Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care, Spot Corrector

Omic+ Hyaluronic Acid Face Enhancing Cream 50ml

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Omic+ Hyaluronic Acid Face Enhancing Cream 50ml

Introducing the Omic+ Hyaluronic Acid Face Enhancing Cream, a luxurious gel-textured face cream designed to elevate your skincare routine. This innovative cream provides intense hydration and enhances the overall appearance of your skin. Let the gel texture envelop your skin, delivering a refreshing and hydrating experience that leaves you with a radiant and rejuvenated complexion.

The Omic+ Hyaluronic Acid Face Enhancing Cream features a unique gel texture that glides effortlessly onto your skin, providing a burst of refreshing moisture. It is infused with hyaluronic acid, a powerful ingredient known for its exceptional ability to retain water. This deeply hydrates your skin, leaving it plump, supple, and revitalized.

As you apply the cream, it forms a lightweight and breathable barrier on your skin’s surface. This barrier helps lock in moisture and protects against external aggressors, keeping your skin hydrated throughout the day. Additionally, it helps reduce the appearance of fine lines and wrinkles, promoting a smoother and more youthful complexion.

Directions: Simply apply the cream onto clean skin as needed and massage until absorbed.

Ingredients: Hyaluronic Acid and Rosemary Leaf Extract.

120 AED

Oils & Moisturizer, Serums, Skin Care

B.B. Clear Vitamin C Lightening Oil 60ml

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B.B. Clear Vitamin C Lightening Oil 60ml

B.B. Clear 5 in 1 light. Skin respectful B.B. Clear Vitamin C Oil 60ml be beautiful and clear.

Anti dark spot, tone corrector, anti-aging, anti-stretch marks, skin toning and firming.

25 AED

13% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Veet Gold Carrot Super Whitening Serum 7 days 52ml

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Veet Gold Carrot Super Whitening Serum 7 days 52ml

Infused with Carrot Oil to transform the rough dry areas into moisturised skin
Vitamin E act as an anti-oxidant to fade stretch marks and imperfections
Nourishes skin and keeps them soft and supple
Removes undesirable spots and leaves your skin soft and glowing

35 AED

13% OFFFeatured

Skin Doctor Aloe Vera Soothing Gel 300ml

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Skin Doctor Aloe Vera Soothing Gel 300ml

Skin doctor Aloe vera Soothing Gel is an incredibly versatile moisturizing gel and can be used all over the body and face. Aloe vera soothing gel formula allows it to be applied even on hair or nails, without a sticky or heavy feel, making it a must have in any household. This Gel relieves and calms irritated skin after shaving and sunburns and provides soothing and moisturizing effect.

How to use: Scoop out a required amount of the gel with your fingers. Steadily and smoothly massage over face and body with circular motion, specially onto rough, sensitive and dry areas till fully absorbed.

35 AED

Oils & Moisturizer, Skin Care

Perfect Glow Lightening Oil 60ml

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Perfect Glow Lightening Oil 60ml

Prefect Glow Care Oil 60ml PERFECT GLOW contains ingedients proven to enlighten your skin and remove blackhead and spots instruction: Apply twice a day, morning and evening caution. Avoid contact with eyes. cuts & irritated skin keep out of chidren’s reach. Do not expose to sun. Change in colour does not alter product’s quality.

25 AED

17% OFFFeatured

Washami Milk Moisturizing Face & Body Cream 380ml

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Washami Milk Moisturizing Face & Body Cream 380ml

The Milk Moisturizing Face & Body Cream is a rich, gentle formula designed to provide deep hydration and nourishment using 100% natural milk extract. Milk is known for its skin-softening properties and is packed with vitamins and nutrients that support a healthy, glowing complexion.

Perfect for everyday use, this lightweight cream absorbs quickly into the skin, making it ideal for both the face and body. It helps soothe dryness, improve skin tone, and restore elasticity without feeling greasy. Suitable for all skin types, especially dry and sensitive skin, it delivers radiant, well-moisturized skin with every application.

