Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Bar Soap, Skin Care

QEI+ Paris Extreme Shine Gold Brightening Exfoliating Soap 200gm

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QEI+ Paris Extreme Shine Gold Brightening Exfoliating Soap 200gm

In the QEI+ Extreme Shine range, this lightening soap is effective for body and face scrub.

It is an exfoliating soap enriched with apricot nuclei that gently removes impurities and dead skin.

Thanks to its formula infused with the best natural lightening active ingredients, your complexion is illuminated and radiant.

This exfoliating soap is suitable for all skin types: it respects your epidermis and is tested under dermatological control.

95 AED

25% OFFFeatured

YAZ Beauty Soap Active White +24K Gold Dust

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YAZ Beauty Soap Active White +24K Gold Dust

Highlights

Help improve dry skin and adjust the skin condition
Leaves your skin feeling thoroughly cleansed and supple
Whitening soap protects your skin from sunburns, dark spots, aliments, black spots and make your skin looking younger
Unique blend of ingredients will nourish your skin and reducing signs of aging

15 AED

13% OFFFeatured

Clovate Eucalyptus Beauty Bar 200gm

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Clovate Eucalyptus Beauty Bar 200gm

Revitalize your skin and keep it hydrated and clean with our Clovate Eucalyptus Beauty Bar. This refreshing beauty bar has a gentle scent and is suitable for everyday use. It is especially effective in soothing dry or sensitive skin. Its light and creamy lather effectively cleanses your skin without disrupting its natural pH balance, which is essential for maintaining healthy skin. With glycerin as one of its main ingredients, this beauty bar also helps to moisturize your skin, leaving it soft, smooth, and comfortable.

Directions: cleanse your skin with warm water and gently massage the beauty bar into a lather. Rinse your skin thoroughly and dry it off.

Ingredients: Glycerin, Saponified Coconut, Palm and/or Palm Kernel, Eucalyptus Oil, Clove Leaves Extract, Vegetable

65 AED

13% OFFFeatured

Donkey Milk Face Wash Pink 150ml

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Donkey Milk Face Wash Pink 150ml

The Donkey Milk Face Wash, a gentle yet effective cleanser that revitalizes and rejuvenates your skin. Infused with the nourishing properties of donkey milk, this face wash is rich in natural Vitamin E and Collagen, providing deep cleansing, gentle exfoliation, and soothing repair. It’s designed to leave your skin feeling refreshed, smooth, and hydrated.

Key Benefits:

Deep Cleansing: Effectively removes dirt, impurities, and makeup without stripping the skin’s natural oils.
Gentle Exfoliation: Uncovers a brighter, smoother complexion by removing dead skin cells.
Soothes and Repairs: Calms irritated skin and promotes healing, perfect for sensitive or stressed skin.
Hydrates and Moisturizes: Leaves skin feeling soft, nourished, and hydrated without any dryness.
Brightens Skin Tone: Improves overall skin tone and helps reduce the appearance of dark spots or uneven pigmentation.
Clears and Dredges Pores: Helps clear clogged pores, reducing their size for a smoother, more refined appearance.

Features:

Donkey Milk: Rich in essential vitamins and minerals that nourish and repair skin, promoting a healthy glow.
Natural Vitamin E and Collagen: Known for their antioxidant properties, they help hydrate, firm, and repair the skin.
Gentle Formula: Ideal for daily use, suitable for all skin types, including sensitive skin.
Fragrance-Free: Designed for sensitive skin, it is non-irritating and gentle.

35 AED

5% OFFFeatured

Lait Asian Secret Vitamin C Licorice Root Extract and Hyalutonic Whitening Shower Gel 500ml

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Lait Asian Secret Vitamin C Licorice Root Extract and Hyalutonic Whitening Shower Gel 500ml

Super Bleaching Shower Gel. Premium quality beauty and personal care product.

