Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care

Pastil Fresh & Natural Honey Body Cream 360ml

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Pastil Fresh & Natural Honey Body Cream 360ml

Nourish dry skin & send your senses on an island escape with this fast-absorbing, rich & creamy, tropical body lotion. This blend restores essential hydration to skin.

The non-greasy formula absorbs quickly leaving skin feeling soft & smelling great.

This one of a kind non-greasy body lotion and daily moisturizer for skin glides on comfortably to soothe skin without stickiness.

35 AED

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Doctor Clear Prowhite Lightening Bar Soap 110gm

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Doctor Clear Prowhite Lightening Bar Soap 110gm

It’s Prowhite Complex Vitamins + Phyto Ingredients helps in visibly brighten up your complexion, double strength. These skin lightening products are highly effective for Afro skin. You can see the difference in a short span of time and it also makes the skin feel very soft. Smoothest, tones, and texturizes skin, thanks to the phyto ingredients, vitamins and the prowhite complex known to improve skin’s complexion and vitality. These products don’t bleach your skin, it just makes your tone brighter.

15 AED

18% OFFFeatured

White Express Classic Cocoa Butter Body Cream 500ml.

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White Express Classic Cocoa Butter Body Cream 500ml.

Discover the secret to a fairer and more luminous complexion with the White Express Gold Soap Exfoliant Soap. Immerse yourself in a pampering skincare routine that incorporates this exceptional soap. Formulated with specialized exfoliating agents, it gently buffs away dullness, revealing the youthful glow hidden beneath.

45 AED

13% OFFFeatured

Maxi-Peel Exfoliant Solution No. 2 60ml

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Maxi-Peel Exfoliant Solution No. 2 60ml

For treatment and prevention of mild, moderate to severe cases of pimples, blackheads & whiteheads.

Reduce breakouts

Eliminate acne-using bacteria

Remove dead skin cells

Whitens dark spots and blemishes

Helps prevent dark pigmentation

35 AED

20% OFFFeatured

Vaseline Men Extra Strength Non-Greasy Body Lotion 200ml

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Vaseline Men Extra Strength Non-Greasy Body Lotion 200ml

Boosts suppleness, nourishes and conditions the skin

Heals dryness and soothes parched skin

Light and gentle skin-nurturing treatment that gets easily absorbed in skin

20 AED

33% OFFFeatured

Dabur Herbolene 2-In-1 Aloe Petroleum Jelly With Aloe Vera And Vitamin E 115ml

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Dabur Herbolene 2-In-1 Aloe Petroleum Jelly With Aloe Vera And Vitamin E 115ml

Dabur Herbolene 2-In-1 Aloe Petroleum Jelly With Aloe Vera And Vitamin E 115ml is a multi-purpose skincare product that is enriched with the goodness of aloe vera. It provides deep Moisturization and nourishment to the skin making it soft and supple. This petroleum jelly is perfect for dry and rough skin as it helps to lock in moisture and protect the skin from external factors. It can be used on lips elbows knees and other areas that need extra care and hydration. The white colour of the jelly gives a clean and fresh look to the skin.

Safety Warning

Do not use it when seal is broken and stop using it if any allergic reactions

10 AED

7% OFFFeatured

Creams, Skin Care, Tubes

Carotis Skin Brightening Cream With Vitamin A 30gm

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Carotis Skin Brightening Cream With Vitamin A 30gm

It contains vitamin A, a natural ingredient skin rejuvenation. Carrot oil, another ingredient, is rich in beta-carotene and vitamins, which are skin nourishing agents that help revitalize the skin, increase skin cell turnover, and give it a radiant glow.

Carotis Lightening Cream with Vitamin A is a skin lightening formula that is loaded with the goodness of carrot oil and vitamin A, which act deftly on the skin to soften it, even its tone, and enhances skin quality making it healthy, soft and radiant. Loaded with natural ingredients, this cream will help your skin restore in just 7 days!

65 AED

25% OFF

Waouh Clarifying Complexion Correction Soap 90gm

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Waouh Clarifying Complexion Correction Soap 90gm

the actives to go deep into skin and provide rich nourishment and moisturization. This enables a long lasting 48-hour moisturization.

15 AED

10% OFFFeatured

Shower Gel, Skin Care

Gold Skin Shower Gel with Argan Oil 1000ml

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Gold Skin Shower Gel with Argan Oil 1000ml

GOLD SKIN clarifying shower gel with Argan oil cleans the skin. Enriched with Argan oil, it helps even out the skin tone and reduce blemishes. Removed from all impurities, your skin is ready to receive your GOLD SKIN care.

