Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Shower Gel, Skin Care

Kojie San Skin Lightening Body Lotion with Hydromoist Zero Pigment Light 200ml

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Kojie San Skin Lightening Body Lotion with Hydromoist Zero Pigment Light 200ml

For a lighter, more moisturized skin

A light, non-greasy formula that’s easily absorbed by the skin.

Deeply moisturizes skin, keeping it soft, smooth, and well hydrated for up to 72 hours

Helps restore and strengthen your skin barrier, minimizing the appearance of rough skin and stretch marks.

Dermatologically Tested. Hypoallergenic. Paraben Free

45 AED

13% OFFFeatured

Spot Corrector, Skin Care

Fair & White Original Dark Spot Remover for Local Application 30ml

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Fair & White Original Dark Spot Remover for Local Application 30ml

The F&W Original Dark Spot Remover has been developed to reduce the appearance of brown unsightly marks.

65 AED

22% OFFFeatured

Veet Gold Vitamin C Body Corrector Lotion 300ml

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Veet Gold Vitamin C Body Corrector Lotion 300ml

This body lotion is formulated with Vitamin C to help brighten and even out skin tone. Enriched with 100% natural essential oil, it nourishes the skin, leaving it soft and smooth. Offering SPF 15, it provides broad-spectrum protection against harmful UV rays, helping to protect the skin from sun damage.

Key Features:

Brightening: With Vitamin C, this lotion helps even skin tone and reduces the appearance of dark spots.
Deep Hydration: The natural essential oil nourishes the skin, leaving it feeling soft and supple.
Sun Protection: SPF 15 offers broad-spectrum protection against UVA and UVB rays, helping to reduce the risk of sun damage.
Visible Results: Helps promote a more even, glowing complexion with regular use.

35 AED

7% OFFFeatured

DR.MEINAIER Hyaluronic Acid Jelly Peel Off Jelly Mask 650gm

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DR.MEINAIER Hyaluronic Acid Jelly Peel Off Jelly Mask 650gm

Jelly masks are made mainly with refined alginate. They contain more alginate than regular rubber masks. So Jellymask texture is like jelly, which provides full hydration and a natural cooling effect all at once.
Hydro jelly mask trans from a gel-like mixture to a thick, rubber like mask that seals in moisture and infuses nourishing ingredients deeper into the skin.
Face mask covers your whole face without neglecting any small part of your skin such as under eye area and lips which makes it effective and reliable for you.
We have created moisturizing jelly face mask for all skin types, especially mature and aging skin, for women and men of any age who want to improve their skin appearance and achieve happier and healthier looking skin.

65 AED

10% OFFFeatured

Some By Mi 30 Days Miracle Acne Clear Spot Patch 18Pieces

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Some By Mi AHA. BHA. PHA 30 Days Miracle Starter Large Edition 4Pieces

Some By Mi AHA. BHA. PHA 30 Days Miracle Starter:

The AHA, BHA, PHA set contains 10,000 ppm of natural tea tree extract and the AHA, BHA, PHA ingredients to have bright, clean, and moisturized skin.
Gently removes dead cells and skin waste piled over the skin.
The soap gently exfoliates and cleanses your skin.
The toner cleans the pore and moisturizes your skin.
The serum hydrates, prevent moisture loss and remove waste from the skin.

The Set Contains:

Cream – 60g
Toner – 150ml
Serum -50ml
Soap – 106g

The cream contains abundant natural ingredients so it deeply moisturizes and smooths skin.

How to use:

Use cleansing soap for deep cleansing of the pore.
Use Miracle toner to wipe off the dry flakes.
Use Miracle Serum to calm down skin irritation.
Use Miracle Cream to firm up the skin barrier.

