Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

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Mask, Skin Care

Joji Secret Young Aloe Vera Moisturizing Mask 30gm

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Joji Secret Young Aloe Vera Moisturizing Mask 30gm

35 AED

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Mask, Skin Care

Joji Secret Young Orange Honey Brightening Mask 30gm

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Joji Secret Young Orange Honey Brightening Mask 30gm

35 AED

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Joji Secret Young Durian Balance Mask 30gm

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Joji Secret Young Durian Balance Mask 30gm

35 AED

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Joji Secret Young Cherry Revive Dull Skin Mask 30gm

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Joji Secret Young Cherry Revive Dull Skin Mask 30gm

35 AED

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Joji Secret Young Strawberry Revitalizing Mask 30gm

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Joji Secret Young Strawberry Revitalizing Mask 30gm

35 AED

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Joji Secret Young Peach Fresh & Firm Mask 30gm

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Joji Secret Young Peach Fresh & Firm Mask 30gm

35 AED

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Joji Secret Young Watermelon Refresh And De-Stressing Mask 30gm

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Joji Secret Young Watermelon Refresh And De-Stressing Mask 30gm

35 AED

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Joji Secret Young Mixed Berry Anti-Oxidant Mask 30gm

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Joji Secret Young Mixed Berry Anti-Oxidant Mask 30gm

35 AED

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Joji Secret Young Mangosteen Clear Skin Mask 30gm

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Joji Secret Young Mangosteen Clear Skin Mask 30gm

35 AED

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Joji Secret Young Mango Whitening Mask 30gm

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Joji Secret Young Mango Whitening Mask 30gm

Brighter, Even-Toned Skin in 15 Minutes – Mango-Powered Whitening

Transform dull, uneven skin into a luminous, fairer-looking canvas with JOJI Secret Young Mango Whitening Mask 30g. This intensive brightening mask combines mango extract, niacinamide, and vitamin C derivatives to visibly fade dark spots, even skin tone, and restore a healthy, dewy glow. Perfect for brightening skincare lovers, pre-event prep, and wholesale buyers sourcing authentic Thai beauty essentials. Made in Thailand, ships worldwide via Thai Trade Wholesale.

Key Benefits & Features

Mango Extract Brightening: Rich in vitamins A, C, E and antioxidants to gently fade dark spots and promote a radiant, even-toned complexion
Visible Whitening Power: Niacinamide + vitamin C derivatives help inhibit melanin production for a fairer-looking complexion without harsh irritation
Deep Hydration Boost: Lightweight gel-cream texture locks in moisture for plump, supple, dewy skin without stickiness
Fast-Absorbing Formula: Melts into skin instantly—no heavy residue or pillow transfer, perfect under makeup or sunscreen
Gentle for All Skin Types: Suitable for sensitive, dry, oily, or combination skin—no hydroquinone, parabens, or synthetic fragrances
Travel-Friendly 30g Size: Perfect for purse, gym bag, or carry-on—ideal for on-the-go brightening care
holesale-Ready: High-demand Thai whitening mask with bulk pricing for retailers and e-commerce sellers

35 AED

LATEST PRODUCTS

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Scrubs, Skin Care

MAAKE Iced Watermelon Glowing Shower Gel Scrub 1000ml

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MAAKE Iced Watermelon Glowing Shower Gel Scrub 1000ml

Our Glowing Shower Gel scrub is exactly what it sounds! A scrub for a delightful foamy bath, enriched with Watermelon extract, vitamin E, and pumice stone exfoliating particles that gently cleanse and exfoliate the skin, removing impurities and dead cells, leaving your skin soft, lightly fragranced and with a subtle glow!

Results in smoothened skin. Non-abrasive.

Instructions: Apply a generous amount and massage onto wet skin, bring up to a lather, scrub, then rinse off. Suitable for daily use; if you have extremely sensitive skin, use 2-3 times a week. Use our Glowing Hand & Body Lotion to moisturize after use.

Caution: For external use only. Avoid contact with eyes. Store in a cool, dry place, away from heat and moisture. Keep out of the reach of children.

