Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Bar Soap, Skin Care

Enchanteur Perfumed Soap Romantic 125g (6 pcs)

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Enchanteur Perfumed Soap Romantic 125g (6 pcs)

36 AED

13% OFFFeatured

Neutrogena Visibly Clear Pink Grapefruit Daily Scrub 150ml

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Neutrogena Visibly Clear Pink Grapefruit Daily Scrub 150ml

Pink Grapefruit Daily Scrub is a great daily exfoliant for clearer, fresher, healthier skin every day with powerful MicroClear technology. The formula deeply cleanses pores and helps eliminate spots and blemishes. This refreshing scrub gently purifies the skin without over-drying it, while the follicle wave works Pink Fruit invigorates the senses with an array of freshness

Benefits and features:

Removes pimples and blackheads with maximum power.
It features gentle micro-beads that remove roughness without drying or irritating your skin.
Treats blemishes for fresher, more radiant skin.
Rich in Vitamin C and developed by dermatologists.
A product that opens pores, deeply cleanses and gently purifies the skin.

How to use:

Massage gently and avoid contact with eyes. Step Three: Rinse it completely.

48 AED

8% OFFFeatured

Daily Moisturizing Face Cream For Dry Skin 141gm

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Daily Moisturizing Face Cream For Dry Skin 141gm

Quench your skin’s thirst with this deeply hydrating facial lotion, specially crafted to provide moisture that lasts all day.
Enriched with soothing prebiotic oat, this fragrance-free formula is clinically proven to nourish and rejuvenate dry skin for 24 hours.
Experience softer, healthier-looking skin with each use.
Designed to soothe and protect, it’s the perfect daily moisturizer for dry, sensitive skin.

Hydrates for 24 hours
Enriched with prebiotic oat
Clinically proven results
Fragrance-free formula
Ideal for dry, sensitive skin

Ingredients
Water (eau), Glycerin, Dicaprylyl Ether, Stearic Acid, Caprylic/Capric Triglyceride, Cetyl Alcohol, Avena Sativa (Oat) Kernel Flour*, Cetearyl Alcohol, Dimethicone, Phenoxyethanol, Carbomer, Caprylyl Glycol, Ceteareth-20, Sodium Hydroxide, Sodium Citrate, Citric Acid

Disclaimer:

While Niceone strives to ensure the accuracy of product images and information, some updates to packaging or ingredients may occur before they are reflected on our site. Products may occasionally ship with different packaging, but we always guarantee item quality. We recommend reviewing product labels, warnings, and usage instructions before use and not relying solely on the information provided on Niceone.

110 AED

25% OFFFeatured

Glutathione Injection Extreme Whitening Serum 100ml

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Glutathione Injection Extreme Whitening Serum 100ml

Glutathione Injection Brightening Serum sets offers a specialized approach to skin care, focusing on improving the appearance of uneven skin tone and enhancing overall skin clarity. Each serum is designed to meet different skincare needs, incorporating carefully selected ingredients to help achieve a healthier and more luminous complexion. Their lightweight formula ensures effortless application and daily suitability.

Key Features

Skin Brightening Ingredients: Contains components such as Glutathione and Kojic Acid to help refine and improve skin tone.
Targeted Formulas: Each variant addresses unique concerns such as dullness, dark spots, or hydration.
Quick Absorption: Non-greasy texture that integrates seamlessly into skincare routines.
Skin-Friendly: Formulas are crafted to suit various skin types.

Benefits

Assists in reducing the visibility of dark spots and uneven tone.
Helps promote a more radiant and refreshed appearance.
Maintains skin hydration and softness throughout the day.
Blends easily into daily skin care without heaviness or irritation.

30 AED

4% OFFFeatured

PR+ Paris Toning & Lightening Body Lotion Enriched with Argan Oil 500ml

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PR+ Paris Toning & Lightening Body Lotion Enriched with Argan Oil 500ml

With its powerful plant-based active ingredients, Argan PR+ Lightening body Milk is a moisturizing body care that unifies and brightens your skin. It is enriched with argan oil for its restorative and anti-aging properties.

