Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Lotion, Skin Care

Soriko Kojic Acid AHA UV Protection Whitening Body Lotion 500ml

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Soriko Kojic Acid AHA UV Protection Whitening Body Lotion 500ml

Discover radiant, even-toned skin with Soriko Kojic Acid AHA Whitening Body Lotion, a powerful blend of skin-brightening, exfoliating, and deeply hydrating ingredients. Designed for daily use, this lotion targets dark spots, hyperpigmentation, and rough skin texture while offering broad-spectrum SPF 50++ protection against UVA, UVB, and blue light.

How It Works:

Kojic Acid suppresses melanin production to visibly reduce discoloration.
AHAs exfoliate dull, dead cells to reveal fresher, glowing skin underneath.
Advanced UV filters protect your skin from harmful rays and future pigmentation.
Hydrating actives and vitamins nourish and revitalize skin for a softer, more luminous appearance.

35 AED

14% OFFFeatured

Disaar Body Lotion Papaya With Milk With Vitamin E 600ml

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Disaar Body Lotion Papaya With Milk With Vitamin E 600 ml

Leaves skin looking radiant and natural all day long. Lightweight and silky, looks and feels like a

Covers blemishes, redness, dark spots, dark circles, pores and fine lines/wrinkles. The pigments blend seamlessly to the skin leaving a natural, matte finish.

Adapts to almost light to medium skin tones by itself for custom coverage. Suitable for all skin types.

The pigments blend seamlessly to the skin leaving a natural, matte finish. Use it alone or together with other makeup products as a perfect, true-to-life filter. Vegan, formulated with natural minerals.

Directions for use: Apply over the day cream and spread evenly. until the desired coverage is achieved. Can also be used as a concealer to cover small imperfections. Due to the matte surface, no powder is required.

30 AED

15% OFFFeatured

Fair & White Original Glutathione Extra Exfoliating Soap 200g

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Fair & White Original Glutathione Extra Anti-Dark Spot Brightening Serum 30ml

Target and reduce dark spots! This unique serum contains Glutathione, a detoxifying agent, combined with the stimulating benefits of Vitamin C. Its luscious texture is ideal for applying its anti-dark spot benefits. For radiant, soft and even-looking skin with a revitalized look.

55 AED

13% OFFFeatured

Donkey Milk Facial Serum Blue 50ml

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Donkey Milk Facial Serum Blue 50ml

Donkey Milk Facial Serum, a luxurious, nutrient-rich formula designed to revitalize and restore your skin. Infused with natural Vitamin E, collagen, and donkey milk, this serum addresses multiple skin concerns, including hydration, firmness, and brightness. Perfect for all skin types, it’s a gentle yet effective solution for radiant, youthful skin.

Key Benefits:

Anti-Aging: Reduces the appearance of fine lines and wrinkles, promoting a smoother, more youthful complexion.
Deep Hydration: Provides intense moisture, leaving skin soft, supple, and deeply nourished.
Brightening Effect: Improves skin tone and boosts radiance, revealing a natural glow.
Firming: Enhances skin elasticity for a firmer, lifted appearance.
Natural Ingredients: Enriched with donkey milk, Vitamin E, and collagen for gentle yet powerful care.

Features:

Donkey Milk: Packed with vitamins and nutrients to nourish and revitalize the skin.
Vitamin E: Provides antioxidant protection and supports skin repair.
Collagen: Improves skin elasticity and minimizes signs of aging.
Lightweight Formula: Absorbs quickly without leaving a greasy residue.
Gentle on Skin: Suitable for all skin types, including sensitive skin.

35 AED

5% OFFFeatured

Creams, Eye & Lip Care, Skin Care

Trimay Luronicollagen Age Resistance Eye Cream 20ml

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Trimay Luronicollagen Age Resistance Eye Cream 20ml

Trimay Luronicollagen Age Resistance Eye Cream is based on 46% of collagen and contains 8 types of hyaluronic acid, which provides increased elasticity and abundant hydration. The cream significantly improves the condition and tone of the skin around the eyes, helping to quickly restore the firmness and elasticity of the skin, eliminate dryness and relieve irritation.

Deep Penetration and Cellular Action:?The product penetrates deeply into the epidermis and acts on a cellular level, stimulating collagen and elastin synthesis.

