Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Bar Soap, Skin Care

Veet Gold Almond Super Whitening Soap, Moisturizer & Whitening, 250g

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Veet Gold Almond Super Whitening Soap, Moisturizer & Whitening, 250g

25 AED

5% OFFFeatured

ACM Symbionix Trio Anti-Irritation Cream 40ml

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ACM Symbionix Trio Anti-Irritation Cream 40ml

ACM’s Sebionix Trio Cream is a specialized product for oily and acne-prone skin, helping to reduce redness and irritation thanks to its soothing and anti-inflammatory formula. It improves the appearance of skin, reduces impurities, and regulates oil production, making it ideal for daily use.

Features:

Soothes the skin and reduces irritation and redness.
Reduces the appearance of blemishes such as pimples and blackheads.
Regulates sebum secretion for a healthy-looking complexion.
Contains soothing and antibacterial ingredients.
Light on the skin and quickly absorbed, without a greasy feel.
Suitable for oily and combination acne-prone skin.

How to use :

Apply to clean, dry skin, once or twice daily as needed.
Gently spread over affected areas until fully absorbed.
Use in conjunction with your daily skincare routine for best results.

Warnings:

For external use only.
Avoid contact with eyes, and in case of contact, rinse thoroughly with water.
In case of severe irritation, discontinue use and consult a dermatologist.

95 AED

17% OFFFeatured

Ujooba Rose Petal Facewash 150ml

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Ujooba Rose Petal Facewash 150ml

Indulge your skin with the luxurious and soothing properties of rose petals with Ujooba’s Daily Exfoliating Rose Petals Face Wash. Made with 100% natural rose petal extracts, this face wash is designed to gently exfoliate and cleanse, leaving your skin soft, smooth, and refreshed. The natural exfoliation helps remove dead skin cells and impurities while maintaining your skin’s moisture balance, giving it a radiant glow.

Perfect for everyday use, the calming and hydrating effect of roses will soothe your skin, making it feel rejuvenated and supple. Ideal for all skin types, especially for those with sensitive skin, this face wash provides a deep cleanse without irritation.

Key Features:

Contains 100% natural rose petal extracts
Gently exfoliates for smoother, glowing skin
Deeply cleanses and purifies
Removes dirt, impurities, and dead skin cells
Leaves skin refreshed, hydrated, and radiant
Suitable for daily use

How to Use: Apply a small amount of Ujooba Rose Petals Face Wash to wet skin. Massage gently in circular motions, avoiding the eye area. Rinse thoroughly with water and pat dry. For best results, use twice daily.

25 AED

10% OFFFeatured

Pretty Cowry Carrot Serum 40ml

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Pretty Cowry Carrot Serum 40ml

Remarkable effect in two weeks of use; reduced skin imperfections, improved skin tone and skin moisturization. Formulated with mild ingredients for safe use.

45 AED

10% OFFFeatured

Fruit of the Wokali Softening And Revitalizing Body Scrub With Apricot Extract 600gm

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Fruit of the Wokali Softening And Revitalizing Body Scrub With Apricot Extract 600gm

Fruit of the Wokali Apricot Natural Sherbet Scrub (Apricot and Sweet Cream Body Scrub)

Product type: “Sherbet” type body scrub / Softening and revitalizing treatment

Main ingredients:

Apricot Extract: Rich in vitamins A, C and antioxidants that help regenerate tissues and maintain skin elasticity.
Sugar: A natural mechanical exfoliant that gently removes dead skin cells and accumulated impurities.
Sweet Cream: A moisturizing base that conditions the skin during massage, providing a creamy and comforting texture.

Main benefits:

Reveals Radiant Skin: Removes the layer of dry, dull skin, instantly transforming it into a soft, smooth, and renewed surface.
Deep Nourishment: Its formula balances skin hydration while exfoliating, preventing the skin from losing its natural oils.
Natural and Healthy Glow: Apricot, along with Vitamin C, provides a unique luminosity, ideal for skin that looks tired or dull.
“Juicy” Hydration: Provides a feeling of freshness and lasting moisture, leaving the skin looking healthy and revitalized.
Boost to Circulation: The action of sugar on the skin surface stimulates microcirculation, promoting firmer and more toned skin.