How to use

After cleansing the skin with PR+Argan exfoliating soap, apply PR+ Argan body milk all over the body, adding a few drops of PR+ Argan serum for maximum effectiveness.

Avoid contact with eyes and mucous.

Do not use on children under 12 years.

Ingredients

Aqua, Glyceryl stearate, Glycerin, Glycyrrhiza glabra root extract, Cetearyl alcohol, Isopropyl palmitate, Parfum, Petrolatum, Aspergillus ferment, Sodium lactate, Sodium lauryl sulfate, Argania spinosa kernel oil, Ethylhexyl methoxycinnamate, Ethoxydiglycol, Sodium metabisulfite, Ascorbic acid, Methylparaben, Tocopheryl acetate, Allantoin, Disodium EDTA, Propylparaben, p-Chloro-m-Cresol, Lactic acid, Sodium hydroxide, Sorbic acid, BHT, Benzyl salicylate, Geraniol, Citronellol, Linalool, Benzyl alcohol

480 AED

10% OFF

PrettyBe 5in1 Face & Body Scrub Rose 550ml

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PrettyBe 5in1 Face & Body Scrub Rose 550ml

45 AED

10% OFFFeatured

Oils & Moisturizer, Skin Care

Pretty Be Massage Oil Lemon Grass 500ml

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Pretty Be Massage Oil Lemon Grass 500ml

45 AED

12% OFFFeatured

Caretone Lightening Body Care Set of 4

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Caretone Lightening Body Care Set of 4

Caretone is a lightening and unifying body milk speciall

A true innovation in the field of lighteners, Caretone brightens the complexion while preventing the appearance of new pigment spots on the skin.

Caretone is a lightening and unifying cream specially designed for black and mixed skin.

A true innovation in the field of lighteners, Caretone brightens the complexion while preventing the appearance of new pigmentary spots on the skin.

115 AED

13% OFFFeatured

Pastil Face & Body Scrub Lavender

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Pastil Face & Body Scrub Lavender

35 AED

14% OFF

Vitamin White Gold 24 Carat Body Serum 50ml

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Vitamin White Gold 24 Carat Body Serum 50ml

Vitamin White GOLD serum is a repairing and anti-impurity complex. It soothes and relieves dry skin, providing great comfort; and thanks to its antibacterial and anti-inflammatory properties, it is also recommended as a treatment for certain skin problems such as acne.

Application

Apply to clean, dry skin, preferably after your bath or shower. Full use of the range is recommended.

Precautions

Do not use on children under 12 years old. Store in a cool, dry place.

30 AED

PRODUCTS ON SALES

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17% OFFFeatured

Creams, Skin Care

Washami Egg Moisturizing Face & Body Cream 380ml

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Washami Egg Moisturizing Face & Body Cream 380ml

25 AED

17% OFFFeatured

Body Mist, Fragrances, Make Up, Unisex

Melano Folie Melano Body Splash 250ml

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Melano Folie Melano Body Splash 250ml

A tropical body splash blending sweet apple, mango, and pineapple. Its fruity, uplifting scent refreshes your skin and brightens your mood all day long.

How to use:

A tropical body splash blending sweet apple, mango, and pineapple. Its fruity, uplifting scent refreshes your skin and brightens your mood all day long.

25 AED

30% OFFFeatured

Hair Care, Hair Gel & Spray, Hair Oil

Cantu Jamaican Black Castor Oil Taming Gel, 113ml

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Cantu Jamaican Black Castor Oil Taming Gel, 113ml

Cantu Jamaican Black Castor Oil Taming Gel is a versatile styling gel specifically formulated for curly and frizzy hair. Enriched with Jamaican Black Castor Oil and Shea Butter, this gel helps control frizz, define curls and tame hair.

The taming gel offers medium hold and ensures long-lasting definition and shaping of your curls. It gives the hair shine and suppleness without weighing it down or making it sticky. The natural ingredients help to nourish, strengthen and protect the hair from external influences.

Apply a small amount of Cantu Jamaican Black Castor Oil Taming Gel to towel-dried or dry hair and distribute evenly from roots to ends. Style your curls as desired by shaping with your fingers or defining with a comb. Allow the gel to dry completely and enjoy long-lasting hold and definition.