Collagen Enriched (46%):?Compensates for the skin’s own collagen deficiency, preventing early signs of aging. Smooths wrinkles, tightens skin, and enhances turgor. Restores firmness and elasticity, reducing the appearance of new wrinkles.

8 Types of Hyaluronic Acid:?Offers diverse moisturizing benefits, from forming a surface hydration film to deeply hydrating skin creases. Maintains optimal moisture balance, preventing dehydration and promoting healthier-looking skin.

Amino Acid Complex:?Contains 17 amino acids that constantly renew and regenerate skin cells. Deeply anti-aging, reducing wrinkle visibility and formation. Normalizes collagen and elastin production, evens skin texture and color, and enhances elasticity.

Adenosine:?A potent anti-aging ingredient that tightens skin, boosts collagen production, and reduces wrinkles. Regulates skin cell redox processes, promoting skin cell regeneration and resilience.

Niacinamide (Vitamin B3):?Restores the dermal barrier function, combating peeling, irritation, and dehydration. Improves complexion, reduces dullness, redness, and inflammation. Fights acne, brightens age spots, acts as an antioxidant to slow aging, and increases skin elasticity while minimizing pores and maintaining a matte finish.

Chlorella Extract:?Offers intensive moisturization, lymphatic drainage, skin nutrition, mineralization, anti-inflammatory, and antibacterial effects. Cleanses and evens out tone, promoting skin regeneration. Acts as a powerful antioxidant to strengthen the immune system.

Black Truffle Extract:?Remarkable rejuvenating effects, tones and improves skin tone. Prevents age-related pigmentation and evens out skin color. Contains superoxide dismutase, an antioxidant that protects the skin from free radical damage while maintaining hydration.

Iceland Moss Extract:?Provides anti-aging, antibacterial, anti-inflammatory, and toning effects. A powerful antioxidant for skin health.

Natural and Hypoallergenic: Composed of EWG Green class natural and hypoallergenic components, suitable for sensitive skin. Functions as a skin tone whitening product.

95 AED

25% OFFFeatured

Yong Chin Collagen Anti-aging Soap 130gm

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Yong Chin Collagen Anti-aging Soap 130gm

YC Collagen Anti-Aging Soap is formulated with collagen to help brighten the skin while promoting a youthful, radiant complexion.

YC Collagen Soap is a special soap enriched with concentrated collagen, vitamins, and herbal extracts. It promotes younger-looking skin by moisturizing, improving skin conditions, nourishing, and providing anti-aging benefits. It also boosts the skin’s brightening effect, leaving it softer, smoother, and more radiant with natural ingredients.

How to use:

Apply YC Collagen Soap on your face & body, rinse off with water. Use twice daily morning and night.

15 AED

20% OFFFeatured

Mega Glow Egyptian Super Bleaching SPF 30 Glutathione Face & Body Lotion 400ml

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Mega Glow Egyptian Super Bleaching SPF 30 Glutathione Face & Body Lotion 400ml

Mega Glow Egyptian Super Bleaching SPF 30 Face & Body Lotion is an intensive brightening skincare lotion formulated for both the face and body. According to the product label, the formula features Glutathione, Egyptian Talking Oil, Jojoba Oil, Glutathione Powder, Turmeric Oil, and Filipino Bleaching Powder.

Designed for brightening-focused skincare, the lotion helps improve the appearance of dull and uneven-looking skin while providing moisturizing and conditioning care. Glutathione is commonly incorporated into cosmetic formulas designed to support a brighter-looking complexion, while Jojoba Oil helps condition and soften the skin. Turmeric Oil complements the formula with antioxidant-focused skincare.

The lotion is labeled SPF 30, providing additional daytime sun protection when applied correctly. Its face-and-body formulation makes it convenient for a complete skincare routine.

Key Benefits:
• Intensive brightening-focused skincare.
• Helps improve the appearance of dull and uneven-looking skin.
• Formulated with Glutathione.
• Contains Glutathione Powder.
• Contains Egyptian Talking Oil as stated on the label.
• Enriched with Jojoba Oil.
• Formulated with Turmeric Oil.
• Contains Filipino Bleaching Powder as stated on the product label.
• Helps moisturize and condition the skin.
• Promotes smoother and more radiant-looking skin.
• SPF 30 sun protection as stated on the label.
• Suitable for face and body.
• 400ml size.

