Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care

Gluta White Glutathione & Collagen Skin Clarifying Cream 275ml

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Gluta White Glutathione & Collagen Skin Clarifying Cream 275ml

Based on glutathione and collagen, Gluta White lightening cream gives your skin a boost of youth and radiance. It purifies, eliminates spots and imperfections, and is suitable for all skin types.

Formulated with dual active ingredients Glutathione and Collagen, Glut white exfoliating clarifying soap softens, cleanses the skin without drying it and rids dead cells. Supreme healthy white Skin.

Reduce wrinkle, Boost up collagen, Anti-aging. Reduce freckles, Acne Scars, Remove dark spots. Reduce and fitting the face Pores.

35 AED

13% OFFFeatured

Fruit Of The Wokali Firming Black Charcoal Face Mask That Removes Impurities 130ml

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Fruit Of The Wokali Firming Black Charcoal Face Mask That Removes Impurities 130ml

Fruit of the wokali professional care wokali white black mask a firming black mask treatment that provides important skin care benefits, visibly firmering, tightening and tone the skin to achieve defined-looking contours.

35 AED

17% OFFFeatured

Anti Stretch Marks, Face Cream, Skin Care, Spot Corrector

Aqua Gold Beauty Cream 5Days 30gm

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Aqua Gold Beauty Cream 5Days 30gm

Experience the transformative and rejuvenating effects of Aqua Gold Beauty Cream. Specifically formulated to target and improve common signs of aging, this potent cream effectively combats dark circles, acne, wrinkles, freckles, and sun damage, leaving you with a radiant, youthful complexion. With regular use and powerful SPF-45 protection, witness visible results and reduced dullness.

25 AED

13% OFFFeatured

Washami Extra White Papaya Body Lotion 480ml

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Washami Extra White Papaya Body Lotion 480ml

35 AED

17% OFFFeatured

Glupa Glutathione and Carrot Skin Whitening Serum 50ml

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Glupa Glutathione and Carrot Skin Whitening Serum 50ml

Fairness creams are enriched with a lot of skin-brightening ingredients that help in evening out your complexion by reducing the appearance of dark spots, pigmentation and textured skin

Serum removes fades stubborn fark spots, acne scars, sun spots and blemishes, It is fast acting milk serum that helps restore a clearer and more radiant even toned complexion white smoothing out dry skin.

25 AED

13% OFFFeatured

So Beauty Soriko Body Lotion 500ml Made in Thailand

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So Beauty Soriko Body Lotion 500ml Made in Thailand

Body Lotion enriched with pure milk protein.

Helps to nourish the skin to be smooth and soft, younger looking skin.

Combined with Collagen and Hyaluronic Acid that helps retain moisture for the skin for a long time.
Reinforces the skin’s protective barrier and contains a Whitening Complex that can be obtained from Vitamin C,
Vitamin B3 And Arbutin to make the skin look naturally radiant and contains Shea Butter and Vitamin E.

Helps smooth skin, reduces wrinkles, with UV Protection.
Helps skin smooth, youthful skin with collagen and hyaluronic acid.
Helps keep skin hydrated, strong and brightening skin from vitamin C, vitamin B3,
arbutin to make skin naturally lighter, shea butter, vitamin E to help skin smooth, and protect of a ray of sunshine
Helps protect blue light SPF 50++
UVA / UVB SUN PROTECTION
Skin is not sticky, skin whitening naturally.

Importance of ingredients:

Milk Protein Analysis: Pure milk protein, helps skin care for soft and moist, youthful skin
Collagen: Helps increase skin elasticity, makes it soft and moist, completes the depth of the skin
Hyaluronic Acid: Keep the skin moist, flexible, soft and tighten the skin
Vitamin B 3: Increases skin moisture, reduces wrinkles, dark spots and helps brighten skin Arbutin:
Reduces palm, freckles, and dark spots and helps brighten the skin Vitamin C:
Helps brighten the skin, Reduce dark spots, and increase skin collagen
Shea butter: helps the skin to be soft, moisturized and reduce wrinkles
Vitamin E: Protecting the skin from free wands, reducing wrinkles, and increasing skin moisture

How to Use:
Apply Soriko Lotion all over the body. Skin will become radiant, and its tone will be naturally lightened after daily.
Ingredients:
Water, Mineral Oil, Niacinamide, Glycerine, Polyacrylamide, C13-14 Isoparaffin, Hydrolyzed Milk, Protein, Fragrance,
Phenoxethanol, Titanium Dioxide, Laureth-7, Collagen, Hyaluronic Acid, Arbutin, Vitamin C, B

