Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care

Alattar Apki Seeds Natural Face Plumping Cream 360ml

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Alattar Apki Seeds Natural Face Plumping Cream 360ml

How to use for best results:

It is recommended to cleanse the skin, then apply the cream and massage the cheeks and forehead areas in gentle circular motions from the bottom up for 5-10 minutes daily.

Highlights

Cheek plumping and filling: Contains natural ingredients that safely enhance the size of fat cells in the cheek and facial areas.
Tightens skin and fights wrinkles: It helps fill in fine lines thanks to its deep nourishment of the tissues.
Deep hydration: Its formula, rich in oils and shea butter, provides intense hydration that prevents dryness of the skin, which causes a thin facial appearance.
Natural and safe ingredients: Extracted from African akabi seeds, known for their benefits in increasing feminine areas.

45 AED

14% OFFFeatured

Egyptian Magic Whitening Milk Serum SP15 50ml

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Egyptian Magic Whitening Milk Serum SP15 50ml

Egyptian Magic Lightening Serum soothes the skin with its nature secret argan oil which is good for the skin. This serums lightens and clarifies your skin, giving it an even tone complexion

30 AED

13% OFFFeatured

Skin Doctor Shea Jojoba Oil 125ml

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Skin Doctor Shea Jojoba Oil 125ml

Advanced multi-purpose therapy oil for skin, hair and nail. Perfect for dry Skin care, as for normal, oily and combination skin.

Jojoba Oil is perfect for dry, normal and oily types of skin. It has strong moisturising properties and helps to protect the skin from dehydration, leaving the skin with a thin protective layer and adding a healthy glow. Jojoba oil also contains nutrients like Vitamin E and Antioxidants which helps in nourishing and protecting the skin. Jojoba oil can help slow down the appearance of aging and reduce the fine lines. Applying this on you hair gives you a shiny, smoother hair and protects the Hair against sun exposure damage caused by UV and heat.

How to use:

Use one to three drops on hair and body areas day and night. Apply to wet, damp or dry hair

35 AED

22% OFFFeatured

Eve Coffee Face & Body Scrub 500ml

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Eve Coffee Face & Body Scrub 500ml

Revive your skin with the detoxifying properties of Arabica Coffee Seed Extract and Walnut Shell Powder. Eve Coffee Scrub for Face & Body removes impurities from skin without stripping it of natural moisture and elasticity, leaving it smooth and polished.

35 AED

11% OFFFeatured

Creams, Skin Care, Spot Corrector

DH7 Paris Lightening Equalizing Face Cream with Vitamin C 50ml

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Highlights:

DH7 Paris Lightening Equalizing Face Cream with Vitamin C 50ml

DH7 Lightening Equalizing Face Cream with Vitamin C 1.75 oz: Due to the efficiency of its depigmenting ingredients, the DH7 Lightening Cream with liposomes visibly reduces pigmentary blemishes.
It smoothly lightens your complexion and leaves it glowing and free of brown patches.
Its original texture makes it easy and pleasant to use.
Apply twice a day on the areas to be treated.
Make it penetrate by light massages.

DH7 lightening cream helps to eliminate pigmentation imperfections and harmonizes the colour of your complexion. This cream offers your skin smoothness and softness.

160 AED

11% OFFFeatured

Parley 24K Gold Gleam Full Body Lotion 500ml

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Highlights:

Parley 24K Gold Gleam Full Body Lotion 500ml

Targets the driest and roughest skin out there with its star ingredient, provitamin B5. It’s also great for conditioning hands after constant washing. Formulated at a gentle pH of 4.75 to 5.75 (which is around the skin’s natural pH), Parley 24K Gold Gleam Full Body Lotion is a very solid choice if you’re looking for a non-irritating, fragrance-free moisturizer.

