Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Lotion, Skin Care

Crave Ultra Whitening Lotion 500ml

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Crave Ultra Whitening Lotion 500ml

A Powerful Skincare Solution Designed To Lighten And Brighten Your Complexion. This Advanced Formula Targets Dark Spots, Uneven Skin Tone, And Discoloration, Providing You With A Luminous And Youthful Glow. Crave Full Body Ultra Whitening Lotion Deeply Hydrates And Revitalizes Your Skin, Leaving It Soft, Smooth, And Visibly Brighter. Its Lightweight And Non-greasy Texture Ensures Quick Absorption, Making It Perfect For Daily Use On All Skin Types.

45 AED

13% OFFFeatured

Aztec Secret Indian Healing Clay 908gm

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Aztec Secret, Indian Healing Clay 908gm

Offers deep pore cleansing to keep skin squeaky clean and clear

Helps to minimize breakouts, enlarged pores and lighten blemishes

Free from additives and animal-derived ingredients

Product does not contain additives, fragrances, animal products

65 AED

8% OFFFeatured

Aqua Rich Daily Moisturizing Body Oil 300ml

Oils & Moisturizer, Skin Care, Spot Corrector

Aqua Rich Brightening Body Oil 300ml

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Aqua Rich Brightening Body Oil 300ml

Radiant Hydration and Even-Tone Perfection

Infused with a blend of brightening plant oils and antioxidants, this illuminating body treatment helps fade dark spots, smooth uneven texture, and protect the skin from environmental dryness. It nourishes from within, improving suppleness and promoting a soft, luminous finish. Perfect for daily use, it delivers a light, breathable glow that feels natural and luxurious.

Ideal for all skin types, this non-sticky formula enhances the skin’s natural tone while keeping you moisturized for hours. Its warm, soothing scent lingers subtly, elevating your skincare routine into a moment of pure glow therapy. Feel hydrated, radiant, and confident all day long—every day. For best results, layer it after your daily bath when the skin is still slightly damp, and pair it with the complementary body lotion, body wash, and face cream for a complete radiance routine.

Usage Instructions

Apply onto clean, damp skin after bathing for best absorption. Massage gently in upward, circular motions until fully absorbed. Use daily or as desired for all-over hydration and glow. Combine with matching lotion or body wash for enhanced results.

Usage Warnings

For external use only. Avoid contact with eyes; rinse if contact occurs. Discontinue use if irritation appears. Keep out of reach of children. Store in a cool, dry place away from sunlight.

120 AED

10% OFFFeatured

Shower Gel, Skin Care

Gold Skin Shower Gel with Argan Oil 1000ml

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Gold Skin Shower Gel with Argan Oil 1000ml

GOLD SKIN clarifying shower gel with Argan oil cleans the skin. Enriched with Argan oil, it helps even out the skin tone and reduce blemishes. Removed from all impurities, your skin is ready to receive your GOLD SKIN care.

Product benefits

Cleans the skin.

Reduces and prevents skin imperfections.

Helps even out the complexion.

How to use

To be used in daily toilet. In case of contact with eyes, rinse immediately. Keep out of reach of children.

45 AED

Moisturizers, Skin Care

Dr.Meinaier Tomato Hydrating Soothing Gel, 300g

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Dr.Meinaier Tomato Hydrating Soothing Gel, 300g

This soothes your skin and gives a deep moisturization to your skin.

Fermented contents maximize the effect of activating components like aloesin. So, it helps your skin to be clear & healthy.

Moist feeling without stickiness. It is absorbed fast & freshly without stickiness. Plus, it soothes the stimulated skin by hot sunlight & makes your skin moist & sleek. Free system for skin health.

35 AED

25% OFFFeatured

Yong Chin Cucumber Herbal Soap 100gm

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Yong Chin Cucumber Herbal Soap 100gm

YC Cucumber Herbal Soap contains natural cucumber extract to effectively whiten and brighten the skin. It helps eliminate dead skin cells, dirt, and residue, revealing youthful and clean skin.

