Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Lotion, Skin Care

Cocopulp Lightening Lotion 250ml

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Cocopulp Lightening Lotion 250ml

Evens out skin tone and makes skin firmer giving a more radiant complexion

Fights against a dull complexion and diminishes the visible appearance of pigment spots.Hydrates and protects the epidermis

The skin is soft, supple and radiant

25 AED

10% OFFFeatured

Face Wash, Scrubs, Skin Care

Yong Chin Purifying Collagen Foaming Face Wash 350ml

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Yong Chin Purifying Collagen Foaming Face Wash 350ml

Gently cleanses your face and removes dead skin cells without any irritation.

YC Purifying Collagen Foaming Face Wash is a smooth and delicate foam, which gently cleanses your face and removes dead skin cell without any irritation. It is able to trap impurities present on the surface of the skin for perfect cleansing.
With continuous using, it brings out your natural fairness, reveals glowing skin, nourishes and visibly brightens the skin.

How to use:

Gently apply YC Foaming Face Wash all over the wet face, rinse off with fresh water. Apply twice a day, every morning and night for best results.

45 AED

20% OFFFeatured

A Bonne Thousand White Rose Sakura Multicolour Whip Soap 100gm

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A Bonne Thousand White Rose Sakura Multicolour Whip Soap 100gm

Highlights

Proficiently anchored to offer a higher level of functionality and efficiency
It also helps to deodorize with confidence to protection
Minimize pores and enlarged fillings.

20 AED

22% OFFFeatured

Bravia Complexion Unifying Body Cream 300ml

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Bravia Complexion Unifying Body Cream 300ml

Enriched with snail slime, Bravia body cream hydrates the skin and rids it of all imperfections (scars, spots, stretch marks)

Bravia Complexion Unifying Body Cream 125ml is the perfect solution for soft and smooth skin. Enriched with snail slime, this cream helps to repair and hydrate your skin, reducing the appearance of scars, tasks, and stretch marks. Its unique formula gives you a radiant complexion, leaving your skin looking healthier and more toned. With regular use, you can ensure a beautiful, glowing complexion. The easy-to-apply cream is gentle on your skin and quickly absorbs for maximum effectiveness, making it ideal for all skin types. With Bravia Complexion Unifying Body Cream 125ml, you can be sure that your skin will be soft, smooth, and beautiful.

35 AED

10% OFFFeatured

Shower Gel, Skin Care

Kojie San Skin Lightening Body Lotion with Hydromoist Zero Pigment Light 200ml

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Kojie San Skin Lightening Body Lotion with Hydromoist Zero Pigment Light 200ml

For a lighter, more moisturized skin

A light, non-greasy formula that’s easily absorbed by the skin.

Deeply moisturizes skin, keeping it soft, smooth, and well hydrated for up to 72 hours

Helps restore and strengthen your skin barrier, minimizing the appearance of rough skin and stretch marks.

Dermatologically Tested. Hypoallergenic. Paraben Free

45 AED

9% OFFFeatured

Just Glow Carrot + Vitamin C Strong Lightening Lotion 500ml

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Just Glow Carrot + Vitamin C Strong Lightening Lotion 500ml

JUST GLOW Carrot + Vitamin C Strong Lightening Lotion 500ml is an intensive body lotion formulated to harmonize your complexion, fade dullness, and brighten your overall skin tone. Infused with carrot extract and Vitamin C, it delivers deep nourishment and moisture without leaving a heavy or greasy residue

Brightening Formula: Combines antioxidants like Vitamin C with beta-carotene-rich carrot extract to safely even out dark spots and enhance radiance.
Deep Hydration: Features modern, moisture-locking botanical lipids that keep your skin feeling soft, smooth, and supple.

Application: For best results, massage gently into clean, dry skin. Because this is a brightening product, you should use it alongside a reliable sunscreen during the day to prevent new darkening

150 AED

20% OFFFeatured

Trimay Peptid 18 Eye Cream 25ml

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Trimay Peptid 18 Eye Cream 25ml

18 types of peptide ingredients care for thin and dry wrinkles around the eyes

120 AED

5% OFFFeatured

Body Gel, Lotion, Skin Care

CeraVe Skin Renewing Gel Oil 29ml

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CeraVe Skin Renewing Gel Oil 29ml

CERAMIDE OIL GEL Skin Renewing Gel Oil is formulated with CeraPlex, a unique blend of 5 ceramides and sunflower oil to instantly improve skin’s radiance.
HYDRATE & MOISTURIZ This serum for face adds a boost of hydration, leaving skin looking and feeling smoother and more radiant with a glowy, yet non-greasy finish.
ANTI AGING FACE OIL Apply gently all over the face and neck. Can be used morning and night, either alone or under CeraVe Skin Renewing Day Cream with SPF 30 sunscreen in the morning and under CeraVe Night Cream in the evening.

