Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Oils & Moisturizer, Skin Care

Clovate Skin-Balancing Face Serum 30ml

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Clovate Skin-Balancing Face Serum 30ml

Our skin-balancing serum multi-tasks ingredients into buildable textures designed to balance hydration and shine.
The unique combination of Clove leaf oiland Jojoba oil helps improve blood circulation removes dead cells resulting in tighter skin which helps prevent the appearance of fine lines and wrinkles.
Directions: Apply directly on dry cleansed skin and massage in circular motions. Follow up with SPF daily.
Warnings: For external use only. Avoid eye area.

65 AED

25% OFF

Mekako Antiseptic Soap 100gm

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Mekako Antiseptic Soap 100gm

Mekako Antiseptic soap offers comprehensive protection for the skin, effectively combating a range of common skin issues. It acts as a reliable defense against problems like acne, blackheads, clogged pores, pimples, body itching, pruritus, and furfur. In addition, Mekako soap goes beyond its protective properties by enhancing the skin’s complexion, functioning as a skin whitener bath soap. It gently exfoliates the skin, removing dead skin cells, while effectively treating whiteheads and blackheads without causing dryness. With Mekako Antiseptic soap, you can enjoy healthier, clearer, and more vibrant skin.

15 AED

8% OFFFeatured

Vaseline Healthy Bright Gluta Hya Body Niacinamide Tone Up UV Lotion 300ml

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Vaseline Gluta-Hya Body Tone-Up Lotion Healthy Bright Niacinamide Hyaluron 330ml

Vaseline Healthy Bright Gluta-Hya Serum Burst UV Lotion Flawless Glow
Boosted with GlutaGlow technology, that is more than ten times more powerful than Vitamin C.
Vaseline also helps to reduce dullness.
10x Hyaluron instantly boost skin’s moisture for dewy skin
10x Pro-Retinol skin booster
Vaseline helps reduce discoloration, improve skin moisture and speed up skin turnover for even-toned skin
Vaseline Healing Jelly locks moisture deep within, restoring skin’s natural balance.
Unique formula bursts into water droplets and is instantly absorbed upon application.
Experience skin that is more flawless and glowing.

60 AED

19% OFFFeaturedOut Of Stock

Nutriclair Kids Baby Foaming Gel 500ml

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Nutriclair Kids Baby Foaming Gel 500ml

Nutri-Kids Foaming Gel Body And Hair Baby 500 ml: the Foaming Shampoo Body and Hair with sweet almond oil is particularly recommended to softly wash the body and hair of your Baby.

65 AED

38% OFFFeatured

Creams, Skin Care

Valera Hand Cream Avocado 75ml

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Valera Hand Cream Avocado 75ml

25 AED

20% OFFFeatured

Reborn 3 In 1 Fresh Mint Whitening Scrub 500ml

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Reborn 5 In 1 Whitening Face & Body Scrub Rose Extract 500ml

40 AED

COCO Clear Exfoliating Shower Gel 500ml

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COCO Clear Exfoliating Shower Gel 500ml

COCO Clear Exfoliating Shower Gel 500ml made with natural organic plants and coconut oil. It works with the skin harmoniously resulting in progressive clearness and intense hydration. Coco clear protects, rejuvenates, and purifies your skin. Results occur after first usage giving a soft luminous satin form of clearness.

Apply twice a day, morning and evening. After the first use the effect will become visible, your skin will be more luminous, skin tone will be more unified

35 AED

14% OFFFeatured

Goree Vitamin E Whitening Face Serum 30ml

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Goree Vitamin E Whitening Face Serum 30ml

The serum is placed on the face and neck and gently massaged until it is absorbed by the skin focusing on the areas to be tightened, and it is preferable to use twice a day in the morning and evening.

30 AED

14% OFFFeatured

Feminine Care, Personal Care, Skin Care

Silky Cool Feminine Intimate Wash Gentle Hygiene Solution for Sensitive & Normal Skin 250ml

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Silky Cool Feminine Intimate Wash Gentle Hygiene Solution for Sensitive & Normal Skin

250ml

Discover the ultimate solution for intimate hygiene and freshness with Silky Cool Feminine Intimate Wash. Specially formulated for sensitive and normal skin, this 250 ml wash provides gentle care for the external genital area, leaving your skin feeling healthy and revitalized.