15 AED

17% OFFFeatured

Face Cream, Skin Care

Kanza Beauty Cream for Skin Lightening With Mixed Fruits 50gm

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Kanza Beauty Cream for Skin Lightening With Mixed Fruits 50gm

Helpful to reduce dark circles resulting in even skin tone
Improve appearance of pigmentation marks and reduce face puffiness
Stimulates skin renewal and helps lighten spots, blemishes

25 AED

13% OFFFeatured

Mekako Carrot 15Plus Whitening Serum 120ml

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Mekako Carrot 15Plus – Whitening Serum 120ml

Exclusive formulation to lighten freckles and dark spots of the skin.

Blended with CARROT OIL (emollient and restoring), it promotes elastic and radiant skin.

65 AED

13% OFFFeatured

Yong Chin Feminine Collagen Drop with Rose Sakura 30gm

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Yong Chin Feminine Collagen Drop with Rose Sakura 30gm

Yong Chin Feminine Collagen Drop with Rose Sakura is an effective product used to clean vaginal secretions for maintaing good sanitation while giving a tightening effect. It consists of rose sakura extract and natural ingredients suitable for sensitive area. It cleans vaginal secretions with a beautiful scent that leaves you feeling clean and refreshed.

How to use:

Aftern cleansing, drop a small amount into the feminine area,

35 AED

33% OFFFeatured

Jergens Clean and Refreshing Mild Soap 125gm

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Jergens Clean and Refreshing Mild Soap 125gm

Gentle cleansing formula for all skin types
Enriched with moisturizing ingredients for soft skin
pH balanced to maintain skin’s natural barrier
Light, pleasant fragrance for a refreshing wash
Convenient pack of 6 for long-lasting supply

Jergens Mild Soap is a gentle cleansing bar designed to provide a soothing and nourishing experience for your skin. Each 125g bar is formulated with mild ingredients that cleanse without stripping moisture, making it suitable for all skin types, including sensitive skin. This pack of 6 ensures you have an ample supply for everyday use, whether at home or on the go. With its light, pleasant fragrance and rich lather, Jergens Mild Soap leaves your skin feeling clean, soft, and refreshed. Ideal for daily use, it helps maintain your skin’s natural balance while delivering a touch of luxury to your bathing routine.

10 AED

PRODUCTS ON SALES

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25% OFFFeatured

Lotion, Skin Care

Carrot Magic Exclusive Carrot Whitening Body Lotion with Carrot Oil & Shea Butter 500ml

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Carrot Magic Exclusive Carrot Whitening Body Lotion with Carrot Oil & Shea Butter 500ml

Carrot Magic Exclusive Carrot Whitening Body Lotion is a moisturizing and brightening body-care formula enriched with Carrot Oil, Shea Butter, and Beta-Carotene to nourish the skin and promote a smoother, softer, and more radiant-looking complexion.

The formula combines the conditioning properties of carrot oil with the rich moisturizing benefits of shea butter. It helps replenish moisture in dry skin, improve softness, and support a healthy-looking skin barrier. Beta-Carotene provides antioxidant skin care and complements the carrot-based formula for skin that looks fresh, conditioned, and luminous.

Designed for regular body care, this lotion helps improve the appearance of dull and uneven-looking skin while providing essential moisture. Its nourishing formulation makes it suitable for maintaining soft, supple, and glowing-looking skin.

Key Benefits:
• Helps brighten dull and uneven-looking skin.
• Promotes a more radiant-looking complexion.
• Enriched with Carrot Oil.
• Formulated with nourishing Shea Butter.
• Beta-Carotene infused.
• Deeply moisturizes and conditions the skin.
• Helps improve the appearance of dry and rough skin.
• Leaves skin feeling softer and smoother.
• Helps maintain supple and healthy-looking skin.
• Suitable for everyday body care.
• Convenient 500ml pump bottle.

Directions for Use:Apply generously to clean, dry skin and massage gently using circular motions until fully absorbed. Pay particular attention to dry or uneven-looking areas. Use regularly, preferably after bathing, for best moisturizing results. During daytime use, apply an appropriate broad-spectrum sunscreen to exposed skin.

For external use only. Avoid direct contact with the eyes. Do not apply to broken or irritated skin. Discontinue use if irritation occurs.

150 AED

18% OFFFeatured

Gluta-C Facial Day Cream with SPF 25 30ml

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Gluta-C Facial Day Cream with SPF 25 30ml

Experience radiant, youthful skin with our Gluta-C Intense Whitening Facial Day Cream.

