Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Scrubs, Skin Care

Renew Glutathione Deep Skin Whitening Bamboo Scrub 50gm

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Renew Glutathione Deep Skin Whitening Bamboo Scrub 50gm

Renew Placenta Glutathione Bamboo Scrub is an exfoliating scrub infused with natural bamboo extract, glutathione, and placenta to gently remove dead skin cells and unclog pores, leaving your skin feeling smooth, refreshed, and rejuvenated., Suitable for all skin types, including sensitive skin.

35 AED

20% OFFFeatured

A Bonne Thousand White Rose Sakura Multicolour Whip Soap 100gm

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A Bonne Thousand White Rose Sakura Multicolour Whip Soap 100gm

Highlights

Proficiently anchored to offer a higher level of functionality and efficiency
It also helps to deodorize with confidence to protection
Minimize pores and enlarged fillings.

20 AED

11% OFFFeatured

Royal Beauty Green Apple Cleansing Face Cream 500ml

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Highlights:

Royal Beauty Green Apple Cleansing Face Cream 500ml

Royal Beauty Green Apple Cleansing Face Cream is a refreshing and gentle cleanser that effectively removes impurities while nourishing the skin.
Enriched with green apple extract, known for its natural astringent properties, it helps tighten and tone the skin while providing a burst of hydration.
This creamy formula gently removes dirt, makeup, and excess oils without stripping the skin’s natural moisture.
Ideal for all skin types, it leaves your skin feeling refreshed, clean, and revitalized with a healthy, radiant glow.
Perfect for daily use, it helps promote smooth, clear skin and a balanced complexion.
Reminiscent of fresh, crisp green apples, this luxurious cleansing cream gently sweeps away make-up and thoroughly cleans skin.
Silky, lightweight formula results in beautifully clean, refreshed skin.

40 AED

8% OFFFeatured

Purec Egyptian Secret Giga and Arbutin Lotion 400ml

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Highlights:

Purec Egyptian Secret Giga and Arbutin Lotion 400ml

This special formula is a nutritive hydrating care that contains plants, sweet almond and fennel Seed. It is perfect for whiter and glowing complexion.

Direction for use

Apply morning and evening on cleansed skin. Gently massage till complete absorption.

60 AED

6% OFFFeatured

Shower Gel, Skin Care

Tree Hut Vanilla Foaming Gel Wash 532ml

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Highlights:

Tree Hut Vanilla Foaming Gel Wash 532ml

Transform your bath routine with Tree Hut Vanilla Foaming Gel Body Wash, the perfect way to indulge in soft, smooth, and beautifully scented skin. Formulated with a Hydrating Oil complex, Shea Butter, Vanilla Fruit Extract, Colloidal Gold, and a blend of natural oils, this luxurious foaming cleanser creates a rich lather that cleanses without stripping moisture, leaving your skin nourished and hydrated. With its warm, creamy vanilla scent with notes of sandalwood and coconut cream, this body wash elevates your self-care routine into an at-home spa experience. Tree Hut Foaming Gel Body Washes are formaldehyde-free, paraben-free, sulfate-free, and designed for everyday pampering. Simply apply onto a bath pouf, work into a lather, rinse, and enjoy beautifully hydrated, refreshed skin. Tree Hut believes that everyone deserves to take time in their day to feel good, even if it’s just in the shower or bath. From our Shea Sugar Scrubs and Body Lotions to our Fragrance Mists and Body Washes, we craft delicious and delightful beauty products with exceptional quality.

80 AED

14% OFFFeatured

Toujours Jeune Corrot Corrector Serum 50ml

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Highlights:

Toujours Jeune Corrot Corrector Serum 50ml

Nourishing, protective and regenerating, Toujours Jeune Corrot Corrector Serum 50ml is recommended for dry and sensitive skin. It protects the epidermis against external aggressions such as wind, cold or pollution.

Precautions

Toujours Jeune Corrot Corrector Serum 50ml is recommended for all types of skin. On the other hand, stop using it in case of allergy. Prohibited from applying it to children under 12 years old.