Key Benefits

Daily Freshness: Ensures hygiene and a long-lasting fresh feeling throughout the day.
Gentle Formula: Ideal for sensitive and normal skin, providing soothing care without irritation.
Versatile Use: Safe for daily use or as often as needed for your comfort.
Warnings & Storage
- Avoid contact with eyes. In case of eye contact, rinse thoroughly with water.
- Store in a cool place at room temperature (25–30°C).
- Keep out of reach of children.
- For external use only.
  Note: The image displays two products for illustrative purposes only. However, each purchase includes only one product provided at the time of sale.

30 AED

25% OFFFeatured

Nisa Whitening Camel Milk Soap Almond & Honey

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Nisa Whitening Camel Milk Soap Almond & Honey

15 AED

PRODUCTS ON SALES

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4% OFFFeatured

Lait Snapchat Diamant Bleu Brightening Shower Gel 1000ml

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Lait Snapchat Diamant Bleu Brightening Shower Gel 1000ml

LC Lait Snapchat Diamant Bleu Brightening Shoer Gel brings together a High Whitening Nourishing Shower Gel and a High Whitening Nourishing Body Milk, both formulated with Glutathione, Collagen, Kojic Acid, and Arbutin for intense blanching benefits. Together, this duo works to cleanse, nourish, and brighten the skin, delivering visible whitening and a smoother, more even-toned complexion with regular use.

Key Active Ingredient

Glutathione & Collagen

Delivers intense whitening and nourishing results.
Supports smoother, more youthful-looking skin.

Kojic Acid & Arbutin

Helps brighten skin and even out overall tone.
Supports intense blanching for a more radiant complexion.

Promised Benefits

Delivers high, intense whitening results.
Nourishes skin while cleansing and moisturizing.
Evens out skin tone from head to toe.

How to Use

Cleanse with the Shower Gel in the shower or bath.
Rinse thoroughly with water.
Apply the Body Milk evenly over the body and massage until absorbed.
Use daily as part of a full body whitening routine.

220 AED

25% OFFFeatured

Anti-Dandruff, Hair Care, Shampoo

Head & Shoulders Extra Volume Anti-Dandruff Shampoo 190ml

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Head & Shoulders Extra Volume Anti-Dandruff Shampoo 190ml

Created with a unique volumizing formula, Head & Shoulders Extra Volume Anti-Dandruff Shampoo delivers 24-hour volume to lifeless, lifeless, flat, manageable hair.

Now up to date with the highest standards of modern beauty, and with a tried and tested active formula for dandruff protection, Head & Shoulders shampoo keeps your hair thick, healthy, full of life, and 100% dandruff-free.

Benefits and Features:

Eliminates dandruff 100% (visible dandruff, with daily use).

A unique formula that thickens hair.

It gives hair density and vitality for up to 24 hours.

4 effective formulas: Clean, protect, and moisturize the hair and scalp (with regular use).

For a beautiful appearance and the ability to comb hair quickly.

A gentle and pH-balanced shampoo for daily use.

For fine, irregular, colored, or chemically treated hair.

How to use:

Apply onto wet hair wash and rinse.

15 AED

17% OFFFeatured

Sia Pinkish White Glow Whitening Serum

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Sia Pinkish White Glow Whitening Serum

Sia Whitening Serum is a revolutionary skincare product that combines the essence of dandelion, a natural wonder rich in Vitamin E and essential minerals, with the power of carefully selected essential oils. This serum offers several benefits, including brighter skin, dark spot reduction, wrinkle relief, and flawless complexion. Dandelion extract illuminates the complexion, leaving it visibly more radiant. The serum also helps fade dark spots, hyperpigmentation, and acne marks, promoting a smoother, clearer skin texture.

Its nourishing formula, enriched with essential oils, softens the appearance of wrinkles, promoting a youthful and rejuvenated look. The serum’s ultimate goal is to deliver a flawless complexion, leaving the skin looking smoother, healthier, and more youthful. To use, apply a small amount to the face and neck, massage it into the skin, and use it both morning and night as part of your skincare routine.

