Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Bar Soap, Skin Care

Clovate Beauty Bar With Dual Nourishment 200gm

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Clovate Beauty Bar With Dual Nourishment 200gm

Our Clovate Beauty Bar With Dual Nourishment soap with the healing properties of allantoin, combined with the antibacterial benefits of eucalyptus leaf oil, works together to soothe and calm irritated-prone skin. This gentle cleanser leaves skin looking and feeling soft, smooth, and healthy.

Directions: Wet your face with warm water, then apply the cleanser and gently massage it into a lather. Rinse thoroughly and dry your face.

Ingredients: Clove Oil, Glycerin, Allantoin, Eucalyptus Leaf Oil.

55 AED

14% OFFFeatured

Creams, Tubes, Skin Care

Melano Civic Skin Lightening Milk Cream 30gm

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Melano Civic Skin Lightening Milk Cream 30gm

Civic Cream helps correct the clear skin of all its imperfections.

It is a cream designed to help black skin, mixed and matte unify, lightening their complexion.

Removes dark spots and skin imperfections, unifies the complexion.

Civic Cream is also suitable for acne skin, redness, scars, and pregnancy spots.

30 AED

38% OFFFeatured

Medimix Anti Pimple Face Pack 100ml

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Medimix Anti Pimple Face Pack 100ml

The new Fast Acting Ayurvedic face wash range from Medimix has been expertly crafted to give your skin the natural care it deserves, and help you get SkinFit. Our Anti Pimple Face Pack contains Multani Mitti which deep-cleanses the skin by removing dirt and impurities, while Cinnamon fights acne-causing bacteria, giving you clear and soft skin.

25 AED

20% OFFFeatured

Lait Savon Selfie 24h Collagen Booster Alpha Arbutin Soap 200gm

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Lait Savon Selfie 24h Collagen Booster Alpha Arbutin Soap 200gmTop of Form

Selfie Soap 24 Hour is a quality skin lightening product formulated by experts using state-of-the-art technologies to safely ensure maximum results. It is lightning and anti-aging soap. Delicately eliminates complexion irregularities and discolorations while revitalizing your skin and restoring its youthful radiance. Regular use results in visibly clearer, smoother, and blemish-free skin.

Benefits of Vadesity GL Arbutin Soap

A lightening and anti-aging soap.
Delicately eliminates complexion irregularities and discolorations
Keeps your skin revitalized
Gives you a youthful radiance
Clears skin blemishes

40 AED

13% OFFFeatured

QEI+ Paris Active Efficacité Extreme Exfoliatng Lightening Soap 200gm

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QEI+ Paris Active Efficacité Extreme Exfoliatng Lightening Soap 200gm

The Active Efficacité Extrême Soap exfoliates, purifies, lightens and regenerates the skin. It contains small and no-irritating exfoliating particles, made from apricot stones. Its exfoliating action eliminates the dead cells, cleanse and fully purifies your skin. This soap lightens your skin, leaving it perfumed, smooth and radiant.

105 AED

8% OFFFeatured

Cleansers, Personal Care, Skin Care

Bepanthen Derma Gentle Face Cleanser 200ml

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Bepanthen Derma Gentle Face Cleanser 200ml

Bepanthen® DERMA Gentle Face Cleanser has a unique soap-free gel formulation. It gently and effectively cleanses and protects, removing impurities while maintaining the skin’s natural moisture levels, leaving it fresh and clean without weakening its natural protective barrier.

Its B5 Repair Complex contains:

Dexpanthenol, which works deep within the skin to repair the
the disrupted cell renewal process
Vitamin B3 to soothe itchy dry skin
Natural lipids including shea butter and argan oil to replace lost skin lipids
Glycerine provides immediate and long-lasting moisturization
Dermatologically tested. Based on science and recommended by experts with 0% fragrance, 0% preservatives, and 0% colorants.

110 AED

18% OFFFeatured

Shower Gel, Skin Care

Medimix Sandal & Eladi Oil Body Wash 250ml

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Medimix Sandal & Eladi Oil Body Wash 250ml

This Ayurvedic formulation is made up of pure Sandal and Eladi Oil which itself comprises 30 powerful herbs

It is the most natural way to detoxify your skin, nourish your complexion and add that perfect glowMedimix Ayurvedic Eladi Oil & Sandal Body Wash is free from SLES, soap and parabens

45 AED

17% OFFFeatured

Face Fresh Whitening Face Wash 60ml

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Face Fresh Whitening Face Wash 60mlTop of Form

Face Fresh Whitening Face Wash is specially designed to reduce the darkness of the skin. It helps to make the skin pores clean and gives you extra neat and fresh skin. You can get a longtime fair complexion with its regular usage.

