Serina Cosmetics | #1 Luxury Beauty, Skincare & Fragrances Online in UAE

Shower Gel, Skin Care

Double Dose Ultra Whitening Molato Shower Gel Vitamin C Fast Action 1000ml

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Double Dose Ultra Whitening Molato Shower Gel Vitamin C Fast Action 1000ml

55 AED

11% OFFFeatured

Dhin Dhin Anti-Stretch Mark Massage Oil 250ml

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Dhin Dhin Anti-Stretch Mark Massage Oil 250ml

Dhin Anti-Stretch Mark Massage Oil is made with natural ingredients and is effective in reducing the appearance of blemishes. It’s gentle, non-greasy, and absorbs quickly. Use it regularly to see a noticeable improvement in your skin’s appearance and boost your confidence!

40 AED

4% OFFFeatured

PR+ Paris Merveille Intense PR+ Carrot Brightening Body Lotion 500ml

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PR+ Paris Merveille Intense PR+ Carrot Brightening Body Lotion 500ml

A lotion of light for the whole body. By PR+ Merveille Intense, with Carrot.

A rich, melting formula that hydrates intensely, revives luminosity and helps reveal a more even body tone, with a soft, satin finish.

⭐ With beta-carotene, to awaken the radiance of dull skin
✨ A texture that wraps the skin without weighing it down
✨ Visibly more even skin, use after use
✨ Pair it with the Carrot Serum or Glycerin to intensify your radiance ritual
✨ Dermatologically tested

Your face has its routine.Your body deserves one of its own.

Your face has its cream, its serum, its well-established routine. The body, on the other hand, often makes do with a generic lotion picked in a hurry. The result: a complexion that stays duller on the body than on the face, a two-speed routine.

It’s not a matter of discipline. Few body lotions are designed for the specific needs of black and mixed-race skin, with the goal of even radiance from shoulders to legs.

The PR+ Merveille Intense Carrot Body Lotion was created to close that gap.

480 AED

16% OFFFeatured

Rapid Clair Lightening lotion with Papaya Oil 750 ml

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Rapid Clair Lightening lotion with Papaya Oil 750 ml

Experience the power of Rapid Clair Lait with Papaya in a convenient 750 ml bottle. This unique formula is designed to provide you with clear, radiant skin in no time. Infused with the goodness of papaya, it helps to lighten dark spots, even out skin tone, and reduce the appearance of blemishes.

Whether you’re looking to achieve a brighter complexion or simply want to maintain vibrant skin, this product is perfect for you. Say goodbye to dullness and hello to luminous skin with Rapid Clair Lait with Papaya 750 ml.

80 AED

10% OFFFeatured

Oils & Moisturizer, Skin Care

Rapid White Whitenizer Spot Remover Serum 60ml

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Rapid White Whitenizer Spot Remover Serum 60ml

Rapid White Whitenizer Spot Remover Serum is formulated to help clear discoloration and blemishes of the skin. Enriched with Vitamin E to protect the skin, this anti-spot serum whitens spot areas like sunburn and dark spots caused by sun exposure or bleaching creams.

How to use Rapid White Whitenizer Spot Remover Serum

Apply serum directly to the sunburn or affected area for 7 days only. Can also be mixed into lotions and creams. A maximum of 200ml bottle should be mixed into a cleansing milk. In case of skin reactions, discontinue use.

45 AED

13% OFFFeatured

Creams, Skin Care, Tubes

Fair & White Gold Specialized Even Tone Cream Gel Elbows, Hands, Knees 30ml

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Fair & White Gold Specialized Even Tone Cream Gel Elbows, Hands, Knees 30ml

This high-performance cream-gel targets dark stubborn body areas such as knees, elbows, knuckles and feet.

65 AED

11% OFFFeatured

CareLine Naturals 100% African Shea Butter 425gm

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CareLine Naturals 100% African Shea Butter 425gm

Leaves skin appears smooth, supple, bright and youthful

Skin-friendly blend keeps the skin super soft and smooth.

40 AED

14% OFFFeatured

Amalico Sensitive Cream For Armpit & Between Legs 85gm

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Amalico Exfoliating Scrub 75ml

Amalico Exfoliating Scrub is made with natural ingredients and is effective in reducing the appearance of blemishes. It’s gentle, non-greasy, and absorbs quickly. Use it regularly to see a noticeable improvement in your skin’s appearance and boost your confidence!

30 AED

13% OFFFeatured

Belle Vie Serum Concentrate135ml

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Belle Vie Serum Concentrate, 135ml

Belle Vie Serum Concentrate is a natural skincare serum infused with the powerful properties of turmeric.