25 AED

11% OFFFeatured

QEI+ Paris Active Performance Exfoliating Clarifying Shower Gel 500ml

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QEI+ Paris Active Performance Exfoliating Clarifying Shower Gel 500ml

This amazing clarifying shower gel gently cleanses and exfoliates your body. Your skin is smooth and glowy. Feel its sensual touch and magical fragrance on your skin. A pure moment of well-being.

The new QEI+ Performance Exfoliating & Clarifying Shower Gel cleanses and exfoliates the skin with delicacy. This shower gel eliminates dead cells and activates cell regeneration. It clarifies your skin in depth and gently. Its fine texture enriched with exfoliating micro-beads of apricot kernels forms a creamy foam that glides on your skin for a gourmet and delicate scrub. The exclusive formula of this Exfoliating and Clarifying Shower Gel will provide you with a toning shower. After showering, your skin will be radiant and soft as a caress.
Let yourself be seduced by its magical and fruity scent!

250 AED

13% OFFFeatured

Reborn 2 in 1 Hair Shampoo with Olive Extracts 400ml

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Reborn 2 in 1 Hair Shampoo with Olive Extracts 400ml

Natural ingredients help your hair look its best. Reborn Beauty Hair Shampoo with natural fruits extracts ingredients formulated by herbal hair care experts. You’ll find in our liquid shampoo to cleanse, brighten and protect from color treated hair & repairs and restores to volumizing shampoo that adds fullness that give you healthier, beautiful hair. So every day is a great hair day.

65 AED

4% OFFFeatured

9 PM Purple Femme Ladies Eau De Parfum 100ml

Eau De Parfume, Fragrances, Women

9 PM Purple Femme Ladies Eau De Parfum 100ml

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9 PM Purple Femme Ladies Eau De Parfum 100ml

A bold and strong woody scent layered with indulgent floral notes – 9pm Purple Femme is the perfect alluring evening scent. It opens with a tart mix of fruits, poured over an intense and jammy petal path of flowers that wind into a forest teeming with a woody-earthy warmth.

PERFUME NOTES

Top Notes: Raspberry, Apple, Violet and Orange
Middle Notes: Rose, Peony, Iris and Jasmine
Base Notes: Cedar, Cypress, Pine Tree and Amber

125 AED

8% OFFFeatured

Oils & Moisturizer, Skin Care

Skin Doctor Whitening Ampoules 3mlx10

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Skin Doctor Whitening Ampoules 3mlx10

Helps reduce the appearance of age spots and freckles as well as giving a more fair skin tone.

Skin Doctor Whitening Ampoules helps reduce the appearance of age spots and freckles as well as giving a more fair skin tone and inhibiting the formation of skin pigments. It gives your skin an immediate radiant and moisturized appearance with elasticity.
Suitable for all skin types, especially for pigmentation skin.

How to use:

Apply ampoule evenly over the cleansed face, massage for 1-2 minutes or until it is fully absorbed. Apply one time per day, either day or night. Discard the bottle after opening.

60 AED

17% OFFFeatured

Lady Diana Lemon Extracted Skin Whitening Cream 50gm

Creams, Skin Care, Tubes

Lady Diana Lemon Extracted Skin Whitening Cream 50gm

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Lady Diana Lemon Extracted Skin Whitening Cream 50gm

Lady Diana Lemon Extra Skin Lightening Cream contains a creamy ultra-rich formula for facial skin nourishment, restoring skin’s natural barrier and makes it all even toned. It gives radiant, moisturized and healthy light skin.

25 AED

17% OFFFeatured

Makari Caviar Hydrating Face Cream 30ml

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Makari Caviar Hydrating Face Cream 30ml

Superior and ultraluxe Caviar Face Cream hydrates and nourishes while boosting skin?s overall tone and texture. This signature anti-aging formula, proven to reverse signs of aging, keeps the skin pump, glowing and revitalized.

Recommended for dry, normal, aging, and maturing skin types.
-Apply a thin layer every night after applying serum
-Recommend using skin type appropriate Naturalle SPF15 Toning Cream or sunscreen during the day.

