Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Oils & Moisturizer, Skin Care

Washami Carrot Super Whitening Oil Gel 200ml

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Washami Carrot Super Whitening Oil Gel 200ml

Nourishing Formula: Enriched with Carrot oil, this body repair oil deeply nourishes and moisturises the skin.
Whitening Benefits: The formula helps to gradually lighten and brighten skin tone for a more even complexion.
Versatile Application: This multi-purpose oil can be used on the face, body, and hands for overall skin rejuvenation.

25 AED

17% OFFFeatured

Oils & Moisturizer, Skin Care

Clairmen Clarifying Lightening Oil 50 ml

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Clairmen Clarifying Lightening Oil 50 ml

Clairmen Clarifying Lightening Oil 50 ml Formula for Men is rich in vitamin E and formulated with natural bleaching agents, moisturizes and corrects hyperpigmentation markings of the skin.

Hydrates and protects the skin Harmonizes the complexion, reduces pigment spots Smooth skin, even complexion Non-greasy, rapid absorption

25 AED

13% OFFFeatured

Veet Gold Super Whitening Coca Butter Body Repair Oil Gel 200ml

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Highlights:

Veet Gold Super Whitening Coca Butter Body Repair Oil Gel 200ml

Nourishing Formula: Enriched with Cocoa Butter oil, this body repair oil deeply nourishes and moisturises the skin.

Whitening Benefits: The formula helps to gradually lighten and brighten skin tone for a more even complexion.

Versatile Application: This multi-purpose oil can be used on the face, body, and hands for overall skin rejuvenation.

Body moisturizer locks in moisture to help revitalize dry and dull-looking skin

35 AED

3% OFFFeatured

Q7 Paris Luminaire Lotion 3 Anti-Spots Active Lightening SPF LOTION 300ml

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Q7 Paris Luminaire Lotion 3 Anti-Spots Active Lightening SPF LOTION 300ml

Luminaire Anti-Spots Active Lightening SPF Lotion.

Part of the luxurious Luminaire range.
Contains SPF30 for sun protection.
Safe lightening cream for hyperpigmentation and dark spots.
Specially formulated for skin exposed to sun and UV rays.
Targeted lightening complex to fade stubborn skin discoloration.
Crafted by expert chemists for safe and effective use.
Suitable for daily use, leaves a silky finish on the skin.

195 AED

8% OFFFeatured

Purec Pure Egyptian Magic Whitening Carrot Lotion 300ml

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Highlights:

Purec Pure Egyptian Magic Whitening Carrot Lotion 300ml

The best quality whitening lotion that helps in facial treatments like blemish, burns, age spots and pimples defense with Egg Yolk & L-Glutathione. It gives a tinted overall whitening and firming of the face and body within 14 days of use.

Direction for use

Apply morning and evening on cleansed skin. Gently massage till complete absorption.

60 AED

14% OFFFeatured

Alattar Vitamin E Face Wash Anti-Aging Appearance Facial Cleanser

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Highlights:

Alattar Vitamin E Face Wash Anti-Aging Appearance Facial Cleanser

Highlights

High Potency Vitamin E: Infused with 70,000 units of Vitamin E (70,000iu) to visibly enhance the skin’s surface and texture.
Anti-Aging Appearance: Works to visibly address signs of aging and promotes a more youthful, revitalized look.
Refines Lines and Wrinkles: Helps smooth the skin’s surface, reducing the appearance of wrinkles and fine lines.
Dark Spot Defense: Designed to diminish the look of dark spots and discoloration, supporting a clear and even complexion.
Nourishing & Whitening: A unique formula that nourishes the skin while providing a visible whitening and brightening effect.

30 AED

3% OFFFeatured

Shower Gel, Skin Care

Bismid Skin Glowing Bath with Carrot Oil 2000ml

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Highlights:

Bismid Skin Glowing Bath with Carrot Oil 2000ml

Bismid Skin Glowing Carrot Bath Gently Cleanses, Nourishes, and Exfoliates the Skin. It also Revitalizes your Skin Leaving You Feeling Clean, Fresh, and Moisturized Throughout the Day.

160 AED

33% OFFFeatured

Dabur Herbolene 2-In-1 Aloe Petroleum Jelly With Aloe Vera And Vitamin E 225ml

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Dabur Herbolene 2-In-1 Aloe Petroleum Jelly With Aloe Vera And Vitamin E 225ml

Dabur Herbolene 2-In-1 Aloe Petroleum Jelly With Aloe Vera And Vitamin E 225ml is a multi-purpose skincare product that is enriched with the goodness of aloe vera. It provides deep Moisturization and nourishment to the skin making it soft and supple. This petroleum jelly is perfect for dry and rough skin as it helps to lock in moisture and protect the skin from external factors. It can be used on lips elbows knees and other areas that need extra care and hydration. The white colour of the jelly gives a clean and fresh look to the skin.