95 AED

17% OFFFeatured

Body Gel, Skin Care, Tubes

Cocoa Glow Supreme Brightening Treatment Gel 50gm

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Cocoa Glow Supreme Brightening Treatment Gel 50gm

Lightening Strength: Gentle Radiance – Deeply moisturizing for dry skin

Cocoa Glow Supreme Brightening Treatment Gel combines Cocoa Butter, Tamarind Seed Extract, Mulberry Root Extract, and Vitamin C in a lightweight, fast-absorbing gel designed to deliver moisturizing, brightening ingredients quickly while helping visibly brighten skin, improve the appearance of uneven skin tone, and promote a softer, more radiant complexion.

Designed to absorb quickly with little to no residue, it is an excellent choice for dry and normal skin, especially for those who prefer a lightweight moisturizer that won’t feel heavy or greasy. Apply before your moisturizer to help maximize your brightening routine.

125 AED

17% OFFFeatured

Touch Me Face Wash Foam with Papaya 100ml

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Touch Me Face Wash Foam with Papaya 100ml

25 AED

PRODUCTS ON SALES

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29% OFFFeatured

Creams, Personal Care, Skin Care

Valera Massage Cream Waist and Belly 300gm

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Valera Massage Cream Abdominos 300gm

25 AED

13% OFFFeatured

Creams, Face Cream, Feminine Care, Personal Care, Sensitive Areas, Skin Care

AlAttar Lotion for tightening, lifting, and reducing the size of the chest with collagen 250ml

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Lotion that helps tighten, lift, and reduce the size of the chest, extracted specifically from soy plant and ginseng. The soy extract has been carefully prepared for use on the chest and is rich in herbal extracts of Luffa, Flavostérone, and Genistein, which improve and maintain the firmness of the chest, making it like a small youthful chest. Regular use of the cream works to strengthen breast tissues, making it firmer, lifted, and beautiful. Benefits and features: Tightens and lifts the chest within a few weeks to become more complete and more firm. Additionally, it improves the smoothness of your breast skin. Suitable for women after experiencing sagging, especially after pregnancy. A 100% natural and organic product made from herbal plants. Collagen helps to tighten the skin further and give it high elasticity, thus resisting sagging, stretch marks, and advanced aging. How to use: Apply daily on clean skin by taking an appropriate amount and massaging it on the level of the chest for 2 to 3 minutes in the morning and evening.

35 AED

25% OFFFeatured

AmAcne Prone Skin Acne Deep Cleansing Facial Serum for Acne Treatment 60ml

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AmAcne Prone Skin Acne Deep Cleansing Facial Serum for Acne Treatment

Are you ready to say goodbye to stubborn acne once and for all? Amalico’s acne set is your ultimate solution! With their incredible face wash, foam wash, cream, serum, and soap, you’ll be armed with the power of all-natural ingredients to tackle those breakouts head-on.

30 AED

30% OFFFeatured

Some By Mi Galactomyces Pure Vitamin C Glow Serum 30ml

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Some By Mi Galactomyces Pure Vitamin C Glow Serum 30ml

A daily serum gives skin an unparalleled brightness to contain 75% glucomase and 3% pure vitamin C.

It has dual effectiveness to lighten skin and treat wrinkles, antioxidant and reduces signs of ageing by containing highly effective ingredients such as niacinamide, Korean plant extracts and 10 different types of vitamins

This serum helps to regenerate skin cells, protects against sun damage, enhances skin barrier function and increases collagen production.

Reduces wrinkles and fine lines in the skin.
Improves and opens the color of dull skin.
Keep skin hydrated for a long time.
Improves the texture and appearance of the skin.
Suitable for all skin types especially sensitive.

Natural ingredients of Vitamin C serum:

Glactomase

75% makeup lightens dark spots and adds to the skin regeneration because it helps peel dead skin cells, eliminating traces of grains, prominent scars, spots and pigmentation spread on the skin surface.

Vitamin C for skin

With a concentration of 5% protects against the effect of contamination on the skin, reduces inflammation, protects against UV damage and enhances the barrier function of the skin and increases the production of collagen for the skin and unites its color.

10 types of vitamins

A formula rich in skin-nutritious vitamins to maintain the health and integrity of the skin barrier and to balance the moisture and flexibility of the cells.

