Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Bar Soap, Skin Care

Renew Papaya Fruity Skin Whitening Soap 135gm

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Renew Papaya Fruity Skin Whitening Soap 135gm

Enchanted Beauty Renew Papaya Herbal Fruity Soap is a rejuvenating soap designed to enhance your skin’s appearance, providing antimicrobial benefits while promoting a youthful and even-toned complexion. With its compact size and powerful natural ingredients, this soap is your go-to for daily skin protection and health.

15 AED

8% OFFFeatured

A3 Lemon + Papaya Face & Body Butter Cream 400ml

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A3 Lemon + Papaya Face & Body Butter Cream 400ml

LEMON Antioxidant and Purifying – Helps reduce skin blemishes

PAPAYA Rich in vitamin A, B, C – Prevents acne, oily skin and appearance of sun damages

Brighten and soften your skin with this luxurious cream!

Infused with natural extracts paired with Niacinamide (known to be able to treat uneven skin tone), it delivers benefits and glowing radiance.

The rich formula absorbs easily, leaving skin supple and youthful.

Pleasure lasts in the aromatic, fresh fragrance of the italian citrus groves.

Use: Apply mornings and evenings on cleansed skin, massaging delicately until complete absorption.

Warning: For external use only – Do not apply on eye area – Do not use on irritated or damaged skin – Suspend use if an allergic reaction arises.

60 AED

27% OFFFeatured

Shea Moisture Manuka Honey & Yogurt Skin Renewal Recipe Bar Soap 227gm

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Shea Moisture Manuka Honey & Yogurt Skin Renewal Recipe Bar Soap 227gm

Specially formulated to renew and refresh, soothing Manuka Honey and probiotic filled Yogurt fuse together to help condition and keep skin calm. Vitamin C and Aloe invigorate and soothe skin.

40 AED

13% OFFFeatured

Melie White Lotion 100ml

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Melie White Anti-Pimple Lotion 100ml

Melie White Anti-Pimple Lotion with treating plants deeply cleanses, tones, softens and gives natural freshness to the skin by eliminating pimples.

Use:

Soak dry cotton and turn it over to clean your face morning and evening.

65 AED

10% OFF

PrettyBe Foot Salt Rose 1.5L

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PrettyBe Foot Salt Rose 1.5L

45 AED

25% OFFFeatured

Renew Glutathione Skin Whitening Soap 135gm

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Renew Glutathione Skin Whitening Soap 135gm

Soap is an effective solution for those seeking to improve the overall texture and tone of their skin. Incorporate this soap into your daily skincare routine for best results, using it twice daily to maximize its benefits.

15 AED

22% OFFFeatured

Glorious Body Lotion Ultra Lightening 250ml

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Glorious Body Lotion Ultra Lightening 250ml

Add into your everyday routine a 500ml bottle. Pamper yourself head to toe with this Glorious lavender body and hand lotion. With added oils of aloe vera

35 AED

14% OFFFeatured

Personal Care, Skin Care

Sebamed Baby Cleansing Wipes 288 wipes

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Sebamed Baby Wet Wipes 72’Sx 5Pack

Sebamed baby wipes are gentle on the baby’s skin ideal for efficient cleansing and hygienic protection against irritation of delicate baby skin, increasing pathogenic resistance.

30 AED

8% OFFFeatured

Medix5 5 Medix 5.5 Collagen + Peptides Age Control Moisturizer 444ml

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Medix5 5 Medix 5.5 Collagen + Peptides Age Control Moisturizer 444ml

Medix collagen + peptides promotes firm, smooth, healthy-looking skin by reducing roughness and supporting a strong skin barrier that holds in the moisture and keeps pollutants out. infused with Plant-derived collagen and peptides to plump up your complexion

120 AED

8% OFFFeatured

Purec Pure Egyptian Secret AHA Lotion 400ml

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Purec Pure Egyptian Magic Whitening Half Cast Lotion 300ml

Introducing Purec Egyptian Magic Whitening Half cast Lotion, a skin-transforming masterpiece inspired by the beauty secrets of ancient Egypt. This exceptional lotion is designed to elevate your skincare experience, leaving you with a complexion that radiates pure enchantment.

Formulated with a perfect balance of advanced skin brightening agents and natural extracts, Purec Egyptian Magic Whitening Half cast Lotion offers a unique fusion of efficacy and luxury. It combines the power of potent whitening ingredients with the gentle touch of skin-nourishing elements to deliver remarkable results.