30 AED

15% OFFFeatured

Irish Gold Egg Yolk Extract 300ml

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Highlights:

Irish Gold Egg Yolk Extract 300ml

The Egg Yolk has been specially created by professionals and is loaded with natural plant extracts to help combat acne and pimple scars, as well as stretchmarks caused by ageing, pregnancy, and sun exposure. The inclusion of lutein, an antioxidant and natural component made up of fatty acids that works as an emollient, emulsifier, and penetration enhancer helps decrease the appearance of wrinkles and fine lines, resulting in a vibrant, glowing, youthful skin. Egg yolk is a soothing skin-softening emollient that leaves the skin soft, smooth, silky, and restored with regular use. Egg yolk contains vitamin K, which helps to strengthen the skin and nails and keeps them from splitting, breaking, or peeling. Irish Gold egg yolk is a great product for enhancing skin health and treating a variety of skin issues because of these benefits.

85 AED

25% OFFFeatured

Yoko Herbal Fruity Cream 4gm

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Highlights:

Yoko Herbal Fruity Cream 4gm

Pearl cream for facial care Contains fruit extracts Protects the skin from sunlight, thus helping the skin look more radiant. Can be used as a base before makeup.

How to use

Apply the cream all over your face and neck regularly every morning and evening.

15 AED

4% OFFFeatured

Spot Corrector, Skin Care

AXIS-Y Spot The Difference Blemish Treatment 15ml

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Highlights:

AXIS-Y Spot The Difference Blemish Treatment 15ml

Formulated for acne-prone, oily and sensitive skin, Spot The Difference Blemish Treatment provides effective relief from breakouts and blemishes. This light gel is also infused with hydrating Ceramide capsules to help restore the skin barrier.

*Alcohol-free

As a community-focused brand, we often come across stories from our community from people who struggle with self-confidence due to skin concerns they have. Daily life stress along with environmental stressors like air pollution, overly humid or dry environments, and more harm our skin’s barrier function. This makes skin problems, especially acne, more common and more difficult to recover from. Inspired by these concerns from our community, and after careful formulation and countless testing, we’ve been able to create a product focusing on a “spot treatment” for affected areas. AXIS-Y Spot the Difference Blemish Treatment is designed to provide quick relief and noticeable results and will ensure that with every drop, you can truly spot the difference.

115 AED

13% OFFFeatured

Paw Paw Whitening Milk Papaya Extract 300ml

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Highlights:

Paw Paw Whitening Milk Papaya Extract 300ml

Clarifies and evens out skin tone

Targets and removes pigmented spots

Smoothes skin grain

A glowing tone, a moisturized skin, sparkling with beauty

35 AED

PRODUCTS ON SALES

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14% OFFFeatured

Cleansers, Skin Care, Tonners

Lady Diana Collection Aloe Vera Cleansing Toner 250ml

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Highlights:

Lady Diana Collection Aloe Vera Cleansing Toner 250ml

A refreshing cleansing lotion for a cool soothing, and clarifying of complexion. Aloe vera extract skin will be purged of impurities and cooling skin help to visibly reduce puffiness. Deeply cleanses the skin and removes pore-clogging residue. Enriched with nourishing vitamins leaving the skin healthy & revitalized. For better results apply toner to the skin with a cotton ball or pad twice daily skin feels clean and refreshed.

30 AED

31% OFFFeatured

Curly & Wavy hair, Hair Care

Palmer’s, Coconut Oil Formula with Vitamin E, Moisture Boost, Curl Refresher 250ml

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Highlights:

Palmer’s, Coconut Oil Formula with Vitamin E, Moisture Boost, Curl Refresher 250ml

Reparative system with instant penetration from root to tip for healthier looking hair.

PALMER’S Coconut Oil Formula® Moisture Boost system restores hair experiencing dryness or damage with natural reparatives that instantly and deeply lock in moisture from root to tip, visibly improving your hair’s condition after each use.

Why Your Hair Will Love Coconut Oil and Tahitian Mon

Coconut Oil: Contains fatty acids that quickly and deeply absorb into the hair strands, adding and sealing in moisture to keep hair shiny and manageable. Our formula contains ethically and sustainably sourced raw, extra virgin coconut oil.

Tahitian Monoï Oil: Polynesian Tiaré Tahiti flowers soaked in coconut oil increase moisture and restore elasticity, while imparting an indulgent tropical, delicate scent.

