Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Lotion, Skin Care

Medix 5.5 Coconut Oil + Manuka Honey Visual Repair Cream 444ml

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Medix 5.5 Coconut Oil + Manuka Honey Visual Repair Cream 444ml

Instantly hydrate dry skin with Medix 5.5 Manuka Honey cream. Rich in soothing amino acids, apply this hydrating cream to your face, body, hands, and feet for smoother looking skin. Great for all skin types! Restore dry, droopy, dull, and crepey skin to its natural splendor. Manuka Honey works as a natural humectant, drawing vital moisture into the skin. This hydration helps to enhance the skins elasticity and cell regeneration, leaving your skin with a youthful glow. Medix 5.5 moisturizer with Royal Jelly, Propolis, and Beeswax: all-natural products produced by honeybees that assist in balancing, healing, and soothing problematic skin. All three help with the prevention and recovery from acne or blemish prone skin. Manuka Honey works as a natural humectant, drawing vital moisture into the skin. This hydration helps to enhance the skins elasticity and cell regeneration, leaving your skin with a youthful glow

120 AED

13% OFFFeatured

Oils & Moisturizer, Skin Care

Palmer’s, Cocoa Butter Formula with Vitamin E, Skin Therapy Cleansing Oil Face Rosehip 190ml

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Palmer’s, Cocoa Butter Formula with Vitamin E, Skin Therapy Cleansing Oil Face Rosehip 190ml

Gently deep cleanse skin with the power of Pure Cleansing Oils, Cocoa Butter and Vitamin C. Dissolves dirt, oil, and make-up and rinses perfectly clean without stripping. Purifies complexion for clear, soft and brighter looking skin. Ideal for all skin types.

Suggested use

Apply morning and night to dry skin using damp hands. Massage gently into skin and emulsify with water. Close eyes to remove eye (area) makeup. Rinses clean with no residue.

65 AED

5% OFFFeatured

Glutathione Comprime Milk Collagen Bath 1900ml

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Glutathione Comprime Milk Collagen Bath 1900ml

Glutathione Comprime Collagen Milk Shower Gel is a strong whitening and moisturizing showel gel formulated with Hyaluronic Acid, Collagen and Glutathione tablets to give you your desired complexion.

95 AED

20% OFFFeatured

Reborn Aloe Vera Facial Skin Polish 500ml

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Reborn Aloe Vera Facial Skin Polish 500ml

40 AED

7% OFFFeatured

Purec Egyptian Gold Shower Gel Carrot & Papaya Extract 1000ml

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Purec Egyptian Gold Shower Gel Carrot & Papaya Extract 1000ml

This exclusive Shower gel is enriched with Carrot and Papaya Extract to lighten your skin complexion and bring you natural fairness. It moisturizes your skin to give you a more even skin tone.

HOW TO USE

Squeeze shower gel onto your hand or a washcloth, massage into a rich lather and rinse thoroughly.

70 AED

5% OFFFeatured

Bismid Intensive Whitening Exfoliating Body Wash 1000ml

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Bismid Intensive Exfoliating Body Wash for Skin Care 1000ml

Intensive Exfoliating Body Wash for Skin Care deeply cleanses the skin by removing dead skin cells for a smoother and more refreshed feel. Its advanced formula helps improve the appearance of dull skin, promoting a healthy and even look.

Enriched with Vitamin C and nourishing ingredients, it gently exfoliates the skin, contributing to a more balanced tone. The moisturizing properties keep the skin soft and provide long-lasting comfort throughout the day, making it suitable for regular use.

95 AED

13% OFFFeatured

Skin Doctor Strawberry Whitening Scrub for Face & Body 500gm

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Skin Doctor Strawberry Whitening Scrub for Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Strawberry which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

3% OFFFeatured

Creams, Oils & Moisturizer, Skin Care

Topicrem Ultra-Moisturizing Hand Cream Sensitive Skins 50ml

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Topicrem Ultra-Moisturizing Hand Cream Sensitive Skins 50ml

Discover the luxurious touch of Topicrem Ultra-Moisturizing Hand Cream Sensitive Skins 50ml (1.69fl oz), a true oasis for delicate hands in need of nourishment. Specially crafted for sensitive skin, this hand cream offers a silky texture that effortlessly glides onto the skin, enveloping your hands in a veil of comfort and hydration. Infused with a subtle, calming fragrance, it transforms your daily routine into a moment of pure indulgence. Thanks to its formulation enriched with glycerin, this cream provides immediate relief to dry, tight skin, restoring its natural suppleness and softness.

