Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care

Tocobo Multi Ceramide Cream 50ml

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Tocobo Multi Ceramide Cream 50ml

This powerful face cream contains three types of hyaluronic acid and five kinds of ceramide to moisturize and strengthen skin barrier. It’s formulated with chlorella vulgaris extract to calm skin from any external irritants. The dense creamy texture helps retain moisture. Cruelty-free and certified vegan. Recommended for sensitive and dry skin.

149 AED

9% OFFFeatured

Lalala Lotion With Natural Rejuvenating Anti Acne 100ml

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Lalala Lotion With Natural Rejuvenating Anti Acne 100ml

Lalala cleanser is a whitening cleanser, clears dark spot, clears sun burn and anti pimples. it tightens pores, makes your skin smooth, fresh , acnes free and tightens. It’s clears dark spot, dark circles and pimples.

50 AED

11% OFFFeatured

Baby Lotion, Kids & Baby Care, Lotion, Skin Care

CBL Moisturizing Baby Milk 750ml

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CBL Moisturizing Baby Milk 750ml

The skin of infants and children is particularly delicate.
For this reason we have developed a moisturizing milk with CALENDULA extract. CALENDULA has been used since the Middle Ages for its dermo-protective properties on the skin. This light formula intensely moisturizes the skin of babies and children, leaving the skin very soft all day long without forgetting to protect the child’s skin from irritation and redness.

85 AED

7% OFFFeatured

Oils & Moisturizer, Skin Care

Gluta Gold Half Cast Papaya Lightening Body Oil 330ml

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Gluta Gold Half Cast Papaya Lightening Body Oil 330ml

65 AED

3% OFFFeatured

Shower Gel, Skin Care

Easy Glow Glutathione Drip Half Cast Whitening Body Wash 1000ml

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Easy Glow Glutathione Drip Half Cast Whitening Body Wash 1000ml

Easy Glow Half Cast Body Wash is a strong whitening body wash infused with Gluta Rose and Glutone+ Gluta 220000 mg to improve the radiance of the skin. Easy Glow Half Cast Body Wash helps clear skin blemishes and imperfections. With use, skin is clean, soft, and fairer in complexion.

165 AED

13% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Arena Gold BB Beauty Balm Cream

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Arena Gold BB Beauty Balm Cream

How to use Cream :

Take the substantial amount of the Arena gold beauty cream on your palm. Apply it on the face and leave it overnight. Wash your face in the morning for best results. Don’t go near flame or in sun exposure. Do not massage or rub after applying the cream

35 AED

13% OFFFeatured

Creams, Skin Care, Sunscreen

St Dalfour Gluta Sunscreen Cream 50gm

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St Dalfour Gluta Sunscreen Cream 50gm

Pay farewell to sunburnt, tanned, and dull skin with St DalfourGluta Sunscreen Cream, and embrace healthy, nourished, and fresh skin.

Powerful Protection by SPF90: Our St DalfourGluta Sunscreen Cream contains SPF90 that is loaded with unmountable protection against the sun’s harmful glares and pollution. It enables you to leave behind lifeless skin and earn healthy, bright, and supple skin.

Scientific Principles of Sun Defense: The robust and effective formula of St DalfourGluta Sunscreen Cream provides strong protection against UV rays. While shielding it also moisturizes, hydrates, and heals your skin. Allows you to feel sun-safe and walk blissfully without an umbrella.

For All Ages and Skin Types: St DalfourGluta Sunscreen Cream is equally beneficial for all ages and skin types. Its ingredient accommodate all skin types including sensitive skin as well. Whether you are a sunshine lover, working outdoors, or playing in nature, our cream will help you to embrace the sun carefree.

Not only skin-friendly but also earth-friendly: St Dalfour Gluta Sunscreen Cream is environment-friendly as it is free from any hazardous chemicals like oxybenzone and octinoxate. Take pleasure in benefiting both your skin and the surroundings with our sunscreen.

Enjoy the rays to their fullest: Wear sunscreen as your daily armor and cherish the warmth of the sun with your heart at rest. Incorporate St Dalfour Gluta Sunscre

65 AED

6% OFFFeatured

Eye & Lip Care, Skin Care, Sunscreen

Tocobo Glow Ritual Lip Balm 001 Coral Water 3.5gm

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Tocobo Glow Ritual Lip Balm 001 Coral Water 3.5gm

Prescribing a high content of natural oil and containing jewelry complex, provide strong moisturizing power to dry and weak lips and moist lips without any exfoliation