40 AED

25% OFFFeatured

Goldman Pro Light3 Soap 190gm

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Highlights:

Goldman Pro Light3 Soap 190gm

Goldman Prolight3 complexion unifying soap perfectly meets the requirements of black and mixed skin. Its formula enriched with activated bamboo charcoal + vitamin E eliminates impurities, repairs and protects the most damaged skin while giving a natural glow to the complexion

15 AED

14% OFFFeatured

Jhalak Glow Complex Vitamin C Beauty Cream with Whitening Serum

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Highlights:

Jhalak Glow Complex Vitamin C Beauty Cream with Whitening Serum

Revitalize your skin with Jhalak Glow Complex Vitamin C Beauty Cream, enriched with Ascorbyl Glucoside (Vitamin C) and Whitening Serum Beads. This advanced formula helps brighten dull skin, improve overall complexion, and reduce the appearance of dark spots and fine lines. It also supports collagen production for firmer, smoother, and healthier-looking skin. Lightweight and fast-absorbing, it is suitable for daily use to achieve a radiant, youthful glow.

Key Features:

Enriched with Vitamin C (Ascorbyl Glucoside)
Whitening Serum Beads technology
Brightens and evens skin tone
Helps reduce dark spots and pigmentation
Supports collagen production
Helps minimize fine lines and wrinkles
Lightweight, non-greasy formula
Suitable for daily skincare routine

30 AED

38% OFFFeatured

Valera Hand Cream Nila Zarka

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Valera Hand Cream Nila Zarka

25 AED

30% OFFFeatured

Oils & Moisturizer, Skin Care

Silky Cool Tonic Massage Oil 500ml

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Highlights:

Silky Cool Tonic Massage Oil 500ml

Refreshing scent, to remove tiredness and fatigue of the body and moisturize the skin and keeping it from drying out.

35 AED

PRODUCTS ON SALES

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4% OFFFeatured

Eye & Lip Care, Skin Care

Tocobo Bio Collagen Brightening Eye Gel Cream 30ml

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Highlights:

Tocobo Bio Collagen Brightening Eye Gel Cream 30ml

A brightening eye gel-cream.

Brighten and soothe your under eyes with TOCOBO’s Collagen Brightening Eye Gel Cream. Infused with vegan collagen, retinol, and niacinamide to deliver triple brightening, moisture, and elasticity care for all skin types, this gel texture helps under eyes look instantly refreshed, with long-term use reducing the appearance of fine lines and wrinkles. For an additional hydration boost, quartz water and panthenol lock in moisture to keep the skin soft and supple.

125 AED

3% OFFFeatured

Pr. Francoise Bedon Royal Lightening Purifying Balm Royal Luxe 50ml

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Highlights:

Pr. Francoise Bedon Royal Lightening Cream Royal Luxe 50ml

Moisturizer that helps fade discolorations along with changes in pigmentation caused by pregnancy. Multi vitamin based returns the skin to an even, natural tone and softens the skins texture.

165 AED

25% OFFFeatured

Cleansers, Face Wash, Skin Care

Yong Chin Oil Control Men Face Wash 100ml

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Highlights:

Yong Chin Oil Control Men Face Wash 100ml

Moisturizes and deep cleanses the pores. It is for an oil free result and fights acne.

YC Oil Control Men Face Wash gives your skin a charge of energy, moisturizes and deep cleanses the pores. It is for an oil free result and is formulated to fight acne with potent ingredients for your skin whitening and energy boost.

How to use:

Gently apply onto wet skin all over the face and then rinse off with water.

30 AED

22% OFFFeatured

Lady Diana Shampoo Aloe Vera 500ml

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Highlights:

Lady Diana Shampoo Aloe Vera 500ml

Revitalize your hair with the soothing and nourishing benefits of Lady Diana Shampoo Aloe Vera. This 500ml bottle delivers a refreshing and hydrating cleanse, perfect for maintaining healthy, soft, and manageable hair.

35 AED

18% OFFFeatured

Silka Age Defying Jojoba Skin Whitening Lotion SPF23, 200ml

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Highlights:

Silka Age Defying Jojoba Skin Whitening Lotion SPF23, 200ml

Silka Age Defying (Jojoba)/48 Experience a natural and effective way to cleanse and whiten your skin. Silka Whitening Lotion helps whiten, moisturize your skin and soothe dry skin. For External use only.

45 AED

18% OFFFeatured

Disaar Whitening Skin Cream with Nicotinamide, Vitamin C And Shea Butter 300gm

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Highlights:

Disaar Whitening Skin Cream with Nicotinamide, Vitamin C And Shea Butter 300gm

Disaar whitening body cream skin care moisturizing & firming reduce fine lines nutrition rejuvenation whitening with nicotinamide, vitamin c shea butter cont.

