highlights:

Samira Soothing Baby Wash & Shampoo 500ml
Samira soothing baby head-to-toe wash & shampoo gently cleanses without drying.

Our products are designed to give you beautiful, luscious, consistent and even skin. Derived from Milk Thistle and Saffron, our innovative line of cosmetics offer both natural ingredients and prove superb results.

195 AED

10% OffFeatured

Washami Avocado Shower Gel Whitening Moisturizing 1000ml

Shower Gel, Skin Care

Washami Avocado Shower Gel Whitening Moisturizing 1000ml

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Highlights:

Washami Avocado Shower Gel Whitening Moisturizing 1000ml

AVOCADO It can help you thoroughly clean skin deeply nourish cells In cortex, keep water-balance, and let skin return balanced Alter bath, it can keep skin refreshing comfortable, healthy and fair, add fragrant odor to you all the time.

Safety Information

For external use only. Avoid contact with eyes. If this happens, rinse eyes with abundant water Store in a dry place Keep out of reach of children.

45 AED

17% OffFeatured

Baby Oils, Oils & Moisturizer, Skin Care, Kids & Baby Care

Lady Diana Mild & Gentle Herbal Moisturizing Baby Oil 200ml

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Highlights:

Lady Diana Mild & Gentle Herbal Moisturizing Baby Oil 200ml

Lady Diana takes a step further by infusing the oil with the soothing and natural ingredients of fresh fragrance, this creates a calming atmosphere during baby massages, making it a relaxing and enjoyable experience for both the baby and the caregiver. Lady Diana understands that a baby’s comfort is paramount. The Baby Oil is formulated to be non-greasy, ensuring it absorbs quickly into the skin without leaving a sticky residue.

25 AED

10% OffFeatured

Clere Avocado Milk Body Cream Pure Glycerine Enriched 500ml

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Highlights:

Clere Radiance 5 Oils + Glycerine Body Cream 400ml

A body cream with a formula enhanced with a blend of five natural oils with amazing benefits for the skin.Helps reduce the appearance of stretch marks, as it helps improve skin elasticity and nourishes it comprehensively.

Contains argan oil, almond oil, coconut oil, magnolia oil, and castor oil.It provides your skin with deep nourishment and works to moisturize it intensively for a long time.

Studies have shown that 9 out of 10 women who used this cream noticed a significant improvement in the appearance of stretch marks.Enhanced with skin soothing properties, and works to enhance its freshness and softness.

Improves skin elasticity.
Enhances skin radiance and softness.
Contains glycerin.
Provides the skin with deep hydration.
Contains natural soothing and nourishing ingredients.

45 AED

17% OffFeatured

Deodorants & Antiperspirants, Men, Roll On, Unisex, Women, Fragrances

Lady Speed Stick Invisible Floral Antiperspirant Spray Deodorant 150ml

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Highlights:

Lady Speed Stick Invisible Floral Antiperspirant Spray Deodorant 150ml

Lady Speed Stick® Invisible Floral provides an invisible barrier to keep you ultra dry and protected for 48 hours

– Does not leave white residue on your skin

– Gives you an invisible barrier of protection against odor and moisture

– Feel amazing and unstoppable at all times

Product Features:

– 48-hour protection against sweat and bad odor – Antiperspirant Deodorant – Does not leave white residue on your skin

– It provides you with an invisible barrier of protection against odor and moisture

Caution & Warnings:

– Do not leave within reach of children

– For armpit use only

– Do not apply to irritated or damaged skin

– Discontinue use if you experience irritation, redness, or any discomfort

– Avoid contact with eyes

– Do not apply near flame

– Flammable

– Pressurized container: do not incinerate or puncture

– Do not expose to temperatures above 50° C

– Do not directly inhale contents

25 AED

7% OffFeatured

Sunny Isle Rosemary Mint Hair & Strong Roots Lite Oil 59ml

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Sunny Isle Rosemary Mint Hair & Strong Roots Lite Oil 59ml

Sunny Isle Rosemary Mint Hair and Strong Roots Oil Lite hair oil is a nutrient-rich, Double Growth formula that solves all your hair concerns. Formulated especially for light and thin hair, this oil nourishes hair follicles, soothes split ends, and helps with dry scalp. This lite hair oil uses natural ingredients and essential oils to provide the care your hair deserves. Use it on protective styles, including braids and weaves, and enjoy its fresh, invigorating scent during your next hot oil treatment.

65 AED

17% OffFeatured

Moroccan Oil Moroccan Bath Soap Grace Ward 250ml

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Moroccan Oil Moroccan Bath Soap Grace Ward 250ml

The Moroccan Oil Moroccan Bath Soap Grace Ward is a luxurious soap designed to provide a rich, nourishing experience for your skin.
Infused with Moroccan oil, it cleanses while replenishing moisture and offering a beautifully refreshing scent.
Prevent dust release during handling and product application and make the product environmentally friendly.
100% natural moroccan soap for all skin type
Contains: Jar with Box & Gloves This Soap softens the skin and gently removes skin toxins and layers of dead skin surfaces.
The rich content of Olive oil helps to promote smooth & radiant complexion. Combined with the calming, floral aroma of Jasmine for more relaxing bath experience.

25 AED

17% OffFeatured

Purec Pure Egyptian Magic Whitening Body Soap 250gm

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Purec Pure Egyptian Magic Whitening Body Soap 250gm

Experience the luxury of Egyptian Original Pure Whitening Gold Soap, a premium skincare product crafted with the finest ingredients to give you radiant, glowing skin. This soap is enriched with pure gold particles and natural whitening agents, meticulously formulated to brighten and rejuvenate your complexion.

25 AED