Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care, Tubes

Betasol Clobetasol Cream 30gm

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Betasol Clobetasol Cream 30gm

For the relief of the inflammatory and pruritic manifestations of corticosteroid-responsive dermatoses. In the treatment of moderate to severe plaque-type psoriasis.

35 AED

13% OFFFeatured

Paw Paw Whitening Milk Papaya Extract 300ml

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Paw Paw Whitening Milk Papaya Extract 300ml

Clarifies and evens out skin tone

Targets and removes pigmented spots

Smoothes skin grain

A glowing tone, a moisturized skin, sparkling with beauty

35 AED

21% OFFFeatured

Egyptian Magic All Purpose Skin Cream 118ml

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Egyptian Magic All Purpose Skin Cream 118ml

A professional formula comprising six of nature’s most moisturising and reparative ingredients, the Egyptian Magic All Purpose Skin Cream is designed to provide intense nourishment to both skin and hair.

The award-winning, multitasking ointment offers a host of benefits thanks to a blend of honey, beeswax, olive oil, bee pollen, bee propolis and royal jelly. From taming unsightly frizz and conditioning damaged hair, to relieving chapped lips and smoothing dry hands, knees, heels and elbows, the versatile, topical hydrator is a quick-fix essential offering immediate soothing relief.

No additives, preservatives, fragrances.

95 AED

14% OFFFeatured

Oils & Moisturizer, Serums, Skin Care

Cocoderma Lightening Body Oil with Coconut Oil 60ml

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Cocoderma Lightening Body Oil with Coconut Oil 60ml

COCODERMA body oil penetrates and leaves your skin flexible, soft and hydrated. Its formula with coconut extracts, daily purify and harmoniously lighten the skin.

Product benefits

Clarifies the skin harmoniously

Moisturizes, softens, and smoothes the epidermis

How to use

Apply on dry or damp and clean skin preferably after shower or bath. Don’t expose yourselft to the sun. Keep out of reach of children.

30 AED

10% OFFFeatured

Odeon Blossom Body Lotion 400ml

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Odeon Blossom Body Lotion 400ml

ODEON blossom body lotion Helps improve skin hydration and protect the skin from excessive dryness

Highlights

Helps premature ageing
Known to protect the skin from harmful sun rays
Helps restore moisture from the skin to give a radiant soft and smooth effect

45 AED

5% OFFFeatured

Advanced Clinicals 5% Niacinamide Serum 52ml

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Advanced Clinicals 5% Niacinamide Serum 52ml

Infused with potent anti-aging minerals like Zinc and Magnesium. Discover bright, soft and supple skin with the antioxidant power of Niacinamide. This anti-aging form of Vitamin B erases the look of blotchy discolorations and age spots. Ultra-hydrating formula quells red spots and soothes dry areas. Our Potent 5% Niacinamide pairs up with hydrating Hyaluronic Acid, antioxidant Ferulic Acid and soothing Zinc to fight the visible signs of aging. Niacinamide targets melanin to promote a brighter complexion while Hyaluronic Acid draws moisture to dry skin, delivering a visible plumping effect. Dermatologist and allergy tested, free from parabens, dyes, and fragrance.

95 AED

7% OFFFeatured

Difeel Luxury Moisturizing Hand Cream Argan Oil for Dry Skin 40ml

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Difeel Luxury Moisturizing Hand Cream Argan Oil for Dry Skin 40ml

This unique restorative Hand Cream moisturizes and nourishes through the careful blending of Vitamin E, Natural Oil and Botanical Extracts. The formula softens the outer layers of the skin and penetrates to the deeper inner levels. Our luxury creams give your hands the perfect hydration, comfort and nourishment they deserve, leaving skin soft to the touch.
Our Argan Hand Cream:

Treats dry skin instantly with extreme moisturize
Rich in Omega 6
Contains 100% Pure Natural Argan Oil andVitamin E
Protects the skin from aging and free radicals

70 AED

5% OFFFeatured

Madam White Exclusive Extra Whitening Milk 250ml

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Madam White Exclusive Extra Whitening Milk 250ml

Madam White Flawless Skin Exclusive Xtra Whitening Milk is a multi-action lightening and moisturizing body lotion. It is specially formulated to address discoloration, dark spots, and hyperpigmentation (such as on knuckles, knees, elbows, or feet), while providing hydration for silky, soft, and radiant skin. The formula is described as a universal corrector that brightens the complexion for a luminous, even-toned appearance.