Experience the care and definition of Cantu Jamaican Black Castor Oil Taming Gel and enjoy beautiful, tamed curls all day long.

35 AED

10% OFFFeatured

Scrubs, Shower Gel, Skin Care

LightUp Brightening Exfoliating Shower Gel Carrot 400ml

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Light Up Dark Spots Correction Cream Vita-Clariant with Vitamin C 200ml

Light Up Dark Spots Correcting Cream with vitamin C, B-Carotone Collagen. Designed for skin with marks and spots

Vita-Clariant complex with Vitamin C, Beta-carotene, Collagen, Aloe Vera concentrate & fruit principles, targets blemished areas of your skin to effectively lighten marks and fights pigmentation build-ups.

45 AED

31% OFFFeatured

Palmer’s, Cocoa Butter Formula with Vitamin E, Length Retention Hair + Scalp Oil 150ml

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Palmer’s, Cocoa Butter Formula with Vitamin E, Length Retention Hair + Scalp Oil 150ml

Palmer’s® Cocoa Butter Formula® Length Retention system with Biotin, fully strengthens hair with powerhouse natural protectants that help block brittleness, breakage and split ends to help hair achieve its optimal length.

Why Your Hair Will Love Cocoa Butter and Biotin Cocoa Butter: Contains nourishing properties that shield the hair strand from the harmful effects of styling damage.

Biotin: Helps to optimize the natural hair growth cycle and prevents hair from becoming brittle and fragile to reduce breakage.

Suggested use

Spray directly onto damp or dry hair and scalp in even sections.

45 AED

13% OFFFeatured

Conditioner, Hair Care

Reborn Hair Conditioner with Garlic Extracts 5ltr

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Reborn Hair Conditioner with Garlic Extracts 5ltr

Hair Conditioner with Garlic Extracts contains natural elements that make hair soft and tangle free. It restores the vitality that it loses due to natural factors and helps hair grow naturally. With its frequent use, getting any hairdo is easy. DIRECTIONS FOR USE : Apply to wet hair a small amount of Reborn Beauty Conditioner then gently massage. Rinse thoroughly. Repeat if necessary.

65 AED

11% OFFFeatured

Body Gel, Personal Care, Skin Care, Slimming Products, Wellness

Skin Doctor Coffee Slimming Gel 250ml

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Highlights:

Skin Doctor Coffee Slimming Gel 250ml

Helps reduce the appearance of cellulite making the skin look slimmer and firmer.

Skin Doctor Slimming Gel with Coffee significantly helps reduce the appearance of cellulite on the abdomen, thighs, hips, and buttocks making the skin look slimmer and firmer.
– Lifts and reshapes.
– Younger looking skin.
– Powerful Anti-Oxidant.

– Smoother and firmer looking skin.

How to use:

Apply on the area which you wish to improve like abdomen, legs, hips or arms. Massage till completely absorbed. Use regularly or as often as needed.

40 AED

11% OFFFeatured

Medimix Rejuvani Body Scrub 200gm

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Medimix Rejuvani Body Scrub 200gm

Relish the goodness of enriching natural ingredients like Indian Aloe, Rose, Fenugreek, Mustard and Orange with Medimix Ayurvedic Rejuvani Body Scrub. Rejuvani’s cleansing properties remove excess oil and impurities, gently working on the skin to make it soft, supple and radiant.

40 AED

18% OFFFeatured

Nature White Luxury Body Lotion With Snail Slime 500ml

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Nature White Luxury Body Lotion With Snail Slime 500ml

Conceived with the best rejuvenating formulas, the body lotion NATURE WHITE is a LUXURY one. It fights against ageing and protects from stretches marks. It lightens, moisturizes, nourishes the skin and eliminates dark spots by giving a luxury tone. Directions: Apply daily on the body in circular motions. Warning External use only, avoid contact with eyes. In case of irritation, discontinue use.