The inclusion of urea further enhances its moisturizing power, helping to lock in moisture and prevent dehydration, while allantoin soothes and protects the skin from external aggressors. With continued use, hands feel noticeably smoother and more resilient, making this cream a staple in your skincare arsenal. Let the gentle, non-greasy formula of Topicrem Ultra-Moisturizing Hand Cream cocoon your hands in unparalleled comfort, leaving them beautifully hydrated and touchably soft.

How to use

Apply Topicrem Ultra-Moisturizing Hand Cream Sensitive Skins 50ml (1.69fl oz) generously to clean, dry hands as often as needed, especially after washing or exposure to harsh environmental conditions.

145 AED

11% OFFFeatured

Fair & White So White Exfoliating Shower Gel 940ml

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Highlights:

Fair & White So White Exfoliating Shower Gel 940ml

Reawaken your senses and boost skin’s energy with So White Exfoliating Gel. Revitalizing shower gel eliminates dull skin and refines skin texture with gentle polishing microbeads of refreshing Apricot Seed Powder designed to reveal smooth, glowing skin. Cleanses and revitalizes, instantly promoting the appearance of brighter, softer youthful looking skin.

Directions: Use once a day to enhance skin’s radiance.

Main Ingredients: Apricot Seed powder, Glycerin

80 AED

17% OFFFeatured

Face Cream, Skin Care

Aneeza Gold Beauty Cream 50gm

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Aneeza Gold Beauty Cream 50gm

Aneeza Gold Cream Jar is elegantly designed to preserve the freshness and quality of your cream while giving it a premium, luxurious look. Crafted from high-quality, durable material, the jar ensures that the cream remains safe from dust, moisture, and external damage. Its sleek and golden finish enhances the overall presentation, making it attractive for retail shelves and personal use alike. The wide-mouth design provides easy access, allowing smooth application and convenience in daily skincare routines. Combining both functionality and style, the Aneeza Gold Cream Jar reflects the richness of the product inside while maintaining long-lasting protection.

25 AED

PRODUCTS ON SALES

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12% OFFFeatured

Hair Care, Shampoo

Eveline Keratin Color & Repair Shampoo & Colour Protection 8 in1 400ml

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Eveline Keratin Color & Repair Shampoo & Colour Protection 8 in1 400ml
The Eveline Keratin Color & Repair Shampoo & Colour Protection 8 in 1 is a specialized shampoo formulated to provide comprehensive care for color-treated and damaged hair.
Infused with keratin, this shampoo helps to repair, protect, and maintain the vibrancy of your hair color while nourishing and strengthening each strand.
The 8-in-1 formula delivers multiple benefits in one easy step, ensuring that your hair remains healthy, vibrant, and full of life.
- 8-in-1 Formula.
- Strengthens hair.
- Color Protection.
- Nourishes & Hydrates.
- Makes hair easier to detangle.
- Protects from Damage.
- Improves Hair Elasticity.
- Reducing breakage.
- Enhances the shine of your color-treated hair.
Ingredients:
Aqua (Water), Sodium Laureth Sulfate, Cocamide DEA, Cocamidopropyl Betaine, Glycerin, Coco-Glucoside, PEG-7 Glyceryl Cocoate, Coco-Betaine, Lauroyl/Myristoyl Methyl Glucamide, Polyglyceryl-3 Betainate Acetate, Argan Oil Polyglyceryl-6 Esters, Plukenetia Volubilis Seed Oil, Polyquaternium-10, Polyglyceryl-3 PCA, Panthenol, Hydrolyzed Keratin, Hydrolyzed Silk, Tocopherol, Sodium Chloride, Parfum (Fragrance), Citric Acid, Glycol Distearate, Phenoxyethanol, Methylchloroisothiazolinone, Methylisothiazolinone, Potassium Sorbate, Propylene Glycol, Cocamide MEA, Laureth-10, Benzoic Acid, Sodium Acetate, Isopropyl Alcohol, Disodium EDTA, Benzyl Salicylate, Hexyl Cinnamal, Linalool

75 AED

3% OFFFeatured

Clear Essence Exclusive Medicated Fade Creme with Sunscreen 113.5gm

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Clear Essence Exclusive Medicated Fade Creme with Sunscreen 113.5gm

Clear Essence® Exclusive Medicated Fade Creme with Sunscreen will help you experience a transformative New You! Say goodbye to unwanted dark spots, acne scars, age spots, and sun damage. Our high-potency hydroquinone formula delivers remarkable results in just 4-6 weeks. Discover a velvety cream that quickly absorbs into the skin, with added sunscreen for long-lasting protection.