55 AED

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Skin Doctor Coffee Anti-aging Facial Scrub 150ml

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Skin Doctor Coffee Anti-aging Facial Scrub 150ml

Vegan Formula, enhanced elasticity, radiance and smoothness for a younger looking skin.

Skin Doctor Anti-aging Coffee Facial Scrub rich in anti-oxidants offers a unique formula that gets rid of dead skin cells and deeply cleanses the skin by removing dirt, excess oil and blackheads making it looking soft and younger.
Enhanced elasticity, radiance and smoothness for a younger looking skin.

35 AED

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Fair & White Original Olive Exfoliating Cleansing Soap 200g

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Fair & White Original Olive Exfoliating Cleansing Soap 200g

Exfoliates dull skin without drying or irritating. Cleanses moisturize and soothe skin with Olive Oil. Reveals instant glowing skin. Best if used on the body, too harsh for the face.

45 AED

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Baby Lotion, Kids & Baby Care, Lotion, Skin Care

Skin Doctor Kids Glow Moisturising Lotion 400ml

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Skin Doctor Kids Glow Moisturising Lotion 400ml

The skin of children, teenagers, and adults is specially designed with premium components to provide deep moisturizing and rejuvenation. Enhance skin tone subtly and shield it from the sun’s harmful rays. in order to have glowing, healthy skin.
Avoid getting the product in your eyes while using it. In the event of contact, thoroughly rinse with water. If a rash or irritation appears and lasts, discontinue use and consult a doctor. Keep it out of children’s reach. If swallowed, get emergency medical attention or get in touch with a human control center.

Kids above 3_ 12 have Delicate Skin that loses Water faster than Adults skin. Baby Secret Moisturizing Lotion serves as an effective replenishment for Skin …

85 AED

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Silka SPF10 Green Papaya Skin Whitening Lotion 100ml

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Silka SPF10 Green Papaya Skin Whitening Lotion 100ml

Improved formulation helps whiten and maintain that fairer, youthful glow on your skin

Papaya extracts rejuvenate your skin keeping it hydrated for long hours

Gently exfoliates and removes excess oil and dead skin cells

Contains SPF that offers optimum protection from the sun’s rays

15 AED

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Valera Vitamin C Body Lotion

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Valera Vitamin C Body Lotion

35 AED

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Skin Doctor Anti Stretch Mark Ampoules 5ml x 10

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Skin Doctor Anti Stretch Mark Ampoules 5ml x 10

Works to tighten the skin and get rid of those stretch marks while restoring its natural elasticity and suppleness properties.

Skin Doctor Anti Stretch Mark Ampoule Stimulates the metabolism of collagen and elastin fibre and helps it to regenerate. It is an ideal solution for reduction and prevention of stretch mark.

60 AED

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Healthy Glow Body Pro Lightening Milk Lotion 400ml

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Healthy Glow Body Pro Lightening Milk Lotion 400ml

Transform your skin with Healthy Glow Lightening Milk. Formulated with Alpha Arbutin & Kojic Acid and other actives effectively lightens the skin to give a clear smooth supple young fairer looking complexion, free from blemishes. It fades dark spot and moisturizes the skin lastingly. It is non-sticky and absorbed into the skin quickly without leaving any sticky feel.

Benefits

This is a body lotion with Alpha Arbutin and Kojic Acid. It effectively lightens the skin for a visible enhanced skin tone free from dark spots, stretch marks and other skin blemishes.

Usage – apply gently all over the body with special attention to dry areas. Slowly massaging it in. Best used after bath and with the shower cream.

120 AED

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Bath Sponge, Skin Care

Moroccan Oil Animal Design Bath Glove Green Frog

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Moroccan Oil Animal Design Bath Glove Green Frog

Bring a playful touch to your bath routine with the Moroccan Oil Animal Design Bath Glove in Green Frog.

Designed for gentle exfoliation and effective cleansing, this bath glove helps to remove dead skin cells, dirt, and excess oil, leaving your skin feeling smooth and refreshed.

The cute green frog design makes bath time enjoyable for both kids and adults.