Experience the enchanting benefits of Half cast technology, carefully engineered to bring out your skin’s natural luminosity. This technology works to visibly lighten dark spots, even out skin tone, and improve skin texture, leaving you with a radiant and flawless appearance.

60 AED

PRODUCTS ON SALES

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18% OFFFeatured

Kids & Baby Care, Scrubs, Shower Gel

Dr Teal’s Kids Sleep Spray with Melatonin & Essential Oil 177ml

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Dr Teal’s Kids Sleep Spray with Melatonin & Essential Oil 177ml

Dr Teal’s Kids Sleep Spray with Melatonin & Essential Oil (177ml) is a special spray designed to create a calming atmosphere before sleep. Infused with melatonin and essential oils, this sleep spray can be used in a child’s bedroom to promote relaxation and better sleep quality. The soothing aroma and the gentle mist help create a bedtime ritual that signals the body and mind to wind down. This sleep spray is a wonderful addition to a night-time routine, helping kids ease into a peaceful and restful slumber.

A perfect solution for parents looking to help their children get a good night’s sleep.

This gentle, hypoallergenic spray is formulated with melatonin.

It is free of parabens, phthalates, and sulphates, and is hypoallergenic.

45 AED

20% OFFFeatured

Reborn Cucumber Natural Exfoliating Scrub 500ml

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Reborn Cucumber Natural Exfoliating Scrub 500ml

As your skin undergoes its own process of natural renewal, dead skin cells and other impurities accumulate and hide your skin’s freshest layer. Cucumber Facial Scrub is a gentle exfoliant that eliminates dry skin and aids in the regenaration of skin cells. The natural ingredients in it are gentle enough to be used everyday. DIRECTIONS FOR USE : Moisten the skin, apply and massage gently avoiding the eyes. Rinse well with clean water.

40 AED

14% OFFFeatured

Hair Care, Hair Growth, Hair Oil

Aichun Beauty Beard Growth Hair Oil 30ml

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Aichun Beauty Beard Growth Hair Oil 30ml

This beard growth oil is specially designed to nourish the hair roots and promote faster and fuller beard growth It comes with a free derma roller that helps stimulate the skin and boost blood circulation to awaken dormant hair follicles The powerful formula combines natural oils and essential nutrients to support healthy beard development and reduce patchiness Ideal for men seeking a thicker longer and well-groomed beard Safe for all skin types and suitable for daily use

Moisturising active ingredients protects the hair from external aggressions and fights signs of ageing
Increases water retention thus providing a long lasting moisture sensation
Contains natural protective ingredients to keep the hair smooth and nourished
Product helps to nourish the hair to reduce irritation
Formula helps reactive the hair’s natural processes and intense hydration

30 AED

33% OFFFeatured

Maricha ISO White Active Whitening Beauty Cream 50g

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Maricha ISO White Active Whitening Beauty Cream 50g

Nourishing brightening moisturizer for dry and damaged skin. Enjoy the feeling of comfort. Maricha Nourishing Body Lotion works in harmony with the skin. It intensely moisturizes and immediately relieves the driest skin. Iso White active evenly brightens your skin. Used daily, this milk fights durably against dryness by reinforcing the natural capacity of the skin to produce its own lipids, thus promoting the circulation of water in the cells of the skin. Thus the skin regains comfort, suppleness and softness.

Maricha moisturizing and whitening skin care Whitney and hydrates your skin in one step. Its formula includes the Iso White active to lighten your skin tone in a uniform way. Maricha deeply moisturizes your skin and makes it comfortable. Your skin is softened and radiant.

30 AED

15% OFFFeatured

Clovate Brightening Serum (Unboxed) 30ml

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Clovate Brightening Serum (Unboxed) 30ml

Clovate Brightening Serum is formulated with safe and effective brightening properties of the Arbutin Complex to help minimize the appearance of dark brown spots. This serum promotes a luminous glow and results in soft, smooth, and even-toned skin with its light creamy texture.

Directions:

Apply a thin layer of Clovate Brightening Serum directly to brown spots on dry, cleansed skin, preferably at night.

Recommendation:

Follow up with an SPF 30 or higher during and after the brightening treatment to avoid further pigmentation.

Main Ingredients:

Alpha Arbutin Complex, Allantoin.

55 AED

17% OFFFeatured

Pastil Natural Organic Vitamin E Hair Oil 65ml

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Pastil Natural Organic Vitamin E Hair Oil 65ml

Regular use helps to strengthen the hair and maintains its silky shine for longer.