210 AED

13% OFFFeatured

Veet Gold Tomato Super Whitening Body Cream 500gm

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Highlights:

Veet Gold Tomato Super Whitening Body Cream 500gm

Whiten the skin and make the skin youthful and healthy

Veet gold body corrector cream

whitening and growing cream

remove black spot

nature 100%

35 AED

8% OFFFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Now Foods Solutions Avocado Oil 118ml

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Highlights:

Now Foods, Solutions, Avocado Oil, 4 fl oz,118 ml

Condition: Skin in need of moisturization.

Solution: 100% Pure Avocado Oil is a natural, nutrient-rich vegetable oil. Heavy in texture, avocado oil helps to keep skin supple, while lubricating the skin and forming a barrier that prevents moisture loss. When used as a massage oil, it’s soft, soothing and leaves no greasy residue.

NOW® Solutions is the next step in the evolution of personal care products. This comprehensive natural line encompasses anti-aging moisturizers and serums, bath and body gels, shampoos and conditioners, oral care, skin care, and essential oils, all of which are formulated with the finest functional ingredients from around the world. NOW Solutions products avoid harsh chemicals and synthetic ingredients in our formulations, to provide a more natural product line.

55 AED

8% OFFFeatured

EOS Shea Better Cashmere Coconut Waters Body Wash 473ml

Shower Gel, Skin Care

EOS Shea Better Cashmere Coconut Waters Body Wash 473ml

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Highlights:

EOS Shea Better Cashmere Coconut Waters Body Wash 473ml

Cashmere Smooth Skin

This pH-balanced creamy gel body wash lathers into a luxurious foam to gently cleanse from head to toe, leaving skin feeling cashmere smooth.

Coconut Waters

Creamy coconut, lush hibiscus & solar musk.

Say Hello To…

caring clean
healthy-looking skin
velvety-soft skin
cruelty-free

Say Goodbye To…

harsh formulas
dryness, stripping
tight skin
sticky residue

110 AED

13% OFFFeatured

Shower Gel, Skin Care

Fair & White Exclusive Whitenizer Shower Gel 1000ml

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Highlights:

Fair & White Exclusive Whitenizer Shower Gel 1000ml

Re-awaken your senses and boost skin energy with this invigorating shower gel. Embraces dull skin with gentle polishing grains, removing dead skin cells and impurities, responsible for dry dull skin. Cleanses and refines, improving skin texture well tolerated by sensitive skin.lake and Build-Up Free!ö

F&W EXCLUSIVE invigorating Shower Gel with a delicate texture with Melon and Pomegranate extracts delivers a fine, rich foam that gently cleanses the skin. Its glamorous and sensual fragrance offers a feeling of well-being and freshness which lasts all day long.

65 AED

29% OFFFeatured

Creams, Personal Care, Skin Care

Valera Massage Cream Stretch Marks

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Valera Massage Cream Stretch Marks

25 AED

PRODUCTS ON SALES

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7% OFFFeatured

Oils & Moisturizer, Skin Care

Gluta Gold Half Cast Papaya Lightening Body Oil 330ml

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Gluta Gold Half Cast Papaya Lightening Body Oil 330ml

65 AED

10% OFFFeatured

Face Cream, Skin Care, Spot Corrector

New Face Whitening Beauty Cream with Extra Whitening Strength, 7 Days Pack of 6

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Highlights:

New Face Whitening Beauty Cream with Extra Whitening Strength, 7 Days Pack of 6

Experience enhanced skin radiance with the newface Whitening Beauty Cream, formulated to deliver extra whitening strength. This beauty cream is designed to show visible results in as little as 7 days, helping to reduce the appearance of dark spots and maintain a natural, even skin tone. Its nourishing formula works to protect the skin while promoting a brighter complexion, making it an effective solution for those seeking quick and noticeable improvements.

Highlights

newface Whitening Beauty Cream for enhanced skin radiance
Formulated with extra whitening strength for effective results
Delivers visible improvements in skin tone within 7 days
Helps reduce dark spots and maintain a natural, even complexion

90 AED

10% OFFFeatured

Silky Cool Collagen Hair Mask Deep Conditioning Treatment with Marine Collagen & Amino Acids 1000ml

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Silky Cool Collagen Hair Mask Deep Conditioning Treatment with Marine Collagen & Amino Acids 1000ml

Revive dry, damaged, or lifeless hair with the Silky Cool Collagen Hair Mask 1000ml, a deeply nourishing treatment enriched with marine collagen and a blend of three essential amino acid proteins. This concentrated mask penetrates deeply to strengthen hair from roots to ends, helping restore elasticity, shine, and softness.