Highlights

Milk-Enriched Formula: Contains natural milk extract to deeply nourish and soften the skin.
Long-Lasting Hydration: Helps retain moisture and improve skin elasticity throughout the day.
100% Natural Ingredients: Free from parabens and harsh chemicals – gentle on all skin types.
Non-Greasy Texture: Smooth and fast-absorbing cream, perfect for daily face and body use.
Brightens and Revitalizes: Leaves your skin soft, radiant, and healthy-looking with regular use.

25 AED

8% OFFFeatured

Creams, Lotion, Skin Care

QV Hand Cream Nourishes and Moisturizes Your Hands 50gm

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QV Hand Cream Nourishes and Moisturizes Your Hands 50gm

QV Hand Cream is a nourishing and moisturizing cream designed for daily hand care. It helps moisturize dry and cracked skin thanks to its formula rich in moisturizing and soothing ingredients. It works to restore the skin’s softness and elasticity while forming a protective barrier that prevents moisture loss.

Benefits and features:

Deeply moisturizes hands and gives them super softness.
Nourishes the skin thanks to its formula rich in moisturizing ingredients.
Soothes dryness and reduces cracks caused by environmental factors.
Free from perfumes and irritants, suitable for sensitive skin.
Easily absorbed without leaving a greasy residue on the skin.
Reinforces the skin’s natural barrier to prevent moisture loss.

How to use:

Apply a small amount of cream to the hands.

Massage gently until the cream is completely absorbed.

60 AED

13% OFFFeatured

Skin Doctor Shea Butter Whitening Scrub For Face & Body 500gm

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Skin Doctor Shea Butter Whitening Scrub For Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Shea Butter which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

17% OFFFeatured

Tenovate Gel Plus M.C.A Fast Action Gel 30gm

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Tenovate Gel Plus M.C.A Fast Action Gel 30gm

Tenovate cream belongs to a class of medications called steroids. It is used to treat various skin conditions such as dermatitis, eczema, and allergies. It works by reducing swelling, redness, and itching of the skin and preventing further irritation.

Tenovate cream is for external use only and should be used according to the following instructions.

You should usually wash and dry the affected area before applying a thin layer of the medication. Avoid contact with your eyes, nose, or mouth. Rinse with plenty of water if you accidentally get it in these areas. Avoid covering the treated area with airtight dressings such as bandages unless instructed by a doctor.

25 AED

10% OFFFeatured

Moisturizers, Skin Care

iCan London Nursery Jelly Rose 368gm

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iCan London Nursery Jelly Rose 368gm

iCan London’s Nursery Jelly Rose NEW FORMULA is ideal for all baby’s skin needs. Use it to heal dry skin, protect minor cuts, and reduce diaper rashes. It is made from 100% pure triple purified petroleum jelly, contains no irritants and is hypo-allergenic.

iCan London Nursery Jelly Rose Key Features

Help keep baby’s dry skin healthy-looking and glowing all-day
Formulated to provide visible relief from extremely dry skin when used regularly
Gentle on skin
Light Rose fragrance
Made with triple-purified jelly
Ideal for dull skin, cracked skin, or dry skin
Soothes and moisturizes baby’s skin
Helps seal out wetness creating a barrier for sensitive skin

iCan London’s Rose Petroleum Jelly is a skin moisturiser which helps protect the skin. Our petroleum jelly contains Lavender and Chamomile oil. Soothes chapped skin & lips. Helps prevent nappy rash. Soothes minor burns. Softens dry skin. Soothes minor scrape. Suitable for Babies – Children – Adults. For All skin types.

How to use
Dip fingertips through the jelly and spread across especially dry areas on the skin until absorbed. Excellent for cuts, burns, or problem areas like hands, feet, elbows, and heels. Repeat as needed throughout the day.

45 AED

PRODUCTS ON SALES

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25% OFFFeatured

Moroccan Oil Organic Soap Sage and Olive 100gm

Bar Soap, Skin Care

Moroccan Oil Organic Soap Sage and Olive 100gm

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Moroccan Oil Organic Soap Sage and Olive 100gm

Boost radiance and smoothness of skin with this natural moisturizing bath soap enriched with olive oil and sage.
It removes dirt and unveils a brighter, smoother, and even toned skin.
It Contains: Olive Oil – with its natural moisturizing properties it infuses deeply into the skin for a healthy glow.
Rosemary Oil- It has an antioxidant function.
Sage- with its natural moisturizing properties it infuses deeply into the skin for a healthy glow.

