Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Serums, Skin Care

Gluta-C Facial Night Serum 30ml

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Gluta-C Facial Night Serum 30ml

Experience radiant skin transformation with Gluta-C Intense Whitening Night Serum

Its innovative formula deeply nourishes and combats hyperpigmentation, promoting a luminous, even complexion overnight. Packed with high-potency antioxidants, this whitening serum revitalizes and repairs, reducing signs of aging. Optimize your night skincare routine with our #1 skin-brightening solution. Ideal for all skin types. Get ready for flawless, youthful glow!

Overnight Skin Repair

Deep Hydrating water-based formula

Anti-Aging & Antioxidant

45 AED

Creams, Oils & Moisturizer, Skin Care

American Dream Papaya Butter Cream 500ml

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American Dream Papaya Butter Cream 500ml

American Dream Papaya Butter Body Cream with papaya extract, shea butter and vitamin E.

A brightening formula with natural exfoliants to leave your skin more radiant. Soothes and cleanses to prevent acne, blemishes and stretch marks.

Leaves skin radiant, revitalized and radiant.

Instructions for use: Apply daily to cleansed skin, can be used all over the body.

Containing revitalising Papaya extract for brighter, more radiant skin. This tropical formula smooths out blemishes and marks to leave skin soft, supple and with an even tone. Also contains Shea Butter and Vitamin E to help reduce stretch marks, fine lines and wrinkles.

55 AED

13% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Aichun Beauty Papaya Essential Oil Skin And Hair 200ml

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Aichun Beauty Papaya Essential Oil Skin And Hair 200ml

35 AED

13% OFFFeatured

Cathay Doll Vitamin C Arbutin Body Lotion 150ml

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Cathay Doll Vitamin C Arbutin Body Lotion 150ml

Orange (Fresh Citrus) formula brightens and fades dark spots.

Cathy Doll Whitamin Vitamin C Arbutin Body Lotion 150ml. Cathy Doll Whitemin Vitamin C Arbutin Body Lotion
Reveals moisturized, radiant skin like it has an aura With a new formula of body lotion from Cathy Doll, it helps reduce dark circles with the vitamin C derivative 3-o-ETHYL ASCORBIC ACID. Which is 99% pure and has the same effect as natural vitamin C. but more stable Helps brighten the skin naturally. Combined with arbutin extract Helps inhibit the production of melanin pigment. Revitalizes dull skin to become smoother, whiter, and more radiant. It also contains Kakaduplum.Fruits that are high in vitamin C and pure concentrated lemon extract which is gentle Helps nourish the skin to be smooth, clear, and radiant naturally. The lotion is absorbed quickly. Not sticky. Comes with a gentle fragrance that will make you feel relaxed every time you use it.

35 AED

8% OFFFeatured

Bar Soap, Scrubs, Skin Care

Joji Secret Young Silky Salt Scrub Marigold & Mangosteen 350gm

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Joji Secret Young Silky Salt Scrub Marigold & Mangosteen 350gm

Joji Secret Young Silky Salt Scrub Marigold & Mangosteen 350g. A refreshing body scrub with marigold and mangosteen that helps exfoliate dead skin cells and smooth rough skin. It leaves the skin feeling soft, fresh, and more radiant after use.

23 AED

10% OFFFeatured

Shower Gel, Skin Care

A Bonne’ Sunflower Oil Pitera Moisturizing Concentrated Shower Gel 450ml

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A Bonne’ Sunflower Oil Pitera Moisturizing Concentrated Shower Gel 450ml

Discover the benefits of our Concentrated Shower Gel, improve your skin’s moist and leave a delightful scent. This concentrated formula packed with effective ingredients such as Sunflower Oil, Pitera, and Niacinamide, it makes the skin more moisture, soft, smooth and healthier skin. Start your journey to revitalized skin with our specially formulated shower gel. Sunflower Oil richs in lots of essential fatty acid and minerals. Gives and retains moisture in the skin that makes skin moisture and brightener. Pitera is a unique extract that provides exceptional benefits to the skin, aiding in nourishment and restoring its smoothness while enhancing moisture retention. Niacinamide works excellently to promote healthy, brighter skin, prevent moisture loss, preserve skin’s hydration, and diminish the appearance of wrinkles.

45 AED

13% OFFFeatured

Skin Doctor Cucumber Face Wash Gel 100ml

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Skin Doctor Cucumber Face Wash Gel 100ml

For sensitive skin, cleanses and removes excess oil and make up.

Cucumber Face Wash Gel preserves skin’s natural moisture balance and helps to remove excess oil and make-up, leaving your skin to moisturize & glow.

How to use:

Apply gently to wet face and neck by massaging in circular motion. Rinse thoroughly with warm water.