45 AED

15% OFFFeatured

Neutrogena Visibly Renew Firming Body Lotion For Dry Skin 400ml

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Neutrogena Hydro Boost Whipped Body Balm for Dry Skin 200ml

Neutrogena Hydro Boost Whipped Body Balm delivers advanced hydrating facial skincare expertise, for fresh, radiant skin that is clinically proven. This refreshing, ultra-light formula is powered by Hyaluronic Acid, a superior skincare moisturizer capable of holding up to 1,000 times its weight in water. This cream gives the skin the hydration it needs by helping to keep the skin hydrated, and it maintains the skin’s moisture balance by continually releasing moisture when it is needed.

Benefits and Features:

It regenerates the lipids in the skin barrier, helping it to retain water more effectively.
Hyaluronic acid rejuvenates the skin without adding an extra layer of oil or grease.
A superior skin care moisturizer that provides long-lasting hydration.
It moisturizes dry skin without leaving a greasy feel and makes it soft and full of freshness.
Hyaluronic acid prevents the appearance of premature signs of aging.
It has anti-inflammatory properties that help fight acne-causing bacteria.
Suitable for sensitive skin.
Tested under dermatological supervision.

How to use:

Use morning and evening to recover at night, for healthy, hydrated skin

55 AED

GIFT SET

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10% OFFFeatured

Bar Soap, Shower Gel, Skin Care

Shea Moisture African Black Soap Bar Soap 230gm

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Shea Moisture African Black Soap Soothing Body Wash 384ml

Say goodbye to blemishes on your acne-prone skin with this SheaMoisture African Black Soap Body Wash. African black soap is a time-honored beauty secret and we’ve created our own black soap body wash formula made from natural ingredients such as skin-quenching certified organic Shea Butter and Cocoa Pod Ash. The addition of Oats helps our formula gently cleanse the skin, helping remove impurities and dead skin cells that often afflict troubled skin. Oat Extract also helps calm skin, while soothing Aloe brings needed conditioning to dry skin.

This all-purpose naturally balancing body wash combines can be a welcome addition to your skin cleansing and clarifying routine. Use it to reduce blemishes on the face and body in place of ordinary soap.

45 AED

5% OFFFeatured

Fair & White Mix Brightening Anti-Dark Spot Face Serum 30ml

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Fair & White Mix Brightening Anti-Dark Spot Face Serum 30ml

A revelation for your skin! This Serum, with its truly unforgettable fragrance, offers an incomparable sensory experience with every application. With the perfect dose of brightening agent, its formula reduces dark spots, clarifies and unifies the skin, while providing a sensation of suppleness and unrivaled comfort.

95 AED

33% OFFFeatured

Scrubs, Tubes, Skin Care

Melano Ectavita Gold Scrub 300gm

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Melano Ectavita Gold Scrub 300gm

Gold scrub stimulates the production of natural collagen, tightens the skin and restores the skin’s vitality and freshness and makes it more moisturized.

Wash the face well, then put the scrub the face and rub it with light circular motions for 3 minutes to get rid of dead skin, then wash the face well with lukewarm water

30 AED

15% OFFFeatured

Fair & White Miss White Brightening Serum 30ml

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Fair & White Miss White Brightening Serum 30ml

Infused with a unique blend of lightening and brightening properties this lightweight serum promotes luminous, silky and amazingly beautiful even toned skin.

55 AED

6% OFFFeatured

Mekako Prestige 15Plus Milk Body Whitening 400ml

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Highlights:

Mekako Prestige 15Plus – Milk Body Whitening 400ml

The use of COLLAGEN conveniently associated with the skin whitening agent 15PLUSTM makes this special milk the perfect solution to keep skin young and lighten skin tone.

Used regularly on a daily basis it restores a uniformly toned complexion whilst protecting and hydrating the skin.

The rich, smooth texture and the pleasant fragrance provide a moment of gratication to indulge yourself with twice daily, preferably in the morning and at night.

80 AED

20% OFFFeatured

Eveline Bio Organic Perfect Skin Smoothing with Coffee Extract Mask 8ml

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Highlights:

Eveline Bio Organic Perfect Skin Smoothing with Coffee Extract Mask 8ml

An invigorating mask with coffee extract gives tired skin freshness and vitality.