Safety Warning

Do not use it when seal is broken and stop using it if any allergic reactions

20 AED

17% OFFFeatured

Melano Melanovate Cream 30gm

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Melano Pharma Ginseng Line Anti Hair Fall Serum 120ml

Melano Ginseng Line Serum (120 ml) is an advanced formula specially designed to treat hair fall from root to tip. It strengthens the follicles and provides the scalp with essential nutrients and vitamins to stimulate healthy growth and noticeable thickness.

25 AED

13% OFFFeatured

Clean & Clear Natural Bright Fairness Cream with SPF12 50ml

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Highlights:

Clean & Clear Natural Bright Fairness Cream with SPF12 50ml

Get this cream from Clean & Clear, with a formula suitable for sensitive skin and moisturizing that lasts all day.

It features a sun protection factor of 12.

It contains cherry extract, which is rich in vitamins, to give your skin a natural glow.

It is oil-free and formulated with cedar oil extract to control your skin’s balance throughout the day.

Suitable for everyday use.
Suitable for sensitive skin.
Dermatologically tested formula.
Effective skin brightening within 4 weeks of use.
Reduces skin shine.

35 AED

PRODUCTS ON SALES

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15% OFFFeatured

Hair Care, Hair Dye

EZColor For Women Bold Shades 2RB Burgundy Permanent 80gm

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EZColor For Women Bold Shades 2RB Burgundy Permanent 80gm

Bigen Easy Color for Women’s Bold Shades include a range of vivid, bold red tones that last. Our full kit and non-drip cream gives you maximum control for versatile applications – root touch up, full head coloring, or even adding dimensional highlight/lowlights with vibrant tones. The innovative tube packaging allows you to use what you need and store remaining for future use, so that color maintenance and achieving professional-looking results is always easy and economical.

55 AED

6% OFFFeatured

Tree Hut Papaya Paradise Shea Sugar Scrub 510gm

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Tree Hut Papaya Paradise Shea Sugar Scrub 510gm

Tree Hut’s Papaya Paradise Shea Sugar Scrub is an exfoliating body scrub that removes dull, dry skin to reveal glowing, soft, smooth skin. It deeply nourishes and balances skin’s hydration to help restore the skin’s natural glow. The scrub is made with sugar, shea butter, papaya extract, pineapple enzymes, and an array of natural oils including evening primrose, avocado, macadamia, sweet almond, safflower, and orange oils. The papaya is known to contain vitamins C and E and papain, which help rid dulling, dead skin. Pineapple enzymes contain vitamin C and bromelain to help brighten and exfoliate while improving the appearance of skin tone.

Highlights

Exfoliating body scrub removes dull, dry skin
Reveals glowing, soft, smooth skin
Deeply nourishes and balances skin’s hydration
Contains vitamins C and E
Made with sugar, shea butter, papaya extract, and pineapple enzymes

75 AED

20% OFFFeatured

Fairlady Shower Cream with Milk Protein and Niacinamide 500ml

Shower Gel, Skin Care

Fairlady Shower Cream with Milk Protein and Niacinamide 500ml

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Highlights:

Fairlady Shower Cream with Milk Protein and Niacinamide 500ml

Fair Lady Shower Cream with Niacinamide and Milk Protein for Intensive Whitening – A luxurious shower cream that combines the benefits of niacinamide and milk protein to brighten and even out skin tone. It deeply cleanses the skin, removes impurities, and nourishes it with essential nutrients, leaving it soft and radiant.

Benefits and Features:

Brightens and evens skin tone

Deep hydration thanks to milk protein

Effective cleansing and removal of impurities

Gives skin a silky smoothness

Suitable for all skin types

Reduces the appearance of dark spots

Use daily for optimal results

How to use:

Apply an appropriate amount of shower cream to wet skin.

Gently massage in circular motions until a lather forms, then rinse well with warm water.

60 AED

17% OFFFeatured

Lotion, Skin Care, Tubes

Melano Pharma Liquorice Facial Scrub 150gm

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Melano Pharma Liquorice Facial Scrub 150gm

25 AED

13% OFFFeatured

Creams, Face Cream, Skin Care

Alattar 3 Days Whitening With Collagen Cellulite Lotion 250ml

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Highlights:

Alattar 3 Days Whitening With Collagen Cellulite Lotion 250ml

Highlights

A lightweight, fast-absorbing lotion that firms and hydrates the skin.
Reduces signs of cellulite.
100% natural and organic ingredients.
Dermatologist tested product.
Instant whitening in just 3 days.

