Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Creams, Skin Care

Neoprosone Dark Spot Remover Gel Cream 30ml

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Neoprosone Dark Spot Remover Gel Cream 30ml

Presenting Neoprosone Complex Forte Brightening Gel Cream, a specially formulated skincare solution that targets dark brown spots and evens out skin tone with the powerful Arbutin Complex. This unique formula helps reduce the signs of premature aging, leaving your complexion looking radiantly youthful.

Directions: Apply a thin layer of Neoprosone Complex Forte Brightening Gel Cream to cleansed, dry skin, focusing on areas with dark spots. Gently massage the cream into the skin until fully absorbed. For best results, use daily.

Ingredients: Monopropylene Glycol, Alpha Arbutin, Tretinoin, Phenoxyethanol, Sodium Benzoate, Potassium Sorbate, Benzyl Alcohol, Tetrasodium EDTA.

85 AED

13% OFFFeatured

Maxi-Peel Exfoliant Solution No. 2 60ml

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Maxi-Peel Exfoliant Solution No. 2 60ml

For treatment and prevention of mild, moderate to severe cases of pimples, blackheads & whiteheads.

Reduce breakouts

Eliminate acne-using bacteria

Remove dead skin cells

Whitens dark spots and blemishes

Helps prevent dark pigmentation

35 AED

14% OFFFeatured

Hair Treatment, Scrubs, Skin Care

Skin Doctor Strawberry Face & Body Scrub 200ml

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Skin Doctor Strawberry Face & Body Scrub 200ml

Natural scrub, gently exfoliates the skin and leaves it radiant and refined.

This unique formula contains natural exfoliating particles and Strawberry Extract which gently exfoliates the skin without any side effects, for radiant glowing skin.

How to use:

Apply Scrub with fingertips to the skin. Massage in circular motion for a few minutes then rinse well with water. For visible results, use twice a week. Suitable for all skin types.

30 AED

17% OFFFeatured

Touch Me Coffee Deep Cleanse And Oil Free Face Wash 100ml

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Touch Me Coffee Deep Cleanse And Oil Free Face Wash 100ml

Highlights

An effective facial cleanser that is gentle and gentle on the skin.
Gentle softening gives the skin a radiant appearance

25 AED

10% OFFFeatured

Shower Gel, Skin Care

Clinic Clear Lightening Shower Gel 750ml

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Clinic Clear Lightening Shower Gel 750ml

Our Clinic Clear Body Wash is a luxurious shower gel that will leave your skin feeling refreshed, clean and delicately fragranced. Its irresistible texture, with soft scrub, gently exfoliates your skin, making it more supple and radiant. Its refreshing scent will wrap your body in a veil of sensuality and softness, for an indulgent shower experience. With its nourishing formula and long-lasting fragrance, it’s the perfect addition to your daily shower routine.

45 AED

17% OFFFeatured

Creams, Face Cream, Skin Care, Spot Corrector

Navia Multi Vitamins Skin Glowing Beauty Face Cream 30gm

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Navia Multi Vitamins Skin Glowing Beauty Face Cream 30gm

Highlights

Enhances the skin’s elasticity and increases suppleness
Helps to fight signs of premature ageing giving you younger looking skin
Glow boosting cream Reduce dullness and Restores the skin’s natural glow!
Formulated with arbutin, turmeric and vitamin that enhances skin texture to provide youthful and glowing skin
Instantly removes all that sign of dirt, pollution, and tan and helps in opening up the skin pores

25 AED

3% OFFFeatured

Q7 Paris Luminaire Ultra Maxitone Complexion Unifying Body Milk 300ml

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Q7 Paris Luminaire Ultra Maxitone Complexion Unifying Body Milk 300ml

The Luminaire Ultra Maxitone body milk unifies the complexion, giving you a smooth glow that lasts.

Enriched with Kojic Acid for safe, gradual skin lightening.
Suitable for all skin types, with added benefits of lactic acid.
Targets hyperpigmentation and age spots, leaving skin supple and smooth.
Carefully developed to eliminate unwanted blemishes and discolorations.
Works individually or in conjunction with other Luminaire products for a unified and brighter complexion.
Aids in revealing a younger-looking you with an even skin tone.

195 AED

Coco Clear Lightening Body Cream 320ml

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Coco Clear Lightening Body Cream 320ml

Coco Clear is clarifying beauty cream made with natural organic plants and coconut oil. It works with the skin harmoniously resulting in progressive clearness and intense hydration. Coco clear protects, rejuvenates, and purifies your skin. Results occur after first usage giving a soft luminous satin form of clearness.