70 AED

15% OFFFeatured

Conditioner, Hair Care

Shea Moisture Aloe Butter Scalp Moisture Conditioner 384ml

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Shea Moisture Aloe Butter Scalp Moisture Conditioner 384ml

Visibly healthier hair and a happy scalp start with a boost of hydration! This system hydrates scalp while leaving hair 8X more moisturized. * Infused with Aloe Butter & Vitamin B3, this conditioner smooths and softens hair while moisturizing scalp to reduce dryness. When used together, this shampoo & conditioner moisturize and strengthen for less breakage and healthier-looking hair.

55 AED

14% OFFFeatured

Pain Relief, Personal Care

Skin Doctor Neck & Shoulder Cream 50gm

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Skin Doctor Neck & Shoulder Cream 50gm

Relief of stressed and tired muscles. Non-greasy feel with vanishing scent, suitable for any social or work situation.

Skin Doctor Neck & Shoulder Cream is a topical analgesic formulated for the temporary relief of minor aches and discomfort of neck and shoulder muscles and joints. The creamy water-based blend of camphor and menthol gives the rub a clean, non-greasy feel while the vanishing scent makes it practical for any social or office situation.

How to use: Gently massage a sufficient amount of the cream onto the affected muscle 2-4 times a day.

30 AED

9% OFFFeatured

Conditioner, Hair Care

Shea Moisture Apple Cider Vinegar Anti-Dandruff Conditioner 384ml

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Shea Moisture Apple Cider Vinegar Anti-Dandruff Conditioner 384ml

Say hello to carefree scalp days! This system is designed to care for your scalp’s microbiome and strengthen your hair. Our Anti-Dandruff Conditioner, infused with Apple Cider Vinegar, Vitamin B3 & Salicylic Acid, soothes scalp, helps to eliminate flaking and itching associated with dandruff, and leaves your hair soft & smooth. When used together, our shampoo & conditioner moisturize and strengthen for less breakage and healthy-looking hair.

59 AED

11% OFFFeatured

Hair Care, Hair Lotion

Queeny Cazara Argan Coconut & Olive Oil Moisture Hair Lotion

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Highlights:

Queeny Cazara Argan Coconut & Olive Oil Moisture Hair Lotion

The Queeny Cazara Oil Moisture Hair Lotion is a deeply nourishing and revitalizing formula designed to bring life back to fragile, tired hair. Infused with our signature trio-oil blend, this lightweight yet ultra-hydrating lotion restores strength, softness, and shine, making your hair look and feel healthier with every use.

Key Features:

Instant Rejuvenation: Revives dry, brittle, and weakened hair.
Deep Hydration: Locks in moisture to prevent dryness and breakage.
Trio-Oil Blend: A nourishing combination of natural oils for enhanced softness and shine.
Strengthens Hair: Helps reinforce weak strands, reducing breakage and split ends.
Non-Greasy Formula: Provides long-lasting moisture without weighing hair down.

How to Use:

Apply a small amount of Queeny Cazara Oil Moisture Hair Lotion to damp or dry hair. Distribute evenly from root to tip and style as desired. Use daily or as needed for continuous hydration and protection

40 AED

11% OFFFeatured

Conditioner, Hair Care

ORS Olive Oil Curlshow Leave-In Conditioner Gel For Strength & Length

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Highlights:

ORS Olive Oil Curlshow Leave-In Conditioner Gel For Strength & Length

ORS Olive Oil Curlshow Leave-In Conditioner Gel Infused with Collagen & Avocado Oil For Strength & Length

To get a show-stopping wash-n-go in just one step, use our light-hold Leave-In Conditioner Gel made to nourish, condition, strengthen, and add shine to hair with medium-high porosity.

85 AED

13% OFFFeatured

Pr.Francoise Bedon Lightening Serum Supreme 50ml

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Highlights:

Pr.Francoise Bedon Lightening Serum Supreme 50ml

A highly effective skincare formula that reduces age spots, brightens, and softens the skin. Best used on hands, elbows, and knees.

130 AED

GIFT SET

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8% OFFFeatured

Hair Care, Hair Serums

iCan London Morocco Argan Rosemary Serum 120ml

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iCan London Morocco Argan Rosemary Serum 120ml

This premium Morocco Argan Rosemary Serum is a specialized hair treatment designed to effectively seal split ends while nourishing your hair. The 120ml bottle features a convenient pump dispenser for easy application.

Formulated with natural rosemary extracts and the renowned benefits of Moroccan argan oil, this serum is labeled as “100% EFFECTIVE” for treating split ends.

Perfect for damaged or processed hair, this serum helps restore smoothness and shine while preventing further breakage. The lightweight formula won’t weigh hair down, making it suitable for daily use to maintain healthy-looking hair ends.