Product benefits

Cleans the skin.

Reduces and prevents skin imperfections.

Helps even out the complexion.

How to use

To be used in daily toilet. In case of contact with eyes, rinse immediately. Keep out of reach of children.

45 AED

24% OFFFeatured

Oils & Moisturizer, Skin Care

Diamond Glow Elegant Glycerin 500ml

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Diamond Glow Elegant Glycerin 500ml

Lightening Strength: Maximum Strength – Strongest Lightening for Maximum Results

Diamond Glow Elegant Deep Moisture Glycerin is a deeply moisturizing body treatment designed to enhance hydration while supporting your lightening routine. Infused with Amla Oil and Dandelion Extract, and combined with Alpha-Arbutin, Vitamin C, and Glycolic Acid, this nourishing formula helps improve the appearance of uneven skin tone, enhance skin radiance, and leave skin looking smoother and healthier. Its lightweight, fast-absorbing texture helps condition the skin without feeling heavy or greasy.

Enriched with powerful humectants, botanical extracts, and skin-conditioning ingredients, it helps replenish moisture while softening rough, dry skin and improving overall texture. With continued use, skin feels noticeably softer, smoother, deeply hydrated, and naturally luminous. For best brightening results, follow with Diamond Glow Elegant Whitening Beauty Milk.

380 AED

PRODUCTS ON SALES

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17% OFFFeatured

Face Cream, Skin Care, Spot Corrector

Arena Gold Papaya Glowing Cream 20gm

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Arena Gold Papaya Glowing Cream 20gm

How to use Cream :Take the substantial amount of the Arena gold beauty cream on your palm. Apply it on the face and leave it overnight. Wash your face in the morning for best results. Don’t go near flame or in sun exposure. Do not massage

25 AED

13% OFFFeatured

Macadamia Whitening Scrub For Face & Body 500g

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Macadamia Whitening Scrub For Face & Body 500gm

Gently exfoliates the skin for a radiant glowing look with refreshed feeling.

This product offers a special formula that contains natural exfoliating particles and Macadamia which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

12% OFFFeatured

Difeel Ultra Growth Basil & Castor Oil Pro Growth Shampoo 1000ml

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Difeel Ultra Growth Basil & Castor Oil Pro Growth Shampoo 1000ml

CASTOR OIL SHAMPOO FOR HAIR GROWTH: Unique nature based essential oil formula helps promote hair growth while smoothing each hair follicle for a high shine.
NATURAL HAIR SHAMPOO FOR GROWTH: Deeply cleanses and moisturizes the scalp. Helps ease dandruff and leaves hair smooth and shiny.
SHAMPOO CASTOR OIL FOR HAIR GROWTH: Delivers hydrating and nourishing results to dry, damaged hair. Recommended for men and women with thinning hair
SHAMPOO FOR GROWING: Helps thicken hair making it smoother, stronger and less frizzy while working to prevent future breakage. To use, apply as you would any shampoo. Work into a lather and rinse.
HAIR GROWTH HEALTHY SCALP SHAMPOO: For optimal results use in conjunction with Difeel Basil & Castor Oil Hair Growth Conditioner. Easy to use and convenient Difeel packaging and dispensing.

220 AED

13% OFFFeatured

Hair Care, Hair Styling Products

Every Strand Simply Curls With Shea & Coconut Oil Curl Styling Foam 236ml

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Every Strand Simply Curls With Shea & Coconut Oil Curl Styling Foam 236ml
Why I need it: Creates voluminous and bouncy curls with incredible shine and definition. Enhances your natural curl patterns without stickiness, frizz, or crunch. For medium-thick and curly-wavy hair types. What it is: A styling foam that gently defines curls and adds control. Ideal for wash & go styles, twist-outs, or rod/roller sets. How to use it: Dispense the foam into your hands and distribute it evenly to damp hair. Scrunch into your hair and diffuse or let it air dry.

65 AED

14% OFFFeatured

Valera Peel Off Mask Vitamin C

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Valera Peel Off Mask Vitamin C

30 AED

6% OFFFeatured

Hair Care, Hair Treatment

Skala Hair Treatment Cream Maionese Capilar Nutritiva 1000gm

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Skala Hair Treatment Cream Maionese Capilar Nutritiva 1000gm

Its formula is free from sulfate, parbaben, petrolatum and mineral oil. Free! Co-wash!