Apply twice a day, morning and evening. After the first use the effect will become visible, your skin will be more luminous, skin tone will be more unified

40 AED

11% OFFFeatured

Moisturizers, Personal Care, Skin Care

Vaseline Cocoa Butter Moisturizing Rich Conditioning 450ml

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Vaseline Men Cooling Non Greasy Body Lotion 200ml

Boosts suppleness, nourishes and conditions the skin

Heals dryness and soothes parched skin

Light and gentle skin-nurturing treatment that gets easily absorbed in skin

40 AED

Skin Care, Spot Corrector

Clinic Clear Dark Sport Remover (DSR)

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Clinic Clear Dark Sport Remover (DSR)

Clinic Clear Anti Dark Spot Cream is a revolutionary skin care product that helps to reduce the appearance of dark spots, while nourishing and hydrating your skin. It is specially formulated with natural ingredients such as jojoba oil and shea butter, to provide intense hydration, while protecting your skin from harsh weather conditions. It is suitable for all skin types, giving you deeply cleansed, tingly-smooth skin. The cream helps to control excess oil and unclog pores, providing long-lasting moisturization and a bright complexion. With regular use of this cream, you can achieve clear, healthy skin that looks and feels radiant.

20 AED

PRODUCTS ON SALES

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5% OFFFeatured

Hair Care, Shampoo

Olaplex Bond Maintenance Shampoo No. 4 100ml

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Olaplex Bond Maintenance Shampoo No. 4 100ml

This shampoo repairs and protects hair from every day stressors—including damaged hair, frayed ends, and frizz—by reconnecting the broken bonds. No. 4 is a color safe proven to reduce breakage and strengthen all hair types.
The perfect shampoo to care for hair and make it easier to style.
Maintains the pH balance of the hair, protects it, moisturizes damaged and frizzy hair, and treats split ends.
Leaves your hair shinier, healthier and stronger.
Suitable for all hair types, even dyed.

95 AED

5% OFFFeatured

New York Bright & Lovely Foaming Wash with Vitamin C 150ml

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New York Bright & Lovely Foaming Wash with Vitamin C 150ml

Presenting our New York Bright & Lovely Foaming Wash with Vitamin C, a dynamic skincare solution that harnesses the power of antioxidants to enhance your complexion’s radiance. With its gentle exfoliating action, it effectively eliminates dulling dead skin cells, unveiling the bright skin underneath. By promoting better absorption of skincare products, it optimizes their effectiveness in delivering nourishment to your skin. This foaming face wash is highly efficient in clearing away impurities like dirt, pollution, and makeup residue, leaving your skin hydrated and glowing.

Directions: Gently press the brush to the skin and massage gently.

Key Ingredients: Vitamin C 20%, Hyaluronic Acid.

95 AED

13% OFFFeatured

Cathay Doll Vitamin C Arbutin Body Lotion 150ml

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Highlights:

Cathay Doll Vitamin C Arbutin Body Lotion 150ml

Orange (Fresh Citrus) formula brightens and fades dark spots.

Cathy Doll Whitamin Vitamin C Arbutin Body Lotion 150ml. Cathy Doll Whitemin Vitamin C Arbutin Body Lotion
Reveals moisturized, radiant skin like it has an aura With a new formula of body lotion from Cathy Doll, it helps reduce dark circles with the vitamin C derivative 3-o-ETHYL ASCORBIC ACID. Which is 99% pure and has the same effect as natural vitamin C. but more stable Helps brighten the skin naturally. Combined with arbutin extract Helps inhibit the production of melanin pigment. Revitalizes dull skin to become smoother, whiter, and more radiant. It also contains Kakaduplum.Fruits that are high in vitamin C and pure concentrated lemon extract which is gentle Helps nourish the skin to be smooth, clear, and radiant naturally. The lotion is absorbed quickly. Not sticky. Comes with a gentle fragrance that will make you feel relaxed every time you use it.

35 AED

13% OFFFeatured

Conditioner, Hair Care, Kids & Baby Care

Aussie Hair Insurance Leave-In Conditioner with Jojoba Oil 236ml

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Aussie Hair Insurance Leave-In Conditioner with Jojoba Oil 236ml

This hydrating leave-in hair conditioner is the assurance your hair needs to look and feel its best. Aussie Hair Insurance instantly tames frizz and softens hair. It’ll leave your hair looking polished, feeling more manageable, and, of course, super soft and smooth. This hair mist can work as a leave-in conditioner for curly hair as well as any other hair type. Aussie loves jojoba oil for hair-that’s why it’s infused in this leave-in conditioner spray formula. The juicy citrus scent is a bonus. Plus, this leave-in hair conditioner is certified PETA Cruelty-Free. It’s a cinch to use-simply spray on damp hair and go. Enjoy soft and conditioned hair-no need to rinse.