35 AED

7% OFFFeatured

Petal Fresh Papaya & Turmeric Facial Mask 200ml

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Petal Fresh Papaya & Turmeric Facial Mask 200ml

Petal Fresh Papaya & Turmeric Facial Mask, Pure Brightening, Clean Skincare, Pair With Facial Cleanser, Vegan and Cruelty Free, 7oz

Our Petal Fresh Pure Brightening Facial Mask is full of natural and key ingredients that brightens a dull complexion and draws out impurities to reveal skin’s true luminosity. The powerful combination of Papaya, Vitamin C and Turmeric absorbs excess oils and purifies the skin leaving your skin renewed and visibly brighter after every use. Designed to be used 1 to 3 times a week on clean skin.

65 AED

11% OFFFeatured

Fair & White So Carrot Premium Radiance Oil Brightening Oil 250ml

Moisturizers, Oils & Moisturizer, Skin Care, Tubes

Fair & White So Carrot Premium Radiance Oil Brightening Oil 250ml

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Fair & White So Carrot Premium Radiance Oil Brightening Oil 250ml

This treatment divinely nourishes dry skin, gives it a natural glow and helps fight against tugging. The skin is softened, unified, and soft.

85 AED

18% OFFFeatured

Clear Therapy Lightening Cream Vegetable Extracts 400ml

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Clear Therapy Lightening Cream Vegetable Extracts 400ml

AHA therapy which targets pigment spots and lightens the complexion

A flawless, unified complexion in 10 days

Moisturises and nourishes the skin

Refines the skin’s texture

The skin is soft, supple and beautifully radiant

45 AED

PRODUCTS ON SALES

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18% OFFFeatured

Skin Care, Spot Corrector

Papaya Clear Clarifying Lightening Cream

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Papaya Clear Clarifying Lightening Cream

Papaya Clear face and body cream nourishes damaged skin thanks to the nutritional values of glycerin rich in vitamins A, B1, B2 and especially vitamin C. It promotes the disappearance of brown spots and prevents their appearance.

45 AED

11% OFFFeatured

Donkey Milk Whitening Cream Pink 180ml

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Donkey Milk Whitening Cream Pink 180ml

Donkey Milk Cream is a premium skincare product formulated to deeply nourish, hydrate, and brighten the skin. Infused with the natural goodness of donkey milk, this luxurious cream provides exceptional skin benefits, including hydration, skin brightening, and anti-aging properties. The rich nutrients in donkey milk help improve skin elasticity and support a healthy, glowing complexion.

Highlights:

Brightening: Reduces dark spots, hyperpigmentation, and uneven skin tone, leaving skin with a brighter and more even complexion.
Softening and Regenerating: Natural vitamins and collagen help improve skin elasticity, hydration, and regeneration, promoting softer skin.
Firmer, Tighter Skin: Enhances skin firmness, for a youthful, glowing appearance.
Deep Hydration: Provides intense moisture, leaving the skin soft, nourished, and refreshed.

Key Features:

Donkey Milk: Rich in nutrients, it nourishes and rejuvenates the skin, enhancing its natural beauty.
Natural Collagen: Supports skin elasticity and nourishment for a smoother, firmer appearance.
Lightweight and Fast-Absorbing: The creamy texture absorbs quickly, leaving no greasy residue, making it suitable for daily use.
Botanical Extracts: Plant-based ingredients work together to promote healthy, radiant skin.

Donkey Milk Cream is the perfect addition to your skincare routine, delivering hydration, firming, and brightening effects for a rejuvenated complexion.

40 AED

8% OFFFeatured

Bigen Speedy Color No Ammonia Dark Blonde 60

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Bigen Ammonia Free Hair Dye Dark Blonde 60

This dye is used to color hair without the use of ammonia making it a suitable choice for people looking to change hair color without causing damage or irritation.

Benefits and features:

Ammonia-free formula protects hair and scalp from damage and irritation.

Provides long-lasting, natural color, adding shine and appeal to hair.

Easy to use and suitable for home use, without having to visit the barber shop.

A nourishing formula that nourishes and strengthens hair during the coloring process.

It comes with a special formula that contains ingredients that maintain the hair’s balance and give it the necessary moisture.

How to use:

Prepare the dye according to the instructions on the package.

Divide hair into small sections using a coloring brush.

Apply the dye evenly on the hair from the roots to the ends.

Wait for 20 – 25 minutes.

Rinse the hair well with water until all dye residue comes out.

55 AED

27% OFFFeatured

Shea Moisture Manuka Honey & Yogurt Hydrate & Repair Shampoo 384ml

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Shea Moisture Manuka Honey & Yogurt Hydrate & Repair Shampoo 384ml

Bring those curls back to life! Infused with Manuka and Fair Trade Shea Butter, this sulfate free, ultra moisturizing shampoo formula gently cleanses to revive dry, brittle curls. The results: hydrated, healthier-feeling hair with noticeable shine.