45 AED

9% OFFFeatured

Lalala Exfoliating And Lightening Lotion 100ml

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Lalala Exfoliating And Lightening Lotion 100ml

La La La, an exfoliating lotion containing fruit acids, removes all the dead skin cells that dull the skin and quickens the process of cell renewal. With its mild scrub, your skin receives a deep treatment that guarantees the appearance of new skin. It immediately produces light.

50 AED

17% OFFFeatured

Skin Lite Skin Care Cream 25gm

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Skin Lite Skin Care Cream 25gm

Skinlite cream is used in the treatment and prevention of melasma (dark and discoloured patches on the skin) to lighten the skin tone or appearance, skin hyperpigmentation and senile lentigines (dark spots or age spots in older people due to exposure to the sun).

25 AED

13% OFFFeatured

Pretty Cowry Garlic Oil 50ml

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Pretty Cowry Garlic Oil 50ml

Garlic Oil has so many uses beyond marinades and vinaigrettes, too! We use it to add flavor to pasta dishes, mashed potatoes, roasted meats, and soups. It’s delicious to dip crusty bread in as an easy appetizer. It is also used for fighting stress and…

35 AED

13% OFFFeatured

Skin Doctor Milk & Honey Whitening Scrub For Face & Body 500gm

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Skin Doctor Milk & Honey Whitening Scrub For Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Milk & Honey which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

22% OFFFeatured

Valera Massage Cream Buttocks

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Valera Massage Cream Buttocks

35 AED

PRODUCTS ON SALES

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20% OFFFeatured

Hair Care, Hair Mask

Eveline Banana Care Hair Mask 20ml

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Eveline Charcoal Illuminating Ritual Purifying Mask 20ml

A purifying face mask that deeply moisturizes, cleanses, and freshes your skin.
Its ingredients are rich in activated carbon, volcanic ash, caviar, black currant, black soybean, seaweed, black rice, and black sesame.
Helps detoxify the skin, tightens pores, regulates sebum secretion, and removes shine for long periods.
Suitable for combination and oily skin.

Perfect choice to take care of your skin.

20 AED

7% OFFFeatured

African Pride Moisture Miracle Aloe & Coconut Water Curl Milk & Detangler 354ml

Curly & Wavy hair, Hair Care, Hair Detangler

African Pride Moisture Miracle Aloe & Coconut Water Curl Milk & Detangler 354ml

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African Pride Moisture Miracle Aloe & Coconut Water Curl Milk & Detangler 354ml

This leave-in curl moisturizing milk restores natural coils and curls by providing daily hydration and minimizing knots for easy styling. Its nourishing blend of Aloe & Coconut water revitalizes each strand, from root to tip, leaving coils and curls frizz-free with a hydrated shine.

HOW TO USE IT

Apply to wet or dry hair from roots to ends. Finger detangle. Do not rinse out.

65 AED

17% OFFFeatured

Body Mist, Fragrances

Reborn Shot Coconut Body Mist 250ml

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Reborn Shot Coconut Body Mist 250ml

25 AED

13% OFFFeatured

Conditioner, Hair Care

Blue Magic Argan Oil Leave in Conditioner 390gm

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Highlights:

Blue Magic Argan Oil Leave in Conditioner 390gm

Special formulation helps to boost hair growth and prevent hair fall

Rejuvinates moisture from the hair making it more lustrous

Supports strengthing of the hair roots by minimising hair fall

35 AED

18% OFFFeatured

Shower Gel, Skin Care

Purec Pure Egyptian Magic Whitening Shower Cream 1000ml

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Purec Pure Egyptian Magic Whitening Shower Cream 1000ml

Transform your daily shower routine into a luxurious skincare ritual with the Egyptian Magic Whitening Shower Cream.

If you’re looking for radiant, even-toned skin, this shower cream is your ultimate go-to.

It not only cleanses but also works to brighten your complexion, leaving you with glowing, healthy skin.

Say goodbye to dullness and hello to a luminous glow!