Suggested use

Spray directly onto dry hair and scrunch, tousle and diffuse or air dry.

For healthier looking hair, use the entirePalmer’s Coconut Oil Formula Moisture Boost system.

45 AED

17% OFFFeatured

Deodorants & Antiperspirants, Fragrances, Men, Roll On, Unisex, Women

Lady Speed Stick Orchard Blossom Deodorant 65gm

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Highlights:

Lady Speed Stick Orchard Blossom Deodorant 65gm

Looking for dependable sweat protection with a sophisticated fragrance? Lady Speed Stick Fresh Essence Orchid Blossom Antiperspirant / Deodorant provides 48 hour odor and wetness protection with a long-lasting scent.

How to use:

Apply to underarms only.

25 AED

20% OFFFeatured

Silky Cool Lemon Facial Cleanser 225ml

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Highlights:

Silky Cool Lemon Facial Cleanser 225ml

Removes deep seated dirt, excess oil and make-up with Micro-Cleanse & Anti-bacterial formula. With Water Minerals to help replenish moisture.

20 AED

8% OFFFeatured

Mitchell Organics Organic Extract Batana Oil Hair Mask 236ml

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Highlights:

Mitchell Organics Organic Extract Batana Oil Hair Mask 236ml

Revitalize your hair with this intensely nourishing deep-conditioning mask, powered by 100% pure Batana Oil—Honduras’ miracle oil. Enriched with hydrolyzed rice and silk proteins, aloe vera juice, and black castor oil, this rich formula penetrates deeply to restore moisture, repair damage, and reduce frizz. It strengthens strands, enhances manageability, and brings out radiant shine, making it the perfect weekly treatment for dry, dull, or overprocessed hair.

Hair Concern

• Dryness and frizz

• Damage from chemical or heat styling

• Lack of shine and elasticity

• Weak or brittle strands

• Scalp dehydration or irritation

Used on Hair Types

• All hair types

• Especially beneficial for curly, coily, thick, or chemically treated hair

• Safe for color-treated hair

How it Works

• Restores & Strengthens: Batana Oil and hydrolyzed proteins repair and fortify hair structure from within.

• Deep Moisture Penetration: Aloe vera juice, castor oil, and glycerin deeply hydrate and soothe both hair and scalp.

• Tames Frizz & Adds Shine: Smooths the cuticle and locks in moisture, leaving hair soft, manageable, and visibly healthier.

• Weekly Renewal: Ideal for use as a weekly intensive treatment to maintain healthy, strong, and vibrant hair.

Key Highlights

• 100% Pure Batana Oil
• Protein-infused for deep repair and strength
• Paraben-free, gentle, and eco-certified preservatives
• Restores shine, manageability, and elasticity
• Suitable for all hair textures and porosities

Key Ingredients

Purified Organic Aloe Vera Juice, Behentrimonium Methosulfate, Cetearyl Alcohol, Emulsifying Wax NF, Elaeis Oleifera (Batana) Kernel Oil, Black Castor Oil, Hydrolyzed Rice Protein, Hydrolyzed Silk Protein, Polyquaternium 37, Kosher Vegetable Glycerin, Ethylhexylglycerin, Phenoxyethanol (eco-certified preservative)

Directions

Apply generously to clean, damp hair, focusing on mid-lengths and ends. Leave on for 10–15 minutes, then rinse thoroughly. Use once or twice weekly as an intensive treatment.

120 AED

10% OFFFeatured

Pretty Cowry Face Scrub Cream Honey, 500ml

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Highlights:

Pretty Cowry Face Scrub Cream Honey, 500ml

45 AED

11% OFFFeatured

Shower Gel, Skin Care

Activex Exfoliating Body Wash Ocean Breeze Scent 1000ml

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Highlights:

Activex Exfoliating Body Wash Ocean Breeze Scent 1000ml

Highlights

Gentle exfoliation with natural pumice stone.
Enriched with coconut extracts for hydration.
Available in Forest Herbs, Citrus Mint, and Ocean Breeze.
Refreshing scents for a revitalizing shower experience.
1000 ml size for long-lasting use.