35 AED

25% OFFFeatured

Gluta Kojic White+ 100g Huile Teint Diamant Brightening Body Serum 120ml

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Gluta Kojic White+ 100g Huile Teint Diamant Brightening Body Serum 120ml

Huile Teint Diamant Brightening Body Serum is a luxurious body oil designed to promote a brighter, more even skin tone. Its powerful formula combines key ingredients like Glutathione, Kojic Acid, and essential vitamins to target dark spots and blemishes, revealing a more radiant complexion. With added Hyaluronic Acid for deep hydration, this body oil nourishes your skin while helping to smooth and refine your overall skin tone.

Key Features:

Brightening Formula: Targets dark spots and blemishes for a more even, radiant skin tone.
Hyaluronic Acid: Provides intense hydration to keep your skin soft, smooth, and supple.
Multi-Action Treatment: Combines brightening, hydration, and skin refinement in one powerful product.

Benefits:

Even Skin Tone: Reduces the appearance of dark spots for a balanced complexion.
Deep Hydration: Hydrates skin while preventing dryness, leaving it feeling soft and nourished.
Brightens and Refines: Helps illuminate skin, giving it a healthy and radiant glow.
Gentle on Skin: Ideal for regular use, providing effective results without harsh ingredients.

30 AED

17% OFFFeatured

Face Cream, Skin Care

Face Fresh Beauty Cream for Men 23gm

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Face Fresh Beauty Cream for Men 23gm

Skin care is important for all men equally. So, the Face Fresh Beauty Cream for Men is specially formulated for men. It works to improve the appearance and health of skin. It typically includes ingredients that are formulated to provide hydration, reduce redness and inflammation, and help protect skin from environmental damage. Depending on the specific formula, this cream also provides exfoliating benefits, helps reduce the appearance of fine lines and wrinkles, and provides anti-aging benefits. This Cream has no side effects and it is equally suitable for all skin types including Dry, Oily and Combination.

25 AED

6% OFFFeatured

Creams, Skin Care, Spot Corrector

Makari Naturalle Intense Extreme Glow Rejuvenating Face Cream 50ml

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Makari Naturalle Intense Extreme Glow Rejuvenating Face Cream 50ml

Indulge your skin with the creamy and hydrating Intense Extreme Face Cream. Fortified with shea butter and vitamins A, C and E, this silk-like face cream dissolves blemishes and hyperpigmentation while brightening your skin, for a glowing complexion.

Recommended for dry to normal skin types
-Apply a thin layer to face daily after using Toning Serum
-Can be used to spot treat dark spots, blemishes and age spots on body

85 AED

5% OFFFeatured

Clear Essence Exclusive Hydroquinone-Free Skin Beautifying Milk 285.5ml

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Clear Essence Exclusive Hydroquinone-Free Skin Beautifying Milk 285.5ml

Our Skin Beautifying Milk…Now in A Larger Modern Bottle!

The Clear Essence® Exclusive Hydroquinone-Free Skin Beautifying Milk is now prepared in a completely new avatar infused with Licorice, Azelaic, Tranexamic and Niacinamide for bright, even toned and flawless looking skin. Clear Essence® Exclusive Hydroquinone-Free Skin Beautifying Milk is a hydroquinone-free all over body moisturizing complexion lotion fortified with botanical licorice extracts to effectively fade away skin discolorations, dark spots, freckles, uneven skin tone unveiling a smooth brighter glowing complexion.

Contains 5% Niacinamide

Extra Strength Formula with Niacinamide which targets dark spots

Licorice Extract restores skin’s radiance and glow

96% Improved clarity in 8 weeks

Skin Concern: Uneven patches and discolorations, dry skin, dull complexion

Recommended Skin Type: All skin types, specifically dry skin

Used For: A full body even skin tone and moisturized glow

For Use On: Body, light moisturizer for face if dry skin

285 AED

PRODUCTS ON SALES

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8% OFFFeatured

Lotion, Skin Care

Purec Pure Egyptian Secret Gold Lotion 400ml

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Purec Pure Egyptian Secret Gold Lotion 400ml

Purec Egyptian Secret Gold is Formulated to firm and brighten skin with dynamic combination of 100% natural Ingredients that target Pimples & Wrinkles. It also leaves skin soft & moisturized all day.