How to Use

Apply the lotion twice daily to clean, dry skin, focusing on areas with discoloration or dark spots.
Massage gently until fully absorbed.
For enhanced results, many retailers recommend mixing with the matching Madam White serum.
Use consistently for gradual brightening and spot correction.
Suitable for all skin types, but patch test recommended

95 AED

11% OFFFeatured

Perlay Goldie Sensitive Cream 85gm

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Perlay Goldie Sensitive Cream 85gm

Goldie Pearl Perlay Armpit and between-the-legs discoloration can be treated with Perlay Goldie Sensitive Cream.

It produces rapid whitening because it is rich in collagen and milk’s beneficial properties.

Made for extremely sensitive skin with skin-loving components

Antioxidants abundant in this product help to rejuvenate and reenergize dull skin.

Are you sick of addressing stains and other issues under your armpits and between your legs on your own?

Your concerns can be solved with Perlay Goldie Sensitive Cream, so don’t worry! It is light in weight and deeply penetrates the skin to address the issue.

40 AED

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Skin Doctor Vitamin C Brightening Soothing Gel 300ml

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Skin Doctor Vitamin C Brightening Soothing Gel 300ml

Ideal soothing gel for a radiant and bright skin.

Skin Doctor Vitamin C Brightening Soothing Gel is the ideal soothing gel for a radiant skin; reduces dark spots, tightens pores, brightens the skin and gently protects the skin from pollution.

How to use:

Scoop out an appropriate amount of the gel with your fingers. Steadily and smoothly massage over face and body with smooth circular motions, specially onto rough and dry areas. Use regularly for best results or as often as needed.

25 AED

PRODUCTS ON SALES

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13% OFFFeatured

Mask, Skin Care

Pretty Cowry Garlic Oil 50ml

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Pretty Cowry Garlic Oil 50ml

Garlic Oil has so many uses beyond marinades and vinaigrettes, too! We use it to add flavor to pasta dishes, mashed potatoes, roasted meats, and soups. It’s delicious to dip crusty bread in as an easy appetizer. It is also used for fighting stress and…

35 AED

10% OFF

Conditioner, Hair Care

PrettyBe Hair Conditioner Natural Clay 1000ml

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PrettyBe Hair Conditioner Natural Clay 1000ml

45 AED

13% OFFFeatured

Laser White Foot Scrub White Rose 500gm

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Laser White Foot Scrub White Rose 500gm

Laser White Foot Scrub White Rose, Keep your skin smooth, exfoliated and hydrated easily with this exfoliating Body Scrub., This essential exfoliating …

35 AED

13% OFFFeatured

Palmer’s, Coconut Oil Formula, Moisture Boost, Hair Polisher Serum 178ml

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Palmer’s, Coconut Oil Formula, Moisture Boost, Hair Polisher Serum 178ml

Palmer’s® Coconut Oil Formula® Moisture Boost system restores hair experiencing dryness or damage with natural reparatives that instantly and deeply lock in moisture from root to tip, visibly improving your hair´s condition after each use.

Why your hair will love Coconut Oil and Tahitian Monoi Coconut Oil: Contains fatty acids that quickly and deeply absorb into the hair strands, adding and sealing in moisture to keep hair shiny and manageable. Our formula contains ethically and sustainably sourced raw, extra virgin coconut oil.

Tahitian Monoi Oil: Polynesian Tiare Tahiti flowers soaked in coconut oil increase moisture and improve flexibility, while imparting an indulgent tropical, delicate scent.

Easily glides to smooth down frizz and split ends.

Leaves hair shiny with a polished finish.

Suggested use

Wet hair: After shampooing and conditioning with Palmer´s Coconut Oil Formula Moisture Boost, apply evenly to damp hair from root to tip. Do not rinse. Style as desired.

Dry hair: Apply evenly from root to tip or on areas that require added shine or moisture. Do not rinse. Style as desired.

For Best Results: Use after Palmer’s® Coconut Oil Formula® Shampoo and Conditioner.

Recommendations: Use the entire Palmer’s® Coconut Oil Formula® Moisture Boost system to improve hair and scalp’s overall health and beauty.