Enhanced with SPF 25, it offers dual-action skin protection, perfect for all-day wear. This cream combines potent antioxidants and Glutathione for intense skin whitening. Vitamin C helps enhance the skin’s smoothness and elasticity, revealing a firmer, brighter complexion. Boost your skincare routine with our expertly formulated cream – your answer to glowing, flawless skin. Best for hyperpigmentation, age spots, and sun damage repair.

Anti-Aging & Skin Firming

Anti-Pollution with SPF25 Sun Protection

Moisturizing & Nourishing

45 AED

29% OFFFeatured

Hair Care, Hair Food, Hair Scalp Treatment

Royal 100% Indian Hemp Hair & Scalp Treatment 113gm

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Royal 100% Indian Hemp Hair & Scalp Treatment 113gm

Indian Hemp hair & Scalp Conditioner is formulated with natural blend of indian hemp, jojoba oil and olive oil to condition and nourish your hair & scalp.

This special formula replenishes vital moisture needed to promote healthier and stronger hair growth. It restores incredible sheen as it repairs dry, damaged and chemically treated hair.

25 AED

14% OFFFeatured

Disaar Vitamin C Cream Glow Moisturizing Hyaluronic Acid Essence 50ml

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Disaar Vitamin Cream Glow Moisturizing Hyaluronic Acid Essence 50ml

The gel moisturizing formula provides moisture to the skin and makes the skin look soft day after day. Hyaluronic acid is a humectant that naturally exists in the skin, can absorb moisture and lock it in the skin. Facial moisturizer-non-greasy formula provides deep hydration for your skin, smooth fine lines and wrinkles. Nourishes, repairs and renews the epidermis and restores natural water balance. Facial moisturizers: Collagen moisturizing fillers Facial moisturizers provide skin with a daily dose of powerful moisturizers, help fill in the appearance of fine lines and wrinkles, and help restore moisture and make the skin smoother and fuller.

30 AED

14% OFFFeatured

Mekako Gluta-LCP 15Plus Exfoliating Soap 200gm

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Mekako Gluta-LCP 15Plus Exfoliating Soap 200g

Reveal a glowing radiance with this exfoliating soap formulated to make your skin smoother, fresher and clearer after every wash!

Loaded with 100% natural and eco-friendly Apricot Seed Powder, Reduced Glutathione (L-glutathione) and Niacinamide, this soap effectively sloughs away dull skin, revealing a radiant complexion.

Its scrubbing action removes dead skin cells charged with brown melanin to unveil a radiant tone and a smoother, more refined texture.

30 AED

2% OFFFeatured

CeraVe PM Facial Moisturizing Lotion Ultra Lightweight 89ml

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CeraVe PM Facial Moisturizing Lotion Ultra Lightweight 89ml

CeraVe PM Facial Moisturizing Lotion has an ultra-lightweight, unique formula that moisturizes throughout the night and helps restore the protective skin barrier with three essential ceramides (1, 3, 6-II). The formula also contains hyaluronic acid to help retain skins natural moisture and niacinamide to help calm skin. Oil-free. Non-comedogenic. Fragrance-free. Gentle, non-irritating formula Key Ingredients: MVE Technology: This patented delivery system continually releases moisturizing ingredients for 24-hour hydration Ceramides: Essential for healthy skin, ceramides help restore and maintain the skins natural barrier Hyaluronic Acid: This ingredient attracts hydration to the skins surface and helps the skin retain moisture Niacinamide: Helps repair a compromised skin barrier while improving the appearance of the skin. Brand Story By CeraVe

98 AED

22% OFFFeatured

Amalico Hair Cream Argan 360gm

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Amalico Hair Cream Amla 360gm

Strengthens Hair Strands• Promotes Healthy Hair Growth• Softer & Shiner Hair• Prevents Hair Breakage

35 AED

13% OFFFeatured

Skin Doctor Cucumber Face Wash Gel 100ml

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Skin Doctor Cucumber Face Wash Gel 100ml

For sensitive skin, cleanses and removes excess oil and make up.

Cucumber Face Wash Gel preserves skin’s natural moisture balance and helps to remove excess oil and make-up, leaving your skin to moisturize & glow.