45 AED

14% OFFFeatured

Silky Cool Fruits Face & Body Scrub 350ml

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Silky Cool Fruits Face & Body Scrub 350ml

Removes black dead cells & impurities leaves your skin fresh and younger

30 AED

20% OFFFeatured

Silky Cool Freshy Minta Mineral Bath Salt 3Kg

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Silky Cool Freshy Minta Mineral Bath Salt 3Kg

Silky Cool bath salts contains many beneficial minerals and nutrients that keep your skin smooth, soft and suppl. It cleanse and purify the skin improving skin’s radiance, tone and texture. Bath salts benefit not only our skin but our entire bodies – from inside out along with fighting stress.

60 AED

13% OFFFeatured

Valera Mud Mask Licorice

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Valera Mud Mask Licorice

35 AED

29% OFFFeatured

Queen Elisabeth Cocoa Butter Hand & Body Cream 125ml

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Queen Elisabeth Cocoa Butter Hand & Body Cream 125ml

A natural blend of cocoa butter and pure lanoline with a non-greasy moisturizing texture. Here’s introducing Queen Elisabeth Cocoa Butter Hand & Body Cream, which helps protect your skin from the sun and is also excellent for skin that is over-exposed to the wind and sun. The Queen Elisabeth Cocoa Butter cream soothes and softens drily irritated chapped or skin burnt areas. It can also help relieve your stretched skin during and after pregnancy.

25 AED

14% OFFFeatured

Detox & Cleanse, Dietary Supplement, Skin Care, Wellness

Gluta Frozen Double Pack, Lazel Gluta Pure 2in1 with Frozen Collagen X10

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Gluta Frozen Double Pack, Lazel Gluta Pure 2in1 with Frozen Collagen X10

Nourishes skin to be radiant

Reduces melasmas, freckles, and dark spots

Reduces acne

Nurtures nails and hair to be healthy

Promotes skin to be moisturized and smooth

95 AED

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11% OFFFeatured

Oils & Moisturizer, Skin Care

Ascobic VIT-C Brightening Glowing Face Body Oil SPF 45 300ml

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Ascobic VIT-C Brightening Glowing Face Body Oil SPF 45 300ml

40 AED

11% OFFFeatured

Amalico Batana Shampoo 500ml

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Amalico Batana Shampoo 500ml

Batana Oil is extracted from a wild palm called Ojon, that originates from La Mosquitia, Honduras. This rare oil is famously known for having a variety of beneficial properties for hair. The indigenous people of Mosquitia are called Tawira, meaning “people of beautiful hair”. They have used and produced Batana

40 AED

25% OFFFeatured

Carrot Magic Exclusive Whitening Extra Body Milk SPF 60 500ml

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Carrot Magic Exclusive Whitening Extra Body Milk SPF 60 500ml

Carrot Magic Exclusive Whitening Face & Body Milk is a skin-brightening and moisturizing formula developed for both the face and body. Formulated with Glutathione, Carrot, Hyaluronic Acid, and Kojic Acid, it helps improve the appearance of uneven skin tone while keeping the skin hydrated, soft, smooth, and radiant.

The formula combines brightening ingredients with moisturizing skincare to help improve the appearance of dullness, dark areas, and uneven-looking skin. Hyaluronic Acid supports skin hydration, while the combination of Carrot, Glutathione, and Kojic Acid provides targeted brightening care for a clearer and more luminous-looking complexion.

The product is labeled Hydroquinone Free and features SPF 60 PA+++ for added daytime sun protection. Its face-and-body formulation makes it suitable for an everyday skincare routine.

Key Benefits:
• Helps brighten dull and uneven-looking skin.
• Helps improve the appearance of dark spots and discoloration.
• Provides moisturizing care for the face and body.
• Formulated with Glutathione.
• Contains Carrot.
• Contains Hyaluronic Acid for hydration.
• Formulated with Kojic Acid.
• Helps promote smoother and softer-looking skin.
• Supports a radiant and more even-looking complexion.
• SPF 60 PA+++ sun protection.
• Hydroquinone Free.
• Suitable for face and body.