Directions for Use:Apply a small amount to clean, dry skin and massage gently until completely absorbed. When introducing an intensive brightening product into your routine, begin gradually and observe how your skin responds.

For daytime use, apply an appropriate broad-spectrum sunscreen and follow recommended sun-protection practices. Avoid the eye area and contact with mucous membranes.

For external use only. Do not apply to broken, irritated, or inflamed skin. Patch testing before first use is strongly recommended. Discontinue use if persistent irritation, burning, or unusual skin reactions occur.

Note: The packaging displays a “7 Days” claim. Cosmetic results vary between individuals, and the stated timeframe should not be interpreted as a guaranteed result.

120 AED

18% OFFFeatured

8888 Total Double Body Lotion 350ml

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8888 Total Double Body Lotion 350ml

8888 Total Double Body Lotion (AHA, Collagen, Glutathione & VIT B,C,E) SPF35 PA+++ 350ml

Whitening Lotion x10.

Body lotion suitable for all skin types. With AHA Collagen that helps improve damaged skin. For healthy and nourished looking skin, smooth, soft and pleasant to touch.

How to use: Apply the serum on arms, neck and parts of the body. Use everyday, morning and evening, without washing off for best results.

If allergic reaction occur, discontinue use and consult your doctor.

45 AED

4% OFFFeatured

Makari Blue Blue Crystal Skin Reviving Body Lotion 500ml

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Makari Blue Blue Crystal Skin Reviving Body Lotion 500ml

Skin Reviving Body Lotion heals and revitalizes skin with vitamins, antioxidants, and natural botanicals revealing a radiant glow.This creamy moisturizing lotion with Glutathione stimulates cell renewal, resulting in firmer and silky smooth even tone skin all over your body.

Recommended for all skin types
-Apply to clean and dry skin on body only. Pump into hand and massage in circular motions onto targeted areas until completely absorbed into skin.
-Highly recommend wearing sunscreen SPF 15 or higher during the day to help prevent future hyperpigmentation.
-If used post-surgery or on stitches, wait at least 2 weeks for use.
-May be used daily

480 AED

8% OFFFeatured

Medix 5.5 Argan Oil + 24KT Gold Moisturizer 444ml

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Medix 5.5 Argan Oil + 24KT Gold Moisturizer 444ml

Medix 5.5 Anti-aging cream is packed with great ingredients to help reduce the look of wrinkles, fine lines, cellulite, sagging skin, and blemishes. Natural Argan oil, coffee bean, aloe vera, lotus extract promote smooth, firm, and healthy looking skin.Pure Argan Oil moisturizes, hydrates, and softens your skin.

120 AED

PRODUCTS ON SALES

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14% OFFFeatured

Scrubs, Skin Care

ActiveX Face & Body Scrub With Rice & Milk 500ml

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ActiveX Face & Body Scrub With Rice & Milk 500ml

30 AED

14% OFFFeatured

Eveline Banana Smoothing Hand Balm 50ml

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Eveline Banana Smoothing Hand Balm 50ml

Eveline Banana Smoothing Hand Balm Softness and moisturizing

The Eveline Banana Smoothing Hand Balm is a nourishing, ultra-moisturizing hand cream infused with the tropical goodness of banana extract.

This rich hand balm is designed to provide deep hydration, repair dry or damaged skin, and leave your hands feeling soft, smooth, and delicately scented with a sweet banana fragrance.

The rich formula helps restore hydration and smoothness, making hands feel soft and deeply nourished.

Deep Moisturization & Nourishment.
Softens and moisturizes hands.
Fast Absorbing, Non-Greasy.
improving skin texture.
Perfect for hands that are cracked, damaged, or irritated.

30 AED

10% OFFFeatured

Pretty Cowry Face Scrub Cream Juicy Peach, 500ml

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Pretty Cowry Face Scrub Cream Carrot, 500ml

45 AED

13% OFFFeatured

Shower Gel, Skin Care

Pure skin Clarifying Shower Gel 475ml

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Pure skin Clarifying Shower Gel 475ml

Pure Skin Clarifying Shower Gel is a premium skincare product designed to cleanse and clarify your skin.