This serum is designed to help enhance your skin’s natural beauty while providing a comprehensive approach to treating common skin concerns such as dark spots, pigmentation, and aging signs.

Key Features:

Reduces Age Spots and Freckles: Effectively minimizes the appearance of freckles and age spots, promoting a clearer and more even complexion.
Brightens Skin Tone: Works to brighten the skin, helping to lighten pigmentation for a more radiant look.
Anti-Aging Properties: Helps diminish the appearance of fine lines and wrinkles, promoting a smoother, youthful complexion.
Blemish Treatment: Targets dark spots and blemishes to improve skin texture and radiance.
Safe for External Use: Formulated specifically for topical application, ensuring safe use for your skin.

Benefits:

Achieves a brighter, more even skin tone.
Helps reduce the appearance of fine lines, wrinkles, and other visible signs of aging.
Minimizes blemishes, freckles, and age spots, leaving skin looking healthy, smooth, and glowing.

35 AED

25% OFFFeatured

New Face Whitening Soap Brighten & Refresh Your Skin

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New Face Whitening Soap Brighten & Refresh Your Skin

Achieve a radiant, even-toned complexion with New Face Whitening Soap. Specially formulated to deeply cleanse, brighten, and reduce dark spots, this soap enhances your skin’s natural glow while controlling excess oil for a fresh, matte finish.

Key Benefits:

Oil-Free Skin – Removes excess oil without over-drying.
Visibly Fairer Skin – Promotes a brighter, more even complexion.
Dark Spot Reduction – Targets blemishes, pigmentation, and discoloration for a flawless look.
Gentle & Nourishing – Leaves skin soft, smooth, and hydrated after every wash.
Daily Use Formula – Ideal for all skin types, making it perfect for everyday skincare.

Reveal fresh, glowing skin with New Face Whitening Soap – your daily step to a brighter, healthier complexion!

15 AED

PRODUCTS ON SALES

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11% OFFFeatured

Body Mist, Deodorants & Antiperspirants, Fragrances, Women

Aichun Beauty Intimate Deodorant Spray 100ml

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Aichun Beauty Intimate Deodorant Spray 100ml

This product is specially designed for women , and can quickly eliminate odor , relieve itching and resist bacteria , making you feel fresh , natural and confident .
It can be sprayed directly over the body , outside of the vagina , armpits and even stinky feet . It can also be sprayed over the underwear liner to help further inhibit odors .
Usage : Shake well , remove the product lid and spray where needed . Make sure that you spray at least 8 inches away from your body . Use it after showering or before going to bed for the best results .

40 AED

17% OFFFeatured

Body Mist, Fragrances, Make Up, Unisex

Melano Aqua Rosa Body Splash 250ml

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Melano Aqua Rosa Body Splash 250ml

A refreshing body splash with a rosy, fruity floral scent. Soft, sweet, and feminine — it keeps you feeling fresh and beautifully fragrant all day.

How to use:

Spray the body splash directly onto clean, dry skin after a shower.
Apply to pulse points (neck, wrists, behind ears) for a longer-lasting fresh scent.
Reapply anytime during the day for an instant refresh.

25 AED

8% OFFFeatured

Oils & Moisturizer, Skin Care

Skin Doctor Acne Ampoules 3mlx10pcs

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Skin Doctor Acne Ampoules 3mlx10pcs

Skin Doctor Acne Ampoules normalizes the sebum production and effectively soothes irritated areas. It has an antiseptic effect on skin with acne and pimples.
For oily skin, acne and pimples.

How to use:

Apply ampoule evenly over the cleansed face, massage for 1-2 minutes or until it is fully absorbed. Apply one time per day, either day or night. Discard the bottle after opening.

60 AED

14% OFFFeatured

Virgin Hair Fertilizer 125gm

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Virgin Hair Fertilizer 125g

Hair Virgin Fertilizer is a greasy ointment for your scalp that helps stimulate hair growth by opening up your follicles and getting your blood flow going. In the tube you will find a thick jelly that is reminiscent of vaseline. It has a really strong smell of peppermint oil, menthol and other herbs.

Virgin Hair Fertilizer really works wonders, transforming dry unhealthy hair to exciting hair, It aids hair growth, and repairs the scalp from dandruff to give it a beautiful, healthy shine.

Hair conditioning cream that can be applied into the scalp daily as it conditions Broken and Dry Hair.

30 AED

14% OFFFeatured

Shower Gel, Skin Care

Skin Doctor Forever Red Shower Gel 500ml

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Skin Doctor Forever Red Shower Gel 500ml

Gives a refreshing feeling with deep cleansing and a calming floral fragrance.