How to use:

Apply gently to wet face and neck by massaging in circular motion. Rinse thoroughly with warm water.

35 AED

6% OFFFeatured

TGIN Rose Water Smoothing Leave-In Conditioner 384ml

Curly & Wavy hair, Hair Lotion, Hair Care

TGIN Sweet Honey Hair Milk 236ml

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TGIN Sweet Honey Hair Milk 236ml

Kiss dry hair goodbye and say hello to soft, beautiful moisturized curls with tgin Sweet Honey Hair Milk. Infused with raw honey and agave nectar, this lightweight hair milk has the perfect combination of moisture and antioxidants, to help condition and detangle overworked kinky, curly and wavy tresses.

Benefits

Moisturizes and protects

Helps to minimize breakage

Protects against damage and split ends

Great for all hair types

Detangling agents help keep hair soft, smooth, and free from breakage

75 AED

3% OFFFeatured

Difeel Elevated Rosemary and Mint Shampoo 354ml

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Difeel Elevated Rosemary and Mint Shampoo 354ml

Our expertly formulated Difeel Rosemary & Mint Hair Care line, helps promote healthy, natural hair growth while strengthening dry, damaged hair, while invigorating your scalp!

Strengthening and Nourishing

Our Difeel Rosemary & Mint Shampoo is infused with nourishing Biotin. Biotin plays an important role in the health of your hair, skin, and nails. A lack of Biotin can lead to hair loss.

For Stronger, Fuller and Thicker Hair

Our Strengthening formula leaves hair stronger, fuller, and thicker while encouraging healthy hair growth.

195 AED

GIFT SET

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8% OFFFeatured

Doo Gro Mega Thick Anti-Thinning Conditioner 237ml

Hair Care, Hair Lotion

Doo Gro Mega Thick Anti-Thinning Conditioner 237ml

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Doo Gro Mega Thick Anti-Thinning Conditioner 237ml

Helps promote thick, strong, healthy hair. Enriched with shea oil, vitamins, oat proteins and botanical thickeners, its rich formula thoroughly conditions and moisturizes hair, while adding volume and thickness. Helps restore strength to weak, damaged hair and is safe to use on all types of hair, including color treated, bleached and relaxed.

Helps thicken and strengthen
Helps repair weak and damaged hair
Conditions and moisturizes
Shea Oil, vitamins & botanical thickeners
Helps reduce breakage allowing hair to grow longer

Directions: After shampooing, apply DOO GRO® Mega Thick® Conditioner to wet hair. Gently massage through hair. Rinse thoroughly. Towel dry hair and style as usual.

For best results, use DOO GRO® Products.

60 AED

8% OFFFeatured

Melano Baslique Honey And Collagen Scrub 300gm

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Melano Pharma Hair Conditioner Cream with Garlic Marrow & Onion 500ml

How to use

Put a suitable amount of hair conditioner on the hair and gently massage the hair thoroughly then put a melano conditioner and leave at least for 20 minutes then wash your hair

55 AED

14% OFFFeatured

Skin Doctor Facial Cleanser Papaya 225ml

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Skin Doctor Facial Cleanser Papaya 225ml

Perfume free micellar formula for face, eyes and lips. Removes make up, Cleanses and Soothes.

Achieve beautiful bare skin with Skin Doctor Facial Cleanser with Papaya extract that helps in keeping your face healthy and give you a natural shine. It is rich in moisturizing properties that helps in removing dead cells. Removes 3 layers of impurities-make up, pollutants and oil while locking in moisture so skin remains nourished.

How to use:

Pour on a cotton pad and wipe off. No need to rinse off.

30 AED

9% OFFFeatured

Hair Care, Hair Oil, Hair Treatment

Skin Doctor Argan Hair Treatment Cream 1500ml

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Skin Doctor Argan Oil Hair Serum 300ml

Skin Doctor Argan Oil Hair Serum deeply nourishes and conditions the hair shafts and leaves even the most rebellious hair frizz-free, silky soft and shiny.
– Minimizes frizz.
– Protects against heat damage.

Skin Doctor Argan Hair Treatment Cream 1500ml

Intense moisture, conditions hair shafts and gives shine.

Skin Doctor Argan Hair Treatment Cream deeply conditions the hair shafts and leaves even the most rebellious hair frizz-free, silky soft and shiny.