-Glossy and shiny lips as if coated

-It’s melted at the temperature of the lips, so it sticks smoothly and thinly

-It’s a nude coral color that makes your lips look more lively and beautiful

-100% vegan ingredient prescription, EWG GREEN, 20 cautionary ingredients excluded, unscented

85 AED

5% OFFFeatured

Extreme Glow Exfoliating Purifying Soap 200gm

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Extreme Glow Exfoliating Purifying Soap 200gm

Lightening Strength: Advanced Strength – Strong Lightening For All Skin Types

Extreme Glow Exfoliating Purifying Soap is an exfoliating cleansing bar formulated to help remove dull surface buildup while promoting a brighter, more even-looking complexion. Enriched with Argan Oil, Valerian Root Extract, and Vitamin A, it gently cleanses, smooths skin texture, and helps prepare the skin for the rest of your brightening routine.

Natural exfoliating particles help buff away dead skin cells and impurities without leaving skin feeling overly dry, while moisturizing ingredients help maintain softness and comfort. With continued use, skin feels smoother, looks more radiant, and is better prepared to absorb your Extreme Glow treatment products.

95 AED

3% OFFFeatured

Pr. Francoise Bedon Royal Lightening Mask 50ml

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Pr. Francoise Bedon Royal Lightening Cream Royal Luxe 50ml

Moisturizer that helps fade discolorations along with changes in pigmentation caused by pregnancy. Multi vitamin based returns the skin to an even, natural tone and softens the skins texture.

165 AED

PRODUCTS ON SALES

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12% OFFFeatured

Creams, Skin Care

Cococare Shea Butter Cream 110gm

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Cococare Shea Butter Cream 110gm

Shea Butter Cream gives your skin complete nourishment and superior protection.

This cream is delicately formulated with natural shea butter to help treat dryness.

Evens skin tone and maintains its natural color Organic Suitable for dry and sensitive skin.

Give your skin the hydration, vitality, and freshness it deserves.

75 AED

13% OFFFeatured

Skin Doctor Anti-Aging Collagen Toner 250ml

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Skin Doctor Anti-Aging Collagen Toner 250ml

Enhanced with collagen, cleans and tones for a firmer looking skin.

Skin Doctor Anti-Aging Collagen Toner ensures to clean, tone and exfoliate dead skin cells for a radiant glow. Enhanced with collagen, the toner increases the firmness and elasticity of the skin and promotes collagen production strengthening the skin barrier.

How to use:

Soak a cotton ball with the toner and sweep it across your skin after cleansing every morning and before you go to bed at night. No rinsing needed.

35 AED

10% OFFFeatured

Melano Ginseng Line Anti Hair Loss Shampoo 400ml

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Melano Ginseng Line Anti Hair Loss Shampoo 400ml

Specially formulated with Ginseng, Redensyl, and Caffeine to promote hair growth, strengthen hair follicles, and reduce hair fall.

Highlights

Preventing hair loss and stimulating its growth
Nourishing weak hair follicles.
Restore damaged hair, improve its roots, and restore vitality to hair.

45 AED

11% OFFFeatured

Hair Care, Hair Cream

ActiveX Hot Oil Hair Cream Protein Strengthening and Repairing 1000ml

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ActiveX Hot Oil Hair Cream Protein Strengthening and Repairing 1000ml

Strengthen and repair your hair with ActiveX Hot Oil Hair Cream 1000 Ml – Protein. This powerful formula, enriched with protein extracts, helps to fortify the hair structure and repair damaged strands. Experience the transformative effects as the cream nourishes and revitalizes your hair, leaving it strong, resilient, and full of shine. Embrace the power of ActiveX Hot Oil Hair Cream – Protein for healthier and more beautiful hair.

40 AED

10% OFFFeatured

Fruit of the Wokali Repairing and whitening face cream with natural oat extract and vitamins EY B3 115gm

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Fruit of the Wokali Repairing and whitening face cream with natural oat extract and vitamins EY B3 115gm

Fruit of the Wokali Professional Care – Oat Instant Repairing and Whitening Cream

Product type: Intensive treatment face and body cream / Rejuvenating and brightening moisturizer

Main ingredients: Extract derived from Natural Oats, Vitamin E and Vitamin B3 (Niacinamide).

Main benefits:

Instant Whitening Effect: Formulated to even out skin tone and provide visible brightening from application, restoring lost luminosity.
Anti-aging and anti-wrinkle action: The Vitamin E and B3 complex works in synergy to delay the signs of aging, reducing the appearance of fine lines and wrinkles.
Firming Power: Helps restore the elasticity and firmness of tissues, achieving a much younger and revitalized appearance of the skin.
Natural Restoration: Uses the benefits of oats to restore the skin barrier, leaving skin radiant, beautiful and healthy naturally.
Hydration and Softness: Its deep moisturizing formula ensures that the skin remains smooth, soft to the touch and perfectly moisturized throughout the day.
Comprehensive Rejuvenation: Helps regenerate skin cells, providing a fresh and renewed appearance (“rejuvenating effect”).