65 AED

14% OFFFeatured

Oils & Moisturizer, Skin Care

Insta White Egg Yolk & Vitamin C Clarifying Oil 60ml

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Insta White Egg Yolk & Vitamin C Clarifying Oil 60ml

Enhance your skin with Insta White Clarifying Body Oil with Egg Yolk. Enriched with BioTeck active ingredients and egg yolk, this oil provides effective clarifying action while intensely nourishing the skin. Its lightweight formula absorbs quickly, leaving your skin soft, radiant, and delicately scented. Ideal for daily use, it helps even out skin tone and provides radiance and hydration. Its compact 60ml size makes it perfect for your beauty routines at home or on the go.

30 AED

18% OFFFeatured

Vitamin White Carrot Body Lotion with Carrot Oil 450ml

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Vitamin White Carrot Body Lotion with Carrot Oil 450ml

Vitamin White Body Milk, with carrot oil, is a nourishing and anti-impurity complex. Its fabulous formula eliminates the darkest spots dramatically giving you a nourished, spot-free complexion.

Application

Apply to clean, dry skin, preferably after your bath or shower. Full use of the range is recommended

45 AED

17% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Arena Gold Hand & Foot Glowing Cream

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Arena Gold Hand & Foot Glowing Cream

How to use Cream : Wash your hands and feet with a gentle cleanser or water and pat them dry.
• Take a pea-sized amount of the cream for each hand or foot.
• Massage the cream onto the skin in circular motions, focusing on darkened or rough areas like knuckles, heels, and toes.
• For best results, apply twice daily – in the morning and before bedtime.
• Allow the cream to fully absorb before putting on socks or shoes to avoid transfer.

25 AED

6% OFFFeatured

Hair Care, Hair Oil, Oils & Moisturizer, Skin Care

Difeel 100% Pure Essential Oil – Olive Oil, Boxed 30ml

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Difeel 100% Pure Essential Oil – Olive Oil, Boxed 30ml

Extra premium grade and perfect for aromatherapy, these Natural Essential Oils maintain the balance of body, mind, heart and spirit.

Whether you are looking for a specific healing from the oils or simply for the scent, these oils are soothing, relaxing and full of benefits.

Aroma: None

Our Olive Oil Essential Oil:

Made from premium olives naturally grown without impurities
100% Pure – no additives or preservatives
Rich in Vitamin E, Vitamin K, Omega 3 & Omega 6
Moisturizes both the hair & skin
Ideal for massage as well

75 AED

24% OFFFeatured

Advanced Clinicals Retinol Anti-Wrinkle Face Serum 52ml

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Advanced Clinicals Retinol Anti-Wrinkle Face Serum 52ml

Retinol Anti-Wrinkle Serum is a miracle in a bottle. Widely touted as the most beneficial ingredient for your skin, Retinol shines your skin to a healthy glow, visibly enhancing your skin’s elasticity and revitalizing your radiant glowing complexion. Retinol, also known as, Vitamin A is one of the most powerful ingredients to restore skin! #1 Dermatologist-recommended skin care ingredient. Paraben-Free, gentle alternative to prescription treatments. Trusted formula.

Bonus: Retinol has been clinically studied and it has been documented that this potent ingredient truly does combat the signs of aging and reduces the appearance of wrinkles

65 AED

20% OFFFeatured

Gluta White wiith Glutathione & Collagen Face Cream Dark Spot Corrector 15gm

Skin Care, Spot Corrector

Gluta White wiith Glutathione & Collagen Face Cream Dark Spot Corrector 15gm

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Gluta White wiith Glutathione & Collagen Face Cream Dark Spot Corrector 15gm

Based on glutathione and collagen, Gluta White lightening cream gives your skin a boost of youth and radiance. It purifies, eliminates spots and imperfections, and is suitable for all skin types.

Formulated with dual active ingredients Glutathione and Collagen, Glut white exfoliating clarifying soap softens, cleanses the skin without drying it and rids dead cells. Supreme healthy white Skin.

Reduce wrinkle, Boost up collagen, Anti-aging. Reduce freckles, Acne Scars, Remove dark spots. Reduce and fitting the face Pores.