Enjoy a refreshing feeling with Skin Doctor forever Red Shower Gel that deeply cleanses, Moisturizes and nourishes your skin with a calming floral fragrance.

How to use:

Pour an ample amount on wet hands or wet loofah and lather gently all over body. Rinse thoroughly with water.

30 AED

10% OFFFeatured

Anti Stretch Marks, Creams, Skin Care, Spot Corrector

Fruit Of The Wokali Vitamin C Anti-Spot Facial Cream 50gm

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Fruit Of The Wokali Vitamin C Anti-Spot Facial Cream 50gm

Fruit of the Wokali Vitamin C Anti-Spot Cream is non-greasy, has a pleasant scent, and helps eliminate skin blemishes, age spots, sun spots, and freckle pigmentation. Skin appears softer and smoother. It protects the skin from UV exposure and gradually reduces melanin production. This lightweight, easily absorbed cream moisturizes and also diminishes fine lines and wrinkles

45 AED

5% OFFFeatured

LightenUp Collagen Boosting Cream with Vitamin D 100ml

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LightenUp Environmental Shield Day Serum with Vitamin D 30ml

Experience the ultimate protection against blue light emitted from screens with our LightenUp Environmental Shield Day Serum With Vitamin D. This light-textured serum is infused with powerful antioxidants, including Vitamin C and Vitamin D, to shield your skin from daily pollutants and rejuvenate its surface.

The naturally brightening properties of this serum work to reduce the appearance of dark spots, promoting a more radiant complexion. Vitamin C enhances skin vitality and reinforces its defense system, while Vitamin D provides added protection against blue light damage.

Directions: In the morning, apply a thin layer of the serum to cleansed skin. Allow it to dry before applying any other products. For optimal results, follow up with sunscreen to maintain a healthy and radiant complexion.

180 AED

13% OFFFeatured

Creams, Face Cream, Skin Care

Fruit of the Wokalí Moisturizing Day Face Cream with Oat Extract and Vitamins B3 55gm

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Fruit of the Wokalí Moisturizing Day Face Cream with Oat Extract and Vitamins B3 55gm

Fruit of the Wokali Professional Care – Moisturizing Day Cream with Oats

Product type: Daily moisturizing face cream / Repairing and soothing treatment

Main ingredients: Natural Oat Extract, Vitamin E and Vitamin B3 (Niacinamide).

Main benefits:

Soothing and Moisturizing Action: Oats are known for their anti-inflammatory properties that relieve irritation while providing deep moisture.
Skin Barrier Reinforcement: Thanks to its combination of vitamins, it helps to strengthen the skin’s natural protective layer, protecting it against external aggressors.
Cell Regeneration and Reproduction: Promotes skin renewal, helping to repair damaged tissue and improving the overall texture of the face.
Moisture Retention Capacity: Significantly improves the skin’s ability to retain water, preventing dehydration throughout the day.
Anti-aging and radiance effect: Its continuous use helps to achieve a more youthful, firm, visibly more hydrated and radiant appearance.
Vitamin Nutrition: Vitamin E acts as a powerful antioxidant, while B3 evens out skin tone and improves luminosity.

35 AED

11% OFFFeatured

Curcuma Clear Lighting Body Lotion 400ml

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Cocurma Clear Lighting Body Lotion 400ml

Cocurma Clear Lait De Corps Body Lotion (400ml) is a fast-absorbing body lotion designed to support smooth, soft skin. Infused with turmeric, known for its antioxidant benefits, this lightweight lotion helps to nourish and protect the skin.

The formula sinks quickly into the skin, providing lasting moisture without leaving a greasy feel. Ideal for daily use, it helps to maintain hydrated and refreshed skin, leaving it feeling soft and rejuvenated.

Perfect for those seeking a natural and effective solution to dry skin, Cocurma Clear Lait De Corps Body Lotion offers a soothing experience, combining the nourishing power of turmeric with a lightweight, non-greasy texture. Suitable for all skin types, this lotion ensures your skin remains soft, smooth, and healthy-looking every day.

40 AED

13% OFFFeatured

Eveline Argan Elixir Intensely Regenerating Oil for Cuticles and Nails 12ml

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Eveline Argan Elixir Intensely Regenerating Oil for Cuticles and Nails 12ml

Concentrated, quickly absorbing formula of the elixir with a unique combination of pure argan, avocado, and almond oil was developed for intense nails and cuticles regeneration.
Nail plate gains shine becomes smooth and resistant to damages while dry, torn, and cracked cuticles become soft and healthy.
Treatment overcoming 8 symptoms of damaged nails.
Makes the nails nourished, smoothened, moisturized, shiny, resilient, less brittle, non-splitting, and protected.