Use with our Manuka Honey & Yogurt Hydrate + Repair Conditioner for hair that is 5x more moisturized+ with 2x less breakage+ after just 1 use.

40 AED

20% OFFFeatured

Creams, Skin Care, Tubes

Amalico Carrot Tube Cream 50ml

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Amalico Carrot Tube Cream 50ml

Introducing our amalico tube cream, a powerful skincare solution derived from Carrots. This natural antioxidant and skin brightener works wonders in reducing melanin formation, resulting in a visible improvement in age spots, freckles, melasma, and post-inflammatory pigmentation.

20 AED

20% OFFFeatured

Silky Cool Lemon Facial Cleanser 225ml

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Silky Cool Lemon Facial Cleanser 225ml

Removes deep seated dirt, excess oil and make-up with Micro-Cleanse & Anti-bacterial formula. With Water Minerals to help replenish moisture.

20 AED

13% OFFFeatured

Pretty Cowry Garlic Pure Ginseng Oil 50ml

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Pretty Cowry Garlic Pure Ginseng Oil 50ml

Pretty Cowry Healthy Hair Growth Essential Oil Pure Ginseng 50ml reduces inflammatory substances from the scalp and increases dermal cells which help in strengthening follicles and hair roots.

35 AED

7% OFFFeatured

Cetaphil Derma Control Oil Removing Foam Wash 237ml

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Cetaphil Derma Control Oil Removing Foam Wash 237ml

Cetaphil PRO Oil Removing Foam Wash is designed to cleanse oily skin. It is clinically proven to effectively remove pore-clogging oil, impurities and makeup from the skin.
Clinically proven to effectively remove oil impurities and makeup
Contains licorice root extract and zinc technology to soothe irritated skin
Specifically designed for people with acne prone skin
Reduces oil and shine
Paraben free, masking fragrance, and won’t clog pores

130 AED

11% OFFFeatured

Hair Care, Hair Oil, Hair Treatment

Skin Doctor Argan Anti-Breakage Oil Replacement 200ml

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Skin Doctor Argan Anti-Breakage Oil Replacement 200ml

Vegan formula for ultimate hair repair, healthier and maximum nourishment for coarse hair.

Skin Doctor Oil Replacement with Argan Oil has a non-sticky, rich and creamy consistency that prevent the hair from getting tangled. It has high content of antioxidants, essential fatty acids and vitamin E that helps to repair the breakage and split ends.
Ultimate hair repair, healthier and maximum nourishment for coarse hair.

How to use:

Apply the product on your palm, rub them together and massage gently from roots to the tip of your hair. Can be used for dry hair (for styling) and wet hair (for manageability).

40 AED

7% OFFFeatured

Dr Meinaier Papaya Whitening Sugar Scrub 650gm

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Dr Meinaier Papaya Whitening Sugar Scrub 650gm

The DR Meinaier Papaya Sugar Scrub is a gentle exfoliating scrub enriched with papaya extract. It combines natural sugar crystals and papaya enzymes to remove dead skin cells, leaving skin soft, smooth, and refreshed. Suitable for all skin types, it promotes a radiant complexion and helps with even skin tone while moisturizing for a healthy glow.

65 AED

GIFT SET

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13% OFFFeatured

Hair Care, Hair Gel & Spray

Silky Cool Black Styling Hair Gel 1000ml

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Silky Cool Black Styling Hair Gel 1000ml

Helps the scalp naturally regulate its moisturizing system. It attracts moisture to the scalp and holds it in while also taming frizz and the key property is it prevents scalp and hair from dandruff.

35 AED

17% OFFFeatured

Rubee Beauty Magic Hand and Body Lotion 473ml

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Rubee Beauty Magic Hand and Body Lotion 473ml

Rubee Hand & Body Lotion: Moisture and Luxurious Soothing

Rubee Hand & Body Lotion restores moisture and luxuriously soothes your skin. Its rich, non-greasy formula combines Vitamin E and herbal extracts to soften very dry skin instantly. Cocoa butter helps fade scars and marks, while the intoxicating scent of rose, geranium, and sandalwood envelops your senses in a long-lasting, warm embrace.

Benefits:

Restores Moisture: Deeply hydrates and nourishes dry skin.

Instant Softness: Non-greasy formula softens skin immediately.

Fades Scars and Marks: Cocoa butter reduces the appearance of scars and marks.

Luxurious Scent: Intoxicating blend of rose, geranium, and sandalwood for a warm, lasting fragrance.

Herbal Extracts: Enriched with Vitamin E and herbal extracts for added skin benefits.