20 AED

GIFT SET

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20% OFFFeatured

Skin Care, Sunscreen

BNB Vitamin E Sun Screen SPF 60 120ml

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BNB Vitamin E Sun Screen SPF 60 120ml

Vitamin E Sun Block SPF 60 (120ML) is a powerful sunscreen enriched with Vitamin E to protect your skin from harmful UV rays. This broad-spectrum sunscreen helps prevent sunburn, premature aging, and wrinkles while keeping your skin hydrated and nourished.

Suitable for: All skin types
Targets: UV rays, sunburn, premature aging, skin damage
Key ingredients: Vitamin E, Zinc Oxide, Octinoxate, R.O Water, Glycerin

Benefits:

Protects against harmful UV rays and prevents sunburn
Prevents premature aging and reduces wrinkles
Hydrates and nourishes the skin
Contains antioxidant Vitamin E for added skin protection

This Vitamin E Sunscreen provides broad-spectrum protection and keeps y

40 AED

American Dream Cocoa Butter Lavender with Calendula, Aloe, Turmeric and Green Tea Body Lotion 473ml

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American Dream Cocoa Butter Lavender with Calendula, Aloe, Turmeric and Green Tea Body Lotion 473ml

An intensive formula that moisturizes, cools, soothes, soothes and heals dry and irritated skin. The skin feels soothed, supple and sensational

The wonderful, calming scent of lavender also helps to relax the mind and can contribute to a restful sleep.

The cocoa butter lotion is a creamy formula that is easily absorbed by all skin types.allen Hauttypen leicht aufgenommen wird.

60 AED

13% OFFFeatured

Fruit Of The Wokali Fast Absorption Water Resistant Sunscreen Cream SPF90 130ml

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Fruit Of The Wokali Fast Absorption Water Resistant Sunscreen Cream SPF90 130ml

Fruit of the Wokali Professional Care Sunscreen Cream SPF 90 PA+++

Product type: High-performance sunscreen / Water-resistant anti-aging sunscreen

Protection Level: SPF 90 PA+++ (Broad spectrum protection against UVA and UVB rays)

Main benefits:

Maximum Sun Protection: Its high SPF 90 factor offers a high-quality barrier against sunburn and deep cell damage.
Anti-aging action: Protects the skin against photoaging, preventing the appearance of premature wrinkles and sunspots.
Water and Sweat Resistance: Ideal for outdoor activities, sports or beach use, maintaining its effectiveness for longer.
Comfortable Texture: Its fast-absorbing formula provides a light feeling on the skin, without leaving sticky or heavy residue.
Professional Care: Designed to provide robust defense while maintaining the integrity and health of the skin barrier.

35 AED

17% OFFFeatured

Anti Stretch Marks, Oils & Moisturizer, Skin Care, Spot Corrector

Black Magic Beauty Cream for Fairness 30gm

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Black Magic Beauty Cream for Fairness 30gm

Black Magic Beauty Cream Multi-Action Formula. Treats & Removes Pimples, Scars, Wrinkles, Dark Circles, Moisturizes, Lighten Blemishes, Treats Acne & Infections, Is Anti-Aging, makes skin young & brightens in 5 days. It has antioxidant rich carotenoids to help reduce the signs of aging which minimizes scars and scrapes, It treats acne and lightens blemishes on face.

25 AED

10% OFFFeatured

Yong Chin Whitening Facial Scrub with Papaya Extract 450gm

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Highlights:

Yong Chin Whitening Facial Scrub with Papaya Extract 450gm

Provides a gentle exfoliation while also possessing soothing and antiseptic properties.

YC Shower Salt Scrub with Papaya Extract delicately exfoliates dull surface cells, revealing clean, fresh, and healthy-looking skin. Formulated with natural scrubs and herbal extracts, this facial scrub gently removes dead cells and eliminates complexion dullness, leaving you with a whiter, softer, and smoother complexion. Papaya extract provides a gentle exfoliation while also possessing soothing and antiseptic properties. Walnut shell granules effectively scrub the skin, aiding in the removal of dead cells and blackheads.

How to use:

During your shower, apply a small amount of the shower salt scrub onto your palm, then gently massage it onto your face and skin. Finally, rinse off thoroughly with clean water.