Get strong and healthy nails from Evelyn.

35 AED

GIFT SET

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24% OFFFeatured

Cleansers, Skin Care

Clear Essence Anti-Aging Toner Astringent with Alpha Hydroxy Acid 236ml

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Clear Essence Anti-Aging Toner Astringent with Alpha Hydroxy Acid 236ml

Now with our new push down pump dispenser!

Clear Essence® Anti-Aging Toner Astringent with Alpha Hydroxy Acid ensures that all makeup, bacteria, and oiliness is completely removed from the skin with a clear and refreshing feel after cleansing. This hydrating toner made specifically for oily skin is packed with the power of Alpha Hydroxy Acid, a natural exfoliant derived from milk and fruit extracts, helps to remove dead skin cells from the skin’s surface to leave a naturally healthy and radiant glow. Our simple new packaging makes skincare easy, simply push down the pump with a piece of cotton pad/ball, apply and go!

Skin Concern: Acne, oily skin

Recommended Skin Type: Oily to normal

Used For: Cleansing away dirt and oil left behind from first step cleansing

For Use On: Face and neck

65 AED

20% OFFFeatured

Oils & Moisturizer, Skin Care

Reborn Lavender Massage Oil 250ml

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Highlights:

Reborn Lavender Massage Oil 250ml

Lavender: These powerful herbs help neutralize nigative energy and promote deep sleep. These aromatics have been used for centuries in the healing arts to promote weliness and protection. Our botanical body oil is formulated with the finest plant based oils that feed, nourish and protect the skin. DIRECTIONS OF USE: Pour an ample amount of Reborn Beauty Massage Oil Lavender into your palm apply directly to your body and massage unit oil is abosorbed on your body. For best result, use after bath and before bed time. It keeps your body relaxed and your skin moisturized.

40 AED

14% OFFFeatured

Disaar Hair Serum Anti Frizz Nourish Damaged Repair Color Garlic of Russia 50ml

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Highlights:

Disaar Hair Serum Anti Frizz Nourish Damaged Repair Color Horse Oil Of Russia 50ml

This oil is a blend of multiple rare oils and has a unique formula that is easily absorbed & oil – free

Deeply nourishes & inhibits frizzy hair, brightens up Hair Color

Reduces split ends and provides long – lasting thermal & humidity protection

30 AED

5% OFFFeatured

CeraVe Hydrating Mineral Sunscreen SPF30 Face 75ml

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CeraVe Hydrating Mineral Sunscreen SPF30 Face 75ml

BROAD SPECTRUM SUNSCREEN FOR FACE 100% Mineral-based sunscreen, also known as a physical sunscreen, reflects UVA/UVB rays to help protect the skin. Developed with dermatologists by CeraVe Skincare.
MINERAL SUNSCREEN APPLICATION Physical sunscreens can often leave a white cast when applied in thick layers. For best results, apply CeraVe Hydrating Mineral Sunscreen evenly to the entire face and neck in thin layers and thoroughly massage into skin. Suitable for use under foundation and face makeup.
HAWAII COMPLIANT SUNSCREEN Oxybenzone free, avobenzone free, and benzene free, this sunscreen contains physical filters Zinc Oxide and Titanium Dioxide. Hawaii prohibits the sale, offer of sale and distribution of sunscreens that contain oxybenzone.

105 AED

12% OFFFeatured

Petal Fresh Pure Coconut Smooting Body Scrub 437ml

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Highlights:

Petal Fresh Pure Coconut Smooting Body Scrub 437ml

Gently exfoliates skin to reveal natural, healthy glow. ”

Coconut oil is a miracle skin softener and moisturizer, packed with Vitamin E and fatty acids

Retains moisture and protects against dryness for smooth skin

No harsh preservatives, parabens nor GMO’s

Vegan & cruelty-free.

75 AED

20% OFFFeatured

Mega Glow Egyptian Injection SPF 50 Glutathione & Arbutin Ultra Radiance Face & Body Lotion 400ml

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Highlights:

Mega Glow Egyptian Injection SPF 50 Glutathione & Arbutin Ultra Radiance Face & Body Lotion 400ml

Mega Glow Egyptian Injection SPF 50 Face & Body Lotion is an intensive brightening and radiance-focused skincare lotion formulated with Glutathione, Arbutin, Vitamin C, and Q10. Designed for use on both the face and body, the formula helps improve the appearance of dull and uneven-looking skin while providing moisturizing care and sun protection.