Whitening face wash works by containing ingredients that help to lighten and brighten the skin. These ingredients can include hydroquinone, kojic acid, vitamin C, and alpha hydroxy acids. These ingredients work by inhibiting the production of melanin, the pigment that gives skin its color, and by exfoliating the skin to remove dead skin cells and reveal a brighter, more radiant complexion.

25 AED

10% OFFFeatured

Nature Secret Shower Gel Carrot 650ml

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Nature Secret Shower Gel Carrot 650ml

The Nature Secrete exfoliating, and softening cleansing gel with carotte ensures the well-being of the shower in depth more than ever thanks to apricot exfoliators. Its power produces by the different active ingredients used in the formula will even out your complexion before the use of your milk.

45 AED

13% OFFFeatured

Joji Secret Young Mixed Berry Anti-Oxidant Mask 30gm

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Joji Secret Young Mixed Berry Anti-Oxidant Mask 30gm

35 AED

PRODUCTS ON SALES

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25% OFFFeatured

Bar Soap, Skin Care

Yoko Gold Detox Coffee Soap 80g

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Yoko Gold Detox Coffee Soap 80g.

Coffee soap has the ability to gently remove dirt. Stimulates blood circulation, helping the skin look healthy. From the perfect combination of coffee grounds, licorice extract, and vitamin E, it makes a desirable soap.

Coffee grounds have the ability to gently exfoliate the skin.

Licorice extract helps brighten the skin.

Vitamin E is an antioxidant. Helps delay premature aging.

Collagen nourishes the skin to make it smooth, bright, and firm.

Vitamin B3 helps remove old skin cells, the cause of dark skin. Make your skin more radiant.

How to use : Rub to create foam and use to clean the body. Rinse with clean water.

15 AED

10% OFFFeatured

Pretty Cowry Peach Scrub 350ml

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Pretty Cowry Peach Scrub 350ml

Clean and gently exfoliate your complexion naturally. A natural source of salicylic acid, this natural scrub removes dirt and excess oil to deeply clean your pores. Finely ground Peach Stone gently exfoliates, removing dead skin cells as it polishes your skin for a smooth complexion.

45 AED

10% OFFFeatured

Pretty Cowry Tomato Gel 260ml

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Pretty Cowry Tomato Gel 260ml

This Tomato 99% Soothing Gel is a moisturizing, soothing and caring gel that really tackles any problem on the skin. The gel consists of 99% tomato extracts. In addition, this gel contains aloe vera, witch hazel, marigold, tremella fuciformis and snail filtrate. All these ingredients are known for their medicinal properties: anti-aging, acne, eczema and scar reduction, anti-inflammatory, wound healing, astringent and softening properties against wrinkles and contribute to healthy skin.

45 AED

25% OFFFeatured

Paw Paw Whitening Soap Papaya Extract 180gm

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Highlights:

Paw Paw Whitening Soap Papaya Extract 180gm

Cleans deeply and removes impurities

Exfoliates dead skin cells and reveals the skin’s shine

Prepares the skin for application of the other products

A soft, supple and radiant skin

15 AED

5% OFFFeatured

Hair Texturizers, Hair Care

ORS Olive Oil Curl Stretching Texturizer Kit With The Power Of Exotic Oils – All Textures

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ORS Olive Oil Curl Stretching Texturizer Kit With The Power Of Exotic Oils – All Textures

The ORS Olive Oil Curl Stretching Texturizer gently stretched naturally curly hair for easy to groom, easy to wear, looser curls. And, this unique formula includes a boost of four potent Exotic Oils including Mediterranean, Brazilian Pequi, African Shea and Egyptian Black Seed Oils that leave hair moisturized, smoothes, softened and strengthened.

105 AED

17% OFFFeatured

Deodorants & Antiperspirants, Fragrances

Silka Green Papaya Whitening Deodorant 40ml

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Silka Green Papaya Whitening Deodorant 40ml

Stay fresh and confident all day with Silka Green Papaya Whitening Deodorant

Enriched with the natural brightening properties of green papaya

This deodorant helps to lighten underarm skin while keeping it smooth and soft

Its gentle formula controls odor and absorbs moisture effectively, giving you long-lasting freshness without irritation

Ideal for daily use, it helps maintain healthy, glowing underarms while protecting you from sweat and unwanted odor

With Silka Green Papaya Whitening Deodorant, enjoy the perfect combination of skin care and freshness, leaving your underarms feeling nourished, revitalized, and visibly brighter with every use