Made from terry material

In the shape of animal design

Attractive to children’s eye- makes them love shower time

Use it to gently massage baby’s body

16 AED

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Skin Doctor Lavender Magic 5in1 Whitening Scrub Cream for Face & Sensitive Areas 330ml

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Skin Doctor Lavender Magic 5in1 Whitening Scrub Cream for Face & Sensitive Areas 330ml

Moisturizing, smoothing, nourishing & Exfoliating.

Skin Doctor Lavender Magic 5in1 Whitening Scrub Cream for Face & Sensitive Areas contains natural exfoliating particles. Unlike any other creams, this product gives 5 in 1 benefits that your skin will surely love:

– Whitening
– Moisturizing
– Smoothing
– Nourishing
– Exfoliating

How to use:

Get an ample amount using fingertips, gently massage on the skin in a circular motion then rinse thoroughly with water.

25 AED

PRODUCTS ON SALES

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Serums, Skin Care

Arena Gold HD Pro Beauty Serum 5ml

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Arena Gold HD Pro Beauty Serum 5ml

How to use Serum:

Take a pea-sized amount (about 3-4 drops) of a face serum from the dropper onto your palms Spread it between your palms without rubbing the product too much dab the serum all over your face and neck using small and gentle tapping motions. Wait for a couple of minutes before continuing with your skincare regime. You can also use it by mixing it with cream.

30 AED

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Bar Soap, Shampoo, Skin Care

Shea Moisture Raw Shea Butter Bar Soap with Frankincense & Myrrh 227gm

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Shea Moisture Raw Shea Butter Bar Soap with Frankincense & Myrrh 227gm

This sulfate-free bar soap, blended with Raw Shea Butter, Frankincense & Myrrh, gently cleanses so skin feels hydrated and revitalized.

Our Story: SheaMoisture is the legacy of Sofi Tucker, a pioneering mother of four and entrepreneur, who sold Shea Butter, African Black Soap and homemade beauty preparations in Sierra Leone in 1912. We honor her vision by continuing to formulate with Raw Shea Butter handcrafted by women in Africa. With every purchase you show support of our mission to reinvest back in our communities.

Suggested use

Lather in hands or on a washcloth and wash entire body.

45 AED

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Hair Care, Hair Styling Products

The Doux Fresh To Def Leave-In Curl Refresher 236ml

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The Doux Fresh To Def Leave-In Curl Refresher 236ml

WHAT IT DOUX?

Revive your curls on the go! FRESH TO DEF Leave-in Curl Refresher detangles, de-frizzes, and reactivates previously-styled curls for the ultimate juice-boost. Re-style, remix, or use alone as a leave-in for soft, shiny hair.

WHAT?S GOOD?

Aloe: Smooths + Protects

Bamboo: Makes strands stronger, period

Keratin: Natural, healthy shine

Cruelty & Paraben Free

95 AED

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Cetaphil Gentle Skin Cleanser 237ml

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Cetaphil Gentle Skin Cleanser 237ml

Cetaphil Gentle Skin Cleanser Soap Free Body & Face Wash for Women & Men, Hydrates with Niacinamide, Vegan Friendly, 237ml
Cetaphil Gentle Skin Cleanser is a daily face and body cleanser for sensitive, normal or dry skin. Its friendly formula is clinically proven to remove dirt, makeup and impurities while preserving the skin’s natural moisture barrier. Made with Glycerin, Niacinamide and Panthenol it gently cleanses without causing dryness. Leaves skin feeling soft, smooth and healthy-looking. Cetaphil defends against the 5 signs of skin sensitivity.

80 AED

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Makari Caviar Enriched Nourishing Soap 200gm

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Makari Caviar Enriched Nourishing Soap 200gm

Skincare that truly works! Our anti-aging Caviar Enriched soap moisturizes, plumps, and cleanses. Containing caviar, this protein and antioxidant infused bar is a highly effective moisturizing agent to cleanse with a non-drying finish.