45 AED

10% OFF

PrettyBe Foot Salt Rose 1.5L

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PrettyBe Foot Salt Rose 1.5L

45 AED

17% OFFFeatured

Creams, Skin Care, Tubes

Jaune D’œuf Treating and clarifying Cream Tube 50gm

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Jaune D’œuf Treating and clarifying Cream Tube 50gm

Jaune D’œuf body cream rich in essential nutrients is an excellent active ingredient for treating and clarifying skin. Thanks to its light formula, it reduces spots and evens out the complexion.

Application

Apply to clean, dry skin, preferably after your bath or shower.

Precautions

For adult body use, keep out of reach of children and avoid contact with eyes.

25 AED

31% OFFFeatured

Eveline Egyptian Miracle Foot and Nail Cream-ointment 50ml

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Eveline Egyptian Miracle Foot and Nail Cream-ointment 50ml

The moisturizing cream of the feet and nails smoothens rough and harsh skin by Eveline.
With a formula containing beeswax rich in softening cupuaçu butter, moisturizing sweet almond, oil and antibacterial tea tree oil.
Hydrates skin deeply, prevents it from drying out, rejuvenates it, and smooths skin cracks to give you smooth skin and healthy nails.
Improves nail condition and hygiene thanks to useful ingredients to enjoy beautiful and attractive nails.

Financial cream for two feet and beautiful nails.

45 AED

25% OFFFeatured

Eye & Lip Care, Make Up, Skin Care

Skin Doctor Original Jelly Lip Balm 9gm

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Skin Doctor Original Jelly Lip Balm 9gm

Enriched with vitamins E & C, offers long-lasting relief for dry and chapped lips.

Skin Doctor Strawberry Jelly Lip Balm deeply moisturizes and nourishes the lips while forming a protective barrier to lock in hydration and prevent dryness. Its soothing formula helps keep lips soft, smooth, and well-hydrated.

Key Benefits:
Enriched with Vitamins E & C for nourishment and protection
Provides long-lasting relief for dry, chapped lips
Forms a moisture-locking barrier to keep lips soft and hydrated.

15 AED

20% OFFFeatured

Moisturizers, Oils & Moisturizer, Skin Care

Disaar Snail Lightening and Moisturizing Oil 100ml

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Highlights:

Disaar Snail Lightening and Moisturizing Oil 100ml

Disaar Snail contains natural extracts that rapidly infiltrate into the skin. It is also said to have a range of anti-aging benefits such as reducing fine lines, wrinkles, and hyperpigmentation, and improving elasticity & hydration.

Increase hair blood circulation on the scalp while also promoting hair growth.Improve the quality of your hair by helping it become stronger and smoother.It is a great skin moisturizer.Helps hydrate the skin, moisturize and reduce wrinkles.

20 AED

GIFT SET

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15% OFFFeatured

Lotion, Skin Care

Yoko Sakura Body Lotion 400ml

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Highlights:

Yoko Sakura Body Lotion 400ml

Keeps skin soft, smooth and hydrated

Reveals a fresh layer of younger looking skin

Replenishes skin with long-lasting hydration

55 AED

11% OFFFeatured

Roda Roji Azulene Soothing Peptide Toner 200ml

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Highlights:

Roda Roji Azulene Soothing Peptide Toner 200ml

RODA ROJI Azulene Soothing Peptide Toner has a soothing effect, moisturizes the skin, relieves irritation and itching, reduces inflammation and restores the natural protective barrier.

85 AED

10% OFFFeatured

Deodorants & Antiperspirants, Fragrances, Men

MAAKE Dynamo Dash Deodorant Spray for Men 200ml

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MAAKE Dynamo Dash Deodorant Spray for Men 200ml

Dynamo ? More like dynamite. Apply if you are looking for some explosive energy. It’s important to take care of how you smell because that’s your identity, and in a busy world, there’s no better companion that MAAKE.

Instructions: Shake well and hold nozzle approximately 15 centimeters from your body, and spray 2-3 times.

Caution: For external use. Highly flammable. Do not use near sources of heat or fire, and do not expose to sun. Store in a cool, dry place. Keep out of the reach of children.