290 AED

11% OFFFeatured

Some By Mi V10 Hyal Lip Sun Protector 7ml

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Some By Mi V10 Hyal Lip Sun Protector 7ml

A therapeutic lip balm designed to care for very dry lips.

Enriched with hydrating hyaluronic acid, 10 vitamins and shea butter and olive oil complexes.

Contains 10 multivitamins to soothe lips, lighten dark color and improve their natural radiance.

Hyaluronic acid and shea butter moisturize lips with deep hydration that lasts all day.

Olive oil enhances the health and shine of lips and treats permanent cracks and dryness.

It contains a protection factor to protect the lips from harmful sunlight.

Improves the appearance of fine lip wrinkles.
Ultra moisturizing for lips.
Protects lips from sunlight.
Brightens lip colour.
Gets rid of dark color in the lips.

Ingredients:

Diglyceryl polyacyladipat-2, polyglyceryl-2 isostearate/dilinoleate copolymer, diisostearyl malate, hydrogenated castor oil isostearate, pentaerythrityl tetraisostearate, ethylhexyl methoxycinnamate, hydrogenated polyisobutene, bis-benyl/isostearyl/phytostearyl dimer dilinoleate Dilenoleate, pH. Tostearyl/isostearyl/cetyl/stearyl/penyldimer dilenoleate, tocopheryl acetate, Euphorbia cerevira (candelilla) wax, ethylhexyl salicylate, caprylic/capric triglyceride, microcrystalline wax, butyrospermum parkii (shea) butter, glyceryl behenate/eicosadiate, olea fruit oil. Europea (olive), citrus lemon. (Lemon) Citrus Peel Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Dehydroacetic Acid, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, Glycerin, Water, Hydrogenated Lecithin, Polyglyceryl-10 Stearate, Panthenol, Sodium Ascorbyl Phosphate, Niacinamide, Thiamine HCl , Biotin, Retinyl Palmitate, Folic Acid, Pyridoxine, Cyanocobalamin.

80 AED

GIFT SET

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4% OFFFeatured

Creams, Skin Care

LightenUp Anti-Aging Active Lightening Cream 100ml

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LightenUp Anti-Aging Active Lightening Cream 100ml

Introducing our LightenUp Anti-Aging Active Lightening Cream – the ultimate solution for achieving a balanced, clear complexion and restoring moisture retention. Experience the transformative power of this cream as it leaves your skin soft, smooth, and radiant, providing long-lasting comfort.

Our advanced formula is packed with potent ingredients that work vigorously to fade and clarify uneven skin tone. Vitamin C, a superior antioxidant, firms the skin, while Argan oil brightens and moisturizes. The exceptional healing properties of Shea Butter ensure deep hydration and diminish the appearance of fine lines and wrinkles. The result is healthy, radiant, and youthful-looking skin.

Directions: Apply a thin layer of the cream to dark and discolored areas on clean, dry skin, preferably at night. For daily protection against further pigmentation, we recommend following up with a minimum SPF 50 sunscreen. It is also advisable to limit sun exposure.

120 AED

22% OFFFeatured

Pastil Hand Cream Lavender

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Pastil Hand Cream Lavender

35 AED

20% OFFFeatured

Alattar Body Lotion For Brightening, Perfuming, And Moisturizing The Bikini Area, 250ml

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Alattar Body Lotion For Brightening, Perfuming, And Moisturizing The Bikini Area, 250ml

40 AED

33% OFF

Bar Soap, Skin Care, Tubes

Labidjanaise Carrot Lightening Soap 225g

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Labidjanaise Carrot Lightening Cream Spots Remover Fast Action 50gm

L’abidjanaise Cream is a lightening cream which helps your skin to rid of resistant dark spots caused by ageing, sun exposure. Its special formula offers you a light texture rich in variety beauty benefits.

Instructions for use: in evening after perfectly cleansing the skin with soap and lotion L’abidjanaise, apply L’ABIDJANAISE CREAM on the dark areas and gently massage to make it penetrate. For optimal result, we advise you all the range.