25 AED

10% OFFFeatured

African Pride Olive Miracle Black Castor Miracle Braid & Scalp Cleansing Rinse

Hair Care, Hair Oil, Hair Scalp Treatment

African Pride Olive Miracle Black Castor Miracle Braid & Scalp Cleansing Rinse 335ml

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African Pride Olive Miracle Black Castor Miracle Braid & Scalp Cleansing Rinse 335ml

This Braid & Scalp Cleansing Rinse gently cleanses and conditions hair, edges, and the scalp during braided styles and under weaves without causing frizz. Soothes scalp and calms itching, leaving hair refreshed and styles lasting longer. Great for braids, crochets, edges, under-weave care, and protective styles.

45 AED

33% OFFFeatured

Scrubs, Tubes, Skin Care

Melano Beauty Line Honey and Collagen Scrub 300gm

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Highlights:

Melano Beauty Line Honey and Collagen Scrub 300gm

Provides anti-ageing benefits and nourishes the skin

Leaves your skin soft and supple imparting a natural glow

Softer looking and smoother feeling skin

30 AED

11% OFFFeatured

Lady Diana Turmeric & Saffron Scrub 500ml

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Lady Diana Turmeric & Saffron Scrub 500ml

Lady Diana’s natural ingredients scrub enriched with saffron & turmeric that helps with premature skin aging such as wrinkles, sun spots & dark circles. Organic coffee ingredients give you a fresher, younger more moisturized look. Enriched with natural ingredients body scrub lighten the scars and tighten the skin.

40 AED

17% OFFFeatured

Orbi 20 Anti Marks Lightening Serum 30ml

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Orbi 20 Anti Marks Lightening Serum 30ml

Triple action serum, fights all skin imperfections, unifying repairing correcting deep cleanses and treats spots acnes eye shadows by providing smooth and whitening skin. The facial serum makes the skin clear and also protects from harmful sun rays and protects from the side effects of makeup. By using this serum for just a few days, get soft and naturally clear skin.

25 AED

GIFT SET

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15% OFFFeatured

Serums, Skin Care

Fair & White Miss White Brightening Serum 30ml

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Fair & White Miss White Brightening Serum 30ml

Infused with a unique blend of lightening and brightening properties this lightweight serum promotes luminous, silky and amazingly beautiful even toned skin.

55 AED

17% OFFFeatured

Face Cream, Spot Corrector, Skin Care

Hania Herbal Extra Glowing Cream

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Hania Herbal Extra Glowing Cream

25 AED

25% OFFFeatured

Snow White Tawas Powder with Perfume Yellow 50gm

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Snow White Tawas Powder Red 50g

Snow White Tawas Whitening Powder Treats Acne Dark Underarms Freckles Age Spots Skin Pigmentation Prevents Body Odor Safe and Natural

Snowhite Tawas Powder is your all-natural solution for addressing a range of skincare concerns. This versatile powder is a trusted remedy for skin pigmentation, acne, and freckles, working to promote a more even and radiant complexion. Its antimicrobial properties help control acne and reduce blemishes while gently addressing body odor, leaving you feeling fresh all day.

15 AED

20% OFFFeatured

Alattar Black Musk Cleansing Superior Aromatic Bar Soap

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Alattar Creamy Cleansing Bar Premium Daily Grooming Soap

Highlights

Superior Cleansing Bar: Designed for a deep purification experience for a man’s face and body skin.
Creamy Extract Formula: Contains a unique, rich extract base known for its smooth texture and application.
Skin Surface Polish: Works to refine and improve the overall tactile quality and appearance of the skin.
Appearance Enhancement: Helps achieve a clean, refreshed, and visibly luminous look.
Daily Essential: A quality bar soap, perfect for incorporating into a man’s regular grooming routine.

20 AED

10% OFFFeatured

Lemon Clear Clarifying Milk Lotion 500ml

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Lemon Clear Clarifying Milk Lotion 500ml

It helps eliminate black spots and pimples, and provides an even and clear complexion while moisturizing your epidermis.

Lemon Clear milk has been specially formulated with active plant substances and lemon extracts to achieve fast and healthy results on the skin. It has been formulated with vitamins c and e to treat and illuminate your complexion.

It helps eliminate black spots and pimples, and provides an even and clear complexion while moisturizing your epidermis.