Ideal for all hair types, especially damaged or chemically treated hair, the mask supports hair regeneration by locking in moisture and reinforcing the hair structure. Regular use leaves hair visibly healthier, smoother, and more manageable.

How to Use:

After shampooing, apply a generous amount to scalp and hair.
Gently massage and spread evenly through the lengths.
Leave on for a few minutes.
Rinse thoroughly with water.

45 AED

11% OFFFeatured

Anua Niacinamide 10% + TXA 4% Serum 30ml

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Highlights:

Anua Niacinamide 10% + TXA 4% Serum 30ml

Tackle hyperpigmentation with this serum formulated with 10% niacinamide and 4% tranexamic acid to fade dark spots and acne scars. It contains alpha-arbutin to brighten and even skin tone, as well as hyaluronic acid and botanical oils to moisturize and soothe skin.

85 AED

3% OFFFeatured

Shower Gel, Skin Care

Advanced Korean Skin Glycolic Exfoliating and Mint Body Gel Wash 1200ml

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Highlights:

Advanced Korean Skin Glycolic Exfoliating and Mint Body Gel Wash 1200ml

This gentle exfoliating and brightening body wash is guaranteed to slug off dead and dull skin, proceeds to revealing a more radiant and smoother skin.

Suitable for all skin types

195 AED

20% OFFFeatured

Kojie San Lightening Face and Body Soap 135gm

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Highlights:

Kojie San Lightening Face and Body Soap 135g

Kojiesan Men Lightening face and body soap helps lighten kin, helps reduce dark spots and gently removes impurifies for a lighter complexion and smoother skin. Designed specifically for men’s skin, kojiesan men Lightening face and body soap thru its Cell Active Technology helps increase cell resistance to stress and has a strong moisturizing effect, leaves skin fresh and younger looking.

Directions

Use a daily on face and body

20 AED

12% OFFFeatured

CeraVe Renewing Salicylic Acid Cleanser 237ml

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Highlights:

CeraVe Renewing Salicylic Acid Cleanser 237ml

CeraVe Renewing SA Cleanser exfoliates and detoxifies to remove dirt & oil while softening and smoothing skin. Unlike some exfoliating cleansers, CeraVe Renewing SA Cleanser contains no harsh beads or grains and is gentle on skin.? Non-comedogenic ? Fragrance-free ? Gentle, non-irritating formulaKey Ingredients:? Salicylic Acid: Exfoliates for soft, smooth skin ? Vitamin D: Provides antioxidant protection ? Ceramides: Essential for healthy skin, ceramides help restore and maintain the skin?s natural barrier ? Hyaluronic Acid: This ingredient attracts hydration to the skin?s surface and helps the skin retain moisture ? Niacinamide: Helps repair a compromised skin barrier while improving the appearance of the skin

75 AED

13% OFFFeatured

Belle Face Treatment Concentrate Serum 60ml

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Highlights:

Belle Face Treatment Concentrate Serum 60ml

Ultra-strength, concentrated brightening treatment for beautiful faces. Anti-blemish, anti-dark spots, effective for face and body.

Harsh weather can have many damaging effects on the skin, which is why we’ve developed a high-quality anti-dark spot concentrate.
This magic formula permanently resolves dark spots on elbows, finger joints, palms, and around the eyes. Using the anti-dark spot concentrate in your body lotion evens out your complexion. It works effectively and gently, for visible results in just 5 days.