Direction for use

Apply morning and evening on cleansed skin. Gently massage till complete absorption.

60 AED

22% OFFFeatured

Vaseline Hijab Bright Omega Night Renew Nourishing Serum 3X Omega-3+ Collagen 180ml

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Vaseline Hijab Bright Omega Night Renew Nourishing Serum 3X Omega-3+ Collagen 180ml

Vaseline Hijab Bright Nourishing Body Serum Omega Night Renew Relaxing Perfume Hyaluron Collagen 180ml
Brightening Body Serum with 10x Niacinamide – skin becomes brighter and more radiant. Moisturizing Serum that nourishes skin and makes it feel supple with 3x Omega-3 fatty acids and Marine Collagen.
1. 3% Super Niacinamde Complex Serum: untuk 10x kekuatan mencerahkan dan 10x perlindungan kulit glowing
2. 4D Hyaluronic Acid: 1000x kekuatan menghidrasi kulit hingga ke lapisan terdalam epidermis
3. 3x Omega-3 Fatty Acids: memperbaiki tekstur kulit agar lebih halus
4. Hydrolized Marine Collagen: kulit lebih lembap dan terasa lebih kenyal

35 AED

7% OFFFeatured

Lotion, Serums, Skin Care, Gift Sets

UCB European White Vitamin C Body Lotion And Vitamin C Serum Set

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Highlights:

UCB European White Vitamin C Body Lotion And Vitamin C Serum Set

The UCB European White Vitamin C Lotion and Serum Set is a dual-action skincare combo designed to firm, hydrate, and brighten the skin tone.

Key Features

Brightening and Fading: Formulated with Vitamin C and turmeric extract to reduce the look of dark spots and uneven patches.

Firming and Anti-Aging: Helps improve skin elasticity and smooth out fine lines or the appearance of stretch marks.

Sun Protection: The lotion often includes SPF 50+ to shield the skin from harmful UV rays and prevent further discoloration.

Deep Hydration: Delivers a rich moisturizing complex that softens rough and dry skin.

280 AED

13% OFFFeatured

Conditioner, Hair Care

Reborn Hair Conditioner & Balsam with Collagen 1000ml

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Reborn Hair Conditioner & Balsam with Collagen 1000ml

Soft, hydrating and scent-sational. The balsam-cream performs a tonifying action because of vegetable extracts and a restructuring action due to the presence of cationic substances which permit easy combing and bring softness to the hair, taking away the static electricity and leaving the hair shiny. For a versatile leave in hair conditioner, and it’s great for brazil keratin / collagen / Botox treatment of hair.

65 AED

18% OFFFeatured

Conditioner, Hair Care

DAX High & Tight Awesome Shine 99gm

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DAX High & Tight Awesome Shine 99gm

DAX High & Tight: Awesome Shine provides superior shine and strength. Fortified with Coconut Oil, Castor Oil, Lanolin, and Jojoba Oil, High & Tight will keep your hair at attention and bring attention to your hair!

Light hold hair dress, with superior shine
Softens hair and conditions scalp
Best used on short to medium-length hair

45 AED

14% OFFFeatured

Creams, Lotion, Serums, Skin Care

Dhin Dhin Anti-Stretch Mark Lotion 250ml

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Dhin Dhin Anti-Stretch Mark Lotion 250ml

Dhin Anti-Stretch Mark Lotion helps to reduce dark spots and uneven skin tone. It contains natural ingredients and vitamin C. Suitable for all skin types

30 AED

7% OFF

Shower Gel, Skin Care

PrettyBe Shower Gel Berry 5L

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PrettyBe Shower Gel Berry 5L

70 AED

17% OFFFeatured

RDL PlantCenta Whitening Soap 135g

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RDL PlantCenta Whitening Soap 135g

RDL PlantCenta anti-aging soap is especially formulated to decrease the visible signs of skin aging. It contains plant extracts which detoxify the skin against harmful elements from the environment. It is also formulated with alpha hydroxyl acids to rejuvenate the skin keeping it young and healthy.

25 AED

13% OFFFeatured

Skin Doctor Strawberry Face & Body Cream Scrub 200ml

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Skin Doctor Strawberry Face & Body Cream Scrub 200ml

Skin Doctor Face & Body Cream Scrub offers a unique formula that contains natural exfoliating particles and Strawberry which gently exfoliates the skin without any side effects for radiant glowing skin. The creamy texture of this amazing product allows for deep moisturization of the skin whilst being exfoliated.