The Pot?o Nutritious Capillary Mayonnaise has been formulated especially for you who seek for ally to keep the threads healthy! It is the perfect combination of 3 elements that help give hydration, strength and untangling of the hair. And the best is yet to come. It can be used either as a hair treatment conditioning or a leave-in conditioner. Just use and let it rest all day long.

Cane Molasses + Carrot Oil: prevents the aging damaged yarns helping with the healthy hair growth.

Amaranth extract: amino acids restorage, making combing a lot easier.

Castor oil: it prevents hair from loss by making it stronger.

For all type of hair.

85 AED

13% OFFFeatured

Skin Docto Face & Body Coffee Cream Scrub 200ml

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Skin Docto Face & Body Coffee Cream Scrub 200ml

Skin Doctor Face & Body Coffee Cream Scrub’s unique formulae contains natural exfoliating particles and coffee which gently exfoliate the skin without any side effects, for a radiant glowing skin. The creamy texture moisturizes the skin while nourishing it anti-oxidant properties of the coffee.

How to use: Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

13% OFFFeatured

Pastil Advanced Therapy Cream Pink 300ml

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Pastil Advanced Therapy Cream Pink 300ml

35 AED

11% OFFFeatured

Hair Care, Hair Colour, Hair Cream

Bolony Hair Color Cream 5.3 Light Golden Brown 100ml

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Bolony Hair Color Cream 5.3 Light Golden Brown 100ml

Hair Color Cream With Keratin, Macadamia Oil & Gold Extract

It Enhances your hair with vibrant, long-lasting color while nourishing it deeply. Infused with Keratin for strength, Macadamia Oil for hydration, and Gold Extract for shine, this formula ensures even coverage and a silky-smooth finish. Achieve high-quality results with rich color and healthy, radiant hair.

How to use:

Wear gloves and mix the hair color cream with the developer as instructed. Apply evenly to dry hair, starting from the roots. Leave it on for the recommended time, then rinse thoroughly with water. Use a conditioner for a smooth, nourished finish.

40 AED

25% OFFFeatured

Renew Gluta Mansi High in Vitamin C, Bar Soap for Skin Whitening 135gm

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Renew Gluta Mansi High in Vitamin C, Bar Soap for Skin Whitening 135gm

Renew Gluta Mansi Soap is effective skin whitener. It contains super active ingredients, plus Vitamin C to achieve fair, smooth, healthy even toned skin. Excellent for all skin types

15 AED

GIFT SET

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14% OFFFeatured

Hair Care, Hair Oil

Disaar Hair Serum Anti Frizz Nourish Damaged Repair Color Snake Oil of India 50ml

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Disaar Hair Serum Anti Frizz Nourish Damaged Repair Color Vitamin E Of France50ml

This oil is a blend of multiple rare oils and has a unique formula that is easily absorbed & oil – free

Deeply nourishes & inhibits frizzy hair, brightens up Hair Color

Reduces split ends and provides long – lasting thermal & humidity protection

30 AED

13% OFFFeatured

Oils & Moisturizer, Skin Care

Vaseline Intensive Care Body Gel Oil, Cocoa Radiant

Vaseline Essential Intensive Care Cocoa Radiant Body Oil 200ml

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Vaseline Essential Intensive Care Cocoa Radiant Body Oil 200ml

Vaseline Intensive Care Cocoa Radiant Body Gel Oil with pure cocoa butter and replenishing oils for healthy glowing skin

This vitalizing body oil from Vaseline’s Intensive Care locks in moisture to help revitalise dry and dull-looking skin

This body oil absorbs quickly and heals dry skin for glowing radiance with non-greasy, rich moisturisation

Contains 100 Percent pure cocoa butter and replenishing oils for the ultimate skin care experience

This body oil gel is appropriate for use on sensitive skin. Body lotion with a warm, cocoa butter fragrance

35 AED

10% OFFFeatured

Creams, Lotion, Skin Care

Silky Cool Body Lotion Professional Salon & Spa Moisturizing Lotion for Massage 400ml

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Silky Cool Body Lotion Professional Salon & Spa Moisturizing Lotion for Massage 400ml

Silky Cool Body Lotion is a professional-use body lotion designed for beauty salons, spas, and grooming centers. Its smooth, lightweight texture allows for easy application and quick absorption, making it ideal for use during and after salon treatments.

Formulated to help moisturize and soften the skin, this lotion leaves the skin feeling smooth, refreshed, and well cared for without a greasy finish. It is suitable for regular salon services such as massage, post-waxing care, manicures, pedicures, and general skin conditioning.