Enriched with natural ingredients, including tea tree oil and aloe vera, it helps to unclog pores, remove dirt and impurities, and soothe and hydrate the skin, leaving it looking and feeling refreshed and revitalized.

This shower gel is suitable for all skin types and can be used daily for best results.

35 AED

20% OFFFeatured

Reborn Aloe Vera Facial Skin Polish 500ml

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Reborn Aloe Vera Facial Skin Polish 500ml

40 AED

7% OFFFeatured

Queen Helene Scrub Cocoa Butter 177ml

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Queen Helene Scrub Cocoa Butter 177ml

This soothing facial scrub helps draw out impurities and remove dead, dry skin cells, while natural Cocoa Butter helps replenish lost moisture. After use, skin is soft and smooth with a supple appearance.

Features:

Gently Exfoliates for Nourished Smoothness .

Extremely Dry Skin.

Hain celestial.

How to Use:

Gently massage onto clean, moistened skin avoiding the eye area. Rinse with warm water.

65 AED

25% OFFFeatured

BERG White Miracle Beauty Soap

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Highlights:

BERG White Miracle Beauty Soap

BERG White Miracle Beauty Soap is specially formulated to remove acne, dark spots, blemishes, and freckles while promoting a white, youthful glow. Its gentle yet effective cleansing action purifies the skin, leaving it fresh, soft, and smooth. With consistent use, it helps improve skin clarity and brightness in just 5 days.

Key Benefits:

Removes acne, dark spots, and blemishes
Helps reduce freckles and uneven tone
Promotes white, youthful, radiant skin
Gently cleanses without drying out the skin
Leaves skin soft, smooth, and refreshed

15 AED

13% OFFFeatured

Fruit of the Wokali Cream Sunscreen SPF 50, UVA Protection, Antioxidant Vitamins A, C, E, 130ml

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Fruit of the Wokali Cream Sunscreen SPF 50, UVA Protection, Antioxidant Vitamins A, C, E, 130ml

FRUIT OF THE WOKALI PROFESSIONAL CARE High Protection Sunscreen SPF 50, Full Coverage Provides Skin with Superior Protection Against UVA 1, 2 and UVB Rays. Proven protection against all skin-damaging rays. Contains antioxidant vitamins A, C, and E. Water and sweat resistant. Intensely moisturizes. Sun tested. Protects against premature aging. 130ml

35 AED

9% OFFFeatured

Shower Gel, Skin Care

Neoprosone Zaban Super Lightening Exfoliating Moisturizing Shower Gel 750ml

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Neoprosone Zaban Super Lightening Exfoliating Moisturizing Shower Gel 750ml

NEOPROSONE Zaban shower gel with natural microgranules is an exfoliating and moisturizing cosmetic product that removes dead cells for deep care and thereby brightens the skin.

Application: Apply directly to the skin or use a bath sponge, massage in circular movements and rinse thoroughly.

50 AED

33% OFFFeatured

Bar Soap, Make Up, Skin Care

Bebecom Pure Glycerin Soap 150gm

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Highlights:

Bebecom Pure Glycerin Soap 150gm

The mildly foaming soap with a variety of natural ingredients gently cleanses the skin and preserves the skin’s own protective functions. In addition, the wonderful scent exudes pleasantly fragrant in the room.

The soap enriched with olive oil and sea water effectively cleanses the skin. The rich texture ensures freshness and suppleness.

10 AED

GIFT SET

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18% OFFFeatured

Oils & Moisturizer, Tonners, Skin Care

Yoko Vit-C Intense Brightening Booster Essence 490 ml

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Highlights:

Yoko Vit-C Intense Brightening Booster Essence 490 ml

Provides Vitamin C that is 10 times more concentrated than normal formula.

No worries of dull skin, dark spots, and rough marks.

Helps reduce dark spots and uneven skin tone.

Provides Hyaluronic Acid that locks in moisture and does not dry out skin after scrubbing.

Provides Collagen to make skin elastic and smooth.