Recommended for dry, normal and maturing skin types
-Use morning and night.
-Massage gently in circular motions on face, neck and body
-Rinse

80 AED

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Lady Diana 2 In 1 Anti-Hair Fall Shampoo Strengthen & Revitalize

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Lady Diana 2 In 1 Anti-Hair Fall Shampoo Strengthen & Revitalize

Experience the benefits of Lady Diana anti-hair fall shampoo, specifically formulated to combat hair loss and promote healthier, thicker hair growth. Infused with a blend of natural ingredients known for their hair strengthening properties, this shampoo not only reduces hair fall but also supports the natural vitality of your hair

40 AED

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Peau de Lune Brightening Toner 100ml

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Peau de Lune Brightening Toner 100ml

Peau de Lune Brightening Toner is a purifying face Toner that cleanse out impurities such as bacteria that causes acne/pimple out of the skin. It then tighten skin pores for a smoother, clearer feel. Get baby smooth skin with the Peau de Lune range.

How to use:

Soak toner on cotton pad and apply on cleansed face. Best used at night.

45 AED

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R&D CARE Tamarind and Honey Shower Salt Scrub 700gm

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R&D CARE Tamarind and Honey Shower Salt Scrub 700gm

45 AED

11% OFF

PrettyBe Massage Cream Rose 550ml

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PrettyBe Massage Cream Rose 550ml

40 AED

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Pastil Vitamin D Body Lotion 480ml

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Pastil Vitamin D Body Lotion 480ml

Pastil Body Lotion Is specially formulated and enriched with Moisturizing ingredients for healthy, radiant skin. Its light texture is absorbed quickly in the skin, leaving it soft and hydrated all day long. Frequent usage will make skin visibly radiant and moisturized.

35 AED

GIFT SET

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Creams, Skin Care

AR Vitamin E + Watermelon Body Cream 200gm

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AR Vitamin E + Watermelon Body Cream 200gm

Aron Vitamine E Watermelon Moisturizing Body Cream is formulated with Vitamin E and Watermelon for skin hydration. It retains the moisture and natural nutrients of skin for a natural glowy look. It is also used for skin lightening and softening. This Aron body cream is an absolute skin nourisher and a perfect pick for everyday skincare.

How to use: It can be used in the face, neck, and other body parts. Massage thoroughly with fingertips to let it ab

35 AED

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Soriko Kojic Acid AHA UV Protection Whitening Body Lotion 500ml

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Soriko Kojic Acid AHA UV Protection Whitening Body Lotion 500ml

Discover radiant, even-toned skin with Soriko Kojic Acid AHA Whitening Body Lotion, a powerful blend of skin-brightening, exfoliating, and deeply hydrating ingredients. Designed for daily use, this lotion targets dark spots, hyperpigmentation, and rough skin texture while offering broad-spectrum SPF 50++ protection against UVA, UVB, and blue light.

How It Works:

Kojic Acid suppresses melanin production to visibly reduce discoloration.
AHAs exfoliate dull, dead cells to reveal fresher, glowing skin underneath.
Advanced UV filters protect your skin from harmful rays and future pigmentation.
Hydrating actives and vitamins nourish and revitalize skin for a softer, more luminous appearance.

35 AED

Elixir Light Exfoliating Shower Gel 1000ml

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Elixir Light Exfoliating Shower Gel 1000ml

Elixir Light Shower Gel provides a delicately balanced formula for a clean, fragrant shower experience. Its lightweight, low-lather formula leaves skin feeling refreshed and revitalized. Enjoy a luxurious experience with 500ml of this nourishing shower gel.

40 AED

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Shower Gel, Skin Care

Aveeno Daily Moisturizing Body Wash for Dry Skin 975ml

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Aveeno Daily Moisturizing Body Wash for Dry Skin 975ml

This body wash is designed to gently cleanse and hydrate dry skin.
Formulated with nourishing oat, it helps to replenish the skin’s moisture barrier while leaving it feeling soft and smooth.
The mild formula is suitable for daily use and is dermatologist-tested, ensuring it is safe for dry and sensitive skin.
It is free from harsh chemicals and helps to maintain skin’s natural moisture balance.

Gently cleanses and hydrates dry skin
Formulated with nourishing oat
Dermatologist-tested for sensitive skin
Suitable for daily use
Free from harsh chemicals

Ingredients:
Water, Glycerin, Sodium Chloride, Cocamidopropyl Betaine, Avena Sativa (Oat) Kernel Extract, Sodium Lauroamphoacetate, Citric Acid, Fragrance, Polyquaternium-7, Sodium Benzoate, Caprylyl Glycol, Hydroxypropyl Methylcellulose, Propylene Glycol, Disodium EDTA.