The lotion provides reliable hydration and comfort, supporting a polished and professional treatment experience for clients

45 AED

14% OFFFeatured

Valera SPF 90 Sunblock 200ml

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Valera SPF 90 Sunblock 200ml

Valera sun block is an excellent braod-spectrum sunblock cream formulated with UVA & UVB protection and natural whitening extracts, vitamins and minerals to help protect, treat and prevent brown spots and wrinkles caused by sun’s harmful rays as well as to help whiten skin complexion.

30 AED

25% OFFFeatured

Citro Clear Soap with Lamon extract 190g

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Citro Clear Soap with Lamon extract 190g.

Citroclear · Anti-dark spot exfoliating soap with lemon extracts fast action 7 days. Anti-dark spot exfoliating soap with lemon extracts fast action 7 days.

Skin whitening accelerator the Citro clear Soap based on lemon extract

Fight against acne and oily skin problem. Citroclear clarifies skin tone and brightens.its colour while proving smoothness and healthy look.

Citro clear Soap, is a miracle working oil that is formulated from the best plants extracts that instantly clears out uneven skin tone, Stretch marks, pigmentation, anti scar, excellent on stubborn jointed areas like the knuckles, elbows, knees, ankles and feet. … It is very safe and suitable for all skin

15 AED

22% OFFFeatured

Cocoderma Lightening Body Lotion with Coconut Oil 275ml

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Cocoderma Lightening Body Lotion with Coconut Oil 275ml

Cocoderma body lotion penetrates and leaves your skin flexible, soft and hydrated. Its formula with coconut extracts daily purify and harmoniously lighten the skin.

Product benefits

Clarifies the skin harmoniously

Moisturizes, softens, and smoothes the epidermis

How to use

Apply only to small areas in a timely or time-limited manner. Rinse hands well after use. Avoid contact with eyes. In case of irritation, discontinue use. Use prohibited on children under 12 years old. Keep out of reach of children.

35 AED

13% OFFFeatured

Pretty Cowry Vitamin E Oil 30000 IU Whitening Essential Oil Vitamin C Serum 75ml

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Pretty Cowry Vitamin E Oil 30000 IU Whitening Essential Oil Vitamin C Serum 75ml

long lasting: Moisturize paste can make skin firmer and more vivid, long lasting effect.

elasticity: Moisturizes the elasticity, penetrates skin’s natural state of the skin, promotes skin tightening and increases blood circulation.

fine lines: It can tighten the skin and reduce scars, stretchy cotton bags as new.

applicable: The pigments are designed to be applied for a variety of skin conditions, including ketchup, mustard, hemostasis, discoloration, textile, cotton, nylon, lanolin, fats, etc.

35 AED

14% OFFFeatured

Biocarrot Lightening Shower Gel 500ml

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Biocarrot Lightening Shower Gel 500ml

Biocarrot Clarifying Shower Gel contains active ingredients that help to gradually clarify the complexion gently. It deeply cleanses and harmonises the complexion while leaving a pleasant fragrance on the skin.

Product benefits

Cleanses the skin
Evens out the complexion.
Softens the skin and gives it radiance.

How to use

To be used for daily washing.

other capacities

30 AED

13% OFFFeatured

AR Vitamin C Ceramide & Protein Booster Serum 10ml

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AR Vitamin C Ceramide & Protein Booster Serum 10ml

Facial serum gives the skin look radiant, moisture. While helps to protect against wrinkles with the value from Vitamin C, Glutathione which helps the skin look radiant. Ceramide, Hyaluronic Acid, Vitamin E, Vitamin B5 help adding moisture to the skin. Niacinamide (Vitamin B3) helps dark spots look faded. Centella Asiatica Extract helps to protect the skin from wrinkles. Snail Secretion Filtrate gives the skin look smooth naturally when used continuously on a daily basis.

35 AED

13% OFFFeatured

Lotion, Personal Care, Skin Care

Vaseline Intensive Care Cocoa Glow Dry Skin Body Lotion 400ml

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Vaseline Intensive Care Cocoa Glow Dry Skin Body Lotion 400ml

Vaseline Intensive Care Cocoa Glow Body Lotion helps keep your skin looking healthy and Glowing.

Our rich formula combines 100% pure cocoa and shea butter, giving your skin a natural glow. Deep Moisturizing Daily Body Lotion: Vaseline Cocoa Glow goes beyond basic moisturization.

Our Intensive Care range works to helps heal dry skin deep down. Vaseline Intensive Care Cocoa Glow Lotion contains micro-droplets of Vaseline Jelly that lock in moisture.

35 AED