How to use:

Apply generous amount of cream on wet hair strands, concentrating more on the ends and leave for 3-5 minutes then rinse well with water.

– Restores damaged hair.

How to use:

Apply few drops of serum on your palm, rub them together and massage gently from roots to tips of your hair. Can be used for dry hair (for styling and wet hair for manageability).

50 AED

9% OFFFeatured

Shower Gel, Skin Care

Neoprosone Exfoliant Extra Forte Shower Gel 750ml

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Neoprosone Exfoliant Extra Forte Shower Gel 750ml

The new peeling shower gel from the Neoprosone range is a cosmetic product with a citrus scent and contains micro-granules that remove dead cells for a deep cleansing.

Application:

– Apply a small amount of shower gel to the skin of your hand.
– Gently massage your body while it is still wet.
– Rinse thoroughly.

Recommendation:
Avoid contact with eyes, if skin is damaged or irritated, discontinue use.

50 AED

11% OFFFeatured

Hair Colour, Hair Cream, Hair Care

Bolony Hair Color Cream 7.03 Pure Blond 100ml

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Bolony Hair Color Cream 7.03 Pure Blond 100ml

Hair Color Cream With Keratin, Macadamia Oil & Gold Extract

It Enhances your hair with vibrant, long-lasting color while nourishing it deeply. Infused with Keratin for strength, Macadamia Oil for hydration, and Gold Extract for shine, this formula ensures even coverage and a silky-smooth finish. Achieve high-quality results with rich color and healthy, radiant hair.

How to use:

Wear gloves and mix the hair color cream with the developer as instructed. Apply evenly to dry hair, starting from the roots. Leave it on for the recommended time, then rinse thoroughly with water. Use a conditioner for a smooth, nourished finish.

40 AED

Featured

Skin Doctor Hand Balm Cream 50ml

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Skin Doctor Vitamin C Brightening Soothing Gel 300ml

Ideal soothing gel for a radiant and bright skin.

Skin Doctor Vitamin C Brightening Soothing Gel is the ideal soothing gel for a radiant skin; reduces dark spots, tightens pores, brightens the skin and gently protects the skin from pollution.

How to use:

Scoop out an appropriate amount of the gel with your fingers. Steadily and smoothly massage over face and body with smooth circular motions, specially onto rough and dry areas. Use regularly for best results or as often as needed.

25 AED

12% OFFFeatured

Advanced Clinicals Rosehip Oil Anti-Wrinkle Face Serum 52ml

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Advanced Clinicals Rosehip Oil Anti-Wrinkle Face Serum 52ml

Advanced Clinicals Rosehip Oil will smooth and soften skin, inviting the magical allure of a bath drenched in rose petals. Rosehip Oil comes from the hip of the rose and is a potent antioxidant ingredient that encourages skin renewal. Naturally enriched with nutrients Vitamin C, A, and Magnesium, Rosehip Oil corrects skin problems like sun damage and wrinkles. This particular face oil has a unique blend of ingredients with Phytofix, which has been scientifically studied to show a significant reduction of fine lines and wrinkles. Vitamin E protects, repairs, and nourishes skin to a softer, smoother texture. This amazing facial oil helps promote skin clarity and dramatically soothes and smoothes skin, giving rise to supple and firmer skin. With consistent use, skin blossoms and blooms to reveal glowing radiance. It’s time to begin your romance with Rosehip Oil. Drop those petals, light a candle, and fall in love with your skin.

Bonus: Rosehip Oil may sound gentle and romantic but this oil packs a dynamic skin-renewing punch; proven to reduce many skin issues from scarring, aging, sun damage to wrinkle reduction.

75 AED

11% OFFFeatured

Cetaphil Gentle Skin Cleanser Face & Body Wash 473ml

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Cetaphil Moisturizing Lotion Normal to Dry & Sensitive Skin 473ml

A light-weight non-greasy lotion specifically formulated with Avocado Oil to restore and hydrate sensitive or dry skin. Cetaphil Moisturising Lotion is clinically proven to fully restore the skin’s natural moisture barrier in just 1 week. n. Quick absorbing and long-lasting formulation leaves skin soft and soothed. With Niacinamide, Panthenol and Vitamin E.

85 AED