35 AED

13% OFFFeatured

Silky Cool Gold Facial Volcanic Mud Mask 140ml

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Highlights:

Silky Cool Gold Facial Volcanic Mud Mask 140ml

Introducing the Silky Cool Gold Facial Line, a luxurious collection designed to elevate your skincare routine to new heights of indulgence and efficacy. Crafted with a blend of premium ingredients and nourishing botanicals, each product in this line is meticulously formulated to provide a spa-like experience while delivering visible results.

Featuring organic clay to purify and revitalize skin, leaving it fresh and smooth by removing excess oil and impurities.

35 AED

20% OFFFeatured

Face Cream, Skin Care

Kanza Two Pieces of Whitening Beauty Cream Cocoa Butter 2X50gm

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Highlights:

Kanza Two Pieces of Whitening Beauty Cream Cocoa Butter 2X50gm

Highlights

Helpful to reduce dark circles resulting in even skin tone
Improve appearance of pigmentation marks and reduce face puffiness
Stimulates skin renewal and helps lighten spots, blemishes

40 AED

7% OFFFeatured

Bepanthen Derma Restoring Daily Body Lotion 200ml

Lotion, Skin Care, Personal Care

Bepanthen Derma Restoring Daily Body Lotion 200ml

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Bepanthen Derma Gentle Body Cleanser 400ml

Bepanthen® DERMA Gentle Body Cleanser has a unique soap-free gel formulation. It gently and effectively cleanses and protects, removing impurities while maintaining the skin’s natural moisture levels, leaving it feeling fresh and clean without weakening the skin’s natural protective barrier.

Its B5 Repair Complex contains:

Dexpanthenol, which works deep within the skin to repair the
the disrupted cell renewal process
Vitamin B3 to soothe itchy dry skin
Natural lipids including shea butter and argan oil to replace lost skin lipids
Glycerine provides immediate and long-lasting moisturization

Dermatologically tested. Based on science and recommended by experts with 0% fragrance, 0% preservatives, and 0% colorants.

130 AED

13% OFFFeatured

Maxi-Peel Exfoliant Solution No. 2 60ml

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Highlights:

Maxi-Peel Exfoliant Solution No. 2 60ml

For treatment and prevention of mild, moderate to severe cases of pimples, blackheads & whiteheads.

Reduce breakouts

Eliminate acne-using bacteria

Remove dead skin cells

Whitens dark spots and blemishes

Helps prevent dark pigmentation

35 AED

14% OFFFeatured

Skin Care, Personal Care

Sebamed Baby Cleansing Wipes 288 wipes

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Highlights:

Sebamed Baby Wet Wipes 72’Sx 5Pack

Sebamed baby wipes are gentle on the baby’s skin ideal for efficient cleansing and hygienic protection against irritation of delicate baby skin, increasing pathogenic resistance.

30 AED

GIFT SET

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14% OFFFeatured

Cleansers, Skin Care

Skin Doctor Facial Cleanser Aloe Vera 225ml

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Highlights:

Skin Doctor Facial Cleanser Aloe Vera 225ml

Perfume free micellar formula for face, eyes and lips. Removes make up, Cleanses and Soothes.

Achieve beautiful bare skin with Skin Doctor Facial Cleanser with Aloe Vera extract that helps in keeping your face healthy and give you a natural shine. It is rich in moisturizing properties that helps in removing dead cells. Removes 3 layers of impurities-make up, pollutants and oil while locking in moisture so skin remains nourished. Fresh & Anti-oily formulation for combination to oily skin.

How to use:

Pour on a cotton pad and wipe off. No need to rinse off.

30 AED

4% OFFFeatured

Face Cream, Spot Corrector, Skin Care

Lait Snapchat Facial Cream Blue Diamond Glutathione + Vitamin C 50gm

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Highlights:

Lait Snapchat Facial Cream Blue Diamond Glutathione + Vitamin C 50gm

Snapchat Facial Cream is a treatment cream for hyperpigmentation of the face. It works by treating dark areas, nourishes and repairs the skin of the face in depth. The face becomes soft, smooth and radiant. Snapchat is rich in Anti-oxidant Vitamin C which revitalizes and rejuvenates the face.

Snapchat Facial Cream Ingredients

Glutathione, Olive Oil, Vitamin C, E, Q10, Adansonia, Aloe Vera, Snail Slime, Essential Multi-Oil, Hyaluronic Acid

120 AED

18% OFFFeatured

Belle Vie Papaye Soap Clarifying Exfoliating 670g

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Highlights:

Belle Vie Papaye Soap Clarifying Exfoliating 670g

This Belle Vie Papaya Soap Clarifying Exfoliating 670g is a luxurious skincare experience. Perfect for removing dirt, oil, and dead skin cells, this soap is infused with papaya extract to help even skin tone and give your complexion a healthy glow. Its exfoliating properties remove impurities while nourishing and moisturizing your skin to leave it feeling soft, smooth, and refreshed. With its naturally-derived ingredients, this soap is an effective and gentle way to cleanse and pamper your skin.