65 AED

3% OFFFeatured

ACM SPF 50+ Anti-Aging Cream 50 ml

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Highlights:

ACM SPF 50+ Anti-Aging Cream 50 ml

ACM Sunscreen SPF 50+, specially formulated to combat the signs of aging, helps protect skin from the sun’s harmful rays

Features:

High SPF 50 protection against UVA/UVB rays.
Boosts skin’s resistance to wrinkles and fine lines.
Contains anti-aging ingredients that rejuvenate the skin.
Moisturizes the skin and protects it from dryness caused by sun exposure.
Suitable for sensitive skin and can be used daily.

Warnings:

For external use only.
Keep out of the reach of children.
Avoid contact with eyes. In case of contact, rinse thoroughly with water.
If irritation or sensitivity occurs, discontinue use and consult a physician.

165 AED

17% OFFFeatured

Olivera Lightening Milk 250ml

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Olivera Lightening Milk 250ml

Olivera clarifying milk evens and clarifies the skin thanks to its formula rich in aloe vera and olive oil. Day after day, your skin becomes younger and clearer.

25 AED

10% OFFFeatured

Edge Control, Hair Care

Keniz Wonderedge Cherry Water Based Pomade 4oz

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Highlights:

Keniz Wonderedge Cherry Water Based Pomade 4oz

A pleasantly scented strong hold water-based pomade formulated with natural ingredients set to enhance, nourish and lay your delicate baby hairs and slicked back edges.

WHY IT’S SPECIAL:

Tested by professional stylists WONDEREDGE has been designed to be flake-free, non-greasy, and hold for up to 24 hours

Infused with natural Argan Oil our formula provides powerful antioxidants and nourishing fatty acids to keep your hair moisturized and protected against styling damage

Elegantly scented by the world’s finest perfumers to invigorate your senses and freshen up your hair in between washes

Our water-based and non-greasy formula allows for easy styling and versatility without contributing to clogged pores or breakouts

Texturize your hair with a natural finish, hold style without build-up, define curls, control frizz and lay edges/ delicate baby hairs

45 AED

17% OFFFeatured

Shenic Paris Perfect Legs Stage 1 125ml

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Shenic Paris Perfect Legs Stage 1 125ml

Shenic Perfect Legs oil is a concentrated formula for instant concealment. Effective treatment for bleaching cream reaction, varicose/blue vein, stretch marks rashes & eczema. Schnic oil is therefore the new beauty revolutionaries for body and the legs which camouflage:

50 AED

17% OFFFeatured

Skin Care, Spot Corrector

Pro White Collagen Dark Spot Removal 30ml

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Pro White Collagen Dark Spot Removal 30ml

Pro White Collagen Dark Spot Removal 30ml is Formulated with shea butter and egg yolk, this range eliminates pigmentation and unifies the skin while hydrating it. It also … Pros and cons: Clarifies the skin expertly and naturally.

25 AED

18% OFFFeatured

Hair Care, Hair Styling Products

ORS Olive Oil Girls Healthy Style Hair Pudding 368gm

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Highlights:

ORS Olive Oil Girls Healthy Style Hair Pudding 368gm

A superior healthy hair treatment styler! This hair pudding is perfect for ponytails, puffs, twists, twist-outs, braids, and braid-outs. A unique blend of olive oil, coconut oil, avocado oil, allow vera, sweet almond oil, and jojoba oil provide shine, moisture, definition, and touchable hold to all hairstyles while maintaining rich moisture and suppleness without flaking.

Directions:

Scoop a small amount into your palm. Rub hands together and gently work through the hair. Brush for even distribution. Style as usual.

45 AED

GIFT SET

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11% OFFFeatured

Skin Care, Tonners

COSRX Advanced Snail 96 Mucin Power Essence 100ml

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Highlights:

COSRX Advanced Snail 96 Mucin Power Essence 100ml

Moisturizing and Nourishing Essence for ALL skin types.

This essence protects the skin from moisture loss while keeping skin texture smooth. This contains 96% of Snail Secretion Filtrate which keeps your skin moisturized all day while bringing back skin’s vitality.

It’s suitable for all skin types.

For best results, use with Advanced Snail 92 All in One Cream.

This essence requires enough patting to be absorbed. Use it before or after a sheet mask to form a better synergy.