15 AED

11% OFFFeatured

A Bonne Milk Power Niacinamide Lotion Plus Collagen UVA/UVB SPF20 500ml

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A Bonne Milk Power Niacinamide Lotion Plus Collagen UVA/UVB SPF20 500ml

Experience the concentrated essence body lotion with a light, non-greasy texture that deeply nourishes and softens your skin, offering intense sun protection with SPF20.

Milk Protein & Collagen boosts skin moisture, flexibility, and strength while energizing skin cells for a radiant glow.

Niacinamide works excellently to promote healthy and brighter skin.

40 AED

14% OFFFeatured

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Dr. Vite Alpha Arbutin 3 Plus 6 in 1 Luminous Skin Cream set

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30 AED

20% OFFFeatured

Reborn 5 In 1 Whitening Face & Body Scrub Rose Extract 500ml

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Reborn 5 In 1 Whitening Face & Body Scrub Rose Extract 500ml

40 AED

6% OFFFeatured

Hair Care, Hair Treatment

Skala Hair Treatment Cream Mais Cachinhos 1000gm

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Skala Hair Treatment Cream Maionese Capilar Nutritiva 1000gm

Its formula is free from sulfate, parbaben, petrolatum and mineral oil. Free! Co-wash!

The Pot?o Nutritious Capillary Mayonnaise has been formulated especially for you who seek for ally to keep the threads healthy! It is the perfect combination of 3 elements that help give hydration, strength and untangling of the hair. And the best is yet to come. It can be used either as a hair treatment conditioning or a leave-in conditioner. Just use and let it rest all day long.

Cane Molasses + Carrot Oil: prevents the aging damaged yarns helping with the healthy hair growth.

Amaranth extract: amino acids restorage, making combing a lot easier.

Castor oil: it prevents hair from loss by making it stronger.

For all type of hair.

85 AED

20% OFFFeatured

Mekako Carrot 15Plus Exfoliating Soap 200g

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Mekako Carrot 15Plus Exfoliating Soap 200g

Creamy formula soap to remove oil and dirty from the skin; enriched with Carrot Oil 15Plus it favors a clear tone, radiant, smooth and young skin.

The Apricot Powder grants an exfoliating action gently purifying the epidermis.

20 AED

6% OFFFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Difeel 100% Pure Essential Oil Olive Oil 30ml

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Difeel 100% Pure Essential Oil Olive Oil 30ml

Extra premium grade and perfect for aromatherapy, these Natural Essential Oils maintain the balance of body, mind, heart and spirit.

Whether you are looking for a specific healing from the oils or simply for the scent, these oils are soothing, relaxing and full of benefits.

Aroma: None

Our Olive Oil Essential Oil:

Made from premium olives naturally grown without impurities
100% Pure, no additives or preservatives
Rich in Vitamin E, Vitamin K, Omega 3 & Omega 6
Moisturizes both the hair & skin
Ideal for massage as well

75 AED

13% OFFFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Now Foods Solutions Comforting Massage Oil 473ml

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Now Foods Solutions Comforting Massage Oil 473 ml

Condition: Skin in need of a skin-softening massage and natural moisturizers.

Solution: Comforting Massage Oil is an advanced blend of natural oils specifically formulated for relaxation and skin rejuvenation. Natural essential oils from lavender, chamomile and patchouli are combined with grape seed, apricot and almond oils to provide a full spectrum of emollient properties. The tranquil and calming essence of Comforting Massage Oil is the perfect complement to a therapeutic massage. It can also be used as a daily moisturizer to leave skin feeling silky soft, nourished and rejuvenated.