45 AED

6% OFFFeatured

Clear Essence Anti-Aging Complexion Soap with Alpha Hydroxy Acid 150gm

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Highlights:

Clear Essence Anti-Aging Complexion Soap with Alpha Hydroxy Acid 150gm

Cleanse and exfoliate rough, dehydrated skin!

Clear Essence® Anti-Aging Complexion Soap with Alpha Hydroxy Acid gives your skin a daily boost, doubling as an acne cleansing soap bar for the treatment of blemishes and pimples. Alpha Hydroxy Acid is a natural exfoliant derived from milk and fruit extracts, boosting collagen production in the skin. When used consistently, this soap bar helps to exfoliate uneven pigmentation by removing dead skin cells, leaving a clear, even toned complexion.

Skin Concern: Acne, uneven skin texture

Recommended Skin Type: All skin types

Used For: An even, flawless complexion, cleansing away dirt and oil

80 AED

10% OFFFeatured

Pretty Cowry Face Scrub Cream Papaya, 500m

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Highlights:

Pretty Cowry Face Scrub Cream Papaya, 500ml

This scrub is enriched with papaya extract that gently cleanses the skin, removes cuticles and dirt from the pores and keeps the pores unclogged, leaving the skin light, delicate and elastic. It evens out, brightens, moisturizes the skin and creates a hydrated and glowing texture.

45 AED

10% OFFFeatured

Hair Care, Hair Treatment

Kerabond Brazilian Botox Hair Treatment Protein Keratin 500ml

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Highlights:

Kerabond Brazilian Botox Hair Treatment Protein Keratin 500ml

This 500ml Brazilian Botox Hair Treatment is a powerful formula enriched with keratin protein and natural oils. It deeply nourishes and repairs damaged, dry, and frizzy hair. The treatment smooths and straightens hair strands, reducing volume and controlling frizz for a sleek, salon-like finish at home. It is formaldehyde-free, making it safe for all hair types, including chemically treated and color-treated hair. Brazilian Botox helps restore shine, softness, and manageability, ideal for achieving smooth, healthy-looking hair without harsh chemicals.

Highlights

Smooths and straightens hair naturally
Repairs dry and damaged hair deeply
Reduces frizz and adds long-lasting shine
Formaldehyde-free, safe for all hair types
Enriched with keratin and protein for strength

45 AED

17% OFFFeatured

Body Mist, Fragrances

Ella James Body Mist (Teens) Fairy Dust 250ml

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Ella James Body Mist (Teens) Fairy Dust 250ml

25 AED

11% OFFFeatured

Oznaturals Zinc PCA + Niacinamide Clear Skin Serum 30ml

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Oznaturals Zinc PCA + Niacinamide Clear Skin Serum 30ml

complexion as well as soothing and protecting the skin from the inside and out.

Together, they work their magic to help heal irritating conditions, maintain a youthful glow, and provide protection. See the rest of our recommended clear skin products.

How To Use

Gently massage the serum onto the face using your hands on clean skin. It is best used after our Mist and before moisturizer for optimal results

40 AED

11% OFFFeatured

Conditioner, Hair Care

Cantu Natural Flaxseed Conditioner 400ml

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Highlights:

Cantu Natural Flaxseed Conditioner 400ml

Cantu Natural Flaxseed Conditioner is a moisturizing and nourishing conditioner specially designed for curly, frizzy and textured hair. This formula is based on natural ingredients and contains valuable flaxseed oil, known for its moisturizing properties.

The conditioner helps to detangle, nourish and soften the hair. It provides intensive moisture and improves the combability of the hair, reducing frizz and leaving the hair soft and shiny.

The Cantu Natural Flaxseed Conditioner can be applied to damp hair after washing. Gently massage the conditioner into the hair, leave it in for a few minutes and then rinse thoroughly. For more intensive care, you can also use the conditioner as a leave-in conditioner by working a small amount into towel-dried hair.

The conditioner’s natural formula is free of mineral oils, sulfates, parabens and other harmful chemicals. It is gentle on your hair and scalp and is also suitable for sensitive skin types.

Get the Cantu Natural Flaxseed Conditioner and pamper your hair with natural moisture and care. Enjoy healthy and radiant hair that feels soft and looks naturally beautiful!

40 AED

8% OFFFeatured