It can rapidly supply nutrition to hair, moisten hair cores, repair damaged hair thoroughly, improve dry hair, and keep hair as bright and soft as hot-oiled.

It can easily smoothen turn up hair and mess up hair, prevent static electricity, and keep hair charming, shiny and moist for a long time.

25 AED

13% OFFFeatured

Creams, Skin Care, Tubes

Fair & White So White Skin Perfector Lightening Cream 50ml

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Fair & White So White Skin Perfector Lightening Cream 50ml

A smooth, rich and comfortable cream that will make your skin smoother than ever: it is smooth, brown spots become lighter, the grain is refined. Purified and more even, your skin appears more radiant.

65 AED

13% OFFFeatured

Skin Doctor Lavender Massage Oil 120ml

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Skin Doctor Lavender Massage Oil 120ml

Skin Doctor Lavender Massage Oil, infused with natural Lavender extract, is specially formulated to hydrate and soothe your skin. This calming oil leaves your skin feeling soft, smooth, and deeply moisturized. With every use, it helps rejuvenate your skin, providing a refreshed and nourished feel. Treat yourself to the relaxing benefits of this soothing oil and enjoy your skin’s natural glow.

How to use:

Apply on your body and massage gently.

35 AED

5% OFFFeatured

Clovate Face Polish With Tea Tree & Lavender 50gm

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Clovate Face Polish With Tea Tree & Lavender 50gm

Our Clovate Face Polish With Tea Tree & Lavender offers a creamy and deeply exfoliating formula that simultaneously detoxifies your skin. The inclusion of Tea Tree helps to alleviate skin inflammation, while Lavender works to soothe and hydrate your skin without clogging pores.

Directions: apply a small amount of Face Polish to your dampened face and neck. Gently massage it into your skin, and then rinse thoroughly with water.

105 AED

29% OFFFeatured

Sunshine Naturals Pure Vitamin E Skin Care Oil 70,000 IU 75ml

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Sunshine Naturals Pure Vitamin E Skin Care Oil 70,000 IU 75ml

Sunshine Naturals Vitamin E Oil is a natural oil rich in pure Vitamin E, known for its effectiveness in improving and moisturizing the skin. It provides essential care and nourishment, helping to regenerate skin cells and protect against harmful external factors like pollution and sun exposure.

Vitamin E Oil from Sunshine Naturals is ideal for all skin types and can be easily used as part of your daily skincare routine, especially for dry and damaged skin. Thanks to its antioxidant-rich formula, this oil deeply hydrates the skin, reduces the appearance of fine lines, and improves skin elasticity, leaving your skin looking younger, smoother, and more radiant.

Benefits and Features:

Helps deeply moisturize the skin, making it soft and supple.
Vitamin E has antioxidant properties, which promotes cell renewal and reduces signs of aging.
Helps lighten and even out skin tone.
Helps strengthen the skin and improve its elasticity.
It has soothing properties that help relieve inflammation and redness.
It works to protect the skin from damage caused by environmental factors.
It is characterized by rapid absorption, making it suitable for daily use.

How to use:

Put a small amount of Vitamin E oil on the hands or directly on the skin.
Gently massage the oil into the skin in circular motions until absorbed.

25 AED

GIFT SET

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25% OFFFeatured

Bar Soap, Skin Care

Gold Skin Clarifying Soap with snail slime 180g

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Gold Skin Clarifying Soap with snail slime 180gm

GOLD SKIN clarifying soap with snail slime cleanses the skin thoroughly while removing dead skin cells and other imperfections. Its cleansing base enriched with snail slime helps lighten evenly complexion, moisturizes intensely and gives the skin repairing healing and toning properties. Prevented from all impurities, your skin is ready to receive your GOLD SKIN care.

Product benefits

Moisturises and cleans the epidermis.

Removes dead cells and other imperfections.

Softens the epidermis and gets it supple.

Helps evenly brighten the complexion.

Gives the skin healing and toning properties.

How to use

Lather the soap and apply the mousse onto the face and body.

Rinse thoroughly and gently dry the skin.

For optimal and prolonged action, apply Clarifying Milk or Clarifying Cream GOLD SKIN.

15 AED

13% OFFFeatured

Dr.Meinaier Pure Castor Essential Oils for Brightening and Moisturising 118ml

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Dr.Meinaier Pure Castor Essential Oils for Brightening and Moisturising 118ml

Castor Oil: Castor oil is a moisturizer for the skin, hair, and nails, and can be used alone or with other products. It benefits to preventing wrinkles, Fighting acne, Reducing puffiness, Moisturizing, Soothing sunburn, Promoting overall skin health.