Experience the ultimate in skin hydration and luxury with Rubee Hand & Body Lotion

25 AED

15% OFFFeatured

Primers, Serums, Skin Care

The Ordinary Hyaluronic Acid 2% + B5 30ml

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The Ordinary Hyaluronic Acid 2% + B5 30ml

Hyaluronic Acid 2% + B5 provides instant hydration to give softer, smoother, healthy-looking skin. The lightweight formula replenishes the skin’s hydration with all-day results, and helps the skin retain moisture to re-plump dry, dehydrated skin. Hyaluronic Acid 2% + B5 also promotes visible skin suppleness and elasticity, while minimising the appearance of fine dry lines.

This formulation contains 5 forms of hyaluronic acid. Hyaluronic acid is a humectant found naturally in the skin where it binds to water. The forms included are low-, medium- and high-molecular- weight molecules, a HA crosspolymer, and hydrolyzed HA. The formulation also contains ceramides to help keep moisture locked in. Ceramides are lipids (fatty molecules) found naturally in the skin that help protect the skin barrier. The ceramides used in this formula are known as sphingolipids. Pro-vitamin B5 keeps the skin moisturised for longer.

55 AED

4% OFFFeatured

Gift Sets, Skin Care, Spot Corrector

Pure White Gold Glowing Set of Lotion, Serum, Oil and Soap

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Pure White Gold Glowing Set of Lotion, Serum, Oil and Soap

Pure white gold glowing contain oils argan oil,macadamia oil, carrot oil, hazelnut oil,sweet almond oil and camellia oil combined with active ingredients enriched with lightening plant extracts and antioxidant properties of vitamin e to intensively lightens the darker areas of your body, the body lotion pure white gold tones down your hyper pigmentation spots and prevents their appearance. removes speckles, blemishes, pregnancy marks. tender and healthy skin skin whitener and age marks remover prevents melanin multiplication, spots, freckles, melasma, hyperpigmentation, scars, mark.

125 AED

7% OFFFeatured

DR.MEINAIER Chamomile Hydrogel Peel Off Jelly Mask 650gm

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DR.MEINAIER Chamomile Hydrogel Peel Off Jelly Mask 650gm

Jelly masks are made mainly with refined alginate. They contain more alginate than regular rubber masks. So Jellymask texture is like jelly, which provides full hydration and a natural cooling effect all at once.
Hydro jelly mask trans from a gel-like mixture to a thick, rubber like mask that seals in moisture and infuses nourishing ingredients deeper into the skin.
Face mask covers your whole face without neglecting any small part of your skin such as under eye area and lips which makes it effective and reliable for you.
We have created moisturizing jelly face mask for all skin types, especially mature and aging skin, for women and men of any age who want to improve their skin appearance and achieve happier and healthier looking skin.

65 AED

21% OFFFeatured

Egyptian Magic All Purpose Skin Cream 118ml

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Highlights:

Egyptian Magic All Purpose Skin Cream 118ml

A professional formula comprising six of nature’s most moisturising and reparative ingredients, the Egyptian Magic All Purpose Skin Cream is designed to provide intense nourishment to both skin and hair.

The award-winning, multitasking ointment offers a host of benefits thanks to a blend of honey, beeswax, olive oil, bee pollen, bee propolis and royal jelly. From taming unsightly frizz and conditioning damaged hair, to relieving chapped lips and smoothing dry hands, knees, heels and elbows, the versatile, topical hydrator is a quick-fix essential offering immediate soothing relief.

No additives, preservatives, fragrances.

95 AED

11% OFFFeatured

Creams, Lotion, Skin Care

Advanced Clinicals Manuka Honey Dry Skin Body Moisturizer Cream 454ml

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Advanced Clinicals Manuka Honey Dry Skin Body Moisturizer Cream 454ml

Advanced Clinicals Manuka Honey Cream is formulated to moisturize, rejuvenate, and nourish dry, aging skin. This non-greasy formula absorbs quickly for a soft, smooth feel. Our concentrated hydrating cream is infused with rare Manuka Honey from New Zealand, collagen and beeswax to instantly improve rough dry skin. Our formula is especially helpful for diminishing the look of wrinkles and discolorations due to age and dryness. Please note, this also works as a great hand cream!l

85 AED

29% OFFFeatured

Pastil Soft Skin Foot Scrub for Soft & Supple Feet 180ml

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Pastil Soft Skin Foot Scrub for Soft & Supple Feet 180ml

It works to whiten, lighten and remove dark spots on the face and all parts of the body, as it removes freckles and pimples from the face, and is used to lighten the knees and elbows in particular.

Rich in antioxidants that works to combat harmful free radicals, whose buildup contributes to the destruction of skin cells, and thus the appearance of wrinkles, signs of aging, and scarring.

It can help reduce signs of aging and tighten skin pores for a cleaner and smoother looking skin.

25 AED

20% OFFFeatured