40 AED

11% OFFFeatured

Hair Care, Hair Cream

Royal Beauty Hot Oil Hair Cream Oud 1000ml

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Highlights:

Royal Beauty Hot Oil Hair Cream Oud 1000ml

Royal Beauty Hot Oil Hair Cream with Oud is infused with Keratin, Protein, and Collagen to strengthen and repair your hair, revitalizing each strand from within.
Benefits:
Helps condition and repair your hair.
Provides deep hydration and nourishment, making hair soft and manageable.
Hydrates and protects against environmental damage.
Free from parabens and sulfates, ensuring a gentle treatment suitable for daily use.
Safe for dry, damaged, and color-treated hair.
Key Ingredients:
Keratin, Protein, and Collagen
Oud

40 AED

7% OFFFeatured

Precious Skin Alpha Arbutin & Collagen Cream 100gm

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Highlights:

Precious Skin Alpha Arbutin & Collagen Cream 100gm

Give your skin the care it deserves with the Precious Skin Alpha Arbutin & Collagen Face Cream, featuring a rich formula infused with Alpha Arbutin to brighten and even out skin tone, and Collagen to improve skin elasticity

65 AED

7% OFFFeatured

Toudy African Soap Clarifying& Lightning Soap 670g

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Highlights:

Toudy African Soap Clarifying& Lightning Soap 670g

Toudy savon African soap | Gommant Clarifiant 670g is a vegan cleanser ideal for all skin types. Rich in natural healing ingredients, this soap formula efficiently cleanses, exfoliates, and brightens skin. Its 100% plant-based formula offers deep nourishment and its 670g helps to improve skin tone and elasticity.

65 AED

GIFT SET

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22% OFFFeatured

Lotion, Skin Care

Vaseline Hijab Bright Omega Night Renew Nourishing Serum 3X Omega-3+ Collagen 180ml

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Highlights:

Vaseline Hijab Bright Omega Night Renew Nourishing Serum 3X Omega-3+ Collagen 180ml

Vaseline Hijab Bright Nourishing Body Serum Omega Night Renew Relaxing Perfume Hyaluron Collagen 180ml
Brightening Body Serum with 10x Niacinamide – skin becomes brighter and more radiant. Moisturizing Serum that nourishes skin and makes it feel supple with 3x Omega-3 fatty acids and Marine Collagen.
1. 3% Super Niacinamde Complex Serum: untuk 10x kekuatan mencerahkan dan 10x perlindungan kulit glowing
2. 4D Hyaluronic Acid: 1000x kekuatan menghidrasi kulit hingga ke lapisan terdalam epidermis
3. 3x Omega-3 Fatty Acids: memperbaiki tekstur kulit agar lebih halus
4. Hydrolized Marine Collagen: kulit lebih lembap dan terasa lebih kenyal

35 AED

17% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Ambar Gold Advanced Beauty Cream

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Highlights:

Ambar Gold Advanced Beauty Cream

Rich in revitalizing properties, deminishes acne scars, dark spots, freckles & blemishes
Hydrates skin & slow down ageing process
Helps in removing under eye dark circles, sun tan & skin’s discolouration
Boost skin’s inner strength, moisturizes & provides smoother, vibrant & well protected flawless skin

25 AED

13% OFFFeatured

Cathay Doll Niacinamide Vitamin B3 Glutathione Body Lotion 150ml

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Highlights:

Cathay Doll Niacinamide Vitamin B3 Glutathione Body Lotion 150ml

Pink (Bright Sakura) Tone-up formula nourishes the skin to look clear.

Cathy Doll Niacinamide Vitamin B3 Glutathione Body Lotion 150ml. Cathy Doll Niacinamide Vitamin B3 Glutathione Body Lotion
Revealing skin that has an aura With a new formula of body lotion from Cathy Doll.With a mixture of concentrated vitamin B3 that reduces dark circles Moisturize Ready to nourish and brighten the skin naturally. and extracts from glutathione Helps restore damaged skin cells to become stronger again. The lotion absorbs quickly and is not sticky.Gooey, comes with a bright sakura scent, a gentle aroma that will make you feel relaxed every time you use it.