45 AED

11% OFFFeatured

Shower Gel, Skin Care

Silky Cool Body Shower Gel Aqua Marine 1000ml

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Silky Cool Body Shower Gel Aqua Marine 1000ml

Elevate your daily routine with the Silky Cool Shower Gel. Infused with Aloe Vera extracts and moisturizers, this gentle, pH-balanced formula leaves your skin feeling impeccably clean, deeply moisturized, and velvety soft. Choose from our delightful range of scents to make every shower a refreshing escape.

40 AED

14% OFFFeatured

Eskinol Papaya Smooth White Facial Cleanser 225ml

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Highlights:

Eskinol Classic White Black Hear Eliminates Facial Deep Cleanser 225ml

Get clean and smooth skin with this bright facial cleanser.
It deeply removes dirt, excess oil, and remains makeup.
It is specially formulated to remove blackheads to make the skin radiant.
It avoids pimples and other skin problems from coming back.

It leaves your skin clean, bright, and healthy.

How to use:

Moisten a piece of cotton and apply it to the face and neck.
Repeat until no trace of dirt is seen on the cotton.
Use anytime and anywhere for truly clean skin.

30 AED

8% OFFFeatured

QV Skin Lotion 250ml

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Highlights:

QV Skin Lotion 250ml

Sulfate-, silicone- and paraben-free baby lotion, specially formulated to moisturize dry and sensitive skin.

Benefits Features:

It moisturizes and nourishes the skin.

Moisturizes dry and sensitive skin.

Nourishes the skin and gives it a healthy appearance.

Leaves skin soft and smooth.

Free of sulfates, silicones, and parabens.

Free of artificial fragrances and colors.

How to use:

Put a small amount of lotion on your hand.

Gently massage the lotion onto the skin.

120 AED

13% OFFFeatured

Skin Doctor Underarm Whitening Cream 30gm

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Highlights:

Skin Doctor Underarm Whitening Cream 30gm

Deodorize and fresh feeking throughout the day!

Skin Doctor Underarm Whitening Cream effectively eliminates dark areas and addresses odor caused by bacteria. This cream works wonders for underarms, inner thighs, and elbows.
The formula is lightweight, non-greasy, and rich in Vitamin B3, which strengthens the skin’s moisture barrier and improves redness and blotchiness. It also helps suppress sweat and body odor for up to 24 hours while tightening pores, leaving your skin smoother.

How to use:

After shower, towel-dry your wet skin and evenly apply on the desired areas and gently massage until absorbed.

35 AED

25% OFFFeatured

Cream 21 Classic All Day Cream with Pro-Vitamin B5 50ml

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Highlights:

Cream 21 Classic All Day Cream with Pro-Vitamin B5 50ml

All Day Cream Intensive care and protection that leaves your skin soft and smooth all day long. This cream comes with advanced formulas that help keep your hands, feet and body soft and moisturized all day long. This cream provides intensive care for your skin and penetrates deep into your skin and keeps it moisturized. The best part about this product is that it is compatible with all skin types and also comes with a beautiful fragrance.

Benefits and Features:

Gives you soft, smooth and refreshed skin.

Gently removes dead skin cells and renews them automatically

Rich in nutrients to maintain skin moisture.

How to use:

Apply to the body and massage gently on the desired area.

15 AED

6% OFFFeatured

Conditioner, Hair Care, Hair Styling Products

TGIN Rose Water Frizz Free Hydrating Conditioner 384ml

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Highlights:

TGIN Rose Water Frizz Free Hydrating Conditioner 384ml

Our tgin Rose Water Frizz Free Hydrating Conditioner is a lightweight, moisturizing formula that helps detangle hair and add shine.

Benefits

Detangles strands

Reduces dandruff

Stimulates hair growth

75 AED

11% OFFFeatured

Shower Gel, Skin Care

Toujours Jeune Corrot Skin Corrector Lotion 280ml

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Highlights:

Toujours Jeune Corrot Skin Corrector Lotion 280ml

Nourishing, protective and regenerating, Toujours Jeune Carrot Corrector milk is recommended for dry and sensitive skin. It protects the epidermis against external aggressions such as wind, cold or pollution

Application

It is recommended to use ALWAYS YOUNG Carrot Corrective Milk on the entire body.

Precautions

Changing the color of this product does not change its quality. Stop using it if you experience an allergic reaction. Prohibited from applying it to children under 12 years old.

40 AED