The combination of Glutathione and Arbutin provides targeted brightening care to support a clearer, more even-looking complexion. Vitamin C contributes antioxidant skincare benefits and helps promote a fresh, luminous appearance, while Q10 complements the formula with conditioning and antioxidant-focused care.

The product is labeled SPF 50, providing added protection against sun exposure when used as directed. Its moisturizing formula helps keep the skin feeling soft, smooth, and conditioned while promoting an ultra-radiant appearance.

Key Benefits:
• Intensive brightening-focused face and body care.
• Helps improve the appearance of dull and uneven-looking skin.
• Formulated with Glutathione.
• Contains Arbutin.
• Enriched with Vitamin C.
• Contains Q10.
• Promotes an ultra-radiant, glowing-looking complexion.
• Helps moisturize and condition the skin.
• Helps maintain softer and smoother-feeling skin.
• SPF 50 sun protection as stated on the product label.
• Suitable for face and body.
• Convenient 400ml size.

Directions for Use:Apply evenly to clean, dry skin and massage gently until fully absorbed. For sun protection, apply generously to exposed areas before sun exposure and reapply as appropriate, particularly after sweating or prolonged outdoor activity.

For external use only. Avoid direct contact with the eyes. Do not apply to broken or irritated skin. Patch testing before first use is recommended. Discontinue use if irritation occurs.

Note: The packaging displays a “7 Days” claim. Individual cosmetic results can vary depending on skin type, frequency of use, and skincare routine.

120 AED

20% OFFFeatured

Eveline Nail Therapy Total Action 8 in 1 Intensive Nail Conditioner 12ml

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Eveline Nail Therapy Total Action 8 in 1 Intensive Nail Conditioner 12ml

Give your nails a chance to regain their natural health and beauty in just 10 days with Eveline Nail Therapy.

Featuring an innovative formula that penetrates deep into the nail plate structure, it effectively regenerates and strengthens them.

This comprehensive treatment strengthens and protects nails, stimulating their natural growth and making them more resistant to breakage and splitting.

With continued use, nails regain their natural color and discoloration disappears.

Softens the nail texture.
Repairs damaged nails and stimulates their regeneration.
Eliminates the problem of splitting nails.
Restores the natural, healthy color of nails.

Ingredients:

Butyl Acetate, Ethyl Acetate, Cellulose Acetate Butyrate, Adipic Acid/Neopentyl Glycol/Trimellitic Anhydride Copolymer, Isopropyl Alcohol, Acetyl Tributyl Citrate, Nitrocellulose, Tosylamide/Epoxy Resin, Dimethyl Urea, Acrylates Copolymer, Stearalkonium Bentonite, Benzotriazolyl Dodecyl p-Cresol, Caprylic/Capric Triglyceride, Pistacia Lentiscus Gum, Citric Acid, Dipropylene Glycol Dibenzoate, Aluminium Hydroxide, Triethoxycaprylylsilane, Diamond Powder, Mek, CI 60725, CI 77891.

40 AED

7% OFFFeatured

Curly & Wavy hair, Hair Care

TGIN Honey Curls Custard 340gm

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TGIN Honey Curls Custard 340gm

Kiss dry hair goodbye and say hello to soft, beautiful, moisturized curls with tgin Honey Curls Custard. Infused with raw honey and agave nectar, this shine enhancing curl custard provides a firm frizz-free long-lasting hold for high curl definition while helping restore moisture to the hair.

Benefits

Ideal for 4c, thick, tightly coiled, coarse, low porosity hair

Can be used on wet or dry hair

Great for twist-outs, braid-outs, rod sets, and wash-n-gos

Provides a firm frizz-free long-lasting hold for high curl definition

Maintains style in extreme weather conditions

Promotes high shine and restores moisture to dry hair

70 AED

10% OFFFeatured

JUUCEE Pear Petal Body Lotion 450ml

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Highlights:

JUUCEE Pear Petal Body Lotion 450ml

JUUCEE Pear Petal Body Lotion 450ml is a juicy body lotion that moisturizes and gently nourishes the skin, leaving it smooth and soft. The pear scent provides a refreshing and relaxing feeling.

45 AED

22% OFFFeatured

Amalico Lightening Body Lotion 500ml

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Amalico Lightening Body Lotion 500ml

Introducing the Amalico Body Lotion, available in a convenient 500ml size. This luxurious lotion comes in two delightful variations: Zaban and Green Leaf Tea. The Zaban variant offers a soothing and refreshing scent, while the Green Leaf Tea variant provides a calming and invigorating fragrance.

35 AED