35 AED

8% OFFFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Now Foods Solutions Vegetable Glycerine 237ml

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Now Foods Solutions Vegetable Glycerine 237ml

Condition: Rough skin, simple cosmetic applications.

Solution: Pure Vegetable Glycerine is an outstanding moisturizer and skin cleanser that also provides softening and lubricating benefits. It’s easily soluble in water, making it suitable for use in all of your favorite cosmetic applications. Pure Vegetable Glycerine has a long shelf life and does not easily oxidize. It is a natural product derived from Non-GMO palm, grapeseed, or coconut oil.

55 AED

18% OFFFeatured

R&D CARE Papaya Vitamin C and E Shower Cream 500ml

Shower Gel, Skin Care

R&D CARE Papaya Vitamin C and E Shower Cream 500ml

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R&D Care Coffee and Niacinamide Shower Cream500ml

45 AED

13% OFFFeatured

Dhin Dhin Body Brightening Fruit Acid Face & Body Scrub 521ml

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Dhin Dhin Body Brightening Fruit Acid Face & Body Scrub 521ml

Fruit Acid Face and Body Scrub made with natural ingredients and is effective in reducing the appearance of blemishes. It’s gentle, non-greasy, and absorbs quickly. Use it regularly to see a noticeable improvement in your skin’s appearance and boost your confidence!

35 AED

25% OFFFeatured

Hair Care, Hair Colour

ActiveX Shaving Gel Smooth & Comfortable Shave 500ml

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ActiveX Shaving Gel Smooth & Comfortable Shave 500ml

Experience a smooth and comfortable shave with ActiveX Shaving Gel 500 Ml Jar Normal. This high-quality shaving gel provides a rich lather that helps protect your skin during shaving. Ideal for normal skin types. Get a clean and refreshing shave now!

30 AED

4% OFFFeatured

Eye & Lip Care, Skin Care

Tocobo Bio Collagen Brightening Eye Gel Cream 30ml

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Tocobo Bio Collagen Brightening Eye Gel Cream 30ml

A brightening eye gel-cream.

Brighten and soothe your under eyes with TOCOBO’s Collagen Brightening Eye Gel Cream. Infused with vegan collagen, retinol, and niacinamide to deliver triple brightening, moisture, and elasticity care for all skin types, this gel texture helps under eyes look instantly refreshed, with long-term use reducing the appearance of fine lines and wrinkles. For an additional hydration boost, quartz water and panthenol lock in moisture to keep the skin soft and supple.

125 AED

17% OFFFeatured

Kamill Soft & Dry Cream for Hands and Nails 75ml

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Kamill Soft & Dry Cream for Hands and Nails 75ml

A skin cream with chamomile extract that moisturizes and cares for the hands for up to 24 hours and restores softness and suppleness.
A special cream for hands and nails.

Features:

Fast-absorbing cream with a non-greasy texture.
Contains apricot extract and proteins that give your hands a silky feel.
Contains chamomile and bisabolol extracts that provide long-lasting moisture.
Reduces flakiness and softens the skin.
Reduces skin irritation and promotes natural skin renewal.
The perfect moisturizing cream for normal skin.
Prevents dullness and evens out skin tone.
Tested and approved by dermatologists.

How to use:

Apply a small amount of cream to hands and nails
Massage gently until fully absorbed
Use several times daily as needed

Warnings:

For external use only
Avoid contact with eyes, and if so, rinse thoroughly with water
Store in a cool, dry place away from direct sunlight

25 AED

8% OFFFeatured

African Pride Moisture Miracle Honey & Coconut Oil Shampoo Family Size 473ml

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African Pride Moisture Miracle Honey & Coconut Oil Shampoo Family Size 473ml

African Pride Moisture Miracle Honey & Coconut Oil Shampoo gently cleanses natural hair to remove dirt & buildup without stripping out natural oils. The blend of Honey & Coconut Oil hydrates & adds shine to natural coils and curls.

55 AED

22% OFFFeatured

Melano Body Whitening Lotion 300ml

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Melano Body Whitening Lotion 300ml

Melano Lotion will pamper your skin with all its needs whitening, Even tone, softening, Nutrition and Fairness. Rich with Shea Butter which deeply moisturizes & softens skin, Vitamin E will Nourishes, rejuvenates skin cells softened and moisturized. Vitamin C that Helps to skin even tone and fights against signs of skin aging.

Calms dry and sensitive skin for it to soften and open

35 AED