98 AED

13% OFFFeatured

Lait Selfie 24H Booster Tone Lotion Set Lotion, Face Cream and Serum

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Highlights:

Lait Selfie 24H Booster Tone Lotion Set Lotion, Face Cream and Serum

LC Selfie 24H Booster-Tone Set brings together a complete brightening routine featuring the Arbutin + Collagen Body Milk (590ml), Selfie Crème Faciale, and the Selfie 24H Eclaircisant Serum. Formulated to be hydroquinone-free, this trio works together to whiten, hydrate, and nourish the skin while targeting dark spots and signs of aging for a smoother, more radiant complexion.

Key Active Ingredient

Arbutin & Collagen

Helps whiten and brighten skin tone.
Hydrates and nourishes for smoother-looking skin.

Vitamin C & E

Helps clear dark spots and even out skin tone.
Supports anti-aging benefits for a more youthful look.

Promised Benefits

Whitens and brightens skin tone across face and body.
Clears dark spots and helps reduce signs of aging.
Hydrates and nourishes skin, hydroquinone-free.

How to Use

Apply the Body Milk evenly over the body after bathing.
Massage the Facial Cream onto a cleansed face and neck.
Follow with the Serum on targeted areas for extra brightening.
Use daily as part of a full skin brightening routine.

435 AED

15% OFFFeatured

Gluta White Glutathione & Collagen Whitening Body Lotion 500ml

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Gluta White Glutathione & Collagen Whitening Body Lotion 500ml

Gluta White Brightening lotion makes the Skin looks Brighter . Infused with glutathione, collagen and SpF 20 for added Sun protection.

it leaves the skin radiantly glowing and more youthful. This body cream improves skin clarity, firmness and renews skin healthy radiance even tone .

It is formulated to treat Dark spots, Sun Damages, Wrinkles, Freckles, Blemishes and Acne. It helps to reduce melanin production and gives you a clear smooth complexion.

55 AED

21% OFFFeatured

African Pride Moisture Miracle 5 Essential Oils, 4 Oz (118ml)

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Highlights:

African Pride Moisture Miracle 5 Essential Oils, 4 Oz (118ml)

It can help your skin to retain moisture, alleviate dryness It has been packed under hygienic conditions, making it highly beneficial for you. Please read the instructions on the package before use.

55 AED

22% OFFFeatured

African Pride Olive Miracle Deep Conditioning No Lye Relaxer 8 Touch-Up Regular

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Africa Pride Miracle Coconut Milk And Honey Hydrate & Shine Leave In Conditioner 237ml

African Pride Moisture Miracle Coconut Milk And Honey Hydrate & Shine Leave- In Conditioner

African Pride Moisture Miracle Coconut Milk & Honey Leave–In Conditioner is a lightweight blend of hydrating Coconut Milk & African Honey that replenishes moisture, adds shine and softens; leaving your hair manageable, defined, & beautiful.

35 AED

14% OFFFeatured

CareLine Naturals 100% African Shea Butter 227gm

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Highlights:

CareLine Naturals 100% African Shea Butter 227gm

Leaves skin appears smooth, supple, bright and youthful

Skin-friendly blend keeps the skin super soft and smooth.

30 AED

1% OFFFeatured

Makari Blue Crystal Regenerating Serum 50ml

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Highlights:

Makari Blue Crystal Regenerating Serum 50ml

This high performance regenerating serum is infused with a powerful blend of antioxidants, Glutathione, and peptides that work together to protect skin against signs of aging. This lightweight, highly effective treatment fortifies skin with essential nutrients and provides a smoother, firmer and more vibrant looking complexion.

Makari Blue Crystal Regenerating Serum 50ml

Recommended for all skin types
-Apply on freshly cleansed skin
-Drop a small amount on hyperpigmented areas on face and neck. Blend into the rest of face and neck.
-May be used daily.
-Allow to dry and then follow with skin type appropriate moisturizer.

Tips:
-May be worn under makeup.
-Highly recommend wearing sunscreen SPF 30 or higher during the day to help prevent future pigmentation.

395 AED

11% OFFFeatured

Hair Care, Hair Colour, Hair Cream

Bolony Hair Color Cream 7.35 Chocolate Blond 100ml

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Highlights:

Bolony Hair Color Cream 7.35 Chocolate Blond 100ml
Hair Color Cream With Keratin, Macadamia Oil & Gold Extract

It Enhances your hair with vibrant, long-lasting color while nourishing it deeply. Infused with Keratin for strength, Macadamia Oil for hydration, and Gold Extract for shine, this formula ensures even coverage and a silky-smooth finish. Achieve high-quality results with rich color and healthy, radiant hair.

How to use:

Wear gloves and mix the hair color cream with the developer as instructed. Apply evenly to dry hair, starting from the roots. Leave it on for the recommended time, then rinse thoroughly with water. Use a conditioner for a smooth, nourished finish.

40 AED

22% OFFFeatured