Directions for Use:Apply an appropriate amount to clean, dry skin and massage gently until fully absorbed. Use consistently as part of your daily face and body skincare routine. When using during the daytime, apply generously to exposed areas and follow appropriate sun-protection practices. Avoid contact with the eyes and broken or irritated skin. Discontinue use if irritation occurs. For external use only.

150 AED

5% OFFFeatured

New York Bright & Lovely Foaming Wash with Vitamin C 150ml

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New York Bright & Lovely Foaming Wash with Vitamin C 150ml

Presenting our New York Bright & Lovely Foaming Wash with Vitamin C, a dynamic skincare solution that harnesses the power of antioxidants to enhance your complexion’s radiance. With its gentle exfoliating action, it effectively eliminates dulling dead skin cells, unveiling the bright skin underneath. By promoting better absorption of skincare products, it optimizes their effectiveness in delivering nourishment to your skin. This foaming face wash is highly efficient in clearing away impurities like dirt, pollution, and makeup residue, leaving your skin hydrated and glowing.

Directions: Gently press the brush to the skin and massage gently.

Key Ingredients: Vitamin C 20%, Hyaluronic Acid.

95 AED

17% OFFFeatured

Bronz Tone Cocoa Butter Moisturizing Cream 50ml

Creams, Tubes, Skin Care

Bronz Tone Cocoa Butter Moisturizing Cream 50ml

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Bronz Tone Clarifying Shower Gel 1000ml

Bronztone Clarifying Shower Gel is the perfect way to get a luminous complexion and soft, clean skin. This 33.8 oz shower gel is designed to eliminate all impurities and prepare your skin for the application of other products in the Bronztone range. It deeply cleanses the skin, leaving it feeling refreshed and revitalized. With regular use, you’ll notice your complexion glowing with a healthy radiance.

25 AED

13% OFFFeatured

Pastil Strawberry 7 in 1 Scrub for Skin Whitening formula 500ml

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Pastil Strawberry 7 in 1 Scrub for Skin Whitening formula 500ml

The composition has a cleansing, moisturizing and anti-inflammatory effect, soothes, relieves irritation, tightens pores, increases and maintains skin elasticity.

Gently exfoliate the skin and promoting its renewal. It moisturize, nourish and regenerate the skin.

With natural cellulose exfoliators that work at the source to unclog pores, remove trapped dirt and oil to clear skin and minimise the appearance of pores.

35 AED

8% OFFFeatured

Bigen Men’s Beard Color natural Brown B104 20g+20g

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Bigen Men’s Beard Color natural Brown B104 20g+20g

Leaves no trace on the skin “It provides perfect coverage of graying without leaving any color on your skin”

A non-liquid cream, it is a “high viscosity cream that covers the beard hair without falling out”

Quick application as it is “easy to apply to any part of the beard hair, even if it is short”

How to use:

Put the same amount of cream from both tubes into the mixing bowl.
Apply the cream to the non-wet hair of the beard, mustache and sideburns.
Wait one minute and then rinse the hair with water and shampoo it well.

Warnings and precautions:

For external use only, avoid use on bruises.

Stop using the blades if a rash or skin irritation occurs.

60 AED

13% OFFFeatured

AR Vitamin E Sun Protect Q10 Plus Body Cream 200gm

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AR Vitamin E Sun Protect Q10 Plus Body Cream 200gm

It helps to moisture and smooth skin natural shine and reduces dryness

It has ingredients that protect your skin from UVA and UVB radiation

It reduces the irritation, slow down the wrinkles and stop dullness on your skin

35 AED

10% OFFFeatured

Topicrem CICA Soothing Repair Cream 40ml

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Topicrem CICA Soothing Repair Cream 40ml

Discover the exceptional care of Topicrem CICA Soothing Repair Cream, a 40ml formula designed to nurture and restore your skin’s natural barrier. Ideal for sensitive and irritated skin, this cream offers a velvety texture that melts effortlessly into the skin, leaving no greasy residue. Free from any overwhelming fragrance, it envelops your senses with a subtle, calming touch.