Disclaimer:

While Niceone strives to ensure the accuracy of product images and information, some updates to packaging or ingredients may occur before they are reflected on our site. Products may occasionally ship with different packaging, but we always guarantee item quality. We recommend reviewing product labels, warnings, and usage instructions before use and not relying solely on the information provided on Niceone.

220 AED

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Gift Sets, Lotion, Skin Care

3 Piece Rubee Beauty Magic Hand and Body Lotion

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3 Piece Rubee Beauty Magic Hand and Body Lotion

Rubee Hand & Body Lotion: Moisture and Luxurious Soothing

Rubee Hand & Body Lotion restores moisture and luxuriously soothes your skin. Its rich, non-greasy formula combines Vitamin E and herbal extracts to soften very dry skin instantly. Cocoa butter helps fade scars and marks, while the intoxicating scent of rose, geranium, and sandalwood envelops your senses in a long-lasting, warm embrace.

Benefits:

Restores Moisture: Deeply hydrates and nourishes dry skin.

Instant Softness: Non-greasy formula softens skin immediately.

Fades Scars and Marks: Cocoa butter reduces the appearance of scars and marks.

Luxurious Scent: Intoxicating blend of rose, geranium, and sandalwood for a warm, lasting fragrance.

Herbal Extracts: Enriched with Vitamin E and herbal extracts for added skin benefits.

Experience the ultimate in skin hydration and luxury with Rubee Hand & Body Lotion

65 AED

33% OFFFeatured

Shower Gel, Skin Care

Johnsons Vita Rich Smoothies Body Wash With Yogurt and Peach and Coconut 250ml

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Johnsons Vita Rich Smoothies Body Wash With Yogurt and Peach and Coconut 250ml

Pamper your body and refresh your senses with this luxurious bathing liquid soap.

Enriched with milk, peach and coconut extracts.

It has a sweet fruity scent and its formula nourishes dry skin.

And give your skin comfort and softness throughout the day.

Enjoy deliciously scented skin with a soft and silky feel.

30 AED

7% OFFFeatured

African Pride Moisture Miracle Aloe & Coconut Water Curl Milk & Detangler 354ml

Curly & Wavy hair, Hair Care, Hair Detangler

African Pride Moisture Miracle Aloe & Coconut Water Curl Milk & Detangler 354ml

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African Pride Moisture Miracle Aloe & Coconut Water Curl Milk & Detangler 354ml

This leave-in curl moisturizing milk restores natural coils and curls by providing daily hydration and minimizing knots for easy styling. Its nourishing blend of Aloe & Coconut water revitalizes each strand, from root to tip, leaving coils and curls frizz-free with a hydrated shine.

HOW TO USE IT

Apply to wet or dry hair from roots to ends. Finger detangle. Do not rinse out.

65 AED

38% OFFFeatured

Hair Care, Hair Growth

Palmer’s, Coconut Oil Formula with Vitamin E, Moisture Boost, Moisture Gro Hairdress 150gm

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Palmer’s, Coconut Oil Formula with Vitamin E, Moisture Boost, Moisture Gro Hairdress 150gm

Palmer’s® Coconut Oil Formula® Moisture Boost system restores hair experiencing dryness or damage with natural reparatives that instantly and deeply lock in moisture from root to tip, visibly improving your hair’s condition after each use.

Why Your Hair will Love Coconut Oil and Tahitian Monoi

Coconut Oil: Contains fatty acids that quickly and deeply absorb into the hair strands, adding and sealing in moisture to keep hair shiny and manageable. Our formula contains ethically and sustainably sourced raw, extra virgin coconut oil.

Tahitian Monoï Oil: Polynesian Tiaré Tahiti flowers soaked in coconut oil increase moisture and restore elasticity, while imparting an indulgent tropical, delicate scent.

Suggested use

Melt a pea sized amount between hands then smooth onto hair & scalp concentrating on areas most prone to dryness. Do not rinse. Do not use on wet hair.

40 AED

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