45 AED

8% OFFFeatured

Detox & Cleanse, Dietary Supplement, Skin Care, Wellness

Lazel Gluta Pure 2-in-1 Dietary Supplement (30 Soft Gels)

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Lazel Gluta Pure 2-in-1 Dietary Supplement (30 Soft Gels)

Lazel glutathione is a powerful antioxidant, shielding cells from free radical damage that leads to disease and signs of aging. Its antioxidant and anti-inflammatory properties make it beneficial for heart health, cognitive function, and mood. It may also improve concentration and memory. Brightens skin fastest a popular ingredient in beauty products, glutathione causes the body to produce a different type of melanin, which has a brightening effect on the skin. It can be used in serums to reduce skin discolouration and the appearance of age spots. Lazel gluta pure supplement for clear skin more than ever concentrated with glutathione up to 15, 000 mg. Reduce dark spots. With natural skin radiance – helps clear skin- reduce acne and dark spots- make the skin look younger- adjust skin tone regularly directions: take 1-2 soft gels before bedtime.

55 AED

13% OFFFeatured

Alattar Classic Glycerin Body Lotion Skin Appearance & Comfort Balancer

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Alattar Classic Glycerin Body Lotion Skin Appearance & Comfort Balancer

Highlights

Skin Texture Refinement: Designed to improve the tactile quality of the skin surface across the body.
Glycerin Complex: Features a classic glycerin base known for its smooth application and absorption.
Deep Comfort: Provides a pleasant sensation of lasting comfort suitable for use after showering or physical activity.
Appearance Enhancer: Works to improve the visual clarity and overall polished look of the skin.
Generous Pump Bottle: Supplied in a large container with a convenient pump dispenser for easy daily application.

35 AED

B.B. Clear Vitamin C Lightening Soap 190gm

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B.B. Clear Vitamin C Lightening Soap 190gm

B.B. Clear 5 in 1 light. Skin respectful Lightening Soap be beautiful and clear.

Anti dark spot, tone corrector, anti-aging, anti-stretch marks, skin toning and firming.

15 AED

6% OFFFeatured

Bella White Gluta Glow Lightening Lotion with Glutathione 500ml

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Highlights:

Bella White Gluta Glow Skin Egyptian Milk is a specialized beauty lotion formulated to provide intensive skin care and radiance. Designed as a “Gluta terminal white” treatment, this product offers a pure natural formula that helps to transform the skin’s appearance. By incorporating this nourishing milk into your daily routine, you can address various skin concerns while promoting a healthier, more luminous complexion. Its advanced formula is tailored to deliver comprehensive benefits, ensuring your skin remains protected and revitalized through consistent, daily application.

Key Active Ingredients & Features

Pure Natural Formula: Crafted with a natural-based formula.
Sun Protection: Includes SPF 50 for defense against sun damage.
Glutathione Infusion: Formulated as a “Gluta terminal white” treatment.

Promised Benefits

Skin Unification: Helps to unify and even out the skin tone.
Super Skin Glowing: Promotes a radiant, glowing appearance.
Anti-Aging: Provides anti-aging benefits to help maintain youthful-looking skin.
Sunburn Protection: Formulated to help prevent or address sunburn.
Anti-Wrinkles: Works to minimize the appearance of wrinkles.
Anti-Stretch Marks: Assists in reducing the visibility of stretch marks.

How to Use

Apply the lotion daily to clean, dry skin.
Massage gently over the body until fully absorbed, paying extra attention to areas requiring targeted care.
Use consistently as part of your morning and evening skincare routine for optimal brightening and protective effects.

Suitable For

Individuals seeking to address hyperpigmentation, uneven skin tone, and signs of aging.
Those aiming for a more radiant, glowing, and protected complexion.

Storage Instructions

Store in a cool, dry place away from direct sunlight.
Ensure the pump is securely closed after each use to maintain product potency.

Important Information

For external use only; avoid direct contact with eyes.
If irritation occurs, discontinue use immediately.
Keep out of the reach of children.

Size

500ml

IngredientsGlutathione, Egyptian Milk, Papaya Extract, Vitamin C, Glycolic Extract, Niacinamide, Collagen, Citrus Extract.

150 AED

22% OFFFeatured

Vitamin White Carrot Cleanser Lotion with Carrot Oil 50ml

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Vitamin White Carrot Cleanser Lotion with Carrot Oil 50ml

Vitamin White Body Lotion, with carrot oil, is nourishing and anti-impurity. It offers the face delicious comfort with preserved brown skin and complexion.

Application

Apply to clean, dry skin using light patting motions, or soak a cotton pad and pass it over the face and neck before the usual treatment cream. Avoid the eye area. Full use of the range is recommended.

35 AED