45 AED

14% OFFFeatured

Precious Perfect Revitalizing Fade Lotion 250ml

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Precious Perfect Revitalizing Fade Lotion 250ml

Precious Perfect Revitalizing Fade Lotion 250ml Precious Perfect;This lotion is specially designed to give perfect beauty.A true treasure for black and mixed skins. Composed of fruit acids and Radiance White; It ensures a gradual, rapid and long lasting of your skin. Blemishes fade unifying your skin tone while moisturizing and nourishing at the same time, with a final result of scented soft glowing skin.

30 AED

13% OFFFeatured

Shower Gel, Skin Care

Pure skin Clarifying Shower Gel 475ml

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Pure skin Clarifying Shower Gel 475ml

Pure Skin Clarifying Shower Gel is a premium skincare product designed to cleanse and clarify your skin.

Enriched with natural ingredients, including tea tree oil and aloe vera, it helps to unclog pores, remove dirt and impurities, and soothe and hydrate the skin, leaving it looking and feeling refreshed and revitalized.

This shower gel is suitable for all skin types and can be used daily for best results.

35 AED

7% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Biocos Knuckles Whitening Cream For Dark knuckles, Uneven Hands Alpha Arbutin, Vitamin C 50gm

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Biocos Knuckles Whitening Cream For Dark knuckles, Uneven Hands Alpha Arbutin, Vitamin C 50gm

Visible Brightening: Lightens dark knuckles and uneven skin tones.

Deep Hydration: Moisturizes skin for soft, smooth, and radiant hands.

Gentle Dark Spot Corrector: Dermatologically tested, ideal for sensitive skin.

Improves Skin Texture: Reduces roughness, leaving hands soft and luminous.

65 AED

12% OFFFeatured

Conditioner, Hair Care

Difeel Ultra Growth Basil & Castor Oil Pro Growth Conditioner 354ml

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Difeel Ultra Growth Basil & Castor Oil Pro Growth Conditioner 354ml

CASTOR OIL HAIR CONDITIONER: Difeel Ultra Growth Basil & Castor Oil Hair Growth Conditioner is a unique. nature based essential oil formulation.
CONDITIONER FOR GROWTH: This moisture rich formula helps keep hair soft and smooth. Helps boost hair growth with strengthening, active ingredients.
CASTOR OIL CONDITIONER FOR HAIR: This rich conditioner helps improve scalp circulation while helping nourish hair from roots to tips, so it stays healthy and shiny.
HAIR CONDITIONER WITH CASTOR OIL: To apply, massage into scalp after using shampoo. Then rinse.
HAIR GROWTH HEALTHY SCALP CONDITIONER: For optimal results, use in conjunction with Ultra Growth Shampoo. Easy to use Difeel packaging and dispensing.

220 AED

11% OFFFeatured

Melano Very Sexy Melano Body lotion 200ml

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Melano Very Sexy Melano Body lotion 200ml

lotion that Moisturizes with a captivating jasmine and rose fragrance for silky skin.

40 AED

GIFT SET

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17% OFFFeatured

Body Mist, Fragrances

Ella James Body Mist Seductive Temptation 250ml

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Ella James Body Mist Seductive Temptation 250ml

Scents you’ll love! Each of these refreshing body mists is enriched by captivating aromas. They’re formulated with Aloe Vera extract leaving your body feeling soft and visibly smooth.

25 AED

13% OFFFeatured

Reborn Rose Silk Protein Professional Shampoo 1000ml

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Reborn Rose Silk Protein Professional Shampoo 1000ml

REBORN BEAUTY Hair shampoo offers the perfect treatment for your unique hair. Professional shampoo works to cleanse, strengthen and give healthy shine to all hair types. Treat yourself to moisturizing shampoo and more salon hair products that give you healthier, beautiful hair.

65 AED

4% OFFFeatured

LightenUp With Milk Protein Active Lightening Cream 100ml

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LightenUp With Milk Protein Active Lightening Cream 100ml

Introducing our remarkable LightenUp With Milk Protein Active Lightening Cream, a powerful solution that reduces the appearance of dark spots and lightens the skin, while effectively preventing the formation of new dark spots. Experience the transformation as it promotes beautiful, luminous, and even-toned skin.