Contains shea butter to soften and moisturize the skin for soft skin.

Enriched with organic sweet almond oil to tighten and tone the skin.

Instantly relieves symptoms of fatigue, refreshes, and enhances the complexion.

Refreshes and enhances the skin.
Softens and moisturizes the skin.
It gives the skin vitality and a beautiful appearance.

20 AED

25% OFFFeatured

Face Cream, Skin Care

Active Caviar Face cream Arbutin + Licorice 50gm

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Active Caviar Face cream Arbutin + Licorice 50gm

Active Caviar Drip Alpha Arbutin + Licorice Face Cream is a transforming face cream that lightens your complexion and also provides a healthy and visible balanced skin tone.

75 AED

11% OFFFeatured

African Pride Olive Miracle Anti-Breakage Formula & Deep Conditioning No-Lye Relaxer Regular

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Highlights:

African Pride Olive Miracle Anti-Breakage Formula & Deep Conditioning No-Lye Relaxer Regular

OLIVE MIRACLE® CONDITIONING Formulated to help strengthen and protect hair during the entire relaxer application process. This conditioning Anti-Breakage No-Lye Relaxer System leaves hair softer, smoother and more nourished than ever before. Our new vitamin-rich post-relaxer Aloe Vera Deep Treatment Conditioner packet is infused with Aloe, Castor & Biotin to deeply condition, moisturize and protect.

40 AED

15% OFFFeatured

Sunny Isle Jamaican Black Castor Oil 118ml

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Highlights:

Sunny Isle Jamaican Black Castor Oil 118ml

Say goodbye to dull, damaged, hair and hello to healthy, shiny hair with The Original Sunny Isle Jamaican Black Castor Oil. A proven effective hair and skin care product. This oil treats dry, damaged hair, strengthening it from root to tip. It works well for boosting the appearance eyebrows and eyelashes, and is an effective natural treatment for acne.

Our Original JBCO formula has a medium consistency, a light ashy aroma and a high ash content, ideal for promoting healthy hair growth. Sunny Isle’s organic castor seeds are roasted and ground by a manual grinder and then the crushed beans are boiled to extract the 100% pure, dark brown, organic oil. Simply put, Sunny Isle JBCO is the highest quality oil on the market.

Features & Benefits:

Organic and authentic castor oil processed the traditional Jamaican way

Promotes healthy hair growth for all hair types

Can be used to boost the appearance of eyelashes and eyebrows

Works as an effective moisturizer for hair and skin

Natural acne treatment — great for acne prone skin

Thick and rich formula that’s most effective for skin and hair conditions

No salt added

55 AED

6% OFFFeatured

Creams, Eye & Lip Care, Skin Care, Sunscreen

Tocobo Vita Glazed Lip Mask 20ml

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Highlights:

Tocobo Vita Tone Up Sun Cream SPF50+ PA++++ 50ml

Tocobo Vita Tone Up sun cream is expertly formulated with vitamin fruit water containing moisture that protects from UV rays and is absorbed gently the moment it is applied. Its dewy smooth texture and pink tint perfectly tones up for make up base and feels like silky lotion. Enriched with 51% Hippophae Rhamnoids water and phytogenic vitamin fruits water, 20,000 ppm niacinamide PC (vitamin B3) and 60ppm cyanocobalamin (vitamin B12). 51% Hippophae rhamnoids and phytogenic vitamin water is rich in nutrients provides deep moisturization and nourishment. Niacinamide (vitamin B3) helps correct blemishes and marks on the skin, improve skin texture, reduce the appearance of dark spots, and even out skin tone. It increases antioxidant capacity, supports brighter, smoother and younger-looking skin. It helps calm the skin, reduce trans epidermal water loss (TEWL), and increase hydration in the skin’s uppermost layer. This makes niacinamide a beneficial skincare ingredient for those looking to promote hydrated, smooth, and even-toned skin. Vitamin B12 gives a pint tint to the cream and provides pink toned up base, promotes overall skin conditioning and helps for healthy skin.

75 AED