45 AED

5% OFFFeatured

Pedicure Manicure, Personal Care

Silky Cool Lavender Foot Soak 4400ml

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Highlights:

Silky Cool Lavender Foot Soak 4400ml

Experience an ultimate relaxation and some amazing health benefits of our Foot Soak. Research shows that soaking your feet in hot water for 15 to 20 minutes per day can do wonders for your mood, your energy level, your sleeping habits and any aches and pains that affect you — both in your feet and beyond.

95 AED

3% OFFFeatured

Difeel Peppermint Scalp Care Hair Oil 2.5, 210ml

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Highlights:

Difeel Peppermint Scalp Care Hair Oil 2.5, 210ml

Difeel Peppermint Scalp Care Hair Oils provide immediate and long lasting benefits to the hair and skin.

Our premium hair oil formulas give your hair the comfort and nourishment it deserves. It helps fight dry, flaky scalp.

Peppermint hair oil cools and refreshes, leaving hair shiny and soft. These unique restorative hair oils moisturize and nourish to help keep hair and scalp healthy.

Our hair oils have No Petroleum, No Alcohol, No Mineral Oil and No Preservatives

195 AED

20% OFFFeatured

Yoko Tamarind Gluta Glow Salt Scrub 300g

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Highlights:

Yoko Tamarind Gluta Glow Salt Scrub 300g

Yoko Tamarind Gluta Glow Salt Scrub 300g. Spa salt scrub. Tamarind Gluta Scrub Recipe Combined with the power of 2X concentrated tamarind powder, gluta, collagen, aloe vera and honey, it gently exfoliates the skin. Reveal new, soft, smooth skin that looks healthy and radiant than ever before.

2X concentrated real tamarind powder gently exfoliates the skin
Glutathione makes the skin look naturally radiant
Aloe Vera Soothe dry skin Moisturizes the skin
Honey Moisturizes the skin, radiant, and looks healthy.

How to use: Pour some salt on wet skin and gently scrub the skin. Leave it for 3 minutes, then rinse with clean water. Should be used 1-2 times a week to keep skin clean and bright.

20 AED

10% OFFFeatured

Active Caviar Drip – Vitamin C +Turmeric Oil 100ml

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Highlights:

Active Caviar Drip – Vitamin C +Turmeric Oil 100ml

Active Caviar Drip Vitamin C + Turmeric Oil (Firming + Whitening Oil) is made with glutathione, collagen, vitamin C, Q10, and concentrated fruity acids. This serum evenly whitens skin tone while blocking the epidermic biosynthesis of pigmentation. Stimulates cell regeneration and delays the skin aging process. Intensively moisturizes the skin.

90 AED

GIFT SET

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11% OFFFeatured

Lotion, Skin Care

Perfect White Lightening Lotion with AHA 250ml

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Highlights:

Perfect White Lightening Lotion with AHA 250ml

Evens out skin tone and makes it firmer giving a more radiant complexion

Fights against a dull complexion and diminishes the visible appearance of pigment spots

Hydrates and protects the epidermis

The skin is soft, supple and radiant

40 AED

13% OFFFeatured

Creams, Skin Care, Tubes

Fair & White So White Skin Perfector Lightening Cream 50ml

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Highlights:

Fair & White So White Skin Perfector Lightening Cream 50ml

A smooth, rich and comfortable cream that will make your skin smoother than ever: it is smooth, brown spots become lighter, the grain is refined. Purified and more even, your skin appears more radiant.

65 AED

11% OFFFeatured

Rapid Clair Intense Clarifying Body Lotion 500ml

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Highlights:

Rapid Clair Intense Clarifying Body Lotion 500ml

Rapid’ Clair Carotte Intense Clarifying Milk formulated with moringa oil and turmeric, effectively fights against free radicals in the skin and preserves its youthfulness.

Its carrot oil concentrate will guarantee you soft, satiny skin, and even more so a clear and even complexion all over your body.