Thanks to its unique formulation, this cream provides immediate relief from discomfort while promoting long-term skin resilience. Enriched with the soothing power of panthenol, it actively helps to calm the skin, reducing redness and irritation. Additionally, the inclusion of copper and zinc further supports skin repair by reinforcing its natural defenses. With each application, your skin feels comforted, hydrated, and visibly healthier. Allow yourself the pleasure of a skincare routine that not only pampers but also protects, ensuring your skin remains soft, smooth, and beautifully balanced.

How to use

Apply Topicrem CICA Soothing Repair Cream morning and evening on the face and neck, or any area of the body needing soothing car

45 AED

11% OFFFeatured

Hair Care, Hair Colour, Hair Cream

Bolony Hair Color Cream 9.121 Very Light Oak Ash Blond 100ml

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Bolony Hair Color Cream 9.121 Very Light Oak Ash Blond 100ml
Hair Color Cream With Keratin, Macadamia Oil & Gold Extract

It Enhances your hair with vibrant, long-lasting color while nourishing it deeply. Infused with Keratin for strength, Macadamia Oil for hydration, and Gold Extract for shine, this formula ensures even coverage and a silky-smooth finish. Achieve high-quality results with rich color and healthy, radiant hair.

How to use:

Wear gloves and mix the hair color cream with the developer as instructed. Apply evenly to dry hair, starting from the roots. Leave it on for the recommended time, then rinse thoroughly with water. Use a conditioner for a smooth, nourished finish.

40 AED

Key Ingredients: Alpha Arbutin, Vitamin C.

45 AED

14% OFFFeatured

COSRX Advanced Snail 92 All in one Cream 100gm

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COSRX Advanced Snail 96 Mucin Power Essence 100ml

Moisturizing and Nourishing Essence for ALL skin types.

This essence protects the skin from moisture loss while keeping skin texture smooth. This contains 96% of Snail Secretion Filtrate which keeps your skin moisturized all day while bringing back skin’s vitality.

It’s suitable for all skin types.

For best results, use with Advanced Snail 92 All in One Cream.

This essence requires enough patting to be absorbed. Use it before or after a sheet mask to form a better synergy.

95 AED

14% OFFFeatured

ActiveX Apricot Deep Exfoliating Face & Body Scrub for Smooth, Soft & Radiant Skin 500ml

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ActiveX Apricot Deep Exfoliating Face & Body Scrub for Smooth, Soft & Radiant Skin 500ml

Experience a spa-inspired exfoliation treatment at home with ActiveX Face & Body Scrub Apricot. Formulated with natural apricot exfoliating particles and walnut shell powder, this dual-purpose scrub helps gently remove dead skin cells, unclog pores and polish rough skin for a fresher, healthier-looking complexion.

Its creamy formula cleanses while exfoliating, helping to improve skin texture and leaving both face and body feeling soft, smooth and revitalized. Ideal for regular skincare routines, this scrub helps prepare the skin for better absorption of moisturizers and body care products.

Key Benefits

Gently exfoliates dead skin cells
Helps unclog pores and remove impurities
Smooths rough, dry skin areas
Supports brighter and healthier-looking skin
Suitable for both face and body use
Leaves skin feeling refreshed and renewed
Helps improve skin texture and softness
Enriched with apricot exfoliating particles

30 AED

33% OFFFeatured

Creams, Skin Care, Spot Corrector

Purec Pure Egyptian Glutathione Soap 200gm

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Purec Pure Egyptian Facial Whitening & Firming Cream 50gm

Purec Egyptian Facial Whitening & Firming Cream give you a fair and flawless complexion. It reduces signs of skin ageing and increases the luminance and vibrancy of your skin. The skin appears more plum & radiant after judicious use.

Usage:

Apply liberally to clean face and gently massage into skin using small circular motion until fully absorbed. It is suitable for all skin types.

30 AED

11% OFFFeatured