45 AED

11% OFFFeatured

Hair Care, Hair Texturizers

Shea Moisture Coconut & Hibiscus Kids Extra-Moisturizing Detangler 237ml

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Shea Moisture Coconut & Hibiscus Kids Extra-Moisturizing Detangler 237ml

This mild, moisture-rich treatment is the perfect solution to detangle your little ones’ thick, curly hair! Thanks to a delicious blend of nourishing oils, it helps to restore shine while conditioning and softening, all without that icky, greasy feeling.

40 AED

6% OFFFeatured

Some By Mi Beta Panthenol Gel Cleanser 120ml

Body Gel, Cleansers, Skin Care

Some By Mi Beta Panthenol Gel Cleanser 120ml

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Highlights:

Some By Mi Beta Panthenol Gel Cleanser 120ml

Get this moisturizing and gentle serum on dry and sensitive skin.

With a unique formula that gives the skin natural hydration to enjoy a healthy and glowing complexion.

Strengthens your skin’s natural protective barrier and improves skin cell regeneration.

Improves skin appearance.
Fast absorbing formula.
Contains Niacinamide.
Contains 8 different types of hyaluronic acid.
Improves severe skin dryness, redness, and skin infections.
Moisturizes and regenerates skin cells.
Free of skin allergens.

Information:

Vegan.
Not tested on animals.
Alcohol-free.
Paraben-free.
Mineral oil free.
Made in Korea.

Ingredients:

Water, 2,3-Butanediol, Panthenol (50,000ppm), Dipropylene Glycol, Polyglyceryl-6 Stearate, Betaine, Octyldodecanol, Glycerin, 1,2-Hexanediol, Candida Bombicola/Glucose/Rapeseed Methyl Product, Beta-Sitosterol. (5000 ppm), Squalane, Phenyl Dimethicone, Polyglyceryl-6-behenate, Jojoba Ester, Glyceryl Stearate, Stearyl Alcohol, Cetyl Alcohol, Carbomer, Tocopherols, Sunflower (Sunflower) Seed Oil, Phytosterols, Meadowfoam Seed Oil, Sunflower Seed Wax, Sodium. Stearoyl Glutamate, Canola Oil, Tromethamine, Argan Kernel Oil, Hydrogenated Lecithin, Polyglyceryl-10 Stearate, Sodium Surfactin, Dipotassium Glycyrrhizate, Sorbitan Oil, Adenosine, Cetearyl Olive, Citric Acid, Musa Sapientum (Banana) Fruit Extract, Rose Hip Water Damascus Damask, Sodium Phytate, Prunus Communis Fruit Extract, Prunus Domestica Extract, Hydrolyzed Hyaluronic Acid, Cucumis Melo (Watermelon) Fruit Extract, Polyglycerin-3, Beta-Glucan, Hedera Helix Leaf/Stem Extract, Cetearyl Alcohol, Stearic Acid, Propanediol, Ceramide NP , Ceramide NS, Phytosphingosine Cholesterol, Lactobacillus Ferment Lysate, Ceramide AS, Ceramide AP, Bifida Ferment Lysate, Lactobacillus Ferment Lysate, Ceramide EOP.

170 AED

11% OFFFeatured

Gluta Berry Carrot FFast Action Whitening Essential Lotion 500ml

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Gluta Gold Vitamin C Whitening Essential Lotion 500ml

The gentle nourishing ingredients complex of this kojic acid and glutathione, makes it the perfect choice for you whether you have a dry, oily or sensitive complexion, this milk is all you need to acquire a smooth silky soft skin; forget about spots, pimple and blemishes once for all. Your radiant, youthful, soft skin will be hard to resist. Contains: Arbutin, Glutathione, Vitamin E & Kojic Acid. Results within the first week of use.

40 AED

14% OFFFeatured

QEI+ Paris Privilege with Caviar Extract Lightening Serum 50ml

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QEI+ Paris Privilege with Caviar Extract Lightening Serum 50ml

In the brand Privilège, QEI+ has elaborated a new serum based on Caviar Pearl and the best toning vegetable extracts. It is very active against the hyper-pigmentation marks, to even the skin complexion in an efficient and lasting way.For an optimal result, use once a day, add some drops of the QEI+ Privilège Serum into the QEI+ Privilège Body Lotion or the QEI+ Privilège Fine Glycerin.

150 AED

8% OFFFeatured