Key Features and Benefits

Diminishes dark spots, acne scars, age spots, and sun damage. Absorbs quickly, leaving a flawless complexion. Contains sunscreen to prevent skin darkening or dark sun spots from reoccurring.

195 AED

10% OFFFeatured

Deodorants & Antiperspirants, Fragrances, Women

MAAKE Flex Fresh Deodorant Spray for Women 200ml

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MAAKE Flex Fresh Deodorant Spray for Women 200ml

They say if you smell fresh, you better flex it. So Flex your Fresh all day, everyday. It’s important to take care of how you smell because that’s your identity, and in a busy world, there’s no better companion that MAAKE.

Instructions: Shake well and hold nozzle approximately 15 centimeters from your body, and spray 2-3 times.

Caution: For external use. Highly flammable. Do not use near sources of heat or fire, and do not expose to sun. Store in a cool, dry place. Keep out of the reach of children.

45 AED

11% OFFFeatured

La Bamakoise Tamarin Extra Tonic Body Lotion 500ml

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Highlights:

La Bamakoise Tamarin Extra Tonic Body Lotion 500ml

La Bamakoise Tamarin Lotion a skincare product that is often marketed as a cream for moisturizing and lightening the skin.

La Bamakoise is a brand known for offering skincare products that are primarily used for skin lightening or brightening. The cream is typically promoted as a product that helps improve the appearance of uneven skin tone, dark spots, and hyperpigmentation. It may claim to provide a lighter and more radiant complexion.

It’s important to approach the use of lightening creams with caution and carefully consider the ingredients involved. Some skin-lightening creams may contain ingredients like hydroquinone or other bleaching agents, which can carry potential risks or side effects.

40 AED

8% OFFFeatured

Cantu Shea Butter for Natural Hair Deep Treatment Masque 340g

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Cantu Shea Butter for Natural Hair Deep Treatment Masque 340g

The Cantu Shea Butter for Natural Hair Deep Treatment Masque is an intensive hair treatment specifically designed for natural hair. This formula contains high-quality shea butter and other nourishing ingredients to condition, repair and revitalize hair.

The Deep Treatment Masque penetrates deep into the hair structure and restores moisture balance. It repairs damaged hair, strengthens the hair strands and improves hair structure. Your hair will be soft, supple and moisturized while becoming healthier and more resilient.

This hair mask helps reduce frizz, combat split ends and detangle hair. It adds shine and softness to hair, making it easy to comb and style.

Apply the Cantu Shea Butter for Natural Hair Deep Treatment Masque generously to damp hair. Distribute the mask evenly from roots to ends and leave for 10-15 minutes. Rinse thoroughly. Use the mask regularly for best results.

Get the Cantu Shea Butter for Natural Hair Deep Treatment Masque and pamper your natural hair with deep conditioning treatment. Enjoy healthy, repaired and radiant hair that reveals its natural beauty!

55 AED

14% OFFFeatured

Yong Chin Arbutin Hydro Gel 50gm

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Yong Chin Arbutin Hydro Gel 50gm

YC Arbutin Hydro Gel is a specialized formula infused with Arbutin derived from mulberry extract, enriched with a skin-brightening complex and powerful antioxidants. This non-irritating gel helps even out skin tone, reduces the appearance of dark spots, and nourishes the skin, leaving it glowing and youthful.

How to use:

Apply YC Arbutin Hydro Gel evenly to your face and neck every day. For best results, use twice daily morning and night after cleansing.

30 AED

13% OFFFeatured

Extreme Glow Strong Lightening Serum 50ml

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Highlights:

Extreme Glow Strong Lightening Serum 50ml

Lightening Strength: Advanced Strength – Strong Lightening For All Skin Types

Extreme Glow Strong Lightening Serum combines Argan Oil, Valerian Root Extract, and Vitamin C in a lightweight, fast-absorbing formula developed to deliver advanced lightening benefits while maintaining skin comfort. Designed to target stubborn discoloration, it helps visibly improve the appearance of uneven skin tone and promote a clearer, more even-looking complexion. Apply before your moisturizer to help maximize your lightening routine.

Enriched with skin-conditioning botanicals and moisturizing ingredients, it helps keep skin soft, smooth, and hydrated while supporting a healthier-looking complexion. With continued use, skin appears visibly lighter, smoother, more even-toned, and naturally radiant.