Directions: simply apply the LightenUp With Milk Protein Active Lightening Cream at night to clean, dry skin. Follow up with a sunscreen of SPF 30 or higher every day, regardless of the weather conditions, to protect your skin during and after the brightening treatment. Remember to limit your sun exposure for optimal results.

Warnings: For external use only. Avoid using it if you are pregnant or nursing. Take care to avoid contact with your eyes. Keep the product out of reach of children and store it in a cool, dry place.

key ingredient: Lactic Acid

125 AED

13% OFFFeatured

Conditioner, Hair Care

Blue Magic Hair Food With Oil & Coconut Oil 340gm

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Blue Magic Hair Food With Oil & Coconut Oil 340gm

Blue magic hair food anti-breakage conditioner & dressing scientifically formulated to condition dry brittle hair

35 AED

50% OFFFeatured

Body Scrub Gloves Exfoliating Bath Gloves Pink

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Body Scrub Gloves Exfoliating Bath Gloves Pink

High-grade Exfoliating Gloves exfoliating gloves for women are made of high-quality nylon material, with thickened flat knitting that is effective in exfoliation, and will not scratch your skin. Our exfoliating mitts is great for the entire family

Ideal Body Exfoliate Scrub Glove These shower gloves work well in exfoliation, they can massage your skin. Our scrub gloves exfoliating suitable to use on arms, legs, chest, back and foot. Used our exfoliating gloves for body, your skin will look silky smooth and soft

Washable & Re-useable & ElasticThe bath loofah gloves are durable enough for machine wash, the exfoliating washcloth is reusable. In addition, there is a hanging loop on each body scrub glove for convenience to hang on a hook to dry. Our exfoliating wash glove is elastic flexible to fit most hands

Suitable For All Skin TypesExfoliation gloves work with different skin textures, such as oily, dry and combination. Repeated use continues to soften rough, dry skin. Using exfoliating gloves can effectively exfoliate layers of dead skin and impurities from the bodys surface. We suggest exfoliating before using a self-tanner to avoid blotchy and uneven tans

10 AED

14% OFFFeatured

IQueen Styling Tek Medium Oval Detangler Hair Brush 65x220mm

Accessories, Hair Accessories, Hair Care

IQueen Styling Tek Medium Oval Detangler Hair Brush 65x220mm

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IQueen Styling Tek Medium Oval Detangler Hair Brush 65x220mm

The sheer whitewashed finish subtly reveals the natural wood grain, while contrasting indigo rubber inserts provide a secure, stylish grip. Flexible nylon bristles with ball tips offer a gentle, pain-free detangling experience for both wet and dry hair. The dense bristle arrangement enhances detangling efficiency and control. Heat-resistant ionic nylon reduces frizz, locks in moisture, and leaves hair with a healthy, shiny finish.

Oval Shape, Medium Size, Overall Width: 65mm, Length: 220mm

60 AED

22% OFFFeatured

Shower Gel, Skin Care

Goldman Lightening Shower Gel 500ml

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Goldman Lightening Shower Gel 500ml

Goldman Gel Douche Goldman 500ml is formulated with natural ingredients that help keep your skin feeling soft and hydrated. This product is gentle enough for daily use and effectively works to cleanse, nourish, and protect your skin. The 500ml format guarantees long-lasting use.

35 AED

13% OFFFeatured

Conditioner, Hair Care, Kids & Baby Care

Aussie Miracle Curls with Coconut and Jojoba Oil Paraben-Free Conditioner 778ml

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Aussie Miracle Curls with Coconut and Jojoba Oil Paraben-Free Conditioner 778ml

DELIGHTFULLY TWISTED. Give your curls a little TLC with Aussie Miracle Curls Conditioner. Made with coconut and jojoba oil, this lightweight formula moisturizes, softens and nourishes for effortlessly gorgeous curls. After shampooing, smooth onto your hair and rinse for a perfectly bouncy mane kissed with the scent of citrus, florals and musk.

65 AED

13% OFFFeatured

Yong Chin Whitening Face Wash with Banana Extract 100ml

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Highlights:

Yong Chin Whitening Face Wash with Banana Extract 100ml

Deep cleanses, brightens and gives a refreshing sensation.

YC Whitening Face Wash with Banana Extract is specially formulated with natural extracts to deeply cleanse the skin pores, eliminate dead skin cells, reduce dark spots, and promote skin whitening while providing a refreshing sensation. The inclusion of banana extract enriched with proteins and vitamins nourishes the skin, promoting overall health and assisting in reducing the visibility of scars and blemishes, resulting in smoother and brighter skin.

How to use:

Gently apply onto wet skin all over the face, rinse off with fresh water.

35 AED

18% OFFFeatured