Ideal for incorporating into your hair care routine as a finishing product after washing or styling to keep split ends under control between haircuts.

55 AED

13% OFFFeatured

Melano Pharma Melano Snail Cream Advanced Formula 50gm

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Highlights:

Melano Pharma Melano Snail Cream Advanced Formula 50gm

Helps restore skin elasticity, reduce the appearance of wrinkles, and provide deep hydration.

How to use:
Apply a thin layer to clean skin morning and evening

35 AED

22% OFFFeatured

Vitamin White Carrot Body Lotion with Carrot Oil 300ml

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Vitamin White Carrot Body Lotion with Carrot Oil 300ml

Vitamin White Body Milk, with carrot oil, is a nourishing and anti-impurity complex. Its fabulous formula eliminates the darkest spots dramatically giving you a nourished, spot-free complexion.

Application

Apply to clean, dry skin, preferably after your bath or shower. Full use of the range is recommended.

35 AED

13% OFFFeatured

Fruit Of The Wokali Fast Absorption Water Resistant Sunscreen Cream SPF90 130ml

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Fruit Of The Wokali Fast Absorption Water Resistant Sunscreen Cream SPF90 130ml

Fruit of the Wokali Professional Care Sunscreen Cream SPF 90 PA+++

Product type: High-performance sunscreen / Water-resistant anti-aging sunscreen

Protection Level: SPF 90 PA+++ (Broad spectrum protection against UVA and UVB rays)

Main benefits:

Maximum Sun Protection: Its high SPF 90 factor offers a high-quality barrier against sunburn and deep cell damage.
Anti-aging action: Protects the skin against photoaging, preventing the appearance of premature wrinkles and sunspots.
Water and Sweat Resistance: Ideal for outdoor activities, sports or beach use, maintaining its effectiveness for longer.
Comfortable Texture: Its fast-absorbing formula provides a light feeling on the skin, without leaving sticky or heavy residue.
Professional Care: Designed to provide robust defense while maintaining the integrity and health of the skin barrier.

35 AED

10% OFFFeatured

Silky Cool Cucumber Face & Body Scrub 500ml

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Silky Cool Cucumber Face & Body Scrub 500ml

Removes black dead cells & impurities leaves your skin fresh and younger

45 AED

13% OFFFeatured

Xtreme Collection Peach Facial Scrub 500ml

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Xtreme Collection Peach Facial Scrub 500ml

Gentle but effective scrub formulation for use as a facial cleanser. For all skin types.

Xtreme Collection Peach Facial Scrub offers a gentle but effective formulation for use as a facial cleanser. This scrub extract removes all traces of dead skin cells and opens blocked pores.Regular use will cleanse, invigorate, hydrate and softens the skin and makes you feel refreshed.

Highlights

Gentle but effective scrub formulation for use as a facial cleanser. For all skin types.
Xtreme Collection Peach Facial Scrub 500ml

35 AED

17% OFFFeatured

Body Mist, Fragrances, Make Up, Unisex

Melano Greetings Melano Body Splash 250ml

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Highlights:

Melano Greetings Melano Body Splash 250ml

A fruity body splash with a sweet cherry and berry blend. Refreshing and hydrating, it leaves your skin delicately scented and full of freshness all day.

How to use:

Spray the body splash directly onto clean, dry skin after a shower.
Apply to pulse points (neck, wrists, behind ears) for a longer-lasting fresh scent.
Reapply anytime during the day for an instant refresh.

25 AED

23% OFFFeatured

Dietary Supplement, Wellness

Dear Face Beauty Milk Premium Japanese Matcha Latte (Green Tea + Glutathione + Antioxidant)

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Highlights:

Dear Face Beauty Milk Premium Japanese Matcha Latte (Green Tea + Glutathione + Antioxidant)

Experience a brighter, more radiant complexion with Dear Face Beauty Milk Premium Japanese Matcha Latte.

This green tea and glutathione antioxidant drink is infused with a blend of powerful ingredients,

including Sakura extract, Goji berry, açaí berry, neem extract, Mangosteen,camu camu

and grape seed extract that work together to nourish your skin from within.

50 AED

13% OFFFeatured

Fair & White Gold Sunscreen Cream SPF50 50ml

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Fair & White Gold Hand Cream Argan Oil Protect Moisturizing & Protective Hand Cream 75ml

An intensive and nourishing hand cream treatment formulated with Glycerin and Argan Oil to deeply penetrate, protect and restore moisture, leaving hands soft, smooth and protected.

65 AED

17% OFF