130 AED

10% OFFFeatured

Conditioner, Hair Care

OGX Ever Straightening+ Brazilian Keratin Smooth Conditioner 385ml

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OGX Ever Straightening+ Brazilian Keratin Smooth Conditioner 385ml

Smooth hair the way nature intended with OGX^® Ever-Straightening + Brazilian Keratin Therapy Conditioner. No matter the hair type, this powerhouse hair-smoothing conditioner nourishes & hydrates strands, leaving them extra-glossy with a lustrous shine. The rich & exclusive blend of this conditioner contains Brazilian keratin protein, which is known to help strengthen & smooth hair. The straightening conditioner is also infused with coconut oil for softness, avocado oil for moisture, & cocoa butter. Plus, the coconut, brazil nut & cocoa butter scent makes conditioning an all-around sensory experience that leaves locks with an irresistibly good smell. Paraben-free with sulfate-free surfactants, this nourishing conditioner is gentle enough to smooth hair cuticles & promote strong, long tresses. For a full hair care routine that’ll leave your hair with a brilliant, luxurious glow, pair this keratin conditioner with OGX^® Ever-Straightening + Brazilian Keratin Therapy Shampoo.

How to use:

After shampooing, apply conditioner generously to hair, working through to ends.
Wait 3-5 minutes.
Rinse hair thoroughly.

45 AED

14% OFFFeatured

SH-18 Premium Skin Lightening Cream 50gm

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SH-18 Premium Skin Lightening Cream 50gm

SH-18 Premium Skin Cream is a 12-pack bundle of creams formulated from natural extracts and antioxidants. Rich in vitamins and hydrators, this cream is a safe and effective way to reduce the appearance of blemishes and achieve a brighter, more even skin tone. With regular use, SH-18 helps to maintain your skin’s natural healing capabilities to ensure a healthy, radiant complexion.

30 AED

GIFT SET

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18% OFFFeatured

Curly & Wavy hair, Hair Care

Double Sheen Shea Butter Coconut Oil Curling Cream 340gm

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Double Sheen Shea Butter Coconut Oil Curling Cream 340g

Double Sheen Shea Butter Nourishing Grow Oil Instantly nourishes and conditions the scalp to help stimulate and strengthen the hair. Enriched with vitamins and natural oils to help restore and repair damaged , dry over processed hair.

Key Benefits

Gives long-lasting softness and Exotic Shine™

Restores moisture

45 AED

15% OFFFeatured

Bel Eclat Dorée Anti Pimple Lotion 100ml

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Bel Eclat Dorée Anti Pimple Lotion 100ml

BEL eclat brightening lotion 100% toning and purifying action visible result 7 days

BEL eclat lotion is a combination of fruit acid, essential oils and

moisturizing agents that tones the skin, clarifies it and makes it homogeneous

apply morning and evening using cotton

Eliminate boutons, acne, taches, comedones and all impures. Regularize the sebum secretion

55 AED

29% OFFFeatured

Amalico Anti- Ageing Face Serum with Green Tea Leaves 30ml

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Amalico Vitamin C Lightening Face Serum 30ml

AMALICO FACE SERUM helps to reduce dark spots and uneven skin tone. It contains natural ingredients and vitamin C. Suitable for all skin types

25 AED

8% OFFFeatured

Joji Secret Young Vitamin C Spa Salt Scrub Honey And Lemon 350gm

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Joji Secret Young Vitamin C Spa Salt Scrub Honey And Lemon 350gm

Unlock the secret to radiant, youthful-looking skin with our Joi Secret Young Vitamin Spa Salt Scrub.
This premium scrub is infused with a brightening Vitamin complex and moisturizing agents to exfoliate, illuminate, and hydrate your skin.
It effectively buffs away dullness and impurities, revealing a smoother, more even, and visibly brighter complexion.
Turn your shower into a luxurious spa experience and let your natural glow shine through.

Gentle Yet Effective Exfoliation
Brightening Vitamin Complex
Moisturizing & Lightening Formula
Reveals Smoother, More Even Skin Tone

How To Use:
2-3 times per week, gently massage a generous amount onto damp skin in circular motions during your shower.
Focus on areas such as elbows, knees, and ankles.
Rinse thoroughly to reveal instantly brighter and smoother skin. Follow with your favorite moisturizer.