85 AED

10% OFFFeatured

Pure Glow Maximum Strength Whitening Beauty Milk 500ml

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Highlights:

Pure Glow Maximum Strength Whitening Beauty Milk 500ml

Lightening Strength: Advanced Strength – Intensive Lightening for Stubborn Discoloration

Pure Glow Maximum Strength Whitening Beauty Milk is an intensive body moisturizer formulated to visibly lighten stubborn discoloration while deeply nourishing the skin. Enriched with Macadamia Oil and Curcumin Extract, it helps condition the skin while promoting a brighter, more even-looking complexion. A blend of Arbutin, Mulberry Root Extract, and Vitamin C helps improve the appearance of uneven skin tone and dullness for healthier-looking, more radiant skin.

Its rich, nourishing formula provides long-lasting hydration while helping support smoother, softer, and more even-looking skin with continued use. Skin is left feeling moisturized, comfortable, and visibly brighter after every application, revealing a healthier-looking glow and a more luminous, even-looking complexion over time.

540 AED

15% OFFFeatured

EZColor For Women Bold Shades 3RA Intense Auburn Permanent 80gm

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Highlights:

EZColor For Women Bold Shades 3RA Intense Auburn Permanent 80gm

Bigen Easy Color for Women’s Bold Shades include a range of vivid, bold red tones that last. Our full kit and non-drip cream gives you maximum control for versatile applications – root touch up, full head coloring, or even adding dimensional highlight/lowlights with vibrant tones. The innovative tube packaging allows you to use what you need and store remaining for future use, so that color maintenance and achieving professional-looking results is always easy and economical.

55 AED

11% OFFFeatured

Oils & Moisturizer, Skin Care

Mamado Aromatherapy Natural Tea Tree Oil 150ml

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Highlights:

Mamado Aromatherapy Natural Tea Tree Oil 150ml

Mamado Aromatherapy Natural Tea Tree Oil is for cleansing, purifying and renewing. Conditions are acne, athlete?s foot, skin cuts, burns and infections. Naturally therapeutic Mamado Natural Tea Tree Oil is an essential part of your medicine kit. This pharmaceutical grade oil has long been known for its medicinal properties and has been used for years as a natural antiseptic, anti-bacterial treatment for skin disorders.

40 AED

17% OFFFeatured

Anti Stretch Marks, Oils & Moisturizer, Skin Care, Spot Corrector

Black Magic Beauty Cream for Fairness 30gm

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Highlights:

Black Magic Beauty Cream for Fairness 30gm

Black Magic Beauty Cream Multi-Action Formula. Treats & Removes Pimples, Scars, Wrinkles, Dark Circles, Moisturizes, Lighten Blemishes, Treats Acne & Infections, Is Anti-Aging, makes skin young & brightens in 5 days. It has antioxidant rich carotenoids to help reduce the signs of aging which minimizes scars and scrapes, It treats acne and lightens blemishes on face.

25 AED

17% OFFFeatured

Creams, Skin Care, Tubes

La Dakaroise Orange Lightening Tube Cream 50gm

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Highlights:

La Dakaroise Orange Lightening Tube Cream 50gm

La Dakaroise cream with Natural Orange Extract to whitening and more looking lighter complexion. This cream removes any skin pigmentation, dark sport, age spot , Eczema, stubborn dark Knuckle, acne and dark wrinkles .This cream does what it says. The La Dakaroise cream (Orange)

25 AED

8% OFFFeatured

Conditioner, Gift Sets, Hair Care, Shampoo

Difeel 2-PC Caffeine & Castor Shampoo & Conditioner for Faster Hair Growth 33.8 oz. – 2-PC Shampoo & Conditioner Set

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Highlights:

Difeel 2-PC Caffeine & Castor Shampoo & Conditioner for Faster Hair Growth 33.8 oz. – 2-PC Shampoo & Conditioner Set

This Shampoo & Conditioner Set Includes:

Difeel Caffeine & Castor Faster Growth Shampoo 33.8 Ounce
Difeel Caffeine & Castor Faster Growth Conditioner 33.8 Ounce
Caffeine & Castor Shampoo
- Natural Formulation Caffeine and Castor Oil Shampoo
- Helps stimulate faster hair growth.
- Strengthens & hydrates to prevent breakage.
- Smoothes hair follicles, leaving hair softer and silkier
- Helps thicken, thin, lifeless hair.
- Made in USA

550 AED

25% OFFFeatured