70 AED

11% OFFFeatured

Bronz Tone Cocoa Butter Maxi Tone Lotion 300ml

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Highlights:

Bronz Tone Cocoa Butter Maxi Tone Lotion 300ml

Bronz Tone Maxi Tone Fade Milk with Cocoa Butter & Honey 10.1oz is a luxurious, deeply moisturizing formula with the added benefits of cocoa butter and honey extracts. It works to protect your skin from the sun’s harmful UV rays while fading away unwanted spots and discolorations. Leaving your skin feeling soft and glowing with a beautiful bronze complexion, this unique formula helps to reduce the appearance of spots and enhance your skin’s natural radiance. Perfect for all skin types, Bronz Tone Maxi Tone Fade Milk provides long-lasting hydration and a beautiful bronzed complexion.

40 AED

17% OFFFeatured

Skin Doctor Face & Body Scrub with Cucumber 1000ml

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Highlights:

Skin Doctor Face & Body Scrub with Cucumber 1000ml

Exfoliates, smoothens and moisturizes the skin.

Skin Doctor Face & Body Scrub with Cucumber Extract exfoliates the skin gently for smooth skin. It improves and moisturizes your skin naturally, removing dead skin cells impurities and dirt to replace them with fresh clean skin.

How to use:

Apply scrub with hands. Gently massage in circular motion
with an adequate amount of scrub then rinse.

50 AED

GIFT SET

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5% OFFFeatured

Hair Care, Shampoo

Petal Fresh Super Foods Get Drenched Coconut Milk, Vitamin E, Almond Oil Shampoo 335ml

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Highlights:

Petal Fresh Super Foods Get Drenched Coconut Milk, Vitamin E, Almond Oil Shampoo 335ml

Vegan and cruelty-free

Made in the USA with high-quality organic ingredients

Contains no parabens, sulfates, or phthalates

Safe for color-treated hair

95 AED

17% OFF

B.B. Clear Vitamin C Cream Tube 300ml

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Highlights:

B.B. Clear Vitamin C Cream Tube 300ml

B.B. Clear 5 in 1 light. Skin respectful B.B. Clear Cream Tube 300ml be beautiful and clear.

Anti dark spot, tone corrector, anti-aging, anti-stretch marks, skin toning and firming.

25 AED

10% OFFFeatured

Silky Cool Date & Milk Face & Body Scrub 500ml

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Highlights:

Silky Cool Date & Milk Face & Body Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

45 AED

25% OFFFeatured

Bar Soap, Skin Care, Spot Corrector

Mena Herbal Soap with Scrub Curcumin & Honey 100gm

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Highlights:

Mena Herbal Soap with Scrub Curcumin & Honey 100gm

Mena Herbal Soap with Scrub Curcumin and swiss top fake patek philippe watches Honey

Mena Herbal Soap with Scrub Curcumin and female watches replica panthère de cartier Honey make from 100% coconut oil. Its scrub helps exfoliating dead skin cells. Curcumin extract helps clear blemishes. Honey also restores and refreshes exhausted skin, while, Vitamin-E helps moisturize skin and lighten dark spots.

15 AED

17% OFFFeatured

Dr Rashel Hyaluronic Acid Essence Micellar Cleansing Water 300ml

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Highlights:

Dr Rashel Hyaluronic Acid Essence Micellar Cleansing Water 300ml

All in one

Removes even waterproof makeup, cleanser and hydrating

No rinse, no harsh rubbing, Face,lip,eyes

Dry skin，even sensitive

Benefits

This formula is enriched with moisturizing glycerin and Hyaluronic acid, known for its nourishing, moisturizing and regenerating properties.

It easily removes all impurities and makeup from the face, eyes and lips, even long-lasting products.

can also be used to refresh and cleanse the skin morning or evening. Leaving skin exceptionally clean, hydrated and refreshed.

Direction:

Shake well, saturate a cotton pad.

To remove eye makeup: hold pad over closed eye for a few seconds, then gently wipe without harsh rubbing.

To cleanse skin & remove face makeup: gently wipe pad over skin until completely clean from makeup & impurities. Use in morning or evening. No need to rinse.

Warning：

For external use only, Keep it in a dry and cool place, avoid direct contact with eyes, if contact occurs, rinse well with water, If irritation occurs discontinue use and keep it out of reach of children

25 AED

6% OFFFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Difeel 100% Natural Essential Oil Blends Energy 30ml

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Highlights:

Difeel 100% Natural Essential Oil Blends Energy 30ml

Difeel’s Essential Oil Blends are made with 100% Natural Ingredients.
Our Energy Essential Oil Blends helps energy levels.
Helps boost activity.