130 AED

14% OFFFeatured

Fairlady Cocoa Butter Vitamin E Lotion 300ml

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Highlights:

Fairlady Cocoa Butter Vitamin E Lotion 300ml

Fairlady Cocoa Butter Rich Moisturising Body Lotion Has Been Formulated For Rough And Dry Skin.

This Lotion Is Rich In Cocoa Butter And Vitamin E, It Will Absorb Deeply Into The Skin And Keep Skin Feeling Soft.Ideal For A Youthful Appearance. Enriched Formula. Contains Cocoa Butter & Vitamin E.Gives Instant Relief For Even The Roughest Skin. An Excellent All-Over-The-Body Moisturiser & After Tanning Butter. Daily Formula.

30 AED

11% OFFFeatured

Hair Care, Hair Cream, Hair Treatment

Ujooba Hair Oil Hair Treatment Cream With Coconut Extract 1000ml

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Highlights:

Ujooba Hair Oil Hair Treatment Cream With Coconut Extract 1000ml

Revitalize your hair with the nourishing power of Ujooba Hot Oil Hair Treatment Cream, infused with pure coconut extract. This intensive treatment is specially designed to deeply condition thin, weak, or damaged hair, leaving it soft, shiny, and healthy. The rich coconut extract penetrates the hair shaft, repairing and fortifying your hair from root to tip. It provides a soothing, luxurious experience while helping to restore your hair’s natural moisture balance.

Key Features:

Infused with coconut extract for deep conditioning and hair restoration.
Ideal for thin, weak, or damaged hair.
Provides intense hydration and nourishment for silky soft hair.
Suitable for all hair types.
Comes in a generous 1000ml size for long-lasting use.

How to Use: Apply the cream evenly through your hair from root to tip after shampooing. Leave it on for 10-15 minutes for best results, then rinse thoroughly with lukewarm water.

40 AED

25% OFFFeatured

Skin Doctor Cinnamon & Black Sesame Whitening Spa Soap 100gm

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Skin Doctor Cinnamon & Black Sesame Whitening Spa Soap 100gm

Natural cleansing with a refreshing spa sensation.

15 AED

GIFT SET

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20% OFFFeatured

Lotion, Skin Care

Precious Perfect Revitalizing Fade Lotion 125ml

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Precious Perfect Revitalizing Fade Lotion 125ml

Precious Perfect Revitalizing Fade Lotion 125ml This lotion is specially designed to give perfect beauty.A true treasure for black and mixed skins. Composed of fruit acids and Radiance White; It ensures a gradual, rapid and long lasting of your skin. Blemishes fade unifying your skin tone while moisturizing and nourishing at the same time, with a final result of scented soft glowing skin.

20 AED

20% OFFFeatured

Conditioner, Hair Care

Wonder Gro Bergamot Hair & Scalp Conditioner with Shea Butter 340gm

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Highlights:

Wonder Gro Bergamot Hair & Scalp Conditioner with Shea Butter 340gm

Restore luster and flexibility while detangling hair instantly. Wonder Gro Bergamot Hair & Scalp Conditioner with Shea Butter is a reparative conditioning treatment that softens and detangles hair while controlling frizz. Formulated with bergamot and shea butter oils, this unique blend strengthens dry hair and helps prevent breakage.

Repair dry, chemically-treated, and damaged hair with ultra-moisturizing Bergamot with Shea Butter Oil Conditioner. For all curl types.

40 AED

10% OFFFeatured

Hair Care, Hair Food, Hair Scalp Treatment

Royal Silicone Hair Polisher Reguler 180ml

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Highlights:

Royal Beeswax Cire Dabeille 338gm

Royal Bees Wax combines Lanolin, essential oils and 100% pure beeswax to offer the ultimate hair treatment. It protects the hair and scalp. Terrific for pressing, curling, braids & dreadlocks.

45 AED

13% OFFFeatured

Skin Doctor Argan Hydrating Body Butter 200ml

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Highlights:

Skin Doctor Argan Hydrating Body Butter 200ml

Firms and moisturizes for softer, smoother looking skin and dimineshes the appearance of dark spots.

Skin Doctor Argan Hydrating Body Butter moisturizes and protects skin from sun rays and environmental effects. The components of argan oil have depigmenting effects can help reduce hyperpigmentation and brighten and nourish the skin.
Firms and moisturizes for softer, smoother looking skin and dimineshes the appearance of dark spots.
– No sulphate.
– No paraben.
– No paraffin.
– Vegan formula.
– Natural active ingredients.

How to use;

Get an ample amount of body butter and massage gently on skin until absorbed.