35 AED

15% OFFFeatured

Primers, Serums, Skin Care

The Ordinary Matrixyl 10% + HA High Strength Peptide Formulation 30ml

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Highlights:

The Ordinary Matrixyl 10% + HA High Strength Peptide Formulation 30ml

The Ordinary’s Matrixyl 10% + HA High Strength Peptide Formulation is a high performance solution that works to visibly combat signs of ageing.0

Combining two generations of Matrixyl (Matrixyl 3000 and Matrixyl Synthe’6), the solution utilises a specialised Hyaluronic Acid delivery system to effectively reduce the appearance of both old and new wrinkles.

55 AED

9% OFFFeatured

Vaseline Deep Cleanse Milk Nutrient Shampoo 650ml

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Highlights:

Vaseline Deep Cleanse Milk Nutrient Shampoo 650ml

32 AED

Deodorants & Antiperspirants, Fragrances, Roll On, Women

Enchanteur Enticing Roll On, 48 Hr Odour Protection, Anti-Perspirant, 50 ml

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Highlights:

Enchanteur Enticing Roll On, 48 Hr Odour Protection, Anti-Perspirant, 50 ml

Enchanteur perfumed deo roll-on anti-perspirant enticing caresses your body with its long lasting seductive floral fragrance.

15 AED

10% OFFFeatured

Shower Gel, Skin Care

Washami Milk Pure Touch Whitening Shower Gel 1380ml

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Highlights:

Washami Milk Pure Touch Whitening Shower Gel 1380ml

Washami shower gel cleanses gently and without skin drying. Enriched with Milk proteins, its creates a sumptuous lather that cleanses, moisturizes and positively sparkles with vitality for the sensitive skin.

45 AED

7% OFFFeatured

Hair Care, Hair Scalp Treatment, Hair Treatment, Shampoo

TXTR by Cantu Shine + Sculpt Control Paste 173g

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Highlights:

TXTR by Cantu Shine + Sculpt Control Paste 173g

TXTR by Cantu Shine + Sculpt Control Paste is a styling paste specially developed for natural hairstyles. With its formula enriched with natural ingredients such as shea butter and castor oil, it provides hold, definition and shine for the hair.

The Control Paste allows you to shape and style your hair without making it sticky or heavy. It is particularly suitable for defining curls, forming braids or styling short hairstyles. The natural ingredients it contains nourish the hair and give it a healthy look.

The TXTR by Cantu Shine + Sculpt Control Paste can be used on dry or slightly damp hair. Rub a small amount of the paste between the palms of your hands and distribute evenly through the hair. Style and shape the hair as desired. For additional shine, the paste can also be applied to already styled hair.

Pamper your hair with TXTR by Cantu Shine + Sculpt Control Paste and enjoy long-lasting definition, shape and shine.

70 AED

25% OFFFeatured

Gluta Kojic White+ 100g Huile Teint Diamant Brightening Body Serum 120ml

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Highlights:

Gluta Kojic White+ 100g Huile Teint Diamant Brightening Body Serum 120ml

Huile Teint Diamant Brightening Body Serum is a luxurious body oil designed to promote a brighter, more even skin tone. Its powerful formula combines key ingredients like Glutathione, Kojic Acid, and essential vitamins to target dark spots and blemishes, revealing a more radiant complexion. With added Hyaluronic Acid for deep hydration, this body oil nourishes your skin while helping to smooth and refine your overall skin tone.

Key Features:

Brightening Formula: Targets dark spots and blemishes for a more even, radiant skin tone.
Hyaluronic Acid: Provides intense hydration to keep your skin soft, smooth, and supple.
Multi-Action Treatment: Combines brightening, hydration, and skin refinement in one powerful product.

Benefits:

Even Skin Tone: Reduces the appearance of dark spots for a balanced complexion.
Deep Hydration: Hydrates skin while preventing dryness, leaving it feeling soft and nourished.
Brightens and Refines: Helps illuminate skin, giving it a healthy and radiant glow.
Gentle on Skin: Ideal for regular use, providing effective results without harsh ingredients.

30 AED

13% OFFFeatured

Pastil Vitamin D Body Lotion 480ml

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Highlights:

Pastil Vitamin D Body Lotion 480ml

Pastil Body Lotion Is specially formulated and enriched with Moisturizing ingredients for healthy, radiant skin. Its light texture is absorbed quickly in the skin, leaving it soft and hydrated all day long. Frequent usage will make skin visibly radiant and moisturized.

35 AED