23 AED

20% OFFFeatured

Every Strand Keratin With Aloe Vera Masque 425gm

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Every Strand Keratin With Aloe Vera Masque 425gm

Every Strand Keratin Hair Masque transforms the way your hair looks and feels by instantly penetrating hair fibers to help repair and nourish every strand. It?s enriched with keratin, aloe vera + vitamin E to deeply repair hair damage caused by chemicals.
Hair masque for chemically treated hair
Helps repair damage caused by chemical treatments
Rich in amino acids
Strengthens hair
Anti-breakage benefits
Contains aloe vera & vitamin E
For all hair types

60 AED

25% OFFFeatured

Yong Chin Avocado Scrub Soap 100gm

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Yong Chin Avocado Scrub Soap 100gm

Eliminating dead skin cells, dirt and residue to reveal young and thoroughly cleansed skin.

Body Scrub Soap enriched with Avocado extract and scrub bead effectively whitened and brightened. The specially scrub bead and herbal extracts do wonders in eliminating dead skin cells, dirt and residue to reveal young and thoroughly cleansed skin. The essential scrub bead will help stimulating natural moisture balance of skin cells. Enjoy with fresh scent and restoring the skin to good health.

How to use:

Gently massage soap on your skin and rinse thoroughly with water.

15 AED

8% OFFFeatured

Hair Care, Hair Fertilizer

Doo Gro Anti-Itch Formula Hair Vitalizer 113gm

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Doo Gro Anti-Itch Formula Hair Vitalizer 113gm

Helps promote strong, healthy, shiny hair. This unique dry scalp formula, containing camphor and menthol, helps to relieve itching and tightness due to dry scalp. Safe to use on all types of hair, including natural, relaxed, color treated, braids and weaves.

Promotes strong, shiny, healthy hair
Helps reduce breakage allowing hair to grow longer
Helps relieve itching and tightness due to dry scalp
Paraben Free Formula

Directions: Use daily or as often as needed. Gently massage into hair and scalp. Do not rinse out. Style as usual.

For best results, use the family of DOO GRO® Products.

Warning: Hair is flammable. Flammability is increased by products of this type and by product build-up. Shampooing hair frequently can help avoid product build-up. Keep hair away from sparks, flame, extreme heat, or lit tobacco products. When using a pressing comb, follow directions provided with the comb being used. Keep out of reach of children.

55 AED

13% OFFFeatured

Conditioner, Hair Care

Medimix Volumising & Bouncing Conditioner 400ml

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Medimix Volumising & Bouncing Conditioner 400ml

Keep your hair Volumized and make them Bouncy with Medimix Ayurvedic Volumising and Bouncing Conditioner. We use the power of Fast Acting Ayurveda to give your hair a lustrous shine in a 100% natural way. Enriched with carrot seed oil and Vegetable Keratin that gives intensely nourishing your hair. Quat-free, gluten-free and paraben-free to be 100% natural and suitable for all hair types. Medimix’s new conditioner range is crafted to give your hair the natural care it deserves.

65 AED

22% OFFFeatured

Glorious Body Cream Ultra Lightening 250ml

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Glorious Body Cream Ultra Lightening 250ml

Brightens: Brightens skin tone. Clear complexion: Evens skin tone. Licorice is known to fade dark spots and blemishes, to give your skin a clear complexion. White dammer exhibits anti-oxidant properties to help reduce spots and blemishes, thus even tones skin.

Add into your everyday routine Pamper yourself head to toe with this Glorious lavender body and hand lotion. With added oils of aloe vera

35 AED

17% OFFFeatured

Eye & Lip Care, Skin Care

Yoko Under-Arm Whitening Cream And Deodorant 50g

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Yoko Under-Arm Whitening Cream And Deodorant 50g

Underarm skin cream Helps restore radiance to the underarm skin with Niacinamide and Salicylic Acid extracts and also combines Vitamin E and Chamomile Extract to nourish and smooth the skin. Reduce irritation Ready to stop bacteria and germs with Tea Tree Oil and Thyme Kill™. Say goodbye to body odor. Be confident all day

Niacinamide helps adjust the skin tone evenly, making the skin firm and smooth.

Salicylic Acid helps exfoliate old skin cells. Reveals new, brighter, clearer skin.

Vitamin E, a powerful antioxidant. Nourishes rough skin to regain moisture.

Chamomile Extract reduces irritation. Skin inflammation

Tea Tree Oil & Thyme Kill™ inhibits bacteria and germs that cause body odor.

Suitable for all skin types.

How to use : Apply a thin layer of cream under your arms after showering in the morning and before bed.

25 AED