How to use

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

35 AED

13% OFFFeatured

Eveline Clean Your Skin Mattifying & Moisturising Cream 75ml

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Eveline Clean Your Skin Mattifying & Moisturising Cream 75ml

The Eveline Clean Your Skin Mattifying & Moisturising Cream is a lightweight, oil-free moisturizer specifically designed for oily, acne-prone, and combination skin.

This cream provides essential hydration while helping to control shine, making it ideal for those who struggle with excess oil production and occasional breakouts.

Contains ingredients that help to combat acne-causing bacteria and prevent new breakouts.

improves skin texture.
Non-Comedogenic.
Helps Soothe irritated skin.
Moisturizes the skin.
Minimizes the appearance of enlarged pores.

65 AED

GIFT SET

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11% OFFFeatured

Hair Care, Hair Oil, Hair Scalp Treatment, Hair Treatment

Skin Doctor Gold Keratin Hot Oil Hair Treatment 1000ml

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Skin Doctor Gold Keratin Hot Oil Hair Treatment 1000ml

Deeply repairing Skin Doctor Gold Keratin Hot Oil Hair Treatment Mask strengthens the hair against all types of environmental damages and increases its resistance to breakage.
– Provides extraordinary softness and smoothness.
– improves durability and fulness.
– Protects the hair.

How to use:

Apply generous amount of mask on wet hair strands, concentrating more on the ends and leave for 3 to 5 minutes, then rinse well with water.

40 AED

20% OFFFeatured

Amaliko Kenta Soap for Lightening the Sensitive Area 100gm

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Highlights:

Amaliko Kenta Soap for Lightening the Sensitive Area 100gm

It opens sensitive areas.
It removes the darkness from the thighs.
It treats dryness in the area.
Suitable for newborn babies.
It treats diaper rash in babies.
It treats skin rashes.

How to use

Apply soap lather to the loofah, scrub your body well, and rinse with water.

20 AED

20% OFFFeatured

Bench Daily Scent Cologne Lazy Afternoon 125ml

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Bench Daily Scent Cologne Lazy Afternoon 125ml

Bench Daily Scent Cologne Lazy Afternoon
To help you keep up with your ever-changing mood,
Bench introduces a line of scents that’s a sure fit to your everyday life
The Daily Scent Cologne Collection

20 AED

8% OFFFeatured

Conditioner, Hair Care, Shampoo

Moringa-O Malunggay 2-in-1 Herbal Anti-Dandruff Shampoo and Conditioner for Dry and Itchy Scalp 200ml

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Highlights:

Moringa-O2 Malunggay Olive Oil Omega Herbal Soap 135gm

A gentle and effective anti-bacterial soap enriched with herbal actives to cleanse, hydrate, and protect sensitive skin. It also helps prevent premature aging and irritation caused by dirt and pollution.

Natural ingredients cleanse and nourish akin in a gentle process without stripping your skin of its protective oils and work tone and protect skin from signs of aging.

If you’re looking for an antibacterial soap that also works as an anti-acne soap, this herbal blend is your go-to daily cleanser. Trusted by many in the Philippines, it’s safe and effective for all skin types.

ALL NATURALS

Vitamins A, C, E, Omega 6 & 9 (linoleic and oleic acids), calcium, potassium, Proteins, and Natural oils.

BENEFITS

– Helps slow down signs of aging

– Deeply nourishes and moisturizes dry skin

– Improves skin elasticity, suppleness

– Anti-bacterial and Anti-Acne

– May help relieve itch

– Skin lightening

– Deodorizing

Directions: Lather into wet skin and then rinse. For best results, use Hype Ardent Naturals Moringa-O2 Body Lotion and Moringa-O2 Facial Toner.

60 AED

17% OFFFeatured

Body Mist, Fragrances, Make Up, Unisex

Melano Love Victory Body Splash 250ml

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Highlights:

Melano Love Victory Body Splash 250ml

A tropical, fruity body splash with sweet summer notes.

How to use:

Spray the body splash directly onto clean, dry skin after a shower.
Apply to pulse points (neck, wrists, behind ears) for a longer-lasting fresh scent.
Reapply anytime during the day for an instant refresh.