75 AED

18% OFFFeatured

Nature White Luxury Body Lotion With Snail Slime 500ml

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Highlights:

Nature White Luxury Body Lotion With Snail Slime 500ml

Conceived with the best rejuvenating formulas, the body lotion NATURE WHITE is a LUXURY one. It fights against ageing and protects from stretches marks. It lightens, moisturizes, nourishes the skin and eliminates dark spots by giving a luxury tone. Directions: Apply daily on the body in circular motions. Warning External use only, avoid contact with eyes. In case of irritation, discontinue use.

45 AED

29% OFFFeatured

Amalico Chebe Hair Oil Karkar 130ml

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Highlights:

Amalico Chebe Hair Oil Karkar 130ml

Karkar Oil & Chebe Powder for Hair Growth African Chebe powder is a Strong deep Moisturizing and hydrating agent that has been used by women in Africa for decades to strengthen and protect hair from damage. Karkar Oil supply essential nutrients tha

Karkar Oil compined Mainly of Sesame Seeds Oil, Honey (Bees) Wax, Treated Animal Fat and Fragrances. Karkar Oil Used by Sudanese Woman to Thicker Hair Strands, Treat Dandruff and Prevent Hair Loss

Karkar Oil Used to Lock Moisture into Dry Natural Hair Thus Eliminating Hair Breakage and Split Ends. Karkar oil is a Hair Care Oil that Originates from the Sahel region of Africa (Chad and Sudan) Used as Haircare Routine to Nourish the Follicles

Olive Oil and Ostrich Oil Nourishes and Antioxidant Olive Oil Contain Proteins, Antioxidants that strengthen hair follicles. Ostrich Oil Increases hair elasticity, enhance growth activity of follicles by 80% and increase hair density. Mixing these

100% Natural & Pure Ingredients Give Your Hair A break from using Chemicals that could irritate the Scalp, our 2-in-1 Natural ingredients with 100% Authentic Chebe Powder for Natural Hair Growth from Chad Africa Mixed with Karkar Oil will do the job

25 AED

11% OFFFeatured

Ujooba Brightening Papaya Body Lotion 450ml

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Highlights:

Ujooba Brightening Papaya Body Lotion 450ml

Experience the ultimate skincare indulgence with Ujooba Papaya Hand & Body Lotion, specially formulated to provide your skin with the care it deserves. Infused with the natural goodness of papaya and enriched with Vitamin E, this lotion deeply nourishes your skin, leaving it soft, smooth, and glowing.

Key Benefits:

Brightening Formula: Enhances skin tone for a visibly radiant glow.
Natural Ingredients: Papaya extract helps to gently exfoliate and rejuvenate the skin.
Vitamin E Enriched: Moisturizes and protects your skin from dryness.
Soft & Smooth Skin: Provides lasting hydration for a silky-smooth feel.
Gentle on Skin: Suitable for all skin types.

Packaging Size:
450ml (with an extra 50ml FREE).

Usage Instructions:
Apply generously to your hands and body, focusing on dry areas. Massage gently until fully absorbed. For best results, use daily.

Transform your skincare routine with Ujooba Papaya Hand & Body Lotion, and enjoy naturally glowing, smooth, and healthy skin. Perfect for everyday use!

40 AED

38% OFFFeatured

Vaseline Healthy Bright UV Extra Brightening Gluta Glow Body Lotion 400ml

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Highlights:

Vaseline Healthy Bright UV Extra Brightening Gluta Glow Body Lotion 400ml

Vaseline Healthy White UV Lightening Lotion contains Vitamin B3 that helps skin look brighter by working deep inside the skin within the stratum corneum. It inhibits melanin transfer and helps to reduce the appearance of wrinkles, uneven tone and dark spots. Triple sunscreens to give protection to skin’s epidermal structure from darkening. Micro-droplets of Vaseline Jelly restore damaged skin. Product made in Thailand.

40 AED