35 AED

Eau De Toilette, Fragrances

Enchanteur Enticing 100ml EDT for Women

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Highlights:

Enchanteur Enticing 100ml EDT for Women

38 AED

17% OFFFeatured

Anti Stretch Marks, Skin Care, Spot Corrector

Forever White Repair Day & Night Cream 30gm

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Highlights:

Forever White Repair Day & Night Cream 30gm

Forever White Repair Day & Night Cream is a daily skincare moisturizer designed to hydrate, nourish, and support your skin’s natural radiance around the clock. Its lightweight, non-greasy formula helps keep skin soft, smooth, and refreshed while promoting a brighter, more even-looking complexion. Suitable for all skin types and ideal for both daytime and nighttime use.

Key Highlights

✓ Deeply moisturizes and hydrates the skin
✓ Helps improve skin softness and smoothness
✓ Supports a brighter, more radiant complexion
✓ Helps improve the appearance of uneven skin tone
✓ Lightweight, non-greasy formula
✓ Suitable for both day and night use
✓ Ideal for all skin types
✓ Leaves skin feeling fresh and nourished
✓ Perfect for everyday skincare routine

Forever White Repair Day & Night Cream is formulated to deliver long-lasting hydration and nourishment while helping maintain healthy-looking, radiant skin. Its lightweight texture absorbs quickly, providing moisture without leaving a greasy residue, making it comfortable for daily use.

The nourishing formula helps strengthen the skin’s natural moisture barrier, leaving your skin feeling soft, smooth, and refreshed throughout the day and night. With regular use, it supports a more even-looking complexion and enhances your skin’s natural glow.

Suitable for all skin types, Forever White Repair Day & Night Cream fits easily into both your morning and evening skincare routine, helping keep your skin moisturized, comfortable, and naturally radiant every day.

25 AED

14% OFFFeatured

Amalico 3in1 Lavender, Collagen + Vitamin E Shower Gel 500ml

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Highlights:

Amalico 3in1 Lavender, Collagen + Vitamin E Shower Gel 500ml

Amalico Shower Gel is used for hair growth, moisturizer, anti-veneer and hair loss treatment  is safe for use for all hair types, derived from all natural ingredientsThis is a great hair cleaner because it squirts quickly and gently cleans.Since this is a fully natural shampoo

30 AED

14% OFFFeatured

Anti Stretch Marks, Face Wash, Skin Care, Spot Corrector

Chandni Whitening Big Cream For Men and Women 50gm

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Highlights:

Chandni Whitening Big Cream For Men and Women 50gm

handni Whitening Big Cream For Men and Women 50g – Reduces Acne Pimple

– Wrinkles and dark circles

– Blemish Removal

– Whitens and Nourishes

Chandni Whitening Cream Ingredient : Herbal Form : Cream Ingredient: Aloe Vera, Glycerin, Pearl Feature: Acne Treatment, Anti-Wrinkle, Dark Circles, Lightening, Moisturizer, Whitening Touch your skin and get a different look with Chandni Whitening Cream. Your skin will soft shiny glowing, Specially for women. Use it and get a permanent treat for your skin which is lovely for all day.

30 AED

14% OFFFeatured

Hair Removals, Personal Care

Disaar Hair Removal Cream Cucumber & Sage Extracts 100gm

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Highlights:

Disaar Hair Removal Cream Cucumber & Sage Extracts 100gm

Gentle and effective hair removal: Our hair removal cream is specially formulated to remove unwanted hair from your body and legs without causing any irritation or discomfort.

Soothing and nourishing: Infused with natural ingredients, our depilatory cream soothes and nourishes your skin, leaving it soft and smooth.

Sensitive skin-friendly: Our hair removal cream is perfect for women with sensitive skin who want to remove hair without any harsh chemicals or painful waxing.

Easy to use: Simply apply the cream to the desired area, wait for a few minutes, and wipe it off with a damp cloth. It’s that easy!

Long-lasting results: Our hair removal cream removes hair from the root, ensuring that you stay hair-free for longer.

30 AED

14% OFFFeatured

Reborn Lemon Cleanser 230ml

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Highlights:

Reborn Lemon Cleanser 230ml

Cleansing your skin doesn’t need to be complicated. In fact, we’re firm believers in using the power of natural ingredients to do the job. We create our cleansers by effective natural ingredients like essential oils, fresh fruit & infused with natural extracts that provide essential moisture to leave you looking absolutely radiant. This products provide various benefits: they remove makeup, provide a deep cleanse and refresh your skin. This products provide various benefits: they remove make-up, provide a deep cleanse and refresh your skin

30 AED