20 AED

14% OFFFeatured

Eveline Banana Smoothing Hand Balm 50ml

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Eveline Banana Smoothing Hand Balm 50ml

Eveline Banana Smoothing Hand Balm Softness and moisturizing

The Eveline Banana Smoothing Hand Balm is a nourishing, ultra-moisturizing hand cream infused with the tropical goodness of banana extract.

This rich hand balm is designed to provide deep hydration, repair dry or damaged skin, and leave your hands feeling soft, smooth, and delicately scented with a sweet banana fragrance.

The rich formula helps restore hydration and smoothness, making hands feel soft and deeply nourished.

Deep Moisturization & Nourishment.
Softens and moisturizes hands.
Fast Absorbing, Non-Greasy.
improving skin texture.
Perfect for hands that are cracked, damaged, or irritated.

30 AED

11% OFFFeatured

Yong Chin Papaya Peel Off Mask 120gm

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Yong Chin Papaya Peel Off Mask 120gm

Deeply cleanses oil and dirt from pores and allows moisture to be absorbed into the skin.

YC Papaya Peel of Mask deep cleans oil and dirt from pores and allows moisture to be absorbed into the skin. This vitalizing facial mask with anti-oxidant helps to peel-away impurities from the skin without over drying. Even troubled or tired skin is left feeling energized. Peel away blemishes to leave a healthy, glowing Skin. Vitamins of fruit removes impurities, dead tissues and firms up the skin.
It is suitable for all skin types to re-balance the skin functions.
Make your skin looks clean, softer, firmer and smoother with a fresh and healthy glow.

40 AED

5% OFFFeatured

Mane ‘n Tail Deep Moisturizing Shampoo 355ml

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Mane ‘n Tail Deep Moisturizing Shampoo 355ml

Mane ‘n Tail Deep Shisturizing Shampoo for dry, damaged hair. Naturally replenishes lost moisture with deep hydration. While nourishing and strengthening hair with vitamin E and provitamin B5. The result is healthy, shiny and manageable hair.

38 AED

6% OFFFeatured

Fair & White Mix Maxi Body Brightening Kit 2in1 500ml

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Fair & White Mix Maxi Body Brightening Kit 2in1 500ml

Treat your skin to a unique experience with this Care Duo, combining the protective efficacy of a nourishing lotion with the clarifying properties of a concentrated brightening, anti-dark spot and illuminating serum.
This innovative, make-your-own blend delivers a soft, creamy texture with a perfect balance of brightening and hydrating agents and an unforgettable fragrance.

The Result: The ultimate synergy to transform your daily routine into a unique, personalized skincare experience, for skin that’s satin-smooth, radiant, unified and luminous!

This kit includes:
1. A body Lotion base
2. A concentrated brightening serum to be poured into the Lotion bottle.

160 AED

11% OFFFeatured

Oils & Moisturizer, Skin Care

Mamado Aromatherapy Pure Papaya Oil 150ml

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Mamado Aromatherapy Pure Papaya Oil 150ml

Mamado Aromatherapy 100 Percent Pure Papaya Oil
PAPAYA SEED OIL can aid in the?relief of itchy, scaly, irritated skin conditions such as eczema and psoriasis.
PAPAYA SEED OIL also contains a significant amount of Vitamin C. Vitamin C can help combat wrinkles, blotches, 
large pores, acne, dark spots and other skin blemishes.

40 AED

25% OFFFeatured

Yong Chin Black Seed Herbal Soap 100gm

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Yong Chin Brigthening and Moisturizing Milk Soap 100gm

A herbal soap for skin brightening and moisturizing.

It contains milk and natural herbal extracts that work on lightening the skin and evening out its tone, thanks to its rich formula of vitamins and moisturizing ingredients for the skin. It helps in rejuvenating the face and highlighting the beauty of the skin.

It is a pH-balanced soap that suits all skin types, for both the face and body. It aids in deep cleansing, evening out the skin tone, and providing a gentle and smooth extended effect.

Directions for Use:

Apply on wet skin, massage to create lather, then rinse thoroughly with fresh water.

It is recommended to use it twice daily.

15 AED