25 AED

13% OFFFeatured

Moroccan Oil Intensive Hair Mask Olive 1000ml

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Moroccan Oil Intensive Hair Mask Olive 1000ml

The Moroccan Oil Intensive Hair Mask Olive is a deeply nourishing treatment designed to restore and rejuvenate dry, damaged hair.
Enriched with olive extract and Moroccan oil, this luxurious mask deeply hydrates, strengthens, and repairs your hair, leaving it silky, smooth, and revitalized.
This Mask is a unique cream combines with Olive Oil to create the ideal nurturing for hair that needs help.
This rich botanically content mask is most needed to damage hair exposed to chemical processing or treated with extremely high heat styling.
This mask is formulated to detangled hair, seal, and protect it from styling damage.
Hair becomes naturally more Manageable, Strong, and Healthy.

35 AED

5% OFFFeatured

Conditioner, Hair Care

Doo Gro Deep Down Intense Penetrating Conditioner 225gm

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Doo Gro Deep Down Intense Penetrating Conditioner 225gm

Helps restore moisture to dry, damaged, relaxed and chemically treated hair. With a unique blend of natural ingredients, DOO GRO® DEEP DOWN® Intense Penetrating Conditioner repairs damaged hair, helps mend split ends, detangles and helps stop breakage while leaving hair in the very best condition, even after the very first use.
Great for all types of hair including natural, color treated, bleached, weaved, braided and relaxed.

Repairs damaged hair
Soothes Dry Scalp
Restores moisture to dry hair
Helps mend split ends
Helps reduce breakage allowing hair to grow longer

Directions: For best results use at least once a week. After shampooing and conditioning, towel dry hair. On damp hair, generously apply DOO GRO® DEEP DOWN® Intense Penetrating Conditioner. Gently comb or massage through hair. Leave on for 2-5 minutes. For deeper conditioning, leave for 5-15 minutes (use of heat cap, plastic cap or hot towel will increase effectiveness but is not required). Rinse hair thoroughly. Hair is now ready to be styled as usual.

For best results, use the family of DOO GRO® products.

95 AED

33% OFFFeatured

Dabur Herbolene 2-In-1 Aloe Petroleum Jelly With Aloe Vera And Vitamin E 225ml

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Dabur Herbolene 2-In-1 Aloe Petroleum Jelly With Aloe Vera And Vitamin E 225ml

Dabur Herbolene 2-In-1 Aloe Petroleum Jelly With Aloe Vera And Vitamin E 225ml is a multi-purpose skincare product that is enriched with the goodness of aloe vera. It provides deep Moisturization and nourishment to the skin making it soft and supple. This petroleum jelly is perfect for dry and rough skin as it helps to lock in moisture and protect the skin from external factors. It can be used on lips elbows knees and other areas that need extra care and hydration. The white colour of the jelly gives a clean and fresh look to the skin.

Safety Warning

Do not use it when seal is broken and stop using it if any allergic reactions

20 AED

17% OFFFeatured

Pastil Natural Organic Walnut Hair Oil 65ml

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Highlights:

Pastil Natural Organic Walnut Hair Oil 65ml

Regular use helps to strengthen the hair and maintains its silky shine for longer.

It can rapidly supply nutrition to hair, moisten hair-cores, repair damaged hair thoroughly, improve dry hair, keep hair as bright and soft as hot-oiled.

And it can easily smoothen turn up hair and mess-up hair, prevent static electricity, and keep hair charming, shiny and moist for a long time.

25 AED

11% OFFFeatured

Hair Care, Hair Growth, Hair Oil

Skin Doctor Argan Anti-Breakage Hair Serum 300ml

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Highlights:

Skin Doctor Argan Anti-Breakage Hair Serum 300ml

Vegan Formula, protects the hair from breakage and gives a long-lasting conditioning effect.

Skin Doctor Argan Anti-Breakage Hair Serum is rich in antioxidants that delivers hair an instant shine and nourishment. It protects the hair from breakage and gives a long-lasting conditioning effect.
Ultimate hair repair, healthier and maximum nourishment for coarse hair.
– No sulphate.
– No paraben.
– No paraffin.
– Vegan formula.
– Natural active ingredients.

How to use

Apply few drops of serum on your palm, rub them together and massage gently from roots to tips of your hair. Can be used for dry hair (for styling and wet hair for manageability).

85 AED