45 AED

American Dream Cocoa Butter Original Cream 453g

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Highlights:

American Dream Cocoa Butter Original Cream 453g

A super rich, non-greasy body cream which can be reapplied as often as necessary.

Suitable as both a day and night cream.

For best results apply just after bathing to lock in moisture

If you want to take skin from dry & flaky to fabulously silky, indulge it with Cocoa Butter Original. Boasting a new and enhanced formula which includes ultra moisturising, ethically sourced cocoa butter, softening shea butter and Vitamin E, this non-greasy, bestselling butter simply melts into skin.

An antioxidant powerhouse to protect the skin from environmental damage which causes skin ageing, dark patches, and dullness. Smooth away stretch marks, fine lines and blemishes and help keep skin healthy and youthful looking.

55 AED

11% OFFFeatured

Shower Gel, Skin Care, Personal Care

ActiveX Exfoliating Body Wash Forest Herbs Scent 1000ml

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Highlights:

ActiveX Exfoliating Body Wash Forest Herbs Scent 1000ml

Highlights

Gentle exfoliation with natural pumice stone.
Enriched with coconut extracts for hydration
Available in Forest Herbs, Citrus Mint, and Ocean Breeze.
Refreshing scents for a revitalizing shower experience.
1000 ml size for long-lasting use

40 AED

17% OFFFeatured

Deodorants & Antiperspirants, Fragrances

Silka Green Papaya Whitening Deodorant 40ml

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Highlights:

Silka Green Papaya Whitening Deodorant 40ml

Stay fresh and confident all day with Silka Green Papaya Whitening Deodorant

Enriched with the natural brightening properties of green papaya

This deodorant helps to lighten underarm skin while keeping it smooth and soft

Its gentle formula controls odor and absorbs moisture effectively, giving you long-lasting freshness without irritation

Ideal for daily use, it helps maintain healthy, glowing underarms while protecting you from sweat and unwanted odor

With Silka Green Papaya Whitening Deodorant, enjoy the perfect combination of skin care and freshness, leaving your underarms feeling nourished, revitalized, and visibly brighter with every use

25 AED

33% OFFFeatured

Scrubs, Skin Care, Tubes

Melano Ectavita Gold Scrub 300gm

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Highlights:

Melano Ectavita Gold Scrub 300gm

Gold scrub stimulates the production of natural collagen, tightens the skin and restores the skin’s vitality and freshness and makes it more moisturized.

Wash the face well, then put the scrub the face and rub it with light circular motions for 3 minutes to get rid of dead skin, then wash the face well with lukewarm water

30 AED

17% OFFFeatured

Creme 21 German Glycerin Cream 99.5% Pure Glycerin 250ml

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Highlights:

Creme 21 German Glycerin Cream 99.5% Pure Glycerin 250ml

German Glycerin 21 Cream is a product specially designed to moisturize and soften the skin. It contains a high percentage of 99.5% pure glycerin, making it suitable for daily use to keep your skin soft and moisturized.

Benefits and features:

It contains a high percentage of pure glycerin, which deeply moisturizes the skin.
It absorbs quickly into the skin and provides instant hydration to dry, tired skin.
It can be used on all skin types including sensitive skin.
It can be used as a moisturizer for the face and body and can also be added to some natural mixtures and recipes.

How to use:

Before use, make sure to clean the skin well.

Apply an appropriate amount of glycerin to the skin and rub it gently until it is absorbed.

It can be used at any time of the day as needed

25 AED

13% OFFFeatured

Oils & Moisturizer, Skin Care

Kenta Moroccan Vitamin E Oil 75gm

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Highlights:

Kenta Moroccan Vitamin E Oil 75gm

Kenta Moroccan Vitamin E Oil – 75 ml is a natural, skin-nourishing oil containing pure vitamin E, which promotes skin cell renewal and fights signs of aging such as wrinkles and fine lines. With its non-greasy formula, the oil deeply moisturizes the skin, leaving it soft and radiant.

Benefits and Benefits:

Deeply moisturizes the skin throughout the day.

Helps lighten and even out skin tone.

Reduces the appearance of wrinkles and fine lines.

Promotes cell renewal and collagen production.

Revitalizes dry skin.

How to use:

Apply an appropriate amount of oil to the skin after showering or cleansing.

Gently massage until fully absorbed.

35 AED